THIS month, the near-collapse of two major suppliers threatened to disrupt supply to the convenience industry. Although both wholesalers supply a vastly di erent product range into convenience stores, the common link between the two is how important face-to-face communication with retailers is
The rst concerns bread supplier Roberts Bakery, which was recently saved from administration by a private investment rm. Former customer and Nisa retailer Mike Sohal told me struggles faced by Roberts Bakery were unsurprising, as the company had signi cantly stripped back deliveries and retailer visits in recent years. Premier retailer Suresh Patel expressed similar concerns to Sohal.
Elsewhere, collapsed discount wholesaler SOS has been revived following the purchase of its assets by Birmingham-based cash and carry rm Dairyfresh. As part of its rescue package, Dairyfresh has taken on 15 former SOS Wholesale sta , with the intention to “reconnect with former customers to restore the trust and service SOS was known for”.
The decision will come as a relief to the 2,000 customers served by SOS, who are being reassured that personal communication from SOS Wholesale will continue.
THE BUSINESSES THAT SURVIVE MAINTAIN A PERSONAL TOUCH WITH CUSTOMERS
Like the service many of you provide to your customers, the businesses that continue to survive and thrive are those that maintain a personal relationship with their shoppers.
Editor – news Jack Courtez jack.courtez@ newtrade.co.uk 020 7689 3371
Features editor Charles Whitting charles.whitting@ newtrade.co.uk 020 7689 3350
Features and advertorial writer Shyama Laxman shyama.laxman@ newtrade.co.uk
Editor in chief Louise Banham louise.banham@ newtrade.co.uk
Features writer Jasper Hart jasper.hart@ newtrade.co.uk 020 7689 3384
SOS Wholesale given lifeline in Dairyfresh rescue bid
ALEX YAU
RETAILERS served by collapsed wholesaler SOS Wholesale have had their supply rescued, as cash and carry operator Dairyfresh has revived the brand.
This month, Dairyfresh announced it had bought the assets of SOS, rehiring 15 former SOS sales and warehouse staff, and re-establish-
ing its Barnsley site. One of the UK’s biggest discount wholesalers to convenience stores, the purchase will save supply to more than 2,000 customers, the majority being retailers.
Dairyfresh director Karamat Hussain said: “This acquisition is more than a transaction. It is a commitment to continuity, to honouring the entrepreneurial
spirit that de�ined SOS and to ensuring that its values – responsiveness, reliability and regional relevance – remain alive in the market. We are proud to steward that legacy forward.
“The UK grocery sector is undergoing rapid transformation – from supply chain pressures to changing consumer habits. In this context, heritage matters. Brands
like SOS Wholesale remind us that trust is earned over time, and that local knowledge, personal service and operational excellence are timeless assets.
“As we move forward, Dairyfresh remains committed to these principles. We honour the past and invest in a future that keeps independent retail strong, agile and well-served.”
THE �irst batch of updated Post Of�ice (PO) contract terms with recommendations from the Horizon inquiry are to be sent to postmasters from February 2026.
When asked by Retail Express, a PO spokesperson said
the update “re�lects up-todate law and removes outdated terminology and products that we no longer sell”.
Postmaster panel member Vince Malone said this will involve protection for postmasters around training.
RETAILERS have been urged to have their say on measures included in the Tobacco and Vapes Bill.
The government consultation is live until 3 December, seeking opinions on a proposed licensing scheme,
which would require all shops to have a licence to sell the category.
Manufacturers and wholesalers are also being consulted on the design of tobacco and vape devices subject to restrictions.
INDEPENDENT convenience stores caught hiring illegal workers in the �irst quarter of 2025 were stung with more than £1.6m in �ines.
New government data showed more than 10% of businesses �ined were local shops. Individual �ines ranged from £15,000 to £135,000. A total of 321 businesses were �ined for employing illegal workers, totalling £4.33m, leaving local shops’ cumulative �ines of £1.61m making up 37% of total penalties.
KELLANOVA has launched a national van sales operation for its Cheez-It snacks brand, targeting 15 visits to stores a day through third-party �irm Inspire Field Marketing. Dermot McKenna, Inspire Field Marketing director of sales and operations, said: “This activity is just not about selling and gaining distribution, it is also an education for the retailer – ensuring they are aware of the right category bestsellers to carry and position in store.”
Retailers stand up to farright and racist attacks
INDEPENDENT retailers who have suffered racist abuse and violence are playing their part in anti far-right protests, and petitioning police and councillors to do more.
On 27 September, Ali Awan, of H&H Convenience in Felling, Gateshead, was among a crowd of 3,000 countering a march by anti-immigration UKIP supporters.
Awan told Retail Express joining the counter protest was important as “we can’t let racists win”. He added: “The march I attended was peaceful overall. I didn’t face any discrimination during the march, but there were some within the crowd who did. It’s something you shrug off.
“As a retailer, you face it every day. Over the past few weeks, we’ve had groups of 20-to-30 kids hanging around the shops in our area, and I’m sure it happens in other places. I’ve been here for more than 30 years and racism is something you come across from all generations.
“People are misinformed. I get customers asking why people come to England from different countries. It’s about educating them. The people who move to England just want a better life and to feed their families. I’ve been paying taxes since I was 16, so I can call myself British.”
Elsewhere, Nnenna Okonkwo, of Sunnyday International Foods in Shirley, Southampton, is one of several business owners on her street who faced multiple instances of racist harassment from teenagers in the summer.
Okonkwo and other affected business owners raised the issue to councillors and the police through a petition, which has received more than 1,400 signatures calling for action to stop the abuse.
Recalling the incidents, Okonkwo told Retail Express: “In one instance, I was crying because there was a mob outside and they were slamming the door. My son was in the store crying his eyes out. It made me feel really helpless.
“They were coming into my store, picking baskets up and tossing them out. They were saying a lot of racist things.”
The abuse impacted Okonkwo’s performance at work, with the retailer “starting to make a lot of mistakes when doing basic duties such as processing transactions”.
Since starting the petition, Okonkwo said Hampshire Police had become more aware of the issue and raised patrols in the area to help tackle the antisocial behaviour.
She said: “It’s held people to account and the petition has had an impact. The police commissioner
for Hampshire invited us to meet with them, and there’s more policing in the area. Private security has also been employed to assist with the patrols, and things have settled down since.”
Hampshire police and crime commissioner Donna Jones said: “The progress we’ve made in Shirley shows what can be achieved when the police, council, businesses and my of�ice all work together.
“My priority now is to make sure these improvements are not temporary. I will continue to monitor the situation to ensure crime does not creep back in.”
Southampton councillor
“OUR new Morrisons Daily store launched this month. We are excited to become part of the local community as a Morrisons Daily. Partnering with such a well-known brand means we can o er our customers more choice and the products they know and love, serving as the convenience store they rely on every day. We can’t wait to welcome everyone through the doors and make this their go-to local store.”
Satar Wahid, Morrisons Daily, Shoreditch, London
Alex Winning added: “This is a turning point for Shirley. The recent improvements have made a real difference to shoppers, workers and the wider community. People feel safer, and businesses are telling us things feel back to normal.
