MEERAM SALON: A PINNACLE OF LUXURY BEAUTY FROM CROISSANTS TO CHAI, MUST VISIT CAFES CUISINE WORLD TOURISM DAY WITH HYDERABAD’S TRAVEL ENTHUSIASTS SPECIAL THE CROSS CULTURAL CRAZE OF
Pout Perfection: Lip Balms as This Season’s Must-Have Accessory
28. EXCLUSIVE
Celebrations Pattisserie- Baking Dreams In Hyderabad
29. CUISINE
From Croissants to Chai: 8 Must-Visit Cafés in Hyderabad
39. SPECIAL
Wanderlust Elevated: Crafting Travel Experiences with Purpose
55. COVER STORY
Tejaswi Madivada: Glamour, Grace, and Everything in Between
59. FASHION
Breezy, Bold & Beautiful: Why Kaftans Rule This Season
68. FEATURE
From Tokyo Streets to LA Runways: Labubu’s Cross-Cultural Craze
74. FEATURE
Hyderabad Hustle: Inside the City’s Startup Culture
Styling by: Asmita Marwa
SEPTEMBER
Welcome to our September issue, where we bring you a blend of everything you love – from timeless city stories to the latest in fashion, beauty, and travel This month, we take you on a journey through Hyderabad then and now showing how this vibrant city has evolved while retaining its rich cultural essence. We also spotlight the best beauty salons in town, offering you the ultimate guide to pampering yourself in style.
Fashion enthusiasts, get ready for an exciting look into the latest Kaftan trends a perfect fusion of comfort and elegance that has become a must-have this season We’re also diving into the Labubu trend, a fresh wave of style that's catching the eye of Hyderabad’s fashion-forward crowd.
For the wanderlust-driven, our special Travel Day Story is not to be missed. We’ve curated the ultimate getaway experience to help you plan your next adventure. And, if you’re a foodie, our guide to coveted restaurants in Hyderabad will definitely have your taste buds tingling
On our cover, the stunning Tejasvi Madiwada graces the page bringing her elegance and charm to light as she shares her insights on beauty, style, and what it takes to shine in the industry
Dive in and enjoy the beauty of this month’s issue!
Esam Ahmed Bilgrami
THE SPIRITED UPSTAIRS: MURO MEZZ’S FLAVORS OF THE CITY
Muro Mezz, perched above RU, is Hyderabad’s new hideaway for curious foodies and cocktail lovers With its bold Musings 2 0 menu and Thai–Cantonese bar bites, it transforms nights into stylish, sensory adventures. Drinks here are a surprise: El Mariachi (tequila with Doritos and salsa), triple-carbonated highballs, and dessert-inspired cocktails like Mango Sticky Rice or Sweet Chin Music. Even the zero-proof Garibaldi packs a punch Food complements the drama crispy prawn toast, smoky duck meatballs, black pepper dim sum, flaky curry puffs, and inventive bites like turnip cake or yam bean-lotus root dim sum. Each plate is carefully crafted to enhance the experience of holding a glass At Muro Mezz, every sip and bite tells a story crafted for those who believe flavour is memory, mood, and magic. Whether with friends or on a solo escape, this is your invitation to the city’s most spirited conversation
NEW COLLECTION LAUNCH AT LABEL RITU KUMAR
A delightful afternoon unfolded at Banjara Hills as Label Ritu Kumar unveiled its much-anticipated ICW’25 collection over an elegant high tea soirée. The event was graced by the ever-graceful Namrata Shirodkar as the Guest of Honour, adding a touch of timeless charm to the occasion Guests were treated to a first look at the breathtaking collection a stunning showcase of intricate craftsmanship, contemporary silhouettes, and signature Ritu Kumar aesthetics Each piece spoke of elegance, heritage, and modern luxury.
PATTISSERIE 18
Nestled in the heart of the community, Patisserie 18 is a cozy, couple-owned bakery built on a simple belief: fresh is best, and small businesses matter Every morning, the ovens come to life with the scent of hand-kneaded breads, buttery pastries, and treats made entirely from scratch no shortcuts, no compromises
Run by Fayaza & Murtuza, a passionate duo who traded in the 9-to-5 for a life of flour and flavor, this bakery isn't just about what’s on the shelves it's about who it supports. With every croissant and cookie, they aim to show that small cafes and local makers are vital threads in the fabric of any community Here, you're not just a customer you're part of something bigger A place where quality matters, conversations are real, and everything is made with heart.
From rich, aromatic coffee to a menu full of delicious treats, everything here is crafted to perfection. Whether you're looking for a peaceful spot to unwind or a cute place to catch up with friends, this café is a must-visit Hyderabadis are loving it and once you step in, you'll see exactly why!
Address: Road no 1, Banjara Hills.
ABIDI’S: VIRSA E DECCAN
Hyderabad has a new gem for food lovers, and it's called Abidis Nestled in the heart of the city, this restaurant isn't just serving food it's serving nostalgia, heritage, and the true essence of Hyderabadi culture. With a menu rooted in tradition and flavors drawn from royal feasts and age-old home kitchens, Abidis is a must-visit for anyone who wants to experience authentic Hyderabadi cuisine
What sets Abidis apart is its dedication to dishes that are rarely found in commercial eateries. The restaurant brings to the table a rich variety of traditional items once reserved for Hyderabadi weddings and lovingly prepared in the homes of mothers and grandmothers across generations
Some of the standout dishes include: Marag, Shikampur, Phalli gosht, Shadi ka red chicken, Ambade ki bhaji, Biryani etc.
For those who can’t pick just one dish, Abidis also offers a buffet, making it easy to sample a little bit of everything in one go.
The ambience at Abidis complements the food perfectly warm, inviting, and steeped in a subtle nod to the Nawabi charm of old Hyderabad It's the kind of place where every bite tells a story, and every meal feels like an occasion.
Whether you're a connoisseur of Hyderabadi food or someone looking to explore the city's rich culinary history for the first time, Abidis promises an unforgettable experience.
Verdict: Must-visit. Come hungry, leave nostalgic.
Address: Road no 2, Banjara Hills
WEST ELM LAUNCH
The West Elm launch party was nothing short of spectacular an evening that brought together beautifully styled tablescapes, a soulful live performance by a Mumbai-based band, handcrafted cocktails, and a specially curated culinary experience by the renowned Eeshaan Kashyap Guests mingled, indulged, and soaked in the vibrant atmosphere, making it a night of food, music, and memories to cherish.
Discovering Meeram Salon: A Pinnacle of Luxury in Hyderabad
In the heart of Jubilee Hills, where Hyderabad’s skyline blends modern glamour with timeless elegance, lies a sanctuary for indulgence: Meeram Salon. More than a beauty destination, Meeram has quickly become synonymous with luxury, innovation and transformation. Step inside, and you are welcomed not only by stylists and therapists but by artists who see beauty as a craft and self-care as a ritual
Since its inception, Meeram has distinguished itself by curating experiences that elevate the everyday into the extraordinary. In 2024, the salon was honored with the title Trendsetter Salon of the Year by Business Mint. The award reflects not only its mastery of technique but also its philosophy of client-first, detail-driven luxury
As the team often reminds its patrons, every strand tells a story of strength and elegance, a belief that captures the essence of the brand.
