2025 Market Report
As winter settles over the Monterey Peninsula, the pace slows in the best way crisp mornings, Pacific sunsets, and that ever-present coastal beauty that makes it easy to remember why this is such a remarkable place to call home. That same year-round lifestyle continues to draw buyers from near and far, even in a shifting market
Looking back, 2025 was a steady and encouraging year for local real estate, with consistent buyer interest, resilient pricing, and a market that again reflected the long-term appeal of one of California’s most sought-after regions.
Across the Peninsula, total sales volume finished just above $2B the first time surpassing the $2B mark since 2022. The gain was driven by a 6% increase in total home sales (58 more than 2024), offset by a modest 4% decline in the average sales price Even more encouraging, the new year has started with steady activity thanks in part to a mild winter, buyers are still out and about, touring homes and making offers. Since the start of the year, 79 homes have gone into escrow totaling $184M in volume (including a $29M sale in Pebble Beach), compared with 69 homes and $110M in volume over the same period last year
if you or someone you know is considering a real estate transaction in 2026 or beyond, we would love to be a resource
All our best,
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TABLE OF CONTENTS
Carmel by the Sea
Greater Carmel
Carmel Valley
Pebble Beach
Monterey
Pacific Grove
Seaside
Marina
Corral & San Benancio
2 4 6 8 10 12 14 16 18
Carmel-by-the-Sea
Carmel-by-the-Sea’sfourthquartershowedamarketin transition.Averagesalespricerosemorethan$436Kor 13%vsQ3,whileunitsalesfellbyfour,or16%,leaving totalsalesvolumelargelyunchangedwithlessthana5% delta Demandremainedstrongwithdaysonmarket improvingto42 thefastestpaceof2025.Highend homesalescontinuedtoleadwith$5M+salescomprising 29%ofthemarket,thesecond-highestshareonrecord behindQ42024.
ComparedtoQ42024,theaveragesalespricedeclined morethan$23Mor39%,buteightadditionalclosings kepttotalsalesvolumenearlyflat.Daysonmarket increasedbyfivedays,or13%
Yearoveryear,theaveragesalespricefell20%,drivenin partbyfewerultra-luxurytransactions(onlytwo$10M+ salesin2025vsfourin2024) Evenso,unitsalesincreased by14homes,or21%,keepingoverallvolumesteady.Days onmarketaveraged62days,up16daysfrom2024, signalingamorebalancedpace.
2 0 2 5 S A L E S
on Market
vs Q3‘25 vs Q4‘24
Greater Carmel
GreaterCarmelsawasofterquarterrelativetoQ3,as closedsalesdeclinedbyeighthomesor22%,bringing totaltransactionvolumedownmorethan$10Mor10% Theaveragesalespricetickedhigher supportedbytwo $10M+closings yetthemediansalespricefellmorethan $415Kor19%,reflectingweakerpricing.Daysonmarket alsolengthened,risingby26days.
ResultswerelowerwhencomparedwithQ42024.Fewer salesanddeclinesinbothaverageandmedianprices drovea33%dropinvolume,whiledaysonmarket increased60days,or127% thesecond-largestrise acrosstheninemarketswetrack.
2 0 2 5 S A L E S
Onanannualbasis,2025remainedrelativelyconsistent with2024 Averagepricewasdown160K,or5%,whilethe totalnumberof salesdipped6%,leadingtoa10% decreaseinoverallvolume Daysonmarketaveraged81 days,up52%whilepricepersquarefootstayedsteady, movinglessthan$100overthepastfouryears!
Homes Sold 28
Average Sales Price
on Market
$3.4M vs Q3‘25 vs Q4‘24
$4,000,000
$3,000,000
$2,000,000
$1,000,000
Carmel Valley
CarmelValleysoftenedinQ4,withbothpricingand marketpacemovingmeaningfullylower Comparedwith Q3’25,theaveragesalespricefell$439Kor23%,driving totalvolumedown$73Mor19% Thisweaknesswas amplifiedbyaheavyconcentrationofsalesunder$1M whichrepresented38%ofallclosings thehighestshare sinceQ12020!Daysonmarketnearlydoubled,increasing by63daysor97%,reflectingamorecautiousbuyer environment.
VersusQ4’24,activityimproved,withsalesupninehomes andvolumeuproughly$10Mor49%,butpricing remainedunderpressureastheaveragealesprice declined$259Kor15%.Daysonmarketalsodoubled,up 65days.
Onafull-yearbasis,2025wassteadytoslightlystronger than2024.Theaveragesalespricefinishedat$1.8M, downlessthan$10Kor1% Totalvolumerose29%to $131Massalesincreasedto72transactions,though homestooklongertosell,withaveragedaysonmarketup 28days,or37%to105.
2 0 2 5 S A L E S
Pebble Beach
PebbleBeachsawamixedQ4.ComparedwithQ3’25,the averagepricefell$125Mor26%,butvolumerose$41M or5%astotalsalesincreasedbyeighthomes,or42%. Daysonmarketmorethandoubled,up45days,or103% landingat89days.
VersusQ4’24,themarketwasessentialflat.Theaverage salespricerosebyonly1%,whilethetotalsalevolume dipped2%astherewasonlyonelesssalethanQ4’24. Daysonmarketincreasedby10daysor13%,matching thesamepercentageriseasCarmel-by-the-Seaasbuyers takemoretimetoanalyzetheirpurchasingpower.
Forthefullyear,2025wasstrong.Theaveragesalesprice increased8%landingjustshyof$375M,whilethe numberofsalesroseby25%to85transactions.Volume climbed$77Mor32%whiledaysonmarketimproved slightly,down6%from2024.Headinginto2026,Pebble Beachremainswell-positioned,withsteadydemand supportingthemarket.
