TRAVELWEEK AUGUST 28

Will Japan’s new two-tier pricing system impact bookings? Tour operators weigh in

BY CINDY SOSROUTOMO

TORONTO Japan is preparing for a new era in tourism management with the gradual rollout of a twotier pricing system that will see tourists paying more than locals at select attractions.

While dual pricing is common in many global destinations, it marks a notable shift for Japan, which has traditionally offered uniform access to its cultural sites.

According to Priscilla Portsmouth, Senior Assistant Manager at the Japan National Tourism Organization’s Toronto office, this change comes in response to a record-breaking tourism boom.

“From January to June 2025, there were 21,518,100 visitors to Japan, a 21 percent increase compared to the same period in 2024,” she tells Travelweek. “Last year ended with a record-breaking 36,870,148 visitors, and we are expecting to surpass that number this year.”

Canadian visitation is following a similar trajectory. “January to June 2025 brought in 335,400 Canadians, up 23 percent from 2024. At the end of last year, we closed with a record 579,445 Canadian visitors, up 36 percent from 2023,” Portsmouth notes. She credits favourable exchange rates, increased airlift from multiple Canadian cities, and the strong influence of return travellers for driving growth.

But with the surge in arrivals has come growing concern over overtourism, particularly in heavily

trafficked cities like Kyoto and Tokyo. “Kyoto has always been a huge draw for both international and domestic tourism,” says Portsmouth. “It’s a small city and lacks the space and infrastructure of a megacity like Tokyo, so it’s difficult to deal with the congestion. That said, overtourism is by no means an issue across the entire country. Many areas remain peaceful and uncrowded.”

NEW SYSTEM, LOCAL CONTROL

Japan’s dual pricing strategy is not a government-mandated, nationwide initiative but rather a series of localized decisions by individual attractions, adds Portsmouth. “Some may be using it as a means of decreasing the number of tourists. Others, like Himeji Castle, are historic sites that intend to put the added revenue towards repairs and maintenance,” she says.

Because it’s not centrally coordinated, the implementation varies widely. For instance, Junglia Okinawa, a theme park that opened this summer, has already adopted two-tier pricing. Meanwhile, Himeji Castle is expected to begin its tourist-specific pricing

in March 2026. “If more attractions join in, we may see a shift in tourist behaviour, but currently I would say there is minimal impact,” she adds.

Portsmouth acknowledges the potential for backlash but urges travellers to keep things in perspective. “Admission at many of Japan’s historic locations is very low or sometimes even free. Himeji Castle’s regular adult admission is JPY 1,000 – about $10. Even with a 150 percent increase, tourists are still paying under $25, well below what many attractions in Canada would cost. And there are plenty of great alternatives available where the price hasn’t changed at all.”

CAUTIOUS YET OPTIMISTIC

For tour operators, the impact of Japan’s new pricing model is expected to be relatively modest –at least for now.

Kenny Onishi, General Manager for Japan at Intrepid Travel, says the company anticipates only “a modest impact” on overall tour prices. “While some of our itineraries include iconic attractions that may be impacted,

our trips are designed to balance these highlights with lesser known, culturally rich regions. We’re closely monitoring how the policy is being implemented and will continue to be transparent with our travellers.”

Intrepid has taken proactive steps to shift focus toward less-travelled areas, including launching a new itinerary in Northern Japan and Hokkaido that explores destinations “off the Golden Route” (Tokyo–Kyoto–Osaka). The company has also rolled out time-sensitive incentives, including its annual World Sale running through Aug. 31 with up to 20 percent off select 2025 departures.

Moira Smith, VP Asia at Goway, echoes a similar sentiment. “For FIT bookings, we pass through the modest US$10–30 per attraction increases, which represents less than one percent of Goway’s average Japan bookings. For our signature small group tours like Japan Odyssey, we absorb these costs entirely,” she says.

Stephanie Brooks, Vice President of Product and Operations for the Globus family of brands, says the company’s pricing structure offers guests protection against these changes. “Our guests enjoy peace of mind knowing our tour prices are fixed. Any changes implemented by destinations, like Japan’s dual pricing system, don’t impact our guests.”

Globus has also leaned into offseason travel as a strategy to help mitigate crowding while offering

high value. “We recently launched an off-season Japan Escape, inviting travellers to experience the country’s magic in late fall and winter,” Brooks adds.

MINIMAL IMPACT

None of the operators Travelweek reached out to expect the new pricing system to meaningfully impact demand.

“Japan remains exceptional value for the experience it delivers,” says Goway’s Smith. “This dual pricing system is part of Japan’s thoughtful approach to sustainable tourism – protecting iconic sites while managing crowds and preserving these treasures for future generations. Frankly, the modest increases are negligible compared to the overall trip investment.”

Brooks adds that Globus and Cosmos guests might actually see an upside. “With the new dual pricing system aimed at alleviating crowds, they may actually enjoy fewer people at key attractions,” she says.

Though Onishi of Intrepid doesn’t expect a significant drop in demand for Japan, he does foresee a shift in traveller behaviour. Those on a budget may opt for shorter trips or reconsider altogether, he says, but for the most part, Japan will remain a bucket-list destination. “If the criteria are clear – based on residency rather than appearance or language – and the added fees are tied to tangible benefits like cultural

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preservation or crowd management, most travellers will understand and accept the changes.”

STAY INFORMED

Despite the uncertainty around the full rollout of the new pricing system, the message from both the tourism board and tour operators is clear: Japan continues to offer outstanding value and unforgettable experiences.

Portsmouth urges agents to help spread the word about Japan’s lesser-known destinations and encourage off-the-beaten-path exploration, which is easy to do thanks to the country’s worldrenowned infrastructure. “With public transportation as extensive and convenient as it is, it couldn’t be simpler to take the road less travelled.”

She also encourages travel advisors to stay informed via the Japan National Tourism Organization’s What’s New page and newsletter where they can learn about hidden gems beyond the Golden Route. “While we’re delighted that tourists from around the world are flocking to Japan to discover its many charms, we want to avoid a situation where travellers come back unhappy with their experience. So, we encourage everyone to get off the beaten path – Japan is full of unique attractions everywhere you look.”

For more information, go to www. japan.travel/en/ca/news/.

Star of the Seas is the star-studded crown in the Royal Caribbean family

BY TOBY SALTZMAN

ON BOARD STAR OF THE SEAS For all the awesome features of Star of the Seas – from the glowing Pearl on its Royal Promenade to top deck adventures for thrill seekers – the real beauty of Royal Caribbean’s newest Icon Class ship is the luxury of space due to clever design and architectural heft that makes it appealing to cruisers in all stages of life.

Glowingly dubbed “top ship in the Royal Caribbean family” dedicated to providing “the ultimate family vacation” by Michael Bayley, the line’s President and CEO, Star of the Seas – twin ship to to Icon, launched in 2024 – has eight distinct neighbourhoods, each proffering pure holiday happiness to a particular demographic.

For example, families with young kids may choose to never stray from Surfside splash pools, the carousel or kid-friendly eateries. Active types will be inclined to linger at Thrill Island’s waterpark, mega-slides, the rock-climbing wall, a sports court marked for pickleball and basketball, or the Crown’s Edge which lets guests

swing around a course hanging 154 feet (46.9 metres) above the open sea. Discriminating couples and solo cruisers who prefer to shy away to special areas can do so at the restricted Hideaway featuring a suspended infinity pool, as well as a terraced lounge area with whirlpools and private bar.