By Ridhima Bhangay
The Meeram Experience
At Meeram, beauty is never a quick service. It is an experience designed to rejuvenate, inspire and empower. Whether you are stepping in for a weekday blow dry, preparing for a wedding, or gifting yourself a day of indulgence, the focus remains on personalized artistry and attention to detail
Hair: The Crown of Confidence
Haircare forms the cornerstone of Meeram’s expertise. Their signature treatments combine precision with innovation to transform common struggles such as frizz and dullness into sleek, luminous locks. Clients particularly praise the NanoPlastia treatment, a safe and chemical-free method that eliminates frizz and restores shine for all hair types. The Keratese treatment is another favorite, offering strength and smoothness that withstands Hyderabad’s challenging monsoon weather.
Stylists at Meeram are celebrated for their ability to merge trends with individuality. From precision haircuts that frame the face with natural elegance to expertly executed balayage techniques such as the Iridescent Mocha Blonde, every service is tailored to highlight a client’s personality The hair spa menu further enhances the experience, combining deep conditioning with therapeutic scalp massages that feel as restorative as they are luxurious.
Skin and Facial Treatments
Meeram’s approach to skincare reflects the same philosophy of indulgence and customization Treatments range from luxury gold facials that deliver radiance and hydration to bespoke facials crafted to target acne, pigmentation or signs of aging For clients seeking body care, full body polishing and oxygen-based body bleach are popular choices, both designed to enhance tone and texture while leaving the skin luminous.
trial sessions designed to ease the pressures of wedding preparations The artists focus on enhancing natural features, ensuring every bride feels both confident and radiant. For smaller occasions or casual evenings, services such as eyebrow threading and quick makeovers are equally thoughtful and precise.
Nails: Artistry in Detail
Every detail matters at Meeram, right down to fingertips. The salon’s manicure and pedicure sessions are described by clients as pure luxury, combining soothing soaks scrubs and massages For those
Bespoke Packages and Inclusivity
One of Meeram’s strengths lies in its adaptability The salon creates bespoke experiences such as combined packages that include facials, hair spa sessions and pedicures, allowing clients to design their own day of indulgence. Services are inclusive, offering child-friendly grooming and the option of female stylists upon request
Client Impressions
Meeram enjoys glowing feedback across platforms, with an impressive 4.8 rating on Justdial. Clients consistently highlight the salon’s ability to blend luxury with warmth Reviews praise transformative color services, indulgent spa sessions and above all the professionalism of the staff. One client captured the spirit of the salon perfectly, writing: It is never just about the service, it is about how you feel when you leave. The salon’s digital presence reflects this philosophy as well. Social media is filled with glowing testimonials, behind-thescenes looks at treatments, and a clear sense of community among clients and staff
What Sets Meeram Apart
Meeram goes beyond services by focusing on experience. The salon offers private treatment rooms, state-of-the-art sterilization, and a commitment to hygiene that is as meticulous as it is reassuring. A multilingual team ensures every client feels comfortable and understood Digital gift cards add an extra layer of convenience, making Meeram not just a salon but a thoughtful choice for gifting as well.
Conclusion
Meeram Salon has redefined the idea of beauty in Hyderabad. It is not only about the perfect haircut or the flawless facial but about creating an atmosphere where confidence and care flourish together. With its award-winning reputation, cutting-edge treatments and unwavering focus on personalization, Meeram continues to set new standards in luxury grooming. Whether you are a resident of the city or a visitor seeking the best in self-care, a visit to Meeram promises not just a makeover but a renewal of spirit
Fae Beauty champions diversity with inclusive shades and nourishing formulas, offering eco-conscious, skin-friendly balms that seamlessly blend style and substance.
https://faebeauty.in
GUSH celebrates inclusivity with an array of colours and textures, emphasizing sustainable practices and playful packaging to make every swipe both earth- and skin-friendly.
https://gushbeauty.com
Rhode infuses its lip balms with plumping peptides and zingy citrus tints, offering minimal yet elegant tubes inspired by Hailey Bieber’s effortless style. https://rhodeskin.com
Glossier offers balm sticks in clear, stylish packaging, blending iconic, effortless cool with daily hydration for a modern, Insta-ready look. https://glossier.com
Lip balms aren’t just back in the spotlight—they have stolen the show. As the lines between beauty and fashion blur, lip balms have carved a space not just in makeup bags but on the runways of style and social media feeds alike. Gen Z’s redefinition of beauty essentials as accessories signals a shift toward a lifestyle where every detail counts, and every swipe is a style statement. This is more than a trend—it’s a cultural moment, a new wave of chic simplicity.
CelebrationsPattisserie
Baking Dreams In Hyderabad
With a pinch of determination, a dash of hard work, and a generous heaping of natural talent, Deva Suman Kumar & Inthiyaz Ahamed Basha has just the right mix for a gifted bakers. Celebrations Patiserrie became synonymous with quality, offering a wide range of desserts, Customised Cakes , made exclusively to order.
Do you feel your customers’ demands are also changing?
Yes There is a constant need for variety People want change and request more choice on the menu We also feel that customers are inclined towards a simpler, healthier style of baking. No mixes, no chemicals, preservatives or additives Although aesthetics do play a certain role in how cakes and patisserie items are presented, customers are much more conscious about the ingredients being used There is a certain sense of satisfaction when we reassure our clients that we bake fresh and, more importantly, that we bake as we would at home.
Celebrations Patiserrie takes a refreshingly modern, artisan approach to sweet indulgences Offering a wide variety of signature cakes, decadent pastries, baked treats, and truly exceptional tiered cakes, our team at Celebrations Patisserie aims to exceed expectations. Using fresh ingredients of outstanding quality, our culinary creations will delight you Every product is crafted with elegance and perfection to produce a luxurious dessert that combines subtle flavours and myriad textures
Need a beautifully designed, tiered cake? We at Celebrations Patisserie will direct our efforts into creating a visually stunning and delicious cake that will serve as an impressive centrepiece for your special day, says Deva Suman Kumar at Celebrations Patisserie.
FROM CROISSANTSTO CHAI: 8 MUST-VISIT CAFÉS IN HYDERABAD
Minimalist interiors, sunlit corners, and playlists that mix old Bollywood Mazuri feels like it was designed for “chai with a side of nostalgia.” Their faloodas arrive like edible art, shimmering in tall glasses, while brun maska and Hyderabadi bakery treats keep things grounded It’s the kind of place where laptops glow on tables but conversations still take centre stage, a balance between work and whimsy. Enjoy your Brun Maska at- 8-2-418/1, Road No 4, Resham Bagh, Banjara Hills, Hyderabad, Telangana 500034
Daak Coffee House
Part café, part creative haven, Daak is Hyderabad’s answer to the artisanal coffee revolution Its small, artsy interiors make every table feel like an invitation to stay longer than planned. Here, the coffee is serious business: pour-overs with tasting notes, Vietnamese brews that feel indulgent, and cold brews for sultry afternoons Writers, students, and quiet thinkers often find themselves nursing a cup while hours slip by unnoticed the best compliment a café can get.
