As I wrap up my term as National President, I find myself doing something I don’t naturally do—reflecting. I am, by nature, someone who looks ahead. Forward motion has always felt more comfortable than looking back. I’ve learned that leadership demands both vision and perspective, even for those of us who are always looking ahead.
In my reflection, I thought about the first line of our Creed. “To realize that within our grasp, in Zeta Tau Alpha, lies the opportunity to learn those things which will ever enrich and ennoble our lives.” Those words mirror what ZTA has meant in my own life. I want every member to feel that same sense of enrichment, not only during her collegiate years, but long after she leaves campus. Say “yes” to opportunities within your chapter. Stay involved after graduation. Lean into leadership, service, and sisterhood. ZTA is meant to “ever” enrich your life, and that promise extends far beyond four years.
Saying “yes” led me to this role, and it has been one of the greatest honors of my life. From the start, National Council and I committed to listening to our members across the Fraternity through in-person visits and events, surveys, phone calls, texts, and emails. We heard your voices, your needs, and your ideas for how Zeta Tau Alpha can continue to grow stronger. I can proudly say that National Council used that input to drive all our decision-making.
(Top) Dinah and her mother, former National President Nora Nell Hardy Jackson, attended ZTA’s last Convention in Palm Springs, California, in 2000. (Bottom) As National President, Dinah led ZTA’s 125th anniversary celebration to kick off Convention 2024 in Indianapolis, Indiana.
The decisions we made together weren’t always easy, and some of them, while positive, still meant big changes for the organization. Knowing every choice was rooted in sisterhood, with feedback from all our members and not just the voices of those currently in leadership positions, allows me to end my term with confidence that ZTA’s forward momentum is on the right track.
What excites me most is not what we’ve completed, but what’s still ahead. ZTA is filled with women ready to lead, serve, and elevate our Fraternity in new and meaningful ways. I am incredibly proud of who we are and what we build together every day.
DINAH JACKSON LAUGHERY National President
2022-2026
(Top) Dinah with the 2024-2026 National Council. (Bottom) Christi Wilson Link and Dinah met in Beta Gamma Chapter at Florida State University and have been friends ever since.
WEARING YOUR CROWN
Zetas in the Human Resources and Talent Acquisition industry shared their top tips for leveraging your professional brand. Check out what they had to say about networking, resumes, LinkedIn profiles, and more.
12 A DAY IN MY LIFE: EMMA TOPP
By day, she’s the Head of Social for EF Ultimate Break. By night, she’s content creator @emmaatopp. See how she balances it all to live her dream life.
22
ZETA’S NEW LOOK
Since ZTA’s last brand update in 2014, the way members share their Zeta experience has changed, so our brand needed to evolve, too.
The new brand identity evokes the bold, authentic, purpose-driven spirit of today’s members while continuing to honor our past.
Zeta Tau Alpha’s
VOLUME 124 NUMBER 4
SUMMER 2026
1036 S. Rangeline Road Carmel, IN 46032 (317) 872–0540 zetataualpha@zetataualpha.org STAFF
Managing Editor
Ellie Crawford, Delta Alpha
Graphic Designer Alex Arthur
Creative Director
Kahlie Cannon Day Chief Communications Officer Ashley Sherman
Contributing Writers
Kristel Aranas, Delta Alpha
Christy Marx Barber, Alpha Psi
Patti Cords Levitte, Beta Phi
Karoline Park, Beta Theta Hailey Rogers, Delta Psi
Hannah Rowe, Zeta Alpha
Summer Survey!
Today Forever &
HELEN KALAMARAS
Iota Iota
Fairleigh Dickinson University
Marketing has always been something that I have been good at, so I thought this position would be perfect for me! I am majoring in marketing and minoring in creative writing. As VP Comm, I use what I learn in class and from my previous experiences in other organizations.
Aspirational Bright Welcoming
My favorite shoot was filming and photographing content for our spring recruitment video! We had a sleepover-themed event. It was nice seeing all the girls having fun, talking, snacking, and ending our semester on such a high note. It was the first shoot I did in my position, so it was exciting to have creative freedom!
Q A A
MAYA RHOADS
Delta Psi Samford University
WHY DID YOU WANT TO BE YOUR CHAPTER’S VICE PRESIDENT COMMUNICATION?
I wanted to serve as VP Comm because it combines my love for ZTA with my passion for social media. ZTA has been one of the most impactful parts of my college experience. I’m passionate about curating content that authentically reflects who we are and allows others to see the heart of our chapter and sisterhood!
DESCRIBE YOUR CHAPTER’S BRAND IN 3 WORDS.
WHAT’S YOUR FAVORITE CONTENT YOU’VE CREATED?
Genuine Loyal Classy
My favorite content was the post I made for the 2016 trend on social media. I loved going through pictures of our members from 10 years ago and bringing those memories back to life. It was really special because our alumnae engaged through shares and comments, and our members got to look back at our chapter’s history in a fun, meaningful way. It was a sweet reminder that our sisterhood lasts a lifetime, and that the love and connection we share today is just as strong as it was 10 years ago.
TIME MACHINE
You’re given the chance to go back to college for one day and one day only. What day do you choose?
MAY DAY 1973
“I was part of the May Court with four of my ZTA sisters! And my family was there to help celebrate.”
THERESA KELLER Omicron, Brenau University SUBMIT YOUR ANSWER HERE!
As we interviewed sisters for this issue, we asked them: What are you currently reading, watching, or listening to? Check out their recs, then flip to their stories to see what else they had to say.
I recently watched “The Devil Wears Prada 2.” It was great seeing all the characters 20 years later. Sequels can be hard to execute, but I thought they did it well.
EMILY AARON PRESTON Eta Iota, Valdosta State University page 5
I’ve been listening to Ella Langley’s new album “Dandelion” on repeat!
EMMA GRACE ALVEY Kappa, The University of Texas at Austin page 16
I finally started watching “The Bear” on Hulu in time for the final season premiering in June!
MADDY WILSON OWENSBY Delta Omicron, Lenoir-Rhyne University page 20
100 YEARS OF BETA DELTA CHAPTER
By Hannah Rowe, Director of Alumnae Engagement
Nearly 100 sisters took over the town of Oxford, Ohio, for a fun-filled weekend celebrating Beta Delta Chapter’s 100th anniversary at Miami University this spring.
The weekend began with an evening at Gaslight Brewhouse in downtown Oxford, where more than 50 Zetas gathered to reconnect and reminisce. They enjoyed a birthday cake to mark the chapter’s milestone and a signature turquoise drink called the Centennial Splash.
The next morning, festivities kicked off at the Shriver Center on campus with a Miami-themed Roll Call. This treasured tradition allowed sisters to show off both their Miami and ZTA pride. It was moving to see that more than 65 sisters traveled in from out of town for the special occasion. Former Beta Delta volunteers also made the trip, showing the lasting impact the chapter has made on so many.
A video greeting from National President Dinah Jackson Laughery highlighted Beta Delta’s success over the last century and included well-wishes for continued excellence. Then, 50-year member Anne McKinney received her White Violet certificate and pin. It was a special moment for sisters from all decades to celebrate together.
In the afternoon, guests explored several displays featuring artifacts and historical photos from the chapter as well as their link in the Chain of Chapters. Sisters vied for multiple raffle baskets and donated funds for two ZTA Foundation scholarships for current Beta Delta collegians.
[1] At the celebratory luncheon, Chief Executive Officer Meghan Vicinus Parker presented Beta Delta Chapter President Paige Hiles with a commemorative clock.
[2] Six Beta Delta alumnae and one current collegian worked together to pull off the celebration: (from left) Kim Brochocki Rosing, Sabrina Larson, Lauren McMahon, Ellie Mirelez, Laura Tanley Segna, Karen Lowman West, and Cindy Angerer Fay.
[3] Alumnae enjoyed a few hours back at the chapter suite in the afternoon. They met current collegians, looked at scrapbooks, and reminisced about their days at Miami University. Many also enjoyed a campus tour led by a collegian.
Members of the planning committee, composed of current National Officers, several dedicated alumnae, and a current collegian, each took a turn at the podium, sharing more on the chapter’s rich history. They invited Kim Tavares, Associate Vice President for Alumni/Advancement at Miami University, to speak on the current status of fraternity/sorority life at Miami and share the latest updates on new academic majors and physical updates coming to campus.
Beta Delta Chapter’s President Paige Hiles shared details on recent chapter successes, including welcoming 67 new members, making Beta Delta the largest group on campus with 229 members! This year, the chapter raised almost $25,000 from their Big Man on Campus philanthropy event.
To conclude, International Office’s Chief Executive Officer, Meghan Vicinus Parker, offered her own
perspective on Beta Delta’s achievements and shared exciting national updates on the horizon for ZTA. Meghan presented the chapter with a commemorative clock to represent the hours, days, weeks, months, and years that have passed since 1926. It will serve as a lasting reminder that Zeta Is Forever.
“A century of sisterhood is no small accomplishment. It is built on dedication, perseverance, and a shared commitment to something greater than ourselves,” Meghan said. “Beta Delta’s history is something to be incredibly proud of, and its future is just as bright.”
By Kristel Aranas, Contributing Writer
FROM HUMAN RESOURCES AND TALENT ACQUISITION PROFESSIONALS
STEPHANIE GRANATA O’HARA
Lambda Eta, Virginia Commonwealth University 5 years in the industry
“Find something you enjoy doing and network that way. If you enjoy community service, join a group for young philanthropists. Networking is much more enjoyable and easier when you are doing something you like.”