TRAVEL ADVISOR INSIGHTS

While enjoying signature cocktails in an adults-only bar, travel advisor Judy Ziriada of Windsor-based YQG Travel remarked on Star’s size; the 5,610-passenger ship can carry 7,000 at full capacity. Ziriada commented: “Star and Icon are perfect for intergenerational cruisers, with attractions for everyone. Icon Class may be bigger than Oasis Class but you’d never know it because the ship is so well laid out – every neighbourhood and public area is easily accessible.”

ENTERTAINMENT AT SEA

Seasoned travel advisors and media alike were starry-eyed by the scope and quality of onboard amenities featured aboard the 5,610-passenger ship, which is capable of carrying over 7,000 at full capacity. Everyone “loved” the entertainment. After watching Back to the Future: The Musical – professionally performed as at any top theatre production in Toronto, New York or London’s West End – my seatmate, Kathy Kennedy, owner of Exclusive Cruise Travel in Tennessee, cheered enthusiastically, exclaiming, “My clients love Royal Caribbean for the entertainment they can’t easily access.” Star’s other must-see entertainment: the SOL iceskating extravaganza, and the Torque aqua-show featuring acrobatic dancers and swimmers. For a simply lovely ambience, take an evening stroll through Central Park to hear the harpist’s romantic music under glowing lights.

ELEVATED DINING OPTIONS

As for eating and drinking options, while Star continues to offer delightful treats in every area – as seen in Surfside on the smiling face of 11-year-old Beau Stewart, from Sydney, Australia, who “loves everything because the ship is so cool” – Royal Caribbean raised the culinary quotient for gourmands and oenophiles by adding the Lincoln Park Supper Club to its specialty restaurants. This intimate dining haven with the classy, live music vibe of a Chicago-style Art Deco lounge caters to the privileged few who crave the finest foods and libations (and don’t mind paying US$200 per person).

Star of the Seas’ overall culinary program reflects the line’s dedication to provide healthy choices – including an abundance of fresh fruits and vegetables – in every eatery, including Windjammer Buffet, Park Café and Pearl Café. Pedestrian grazers who prefer buffets to dining rooms will be impressed by choices including lobster, steak, chicken and fish, as well as international flavours of Indian, Mexican and Spanish dishes.

ACCOMMODATIONS FOR ALL BUDGETS

As both Star and Icon offer accommodations to suit various styles and budgets of travellers

– from the two-storey family townhouse to spa suites to balcony staterooms or inside cabins with virtual windows – Kathy Kean, independent agent of Woodstockbased Kean To Travel, said advisors must qualify clients to place them appropriately.

SUPPORT FOR ADVISORS

Appearing cool and fresh after challenging travel advisors on the pickleball court under a hot sun, Vicki Freed breezily quipped she prefers “to be known as an advisor’s best friend than by her title, RCI’s Senior Vice President of Sales, Trade Support and Service. Freed genuinely reiterated she is always personally available to nurture advisors with information or sales encouragement. She noted the line is empathetic to special needs – from catering kosher foods to attention for autistic children – and advised they always alert the cruise line in advance.

FUTURE PLANS

Drawing a standing room crowd to Royal Theater, Royal Caribbean CEO Jason Liberty explained the line is continuing to expand on sea and land, and will soon venture into river cruising. New Caribbean investments start with the new Perfect Day in Mexico and future Royal Beach Club concepts in certain ports. Internationally, the third Icon-Class

ship, Legend of the Seas, will launch in August 2026 from its home port in Barcelona, Spain.

Meantime, Star of the Seas will be christened by astronaut Kellie Gerardi on Aug. 20, 2025. The 90th woman in space, astronaut Kellie Gerardi, is the future leader of Virgin Galactic’s first all-female orbital flight. Gerardi is described by Virgin Galactic as an aerospace and technology professional, payload specialist and popular science communicator. Celebrated by 1.4 million Instagram followers for her adventurous spirit, Gerardi will replace singer Diana Ross who suddenly withdrew for personal reasons from the honour of being godmother, which is traditionally bestowed on an influential woman. Announcing the decision during a press briefing on Star of Seas, Royal Caribbean’s Bayley said Gerardi is an excellent choice, considering that the new Icon Class ship will sail out of Port Canaveral near the Cape Canaveral Space Force Station.

Judging by the applause, all travel advisors and media were impressed. Star of the Seas will offer sevennight eastern and western Caribbean cruises with stops at Royal Caribbean’s island destination, Perfect Day at Coco Cay in The Bahamas. For information visit royalcaribbean.com

CRUISE LINES

Regent Seven Seas Cruises is marking the Farewell Season of Seven Seas Navigator with three special sailings from August to October 2026. The cruises will feature onboard celebrations, themed events, and commemorative experiences as the ship concludes its service since 1999. Highlights include culinary voyages, reunions with iconic Regent personalities, gala nights, and auctions. The 496-guest ship, refurbished in 2019, offers allinclusive amenities including gourmet dining, unlimited shore excursions, entertainment, Wi-Fi and valet laundry. The Farewell Season honours both the ship and long-time cruise director Ray Solaire, who is stepping down after nearly 50 years at sea.

Viking has expanded its Nile River fleet with the delivery of the Viking Amun, accommodating 82 guests in 41 staterooms. The ship, designed for the 12-day Pharaohs & Pyramids itinerary, features Scandinavian design elements including a square bow and an indoor/outdoor Aquavit Terrace. Viking Amun joins sister ships Viking Osiris, Viking Aton, Viking Sobek and Viking Hathor, forming the core of Viking’s presence in Egypt. The company plans to add five more Nile vessels by 2027 and expand its global fleet to 112 river ships by 2028 and 23 ocean and expedition ships by 2031.

DESTINTATIONS

Jamaica is expanding air connectivity for fall and winter 2025/26, increasing seat capacity across Montego Bay, Kingston and Ocho Rios airports. Overall capacity is projected to grow 4.4 percent compared to last year, with notable rises at Montego Bay and Ian Fleming International Airport. New North American service includes added U.S. flights and WestJet service from Edmonton, while Europe sees the first direct Lisbon–Montego Bay flights. Regional links will improve with LIAT flights between Kingston and Montego Bay. The expansion supports continued visitor growth and strengthens Jamaica’s position as a leading tourism destination.

HOTELS & RESORTS

Aimbridge Hospitality has launched a dedicated All-Inclusive division to support owners and brands in the growing experience-driven hotel and resort sector. Based in Miami, the division integrates operations, commercial strategy and guest experience, focusing on Mexico, the Caribbean and Latin America, which account for most of the global All-Inclusive inventory. The move responds to strong demand for curated, luxury experiences, with AllInclusive hotels growing four times faster than other leisure segments. Aimbridge expects to finalise its first agreements soon, with operations under the new division starting by year-end.

Air Canada updates goodwill policy to include accommodation and out-of-pocket costs

MONTREAL Air Canada has unveiled further details to its updated goodwill policy that will cover accommodation and other out-of-pocket expenses for customers affected by the recent strike.

According to the airline, the updated policy goes beyond legal obligations and ensures coverage for reasonable accommodation, meals, transportation and other costs.

“We deeply apologize to all customers whose travel plans were disrupted, and we’re committed to making things right for all customers — particularly those who were stranded during their trip,” says Mark Nasr, Executive Vice President and Chief Operations Officer at Air Canada. “Earlier this week, we put in place a special commitment to reimburse out-ofpocket transportation costs, including on other airlines, rail, ground or ferries. Today, we are taking another step forward, delivering with our policies to make things right. This updated plan includes reimbursement for reasonable accommodation, meals, necessary transportation and other costs.”

