2027
Media Kit
Inside Construction reaches contractors, project leaders and construction professionals with practical coverage of projects, equipment, technology, safety and business issues that influence procurement and delivery.
Brand Promises
Best exposure to decision makers
Best content that showcases you
Our print and digital publications have a proven database of engaged decision makers, with our content designed to be of interest to buyers in your targeted industry. They trust our publications and turn to us for the latest industry news, insights and developments, using that information to guide their purchasing decisions.
Our team of professional editors and journalists are industry experts, immersed in the latest trends, announcements and developments that help shape the national and global sectors. They work with our advertisers to craft original, insightful content that our audience will want to engage with.
The best external marketing department you’ll ever have With nearly 30 years of B2B marketing experience, you can trust our team to provide marketing services that deliver results. From content through to design and campaign delivery, we make it easy for you to leverage our knowledge and experience to develop unique campaigns that best showcase your business.
Audience snapshot
162.4K
Inside Construction engages key decision makers with content that keeps professionals up to date with industry developments and supports purchasing decisions. We continually update our audience and track audience behaviour to deliver relevant, high-value content for our readers.
Monthly exposure opportunities for 12month partners
Readership
5.2K+ Magazine circulation
23.8% Enewsletter open rate
56.2K+
Average monthly page views
24.6K+ Enewsletter circulation
5%
Enewsletter click rate
11.2K+ Social followers
Magazine circulation includes hard copies, pass on rate, event distribution and digital edition reads.
Managing Director/CEO
17%
Executive Manager
26%
Project Managers
19%
Procurement Managers
13%
Project Engineers
23%
Other
2%
Geography NSW
36%
VIC
31%
QLD
14%
WA
8%
SA
6%
ACT
3%
NT
1%
TAS
1%
A sample selection of our audience
August/September 2026 Pages 8-11 (Issue 25)
April/May 2026 Pages 50-51 (Issue 23)
February/March 2026 Pages 54-55 (Issue 22)
December/January 2026 Pages 10-13 (Issue 21)
Companies most engaged with our content include:
Roles our readers perform include:
BESIX Watpac
Hutchinson Builders
BMD
John Holland
Chief Commercial Officer (CCO) Chief Engineer Chief Executive Officer (CEO) Chief Financial Officer (CFO) Chief Information Officer (CIO) Chief Operating Officer (COO) Chief Strategy Officer Commercial Director / Contracts Director Commercial Manager Construction Director/Manager Contracts Manager Design & Construction Manager Design Director Design Manager Director – Automation Solutions
Built CPB Contractors Downer DT Infrastructure FDC Constructions Fulton Hogan Gamuda Georgiou
Laing O’Roule Lendlease McConnell Dowell Mirvac Multiplex Richard Crookes Construction
GHD
UGL
Hindmarsh Construction Australia Pty Ltd
Winslow Group
Webuild
October/November 2025 44-45 (Issue 20)
Director – ESG / Sustainability Director – Infrastructure Director – Major Projects Director – Procurement Director – Product Safety Engineering Director Enterprise Architect / Digital Engineering Manager Head of Construction Head of Engineering Head of Health, Safety & Environment (HSE) Head of Smart City, Innovation & Improvement Principal Engineer Project Director/Manager (for major projects) Project Director/Manager Site Manager
Content : the foundation of B2B marketing In the age of AI, buyers don’t discover brands through advertising alone – they find them through content that educates, builds trust and showcases proof.
Buyers conduct 80% of research before speaking to suppliers
This research is increasingly being done through AI
AI preferences content from trusted media over company websites
In 2027, campaigns that create impact will start with great content
* http://brixongroup.com/en/the-modern-b2b-buying-journey-why-buyers-complete-80-of-their-journey-alone-and-how-you-can-still-remain-visible ** https://searchengineland.com/google-zero-click-searches-2026-study-479717 ^ https://www.marketingmag.com.au/featured/why-ai-rewards-an-evidence-ecosystem-over-opinion/
Crafted by industry experts Great content doesn’t live in one place. With Inside Construction, a single piece of content can be amplified across multiple formats and channels - delivering compounding value on your marketing investment.