CASEY AMEND
Delta Theta, Ohio Northern University 16 years in the industry
“Sometimes I hire for potential. If the potential, work ethic, and drive are there, I can train the technical aspects of a job.”
KIMBERLY FRANZ NOWAK
Alpha Omicron, University of Iowa 18 years in the industry
“Beyond qualifications, I look for candidates who are genuine, self-aware, and forthcoming about both their strengths and areas for growth. Strong candidates can clearly articulate what they’re eager to learn and what experiences they hope to gain in the role to support their long-term success.”
LIZ RADAKOVICH THOMAS
Alpha Xi, Indiana University 40 years in the industry
“Relationship building and effective networking do not happen overnight. It takes years and years of making an effort, attending meetings and conferences, staying in touch with colleagues, and following up when needed. Never stop networking. Make it part of the way you live and work.”
Zetas are always wearing their crowns. Our actions shape how others perceive us and Zeta Tau Alpha as a whole. Outside of ZTA, this is referred to as “personal branding,” or how the world views one’s unique identity. An individual may be identified by their heritage, faith, or even how they earn a living.
Knowing your personal brand and translating it into a professional identity can make or break your career. Emily Aaron Preston (Eta Iota, Valdosta State University), Recruiting Manager at Connect Staffing, Inc., and Kim Robbins Goodfellow (Nu, The University of Alabama), Vice President of Total Rewards and Talent Management at Tallgrass Energy, shared their expertise on what it means to have a professional brand and leverage it so that your crown shines brightly.
For Emily (pictured on left), showing reliability and responsiveness is a huge way to represent one’s brand. “When I connect with someone for an interview, being responsive when scheduling can signal to me that they have a good attitude, which isn’t really a soft skill that you can market.” She’s seen the most success in candidates who are timely and know how to ask the right questions. “For me, reliability overall is a major piece of someone’s personal and professional brand.”
Kim (pictured on the next page) stressed that your brand isn’t something you can manufacture; it must be authentic. “Name what’s true about you,” she said. “What do you want to be known for?” She encourages job seekers to write the answer to
that question down so they can gain some self-awareness. “Your personal brand is your reputation. The goal is not perfection. It’s alignment. Know who you are, and be intentional about how you show up. Let your actions reinforce the story you want others to tell about you.”
This feeds into the relationship between a resume, application, and online profiles. “They should work together to tell a story about who you are, what you do well, and where you want to go,” Kim said. For people like Kim and Emily, who review several resumes daily, a well-organized, clear, and results-oriented resume helps them get a sense of the applicant in a matter of seconds. Emily also noted that proofreading your resume is a must. “It has to make sense!” Quality content on your resume can help you stand out to a recruiter.
LinkedIn can also augment the information on a resume. Kim said, “You can share insights and help people understand what you care about and what you’re building toward. Together, they should reflect a candidate who knows their strengths.”
Bringing that awareness to the interview process also helps. “Go in as your authentic self,” Emily said. While it can be tempting to use aids such as artificial intelligence to help you
EMILY AARON PRESTON (RIGHT) SERVES AS VICE PRESIDENT MEMBERSHIP FOR DEKALB COUNTY, GA ALUMNAE CHAPTER.
“USING SOCIAL GROUPS TO MEET AND CONNECT WITH OTHERS IS A GREAT WAY TO BUILD A NETWORK,” EMILY (LEFT) SAID. ZTA IS A GREAT PLACE TO START!
“GOOD
prepare for your big moment, she cautioned that interviewees should avoid using it as a teleprompter. “You lose a lot of authenticity. Interviews are a way for a recruiter to understand you as a person beyond the paper,” she said. Enthusiasm is also key. “Sometimes a candidate won’t check all of the hard skills, but I can get a sense that the energy and enthusiasm for the role are there. That’s what gets them the job.”
Kim encourages those reentering the workforce after a layoff to stay confident. “Consider what experience you have and remember what you can bring to the table,” she said. Late-career individuals can lean into their years of experience and showcase their potential for leadership as part of their professional brand. “Your value is not communicated through titles alone,” Kim said. “It comes through in how clearly you tell your story, how you demonstrate your impact, and how confident you show up in conversation.”
Communication skills are a key aspect of networking as well. For Emily, it’s one of the best things you gain as a Zeta. Emily served as
her chapter’s Secretary (now Vice President Administration). “I held leadership positions, and it was great to see a group bigger than myself accomplish goals,” she shared. Kim also emphasized how important it is to “reach out, ask thoughtful questions, listen, and show a real interest in other people’s experiences and personal introductions.” Kim honed that skill during her time as The University of Alabama’s Panhellenic President.
For both women, networking is not a purely transactional exchange. The goal is to build real relationships and think about the future. After spending a year in London, Kim relied on her network upon her return. “I jumped back into the workforce later in life, and it was the connections I had built that helped me land my first job after moving back to the States.”
Zetas looking to stand out in their careers should keep a unified brand when presenting themselves as potential candidates. This kind of intentionality can set you apart from others in the job market. By leveraging your strengths, the skills you’ve gained in ZTA, and remaining true to yourself, your crown can truly shine.
NETWORKING CAN HAPPEN THROUGH ALUMNI GROUPS, INTERNSHIPS, WORK EXPERIENCES, AND PERSONAL INTRODUCTIONS,”KIM SAID.
“PERSONAL BRAND MATTERS BECAUSE IT HELPS EMPLOYERS UNDERSTAND NOT JUST WHAT YOU HAVE DONE, BUT HOW YOU SHOW UP,” SAID KIM, PICTURED WITH HER FAMILY.
FROM HUMAN RESOURCES AND TALENT ACQUISITION PROFESSIONALS
EMILY MANN
Eta Rho, University of North Alabama 5 years in the industry
“On LinkedIn, your bio, cover photo, work experience, etc., should reflect your personality with an enhanced level of professionalism. Profile pictures are the most important. You want a clean professional headshot, not a cropped group photo. Composite photos or solo graduation photos are also good options!”
KAMBER DURHAM CARLSON
Gamma Mu, University of Nebraska at Omaha 15 years in the industry
“Aligning personal identity with professional image is less about conforming and more about presenting an authentic and role-relevant version of yourself. Candidates who understand how to channel their values, communication style, and strengths in ways that fit the expectations of the role and the organization’s culture stand out.”
SOPHIA BRANDSTETTER
Kappa Lambda, University of Wisconsin–Oshkosh 10 years in the industry
“If the hiring decision comes down to equal qualifications, I always prefer a candidate who presents themselves as highly adaptable, accountable, and most importantly, kind. An interviewer should see those qualities in the way you present yourself, the examples you share, and how you interact with them.”
ALEX PURCZINSKY THOMAS
Eta Upsilon, Missouri Southern State University 6 years in the industry
“No one likes a gossip. Remember when networking that you never know who the other person is connected to. Use positive phrasing and keep an optimistic outlook; people will remember how they felt when they left the conversation with you.”
Links to Our Past
A look at Zeta Tau Alpha’s brand over the years
By Patti Cords Levitte, ZTA Archivist
The launch of Zeta Tau Alpha’s new brand (see page 22) marks only the third time the Fraternity has had “official” branding. Although we lacked a permanent logo and brand for almost 100 years, many sisters will recognize the visuals that represented ZTA over the decades.
1908
ZTA’s first Coat of Arms was used from 1908 to 1927. It was on official stationery and often used as a logo in college yearbooks. Most chapters had a wooden or bronze version of it hanging in their house.
1898
For months after organizing, the Founders were known as the ??? group. While not a logo exactly,
1900 s -1940 s This letterhead was used by Grand Chapter officers through World War II. Collegiate and alumnae chapters received instructions from Grand Chapter typed or written on this stationery. chapters used a “Zeta Lady” necklace as a high chapter honor.
1991
ZTA got its first corporate brand in 1991. The logos gave a unified identity to ZTA’s three entities. The “five rays of the rising sun” logo was used as a window style in many ZTA houses and the former International Office building in Indianapolis.
2017-2018
In 2017-2018, we introduced a new website, updated the brand fonts, and expanded the color palette to make the brand more approachable and evergreen. This is the website we still use today, but stay tuned for an update later in 2026!
Our last major rebrand launched at Convention 2014 in Los Angeles. In addition to brand fonts and colors, this overhaul included the five-pointed crown to signify the Fraternity’s five core values and the logo with our name and open motto. We updated the website later that year.
Day in my L ife
By Hailey Rogers Senior Director Digital Strategy
Emma Topp (Eta Xi, Virginia Polytechnic Institute and State University) is living her dream.
By day, she’s Head of Social for Boston-based EF Ultimate Break, an international travel company offering guided trips for young adults. By night, she’s @emmaatopp, a longtime content creator and valuable partner for a growing list of brands like Aussie, Samsung, and Delta Airlines. Emma started vlogging on YouTube in middle school and hasn’t stopped.
Emma’s degree is in neuroscience, but her passion for creativity and social media naturally led her down this path, where she accepted a full-time role with EF while sitting in an Irish pub in Munich during a 2022 trip. She admitted that her life feels a little “Hannah Montana.” The feel-good movie montage practically writes itself. And yet, through all the moving pieces and chaotic schedule, she still manages to stay authentically Emma.