The updated policy applies to customers whose original travel was disrupted between Aug. 15 and 23, 2025 inclusive and builds on the

flexible rebooking policy implemented earlier to cover transport costs.

SPECIAL TRAVEL EXPENSE POLICY

• Customers who experienced cancellations and delays between August 15–23 and incurred reasonable expenses for hotel stays, meals, ground transportation, or other costs are eligible for reimbursement for their travelling party.

• Claims must be supported with receipts and submitted through the airline’s customer relations portal.

• Air Canada will work to address claims as quickly as possible, however due to the anticipated volume it may require up to four to six weeks.

FLEXIBLE REBOOKING CONTINUES

Last week, Air Canada implemented a disruption policy to cover transport expenses which customers may have incurred to get to their destination during this disruption. If customers had a flight scheduled to depart between Aug. 15-23, 2025 that was cancelled, and made alternate

arrangements themselves because Air Canada was unable to rebook them, Air Canada will cover these transportation expenses.

Additional details include:

• Customers who received an email from Air Canada stating we were unable to rebook you, or you were offered alternative flight options that depart more than 5 days from your original departure

• Customers who purchased a flight on an alternate carrier yourself in the same or lower cabin to your original flight

• Customers can also claim for alternate transportation options to get you between your original origin and destination (bus, ferry, car etc.)

• Customers must have booked the most reasonable and economical option(s) with your alternative travel, and ensuring that you reach your destination as soon as possible

Nasr adds that Air Canada expects to be operating “very close to our normal schedule tomorrow.”

Travel advisors are encouraged to sign up for Air Canada’s newsletter, The Flash, to stay informed of updated policies.

WE

DEEPLY APOLOGIZE TO ALL CUSTOMERS WHOSE TRAVEL PLANS WERE DISRUPTED

Additional information for the expense and transport policies are at www.aircanada.com/action.

Sunwing adds Hyatt Vivid Punta Cana to winter 2025-2026 portfolio

TORONTO Sunwing Vacations has expanded its resort lineup with the addition of Hyatt Vivid Punta Cana, set to welcome guests for the winter 2025-2026 season.

Located in the enclave of Cabeza de Toro, the new adults-only resort combines modern design with natureinspired details, offering travellers a beachfront escape in Punta Cana.

From open-air lounges to multiple ocean-facing pools, the resort has been designed to foster relaxation and creativity. Activities range from poolside yoga and golden hour beach bonfires to pottery classes, paintand-sip sessions and mixology or pastry-making workshops. Guests can also visit El Huerto, the property’s eco garden, where a gastrobotany workshop is followed by a hand-totable culinary experience.

Dining options include reservationfree à la carte restaurants, a global food hall, grab-and-go stations, a poolside snack bar and a speakeasystyle venue serving craft cocktails in a vintage-inspired setting.

Guestrooms are spacious with natural tones and textures, and those seeking an elevated experience can upgrade to the Vantage Club. Benefits include a dedicated pool, premium ocean or tropical views, enhanced service and access to an exclusive lounge.

Designed for couples and groups of friends, Hyatt Vivid Punta Cana is positioned as one of the destination’s most anticipated new openings, offering what Sunwing describes as a balance of relaxation, creativity and connection.

For more details, go to sunwing.ca.

Deposits

for first-ever

Celebrity River Cruises open Sept. 3

MIAMI Celebrity Cruises will open deposits for its first-ever river sailings on Sept. 3, 2025, giving travellers early access to itineraries along Europe’s Danube and Rhine rivers.

Priority Booking Access begins that day at 9 a.m. EDT. Guests who place a fully refundable $500 deposit will receive advance access to book a 2027 river cruise and will be among the first to see itinerary and stateroom details before they are released to the general public.

“We are excited to offer guests the chance to experience the first-ever Celebrity River Cruises vacations in 2027 with Priority Booking Access,” shares Laura Hodges Bethge, president of Celebrity Cruises. “Guests will enjoy the warm hospitality Celebrity is known for, on innovative ships, with land experiences unlike any other, as we

set sail on Europe’s iconic Danube and Rhine rivers.”

A natural extension of Celebrity’s premium offering, Celebrity River Cruises will feature a fleet of river ships designed to combine the modern style of the line’s Edge Series ocean ships with the charm of Europe’s rivers. Fares will include all meals, alcoholic and non-alcoholic drinks, Wi-Fi, onboard experiences and one daily shore excursion. Travellers will also have the option to add pre- or post-cruise stays in Prague and Budapest, which will open for booking in 2026.

The company also says the new ships will deliver 360-degree views, with every moment designed to immerse guests in the journey.

Travellers can join Priority Booking Access and place a fully refundable $500 deposit through their travel advisor now. For more details, go to www.celebritycruises.com/river.

No sticky wickets at Goway’s inaugural Travel Advisory Board meeting

BY VAWN HIMMELSBACH

TORONTO Team Air New Zealand emerged victorious in a cricket match with Team Goway at Goway Travel’s annual event, held Aug. 21 at the Toronto Cricket Skating and Curling Club.

But the 21st annual cricket match also served as the inaugural meeting of Goway’s Travel Advisory Board, giving board members a chance to meet and mingle with Goway’s senior leadership team and destination specialists.

Earlier in the day, the board — which consists of 10 travel advisors and consortia heads from Canada and the U.S. — got down to business.

This year, Goway is celebrating 55 years in the travel business. The idea behind the board is to bring industry experts together from different areas to “ensure that we can be in business for another 55 years,” Renee Stanton-Defaria, director of sales for Goway Travel, told Travelweek.

“In order to do that, we need to ask our customers what they need from us. So that’s where that idea developed from,” she said.

“We have subject experts really across all facets. Some are newer to the industry, some are veterans, and then others have been on the wholesale side and are now on the supplier side.”

The plan is for the board to meet twice a year.

At the inaugural meeting, they discussed a wide range of topics, such as how to remove barriers for travel advisors and create a more frictionless experience for advisors and their clients.

They also discussed “how we can evolve our product to make sure we’re meeting the clients’ demands,” said StantonDefaria. “I think that it validated a lot of the things that we were concerned about as an organization, which was wonderful — like, are we going in the right direction? And yes, we are.”

For example, there’s been a dramatic increase in Google searches about solo women travel.

“But to actually hear multiple people in the room say that they have clients that are solo women and there is no one that really services that market from a customized fit way … this is something that we are definitely going to take offline,” said Stanton-Defaria.

While she said technology is going to be “a key part” of Goway’s strategy over the next couple of years, the company’s differentiator will remain the same: service.

Travel Advisory Board members include Dana Empey (BST Vacations), Cathy Evans (Vista Travel), Adolfo Granadillo (Cruise Planners), Jason Hendrick (Ci Azumano Travel), Leila Lavaee (TTAND: Travel Design by Leila), Peg Mellen (Dream Vacations), Suzanne Pitt (Cruise and Tours Unlimited), Sherry Riggs (WorldVia Travel), Terry Vanderlinden (AMA) and Sandra Wesson (TDC).

Goway says the insights from the board, combined with feedback from Goway’s community of travel advisors and globetrotters, will play a significant role in the company’s ongoing innovation and development.

THIS YEAR, GOWAY IS CELEBRATING 55 YEARS IN THE TRAVEL BUSINESS

Allianz welcomes new VP, Head of Field Sales for North America

Allianz Global Assistance Canada has appointed Shannon Lofdahl as its new Vice President and Head of Field Sales for North America. Lofdahl joins Allianz after spending more than 25 years in the travel insurance and travel and tourism industries, which included a long-term executive role at a major travel insurance provider.