Enjoy your artisan coffee at- Plot No: 1293, Road No. 63 A, Jubilee Hills, Hyderabad, Telangana 500033
New Niloufer Café
Ask any Hyderabadi about chai, and chances are Niloufer will be the first name on their lips. More than a café, it’s an institution that transcends class and generation The Irani chai here, thick, creamy, and sweet enough to count as dessert, is best paired with their Osmania biscuits. You’ll spot college kids, families, and office-goers all under one roof, proving that Niloufer is less about trend and more about belonging In an ever-changing café scene, Niloufer is a reminder that some rituals never go out of style
If Daak and Niloufer are about intimacy, Paul’s is about cosmopolitan chic. With its European-inspired interiors, freshly baked croissants, and artisanal breads, Paul’s is Hyderabad’s slice of Paris. It is equally suited for a long brunch with friends or a solo pastry indulgence Their hot chocolate, rich and velvety, has become a quiet cult favourite. Paul’s isn’t just a café, it’s an escape into another world, one where time moves more slowly and everything tastes better with butter
Enjoy your hot chocolate at- Silpa Gram Craft Village, HITEC City, Hyderabad, Telangana 500032
For the coffee purist, Ratio is holy ground With baristas who double as scientists, this café experiments with precision brewing techniques that could intimidate the casual drinker but the staff's friendliness keeps it approachable. Here, every cup is an education. Whether you settle for a flat white or a rare pour-over, the experience is half about caffeine and half about craft Ratio is proof that Hyderabad’s café scene isn’t just catching up with the global coffee wave, it’s shaping its own. Enjoy your curated caffeineation at- Plot No 1113, Road Number 54, Jubilee Hills, Hyderabad, Telangana 500033
Panchatantra Café
If cafés are meant to be cultural playgrounds, Panchatantra nails it Colourful, youthful, and buzzing with energy, it feels like a Netflix show set in real life. The name itself nods to stories, and every corner of this café hums with them from fusion snacks that spark conversation to interiors that invite selfies. With its Gen-Z spirit, Panchatantra captures a new Hyderabad that thrives on creativity, experimentation, and community.
Enjoy your spunky fries at- Lane Number 5, Brahman Wadi, Begumpet, Hyderabad, Telangana 500016
Abidis Viras e Hyderabad
Stepping into Viras e Hyderabad feels like opening a time capsule Nestled in the historic heart of the city, it pays homage to Hyderabadi culinary traditions while adding a modern spin. The biryani, kebabs, and chai here carry the weight of memory, reminding diners that cafés can also be cultural custodians. It’s where nostalgia meets innovation, and where every meal feels like a love letter to the city
Enjoy your biryani at- Road No. 2, beside LV Prasad Marg, Sri Nagar Colony, Kamalapuri Colony, Jubilee Hills, Hyderabad, Telangana 500083
Habitat Café
Hyderabad’s café culture also reflects its tech-driven future, and Habitat embodies that best. Sleek, efficient, and powered by its own app, while Habitat has become the new pulse of the city with season menus and trend-worthy food with an all-day full-house capacity and capability, their own product
Habit caters to a crowd that lives on tight schedules but refuses to compromise on flavour. With its vast menu, speedy service, and speciality brews, it bridges convenience with craft It’s not just a café; it’s a reflection of the city’s evolving rhythm, fast, ambitious, and forward-looking. Enjoy your Favourite Matcha Menu at- Terrace, Vimbri Boulevard, Road No 4, Green Valley, Banjara Hills, Hyderabad, Telangana 500034
What Cafés Mean to Hyderabad Today
Beyond menus and interiors, cafés today are social laboratories They have become the new adda, replacing the traditional street corner or the college canteen, where Hyderabad’s youth form friendships, entrepreneurs brainstorm startups, and families find neutral ground for outings.
They also reveal the hybrid identity of the city: half rooted in chai-biscuit nostalgia, half racing toward global cosmopolitanism. A single café crawl can take you from Irani chai in a steel tumbler to a Chemex-poured single-origin Ethiopian roast That juxtaposition is what makes Hyderabad’s café culture uniquely its own.
Hyderabad may never outgrow its title as the City of Biryani, but its cafés are steadily scripting a parallel narrative one brewed in espresso shots, buttery buns, and creative reinventions. They are where heritage meets hashtags, where old Irani charm meets futuristic precision brewing, and where every generation finds a corner that feels like theirs.
In cafés, the city finds its pulse. The college student sipping Irani chai at Niloufer, the startup founder typing away at Habitat, the artist sketching at Daak, the influencer posing at Paul’s together, they form a mosaic of a city that is constantly evolving but never losing its flavour.
If biryani is Hyderabad’s heart, cafés are its rhythm. They keep the city awake, connected, and endlessly alive one cup at a time.
On the occasion of World Tourism Day celebrated globally every September 27 —the spirit of wanderlust takes center stage. More than a mark on the calendar, World Tourism Day is a celebration of discovery, refinement, and the everevolving art of travel. For those who consider travel an extension of style and sensibility, this year’s theme, “Tourism and Sustainable Transformation,” encourages a fresh appreciation of destinations where luxury harmonies
with conscience. Each journey becomes a personal runway, every experience a curated collection—echoing the elegance of a world explored mindfully, yet passionately. The creators featured in this issue transform classic travel into immersive stories worthy of inspiration; their passports stamp not just countries, but a legacy of beauty, culture, and purpose. Allow these narratives to tempt your sense of adventure and sophistication, encouraging you to curate your next itinerary with intention and bold flair.
By Vaishnavi D.
ESHA
Q. Would you like to give a brief about yourself and tell us what inspired you to create travel content?
Myself Esha. I'm a travel content creator who thrives on exploring new places, cultures, and perspectives. What started as a personal passion project— just documenting trips for the memories—slowly grew into something bigger. I realized that through travel content, I could inspire others to step out of their routines, explore the world with intention, and connect more deeply with the places they visit. The turning point came when I started receiving messages from people saying my content encouraged them to plan their first solo trip or visit a place they’d never considered. That’s when I knew this was more than just a hobby.
I love facing the Camera and have been into content creation for the past decade. I also serve as the Joint Secretary for Telangana Artists Association.
Q. Of the many places you’ve visited, if you had to choose your top 3 favourites, which ones would they be and why?
Jordan – It felt like walking through a living history book. From the ancient city of Petra to the vast, surreal landscapes of Wadi Rum, every part of Jordan left me in awe. The hospitality of the people made the experience even more meaningful.
Switzerland – It’s a postcard in motion. The sheer beauty of the Alps, the serenity of the lakes, and the efficiency of the country all made it a dream to explore. It’s where nature and precision coexist perfectly.
Spain – For its vibrancy, warmth, and energy. Whether it’s the architectural wonder of Barcelona, the soul of flamenco in Seville, or the tapas culture in Madrid, Spain has a rhythm that’s hard to resist.
Q. In one word, describe your travel style when budget is no object?
Immersive.
I love diving deep into a place—learning its language, cooking its food, living like a local—even if just for a few days.