5 A.M. THE ALARM GOES OFF AND THE BEACH BOYS START PLAYING
Emma loves romanticizing her life, and that includes starting her day like a rom-com, with upbeat music, a whimsical outfit, and a birthday cakeflavored latte from her Nespresso.
6 A.M. BARRY’S BOOT CAMP
In a dark studio, red lights glow and music pulses as Emma and her chapter sister Claire move between cycling and lift circuits during the high-intensity interval training workout. Emma values this time to “turn her brain off” and reset before the day begins.
Afterward, the two get ready together and walk toward their respective offices, catching up along the way.
8:30 A.M. ARRIVE AT THE OFFICE
Emma preps for a busy day, scrolling through the carefully color-coded social media calendar to remind her what is coming up.
10 A.M. PITCH MEETING
EF Ultimate Break is launching new itineraries, and Emma is tasked with the social media aspects of the campaign. She and her team pitch ideas and bounce between trend forecasts, campaign concepts, and pop culture references. Her goal is always original ideas that will make EF a leader in social media, and she delivers. On top of the millions of views on Instagram alone, EF social has won several awards.
One such campaign was EF’s “On Location | Thailand” series, which Emma helped produce. Influencers and EF staff went to the country to create content in real time. Each day, they shot and sent the footage back to Boston (a 12-hour time difference), so it was published every morning in the U.S., and audiences could follow the action.
This was around the time when season three of “White Lotus” was airing. Emma said, “We would watch
an episode in the morning, identify a location or experience featured in the episode, go film content there, and then edit the video, all in the same day. Then, when people in the U.S. were waking up, they’d see our On Location episode.” No one else in the travel space was doing such an ambitious and timely campaign.
EF’s Thailand bookings went up by 172% year over year. The series received 95 million impressions on social media and won Best Launch Campaign in the Shorty Awards, an awards program that honors work in digital and social media.
12:30 P.M. LUNCH BREAK
Emma checks her phone and shifts her attention from EF to her own business. A text came in from her management company about a potential brand partnership. Emma used to manage her own content creation business, but now she has a dedicated team that can pitch her to brands, negotiate partnerships, and help with the day-to-day admin of her business.
One such text came through in 2025. Delta and Starbucks were teaming up on a campaign trip to Costa Rica, and they wanted Emma to join them. Emma accepted immediately—this was a dream collaboration for her. She even got to take her mom along!
2 P.M. PLAN AND BOOK TRAVEL
Where will Emma go next? Fall is her busy season, and in a few months, she could be almost anywhere. She spends some time making plans and ironing out details.
4 P.M. SORT THROUGH RECENT TRIP FOOTAGE
Emma travels for work to gather content, conduct market research, build relationships with tourism agencies, and observe how EF trips flow. She is constantly capturing footage, unsure of how she will use it at work, but confident she will figure it out.
5 P.M. WALK HOME
In the 30 minutes it takes Emma to walk to her apartment, a billboard catches her eye and sparks an idea. She adds a quick note in her phone. Maybe it will come in handy for a future project.
5:30 P.M. PICK UP DINNER
Because she is on the road so much, Emma tries to cook most meals at home, but on her busiest days, there are a few meals she craves. Today, she’ll choose one of her favorites: a bowl from Sweetgreen, a chicken Caesar wrap, or a spicy tuna hand roll. Once in her apartment, she is greeted by her Siamese cat, Poppy. Emma named her after the main character in on of her favorite books, Emily Henry’s “People We Meet on Vacation.”
6 P.M. PLAN CONTENT
Time to shift focus once again! Emma is creating a video for Aussie hair products next week, so she needs to source her props.
9 P.M. PREP FOR TOMORROW
Emma’s ZTA Little Sister is visiting Boston and they are getting lunch, so Emma texts her a few restaurant suggestions. She checks her content creation business email again and sees a new proposal has come in.
Poppy is already snoozing on top of a pile of shimmery clothes Emma tried on for tomorrow morning’s content shoot. Emma is meeting her videographer at 7 a.m. to capture a few scenes for her next brand promo before they head to their day jobs.
11 P.M. SETTLE IN FOR THE NIGHT
Eventually, Emma winds down while ideas still swirl in her head. Tomorrow will be another early start. Another content shoot, another brainstorm, another story to tell. Somewhere between corporate strategy, content creation, and everyday moments, Emma has built a life that is uniquely her own.
WATCH EMMA’S RECAP FROM THE DELTA X STARBUCKS CAMPAIGN HERE
AMPLIFYING SORORITY
The Role of Parents & Caregivers in Sorority Participation
By Karoline Park, Senior Director Membership Services
In partnership with the National Panhellenic Conference, the Foundation for Fraternal Excellence continues to provide research that deepens our understanding of the sorority experience. In the latest installment of the Amplifying Sorority Campaign, the focus turned to a group often adjacent to, but deeply influential in, the membership journey: parents and caregivers.
The Role of Parents & Caregivers in Sorority Participation study offered critical insight into how families shape perceptions of sorority life, influence decisions to join, and ultimately, impact the member experience. At a time when higher education is evolving rapidly, understanding this dynamic is essential.
While not specific to Zeta Tau Alpha, the findings are highly relevant across our organization and the broader sorority community. Most importantly, they reveal a clear opportunity. When we better engage parents and caregivers, we strengthen the entire sorority experience.
PARENTS ARE PART OF THE DECISION-MAKING PROCESS.
For today’s students, the decision to join a sorority is rarely made in isolation. Parents and caregivers play a significant role in shaping that choice, often earlier than we might expect.
According to the study, many families begin forming opinions about sorority life during the college search process. Nearly half of parents reported seeking out information about sororities before their student even arrived on campus. Their perceptions, whether positive or negative, can directly influence whether a student considers joining at all.
Cost, safety, time commitment, and academic impact consistently emerged as top concerns in the research. When questions about these concerns go unanswered, hesitation grows. When they are addressed clearly and proactively, confidence increases. This underscores an important reality. Recruitment does not begin on move-in day. It begins months, and sometimes years, earlier with families who are trying to understand where their student will belong.
INFORMATION BUILDS TRUST.
If parents are influencing decisions, the next question becomes where they are getting their information. The research showed that many parents feel they lack clear, accessible, and trustworthy information about sorority life. In the absence of direct communication, they often rely on outdated stereotypes, secondhand stories, or assumptions shaped by media portrayals. This gap presents both a challenge and an opportunity.
Organizations that provide transparent, consistent, and valuesbased communication are far more likely to earn a parent’s trust. That trust, in turn, translates into greater support for membership. Parents want to understand not just what a sorority is, but why it matters. They are looking for clarity around finances, academic expectations, housing, safety, and the developmental benefits their student will gain. When we tell that story effectively, we replace uncertainty with confidence.
PERCEPTION SHAPES PARTICIPATION.
One of the most powerful insights from the study was the direct connection between parent perception and student participation. Students whose parents hold positive views of sorority life are significantly more likely to join. Conversely, when parents are skeptical or misinformed, students often opt out, regardless of their personal interest.
This influence is not always explicit. In many cases, it is subtle. A hesitant comment, a question about cost, or a concern about time commitment can shape how a student approaches recruitment. Importantly, parents who understand the benefits of sorority membership, including leadership development, academic support, community, and personal growth, are far more likely to encourage
participation. This reinforces the need to view parents not as external parties, but as partners in the membership experience.
COST IS A CONVERSATION, NOT A BARRIER.
Financial considerations remain one of the most significant factors influencing parent perception. However, the research reveals an important nuance. Cost itself is not always the barrier. A lack of clarity is often the issue. Parents are more open to supporting sorority membership when they understand what the investment includes and how it benefits their student. Transparency around dues, housing, meal plans, and additional expenses is critical.
Equally important is communicating the value behind those costs. Parents want to know how sorority membership contributes to academic success, career readiness, and overall well-being. When cost is framed within the context of value, it becomes a conversation rather than a deterrent.
ENGAGEMENT SHOULD START EARLY.
If parents are forming opinions early, our engagement strategies must reflect that timeline. The study suggested that proactive outreach before college and during the early college experience is key. This can include parent-focused web pages, webinars, orientation sessions, and communication that specifically addresses common questions and concerns. Waiting until recruitment begins is often too late.
Organizations and universities should consider how they are introducing the sorority experience to families at every stage of the student journey, from college search to move-in to the first semester. Early engagement not only builds trust but also creates advocates who will support their students’ involvement.
COMMUNICATION MUST BE INTENTIONAL.
Communicating with parents effectively is not about volume. It is about clarity and purpose. Parents do not need constant updates, but they do need meaningful touchpoints that reinforce the value and impact of sorority membership. This includes sharing stories of academic achievement, leadership development, philanthropy, and lifelong connection. It also means addressing concerns directly and consistently.
When communication is intentional, parents feel informed rather than overwhelmed. They gain confidence in the organization and, in turn, encourage their student to stay involved and engaged.
THE RESEARCH IS CLEAR: PARENTS ARE PARTNERS.
The Role of Parents & Caregivers in Sorority Participation study made one thing clear. Parents and caregivers are not on the sidelines of the sorority experience. They are active participants in shaping it. Their perceptions influence decisions to join. Their understanding impacts retention. Their support strengthens the member experience.
For Zeta Tau Alpha, this presents a powerful opportunity. By investing in parent education, improving communication, and addressing concerns with transparency and intention, we can create a stronger foundation for membership. We can ensure that families not only understand sorority life but also believe in it. Sorority has always been about connection, growth, and belonging. That story resonates not only with our members but also with the people who support them. When we engage parents as partners, we do more than support recruitment. We elevate the entire sorority experience.