In her new role, she will lead the Travel Markets Field Sales team to support partners in the retail travel advisor and wholesale cruise and tour markets, and will also support the company’s field sales team to ensure the success of new and existing partners in both Canada and the United States.

“Shannon’s leadership will play a crucial role in advancing our field sales efforts and reinforcing our dedication to our travel advisor partners. Her arrival marks a significant step in our mission to drive success for our travel channel tour partners across North America, and we are eager to see the positive impact she will bring,” said Kyle Sparkman Managing Director, Allianz Global Assistance Canada.

SWISS to debut First Grand Suite with loft-style privacy

NEW YORK Swiss International Air Lines (SWISS) is expanding its premium offering with the introduction of the SWISS First Grand Suite, a new First-Class experience designed to deliver greater space, flexibility and privacy for travellers.

The concept combines two adjoining First-Class suites, including the aisle, into a single private area with over 1.8-metre-high walls. The result is a personal loft above the clouds that can be adapted as a bedroom, office or dining area, with all the service and attention that defines SWISS First.

“With our new SWISS First Grand Suite, we’re further expanding our First-Class service product with an option that is specifically aimed at those of our top premium customers who are seeking even more privacy and even more scope to design their personal space on board,” said Chief Commercial Officer Heike Birlenbach. “Our Grand Suite should give our guests all the feeling of having their own ‘loft aloft’ – a space that they can use as they wish, to relax, to work or just to enjoy the experience. It’s a further step in our development of

our SWISS Senses concept, which is aimed squarely at delivering a truly premium air travel experience.”

The Grand Suite is tailored for couples, families or business travellers looking for a secluded space. It complements the airline’s other First-Class options, including the Single Suite by the window and the Suite Plus in the centre, which can also be configured for two passengers.

SWISS will begin rolling out the First Grand Suite in early 2026 on its new Airbus A350s and refurbished Airbus A330s on flights from Switzerland. It will also be available on SWISS’s Boeing 777s at a later date.

The new suite will be bookable exclusively through the SWISS First hotline with its concierge service, accommodating up to three travellers. SWISS remains one of the few international airlines to offer First-Class service on all long-haul routes.

A TRULY PREMIUM AIR TRAVEL EXPERIENCE

Deposits for first-ever Celebrity River Cruises open Sept. 3

MIAMI Celebrity Cruises will open deposits for its first-ever river sailings on Sept. 3, 2025, giving travellers early access to itineraries along Europe’s Danube and Rhine rivers.

Priority Booking Access begins that day at 9 a.m. EDT. Guests who place a fully refundable $500 deposit will receive advance access to book a 2027 river cruise and will be among the first to see itinerary and stateroom details before they are released to the general public.

“We are excited to offer guests the chance to experience the first-ever Celebrity River Cruises vacations in 2027 with Priority Booking Access,” shares Laura Hodges Bethge, president of Celebrity Cruises. “Guests will enjoy the warm hospitality Celebrity is known for, on innovative ships, with land experiences unlike any other, as we set sail on Europe’s iconic Danube and Rhine rivers.”

A natural extension of Celebrity’s premium offering, Celebrity River Cruises will feature a fleet of river ships designed to combine the modern style of the line’s Edge Series ocean ships with the charm of Europe’s rivers. Fares will include all meals, alcoholic and non-alcoholic drinks, Wi-Fi, onboard experiences and one daily shore excursion. Travellers will also have the option to add pre- or post-cruise stays in Prague and Budapest, which will open for booking in 2026.

The company also says the new ships will deliver 360-degree views, with every moment designed to immerse guests in the journey.

Travellers can join Priority Booking Access and place a fully refundable $500 deposit through their travel advisor now. For more details, go to www.celebritycruises.com/river.

Flair completes executive team with new appointments

VANCOUVER Flair Airlines has finalized its executive team with the appointment of three internal leaders to key C-suite roles.

Caitlin Peddle has been named Chief People Officer, Eric Tanner takes on the role of Chief Commercial Officer, and Juliana Ramirez has been appointed Chief Digital Officer.

“This is a milestone for Flair. These three leaders have already made a major impact across our business in each of their respective lanes, and now they’re helping shape what’s next,” said Maciej Wilk, CEO of Flair Airlines. “We’re building the airline Canadians need: affordable, reliable and modern. This team is already moving us forward, and the momentum is only growing.”

Tanner, a four-year Flair veteran, has overseen commercial transformation that included record revenue growth and the launch of the Flair FWD brand strategy.

“I’m incredibly proud of how far we’ve come,” said Tanner. “Now, we’re focused on deepening our customer relationships, strengthening our network, and building a resilient future for Canadian aviation, both

through our services and through the new generation of aviation leaders I’m privileged to mentor.”

Peddle has been central to the rollout of Flair’s corporate culture across its workforce of more than 1,150 employees, with a focus on inclusion and leadership development.

“We’ve worked hard to create a culture rooted in respect, accountability and connection,” said Peddle. “I’ve recently increased the investment into our future female leaders to help more women feel empowered and engaged in a traditionally male-dominated industry, alongside a new leadership training program. Supporting our people will always be the foundation of how we grow.”

Ramirez has spearheaded Flair’s digital innovation, including upgrades to improve the booking journey and new ancillary offerings.

“Digital is at the heart of how customers connect with Flair, from how they purchase to how they fly,” said Ramirez. “We’ve redesigned our merchandising and distribution strategy to offer the lowest fares in the market while giving customers more flexibility to personalize their journey. Launching Canada’s first On-Time Guarantee (OTG) helped reinforce our reliability promise, and we’ve seen clear customer growth as a result.”

The executive team also includes Captain Matt Kunz, Vice President of Flight Operations, and Wes Cruickshank, Vice President of Maintenance, who oversee Flair’s dayto-day operations.

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Intrepid launches new Premium Walking and Trekking range

TORONTO Intrepid Travel has introduced a new Premium Walking and Trekking range, a collection of 10 itineraries designed to combine iconic hikes with elevated comfort. The new product line is tailored for the North American market and is expected to appeal strongly to the growing segment of active luxury travellers.

The itineraries pair world-class trails with premium stays, enhanced service and exclusive local experiences. Accommodation highlights include boutique hotels in Italy’s Dolomites and eco-resorts in Vietnam’s Sapa Valley. Each itinerary balances physical adventure with added comfort, aligning with demand from clients who want active experiences without compromising on style.

The new range builds on two of Intrepid’s fastest-growing segments. Premium, introduced in 2022, has become the company’s bestperforming travel style, while Walking and Trekking bookings have grown nearly ninefold. For travel advisors, the new combination offers both

strong demand and attractive commission potential.

Among the highlights is a threeday Premium Hiking in the Grand Canyon trip, priced at USD $2,465, featuring stays at the historic El Tovar Hotel on the South Rim. A nineday Premium Hiking and Trekking in Morocco itinerary (USD $2,495) takes travellers from a Marrakech riad into the Tiziane Valley of the High Atlas Mountains and coastal Essaouira, complete with cliffside and shoreline hikes and local picnics.

In Madeira, a six-day Premium Walking and Hiking trip (USD $3,835) includes an ascent of Pico Ruivo for sweeping volcanic views, plus seafood feasts and a winery visit.