“But we know this progress must be sustained. We’re committed to working with the commissioner, the police and local partners to make sure Shirley remains a welcoming and vibrant place for everyone.”
Hampshire Police con�irmed one person has been charged in relation to the incidents.
Awan and Okonkwo’s
GOOD WEEK
LOYALTY: Rewards rm K-Card is providing independent convenience stores with a free scheme designed to increase customer footfall and spend. Customers receive cashback for every branded product purchased from an independent shop, with extra incentives for conducting multiple visits or spending a higher amount in one transaction.
experiences are the latest in a string of racist abuse experienced by independent convenience stores. In July last year, Windsor Mini Mart in Southport was looted during a far-right riot.
Footage on social media showed those involved in the violence attempting to break down the door, with costs of stolen stock estimated to be more than £10,000.
Analysis by Retail Express of Freedom of Information data revealed racist attacks accounted for nearly a quarter of all abuse reported by retailers and their staff in England in 2023 – a 7% increase year on year to 267 incidents.
Store opening: what is special about your new shop?
“OUR appealing new shopfront and signage make a massive di erence, and the feedback from everyone has been overwhelming, especially compared with what it had looked like originally. Expanding our range will allow us to better compete with larger stores, and the addition of the o -licence will help boost pro ts. This store is also now the busiest post o ce in the constituency, with more than 1,500 customers using it weekly.”
Jay Karavadra, Go Local Extra, Milton Keynes, Bucks
“WE recently took over Justin Whittaker’s Premier in Royton and had the grand opening on 11 October. As part of the revamp, we want to increase the range of food to go, and the grand opening was a good way to tease customers with this. The launch included hot food, such as fresh pizzas and curries from K’s Bar & Grill Restaurant. We also gave away Euro Shopper goodie bags to the rst 50 customers who attended the event.”
Royton, Greater Manchester
For the full story, go to betterretailing.com and search ‘K-Card’
MORRISONS: The supermarket’s wholesale director, Victoria Lockie, has promised supply issues for Daily franchisees are now in the past, as the rm is investing in boosting range and availability for stores. This includes sourcing fresh meat and sh from its Myton Food Group distribution arm.
For the full story, go to betterretailing.com and search ‘Morrisons’
BAD WEEK
INPOST: The rm’s new locker trial with the Post O ce is to pay branches a lower rate than sites that host the units directly with the parcel giant. According to messages sent to stores by Post O ce, seen by Retail Express, the rate is 15% lower.
For the full story, go to betterretailing.com and search ‘InPost’
BUSINESS RATES: Co-op has warned that 60,000 small shops are at risk unless the government reforms business rates. The convenience chain’s chief executive, Shirine Khoury-Haq, said: “To boost local economies means supporting the businesses of every community.”
For the full story, go to betterretailing.com and search ‘business rates’
Sasi Patel, MJ’s Premier,
ALEX YAU
Sasi Patel
Nnenna Okonkwo and fellow business owners
ALEX YAU
FRUSTRATED retailers have hit back at senior government officials, warning a £3m crime budget has made no difference.
Speaking at the Scottish Grocers’ Federation (SGF) annual conference this month, Scottish deputy first minister Kate Forbes promised attendees there would be a review into anti-retail-crime funding
Retailers slam £3m crime fund International
at the next Scottish budget.
Multi-site Glasgow retailer Shamly Sud said: “I don’t see any difference whatsoever. I was at the [initial meeting] when they were discussing the £3m. They then went on to talk about the analysts, and analysing the data, and you’re just thinking, ‘Well, that’s where the money’s going to go.’ It’s not actually out there helping us.
“You cannot sit there and
dictate that £3m is a substantial amount of money, because it’s not.”
Anand Cheema, of Costcutter Fresh in Falkirk, added: “£3m is not even a drop in the ocean. That’s reality, and I can guarantee you that the retailers in this room have invested at least a multiple of that in prevention matters.”
Addressing the criticism, Forbes said response to retail crime was “an area that
has significantly progressed because of the funding there”. She referenced improvements in “using data and technology to a greater extent, and the top one is stopping people from becoming perpetrators in the first place”.
According to the SGF’s latest Scottish Local Shop Report, retail crime had contributed to a loss of 6,000 jobs from the Scottish convenience sector over the past year.
WANIS International Foods has seen an uptick in demand for south-east Asian soft drinks and noodles, driven by recent legislation and social media.
The firm’s operations director, Alam Ameer, told Re-
tail Express popular brands included Japanese variants of Fanta and South Korean instant noodle brand Buldak.
“Companies reformulated their drinks for the sugar tax,” he added. “Customers still want that sweetness.”
“Suggesting
Tango Ice Blast decline
TANGO Ice Blast parent company Frozen Brothers is offsetting recent decline through new business models and development of new machinery. In its annual results for the year ending 31 December 2024, the firm reported an annual decline in turnover from £32m to £29m, alongside a loss of £384,121 compared to profit of £483,445 in 2023.
DALAL Al-BAZZ
Stannington Road Post Office, Sheffield
Focus on… driving pro tability
LIKE all retailers, pro tability is important to us; we review it weekly.
We’ve always worked around seasons and focus on speci c areas, such as gi s and local products our customers can’t get elsewhere. These include things like honey, confectionery, baked goods and biscuits. We use trial and error with new products regularly to check whether we can improve the store’s pro tability. Most recently, we tried some pasties from a local producer. Unfortunately, they didn’t work, but you have to try new things.
Every square inch of a shop should be pro table. Tidying expert Marie Kondo says if you don’t use something, or it doesn’t give you joy, don’t keep it. We take the same message through to our stock. If it’s not grabbing attention and selling, rethink whether it’s needed. It could just need a change in location – that’s the rst thing we do if something’s not selling well.
Each store has its own niche. We’ve focused on our niche and become a hub for stationery, gi s and cards. Our cards are very pro table, o ering a margin of 40-50%, and the store’s average gross pro t margin is 25-30%. The pro t margin on the local products we sell can vary as they’re quite expensive to buy, but the turnover on them is quick – and if the turnover is high, it’s worth it.
PRODUCTS
Nestlé’s 2025 Christmas line-up
SHYAMA LAXMAN
NESTLÉ has unveiled its 2025 Christmas range, featuring classics and new entrants.
The line-up includes Milkybar Advent Calendar, featuring a collection of white chocolate festive shapes. This year’s ‘white selection’ also includes treats such as White Lion bar, KitKat White and Milkybar classics.
The �irst launch from KitKat is the KitKat Santa Chocolate Sharing Bag. It contains �ive individually wrapped, mini milk chocolate Santa �igures with a crispy wafer and milk chocolate �illing, and works as a stocking �iller. Meanwhile, the limited-
edition KitKat Gingerbread �lavour is a crispy wafer biscuit covered in smooth gingerbread-�lavour KitKat chocolate, available from now until January 2026.
Quality Street has launched a Green Triangle-inspired sharing bar, with hazelnut�lavour �illing. Aero has introduced the Aero Giant Caramel-�lavour sharing bar, in addition to the classic Aero Giant Peppermint sharing bar.