PARENTS & CAREGIVERS:
We want to hear from you! Scan the QR code below to share your student’s ZTA experience.
Topic I can yap about: sports, especially football and softball
Audrey Hill
Theta Theta
Arkansas Tech University
Topic I can yap about: running cross country and track
Leadership LeadershipConsultants Consultants
Averi Carl
Gamma Tau
Texas Tech University
Travel essentials: a good book and lip gloss
Jenny Archer
Eta Upsilon
Missouri Southern State University
Caffeine fix: iced banana bread latte
Ellie Everhart
Alpha Gamma
University of Michigan
Go-to snack: buffalo chicken dip and Super Sour Scandinavian Swimmers from Trader Joe’s
Amber Grace Hulsey
Eta Rho
University of North Alabama
Travel essentials: a book, an energy drink, and way too many clothes
Leadership LeadershipConsultants Consultants
2026-2027
Harlin Jane Mason
Iota Omicron
Lander University
Travel essentials: headphones and a coloring book
Jennifer Meizanis
Nu
The University of Alabama
Go-to snack: popcorn or hummus and sweet peppers
Maggie Krajnak
Lambda Upsilon
University of Wisconsin–Madison
Topic I can yap about: music history, specifically classic rock, hip hop, and pop
Bella Rupolo
Iota Rho
East Carolina University
Caffeine fix: iced honey latte with coconut milk
Shealyn Reed Zeta
University of Tennessee, Knoxville
Topic I can yap about: reality TV drama
Kate Jankelson
Lambda Omicron
Boise State University
Caffeine fix: tea or an energy drink
Rachel Valaika
Lambda Upsilon
University of Wisconsin–Madison
Topic I can yap about: Formula 1 and corgis
YOUR BRAND LIVES HERE
By Ashley Sherman, Chief Communications Officer
A chapter’s facility is an important part of how the chapter presents itself to the campus community.
Kaitlin Luther, Vice President Facility Operations for Theta Phi Chapter (California State University, Fullerton), knows the chapter house plays a big role in fostering sisterhood and promoting Zeta Tau Alpha to the wider campus community. Kaitlin shared how the chapter keeps its facility as a core focus of its overall brand and offered tips for how other chapters can do the same.
1. TREAT YOUR FACILITY AS A DIRECT REFLECTION OF YOUR CHAPTER’S IDENTITY.
A chapter facility should consistently reflect the personality of the chapter, not just in how it looks, but in how it feels. A welcoming, livedin environment leaves a stronger impression than a perfect one. “The house is a really big representation of our chapter,” Kaitlin said. “I want it to be welcoming.” She emphasized that while cleanliness matters, atmosphere matters more. When members and guests feel comfortable using the space, whether to study, relax, or spend time together, it reinforces the chapter’s values.
2. BUILD A STRONG PARTNERSHIP WITH YOUR HOUSING TEAM.
Kaitlin’s relationships with her chapter’s Area Housing Coordinator and Facility Operations Advisor have had a great impact on the chapter and her ability to do her role. From preparing for major events to coordinating maintenance, such as updating the fire extinguishers,
consistent communication keeps everything running smoothly. Every day, Kaitlin speaks with Facility Operations Advisor Amanda Fooks (Kappa Theta, California State University, San Bernardino). “She helps me a lot. I couldn’t do my job without her,” Kaitlin said. This partnership greatly benefits the chapter as the pair works together to lead meetings and answer members’ questions.
3. CREATE SYSTEMS OF SHARED RESPONSIBILITY.
Maintaining a strong facility brand requires consistency, and that comes from clear, simple systems. Kaitlin uses a chore chart that rotates every two weeks to ensure responsibilities are shared fairly. Tasks range from everyday upkeep for live-in members to communal responsibilities for sisters who don’t live in the house, such as cleaning the chapter room after meetings. She also reinforces accountability across the chapter. She once asked members who don’t live in the house, “If I left my trash in your living room, would you be upset?” When expectations are clear and relatable, it is easier to get everyone to contribute.
4. GET MEMBER BUY-IN THROUGH ACCOUNTABILITY AND COMMUNICATION.
Getting members to take ownership starts with setting expectations early and reinforcing them with understanding and fairness. “Expectations are set when everyone moves in,” Kaitlin explained, but she also took the time to understand
resistance. Her approach is flexible but firm, offering longer deadlines and meeting members halfway while reinforcing shared responsibility. She also keeps communication lines open with regular meetings for live-in members. “We have meetings every other week and discuss what we need and what we can do better together,” she said. This balance builds a culture where members feel both accountable and heard.
5. USE YOUR FACILITY AS A HUB FOR CONNECTION AND BELONGING.
Kaitlin’s chapter keeps the house full of energy through both large and small moments, from campus open houses to casual sisterhood events. She described it as “always a small gathering or something going on,” from study nights and themed dinners to “Just Dance” parties and “blind karaoke” games. Beyond events, an open-door culture is key for this chapter. Kaitlin makes sure all members know: “You may not live here, but it’s still your [house].” This approach has shaped how others see the space. “Our house is viewed as a safe space. People are always welcome to come over and take a break.” When your facility is active, inclusive, and inviting, it naturally strengthens your chapter’s presence on campus.
SISTERHOOD SNAPS!
RITUAL ON THE ROAD
By Ellie Crawford, Managing Editor
Every collegiate chapter has traditions that make it unique. From signature philanthropy events to sisterhood programs that members look forward to each year, the ZTA experience looks different for collegians in every corner of the country—with one exception. ZTA’s ritual is the one thing that unifies every Zeta Tau Alpha, regardless of Initiation year, state, chapter size, or how she came to join the Fraternity.
So far, 65 chapters in eight states have participated in the Ritual on the Road pilot program. Here’s how it works: National Council sponsors the attendance of the six officers from each chapter who have speaking parts in the ritual services, plus two advisors and the Collegiate National Officer. During two half-day sessions, attendees take a deep dive into three ritual services: the Pledge Service, Initiation Service, and Installation of Officers.
Officers from one chapter in attendance perform the Initiation Service for the group. Malaea Nelms Seleski, National Ritual Committee Chair, provides feedback and answers questions to ensure everyone is comfortable performing the service as the Founders intended. Leadership Consultants then walk everyone through the do’s and don’ts of the other two services so everyone is on the same page.
Throughout the program, attendees review proper ritual and badge attire, learn memorization tricks, and discuss the condition of their ritual supplies to determine if anything needs to be replaced. The collegians break into officer groups for team-building activities and to share knowledge across chapters. Each year, the program evolves based on participants’ feedback. The goal is for all collegiate chapters to participate in the coming years.
MALAEA NELMS SELESKI
Eta Rho, University of North Alabama National Ritual Committee Chair
“Many unfortunate things came out of the pandemic; however, Ritual on the Road was created! As we sheltered in place and initiated new members virtually, we started to lose some of the connection that makes us sisters. Those ‘ties that bind’ needed to be strengthened. We acknowledged that our ritual had taken a backseat to the health and well-being of our sisters, and we wanted to get our ritual services back on track, as those who came before us intended them to be.
The National Ritual Committee wanted this new program to be interactive and fun. We wanted to help our chapters understand the ‘why’ behind our ritual and break down the language in our services so our sisters could find ways to apply what was written so many years ago to their lives today.
How we prepare for ritual should be comparable to the planning and execution of recruitment. We wouldn’t just show up to those events and expect them to be executed flawlessly, so why would we approach our ritual that way? Our ritual is something that only ZTA sisters can experience. The words spoken mean something special to us—and only us—and they have for more than 125 years. It is our job to keep those words alive for the generations that come after us.
Our goal is to make ritual fun again and help people understand we are looking for ways to reconnect and bring a new life and understanding back to the foundation of our ritual.”
MADDY WILSON OWENSBY
Delta Omicron,
Lenoir-Rhyne University
General Advisor for Lambda Kappa, Appalachian State University
“Ritual on the Road [in North Carolina] was a very valuable experience as an advisor. Having the opportunity to talk with other General and Member Experience advisors from across my state allowed us to troubleshoot common problems and swap strategies for improvement. We found that common obstacles included getting chapter members to wear proper ritual attire, supporting officers in memorizing their lines, and helping members understand the meaning and value of our ritual. I think sometimes advisors feel like their chapter is alone on an island if they are experiencing difficulties with ritual services. Knowing you’re not alone is the first step in finding solutions.
It was also beneficial to get our collegiate officers, advisors, and CNO in the same room. Face-to-face interaction brings our sisterhood to life, putting a face to emails and generating a sense of camaraderie between collegiate and alumnae members. We got the chance to focus on our shared purpose and understand what each member needed to support our ritual. Overall, I think attendees left Ritual on the Road with a renewed sense of empowerment. A sense that we carry the responsibility of preserving our ritual and sharing it, without deviation, with future members. This culminates in a sense of pride for having the privilege to get to perform our Zeta Tau Alpha ritual services.”
TAYLOR DRIVER
Theta Gamma, Texas A&M University Vice President Member Experience
“Attending Ritual on the Road in Denton, Texas, was an incredibly meaningful experience for me and our entire chapter. The focus of the weekend was to dive deeper into the ‘why’ of Zeta Tau Alpha’s ritual and become more united in the services. Being surrounded by other ZTAs and seeing the consistency of our ritual services across so many different chapters was the sweetest experience. It made me realize just how special being a Zeta really is! This weekend was not only informative, but also fun, sweet, and full of connection!