A seven-day Premium Walking and Hiking in Jordan journey (USD $3,710) highlights the Dana Biosphere Reserve, Petra, and overnight stays at luxury desert camps and

an eco-lodge, complemented by Jordanian food, wine and hospitality.

All tours are small-group with an average of 10 travellers, led by expert local guides. Premium accommodations are handpicked, and inclusions are designed to ensure both value and comfort.

For advisors, the range offers several advantages. The premium price point supports higher commissions, and the product is positioned to appeal to the active 50+ demographic. Shorter itineraries of three to six days provide flexibility as add-ons or multi-stop components. The range also carries the assurance of Intrepid’s 35 years of responsible travel expertise.

The Premium Walking and Trekking trips are now available for booking, with departures starting in January 2026. Go to www.intrepidtravel. com/au/new-trips.

Travel smarter with Manulife Travel Insurance

We’re excited to tell you about our new sales platform, featuring enhanced technology and more robust security along with new products and sales tools. Training is required to get started — details below.

Here are a few highlights:

NEW! Non-Medical Premium Protection Plan

Our Premium Protection Plan has long been a favourite with travellers. And now, it’s available without the extra cost of medical coverage — perfect for customers who already have medical benefits in place.

NEW! Plan Selector Tool

Find the right fit faster with our new Plan Selector Tool. Smart, simplified and built to align with your customers’ travel needs, this intuitive tool streamlines the selection process so you can find the right protection solution for your travellers in just a few clicks.

Re-engagement reimagined

We’ve made it easier than ever to stay top-of-mind with your customers. With our new re-engagement tools, you can offer timely protection reminders right up to trip departure, making sure your travellers have the coverage they may need.

We’ll be transitioning our partner agencies onto our new platform throughout upcoming months. Please watch for communications from your Business Development Manager for your transition date and training information.

We’re committed to ensuring a smooth and successful transition and are here to support you every step of the way!

Underwritten by The Manufacturers Life Insurance Company (Manulife) Manulife, Manulife & Stylized M Design, and Stylized M Design are trademarks of The Manufacturers Life Insurance Company and are used by it and by its affiliates under license. © 2025 The Manufacturers Life Insurance Company. All rights reserved. Manulife, P.O. Box 670, Stn Waterloo, Waterloo, ON N2J 4B8. Accessible formats and communication supports are available upon request. Visit Manulife.com/accessibility for more information.

07/25

Manulife Canada unveils streamlined platform for travel agents

Manulife Canada is launching a new platform designed specifically for travel agents, making it easier to offer insurance solutions their customers need.

The new platform promises new tools and enhanced technology that will continuously evolve to meet the needs of travel professionals and customers.

“As a leader in the travel insurance industry, we’re continuously working to improve the agent and customer experience. We’re thrilled to introduce this advanced system, which is an exciting step forward in our journey to innovate and simplify insurance solutions for both agents and travellers,” says Pamela Wong, Head of Travel Insurance and General Manager, Affinity at Manulife Canada. “Travel agents are essential to our industry, and we’re dedicated to equipping them with the tools they need. With this new system, we’re empowering professionals to confidently offer the travel insurance solutions their clients expect, helping create an easy and well-rounded travel planning experience.”

The new system is designed to create a smoother process for agents, providing them with options and benefits that make transitioning to the new platform seamless. By empowering agents with advanced tools and resources, Manulife, Canada’s largest travel insurance provider, is committed to supporting their success and enhancing their ability to serve customers effectively.

WE’RE CONTINUOUSLY WORKING TO IMPROVE THE AGENT AND CUSTOMER EXPERIENCE.

KEY FEATURES INCLUDE:

1. New Product Offerings: The new platform will include new product offerings, including the brand-new Non-Medical Premium Protection Plan, tailored for travellers seeking comprehensive trip protection without the additional cost of medical coverage. This plan is ideal for those with existing health coverage or those focused on trip cancellation, interruption, baggage loss, and delays.

2. Product Selector Tool: The intuitive Product Selector Tool streamlines the selection process, allowing travel agents and their customers to choose the right travel insurance product with just a few clicks. This smart and simplified tool is designed to align seamlessly with customers’ travel plans.

3. Ongoing Engagement Capabilities: New tools enable travel agents to offer timely protection reminders in a streamlined and automated way right up to trip departure, ensuring travellers have the coverage they need when they need it most.

“This new system is designed with travel professionals in mind, providing them with intuitive tools and the ability to easily follow up with customers,” says Jennifer Waver, Head of Travel Distribution at Manulife Canada. “These enhancements not only streamline the insurance selection process but also ensure that travellers receive timely and comprehensive coverage, enhancing their overall experience with Manulife.”

Partner agencies have already begun transitioning to the new platform. For more information on travel insurance, visit click here.

Exodus Travels launches Extensions and Extras program

TORONTO Exodus Adventure Travels has introduced a new Extensions and Extras program, giving travellers and the travel advisors who support them more flexibility to customise guided vacations worldwide.

The curated add-ons are designed to enhance hiking, biking, culture or wildlife-focused trips. Led by Exodus’ local guides, each extension provides insider knowledge and cultural insight, with options such as stays at wildlife lodges, wellness retreats or guided cultural deep-dives.

With this new offering, travellers can also count on Exodus to arrange flights, upgrades, additional hotel nights and travel insurance, streamlining the planning process

FLIGHT BOOKING & UPGRADES

For the first time, Exodus is offering comprehensive flight booking services that benefit both travellers and travel advisors. Options include premium upgrades and built-in flexibility for extra legroom, business class seating, specific departure times or stopovers. All arrangements are managed by Exodus’ in-house aviation specialists.

Flights booked in conjunction with tours are ATOL-protected, with dedicated support available to

TRAVELLERS

assist with changes, cancellations or unexpected disruptions. This added layer of service allows advisors to offer clients a one-stop solution while eliminating the need to book flights separately.

ACCOMMODATIONS & INSURANCE

Extensions and Extras also allow clients to upgrade hotel stays, from adding extra nights to enhancing accommodations with sea views, balconies or private hot tubs.

To provide added peace of mind, Exodus now offers travel protection plans that cover unexpected circumstances such as medical emergencies, ensuring travellers can enjoy their adventures with less worry.

Exodus Adventure Travels curates nearly 500 small group tours in more than 90 countries. The company is known for its expert local guides and experiences that help travellers discover the world in meaningful ways. For more details on the Extensions and Extras program, visit exodustravels.com.

Atlas Ocean Voyages launches new Junior Suites and Concierge Collection

FT. LAUDERDALE Atlas Ocean Voyages is adding plenty of luxurious touches to the onboard experience with the launch of Concierge Collection, an upgraded level of amenities that includes extra space and elevated perks.

Launching with expeditions beginning April 2, 2026, Concierge Collection reclassifies three existing stateroom categories under a new Junior Suite designation that includes Concierge Collection amenities:

• Horizon Deluxe Stateroom transitions to Horizon Deluxe Junior Suite (E1 category)

• Veranda Deluxe Stateroom transitions to Veranda Deluxe Junior Suite (E2 category)

• Horizon Stateroom transitions to Horizon Junior Suite (A1/A2 category)

Concierge Collection amenities include:

• Welcome canapés upon arrival

• Priority access to a behind-thescenes galley tour with tasting

• One complimentary bag of wash & fold laundry service

• 10% savings at the onboard boutique

• 10% savings on SeaSpa by L’OCCITANE services and products

• 10% savings on premium Wi-Fi packages

• Enhanced in-suite amenities

• All ‘Always Included by Atlas’ amenities: 24-hour room service, premium wine and spirits, Nespresso coffee, Vero Water, L’OCCITANE bath amenities, robes, slippers and in-room use of binoculars

The new Junior Suite and Concierge Collection offerings will debut aboard World Navigator on April 2, 2026, World Voyager on April 18, 2026, and World Travelers on May 9, 2026.