For fruity-�lavoured chewy sweets enthusiasts, Rowntree’s Randoms and Rowntree’s Fruit Pastilles are available in a sharing carton format. The brand has also launched Giant Tubes in three mixes: Berry Hearts, Safari Mix and Bottle Pops.
Irn-Bru unveils spicy flavour this winter
IRN-BRU is set to launch a limited-edition Winter Bru Spiced Ginger & Cinnamon �lavour to help retailers maximise seasonal soft drinks sales.
The limited-edition variant will be available from 1 November for eight weeks.
The launch will be supported with a social and in�luencer-led campaign, as well as PoS support for retailers and wholesalers, including display units.
Irn-Bru brand director Kenny Nicholson said sales of ginger-�lavoured drinks are increasing by 27%, making the launch timely.
BOBBY’S Foods is set to launch a slimmer version of its pick ’n’ mix station in January 2026, exclusive to World of Sweets, Bobby’s and Hancocks.
Earlier this year, Retail Express had reported that the confectionery wholesaler was offering free pick ’n’ mix stands to retailers, generating 50-70% margin per cup sold.
While that version could support 20 varieties of pick ’n’ mix, the new slimmer version can �it 10, with an option to have smaller sleeves to still allow up to 20 varieties.
Butterkist gets Wicked For Good
BUTTERKIST is set to renew its partnership with Universal Pictures for the second Wicked �ilm, Wicked: For Good.
Kicking off the end of October, Butterkist core �lavours will feature Wicked: For Good �lash designs across sharing, microwave and PMPs, including Sweet, Salted, Toffee and Sweet & Salty. The on-pack promotion
offers consumers the opportunity to win a family trip to experience the Northern Lights, as well as hundreds of Wicked: For Good x Butterkist-themed prizes, including branded popcorn buckets and water bottles.
JUUL Labs has expanded its Juul2 pod system by introducing four new �lavours: Mango, Apple, Watermelon and Lychee.
Two-pack pods will be sold across all channels, with four-packs available at select key accounts. Retailers can contact their Juul Labs representatives for PoS materials. The expanded portfolio
Juul Labs launches new pod flavours
is a response to consistent research indicating that �lavours play a signi�icant role in attracting adult smokers to switch to vaping, according to the supplier.
SWIZZELS has launched its 2025 advent calendar to help retailers boost seasonal sales.
Available in cases of six, the advent calendar features a fresh design for 2025. Inside, shoppers will discover a mix of Swizzels’ best-loved sweets, including Squashies, Refreshers, Drumstick Chews and Love Hearts, tapping into the growing consumer trend for nostalgic treats.
The back of the advent calendar introduces the
world of Sweetville, where each sweet has its own personality, adding a fun, interactive twist and extra on-shelf appeal.
RRP: £6
Hovis enters the sourdough space
HOVIS has tapped into the sourdough bread category with the launch of White Sourdough Cob and Seeded Sourdough Cob varieties.
The new range uses Hovis starter dough fermented for at least 24 hours. Both varieties are available to independent retailers from Booker and Co-op Wholesale. The launch comes as the UK
sourdough market is worth more than £170m, growing by 56% year on year. According to the supplier, the growth is fuelled by consumers considering sourdough options across multiple occasions throughout the week.
RRP: £2.25
LAUNCH
KP Nuts reunites with Littler in new promo
KP SNACKS has launched an on-pack promotion for KP Nuts, featuring PDC World Darts Champion Luke Littler, with a prize fund of more than £42,000.
The promotion runs until 7 December across £1.35 pricemarked packs of KP Original Salted Peanuts, Dry Roasted Peanuts and Aromatic Thai Chilli Flavour Coated Peanuts. Shoppers need to scan an onpack QR code to enter and can win £180 every 180 minutes. A late entry promotion will
run until 25 January 2026 for entries made after 9pm on 7 December.
Spotlight on…
Doritos launches rst Christmas flavour
PEPSICO has launched its �irst-ever limited-edition Doritos Christmas �lavour –Doritos Gingerbread – as part of its festive range for 2025.
The launch is supported with marketing and in�luencer activity to help retailers capitalise on seasonal opportunities.
Sue Nithyanandan
Costcutter Epsom, Surrey
Equipment upgrades will pay o
SUNTORY Beverage & Food (SBF GB&I) continues to support its retail partners in the convenience sector to make their stores more sustainable by o ering practical and actionable advice. To illustrate how sustainability is driven by small, consistent steps forward, SBF GB&I is revisiting three pledges from retailers in a three-part series to report on what advice they’ve implemented and the progress they’ve made.
Make big nights in bigger with Rustlers
RUSTLERS has launched a national campaign to promote the big night in this autumn.
The two-phase campaign initially targets UK college and university students, with a host of on-campus activities – including events, sampling and money-off coupons – for their local on-site convenience stores.
Phase two is a national on-pack promotion – running across Rustlers bestsellers range. These promotions will give shoppers the chance to win an entire bundle, comprising £100 gift cards,
air fryers, snacks and more. Shoppers need to scan a QR code to enter the competition.
The new �lavour, which has a sweet and savoury taste, is joined by two new Walkers multipacks, Emmental Cheese and Beef Wellington, as well as the returning Sensations Honey Glazed Roast Ham. Additionally, selected products in the core Walkers, Sensations and Doritos ranges, as well as Wotsits Giants, will undergo festive packaging updates.
RRP: £2.50 (Doritos), £2.15 (Walkers 5pk)
Sue Nithyanandan, of Costcutter Epsom, pledged to upgrade her store’s chillers to help reduce its energy use and bring down electricity bills.
Top tip: Invest in equipment upgrades
• Invest in energy-e cient chiller units with doors.
• Add timers to alcohol chillers so they switch o when the store is closed.
• Swap out old lighting for energy-e cient LED bulbs.
• Service equipment regularly to help prevent issues before they become costly.
The Coconut Collab unveils Pistachio Pots
THE Coconut Collab has expanded its dessert range with the launch of Pistachio Pots.
According to the supplier, the new �lavour is inspired by the trending pistachio �lavour and Dubai chocolate.
Like all The Coconut Collab dessert pots, Pistachio Pots are plant-based and gluten-free. Additionally, they are made without palm oil and with no arti�icial colours or sweeteners, the supplier added.
James Averdieck, founder of The Coconut Collab, said: “The pistachio launch is a perfect
example of trend-led innovation – the right product at the right time.”
RRP: £2.95 (4 x 45g) Available from: Suma
“All of these changes have helped us cut our electricity use by 22% – from 450kWh a day to 350kWh,” says Sue Nithyanandan. “With energy prices constantly rising, those savings really make a di erence to our bottom line.”
No matter how small, SBF GB&I wants to hear about the steps you’re making on your sustainability journey. Share your ideas via @SuntoryBF_GBI on X, and together we can help the channel grow for good.
MY STAR STAFF MEMBER
OPINION
RETAILER OPINION ON THIS FORTNIGHT’S HOT TOPICS
What do you think? Call Retail Express on 020 7689 3357 for the chance to be featured
Ashwin Patel
My role in the shop: retail assistant
How did you become a part of the team?
I ran my own newsagent several years ago, but I had to sell it because the rent for the shop had gotten too high. I ended up working for Hitesh a er because I was friends with members of his family.