Q. What do you enjoy the most about being a travel vlogger? What I love most is storytelling—bringing a destination to life beyond just aesthetics. It’s about capturing moments that are raw, real, and relatable. Also, connecting with a global audience who shares the same curiosity about the world makes the experience incredibly rewarding. Through my lens, I aim to show not just the highlights, but the heart of a place.
Q. How do you balance wanderlust with eco-consciousness? By being mindful and making conscious choices. I try to travel more slowly, reduce single-use plastics, support local artisans and businesses, and choose accommodations and experiences that prioritize sustainability. I also believe in educating my audience along the way—because the more aware we are, the more positive impact we can make while still exploring the world.
@eshaisthename
ZEESHAN
Q. Would you like to brief us about yourself and tell us what inspired you to create travel content? Hi, I am Zeeshan. My Mother worked for an airline, hence we got to travel the World at a very young age. Been taking pictures even before social media was a thing.
KRUPA RAJGOR
Q. Would you like to give a brief about yourself and tell us what inspired you to create travel content?
I am Krupa Rajgor. I was born in Gujarat, but my journey truly began when I moved to Chennai to study Bharatanatyam. Dance taught me grace, discipline, and how to tell stories without words. After that, life took me across different international schools where I worked for a few years, and eventually into the world of modeling, which I pursued for five years.
But I’ve always been drawn to experiences that feel rare and timeless. That’s what led me into luxury blogging and travel content creation. For me, travel isn’t just about seeing a new place — it’s about discovering old-world charm, hidden retro bars, heritage hotels, and experiences that you don’t just scroll past but remember for a lifetime. My inspiration comes from a desire to show the world that true luxury lies in exclusivity, in those stories that remain untold until you live them.
Q. Of the many places you’ve visited, if you had to choose your top 3 favourites, which ones would they be and why?
If I had to pick my top three, Shimla would definitely be one of them — there’s something magical about walking under the tall deodar trees, strolling down Mall Road, and meeting the warm, welcoming people. It’s a mix of nature, nostalgia, and charm that feels timeless. Then there’s Grindelwald in Switzerland. Honestly, I’ve never seen beauty like this — it feels like you’re inside a movie, where every frame is picture-perfect. It’s a quiet little town, yet every corner looks like a painting come alive. And of course, Mykonos — the ultimate blend of fashion, travel, and nightlife. White and blue everywhere, chic little bars tucked around every corner, and a vibe that makes you want to dress up and dance the night away. It’s where elegance meets energy.
Q. What do you enjoy the most about being a travel vlogger?
What I enjoy most about being a travel blogger is the chance to live moments that stay with me forever. Meeting new people, making friends who often turn into lifelong connections, and becoming a part of history when I step into retro spaces — all of it makes the journey special. I love spending hours by rivers, mountains, or under trees, or simply sitting in a quiet café, where I get to understand myself a little better with every trip. For me, travel is not just movement; it’s about feeling rooted in experiences, discovering timeless beauty, and creating stories that never fade.
Q. In one word, describe your travel style when budget is no object? Exclusive
Q. How do you balance wanderlust with eco-consciousness?
For me, travel is about creating memories without leaving scars behind. I choose boutique stays that respect local culture, prefer experiences over excess, and support communities by dining local and shopping from artisans. My idea of luxury doesn’t mean waste — it means being mindful. Whether it’s walking through a heritage town instead of driving, or spending hours in nature without disturbing it, I believe true wanderlust is about cherishing the world while protecting it. After all, exclusivity is not just about where you go, but how gracefully you leave it behind.
@krupa_rajgor
DIVYAKSHI GUPTA
Q. Would you like to brief us about yourself and tell us what inspired you to create travel content?
Hi, I am Divyakshi Gupta, a travel writer & experiential trip curator. I started writing at the age of 8. Road trips with my parents inspired me to maintain a travel diary, jotting down all experiences. During college, I started blogging in 2016, digitalising my travelogues, and in 2006, my website quirkywanderer.com came into being!
Q. What do you enjoy the most about being a travel vlogger? I love showcasing India to my audiences. Enabling them to see parts of my country which they wouldn’t have by themselves, unearthing stories, and highlighting the lesser-known places!
Q. What have been some of your favourite foods that you’ve sampled during your travels?
The local Monpa tribe food of Arunachal: yak cheese gravy and the Tibetan food of Himachal: tingmo and laphing, and of course the Dham of Himachal: community feast! @divsigupta
Q. Of the many places you’ve visited, if you had to choose your top 3 favourites, which ones would they be and why?
1. Himachal: This is where my grandparents retired, and this is where I fell in love with the mountains.
2. Shekhawati: an underrated gem in Rajasthan that makes you timetravel. Great for history buffs and architecture lovers.
Q. How do you ensure sustainability while exploring the world?
Sustainability is not just for travel. It’s a way of life. It’s a lifestyle that one adopts day to day. From carrying a cloth bag to segregating your waste at home!
AASTHA MAHESHWARI
Q. Would you brief about yourself and tell us what inspired you to create travel content? Hi, this is Aastha Maheswari. What inspired me to become a travel blogger because I started with my blog because I love telling stories, and also I am an avid traveler, so why not encourage people to travel through my experiences
Q. What do you enjoy the most about being a travel vlogger? Travel keeps me alive, all the challenges I face either give me lasting memories or lessons- no travel is a waste of travel
Q. How do you balance wanderlust with eco-consciousness? I follow certain rules such as carrying my water bottles, not using plastic straws, avoiding one-time use plastics, carrying my own toiletries, and packing light
@aasthainwanderland
Q. Of the many places you’ve visited, if you had to choose your top 3 favourites, which ones would they be and why?
My fav- Sindhudurg, Varkala, and Ladakh in India and Japan, and Lang Tengah otherwise
Q. In one word, describe your travel style when budget is no object?
Freestyle, which is without an itinerary Itinerary
MADHU
Q. Would you brief us about yourself and tell us what inspired you to create travel content? Hi, my name is Madhu, and I am a travel content creator based out of Bangalore. Before working as a full-time content creator, I was working as marketing head for one of the multinational companies. Since I loved travelling and journaling my experiences, I wanted to give this profession a try, and that's how I started documenting my travel journey on my website (which I created from scratch). I received a very good response from the audience, and that encouraged me to foray into new platforms. Gradually, I started creating content on Instagram and YouTube, too.
Q. Of the many places you’ve visited, if you had to choose your top 3 favourites, which ones would they be and why?
My top 3 would be Bali, New York, and Hawaii (many places and countries are on my bucket list and yet to be explored)
Bali - Bali was my first international vacation, which lasted for 12 days, and I have many fond memories from there. So it holds a special place in my heart. Not only is the island beautiful, it's also diverse and offers everything from pristine beaches to volcanic mountains, waterfalls, rich culture, and of course, great nightlife
New York - I am not much of a city person, and I like to explore outdoors and places surrounded by nature, but the kind of energy and the vibe that I felt in New York is something extraordinary. I never felt that anywhere else. I loved walking across Central Park and the Brooklyn Bridge, trying different restaurants. It was an unforgettable trip
Hawaii - Hawaii was always on top of my bucket list, and last year I got an opportunity to visit Maui, as it was my sister's wedding there. Needless to say, the island feels unreal with its gigantic mountains, turquoise blue water, and vast landscape. Visiting Hawaii was a dream come true. Although I couldn't explore much but I do look forward to going back again
Q. What do you enjoy the most about being a travel vlogger? Exploring new places, meeting new people, and learning about their culture is always exciting as a traveler. But when people appreciate the content you create, when your content can help people explore different places, is when you get real satisfaction. That's the motivation that keeps me going.