As an added incentive, the Complimentary Suite Upgrade for Antarctica 2026/2027 Expeditions offer remains available through Sept. 30, 2025, allowing guests to enjoy a complimentary upgrade to a Concierge Collection category (A1 or A2) when booking an Adventure Ocean Stateroom (AO), while availability lasts.

For more information, go to wwwAtlasOceanVoyages.com.

Lisa Kauffman PEOPLE

Azamara Cruises names Lisa Kauffman as Chief Marketin Officer

Azamara Cruises has welcomed Lisa Kauffman as its new Chief Marketing Officer. In her new role, Kauffman will oversee marketing and communications, including e-commerce, product, trade, brand, social engagement, media, public relations, guest loyalty and internal communications.

Before joining Azamara, Kauffman served as Chief Marketing and Experience Officer at Starboard Group where she led global B2B and B2C marketing strategies, digital innovation, integrated communications and ‘Retailtainment.’ Prior to that, she held executive marketing roles at Perry Ellis International, Celebrity Cruises, Macy’s Florida and The Walt Disney Company.

A Miami native, Kauffman is also committed to community service. She currently sits on the board of Goodwill Industries of South Florida and mentors emerging women leaders in business.

Introducing the newest village at Beaches® Turks and Caicos.

Meet Treasure Beach Village, an immersive island playground where sand and sea meet in perfect harmony. From brand-first suites to world-class dining, every moment is designed for amazing vacationing and easy fun. The deeper your clients dive, the closer they’ll become — to the ocean, the island, and each other.

Here, play comes easy. Guests can splash through winding water pathways, float in a zero-entry lagoon pool, and relax in suites designed to make them stop and stare. With 11 all-new room categories — including the first-ever CrystalSky Reserve Villas

and the mega-spacious Chairman’s Penthouse Suite — your clients will have space to roam, adventure, and always come back together.

Cravings? Consider them covered. From craft coffee at Bru to the firstever Beaches Butch’s Island Chop House, plus a world of flavors at Pinta Food Hall, every meal tells a story they’ll never forget. Catch a movie at the Starfish Cinema or the stars from the balcony – whatever they’re in the mood for, we have it. And with all of Beaches Turks and Caicos next door, there’s a legendary sandbox to explore.

The real treasure here? Moments and laughter shared together, under the Caribbean sun.

Beaches Turks & Caicos’ Treasure Beach Village eyes spring 2026 debut

Beaches Turks & Caicos will introduce its latest expansion – Treasure Beach Village – in spring 2026.

It’s the sixth village for this popular resort –and it will be all-suite (concierge and Butler level only). Guests can choose from 101 multi-bedroom concierge and butler suites, including two, three and four-bedroom luxury accommodations. The US$150 million dollar expansion will elevate the all-inclusive resort’s overall key count to 858.

A standout addition is the one-of-a-kind Treasure Beach Chairman’s Penthouse Suite, spanning two floors and offering more than 2,800 square feet of interior living space –accommodating guests across three bedrooms.

Also of note: the three-storey Treasure Beach CrystalSky Reserve Villas, set on the beachfront and composed of four bedrooms and three bathrooms, welcoming up to 10 guests with a private pool and rooftop deck for sunbathing and stargazing.

Overlooking a half-mile stretch along the pristine waters of Grace Bay, the 100-acre beachfront Treasure Beach Village will also offer an expansive 15,000-square-foot pool that overlooks the sea; fresh new dining concepts, including an on-trend ‘food hall’ style eatery; and new spaces for fun and exploration including a 32-seat cinema – all deeply inspired to create family connection.

“Family time together is life’s greatest treasure, and that philosophy is at the heart of what we’ve set out to create here at Beaches Resorts,” said Executive Chairman, Adam Stewart. “The Caribbean is a wonderland and mark my words, this is the place where kids will voluntarily surrender their electronic devices.”

Treasure Beach Village will also introduce six new food and beverage concepts, available to all Beaches Turks and Caicos guests. They include Butch’s Island Chophouse, making its

debut at a Beaches Resort and giving a nod to founder Gordon ‘Butch’ Stewart. Guests can also enjoy the BRÜ coffee bar which will transform into a cocktail bar in the evenings; a first across the resort brand, the vibrant Pinta Food Hall featuring global cuisines from fresh tacos and ceviche to dumplings and made-toorder pizza.

Beyond dining, the village will offer additional entertainment, including the 32-seat Starfish Cinema, complete with popcorn and refreshments. Sunken social pods will offer inviting spaces for families to unwind.

Bookings for Treasure Beach Village are now open. As the sixth village adorning the property, Treasure Beach Village will join the Caribbean, Seaside, Key West, Italian and French villages to call Beaches Turks and Caicos home. Beaches Turks and Caicos also boasts a 45,000 square-foot Pirates Island Waterpark and other amenities, now totalling 30 specialty dining options and 16 pools.

For more details see Beaches.com.

Explore Worldwide sees record July sales from Canada

TORONTO Explore Worldwide is celebrating record-breaking growth in the Canadian market, with July bookings tripling year-over-year as the tour operator wrapped up its “Tariff Timeout” promotion.

The campaign, which offered up to 20% off more than 300 small group tours from May through July, positioned Canada as one of the company’s fastest-growing markets.

More than half of the bookings were for trips departing within the next three months, reflecting strong demand for last-minute travel and immersive cultural experiences.

“Canadians are clearly responding to the added value, flexibility and offthe-beaten-path style of travel that Explore offers,” says Katy Rockett, regional director of North America for Explore Worldwide. “This boost in bookings made it clear that Canadian travellers are looking for that balance

between discovery and adventure, and they are ready to do it now.”

Portugal led the way as the most popular destination for Canadians during the campaign, with active travel itineraries such as ‘Remote Coastal Trails’ and ‘Walking in Madeira’ standing out. France, Italy and Spain followed closely behind as top choices, with walking and cycling trips in regions like the Loire Valley and Amalfi Coast highlighting a preference for slower-paced, scenic journeys.

Explore also reported significant growth in bookings for its cultural discovery tours, which rose 152% compared to the previous year. Canadians showed heightened interest in destinations beyond Western Europe, including Armenia, Vietnam and Sri Lanka.

The company’s results underline a growing trend in the Canadian market for flexible, active and culturally rich travel experiences, with many travellers ready to depart on short notice.

MORE THAN HALF OF THE BOOKINGS WERE FOR TRIPS DEPARTING WITHIN THE NEXT THREE MONTHS

Onvigo appoints Bernadine D’Souza to lead advisor training

Onvigo has welcomed Bernadine D’Souza to its Training Team to lead travel advisors’ growth and success. D’Souza brings with her more than 25 years of experience in sales, training and leadership, serving as a Travel Branch Manager for over two decades during which she opened, closed and merged retail locations while leading teams to repeatedly surpass revenue goals. She also worked as a Training Manager and Workforce Development Manager, specializing in elevating advisor performance. Earlier in her career, D’Souza also served as a Business Development Manager for a Toronto-based air consolidator.

The addition of D’Souza marks a strategic shift for Onvigo, from a learning and development model to a dedicated training-specific approach aimed at equipping travel advisors for long-term success. Onvigo says her appointment strengthens its commitment to providing indepth, relevant and adaptive training that ensures advisors have the tools to succeed in an evolving marketplace.

