Planning a Successful Virtual Sales Kickoff By Michelle Dotson, Zoom Sr. Manager, Sales Enablement
Annual sales kickoffs (SKOs) are a fantastic way to boost morale, build a sense of community and culture, celebrate big wins, and get everyone fired up to crush their goals in the year ahead. With the COVID-19 pandemic limiting travel and large gatherings, a number of companies — including Zoom — have had to adjust how they host inperson training and teambuilding events.
virtual for the first time in August, bringing together more than 2,000 Zoomies around the world for two days of connection, education, and inspiration. Shared here is what was learned from planning and producing the first virtual SKO.
Be frank with your teams The pandemic has caused an enormous amount of uncertainty for businesses and economies worldwide. Employees may be feeling Zoom’s annual SKO, called overwhelmed, anxious, Growth Summit, went and unsure about the
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future. Don’t be afraid to acknowledge those emotions and be open about the challenges we all face. The executive keynote wove in messages around connection and optimism for the future. The leadership team also thanked employees for their dedication and hard work through this historic time, setting a positive tone for the experience ahead.