Q. How do you ensure sustainability while exploring the world? Sustainable and responsible travelling is the need of the hour. As a traveller, the first and foremost thing that I keep in mind is to respect and be mindful of local culture and traditions. Secondly, I try to buy things from local vendors that support the locals. Also, some practices I have adopted over a period of time are to carry my own cloth bag to avoid plastic bags, ensure not to litter anywhere, and take such small steps that could help nature and our environment.
Q. What have been some of your favourite foods that you’ve sampled during your travels?
I love exploring local cuisine (although I am a vegetarian, so internationally sometimes I get limited options), but some of the favourite foods that I can recall are traditional Goan cuisine that we tried during our recent Goa trip, I love fruits like mangoes and guavas in Thailand, Lebanese and Mediterranean cuisine in Dubai, and chana bhatura and chats from Delhi. (My mouth is already watering.)
@madhuonthego
APOORWA JOSHI
Q. Would you brief us about yourself and tell us what inspired you to create travel content? Hi, This is Apoorwa. I didn't have a specific inspiration to create travel content. I genuinely enjoy traveling, and it gives me a sense of freedom. I'd click pictures and videos along the way and started posting them online. As people started liking my content, travel content creation just evolved naturally – it wasn't a planned endeavor.
Q. Of the many places you've visited, if you had to choose your top 3 favorites, which ones would they be and why?
My top three favorites would be:
1. Nubra Valley in Ladakh – the breathtaking views are simply out of this world.
2. Sissu in Lahaul, Himachal – the surreal views are unforgettable.
3. Udaipur – it's a city where you can walk into the streets or book an economical hotel and still feel like royalty. It's truly unique.
Q . What do you enjoy the most about being a travel vlogger? I love that my work takes me to places I've always wanted to visit.
Q. How do you ensure sustainability while exploring the world?
I try to minimize my plastic usage as much as possible. I carry a refillable water bottle and prefer walking to explore places whenever I can, although I do use other modes of transport when necessary.
Q. What have been some of your favorite foods that you've sampled during your travels?
I've enjoyed trying jalebi and samosa in Kolkata, siddhu in Himachal, dal bhaat with bhang ki chutney in Uttarakhand, and pyaaz
in Jaipur, among others.
@apoorwa.travels
kachori
VISHAL FERNANDES
Q. Would you like to give a brief about yourself and tell us what inspired you to create travel content? Hello, this is Vishal Fernandes. I often like to say that my life is a curated collection of passports, stories, and sensory indulgences from the world’s most exquisite corners. I began as someone who loved the art of storytelling as much as the joy of discovery — travel writing allowed me to merge both. What inspired me the most, though, was realizing that luxury isn’t just about five-star suites or champagne at 30,000 feet; it’s about curated experiences, soulful connections, and the beauty of savouring the planet in an elevated yet conscious way. I wanted to share that side of travel with people — the kind that transforms you, not just entertains you.
Q. Of the many places you’ve visited, if you had to choose your top 3 favourites, which ones would they be and why?
Marrakesh, Morocco – A feast for the senses with its vibrant souks, hidden riads, and gardens that feel like an oasis in the midst of chaos. Its luxury wrapped in tradition and colour.
Kyoto, Japan – A place of pure serenity. The temples, tea houses, and cherry blossoms remind you that sometimes the most profound luxury is found in stillness and simplicity.
Porto, Portugal – A city that’s soulful and cinematic, with its riverside views, stunning tile-clad streets, and, of course, the timeless charm of sipping port wine at sunset.
Q. In one word, describe your travel style when budget is no object?
Immersive - For me, that means peeling away layers of a place — indulging in its finest luxuries, but also tracing the cultural, historical, and human stories that make its essence timeless.
Q. What do you enjoy the most about being a travel vlogger? What I love most is capturing the soul of a place and letting people experience it through my lens. Like walking through Jerusalem, where every stone whispers history. Or tasting night market delights in Taiwan, where food feels like a celebration. And then there’s Budapest, with sunsets over the Danube that look almost unreal on camera. Sharing those moments and making viewers feel like they’re right there with me — that’s the magic.
Q. How do you balance wanderlust with eco-consciousness? I believe true luxury today must also be sustainable. I choose properties and airlines that are genuinely committed to reducing their footprint, prefer experiences that give back to local communities, and travel slower — spending more time in fewer destinations. It’s also about mindful indulgence: savouring quality over quantity. That way, I not only collect memories but also ensure the places I love are preserved for future travellers as well.
@thefernandist
World Tourism Day is your invitation to step into a world where exploration is chic, meaningful, and utterly unforgettable. The fusion of luxury and sustainability has never felt so relevant—every experience, from a serene mountain retreat to a vibrant, bustling city, is an opportunity for personal transformation and responsible indulgence. As you follow the journeys of these visionary travelers, may their stories ignite a desire to craft adventures that are as beautiful and unique as your own signature style. Venture boldly, travel mindfully, and let your wanderlust become your most exquisite accessory. The planet awaits—vivid, breathtaking, and ready to redefine travel for those who seek not just to see, but to savor every moment.
You began your career as a dance instructor before stepping into films and the entertainment industry what was that turning point moment when you knew acting was your calling?
Dancing was the way I expressed myself—I felt most comfortable showing my emotions that way. So, I thought it would be easy to express on screen as well. I gave it a shot, and since then, I’ve been comfortable in front of the camera. My focus shifted to acting because dancing alone wasn’t paying enough, and I needed the financial stability that acting offered.
Your filmography shows a mix of commercial entertainers and experimental projects—what drives your choice of scripts?
I never really had the chance to pick and choose. I always needed to keep earning, so I took up all the work that came my way without much thought or discrimination.
Being in the public eye can be both rewarding and challenging. How do you balance personal life with the pressures of fame?
I don’t feel the pressure. Acting and life have both taught me that the inner world of a human being is most important. We can’t get carried away with what people think or say. I learned this the hard way—by once caring too much about negativity and hatred.
You’re often admired for your style—how much of it reflects your true personality versus what we see on red carpets?
I like to dress up every day. I live life as if it were a movie—I must always be ready. My life also revolves a lot around the gym and travel, and I love dressing for every occasion completely and wholeheartedly
As someone with strong ties to Hyderabad, how does the city influence your life and work?
Hyderabad is my home ground—I love it and I miss it whenever I’m away. I’ve never had that feeling for any other city or place, and I know I’ll always come back home
You have participated in different reality shows. How was the experience? I love reality shows. Even though they have affected my life negatively at times, they ultimately made me a more positive person as a byproduct. I don’t think there’s a better way to self-examine and self-observe. Not everyone gets these kinds of opportunities.