Cosmos introduces three new North America tours for 2026

TORONTO Cosmos is expanding its North America offerings with three new itineraries for 2026, with prices starting from $325 per day.

The tours highlight iconic landscapes, cultural touchpoints and historic sites, offering travellers affordable ways to experience the continent’s bestknown destinations.

“These new North America vacations are packed with moments that matter –and priced to make the most of them,” said Stephanie Brooks, vice president, product and operations for the Globus family of brands. “At Cosmos, we believe the best stories don’t have to come with the biggest price tags. We’re proud to offer travellers access to some of the continent’s most iconic sights, cities and cultural treasures – all in easy-to-enjoy itineraries.”

The Grand Canyon & Utah’s Mighty Five tour is a journey through the American Southwest. Travellers will visit six national parks, including the Grand Canyon, Arches, Canyonlands, Capitol Reef, Bryce Canyon and Zion. The trip also features a Navajo-guided 4WD adventure through Monument Valley, a drive along Byway 12 and time in Sedona, Dead Horse Point State Park and Las Vegas.

Music lovers can join the Music & Legends with Elvis & Dolly tour, which traces the roots of rock, soul and country. Stops include Memphis,

Nashville, Tupelo, Louisville and Pigeon Forge, with visits to Elvis’ birthplace, the Tina Turner Museum and the Colonel Sanders Museum. Travellers also receive tickets to a live show at the Grand Ole Opry, with optional excursions to Graceland, Studio B and Dollywood.

The Untold Tales of Historic Trails itinerary highlights key chapters of American history, coinciding with the country’s upcoming 250th anniversary. Guests will explore Philadelphia and Washington, DC, with tours of Monticello and guided visits to Shenandoah National Park, Gettysburg and Valley Forge. Stops in Annapolis, Fredericksburg, Richmond and Charlottesville are also included, with optional excursions to Colonial Williamsburg and Mount Vernon. An extended-stay option features two nights in New York City.

Cosmos tours combine guided sightseeing with flexibility to explore independently. Packages include hand-selected hotels, seamless transportation, expert Tour Directors and free time. North America vacations with Cosmos start at $270 per day.

More details are available at www. cosmosvacations.ca.

Collette unveils new Italy tour for 2026

MISSISSAUGA There’ll be more of Italy to love in 2026 with Collette, which has just unveiled a new nineday tour through the country’s most iconic regions.

Priced from US$5,249 per person, Rome, Sorrento & the Amalfi Coast blends renowned landmarks, cultural treasures and culinary delights across Rome, Sorrento and the Amalfi Coast. Travellers will explore Rome’s Renaissance and Baroque highlights, toss a coin in the Trevi Fountain, visit a family-owned farm, join a cooking class and explore historic towns alongside a local guide.

Other highlights include sampling local delicacies in Marina Grande, Sorrento’s old fishing village, a guided visit to the ruins of Pompeii, a nearby wine tasting, farm-to-table dinners and more.

“This tour was designed to immerse travellers in the heart of southern Italy – from ancient ruins and iconic landmarks to the flavours and rhythms of everyday life,” says Diana Ditto, Vice President of Product Marketing and Growth Strategy at Collette. “It’s a journey that blends discovery and relaxation, offering unforgettable moments along one of the world’s most beautiful coastlines.”

For more information, go to www.collette.com. COSMOS

RIT Vacations marks 25 years with new UK tours for 2026

TORONTO RIT Vacations is celebrating 25 years in business with the launch of seven new tours to the UK for 2026, expanding its portfolio across Scotland, England and Wales.

“Britain is full of surprises, from its historic cities to stunning natural landscapes,” says Darlene St. Louis, UK Product Director at RIT Vacations. “Our new itineraries are designed to go beyond the familiar, offering travellers authentic experiences, hidden gems, and immersive moments that truly bring the UK to life.”

Since expanding its UK product line under St. Louis’s direction, RIT has steadily added more off-the-beatenpath experiences to its programs. The company says it continues to see strong demand for itineraries that combine history, culture and local flavour.

To mark the milestone, RIT is offering early booking bonuses of up to $300 per couple on select new tours when booked by Dec. 31, 2025.

THE NEW ITINERARIES INCLUDE:

• 10-Day Scottish Explorer: A comprehensive journey through Scotland with highlights such as haggis-making, the Isle of Skye, a sheepdog demonstration, Highland traditions and a Highlander evening of music, storytelling and traditional fare.

• 12-Day North Coast & Islands: Designed for adventurous travellers, this tour covers the Outer Hebrides, Orkney Islands, and the Isles of Iona and Mull. Outdoor activities are a focus, making it ideal for those with good mobility.

• 8-Day Scotland’s Ancient East: An immersive cultural itinerary with visits to the Kelpies, Dunnottar Castle and Rosslyn Chapel, along with whisky and gin tastings, steam train rides and luxury accommodations.

• 10-Day London, York & Edinburgh by Rail: Travelling in first-class on the LNER, guests stay in five-star hotels and enjoy guided tours in three iconic cities, blending luxury and cultural discovery.

• 10-Day Wales, Oxford & Windsor:

Covering the landscapes of Snowdonia and heritage towns of Oxford and Windsor, this itinerary highlights Wales and the English Midlands.

• 8-Day London & Beyond: A week in London with cultural highlights such as a Royal Albert Hall tour, afternoon tea under the Cutty Sark, a West End evening, and day trips to Stonehenge, Winchester and Windsor.

• 8-Day Kent, Castles & Coastlines: Exploring southern England, this tour includes Chartwell, Brighton, historic castles, cathedrals, vineyards and coastal scenery.

Travel advisors can request brochures through Envoy’s agent portal at www.envoynetworks.ca/agent-login

OUR NEW ITINERARIES ARE DESIGNED TO GO BEYOND THE FAMILIAR, OFFERING TRAVELLERS AUTHENTIC EXPERIENCES AND HIDDEN GEMS

Now open: W Punta Cana

PUNTA CANA W Hotels has officially entered the all-inclusive segment with the opening of W Punta Cana, an adults-only resort set along the shores of the Dominican Republic.

Originally scheduled to open in spring 2025, the highly anticipated property is now welcoming guests and marking a milestone as the brand’s first adult allinclusive resort worldwide.

“This isn’t just another resort – it’s the brand reimagining the concept entirely, where everything from elevated dining to immersive experiences reserved for adults only are thoughtfully curated and included,” says George Fleck, Senior Vice President and Brand Leader, W Hotels. “W Punta Cana is turning the traditional model on its head – delivering luxury through detaildriven design, exceptional service, and story-worthy experiences that immerse guests in local culture through the lens of W Hotels.”

The resort features 340 guest rooms and suites, each starting at 700 square feet. Bathtubs and king-size beds are standard across all categories, including two-bed suites and Oasis Mega Suites. Forty-six suites come with

swim-up pools, and some include fullsized private pools.

Design was led by Spain-based Zanobia Arquitectura, blending the brand’s contemporary style with Caribbean influences. Interiors draw inspiration from the Dominican Republic’s colonial heritage, tobacco plantations, and natural elements such as larimar stone, dragonflies and seashells. Public spaces are surrounded by endemic flora, with low-density landscaping designed to promote open-air connections to nature.