Homes Sold 27
Sales Price
on Market
vs Q3‘25 vs Q4‘24
Monterey
MontereypostedasteadyQ4,withmodestgainsoverQ3 andastrongreboundversusthesamequarterin2024
ComparedwithQ3’25,theaveragesalespricerose$41K or3%,whileoneadditionalsaleliftedtotalvolumeto $67M,up5% Marketpaceslowed,withdaysonmarket up28daysor82%landingat63.
VersusQ4’24,activityaccelerated.Theaveragesalesprice climbed$271Kor21%andsalesroseby14homesup 48%,drivingvolumeupnearly$30Mor80%.Dayson marketalsoincreasedby18daysa41%increase, signalingbuyersremaineddeliberate.
Forthefullyear,2025waslargelyconsistentwith2024
Theaveragesalesprice pricefinishedat$1.5M,down1%, assalesslippedbyeighttransaction,or5%landingat148 Totalvolumedeclined$17Mor7%,whiledaysonmarket increasedto46days,up29% Headinginto2026,activity remainssolid,butresultswillfavorhomesthatarepriced wellandpositionedtosell
2 0 2 5 S A L E S
vs Q3‘25 vs Q4‘24
Pacific Grove
PacificGrovepostedstrongeractivitybutsofterpricingin Q4 ComparedwithQ3’25,theaveragesalesprice declined$92Kor5%.Atthesametime,demand strengthened,withthetotalnumberofsalesincreasingby 10raisingthetotalvolume$14Mor26%.However, markettempoeasedasdaysonmarketrose15daysor 55%,reflectingamoremeasuredbuyerenvironment.
VersusQ4’24,themarketexpandedmaterially.Volume surged$33Mor95%,drivenby17additionalsales, alongsideanincreaseintheaveragepriceof$184K, or12%.Daysonmarketclimbed14daysor52%, reinforcingthatwhiledemandstrengthened,buyerstook moretimetocommit.
Onafull-yearbasis,2025deliveredclearmomentum:The averagepricefinishedat$17M,up4%whilethetotal numberofsaleswasup18,or17%.Correspondingly,the totalsalesvolumeincreasedby$38M,or22% Market paceimprovedoverall,withdaysonmarketdown5days, or14%versus2024
2 0 2 5 S A L E S
vs Q3‘25 vs Q4‘24
Seaside
SeasidefinishedQ4withstrongermomentumacrossboth pricingandsalesactivity ComparedwithQ3’25,the averagesalespriceincreased$67K,or8%.Demandalso accelerated,withtotalsalesvolumeup$11M,or45% while39homessold,anincreaseof10transactions,or 34% Marketpaceimprovedasdaysonmarketfellby7 daysor14%to44days.
VersusQ4’24,themarketshowedsteadyyear-over-year gains.Volumeincreased $6Mor19%onfouradditional salesalongsidea$61K,or7%riseintheaverageprice. Buyerbehaviorremainedhealthy,withdaysonmarket improvingby8days,down16%
Onafull-yearbasis,2025waslargelystableasalmostall metricshadlessthana5%change;Theaveragesales pricefinishedessentiallyflatat$896K Totalvolume landedat$112Mdown1%across124sales,justthreeless thanlastyear Marketpacesoftenedoverall,withdayson marketup11days,or34%,indicatingamoremeasured environmentcomparedwith2024
2 0 2 5 S A L E S
MarinaMarinaclosedQ42025withanotablesurgeinactivity versusQ3’25,evenaspricingeasedslightly Theaverage pricefinishedjustunder$1M,down$45Kor4%,while salesvolumejumpedto$69M,up$30Mor78%on30 sales-sevenmorethanlastquarter,oranincreaseof 19% Marketpaceimprovedmodestly,withdayson marketdown4daysor9%to47.
VersusQ4’24,pricingwasessentiallyflat,withtheaverage pricedownjust2%.Volumeincreased$27Mor65%, despite11fewersales,a27%decrease,anddayson marketwaseffectivelyunchangedwithaone-dayincrease overQ4'24.
Onafull-yearbasis,2025remainedstrong Theaverage priceheldsteadyat$1.0M,uplessthan$5Kfrom2024, whiletotalvolumeroseto$168Ma19%increase Sales totaled129,downtwelveor9%,whiledaysonmarket remainednearlyflatyearoveryear
2 0 2 5 S A L E S
Homes Sold 30 Average Sales Price Days on Market
vs Q3‘25 vs Q4‘24
Corral & San Benancio
CorraldeliveredasolidQ42025,withsteadydemandand slightlysofterpricingversusQ3’25 Theaveragesales pricefinishedat$1.2M,down$23Kor2%,whilesales volumeedgedup2%to$33Mon27sales–justonemore thanlastquarter.Marketpaceslowedmodestly,withdays onmarketincreasingsixdays,or19%to40days
VersusQ4’24,Corralshowedclearstrengthacrossboth pricingandactivity.Theaveragepricerose$81Kor7%, whilevolumeincreased$14M,or70%,drivenby27salestenmoresalesthanlastquarter,ora59%increase. Notably,marketpaceimprovedmaterially,withdayson marketdown26daysor39%,signalingstrongerbuyer urgency.
Onafull-yearbasis,2025wasastrongyear.Totalvolume reached$145Ma17%increasefrom2024,assalesrose 25,or27%landingat116.Daysonmarketimprovedto45 daysdown10fromlastyear,oran18%decrease While theaveragepricefinishedat$1.3M,a7%drop,faster marketvelocityandhighertransactioncountsdrove meaningfulgainsinoverallactivity.
2 0 2 5 S A L E S
Sold
vs Q3‘25 vs Q4‘24