Enews
Podcast
Web
Video
Webinar
Build authority and credibility
Extend reach and AEO visibility
Deliver directly to engaged audiences
Bring real-world stories to life
Connect through expert conversations
Extend reach and AEO visibility
One story. Multiple channels. Compounding impact.
Foundational marketing products Print display advertising options include content created by our editors and journalists, showcasing your brand to our audience. Inside front cover
Early right hand page
Inside back cover
Double page spread
Enewsletter
BANNER (ROTATING)
Front cover
Full page
Back cover
Half page
Premium ad space - website LEADERBOARD (FIXED)
Solus EDM
LEADERBOARD (ROTATING) MREC (ROTATING)
Advanced marketing products Once brand awareness and trust are established, these formats allow you to tell richer stories, engage audiences in greater depth and connect in a more personalised way.
Case Study Videos Showcase real-world success stories in a highly engaging format that builds credibility, demonstrates outcomes and strengthens buyer confidence.
Podcasts Position your brand as an industry voice through expert-led conversations that deepen engagement and build trust with our audience.
Lead generation Engage decision makers with valuable content, converting your brand presence into a pipeline of qualified leads.
Resource downloads Offer high-value content in exchange for contact details, capturing engaged prospects actively seeking solutions.
Webinars Deliver expert-led sessions that educate audiences while enabling real-time interaction, capturing intent and building direct relationships.
Roundtables Facilitate exclusive, small-group discussions that create deeper engagement, peer validation and high-quality connections with senior decision makers.
Event marketing opportunities Events are where awareness turns into action. They give you the opportunity to build visibility, engage directly with target customers and develop relationships. By connecting face‑to‑face with prospects, events generate high‑quality leads, reinforce credibility and support stronger, faster conversion. Converge Expo Converge Expo brings together the organisations involved in planning, supplying and delivering civil and commercial construction and infrastructure projects across Australia. Combining a large-scale exhibition, conference program and
networking opportunities, the event connects contractors, engineers, infrastructure owners and suppliers looking to build relationships, generate leads and secure future project opportunities.
Data Centre Build Expo Data Centre Build Expo is Australia’s dedicated event for the design, construction and delivery of nextgeneration data centre infrastructure. Bringing together developers, consultants, contractors, engineers, technology providers and project owners,
15-16 September 2027 Melbourne Convention & Exhibition Centre
15-16 September 2027 Melbourne Convention & Exhibition Centre
5,927+ attendees
106 exhibitors
65.4% have purchasing power
the event provides a platform to explore the technologies, partnerships and innovations driving one of Australia’s fastest-growing construction sectors. Australia’s dedicated data centre construction event, connecting developers, contractors and suppliers.
Datacentrebuildexpo.com.au
Features schedule
Feb/Mar
Apr/May
Jun/Jul
Aug/Sep
Oct/Nov
Dec/Jan
Features
Features
Features
Features
Features
Features
Contractor Showcase: Capability and reach
Building Services: HVAC, mechanical and electrical
Green Construction: Circularity and low-carbon delivery
Building Products: Materials and structural solutions
Construction Tech: Software, data and digital delivery
Future Focus: AI, automation and what’s next
Booking: 14 Feb 2027
Booking: 28 Apr 2027
Booking: 6 Sep 2027
Booking: 27 Oct 2027
• Work health and safety
• Training and education
• Construction technology
• Sustainable materials, methods and practices
• Productivity and project management • Workplace culture
• Research and analysis
• Industry events
Booking: 11 Dec 2026
In Every Issue
• Women in construction • Major project updates
Booking: 29 Jun 2027
VIEW DESIGN SERVICES
VIEW DIGITAL SPECS
For Partnership Enquiries contact: Michael Ingram
VIEW MAGAZINE
VIEW PRINT SPECS
Business Development Manager, Inside Construction P: +61 423 266 991 E: michael.ingram@primecreative.com.au