Why did you stay in the industry?
It’s just a really enjoyable experience working within a business that contributes to the local community. This is why I’ve decided to stay in the sector. We’re providing essential items to customers of all ages and backgrounds.
How does working for someone else compare?
A lot of the knowledge and skills I had before have been easily transferable to this shop. It means I was able to help out from the start with very little training. Hitesh is also very accommodating.
What is one of your favourite parts of working in the shop?
It’s dealing with the customers and speaking to them daily. As a local shop, we pride ourselves on customer service, and we learn a lot about their lives through the conversations we have with them.
What are your usual duties?
Customer service is one of them, but my job also includes areas such as manning the till, helping put stock out and sorting out the displays across the shop.
HALLOWEEN: How are you preparing for the seasonal event?
“HALLOWEEN has of�icially begun in the store, and we’ve started getting products in from local suppliers. Candy Apples made by Aunt Sandra’s Handmade Candy have just arrived in the shop. We’ve got them in bags, displayed with other snacks on the shelf.”
Judith Hamilton, Spar Greenway, Belfast
“WE’VE been running a spooky promotion in partnership with Snappy Shopper. Customers are asked to enter a code at checkout for a free annual popcorn pass. It gives them up to 40% off their cinema tickets for 12 whole months.”
Natalie Lightfoot, Londis Solo Convenience, Glasgow
OWN LABEL: How have supermarket ranges benefited you?
“THE store recently converted from Nisa to Morrisons Daily, and we have a Morrisons supermarket nearby. This actually helps as customers know we have the same quality products, and they come to us for topup shops. There are a lot of families living nearby.”
Siva Pandian, Morrisons Daily Virginia Quay, London
“CO-OP Wholesale is now our main supplier, delivering its range of own-label products into our sites. This collaboration allows us to expand our Refuel Market brand, which delivers the quality shoppers expect, combining marketleading customer service, value and promotions.”
Jamie Wheeler, Tankerford Forecourts, nationwide
The move to Morrisons has bene ted us
EMPLOYMENT: Are you having any issues taking on staff?
“LOCAL stores provide many essential services close to where people live. Pressure from both external factors and from government, however, is putting many businesses under strain, and we are now seeing worrying job losses and critical services disappearing.”
Graham Watson, Watson’s Grocers, Dumfries and Galloway
“WE’RE �inding it really dif�icult to employ any staff members. A lot of people are seeing headlines around shop violence and have become reluctant to apply for a role in the sector. One staff member ended up quitting because she was unhappy with the abuse she was getting from thieves.”
Anonymous retailer
EXPANSION: How are you growing your business? We’ve been running a spooky promotion
Store owner: Hitesh Modi, Londis Chesham, Chesham, Buckinghamshire
Get in touch
Want to recommend a star member of sta ? Call 020 7689 3358 or email alex.yau@newtrade.co.uk
“WE’RE adding an extension to the shop, which would expand it to just under 2,000sq ft. The fascia is converting to Costcutter Bargain Booze, and we’re adding a beer cave. It’s also providing us an opportunity to boost categories in growth, which include chilled products.”
Craig Warren, Costcutter The Corner Stores, Suffolk
“WE bought a local butcher called Fisher’s. We’re going to change the brand to put ‘Fisher and Flint’ on the front. We will then carry on and brand all our butchery sections in our stores and expand it to wholesale. We have similar plans for our bakery range and an announcement will be made in the coming months.”
Stephen Jempson, Jempson’s, Rye
‘We can’t and shouldn’t have to arm our sta ’
ONE of our delivery drivers was recently threatened by three men armed with knives, just 200 metres from Govan Police Station. Thankfully, our colleague escaped unharmed, though understandably shaken. Despite being confronted and told to get off his bike, he managed to get away safely, showing sheer
courage in the face of real danger.
When he returned, the �irst thing he did was apologise. He said he’d sensed the road wasn’t great, but �igured he’d be �ine. That level of dedication and humility left me speechless. Avinash is back out on the road, determined not to let this incident hold him back.
Mo Razzaq, Premier Mo’s, Blantyre, Lanarkshire
‘Helping with a customer’s needs’
His bravery and resilience speak volumes. We’ve now deployed body cameras for all our drivers and clearly labelled their jackets and vehicles to highlight their use. But the question remains what more can we do? We can’t and shouldn’t have to arm our staff. We rely on the hope that Police Scotland’s investigation
brings these individuals to justice. This incident is a painful reminder of the rising tide of violence against retail workers.
We owe it to our teams to keep shining a light on this issue and stand together to demand change.
Shamly Sud, Premier Racetrack, Glasgow
Talk to suppliers to get more free stu
I’M pretty savvy when it comes to getting more for my store, and the key is to make connections and chase up what’s being o ered. For example, in the trade press, there are lots of competitions out there. They o en don’t take much time to enter and can result in your store getting free stock, equipment or funding.
Each issue, one of seven top retailers shares advice to make your store magni cent
I’ve linked up with MyCCEP and the Sales Supercharged website, which has brought me two branded Monster fridges for my store, completely free of charge. I get PoS from CCEP, Britvic and a whole host of places.
Make sure you are speaking to your local reps because they have the ability to source you this equipment, o en for no cost to yourself. Go on their websites and nd out what they’re o ering. I’ve recently had pushers installed by Cadbury, which are really impactful on our shelves and make sure they always look full. The rep ordered it for me, brought it to the store and tted it for me.
We run a small store, so space is at a premium, but it is worth taking a leap of faith sometimes with these things. It also makes things so much easier when it comes to spotting when you need to do some ordering and reordering when you have a free branded fridge or shelf from the supplier.
The Monster fridges have had a phenomenal impact on sales. We’ve boosted the impact by having a monitor above them, which plays a loop of all the videos for each Monster drink, as well as us doing the Monster pose. It really is so simple and a lot of this equipment is free, you just to have make sure you’re stocking the products from that brand – so Monster drinks in the Monster fridge, for example.
“AT Premier Mo’s, we have recently been approached by a customer who is undergoing chemotherapy treatment. They have asked if we are able to provide them with nonrefrigerated so drinks and water, as the chilled drink feels like an electric shock during the day of treatment and next day, too. Taking this in consideration, we have asked other customers to please let us know if they want non-chilled drinks as we will accommodate for their needs. We have put out the request on our Facebook page and this has gotten engagement from customers.” COMMUNITY RETAILER OF THE WEEK
COMMUNITY RETAILER
“I’M one of the rst postmasters to run a ‘nextgeneration’ pilot branch. People are thrilled that the post o ce is open in this shopping centre again, and I’m really happy with my new look. It’s spacious and streamlined, and tells customers exactly what we do and why we’re here. It’s de nitely a popular addition to Luton, and we’ve had a huge amount of footfall in the rst few weeks of opening. Customers tell me they love the new look. I’m very proud to be running one of Post O ce’s next-generation branches.”
Smita Verma, Luton Post O ce, Luton
50 YEARS OF BESTWAY WHOLESALE
As the wholesaler celebrates its 50th in 2025, BESTWAY managing director Dawood Pervez highlights some of the rm’s key milestones
WHAT IS BEHIND BESTWAY’S SUCCESS?