What’s the most valuable lesson the entertainment industry has taught you so far?
That your success and your happiness don’t depend on each other. Working is beautiful even without validation—you never stop growing when you pursue what you love doing.
What can fans look forward to from you in the coming year—both on-screen and off-screen?
I’m very excited about so many things—launching a cool clothing brand, a couple of film releases, my talk show, and I’m also planning to direct a music video. I’m just never free—and that’s exactly how I like it
Rapid Fire
1. Favourite Hyderabad hangout spot? TRUE BLACK COFFEE
2. Go-to comfort food? PANI PURI
3. Last show or movie you binge-watched? RAISING DION
4. One fashion item you can’t live without? SHADES
5. Dream travel destination? THE AMAZON
6. A role from any film you wish you could have played? JHILMILL FROM BARFI
7. Coffee or Chai? Coffee black only
One word your friends would use to describe you? Monkey
B R E E Z Y , B O L D &
B E A U T I F U L : W H Y K A F T A N S
R U L E T H I S S E A S O N
By Ridhima Bhangay
The kaftan’s earliest records trace back to Mesopotamia and the Ottoman Empire, where it was worn by sultans, viziers, and nobility. Each garment was more than fabric, it was a symbol of rank, often woven in silk, embroidered with gold, and lined with fur. The richness of the cloth and patterns revealed one’s place in the hierarchy
By the 16th and 17th centuries, In Hyderabad’s princely courts under the Asaf Jahi Nizams, flowing robes and layered tunics became symbols of aristocratic refinement, visual cousins of the kaftan. Fast forward to the 1960s–70s, and the kaftan resurfaced in the West as part of the bohemian revolution. Worn by icons like Elizabeth Taylor, Talitha Getty, and Diana Vreeland, it became the glamorous answer to “free love” fashion Luxury houses from Yves Saint Laurent to Halston cemented it as resort wear for the jet set.
Today, designers reinterpret the kaftan for runways and streets alike. From embroidered couture versions at Dior and Oscar de la Renta to breezy cotton numbers in Goa flea markets, the kaftan remains a garment of the world.
Hyderabad’s Love Affair with the Kaftan
Why Hyderabad? The answer lies in the city’s soul. The kaftan thrives in Hyderabad because it speaks to both its heritage of opulence and its modern desire for comfort.
Climate Fit: With long, humid summers, the kaftan offers breathable chicness.
Cultural Fit: A city that straddles Islamic modesty and cosmopolitan glamour finds the kaftan an easy balance between covered and contemporary.
Lifestyle Fit: From brunches in Jubilee Hills to family gatherings in Banjara Hills, it adapts across social settings.
Local boutiques in Jubilee Hills and Banjara Hills stock both luxury imports and designer interpretations. At Charminar’s Laad Bazaar, jewel-toned fabrics still echo the kaftans of centuries ago, while upscale stores reinterpret them with sequins, belts, and fusion cuts
Voices of Style
Hyderabad’s creative community has been quick to fold kaftans into their wardrobes, not as fleeting fashion but as an expression of identity
Mohini Mohandas (Momo), creative force behind The Binge Journal:
“I love wearing clothes that let me feel unbound and wholly myself Kaftans are both graceful and effortless, making them the perfect choice for a summer day out.”
Gulnar Virk, entrepreneur and founder of HashTag Marketing:
“Kaftans are my ultimate style staple they let me feel relaxed yet put-together I love how effortlessly they flow, keeping me chic and comfortable whether I’m at home or stepping out.”
Janvi, budding influencer:
“I like kaftans because they suit almost all body shapes and can even be worn across genders. A perfect blend of dressy and casual, they elevate anyone’s personal style.”
Together, these voices point to why Hyderabad’s fashion crowd is choosing kaftans not as occasional wear, but as everyday statements.
Bollywood’s Obsession, Global Inspiration
On the big screen and beyond, Bollywood has turned the kaftan into a cultural phenomenon. Kareena Kapoor Khan has practically rebranded herself as the “Kaftan Queen,” especially during her post-pregnancy era
Sonam Kapoor Ahuja champions couture kaftans, often styled by Anamika Khanna and Abu JaniSandeep Khosla.
Vacation diaries of Alia Bhatt and Deepika Padukone show kaftans as both beachwear and luxury travel staples.
But India isn’t alone The global luxury world consistently revisits the silhouette YSL in Marrakech celebrated kaftans as the ultimate North African inspiration. Oscar de la Renta and Dior reinvent them for resort collections. At the same time, slow-fashion brands champion kaftans as ecoconscious, size-inclusive, and timeless
Why the Kaftan Works Today
Versatility: Lounge wear, evening wear, festive wear one garment that adapts.
Inclusivity: Flattering across sizes, ages, and genders
Sustainability: Minimal tailoring waste, often made from handloom fabrics.
Post-Pandemic Comfort: With the world shifting to WFH wardrobes, the kaftan became a new-age uniform easy enough for Zoom, stylish enough for stepping out.
How can you style the already effortless kaftan?
Cinch It: Add a belt to create shape for formal dinners.
Stack It: Layer with chunky silver or statement earrings for an Indo-boho look.
Modern Minimalist: Pair with sleek sandals and let the silhouette shine
Festive Luxe: Embroidered or sequined kaftans double up as occasion wear
5 Hyderabad Stores to Explore: Anonym (Jubilee Hills), Elahe, Ogaan, Good Earth, and Charminar bazaars for fabric shopping.
The kaftan is more than a garment; it is a philosophy stitched into fabric It represents freedom without compromise, comfort without the loss of elegance, and heritage without the weight of rigidity. It has crossed deserts and oceans, survived centuries of changing tastes, and reinvented itself in palaces, bazaars, and runways Few silhouettes in fashion can claim such resilience the kaftan does so with ease, almost as if it were destined to outlive trends.
In Hyderabad, the kaftan’s story feels especially poetic A city that has always lived at the crossroads of tradition and modernity, luxury and accessibility, royalty and democracy, finds in the kaftan its perfect mirror. It can be worn to a family daawat, a café in Jubilee Hills, or on a vacation flight out of RGIA and in every setting, it holds its own That fluidity is what makes it timeless
Globally, too, the kaftan carries a certain universality It allows the wearer to step out of categories: neither entirely eastern nor western, neither strictly formal nor casual, neither gendered nor exclusive It welcomes everyone into its folds In an industry that often obsesses over limitations, the kaftan quietly reminds us that the best fashion dissolves them.
So whether it drapes an Ottoman Sultan, a Nizam of Hyderabad, a Bollywood starlet, or a young entrepreneur heading out for Sunday brunch, the kaftan continues its eternal reign It proves that style doesn’t need to be loud to be powerful, nor complicated to be iconic. If fashion had a word for freedom, it would still be and perhaps will always be kaftan.
From Tokyo Streets to LA Runways: Labubu’s Cross-Cultural Craze
CuddleMe,LoveMe!
