Obtaining Your Graduate PR Degree at Hofstra Sample Timeline Students will receive one-to-one advisement each semester by the program director.
1st Semester PR 260 - The Practice of Public Relations (1 cr.) PR 263 - Strategic Writing for PR (2 cr.) PR 264 -- Digital Communication (3 cr.) Elective or concentration course (3 cr.)
2nd Semester PR 265 - Business Essentials and Corporate PR (3 cr.) PR 269 - International and Intercultural PR (3 cr.) Elective or concentration course (3 cr.)
3rd Semester PR 272 - Media, Messages and Messengers (3 cr.) PR 275 - Crisis Communication (3 cr.) Elective or concentration course (3 cr.)
Option: Concentration in Reputation and Crisis Management PR 275 - Crisis Communication (3
PR 298 - Capstone (3 cr.)
cr.)
Plus one winter or summer course: Winter
PR 276 - Reputation Management
courses (3 cr.) are online for three weeks; summer courses (3 cr.) are online for 4-5 weeks.
(3 cr.) Practicum on New Reputational Threats (3 cr.)
Option: Concentration in Marketing MKT 203 - Marketing Analysis and Management MKT 211 - Advertising Management **Course above are required for this concentration. Students also choose one of the following: MKT 220 - International Marketing MKT 222 - International Promotional Campaigns MKT 231 - Sports and Entertainment Marketing MKT 248 - Strategic Decisions for Online Marketing in a Global Marketplace **Students without a concentration may take MKT 203 as an elective
Option: Internship Students may use three elective credits for an internship with a New York City or local PR agency, corporate or nonprofit PR department, or other related PR opportunities. Hofstra will provide guidance in securing an internship.
Capstone Under a faculty supervisor, students will produce a campaign for a nonprofit organization as their final capstone project.
Professional networking Graduate students have many opportunities to meet and network with public relations professionals. Through classroom guest speakers, Hofstra PRSSA programs, and other organizations' events, students create lasting relationships with people in the PR industry.
Learn more at hofstra.edu/mapr