OVER ve decades, Bestway has never stood still – we’ve invested, innovated and acquired when it made sense, but always with the customer in mind.
Our partnerships with suppliers and retailers are built on trust and shared ambition. We listen carefully, we act quickly and we’re not afraid to take bold positions when the time is right. That’s why Bestway has become known as the home of the entrepreneurial retailer, and why we’ve been able to keep growing while staying true to our founding values.
WHY IS INDEPENDENT RETAIL IMPORTANT?
BEYOND community, independents provide jobs, support local supply chains, pay taxes within their communities, and o er shoppers genuine choice and the ability to ‘top up’ against bigger shops. They are part of a societal balance which is immensely important within local communities. For Bestway, independents matter because they represent entrepreneurship at its best. Our job is to champion them, give them the tools to compete and make sure they continue to thrive in an industry that never stops evolving.
WHAT STANDS OUT IN YOUR 50 YEARS?
OVERNIGHT during the pandemic, independents became the frontline of food supply, and we had to adapt at speed to keep product flowing.
Bringing Costcutter, Conviviality (Bargain Booze and Wine Rack), Adams Foodservice and acquiring Palmer & Harvey assets into Bestway was about giving independents a better service, and a stronger, more secure future.
Over the past year alone, we’ve committed millions to holding down prices so retailers can protect their margins.
Bestway founder and chairman Anwar Pervez
WHAT WERE YOUR PIVOTAL INDUSTRY MOMENTS?
THE supermarket boom of the 1970s and 1980s was perhaps the first real test. Independents suddenly faced competition from huge weekly shops, yet they held their ground by offering the flexibility the majors couldn’t. With our founder Sir Anwar Pervez’s vision, it was Bestway’s role to make sure they had the value, range and supply to compete.
Most recently, the cost-of-living crisis has reshaped the market. Our response has been a record investment in price, expansion of own-label ranges and closer supplier partnerships.
HOW SHOULD RETAILERS PREPARE FOR THE FUTURE?
I DON’T believe the fundamentals will change. People will always want local shops that are accessible, flexible and trusted. What will change are the expectations around range, value and experience.
For retailers, the best preparation is to stay close to their customers and be willing to adapt quickly. That means making the most of symbol group support if it suits their model, embracing own label as a way to deliver value and margin, and using data to inform ranging and reduce waste.
WHAT IS IN BESTWAY’S FUTURE?
WE’RE continuing to invest in technology and data, helping us drive efficiencies, reduce complexity and improve availability across our 60-depot network.
The acquisition of Adams Foodservice in 2024 was a deliberate step towards foodservice and catering. We see huge opportunity in supporting retailers and caterers alike in that space.
Our focus is always on independent retailers. That’s what has carried us through the past 50 years, and it’s exactly what we’re gearing up for in the next 50.
IS BEING AN INDEPENDENT WHOLESALER IMPORTANT?
IT means we can take decisions for the long term and in the best interests of the retailers we serve. In an industry where conditions can change overnight – whether that’s supply chain disruption, regulation or consumer trends – we can act quickly, invest decisively and support retailers when they need it most.
Just as importantly, being independent allows us to stay true to our purpose and values. We’re guided by relationships, trust and a mission that hasn’t changed in 50 years: i.e. to back independent retailers and help them succeed.
CATEGORY EVOLUTION POST-BAN
AFTERMATH OF THE DISPOSABLE-VAPES BAN
VIDUR Pandya, of Kislingbury Village Store & Post O ce in Northamptonshire, says that for 12 weeks post-ban, volume sales were down by 6% and value sales were down by 8%. He attributes this to shoppers stocking up as soon as the ban was announced, exacerbated by the “national media rhetoric”, which didn’t clarify only disposables would be impacted.
“You’ve got online retailers selling at a fraction, simply because they are stocked up. We can never compete with them,” explains Pandya. Vapes used to be among the top ve categories in his store pre-ban, but now fall within the top 10. East London retailer Kay Patel says combined sales of vapes and nicotine pouches were down by 14% in August
this year, compared to the same period last year. “Nicotine pouch sales have risen, mitigating some of the decline,” Patel explains.
Priyesh Vekaria, of One Stop Carlton in Salford, Greater Manchester, says the revenue decline with the onset of the ban has since “levelled out”, with next-gen devices bringing him around £3,000 in weekly sales.
SHYAMA LAXMAN talks to retailers to understand how the category is faring a er the disposables ban and what’s currently selling
Flavour All In.
RECHARGEABLES ARE THE NEW DISPOSABLES?
is the main reason, according to retailers, and the fact that the price difference between a disposable and a rechargeable vape is not signi cant. “A Lost Mary disposable and a new re llable one is priced at £5.99, so there’s no incentive to keep if they understood that if they buy the pods, it works out 50% cheaper because you get two pods at the same price as an actual device, that’s not
both in case we had customers that had bought a Pro device from Tesco and wanted the rells only,” says Patel. “We have sold 167 of these re lls in the four months since the disposables ban – equating to roughly £500 in pro t – all of which would have gone to a supermarket if we hadn’t stocked them.” at sales data to ensure full stock of fast-moving lines – such as Crystal Cherry Ice and Crystal Lemon & Lime –is also crucial to keep ahead of
STOCK UP WITH FUMI.
BIG-PUFF DEVICE OPPORTUNITY
PANDYA says “big-pu devices” from brands such as IVG and Pixl have taken over in the aftermath of the ban. Priced at around £12.99, they o er double the number of pu s –between 8,000 and 12,000 –giving shoppers better value for money.
£20 from that customer, based on just the pu size,” says Pandya.
“That does mean we’re only getting £12.99 rather than
A similar sentiment is echoed by Michael Burnell, of The Vapourist in Chester eld, Derbyshire. “We started with 3,000, then 6,000, and I have seen some 80,000-90,000pu ones, which scienti cally is impossible, but that’s what
they’ve put on their box. So, that’s what they’re calling it,” says Burnell, adding that Vaporesso, SKE and Elfbar are his three biggest sellers in the category.
Vekaria nds great traction with a vape brand called Hayati Pro Max in the 6,000 and 8,000 format, taking £7,800 in the month of July.
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NICOTINE POUCHES
PANDYA and Patel agree that nicotine pouch sales are also on the rise. “Our latest data shows total UK nicotine pouch sales to be worth just under £158m and growing by 71% year on year in volume terms,” says Prianka Jhingan, head of marketing at Scandinavian Tobacco Group UK. Pandya o ers around ve brands, including Velo, Nordic Spirit, Pablo, White Fox
and On!, with the category forming 10% of his nextgen range. Vekaria sells between 10 and 15 nicotine pouches a day, securing 4060% margins.
Patel says the demographic for pouches is split evenly between older customers switching over from cigarettes and younger customers who might be using pouches in addition to vapes, or trying it for the rst time.
WITH FLAVOURS TO SUIT EVERY TASTE
WHAT IS INFLUENCING CUSTOMERS AND THEIR BUYING HABITS?
PATEL says for nicotine pouches, people are now looking for a combination of new flavours and higher strengths.