Step aside, logo bags and diamond baubles the accessory every trendsetter wants now is a plush, wide-grinned mischief-maker named Labubu. In 2025, Labubu has charged into the global fashion conversation with the force of street style, social media virality, and pure Gen Z imagination If you haven’t seen it dangling from a Balenciaga moto bag or starring in a celebrity self-care snap, consider this your wake-up call: Labubu isn’t just the hottest toy of the year, but a cultural movement redefining luxury, status, and what it means to express yourself boldly. Hong Kong artist Kasing Lung first dreamed up Labubu as part of Pop Mart’s “Monster” collection a playful ode to mischief and whimsy inspired by Nordic fairy tales. With its fuzzy fur, oversized toothy smile, and slightly rebellious air, Labubu was designed to charm some and challenge others. What started as a cult collectible for Asian connoisseurs soon gained momentum, especially after TikTok unboxings and Instagram feeds sparked global curiosity. In just months, the hashtag #Labubu surged past millions of views, cementing the character as a fresh-faced ticket into Gen Z’s new temple of status and personal style More than just an object, owning a Labubu is entry into a circle of tastemakers, artists, and global luxury leaders. Its appeal is rooted in contradiction: adorable yet edgy, familiar yet fantastical. Labubu resonates with the elite youth who want their accessories not just to signal taste, but to spark conversation, connection, and belonging.
By Vaishnavi
Celebrities Can’t Get Enough of Labubu
Labubu’s is everywhere, the maniac goes viral with the celebrities making it a fashion statement The real fashion conquest began when A-list talent from LA to Mumbai started snapping up the dolls and weaving them into their signature looks. K-pop idols most notably BLACKPINK’s Lisa, BTS’s V, and multi-genre icons like Dua Lipa were early adopters Lisa’s viral snap with Labubu, reinterpreted in a kaleidoscope of street and luxury settings, transformed the plush from novelty to “It” item overnight. Lady Gaga, Rihanna, and even Kim Kardashian jumped into the frenzy, each leveraging Labubu’s playful visual punch to refresh their feed with the year’s most irreverent mascot Indian celebrities have been equally enchanted.
Ananya Panday paired her pastel Labubu with denim-on-denim, Pashmina Roshan styled it as a “desk buddy,” and Twinkle Khanna mused about collecting every blind-box variation. The plush has morphed from a desk companion to a bona fide bag charm, photobombing every paparazzi shot with whiskered, viral energy For Gen Z, it’s not just about owning a Labubu it’s about curating a personal mythology where luxury and play collide.
When Brands Meet Labubu: The Collab Frenzy
Labubu’s the market’s new mascot, inducing that viral energy that’s irresistible for brands hungry for authentic hype. Coca-Cola kicked off the global rush with a holiday Labubu collection complete with snow-themed packaging and social filters. Sportswear titans Nike and Adidas followed suit, dropping limited sneakers and apparel featuring Labubu motifs, instantly selling out and turning the plush into a “street cred” asset. These partnerships are less about product placement and more about embedding Labubu into lifestyle ecosystems where FOMO, nostalgia, and digital storytelling drive the conversation. Pop Mart itself is riding the moment, pushing Labubu collaborations with Milan’s Pronounce and Tokyo’s Ambush, where the mascot becomes both muse and medium for viral capsule launches.
Indian boutique labels, sneaker drops, and even homegrown beverage brands have all joined the parade, proving Labubu’s influence is as cross-cultural as it is irresistible. As a symbol of playful luxury, Labubu isn’t just a plush toy it’s the new emblem of what luxury can mean. For Gen Z and the rising class of ultra-elite youth, status is no longer just about old-school heritage or quiet restraint
Labubu is loud, whimsical, and above all, personal. It’s the mascot of a generation who want their fashion to rebel, connect, and spark joy proof that the coolest things in the world today don’t just come with a designer label, but with a grin and a story
The Future of Viral Luxury
Labubu stands as more than a plush or a trend; it is a symbol of the generational shift toward playful self-expression and viral luxury This fuzzy mischief-maker, championed by icons and adored by fashion’s elite, has rewritten the rules of status symbols for Gen Z worldwide. As more brands and celebrities join the Labubu wave, the message is clear: to be truly fashion-forward in 2025, you need more than designer logos you need a spirit, a story, and a bold willingness to embrace the joy of style. Labubu delivers it all, grinning mischievously from the center of today's most exclusive fashion conversations
HYDERABAD HUSTLE: INSIDE
THE CITY’S STARTUP CULTURE
A City in Transition
Hyderabad has always been a city of dualities The Charminar still casts its shadow over bustling bazaars, while just 20 minutes away, glass-fronted IT parks hum with 24/7 energy. On one end, pearls, Irani chai, and old-world tehzeeb; on the other, blockchain, cloud kitchens, and venture capital Somewhere between the two, a new identity is forming, Hyderabad as India’s next startup capital.
In the last five years, the city has quietly but powerfully placed itself on the map as more than just a tech outsourcing hub. Today, Hyderabad is the playground where innovation meets lifestyle, where entrepreneurs aren’t just coding apps but also curating experiences, building brands, and reshaping culture
By Ridhima Bhangay
The Rise of the Ecosystem
While Bengaluru has long been crowned India’s “Silicon Valley,” Hyderabad is fast becoming its confident younger cousin, less crowded, more collaborative, and surprisingly cosmopolitan. At the heart of this rise is T-Hub, India’s largest startup incubator, nestled in the city’s HITEC district With its sprawling glass-and-steel campus, T-Hub is more than just an office space it’s a community where ambitious founders trade pitches over coffee, investors drop in for mentorship, and late-night hackathons buzz with energy
Add to that We-Hub, India’s first government-led incubator for women entrepreneurs, and TSIC (Telangana State Innovation Cell), and you get a glimpse of the state’s commitment to making innovation mainstream The government here hasn’t just opened doors for startups; it has rolled out the red carpet, with policies, infrastructure, and networks that make Hyderabad a fertile ground for risk-takers.
The Lifestyle of Innovation
What sets Hyderabad apart is how seamlessly its startup scene blends into its cultural lifestyle. Mornings often begin with entrepreneurs powering through runs around KBR Park or yoga sessions at boutique studios, followed by meetings over Irani chai at Nimrah or oat lattes at Third Wave Coffee Workdays stretch into evenings filled with brainstorming at coworking hubs like Collab House, and often end at intimate art shows, stand-up gigs, or cocktail tastings across Jubilee Hills. The city’s affordability also gives it an edge Unlike Mumbai, where high rents strangle bootstrapped dreams, or Bengaluru, where traffic eats into productivity, Hyderabad offers space both literal and mental. Here, a founder can afford a decent apartment, a stylish workspace, and still have enough bandwidth to live
In short, the hustle feels lighter, smarter, and more sustainable.
Why Hyderabad, Why Now?
The city’s rise in the startup landscape isn’t just about timing; it’s intention. Telangana’s state government has made entrepreneurship part of its DNA, courting investors, global accelerators, and corporates to plug into the ecosystem Hyderabad’s strategic location, diverse talent pool, and thriving student population (from IIT Hyderabad to ISB) only add to the mix.
And let’s not forget the global giants. Google, Microsoft, Amazon, and Apple all have massive campuses here Their presence not only lends credibility but also spins off a workforce hungry to create something of their own. The result? A pipeline of dreamers turning into doers.
