Elite Tennis

Verónica Guerra de Alberti

The Duties and Demands Behind the Glamour of Major Tournaments When we think of a tennis tournament, we often imagine pristine courts, flawless designer outfits, and iconic players dazzling the crowd with their talent. Yet, beyond the spotlight, professional tennis is also a world of commitments and privileges, where top athletes balance strict obligations with the power to demand conditions worthy of their status.

The Duty of Being a Star Tennis legends are more than competitors; they are global ambassadors for the sport and for the brands that surround it. Their responsibilities extend far beyond the baseline:

• Media agenda: press conferences, exclusive interviews, and photo sessions are part of their routine, ensuring visibility for both the event and its sponsors.

• Sponsor events: from elegant gala dinners to private clinics with young talents, their appearances elevate the tournament into a world-class spectacle.

• Elegance and etiquette: tennis maintains its reputation as “the white sport,” and everything from on-court behavior to personal style and even post-point celebrations must reflect sophistication.

• Medical and anti-doping controls: beneath the glamour lies immense physical demand, with mandatory checks ensuring transparency and integrity at every event. What

They Demand in Return While their schedules are intense, top players know their presence guarantees full stadiums and global TV audiences. With that leverage, they negotiate privileges that define the elite lifestyle of the tour:

• Five-star hospitality: luxury suites, private transport, and absolute discretion for them and their teams.

• State-of-the-art facilities: courts in perfect condition, high-performance gyms, and recovery areas that feel closer to luxury spas than training rooms.

• Security and comfort: from private lounges to discreet security escorts, every detail ensures peace of mind.

• Strategic scheduling: avoiding extreme playing hours and securing proper rest between matches is a non-negotiable.

• Exclusive compensation: beyond prize money, many stars receive appearance fees, knowing that the presence of Federer, Nadal, Djokovic —or today, Alcaraz, Sinner , Aryna , Coco and Swiatek to mention a few— translates into sold-out arenas, soaring ratings, and satisfied sponsors.

Between Duty and Privilege Elite tennis lives at the crossroads of discipline and sophistication. Players honor their commitments as global icons, yet enjoy a lifestyle that places them among the most privileged athletes in the world.

Behind every serve and every dramatic rally lies a universe of glamour, protocol, and exclusivity that makes tennis not only a sport, but a true stage for success.