“You started o three or four years ago with four lines, now you have got 30-odd variants. If you were to stock every single one, you’d need a standalone store for it. You
must decide which ones you can stock,” he says. Pandya says vape customers stick to brands they know, as the pod wouldn’t work in any other device.
“You are building loyalty there, which you can tap into,” he says. “Because if you are the only retailer in
the area to o er that flavour with that brand, the customer is going to come back to you.”
Vekaria, however, says many customers don’t know that often flavour houses provide the same flavour to several brands in a whitelabel format, adding that his customers aren’t brand-loyal
and will settle for an alternative if their needs are met.
“When the vape provider takes that flavour and puts it into their own unit, it becomes their flavour,” he explains. “From a consumer’s perspective, they’re looking for flavour, longevity and how much the unit costs.”
CATEGORY ADVICE NEXT-GEN NICOTINE
OPTIMISING RANGE AND DRIVING VAPE SALES
ADHERING to customer demand is key to driving sales. “I’ve got to have options for when a customer switches flavours,” says Patel, adding that it’s a huge nancial investment to start with. However, with longer shelf lives, Patel says its easier to manage stock.
Previously, he didn’t focus on flavours like Cherry Ice and Peach Ice in the Lost Mary BM600 starter kit. “But after accidentally bringing it to one store, I realised there’s demand, so now I put them in all
the stores, and they’re selling well,” he says.
“We run regular promotions on certain brands to make them the cheapest in the market. The di erence between pre-ban and post-ban is, once they’ve bought their initial device and you’ve given them a great deal on it, they will then hopefully come back to you forever for the re lls,” says Patel.
For the past four months, Patel has also been o ering nicotine strips from a brand called Jolt. Sold at £4.99, he has two
flavours – Cola and Melon.
Though a growing market in the US, nicotine strips haven’t taken o for Patel, and he cites lack of customer awareness. Regardless, he will continue o ering it to be the rst in line should the category take o . Vekaria says o ering products compliant with governance is crucial. Plus, having stock from global market leaders that cater to shopper missions –nicotine pouches, rechargeable devices or large-pu units – will ensure the category thrives.
Vaping products to carry duty stamps by October 2026
Under upcoming HMRC regulations, from October 2026, all vaping products sold in the UK must carry a duty stamp, with the rate being £2.20 per 10ml of vaping liquid. A vaping duty stamp will also be required on products sold in stores, identifying they can be sold legally. It must seal the packaging in such a way that it cannot be opened without damaging either the packaging or the stamp, which cannot be reused. More information can be found on the government website.
New vape gantries generating up to £5k a week Wholesalers are tting new vape gantries into their symbol stores, helping retailers generate up to £5,000 in additional sales per week, and future-proo ng them from potential government restrictions. Parfetts, James Hall, Filshill, United Wholesale Scotland, Rontec and Park Group are among the main convenience chains working with vape distributor Phoenix 2 Retail for the gantries. The units can be altered to suit the space behind a retailer’s till, with the maximum width reaching four metres. Gantries that have a separate drawer for tobacco at the bottom can hold 150-200 individual lines.
C-Store Collective partners with VSL
C-Store Collective has partnered with Vape Supplier Limited (VSL) to bring personalised support to retailers aiming to maximise sales in the category. VSL o ers one of the largest wholesale vape ranges in the UK, along with tailored product advice, in-person store visits, and same-day and weekend delivery options. The supplier also provides exclusive access to new and trending products, a wide selection of PoS materials and flexible pricing solutions.
illicit vapes
Retailers and suppliers on how to contend with the illicit vapes issue
Michael Burnell, The Vapourist, Chester eld, Derbyshire
“Not just illicit, but underage also ties in closely. We’ve always been strong on Challenge 25. We give talks in schools on the dangers of illicit vapes and vaping at a young age.
“Some of our manufacturers have tested illicit vapes and gave a full breakdown of what they’ve found in them. One of the main components is antifreeze. It’s 10 times more addictive than nicotine because it contains high sugar content and causes more damage.
“Buy through the proper channels and educate yourself on what is legal. Premier Vaping is one of several reputable distributors.
“See how long a distributor’s been going. If they’ve been going for a year, then ask questions. If they’ve been going for the past 10 years, it gives you a bit of credibility.”
Vidur Pandya, Kislingbury Village Store & Post O ce, Northamptonshire
“We look at the legitimacy of the wholesaler. We’ve got a gantry from Vapouriz, which is part of Flavour Warehouse. Vape Supplier Limited and Phoenix 2 Retail are other preferred wholesalers widely recognised in the industry. If a wholesaler is listed on UK Vaping Industry Association, you know they are genuine.”
Chris Allen, CEO, Broughton
“Retailers can tackle illicit trade by sourcing only traceable, authorised products, training sta to spot counterfeit or suspicious items and reporting illegal sales to Trading Standards. Educating customers about the dangers of non-regulated products is equally important.
“Keeping an eye on unusual packaging, pricing or unfamiliar brands can help identify illicit items early. Collaboration with local authorities, trade bodies and industry partners is essential, as sharing intelligence helps disrupt illegal supply chains. By promoting a culture of responsibility, compliance and consumer safety, retailers can protect both their business and the long-term credibility of the vaping market.”
POWER UP YOUR SPORTS AND ENERGY DRINKS RANGE
Retailers explain their top sellers and sales strategies for sports and energy drinks. TAMARA BIRCH reports
THE key di erence between sports and energy drinks is how quickly the energy is distributed upon drinking it. Sports drinks typically help boost hydration levels and replace lost electrolytes gradually, while energy drinks contain ca eine for a quicker boost of energy.
News in Bury, Lancashire, says some customers will buy Lucozade Sport or isotonic sports drinks if they’re going to the gym or play football, but will buy energy drinks for the ca eine hit.
Lomas,
ence and will buy a brand they know and recognise.”
Bay Bashir, owner of several stores in Middlesbrough, North Yorkshire, echoes this and says: “People will buy Red Bull, for example, to have more energy during the day. What they buy also depends on whether they want still or zzy drinks.” SPORTS VERSUS ENERGY: WHAT’S THE DIFFERENCE?
He says: “It’s a real mix and depends on the mission they’re on at the time. Some won’t even know the di er-
David
of Lomas
THE CURRENT SHOPPER TRENDS
CONSUMERS are increasingly looking for functionality to fuel their busy lives, according to a Red Bull spokesperson. As such, the supplier is reporting strong growth in functional beverages.
The spokesperson says:
“Traditional claims remain at the forefront of shopper needs, such as a good source of vitamins, hydrating and energy boosting, showing the need for energy is driving shopper choice in store.”
Functional drinks are typically purchased by younger shoppers, but the Red Bull spokesperson says as the category grows, there’s potential for a wider variety of consumers with di erent needs to enter the category.
“It’s important retailers cater to this,” they say.
“Red Bull’s broad range taps into the various con-
sumer needs, o ering choice through core, sugar-free, zero and editions, with 77% of buyers only buying into one part of the range.”
Other functional drinks to consider stocking include Warrior’s Creative range. Each drink contains 4g of creatine, which can aid muscle growth, strength and performance by increasing energy, 80mg of ca eine, and vitamins B3, B6 and B12. Retailers can stock unflavoured or Mixed Berry. Elsewhere, Bashir says multipacks are an increasing trend.