W Punta Cana offers a 400-metre beachfront and two pool experiences: the lively WET Deck with its 80-metre infinity pool, and the more relaxed Chill Pool with a swim-up bar. Dining spans 12 restaurants, bars and lounges, from multicultural and Caribbean-inspired

concepts to a food hall showcasing street food-style stations. Highlights include Scena, an elevated Caribbean and Dominican-inspired restaurant, and Noodle Bar for Pan Asian fare. Beverage venues include Taproom, a reimagined microbrewery, and the Taman Beach Club, which evolves from day to night with curated cocktails and live entertainment.

Entertainment is central to the resort’s concept, with programming that includes DJ-led sound baths, beachside silent discos, live music and artist residencies. Wellness is also a focus, anchored by the AWAY Spa, which offers treatments inspired by local healing traditions, a beauty salon and a 24-hour, 1,500-square-foot FIT gym. The property also includes nine meeting and event venues with 14,000 square feet of flexible space, including a 5,380-square-foot ballroom and modern breakout rooms.

The opening of W Punta Cana represents the next chapter for the brand as it expands into the all-inclusive space. Two more W Hotels all-inclusive resorts are planned for Mexico, with openings in Corasol Playa del Carmen and Costa Mujeres scheduled for 2028 and 2029, respectively.

Global Affairs Canada’s checklist for first-time travellers fuelling global tourism

TORONTO As travel’s popularity reaches new heights and tourism soars, first-time travellers will be a key market for sustaining future growth, both for GDPs and the travel industry.

While return travellers are a revenue engine for travel agencies, new clients – truly new, and new to travel abroad – are an important part of the client mix as well. Global travel spend is set to top US$2.1 trillion in 2025, according to the WTTC, and many of those adventurers will be setting out for the very first time.

Outbound from Canada, these firsttime traveller segments include students and other young people travelling outside of Canada for the first time, new professionals just entering the workforce and on their first international business trip, and even experienced travellers who may be making their inaugural solo trip abroad, embracing the solo travel trend later in life.

As part of Travelweek’s ongoing series of helpful tips and checklists from Global Affairs Canada, here’s a

rundown of what first-time travellers need to know before leaving Canada’s borders.

Key advice? “Remember the 3 Rs: Read up, Register with us and Reach us,” says Global Affairs Canada.

Overcast skies could not dampen the spirits of golfers and guests at Skal International Toronto’s 69th annual golf tournament on Aug. 20. The event brought together major players from the tourism, travel and hospitality sectors, along with friends, family and Skalleagues from across the region. A portion of the proceeds went towards The Daily Bread Food Bank.

The government suggests first-time travellers make its travel advice and advisories an essential part of their trip-planning process. This information includes everything from:

• Entry and exit requirements, including whether travellers need a visa or electronic travel authorization (ETA)

• Potential safety risks and scams

• Laws and customs that could impact the travel experience

• Vaccinations or medications that may be required or recommended

• Weather trends that could affect packing lists and travel plans

Here’s one many first-time travellers many not have thought of: International Driving Permits. “If you plan on renting anything, from a scooter to a car, check to see whether your destination requires that you have an International Driving Permit or whether they will accept your Canadian driver’s license,” says Global Affairs Canada.

Also, clients shouldn’t forget to look into whether their destination is credit-card friendly, cash-dependent

or a mix depending on the vendor or service. “Take note of currency conversion rates, automated teller machine (ATM) fees and bank charges for a currency exchange to avoid surprises. Be aware of potential money-exchange scams and card skimmers.”

Basic information for any experienced travel advisor, but still worth a mention when it comes to new travellers, is the need for the right paperwork, electronic or otherwise.

“Consider what travel documents you will need for your trip. If you haven’t yet travelled internationally and need a passport, make sure you submit your application early enough that it will be processed and delivered to you in time for your trip. Remember to allow time for getting visas, if needed,” says Global Affairs Canada.

“If you already have a passport, check your destination’s passport validity requirements to make sure it doesn’t expire during that period.”

Global Affairs Canada’s advice for booking air travel could have come with an extra helpful tip: book with a travel advisor. “When booking air travel, remember to give yourself plenty of time before your flight and during any layovers so that you have time to go through security screening and any immigration checkpoints, and to find your departure gates.

Research carry-on and checked baggage regulations for your airline(s) as well as limits for liquids, aerosols and gels because going over the limit may result in having to leave products behind at the airport or paying for an extra bag.”

The government also has a tip that’s music to the ears of any travel agent invested in selling travel insurance: “It is also essential that you get comprehensive travel insurance for the length of your trip and that you understand what it does, and does not, cover. If you like activities such as scuba diving, biking and surfing, or even riskier sports such as mountain climbing or skydiving, make sure your insurance covers adventure tourism and includes helicopter rescue and medical evacuation.”

STAY CONNECTED

Global Affairs Canada also reminds first-time travellers to register through the Registration of Canadians Abroad service before leaving Canada. “This way, you’ll get important updates from the Government of Canada if something serious happens in your destination country – such as a natural disaster or a large protest – or if something happens back home. Plus, you’ll get alerts about any changes to the official travel advice so that you can make safer decisions while travelling. It is also important to stay in regular contact with your loved ones back home so that they know you are safe. Leave behind a detailed itinerary and make sure you update them if anything changes.”

The Canadian government also wants first-time travellers to stay safe while online abroad. “Before using free public WiFi, make sure you understand the associated cyber

security risks. Research whether you can and should use a virtual private network (VPN) for secure Internet access and take other measures to protect your information. You may want to consider getting an eSIM (an electronic, rather than a physical, SIM card for your mobile device) with data or adding roaming to your Canadian data plan as an alternative.”

It also advises travellers to find the Canadian office nearest to their destination(s) and save the contact information somewhere easily accessible. “Knowing how to reach us can be crucial if you need assistance while abroad. For emergency assistance while outside of Canada, you can contact the Emergency Watch and Response Centre, which is in Ottawa and available 24/7.”

For more detailed information and resources, visit Travel.gc.ca.

PONANT EXPLORATIONS’ Iceland offer includes airfare or post-cruise perks

TORONTO PONANT EXPLORATIONS is giving travellers more reasons to explore Iceland in 2026 with the launch of its “Enticing Iceland” program.

The new offer provides the choice of complimentary airfare or a postcruise experience on select voyages booked by Sept. 30, 2025.

The award-winning line, known for culturally and environmentally conscious exploration, has curated this exclusive offer across a series of summer 2026 itineraries in Iceland. Sailings will showcase the country’s remote Westfjords, an otherworldly landscape of cascading waterfalls, moss-covered cliffs, abundant wildlife and deep cultural traditions.

Guests who choose complimentary airfare will receive roundtrip flights to and from Reykjavík, valued up to $1,000. The post-cruise stay includes one night in a hotel with meals and beverages, transfers, guided experiences and entrance fees.

Sailings included in the offer will take place on board L’Austral, Le Bellot and Le Lapérouse.

The “Enticing Iceland” program applies to the following voyages:

• Icelandic Mosaic – 7 nights, roundtrip Reykjavík, calling at Surtsey, Heimaey (Vestmannaeyjar), Grundarfjörður, Grímsey, Akureyri and Ísafjörður. 2026 departures: May 25, June 13, June 20, July 6, July 13, July 20, July 27, Aug. 3.

• Beethoven’s Icelandic Symphony: A Musical Voyage – 7 nights, roundtrip Reykjavík, with calls at Surtsey, Heimaey (Vestmannaeyjar), Grundarfjörður, Grímsey, Akureyri and Ísafjörður. 2026 departure: June 6.

The offer is available exclusively in the Americas.

For more information, go to us.ponant.com.