The Road Ahead
Of course, the road is not without bumps Hyderabad still battles the perception of being “IT first, creative later.” It has fewer unicorns compared to Bengaluru or Delhi, and its ecosystem is still maturing. But perhaps that’s its charm. It’s raw, unpolished, and still small enough that every success story feels personal, every milestone celebrated across the community
The city doesn’t want to replicate Bengaluru’s chaos or Mumbai’s glamour. It’s carving a different kind of narrative: measured ambition, rooted creativity, and a lifestyle that celebrates both hustle and heritage.
Hyderabad today isn’t just a city of pearls, biryani, and palaces; it’s a city of possibility Between the heritage corridors of Charminar and the glass towers of HITEC, a new rhythm is taking shape, one that hums with ideas, ambition, and style. Its founders are not only raising capital but also raising the bar for what it means to live, work, and create in India
This is Hyderabad’s hustle: part boardroom, part café table, part rooftop soirée A blend of silk and silicon, where the young and restless are not waiting for opportunities, they’re building them, often with a coffee in one hand and a pitch deck in the other. And if the current energy is anything to go by, Hyderabad is no longer a city catching up It is a city rewriting the rules one startup, one story, one sleepless night at a time.
Three Books to Add to Your August Shelf
TellMeEverythingbyElizabethStrout
Oprah’s Book Club has a new favorite, and it comes from Pulitzer-winner Elizabeth Strout. In Tell Me Everything, she returns to her signature world of small-town lives, tangled relationships, and quiet complexities. Released mid-August, the novel has already been trending for its poignant character studies and emotional depth — perfect for readers who love intimate storytelling with universal resonance.
TheBigEmptybyRobertCrais
Robert Crais brings back private investigator Elvis Cole in a thriller set against the vast backdrop of the American Southwest. The Big Empty is a fast-paced mystery that unravels corruption, conspiracies, and personal reckonings. With sharp dialogue and tightly-wound suspense, it’s a top pick for crime fiction fans who crave both grit and heart.
TheHounding
A debut novel that blends psychological tension with a touch of the supernatural, The Hounding has quickly earned a place on August’s mostanticipated lists. The story follows a protagonist wrestling with secrets of the past, unraveling themes of identity and pursuit in haunting, atmospheric prose. It’s the kind of read that lingers long after the last page, ideal for those drawn to literary thrillers.
Together, these three releases highlight the richness of August’s literary scene — from the quiet beauty of Strout’s interconnected lives to the adrenaline of Crais’s crime plots and the eerie shadows of a debut voice. As September approaches, they promise the perfect escape for readers who want both depth and drama.
Fresh releases that made waves this month.
August 2025 has been generous to book lovers, with new titles spanning drama, crime, and psychological suspense. Here are three standout reads that captured both critical praise and reader attention.
Ridhima Bhangay
Entertainment & Beyond: August Wrap-Up
Ridhima Bhangay
Bollywood sparkle, South cinema moves, and sports drama that had us hooked.
As August 2025 winds down, the worlds of film and sport have been buzzing. From Shah Rukh Khan’s big tequila gamble to heavyweight meetings in Tollywood, stadium nail-biters, and even history-making tennis wins, here’s everything you need to know.
�� Bollywood | Khan, Kamath & a Tequila Twist
This month belonged to D’YAVOL Spirits, the splashy new collaboration between Shah Rukh Khan, Aryan Khan, Nikhil Kamath, and Radico Khaitan. The star product is a luxury tequila bottled at origin, set to debut soon.
1. Salman Khan's Kisi Ka Bhai Kisi Ki Jaan is still struggling to cross the 100 crore mark at the box office after its first week of release.
Announced in mid-August, the launch signals Aryan Khan’s formal entry into business with SRK’s charisma and Kamath’s fintech clout behind him. Radico Khaitan, already known for Magic Moments, is betting big on tequila as India’s next premium obsession. Instagram went wild on August 14 when the trio shared celebratory posts, and by August 18 industry chatter confirmed tequila as D’YAVOL’s flagship.
Analysts are calling it Bollywood’s boldest lifestyle pivot yet, placing SRK among the global league of celebrity-backed spirits moguls.
On screen, War 2 starring Hrithik Roshan and Jr NTR crossed ₹215 crore in just ten days, proving that action spectacles and cross-industry casting continue to dominate the box office.
South Cinema | Power Meetings & Big Screens
Tollywood, Kollywood, Sandalwood, and Mollywood all had their moment in August.
On August 24, Telugu film leaders including Allu Aravind, Dil Raju, Trivikram Srinivas, Koratala Siva, and Sandeep Reddy Vanga met Telangana Chief Minister Revanth Reddy. The meeting resulted in promises of a corpus fund for workers, skill training initiatives, and a more neutral film policy aimed at boosting the industry’s global profile. Casting updates added to the buzz, with Ashika Ranganath joining Chiranjeevi’s Vishwambhara. Nandamuri Balakrishna was honored in the World Book of Records UK Gold Edition for his contributions to cinema and philanthropy. Meanwhile, anticipation surged for Kantara: Chapter 1 after its Telugu rights were secured, positioning it as another pan-Indian sequel to watch.
On the release front, Rajinikanth’s Coolie directed by Lokesh Kanagaraj stormed theatres on August 15 with a star cast featuring Nagarjuna and Upendra. Ravi Teja’s Mass Jathara aimed for box office impact, while the first single from Teja Sajja’s Mirai went viral. Discussions also circled around flops like Akhil Akkineni’s Agent, spotlighting the risks of high-budget productions. And in the most talked-about crossover, speculation about Thalapathy Vijay’s entry into Tamil Nadu politics kept both cinema and political circles buzzing.
Sports | Home Runs, Cut Roster Dreams & History Made
Sports in August were no less dramatic.
In the NFL, the Cleveland Browns released quarterback Tyler Huntley while retaining Joe Flacco, Kenny Pickett, Dillon Gabriel, and Shedeur Sanders. The Tampa Bay Buccaneers made headlines too, cutting rookie Shilo Sanders after a controversial preseason ejection.
Baseball heated up as the Texas Rangers swept the Guardians to return to .500, the Yankees avoided a sweep against the Rockies with home runs from Jazz Chisholm Jr. and Trent Grisham, and the NL West grew tighter as the Dodgers and Padres fought for the top spot. Shohei Ohtani continued his MVP-caliber run with his 45th home run.
Tennis history was made when Alexandra “Alex” Eala defeated World No. 14 Clara Tauson at the US Open, becoming the first Filipino player to win a Grand Slam main draw match in New York.
Football fans got their share of drama too, with Everton’s clash against Brighton on August 24 keeping Premier League watchers glued. In Hong Kong, Ronaldo mania reached fever pitch as Al-Nassr’s loss to Al-Ahli ended in penalties. Back in India, Sports Minister Mansukh Mandaviya emphasized the nation’s ambition to rank among the top five sporting nations by 2047, underscoring infrastructure and talent as the path forward.
Whether it was SRK’s tequila, Rajini’s blockbuster, or Eala’s fearless forehand, August delivered headlines worth raising a toast to.