“Multipacks used to be a slower seller for us, but we’re noticing shoppers buying them to drink at home. Most of our shops are impulse-led, but sales are increasing. We stock four di erent multipack flavours of Monster and Red Bull,” he says.
“ENERGY drinks are more mainstream than ever. Just like so drinks, there’s a wide choice of flavours, formats and formulations, which can play an everyday role in consumers’ lives. It’s the category’s numberone deliverer of value growth over the past year and is showing no sign of slowing – with volume on the up as well. Our energy drinks vision identi ed that the energy category is expected to grow to £3bn by 2030.
“Within this, Monster remains a driving force. The brand continues to grow, as does the range and our fanbase – drawn in by bold, fruity flavours from our Monster Juiced platform, and ongoing flavour innovation from our Additions and Reserve platforms. It’s this diverse flavour pro le that’s helping broaden the demographic. No longer primarily the domain of male consumers, today, nearly half (49%) of energy drinks consumers are women. That’s changed from 40% back in 2022.”
Kate Abbotson, senior external communications manager, Coca-Cola Europaci c Partners
WIIINGS FOR YOUR WINTER.
Fuji Apple & Ginger
CATEGORY ADVICE SPORTS & ENERGY DRINKS
RETAILER VIEW
David Lomas, Lomas News, Bury, Lancashire
“WE already have the under-16 voluntary ban in place, and have done for the past 10 years or so. We’ve done this because we believe that people 16 years or below shouldn’t be consuming energy drinks at that age and, as retailers, it’s the responsible thing to do.
“With the proposed mandatory law coming in, we welcome it and don’t think it’s da . A lot of retailers are already following this ban voluntarily, but the law is needed for those retailers who aren’t bothered about selling them to children.”
WHAT’S SELLING WELL FOR STORES?
RED Bull and Monster are the top-selling brands in both Lomas and Bashir’s stores.
“Red Bull outsells everything, but we do have a Red Bull-branded chiller, as well as ongoing support from our rep,” Lomas says.
“They’ll come in, tell us about any new products, o er samples and remerchandise the chiller for us, which helps keep sales strong and customers interested.”
He says he gets support from Coca-Cola Europaci c Partners (CCEP) and has had a Monsterbranded fridge since 2017. “It’s brought attention to the range, and our most-popular flavours are Original, Mango Loco and Ultra,” he adds.
past year, which it’s growing through product launches.
“Monster’s new products drove more than half of energy drinks’ innovation sales last year,” she says. “At the beginning of June, Monster Lando Norris Zero Sugar and in August, Monster Ultra Fantasy Ruby Red joined the HFSS-compliant Monster Ultra range.
ness with a fresh citrus taste, available in plain and pricemarked packs.”
Bashir says Red Bull and Monster are his biggest energy drinks brands, while his biggest sports drinks brands are Lucozade and, more recently, Powerade.
Monster, according to Kate Abbotson, senior external communications manager at CCEP, has added an extra £78m-worth of sales to the energy drinks category over the
“The latter boasts a unique grapefruit flavour that balances sweetness and tart-
“They are a big sponsor of the Premier League under the CCEP brand, which helps us to drive sales as it is recognisable among shoppers,” he says.
product launches
In case you missed it
Red Bull Winter Edition
Red Bull has launched the Winter Edition Fuji Apple & Ginger, available now with and without sugar. The flavour is available in 355ml and 473ml cans, as well as a 4x250ml multipack and a full-sugar 250ml can.
AG Barr on-pack promotion
AG Barr’s Rubicon Raw launched an on-pack promotion in mid-September to o er consumers the chance to win a week’s trip to the Snowbombing Festival in April 2026. They will receive a week of snow sports, apres-ski and parties, as well as festival access, accommodation and ski passes. The promotion is running on Rubicon Raw’s Raspberry & Blueberry, Orange & Mango and Apple & Guava flavours.
iPro launches into Epicurium
In August, functional drinks brand iPro announced its o cial launch with Epicurium Wholesale with two of its most-popular flavours, Orange & Pineapple and Berry Mix, available now.
Purdey’s flavour and brand refresh
Last month, Purdey’s unveiled new packaging and flavours. The range now includes Berry & Dragon Fruit and Orange & Mango, as well as a reformulated version of Apple & Grape. Each variant is made with 34-35% fruit juice, natural ca eine, B vitamins, botanicals and guarana.
Tenzing Peach & Honey Melon
Energy drinks brand Tenzing has unveiled a Peach & Honey Melon variety. It has natural ca eine from unroasted green co ee beans, L-theanine from green tea for focus, electrolytes from Himalayan rock salt for hydration and antioxidants from acerola.
CATEGORY ADVICE SPORTS & ENERGY DRINKS
BUILDING A CREDIBLE AND PROFITABLE RANGE
THE range you build will depend on space. Larger stores will be able to stock more flavours, brands and formats, but a smaller store can be diverse if it’s strategic.
Lomas’ store is 400sq ft and he has to be strict with what he stocks. “Our space is well supported by our Red Bull and Monster chillers, and the support from both brands help offer insights from other stores of a similar size,” he says.
Supplier support has been invaluable in building Lomas’ range as each rep understands
his customer base and makes recommendations.
Bashir, who owns multiple stores, recommends retailers look at their EPoS data to uncover bestselling lines. “If something isn’t selling, take it out; your sales data doesn’t lie,” he says.
He also recommends stocking the full Monster range, as well as several flavours of your top-selling brands.
If you’re looking to expand beyond Monster and Red Bull, try Rubicon Raw by AG Barr. Flavours among the range
include Orange & Mango, Raspberry & Blueberry and Apple & Guava.
When it comes to merchandising, Kieran Fisher, founder of Warrior, recommends prioritising shelf space for leading lines, launches and low- or nosugar options.
“Prominently signpost sugar-free for clarity and compliance. Place energy shots within the energy section, as their smaller size allows for high-value merchandising with strong return per inch of space,” he says.
“THERE are two years to go until the UK launches its rst Deposit Return Scheme (DRS) in 2027. We are committed to delivering a smooth and successful roll-out in the UK, and have published a research and insights report, Deposit Return Schemes: What’s in Store for the UK?, which analyses the response to the introduction of the DRS in Ireland.
“There are several key ndings from our report. We know, for example, that it is important that the scheme is as easy for consumers as possible, and that removing unnecessary complexity or confusion will lead to better return rates and outcomes.
“We are here to support retailers throughout this transition, sharing insights and opportunities that will help them prepare with con dence and implement the system e ectively.
“To get started, scan the QR code to view the report.”
IT’S easy to stock every sports and energy drink available to you, but there’s a risk of this tactic simply overwhelming your customers because of the choice available. Fisher suggests that nding a balance and value is key.
“Products have got to o er great taste and quality ingredients at an a ordable price,”
he says. “Price continues to be at the top of the agenda – if retailers want their customers to see these products as a regular repeat purchase, promotions and discounts are paramount.”
Red Bull recommends focusing on visibility of your bestsellers.
“The amount of product launches and new brands en-
industry latest
The energy drinks ban: what you need to know
A consultation has been launched to ban shops from selling high-ca eine energy drinks to under-16s.