One of the biggest takeaways for me was the perspective shift from ‘we have to do ritual services’ to ‘we get to do ritual services.’ Realizing the true honor and privilege we have as ZTAs is something I took back and shared with our chapter members. Learning the depth and meaning behind our ritual services helped me feel more aligned and appreciative of what ties every Zeta Tau Alpha chapter together. It was so impactful to get to collaborate with other collegiate chapters, share ideas, and learn from one another throughout the weekend.
For those attending Ritual on the Road in the future, you can expect an interactive and engaging experience. There is a strong focus on collaboration, hands-on learning, and asking questions. It’s a weekend that leaves you more connected, more informed, and more grateful to be part of such a unified sisterhood.”
WELCOME TO OUR NEW LOOK!
By Ashley Sherman, Chief Communications Officer
A strong brand is more than a logo. It is the visual expression of who Zeta Tau Alphas are and the values we share. It’s the way we express pride in our sisterhood and connect across generations and chapters. Since ZTA’s last major brand update in 2014, the way members communicate, recruit, and share their Zeta experience has changed. Our brand needed to evolve, too.
To remain relevant and resonate with current and future women, ZTA’s brand should reflect the fun, bold, authentic, and purpose-driven spirit of today’s
members while continuing to honor the traditions that have united us for almost 128 years.
This refresh ensures that ZTA’s visual identity remains recognizable, meaningful, and adaptable across every touchpoint, from recruitment materials and chapter social media accounts to alumnae events and national training opportunities. By investing in a modern, cohesive brand, ZTA is strengthening the connection members feel to our sisterhood while building a foundation that will serve Zetas for years to come.
PRIMARY LOGO
Members surveyed called the crown “critical” to ZTA’s brand identity.
The custom font created for the logo was inspired by the Themis magazine masthead from 1978 to 1991.
BACKED BY RESEARCH
To develop the new brand, ZTA partnered with a design agency familiar with fraternal organizations. The process began with listening. Through surveys, focus groups, and extensive research, sisters with varied experiences shared what they love most about Zeta and what they wanted to see in a brand identity. The feedback revealed a consistent theme: members wanted a brand that felt more polished, refined, and recognizable while remaining connected to the Fraternity’s history and values.
The research also highlighted the competitive landscape facing today’s collegiate chapters. Members noted that many other organizations’ brands have evolved to feel more current and relatable, while ZTA’s brand no longer fully reflected the energy and personality of its membership. They asked for a look that was bold but approachable, feminine without being delicate, and versatile enough to work across digital and print platforms.
“Zeta” is synonymous with our sisterhood, and we’re leaning into it! Both ZTA and Zeta are correct when referencing the organization and its members.
These insights guided every design decision. The result is a cohesive visual system inspired by ZTA’s traditions, symbols, and values that reflects the way members engage today. Every element was intentionally developed to help members tell the Zeta story with consistency, passion, and pride. The new brand captures the unmistakable spirit of Zeta women: authentic, loyal, ambitious, and rooted in sisterhood while always looking to the future.
A LOGO FOR EVERY PURPOSE
At the heart of our new brand is the logo designed to celebrate both our history and future. The Fraternity’s most well-known symbol, the crown, remains at the forefront in a way that is simple and versatile, yet bold enough to stand on its own. The result is an icon that is unmistakably Zeta while being easier to use across every platform.
The oval around the crown represents the links in our Chain of Chapters, a subtle nod to the way all ZTA collegiate chapters are connected.
Beyond the primary logo, a complete logo library provides flexibility for every use case, ensuring the ZTA brand remains consistent and recognizable.
SECONDARY LOGOS
CROWNS
FOUNDATION HOUSING
Proxima Nova
ABCDEFGHIJKLMNOPQ RSTUVQWXYZ
abcdefghijklmnopq rstuvwxyz
1234567890
New Spirit
ABCDEFGHIJKLMNOPQ RSTUVQWXYZ
abcdefghijklmnopq rstuvwxyz
1234567890
ABCDEFGHIJKLMNOPQ RSTUVQWXYZ
abcdefghijklmnopq rstuvwxyz
1234567890
PRIMARY COLOR PALETTE
TURQUOISE BLUE
PMS 7466
R0 G173 B187
C96 M0 Y31 K0
#00ADBB
SECONDARY COLOR PALETTE SILVER
PMS 7542C
R163 G187 B195
C36 M18 Y19 K0
#A3BBC3
DEEP TURQUOISE
PMS 7470C
R0 G88 B111
C100 M56 Y42 K20
#00586F
SATIN MINT
PMS 325C
STEEL GRAY
PMS 7545
R65 G83 B100
C78 M60 Y44 K25
#415364
R98 G203 B201
C36 M18 Y25 K0 #62CBC9
PMS 317C 40% TINT
R223 G243 B243
C11 M0 Y4 K0
#DFF3F3
COLOR PALETTES
Turquoise blue and steel gray will always be the colors of Zeta Tau Alpha. The refreshed color palette redefines these hues to embrace the bolder look members requested. A brighter, more vibrant turquoise brings energy, confidence, and immediate recognition to the ZTA identity. Paired with sophisticated steel gray, the new brand’s palette feels polished, modern, and distinctly Zeta.
Every element of this new brand was chosen with ZTA’s rich history in mind. Colors in the secondary palette were carefully selected to complement these primary hues while drawing inspiration from meaningful ZTA symbols and traditions. For example, the silver represents the links in our Chain of Chapters
PATTERNS
This new brand includes a library of custom patterns, textures, and icons for telling Zeta’s story in creative and meaningful ways. As we continue to develop the new brand, more elements will be released for sisters to use. Soon, members will be able to download a full brand usage guide and access a custom brand kit on Canva to ensure every project created by an individual or chapter is Zeta True.
And we’re not done! In the coming months, the new look will be incorporated into every facet of ZTA. Be on the lookout for a new website in the fall and a Themis redesign in
the near future. As always, Crown & Co. will be the one-stop shop for products featuring the new logos and colors (items on the right are examples of how the elements might be used).
This is an exciting launch into our next biennium. While our new brand identity will continue to connect members across generations and chapters, bring pride to our sisterhood, and help us tell the ZTA story, our members remain the most powerful expression of Zeta’s brand. It’s the sisters of Zeta Tau Alpha who bring our values and sisterhood to life.
SISTER SWAG SOCIAL MEDIA STICKERS
Keep an eye on our social media accounts (@ztafraternity) for more brand updates in the coming months.
SpotlightVolunteer
Katy Fluhr Carlsward Gamma Beta, Washington College Member Development Chair
THIS or THAT
CALL OR TEXT
1
NIGHT OWL OR EARLY BIRD
WINDOW OR AISLE SEAT
STRAWBERRY OR WHITE VIOLET
CRAFT NIGHT OR FITNESS CLASS
INSTAGRAM OR TIKTOK
INTROVERT OR EXTROVERT
BEACH OR MOUNTAINS
SALTY OR SWEET
CATS OR DOGS
FACEBOOK EVENT OR EVITE
COFFEE OR TEA
AUDIOBOOK OR PHYSICAL BOOK
TEACHING OR LEARNING
CONCERT OR SPORTING EVENT
[1] KATY (NIGHT OWL): I always finish my day reading on my Kindle Paperwhite. I get comfy and read until my eyes close. It’s a good way for me to “turn off” my brain and dive into someone else’s world for a little while!
COURTNEY (EARLY BIRD): I’ve always been a morning person. I’ll take 5:30 a.m. over 10 p.m. any day. I get the most work done before the sun rises.
[2] KATY (CITIES): I love going to new places so I can see and do all the things–food, culture, history, etc. The only cities I really return to are NYC and Miami. They’re my favorite in the USA and easy to get to, but I would never say no to visiting any big city, whether I’ve been there already or not!
COURTNEY (BOTH): I am big into camping, so I normally vacation in the mountains, but I also really love an occasional sunny and warm beach vacation.
Courtney Long Sakry
Eta Xi, Virginia Polytechnic Institute and State University Marketing Committee Chair, Scholarship Committee member, Eta Xi Programming Advisor
actually, cities!
[3] KATY (EVITE): I like that Evite can reach people who aren’t on social media. Events/posts get lost on Facebook. Evite shows up in my inbox so I can find it, reply, and get back to it later. And the customization features are fun!
COURTNEY (EVITE): I like the simplicity of Evite and the access to so many designs. It does most of the work for me! Work smarter, not harder, right?
[4] KATY (KINDLE): I love a good mystery or crime novel, anything far removed from my day-to-day life (thankfully)! I read on my Kindle because it’s easy to fall asleep with—no room lights, blue light, or books to hold—and I have a library to choose from each night (yes, I read multiple books at once).
COURTNEY (AUDIOBOOK): I honestly just like audiobooks so I can multitask while listening to them. I’m more into podcasts than audiobooks, though!
COURTNEY (CENTER) CELEBRATED ETA XI CHAPTER’S 50TH ANNIVERSARY AT VIRGINIA TECH IN 2022.
KATY (CENTER) CAUGHT UP WITH FORMER NATIONAL PRESIDENTS BECKY HAINSWORTH KIRWAN (LEFT) AND SHERRY SERVER TILLEY (RIGHT) AT CONVENTION 2024.
