MOST STRATEGIC CFOs RESHAPING THE ROLE OF FINANCE in 2025

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MOST STRATEGIC CFOs RESHAPING THE ROLE OF FINANCE in 2025

The Strategic CFO Reshaping Finance

N K E C H I

Editors Insights

Welcome to The Fortune Leader’s Special Edion:

The Most Strategic CFOs Who Are Redefining the Role of Finance in 2025! In this edion, we're highlighng finance execuves who are not just protecng their organizaons' performance but are also transforming the way businesses think about strategy, innovaon, and growth.

One of the standout leaders highlighted in this edion is Nkechi Igbokwe Ojeyokan, the Chief Financial Officer of Berger Paints Nigeria Plc. Her career showcases an impressive mix of strategic insight, resilience, and a peoplefocused approach in Nigeria’s ever-evolving business landscape. From honing her skills in major corporaons to guiding Berger Paints toward operaonal excellence and profitability, Nkechi has redefined the modern CFO role by blending financial experse with innovaon, mentorship, and a forward-thinking vision.

At present, a CFO's job goes way beyond just keeping an eye on balance sheets and making sure everything is compliant. Now, it is all about strategy, innovaon, and fostering sustainable growth. Nkechi is a perfect example of how this role has evolved.

Her professional journey kicked off in the United Kingdom and has since taken her through various leadership roles in finance, procurement, and IT at some of Nigeria’s top companies. At Berger Paints, she has been a game-changer, driving revenue growth, opmizing operaons, and building high-performing teams. Her leadership clearly shows how finance can be a powerful driver of overall business success.

This feature shines a spotlight on Nkechi, not just as a guardian of financial performance, but as a visionary who is acvely shaping the future of corporate finance in Nigeria. Her journey serves as an inspiring roadmap for aspiring CFOs, showcasing how skills, flexibility, and strategic insight can transform the finance funcon and create a lasng impact on organizaons.

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Editor-in-chief

Sco Edward

Sales & Markeng Manager

Lily Hayler

Business Development Manager

Lauren Green, Millie Butler, Rosie Jonas

Business Development Execuve

Victoria Mahews, Ashley Tucker

Art and Design Director

Paul Brown

Research Analyst

Robert Smith

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OJEYOKAN N K E C H I Igbokwe Igbokwe 10 CO VER ST OR Y

Igbokwe N K E C H I Igbokwe OJEYOKAN

The Strategic CFO Reshaping Finance

S tory

Inthefast-movingcorridorsofNigerianbusiness,where

volatilityinmarketsandunpredictabilityinpolicyshifts oftentesttheresilienceofcompanies,onefinanceleader standsoutforherabilitytocombinedisciplinewith innovation.NkechiIgbokweOjeyokan,theChiefFinancial OfficerofBergerPaintsNigeriaPlc,hasbuiltherreputation asoneofthemoststrategicCFOsredefiningwhatfinancial leadershipmeansin2025.

HerjourneyfromayoungfinancegraduateintheUKtothe executivesuiteofoneofNigeria'smostrespected manufacturingcompaniesisnotjustachronicleofsteady careerprogressionitisacasestudyinadaptability,foresight, andthepoweroffinancetoinfluencecorporatedestiny.

TheMakingofaFinanceLeader

Nkechi'sstorybeginswitharigorousacademic grounding.In2007,sheearnedanMSc.inFinanceand InvestmentattheUniversityofUlster,Coleraine.Like manyambitiousyoungprofessionals,shecutherteethin temporaryrolesinaccountsreceivablesintheUKbefore returninghometoNigeria.Thatdecisionsetherona trajectorythatwouldeventuallyestablishherasoneof thecountry'sleadingvoicesinfinance.

In2009,shejoinedNigerianBreweriesPlc,amemberof theHeinekenGroupandoneofthelargestcompaniesin WestAfrica.HerentryroleasaFinancialControl Analystgaveherafirstrealtasteofwhatcorporate financedemanded:accuracy,speed,andinsight.She handledproductvarianceanalysis,functionalexpense reporting,anddeviationcommentariestasksthat sharpenedheranalyticaleyeandtaughtherhow numberstellastoryfarbeyondledgers.