Energy drinks containing more than 150mg of ca eine per litre will be banned.
The limit would include products such as Red Bull and Prime Energy, but lower-ca eine lines would not be impacted.
Tea and co ee would be excluded from the proposed restrictions.
The government claimed 100,000 under-16s consume at least one high-ca eine energy drink each day. Based on this, if the average energy drink consumed by under-16s costs 50p, it suggests the restriction will cost retailers £50,000 in lost energy drinks sales per day.
Eighty per cent of retailers are already voluntarily restricting energy drinks, according to an ACS poll.
tering the category is a clear indication of its strength and popularity,” the spokesperson says. “However, with the top three energy drinks brands making up 88% of sales, it’s vital these products have good representation in store, supported by new products to drive excitement.”
Regular range reviews will
ensure the category keeps customers interested. If you’re part of a symbol group, they can advise or o er planograms for merchandising in a way that will maximise visibility. Alternatively, consider increasing facings of your top sellers before introducing new lines, and monitor sales performance before changing your range.
DRS: TWO YEARS TO GO. ARE YOU READY?
Read our Deposit Return Scheme report to see how it can help transform your store and engage your customers!
We know that understanding how DRS will impact the behaviour of shoppers is vital for our customers. We’re here to help guide you through the changes and maximise the opportunities that Deposit Return Schemes can create for your business.
INSIDE THE REPORT YOU’LL FIND:
DRS OVERVIEW IN-DEPTH SHOPPER RESEARCH AND BEHAVIOUR ANALYSIS
LEARNINGS FROM IRELAND’S SUCCESSFUL DRS
DRIVING HEALTHY SALES
Healthy snacking is still on the rise, particularly among younger consumers, but retailers are struggling to stock the wealth of new products, as TIM MURRAY reports
HEALTHY STILL ON THE RISE
HEALTHY snacking is on the rise – and the movement towards it is not slowing. It is no longer out of the ordinary to see healthy snacks in stores.
“Consumer attitudes to snacking have changed,” says a spokesperson for Palse Snacks. “Health is no longer just a consideration – it’s the new norm, and nowhere is that more evident than in snacking.
“Healthier snacking has
Tom Walton, trading manager confectionery and grocery, Parfetts
grown by 11.2% in value year on year. Whether it’s lower sugar, plant-based, high protein or high bre, shoppers are paying close attention to what goes into their snacks. Crucially, they’re not prepared to compromise on taste.”
Most acknowledge the change is being driven by younger customers, particularly Gen Z and Millennials.
“They tend to be health-
conscious and value transparence in ingredients,” says Booker’s managing director for retail, Colm Johnson. “To tap into this demographic, retailers should ensure their range includes on-trend products such as high-protein snacks and functional foods.”
In a fast-moving and increasingly crowded market, it’s often di cult to know whether product launches will
“CREATING a standout healthy snack range requires more than just o ering products labelled as healthy. It’s about understanding the di erent shopper missions, whether it be busy professionals wanting an energy-boosting option they can grab quickly or tness enthusiasts seeking high-protein, low-carb snacks. “A strong range includes protein bars, baked and popped alternatives to fried crisps, fruit snacks, nut mixes and plant-based options. It is essential to strike a balance between functional products that appeal to tness-focused consumers and lighter, everyday choices that attract mainstream shoppers.”
succeed or fail. Fickle Gen Z consumers may latch on to one product, but not another. Peter Patel, who has Costcutter stores across London and the south-east, uses his teenage children for market research.
“When we get samples of new products, I’ll give them to my children to try and they’ll be honest with me,” he says. “If they tell me it’s awful, I won’t put it in the store.”
RETAILER VIEW
Peter Patel, Costcutter, Brockley, south-east London
“WE’VE not had a lot of growth in this area, but it’s important and customers are always looking for something di erent.
“The protein drinks and meal supplement drinks are growing, healthy food to go, things like the Huel energy meals, meal replacement and protein drinks are growing.
“The market is de nitely driven by younger people. It’s quite saturated and you can’t carry every single range. We range review every three months; if something’s not selling very well, we’ll delist it and bring something new in. There are some really dependable ranges – Kind does well, as well as Nutrigrain and Nakd.
“We do promotional ranges and have an o ering in the section, as well as in our promotional areas, we always make sure we have one or two promotions on to drive them to the category.”
Thornbury Refrigeration, an Arneg Distributor, has advertised in Retail Express for years. The regular positive response we receive leads to
and contented
Robin Ranson, Thornbury Refrigeration
CHRISTMAS AND THE COMMUNITY
CHARLES WHITTING nds out how retailers are building connections with their local communities this Christmas
Sarj Patel, Pasture Lane Stores, Sutton Bonington, Leicestershire 1
“WE have a village hall and we help out there with a luncheon club that we sponsor over the Christmas period. Something we’ve been doing for 15 years is offering items on sale or return in the lead-up to Christmas. It’s especially important and popular with our alcohol options – wine, spirits and beer.
“Lots of people have families coming over so they often buy too much, but we say that on 6 January, they can bring whatever they’ve not opened and we’ll take it back. That’s more appealing to them than going to the supermarket and ending up lumbered with two cases of beer they don’t want. We had about �ive or six customers doing it when we started out, but now it’s more like 60. We advertise it in the village newsletter.
“Ultimately, it’s a useful January footfall driver. They’ll come in to return items, but they’ll always buy some bread or something while they’re in. They become regular customers.”
2
Barry Patel, Nisa Marsh Farm, Luton, Bedfordshire
“IT’S very important to us, probably the most important time of the year to build that community spirit. We sponsor �ireworks events, which have about 4,500-to-5,000 people coming to them. We’re in all the community Facebook groups and we’ll sponsor anything. We’ve always got banners outside the shop saying what events we’re sponsoring.
“Christmas is a huge time, when there are lots of gatherings and parties going on, so it’s a good time to reach out and get involved with church groups, schools, pensioners and other groups to let them know you are there.
“At Christmas, we go to local community centres and schools. The community centres do dinners for pensioners, and we’ll give them any food, cash funding or items that they need. We do the same for the local sports clubs – football, hockey – anything that builds towards that community spirit.”
Sid Ali, Morrisons Daily, Mintlaw, Aberdeenshire
“A THING that we started doing a long time ago is opening the shop on Christmas Day. It wasn’t a calculated decision, there was just nothing on TV, so I went and opened the shop. And people started pouring in who needed items because extra guests had arrived.
“Eventually, other shops in the area started opening on Christmas Day, too, so to keep ahead of the competition, we’d keep hold of all the freebies we got from reps during the year and we’d give them away So, if someone bought £10-worth of cream and brandy, they’d get a branded Tennent’s glass for free. This year, we put in a milkshake machine, so we’ll be offering a free shake for every customer that spends £15.
“It’s important to help out at the events that are happening in the lead-up to Christmas, but I’m never sure about advertising the fact as that feels more like a business decision.”
In the next issue, the Retail Express team nds out how retailers are getting
If you have any problems you’d like us to explore, please
We do things for charities year round, but what do retailers do with their communities at Christmas to build those larger connections?