ZTA OUTSTANDING ALUMNA 2026
Shelley Wooldridge Simpson CEO and President of J.B. Hunt Transport Services, Inc.
By Christy Marx Barber, Contributing Writer
Shelley Wooldridge Simpson never imagined she would become president and chief executive officer of the third-largest trucking and transport company in the country or be named Zeta Tau Alpha’s 2026 Outstanding Alumna by the ZTA Foundation.
But her dad imagined it for her. “My parents encouraged me to set my sights high,” Shelley said. “I knew society said, as a woman, I had limits, but there were no limits in my home growing up.”
Shelley had a typical childhood in northwest Arkansas. She was active in Russellville High School sports and activities. As a die-hard University of Arkansas fan, her father often let her stay up late to watch Razorback basketball with him.
It was no surprise when she chose to attend Arkansas. She also chose sorority recruitment, because “almost all the girls from my high school
February 1991. As a junior, she ran for House Manager. “I wanted my own room, and only the President and House Manager had single rooms,” she admitted.
Like many first-generation college students, she had an off-campus job, making $5.25 an hour at KinderCare. She earned a degree in marketing management from the Sam M. Walton College of Business in 1994 and hoped for a career in the insurance industry.
Two weeks after graduating, she took an entry-level job at J.B. Hunt Transport Services, Inc., in Lowell, Arkansas, “because it paid $2 an hour more than KinderCare.” Shelley thought the job was just temporary until she could find her “real job.”
Two months later, she interviewed with an insurance company based in Louisiana. “My dad asked me if I really wanted to move after living in Arkansas all my life,” she recalled. He reminded her that northwest Arkansas was home to three Fortune 500 companies. “You can be the president or CEO of any of them,” he said.
“My mentality was I could become anything I put my mind to,” Shelley said, “so I stuck it out at J.B. Hunt.”
After two years, Shelley received the first of what would be 14 promotions over the next 30 years. She has served on the executive leadership team for 19 years, including as president of the Integrated Capacity Solutions and Truckload business segments, and as chief marketing officer and chief commercial officer. In 2020, she added oversight
of People and Human Resources, expanding her responsibilities to include the company’s people and culture strategy as executive vice president of People. Shelley was named the company’s president in 2022 and chief executive officer in February 2024. She was elected to the board of directors later that year. She now manages approximately $12 billion in annual revenue.
Shelley credits multiple experiences for her success.
HIGH SCHOOL SPORTS
On a shelf behind her desk, she proudly displays the 1989 Russellville High School Lady Cyclones Hustle Award ( pictured on right). “I didn’t get it for being the best player on the team, but for working the hardest,” she said. “Team sports taught me toughness and how to be a good manager.”
ZETA TAU ALPHA
“I experienced so much connection by living in the house. You see the good and the bad and learn about relationships. Being an officer helped me develop leadership skills. It was the first place where I recognized I could handle that responsibility.”
PARENTING
Shelley and David, her husband of nearly 29 years, met at J.B. Hunt. David has three children from a previous marriage, and together they have a son, Payton, and twin daughters, Madison and Katelyn ( pictured on right). In May 2025, Shelley posted on LinkedIn: “From the time they were born, my most important job has been raising
AS CEO AND PRESIDENT, SHELLEY (RIGHT) LOVES TO CHEER ON J.B. HUNT’S 31,000 EMPLOYEES. “YOU CAN’T AUTOMATE RELATIONSHIPS,” SHE SAID.
“ Being on Executive Council gave me the opportunity to develop leadership skills. It was the first place where I recognized I could take on that responsibility.”
- SHELLEY WOOLDRIDGE SIMPSON
them. I am officially retiring as COO of the Simpson household. All three children graduated from the University of Arkansas this weekend.” She sees parallels in parenting and supervising employees. “I’ve learned to be a listener, more than an advice-giver,” she said. “Women have traditionally been nurturers at home. That tends to carry over into the workplace.”
FAITH
“I look back, and I have a sense of peace and calling to the life of leadership God has gifted me,” Shelley said. She believes in personal mission statements and includes faith in hers: “I want to create an eternal impact in leadership by serving people, loving others, and being a good witness while integrating my faith, family, work, and community.”
ENCOURAGEMENT AND RECOGNITION
As CEO and president, Shelley leads J.B. Hunt’s 31,000 employees. She
sends personal emails to those who reach milestone service levels. Her favorite places in J.B. Hunt’s headquarters are the walls honoring the 5,401 millionmile (and higher) drivers and the employees whose ideas are put into action across the company’s teams. “You can’t automate relationships,” she said. “Surround yourself with people who cheer you on and cheer others on.”
The ZTA Foundation is pleased to “cheer on” a sister who always recognizes others. She truly represents the intent of the Outstanding Alumna Award, which has, since 1982, honored sisters who have become outstanding leaders in their chosen professions, demonstrated significant accomplishments, or made notable contributions to society.
news Collegiate
Chapter Updates
[1] ALPHA MU
Washburn University
Members gathered at Ted Ensley Gardens in Topeka, Kansas, to enjoy each other’s company and take photos among the flowers. Sisters brought multiple outfits and spent the day capturing fun pictures together in a relaxed and creative environment.
ALPHA PSI
University of Missouri
Chapter members in external organizations set up table displays to showcase opportunities for campus engagement. Younger members learned ways to get involved on campus while celebrating sisters’ leadership roles. Those involved also put together a digital presentation for members to reference in the future.
ALPHA XI
Indiana University
Sisters honored graduating seniors with dinner at a local restaurant and a celebration back at the chapter house. Members enjoyed a slideshow that shared the seniors’ favorite ZTA memories and plans for what’s next. It was a great way to commemorate the impact the seniors have had on the chapter.
BETA IOTA
Centenary College of Louisiana
This chapter celebrated two members who were inducted into the Order of Omega, one of the highest honors in the fraternity/sorority community that recognizes leadership, scholarship, and service.
BETA PHI
Michigan State University
Members got together to create personalized makeup bags and hairbrushes. Sisters shared supplies, encouraged creativity, and supported one another throughout the activity, reflecting the chapter’s core value of humility and celebrating everyone’s unique contributions.
BETA PSI
Stetson University
Sisters enjoyed a permanent jewelry party at the chapter facility. During the event, which was hosted by Cherry Street Factory in Deland, Florida, members created lasting memories and strengthened sisterhood bonds.
DELTA PSI
Samford University
This chapter’s Vice President Harm Reduction put on a “Matcha and Mental Health” event, which featured a mental health professional who spoke about how collegians can maintain a healthy mindset and navigate challenges. Members enjoyed matcha tea while gaining valuable insight into the importance of mental wellness.
EPSILON
University of Arkansas
In the middle of the semester, as classes got more demanding, this chapter offered members a creative outlet and opportunity to relieve some stress. During the “Build-A-Buddy” event, sisters chose a pig or a teddy bear to stuff and accessorize with ZTA patches and Think Pink® ribbons.
ETA CHI
Francis Marion University
Members brought dessert dips to share for this chapter’s “Dip Into Sisterhood” event. Everyone enjoyed the treats while getting to know the new members in a welcoming and fun environment.
ETA RHO
University of North Alabama
Sisters connected with alumnae and collegians from other chapters at Alabama/Mississippi Zeta Day. The chapter received the Julia Marthaler Hill Overall Excellence Award, and chapter alumna Jane Anna Pitts Cummings, who serves as both General and Recruitment advisor, earned the Advisor of the Year award.
[2] ETA TAU
The University of North Carolina at Charlotte
During their “Sips and Clips” sisterhood event, members sipped on soda while customizing hair clips with decorative gems. Sisters enjoyed getting creative and sharing their unique designs with one another.
ETA UPSILON
Missouri Southern State University
To celebrate their hard work, seniors presented the research they worked on all year to the chapter. One presented on the examination of children’s cosmetics through
elemental analysis by microwave plasma atomic emission spectroscopy, and another presented on file recovery in digital forensics using the Exterro (formerly AccessData) Forensic ToolKit.
GAMMA CHI
Indiana State University
This chapter won the President’s Cup at the university’s annual Fraternity and Sorority Life Awards for the second consecutive year. The recognition reflects the chapter’s dedication to leadership, service, academics, and sisterhood, as well as members’ commitment to making a positive impact on campus.
GAMMA GAMMA
The University of Texas at El Paso
Members participated in a spelling bee using words from The Creed. Sisters who could also recite the line containing the word received full points. It was a fun way for everyone to brush up on their ZTA knowledge and engage in a friendly competition.
[3] GAMMA PSI
Texas Christian University
More than 100 members gathered at a Texas Rangers versus Seattle Mariners baseball game for a memorable night. The event provided an opportunity to strengthen friendships, build connections, and enjoy time together outside of the chapter house.
GAMMA RHO
Auburn University
For Greek Sing 2026, members volunteered at local Habitat for Humanity build sites before performing a routine inspired by the Wizard of Oz, titled “No Place Like ZTA.” Among 18 organizations, the Zetas proudly earned third place for their hard work and dedication.
[4] GAMMA SIGMA
The University of Tampa
This chapter held a “Ladies We Love” brunch at a local park. Members invited important women in their lives to enjoy watercolor activities, jewelry vendors, merchandise stations, and opportunities to connect with sisters and guests.
GAMMA XI
Indiana University of Pennsylvania
This chapter came together for a service project to clean neighborhood streets around campus. The simple act of service allowed members to give back to their community while spending meaningful time together.
