LONGBOAT
Observer Longboat Key’s weekly newspaper since 1978
Tasty bites from local sites. PAGE 2B
YOU. YOUR NEIGHBORS. YOUR NEIGHBORHOOD.
VOLUME 41, NO. 24
FREE
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THURSDAY, JANUARY 24, 2019
Shore aims for April
YOUR TOWN
After a litany of setbacks, owner wants to open during season. PAGE 3A
Katie Johns
‘Sunrise to Sunset’
Mary Salpietra and Dee Tornillo attend the baby shower.
Baby blessings The St. Mary, Star of the Sea, Catholic Church Women’s Guild showered moms-to-be Jan. 15. The Women’s Guild hosted a baby shower for Community Pregnancy Clinics, which has a location in Sarasota on Seventh Street. Two representatives from the clinic, Patty Madsen and Karen Liebert, addressed the group and shared the mission of the clinics Each attendee brought either clothing, toys or diapers to be donated to the women who use the services.
Mary Lou Johnson’s book of photography, starring Longboat Key, is a Publix best-seller.
SEE PAGE 1B
2019
READERSHIP SUR VEY
Fill out the survey for a chance to
WIN A
We have selected you for a special survey to help us understand your needs for Observer newspaper and $250 VISA news and information and YourObserver.com more how to make your relevant and useful. Your The questionnaire should honest opinion is of great GIFT CARD! take fewer than 10 minutes. value. The survey is anonymous. If you prefer to take this survey online, please visit the link at www.surveym INSTRUCTIONS onkey.com/r/OMG2019. Throughout the questionnaire, you will be presented with statements and a selection ly reflects what you think or feel today. Please answer of answer options. Record your answer by filling in the each question to the best of your ability. We ask that box that most closeyou attempt to answer every question. Thank you. DEMOGRAP
HICS
1. Gender?
READERSHIP HABITS
___ Female ___ Male ___ Prefer Not to Answer
2. Age? ___ 18-24
___ 25–35 ___ 66 - 74
___ 51 – 65
11. Please rank from 1-4 your preferred sources for local news; rank in order, with 1 being the most frequent. __Online __ Print __ TV __ Radio/Podcas
___ 36 – 50 ___ 75 and over
t
12. In an average week,
how much time to do you spend reading newspapers (print/online/E -edition combined)? __< 15 minutes __15-30 minutes __30-60 minutes __1-3 hours __> 3 hours
3. Marital status? ___ Single (never married) ___ Married, or in a domestic relationship ___ Widowed ___ Divorced ___ Separated 4. What is your annual household income? ___ <$150,000 ___ $150,000-$299,999 ___ $500,000-$999,999
13. Which local newspapers listed below do you read and how often you read them? (Check all that apply)
___ $300,000-$499,999 ___ >$1,000,000
5. What is your household ___ < $500,000 ___ $1 mil.-$1.9 mil.
Sarasota Herald-Tribune Bradenton Herald Longboat Key News
___ $500,000-$999,999 ___ $2 mil.-$4.9 mil. ___ >$10 mil.
___ $5 mil.-$9.9 mil.
Daily
Longboat Observer Sarasota/Siesta Key Observer East County Observer
net worth?
Around the Ranch
6. If you own your home/condo, its market value is: ___ <$199,999 ___ $200,000-$499,999 ___ $1,000,000-$2,999,999
Monthly
Sarasota Magazine
where you reside in Sarasota or Manatee County?______________________ ________________ 8. How much of the year do you live in Sarasota or Manatee counties?___ Full-time resident ___ Part-time resident
Visitor
9. What is the highest degree or level of school you have completed? (If you’re currently enrolled in school, please indicate the highest degree you have received.) ___ Less than a high school diploma ___ High school degree or equivalent (e.g. GED) ___ Some college, no degree ___ Associate's degree (e.g. AA, AS) ___ Bachelor’s degree (e.g. BA, BS) ___ Master’s degree (e.g. MA, MS, MEd) ___ Professional degree (e.g. MD, DDS, DVM) ___ Doctorate (e.g. PhD, EdD)
__ 12 months?
Online Only
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Don’t Read
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15. In an average week, how much time do you spend reading the print edition of the Observer? __< 15 minutes __15-30 minutes __30-60 minutes __ 1-3 hours __> 3 hours 16. How many members __One
of your household read __Two
___ GolfPlease indicate 10. the interests and activities ___ Physical in which Fitness/Exerci you or your se ___ Tennis family enjoy participating on a regular basis. ___ (Check Fishing all that apply) ___ Boating ___ Gardening ___ Avid Book Reading
___ Home Decorating/Fu rnishing ___ Attending Cultural/Arts Events ___ Fashion/Clothing ___ Fine Art/Antiques ___ Travel ___ Gourmet Cooking/Fine Foods ___ Dining out at restaurants ___ Wines ___ Real Estate Investments ___ Stock/Bond/ Mutual Funds Investments ___ Med Spa Services ___ Community/Civic Activities
Katie Johns
the Observer? __> two
17. Have you ever inquired about a business, service or product because you read or saw it advertised in the Observer? __Yes __No
___ Recreational Vehicles ___ Health/Natural Foods
Other__________________________
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Past 6 Mos.
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Style Magazine West Coast Woman
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Sarasota Scene Season Magazine SRQ ___
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have you read in the past
Hometown News LWR Life
Don’t Read
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14. Which publications
___ $500,000-$999,999 ___ >$3,000,000 7. What is the zip code
Weekly
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Mary Lou Johnson is working on a second photography book.
ONLINE READING HABITS
18. On an average day, how much time do you spend online? __< 1 hour __1-3 hours __ > 3 hours 19. How do you spend your time online? (Rank in order, with 1 most often, 6 least often) __ Reading news __ Research __ Social Networking __ Work
__ Shopping __ Other
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A+E
Survey says … Actually, we don’t know what the survey will say because it’s up to you to fill it out! Included in this edition is our reader survey, and we’d love to hear from you. Want to see us do something differently? Love the paper but think our ink is smelly? (This was a real complaint recently.) Let us know! Our goal is to make this the best paper possible, so we welcome your feedback on the enclosed survey card or on YourObserver. com/2019survey. And, to show our gratitude, you’ll be entered into a drawing to win a $250 Visa gift card.
Embracing Our Differences through art. INSIDE
File photo
A town crew cleans dead fish from a canal in August after a red tide outbreak.
Group seeks EPA limits Task Force asks for red tide leader. SEE PAGE 5A