[5] GAMMA ZETA
Mississippi State University
Sisters enjoyed a picnic featuring food, drinks, and watercolor activities. Spending quality time together in a fun, relaxed setting was a great way to strengthen chapter bonds.
IOTA OMICRON
Lander University
This chapter hosted a Crown Classic community golf tournament at a local golf course. Twenty-four teams participated and raised money for the ZTA Foundation. Sisters walked with the golfers, helped obtain sponsorships for each hole, and cheered on the contestants.
[6] IOTA PSI
Rochester Institute of Technology
To celebrate the end of classes, this chapter hosted a “Pancakes and Pajamas” sisterhood event. Everyone enjoyed some good food, comfy clothes, and time with sisters. The laidback event gave members a chance to relax before gearing up for finals and finishing the semester strong.
IOTA SIGMA
Old Dominion University
The minds and skills of two chapters are better than one! Sisters visited the collegians of nearby Kappa Phi Chapter (Christopher Newport University) for a mock recruitment event. Members from both chapters practiced recruitment skills, shared experiences, and strengthened their connections while celebrating the bonds all Zeta Tau Alphas share.
KAPPA NU
Monmouth University
Four alumnae visited this chapter to mentor sisters in leadership, networking, and resume-building skills. The alumnae shared how ZTA has positively impacted their careers and personal lives. The chapter hopes to expand this program in the future.
KAPPA TAU
Florida Gulf Coast University
At their Garden Gala Formal, members celebrated the chapter’s accomplishments from throughout the year. Sisters reflected on personal and chapter growth while creating unforgettable memories together in a beautiful setting.
KAPPA THETA
California State University, San Bernardino
This chapter performed the RibbonPledge Service during its spring 2026 Bid Day, welcoming three new members into the sisterhood.
[7] KAPPA XI
Stockton University
Members partnered with alumnae to create more than 300 comfort care bags for the Pink Clover Foundation. The bags were designed to support women battling breast cancer.
LAMBDA LAMBDA
Kennesaw State University
With help from their Academic Achievement Advisor who works as a recruiting manager, officers from this chapter hosted a LinkedIn workshop. Members updated their profiles, took professional headshots, and gained valuable insight into networking and what employers are looking for. Attendees left feeling more confident about navigating the working world.
LAMBDA OMICRON
Boise State University
Sisters enjoyed their spring formal at the Comedy Lounge in Boise. Members dressed in black and red, ate pizza and cookies, and enjoyed an evening of fun and sisterhood.
LAMBDA PHI
Binghamton University
In partnership with the Asian Student Union, this chapter hosted a St. Patrick’s Day service event for GiGi’s Playhouse Down Syndrome Achievement Center. The event was filled with laughter, meaningful interactions, and an uplifting atmosphere. Sisters enjoyed creating lasting memories while giving back to their community.
LAMBDA UPSILON
University of Wisconsin–Madison
This chapter’s “Pastel and Pearls” formal was held at the beautiful Tinsmith event venue in downtown Madison. Members and guests enjoyed good food, a chapter-curated playlist, and the “Zlammy” Awards, which celebrated and appreciated sisters across the chapter.
LAMBDA XI
Seton Hall University
During this chapter’s “Dip Into Sisterhood” event, members indulged in strawberries, rice cereal treats, marshmallows, and other sweets dipped in chocolate. Sisters enjoyed listening to music and spending quality time together.
NU
The University of Alabama
This chapter’s Vice President Campus Relations planned a “Grateful to Be Greek” block party. This Panhellenic event, which featured music, interactive activities, and themed decor, celebrated sisterhood and community while promoting a positive image of fraternity/ sorority life on campus. Six other organizations participated alongside Zeta Tau Alpha.
[8] PSI
University of Washington
Sisters spent an afternoon at Seattle Fire Station 17 for a behind-thescenes tour of the station, equipment, fire engine, and tools used on the job. Members also learned valuable fire safety tips while enjoying a fun, hands-on experience.
[9] SIGMA
Baker University
This chapter earned the Five-Star Chapter Award at the university’s Greek Awards and received honors for Outstanding Academic Excellence and Outstanding Public Relations and Marketing. It was a great celebration of the chapter’s achievements and leadership throughout the year.
THETA CHI
George Mason University
Members were randomly assigned in pairs to exchange letters throughout the semester. No one knew who their partner was. On reveal day, they shared their final letters and then painted their arms and hugged, leaving each member with a T-shirt with her sister’s hug on it.
[10] THETA OMICRON
Baylor University
Sisters hosted a crawfish boil mixer with the men of Beta Upsilon Chi. The event brought everyone together for an evening of good food, new friendships, and connection centered around a classic southern tradition.
THETA SIGMA
Winthrop University
This chapter’s recurring “Dues and Dessert” event focused on promoting transparency, trust, and knowledge of how dues work. Members enjoyed sweet treats while learning about chapter dues, budgeting, and the importance of financial responsibility within the chapter.
THETA THETA
Arkansas Tech University
A senior dinner was an awesome chance for this chapter to celebrate its graduating members. Sisters shared memories, reflected on the seniors’ impact on the chapter, and enjoyed meaningful time together before the seniors moved on to their next adventures.
THETA ZETA
Wofford College
Executive Council officers welcomed an alumna who was a charter member to lunch. Sisters enjoyed learning about the chapter’s history and strengthening connections across generations.
ZETA OMEGA
Ferris State University
Sisters celebrated a semester filled with achievement, leadership, service, and sisterhood. Their enchantedforest–themed formal provided an opportunity for members to reflect on accomplishments, strengthen connections, and create lasting memories together.
ZETA XI
Georgia Southern University
This chapter hosted its second annual ZTA Day of Service, with 13 community service projects happening over 24 hours. The event brought members together to give back to the community through meaningful volunteer work while strengthening sisterhood, supporting a shared cause, and living out the values of our Creed
Collegiate Leaders
ELLA SELF
Delta Mu, University of Tennessee at Martin Ella and her twin sister both served on the Student Government Association Freshman Council. Ella then became a Peer Enabling Program Leader, helping first-year students transition into college life, and is now a second-time Student Orientation and Registration Leader. She has remained active with SGA and is currently serving as Student Body President.
SAVANNAH JONAH
Iota Eta, University of Nevada, Las Vegas Savannah serves on the university’s Panhellenic Council as Vice President of Recruitment. She is the first Zeta on the council in 10 years! After less than two months in the role, she was asked to join the Office of Greek Life in a staff marketing position. She was also a collegiate delegate in the interview process for the university’s new Fraternity and Sorority Life position.
news Alumnae
Chapter Updates
ALABAMA
Huntsville
Members learned how to make strawberry preserves using local fruit. Sisters prepared ingredients, zested lemons, and enjoyed chocolatecovered strawberries together.
Montgomery
This chapter was recognized for its 65th anniversary during the 2026 Alabama Legislative Session. The resolution was presented to the Alabama House of Representatives chamber and signed by the governor before being published online.
CALIFORNIA
Southern Peninsula
Alumnae visited the Papua New Guinea Sculpture Garden at Stanford University. The garden is a cultural landmark featuring works by artists from the Sepik River region. Members enjoyed exploring the sculptures while learning about clan myths, ancestral legends, art, and history.
COLORADO
Boulder
Chapter members gathered to make 300 valentines to donate to their local Meals On Wheels program. The cards were delivered to homebound seniors and individuals with disabilities to brighten their day.
DISTRICT OF COLUMBIA
Washington, D.C.
Members gathered to make bouquets and design charm bracelets. They also organized a clothing swap and collected menstrual products for the Greater D.C. Diaper Bank.
FLORIDA
[1] Daytona Beach
Members traveled to Lakeland for Florida Zeta Day. The chapter received the Elena De Villiers Alumnae-Collegiate Relations Award for consistent programming with Beta Psi Chapter at Stetson University.
[2] Gainesville
Alumnae celebrated Galentine’s Day with a pottery-painting social at Corks & Colors Studio. Members enjoyed food, drinks, and sisterhood while decorating pottery pieces.
Miami
Sisters gathered at Bulla Gastrobar in Coral Gables for a happy hour filled with conversation, connection, and delicious food. The evening provided a meaningful opportunity to reconnect and strengthen friendships.
GEORGIA
[3] Atlanta Themis
Members toured Rhodes Memorial Hall, Atlanta’s historic “Castle on Peachtree Street,” known for its stained glass and Romanesque Revival architecture. Afterward, the group enjoyed pizza together while discussing future historical outings. Cobb County
A local attorney who works with human trafficking survivors spoke to members and guests about advocacy, awareness, and opportunities to make a difference in the community.
Northwest Georgia
Members hosted their first Galentine’s party to celebrate friendship, sisterhood, and connection while spreading Zeta Love.
IDAHO
Boise
A brunch for the seniors of Lambda Omicron Chapter (Boise State University) featured treats, info about staying involved after graduation, and the Alumnae Initiation Service.
ILLINOIS
[4] Bloomington - Normal
Sisters attended a local Bloomington Bison minor league hockey game, cheering on the team and enjoying time together. They even made friends with the mascot!
Decatur
Members celebrated St. Patrick’s Day while collecting donations for Millikin University’s Milli Market to support students experiencing food insecurity.
St. Louis Metro-East
Sisters continued to partner with a local organization that restores furniture for resale and donation by contributing their time and effort to support the community initiative.
LOUISIANA
[5] Greater New Orleans
Members sorted Mardi Gras beads at the Arc of Greater New Orleans recycling center. ArcGNO is an organization that provides critical services for adults with intellectual disabilities and their families.
Northshore
Laissez les bons temps rouler! Members embraced the Mardi Gras spirit by creating festive headbands decorated with glitter, feathers, and sequins while celebrating sisterhood and creativity together at The Brass Monkey Slidell.
MARYLAND
Annapolis
The women of this chapter got together to assemble exam care bags for collegians and finalize plans for the Alumnae Initiation Service for the graduating seniors of Gamma Beta Chapter (Washington College).
Frederick Alumnae enjoyed an evening at the historic Weinberg Center for the Arts for a performance by Celtic folk band Ímar. Music, storytelling, comedy, and sisterhood made the event memorable.
[6] Silver Spring
Members celebrated Galentine’s Day with heart-shaped pizzas, mini tattoos, and plenty of ZTA spirit.
MICHIGAN
Greater Grand Rapids
Sisters continued the tradition of the “Dining Dellas.” The group, which regularly gathers for meals filled with fun and sisterhood, was named after Della Lewis Hundley, the only ZTA Founder to live in Michigan.
MISSISSIPPI
[7] Greater Oxford
To prepare for Convention in Palm Desert, California, this chapter gathered for a morning of crafting. Members created scarf necklaces and bedazzled sunglasses.
NORTH CAROLINA
Fayetteville-Pembroke
The “Luck of the Sisterhood” event brought members together to celebrate St. Patrick’s Day. Surrounded by green and good company, sisters were reminded how lucky they are to share such a genuine and supportive sisterhood.
Greater Charlotte
Members attended a “Wine & Sign” workshop to learn basic American Sign Language communication skills and gain a better understanding of the experiences of individuals who sign. This is the second time a group from the chapter has participated.
Greenville
Alumnae hosted a celebration to honor the graduating seniors from Iota Rho Chapter (East Carolina University). They gave the seniors gifts, celebrated their achievements, and welcomed the graduates into the alumnae community.
Research Triangle
Alumnae gathered for a night of wine tasting and fundraising to support the ZTA Foundation recognition scholarship the chapter sponsors. During the event at a member’s home, sisters more than tripled their fundraising goal!
NEBRASKA
Omaha
Chapter members gathered at a local coffee shop for a cozy book club meeting filled with conversation, coffee, and treats. It was a great way to share perspectives and unwind.
NEW JERSEY
Southern New Jersey
Members partnered virtually with alumnae from the Denton, TX Chapter to exchange recipes and share the stories behind each dish. This was the start of an annual cookbook project titled “Around the World on a Plate” to be shared with the chapter and expanded upon every year.
NEW MEXICO
Albuquerque
This chapter hosted a “Death by Chocolate” event. Sisters gathered to enjoy chocolate treats and time together. They celebrated connections across generations as attendees ranged from recent graduates to members over 80 years old.
OHIO
Cincinnati Crown
Alumnae and collegians from Alpha Eta Chapter (University of Cincinnati) got together to paint jewelry dishes and enjoy Crumbl cookies. The event focused on building stronger connections and sharing stories.
OKLAHOMA
[8] Stillwater
Members learned how to Mod Podge heart-shaped trinket boxes using colorful paper, napkins, and decorations. This was a new craft for many in attendance, making it both creative and educational!
PENNSYLVANIA
[9] Harrisburg
Members gathered for a meeting and St. Patrick’s Day social at O’Reilly’s Tap Room & Kitchen. The alumnae discussed future programming and collected donations for Clare House, a transitional housing program, to support women in need.
Philadelphia
Members met for brunch at a British pub and enjoyed tea, conversation, and a fun “favorite things” exchange. Each sister brought something meaningful to share with the group.
Steel City
Sisters who are licensed professional counselors hosted a virtual mental health workshop for the members of this chapter. The presentation focused on coping skills, self-care, mindful stretching, and mental health resources.
SOUTH CAROLINA
Columbia
Alumnae invited their friends and families to join them for a Columbia Fireflies minor league baseball game. Everyone enjoyed an evening of laughter and community. It was a fun night of strengthening sisterhood.
Grand Strand
There’s nothing like a night at the ballpark with sisters! Members brought their friends and families to Pelicans Ballpark in Myrtle Beach for a night of minor league baseball. They had a picnic buffet, cheered on the home team, and got a shoutout on the stadium video board.
TENNESSEE
Martin
This chapter collaborated with Delta Mu Chapter (University of Tennessee at Martin) to initiate and welcome Alumna Initiate Samantha Moeller Gallien. Members provided support throughout the process and celebrated their newest sister.
Murfreesboro
These alumnae celebrated recent graduates and highlighted the transition from collegiate membership to lifelong alumnae sisterhood. The event reminded graduates that ZTA continues long after commencement.
TEXAS
Abilene
Alumnae and three new chapter members gathered at a local café that specializes in arts and crafts to paint tote bags with flowers, monograms, and creative designs.
Austin
This chapter held a beginner-friendly mahjong class to celebrate the Chinese New Year. Members learned about the game’s history, developed an appreciation for a new culture, and enjoyed traditional snacks. It was a fun way to learn a new game.
Central Texas
Members participated in self-defense classes, bath bomb-making at Magnolia Soap and Bath Company, hiking, and yoga on Lovers Leap in Cameron Park in a series of unique events designed to encourage wellness, creativity, and sisterhood.
Ft. Worth
Members celebrated 25 graduating seniors from Gamma Psi Chapter (Texas Christian University) during an event at Press Café in Fort Worth. Alumnae welcomed graduates into the chapter and celebrated their many accomplishments.
VIRGINIA
Northern Virginia
Sisters joined other local alumnae chapters to celebrate International Women’s Day with visits to the Lorton Prison Museum, featuring the Lucy Burns Gallery, and Turning Point Suffragist Memorial. Afterward, everyone enjoyed lunch together.
VIRTUAL ZTAlways
A chapter member led a program titled “Demystifying Credit Reports.” The virtual presentation included tips for improving credit scores, avoiding scams, and understanding consumer reporting practices. This was a great way for one sister to enrich the lives of alumnae across the country by sharing her professional expertise on a topic that impacts everyone but is widely misunderstood.
WASHINGTON
Seattle
Alumnae gathered for a “Sip and Pour” workshop to make candles and recruit new dues-paying members. Sisters brought their own drinks and snacks to share. As a recruitment tool, the first eight dues-paying members in attendance got free entry into the event.
WEST VIRGINIA
[10] Wheeling
Alumnae joined collegians from Theta Chapter (Bethany College) for a tailgate before the softball team’s doubleheader. Members cheered on four ZTA players and one alumna assistant coach while enjoying food, drinks, and an ice cream truck.
Noble Achievements
PRABHA PARAMESWARAN
Alpha Kappa, University of Illinois Urbana-Champaign
Prabha is the Global Lead Advanced AI Contracting in the Legal Group at Accenture and was selected as a member of the WorldCC Foundation’s Inspiring Women Class of 2026, which celebrates women who have made significant achievements and contributions in their field, demonstrating leadership, innovation, and a commitment to positive change.
ARETA HILL MOSELEY
Epsilon, University of Arkansas
Areta was awarded the Dorothy Lindquist Volunteer of the Year Award by Fayetteville Public Schools at the Outstanding Volunteer Reception in April. Her heart for service runs in the family. Areta’s mother, Jeanie Hill, won the same award in 2004!
[1] The graduating seniors of Beta Omega (Union University) held a photo shoot around campus to commemorate their accomplishments.
[2] During their Senior Send-Off, the collegians of Delta Nu (The University of New Orleans) showed a video dedicated to the graduates to thank them for all they’ve done for the chapter.
[3] Alumnae from Charleston, SC Chapter hosted an evening of fun and sisterhood to welcome the graduating seniors of Eta Lambda (College of Charleston) to the alumnae world.
[4] Delta Omicron (Lenoir-Rhyne University) hosted a Senior Brunch to wish their graduates well on their next adventures.
[5] Denton, TX and Collin County, TX chapters performed the Alumnae Initiation Service for the graduates of Gamma Phi (University of North Texas). Each alumnae chapter gifted the seniors special keepsakes to remind them Zeta Is Forever.
[6] Alumnae from High Country, NC Chapter hosted a brunch to celebrate the seniors of Lambda Kappa (Appalachian State University)
[7] The collegians of Lambda Rho (Piedmont University) held a banquet to recognize the accomplishments of their graduating seniors.
[8] The St. Louis, MO Alumnae Chapter spent an evening celebrating the graduates of Kappa Omega (Saint Louis University)
READER’S GUIDE
Themis of Zeta Tau Alpha, the official publication of the Fraternity, has been published continuously since 1903.
HOW TO MAKE AN ADDRESS CHANGE
Email changes to zetataualpha@zetataualpha.org (subject: Address Change) or call IO at (317) 872–0540.
Parents/guardians: While your student is in college, ZTA sends the magazine to the home address on file. If your student has a different permanent address, please send it in.
HOW TO SUBMIT NEWS
Send all news and photos to the Communication Department through the form at bit.ly/ThemisStories. All submissions become the property of ZTA and are subject to editing. Include full names and chapter(s). Photos must be 1 MB (1,024 KB) or larger to be printed.
HOW TO SUBMIT TO THE ARCHIVES
Have something to contribute to the archives? Email Patti Cords Levitte (patti-levitte@zetataualpha.org).