AssherotatedthroughrolesincludingInterimPayment AccountantandInternalAuditAssistantshedevelopeda well-roundedskillset.Vendorpayments,ERPmigration, auditpreparation,andthecreationofakeycontrol frameworkexposedhertoawidespectrumofbusiness operations.Theseyearsbuiltthefoundationforher abilitytoseefinancenotjustasanadministrative function,butasalensforunderstandingtheentire business.

RisingThroughtheRanks

By2012,NkechiwaspromotedtoBusinessUnit ControllerforLagos,arolethatplacedhercloserto managementdecision-making.Suddenly,financewasno longeraboutreportingpastperformanceitwasabout shapingfutureoutcomes.Shepartneredwithbusiness leaders,embeddedcontrols,andensuredfinancial integrityalignedwithoperationalgoals.

Herupwardtrajectorycontinuedin2015whenshewas appointedBusinessControllerfortheWestZone.Here, shemanagedfinancialoperationsacrosssevensales regionsineightstates.Thescalewasstaggering: managingcreditof₦9.2billiontogeneraterevenues exceeding₦124billionby2019.

Underherleadership,NigerianBreweriesachieved remarkablecostdisciplineandrevenuegrowth.Baddebt levelsweremaintainedatlessthan0.05%ofrevenue. Throughrigorousbudgetmonitoring,shedelivered savingsof15%againstplannedspending.Control compliancestoodconsistentlyabove90%from2017to 2019.Butperhapsjustasimportantly,Nkechihonedher skillsasaleaderofpeoplementoringdirectreports, drivingperformancemanagement,andlearninghowto inspireteamstodeliveratscale.

ADefiningChapteratChampionBreweries

IfheryearsatNigerianBrewerieswereabouthoningher craft,hertenureatChampionBreweriesPlcwasabout transformation.In2020,shewasappointedFinance DirectoroftheHeineken-ownedcompanyapromotion thatcamewithsteepchallenges.

TheworldwasinthegripoftheCOVID-19pandemic. Nkechi,nowamotheroftwoyoungchildren,relocated acrossNigeriatoassumehernewrole.Beyondfinance, herresponsibilitiesexpandedtoincludeProcurementand ITfunctionsshehadnopriorexperiencein. Itwasatrialbyfire.Yet,underherleadership,Champion Breweriesthrived.Between2020and2022,revenue surgedby77%andnetprofitskyrocketedby841%.She introducedpricinganddiscountstrategies,optimized distributioncoststhroughinvestmentsinlogistics,and doubledthecompany'scashbalance.

Governanceimprovementswereequallysignificant: policieswereupdated,customercontractsrevised,risk registersoverhauled,andfixedassetverification completed.A2billionloanwassecuredfromtheBank ofIndustryatasingle-digitinterestrate,fuelingcritical projects.Mostimpressively,sheledateamof13 professionalsacrossFinance,Procurement,andIT, moldingthemintoacohesive,high-performingunit.

Thischapter,Nkechirecalls,wasthedefiningmomentof hercareer.Itforcedhertoexpandbeyondhercomfort zone,toleadwithurgency,andtorelyoncollaboration andresilience.Italsodeepenedherunderstandingthat financeleadersmustbebusinessleadersfirst.

DrivingGrowthAcrossIndustries

By2023,NkechitransitionedtoTheBigBottling Company,amemberoftheAJEGroup,asCFO.The challengethistimewasmarketre-entry.Shenegotiated withvendorstorestoresupplychains,engagedbankers toreinstateloans,andcraftedfinancialplanstostabilize thebusiness.Managingacross-functionalteamspanning Finance,IT,andHR,sheensuredthecompanywas positionedforsustainableperformance.

Hertenureherereinforcedoneofhercorestrengths: navigatingvolatilitywithcalm,precision,andcreativity Whetherthroughworkingcapitalmanagement, stakeholderengagement,orvendorrelationship rebuilding,NkechidemonstratedthattheCFOrole extendswellbeyondnumbers.

TheBergerPaintsEra

In2024,NkechiacceptedtheroleofCFOatBerger PaintsNigeriaPlc,acompanywithalegacyasvibrantas itsproducts.BergerPaints,listedontheNigerian Exchange,isapioneerinpaintandalliedmanufacturing. ForNkechi,therolerepresentsbothaculminationofher careerandanewfrontier

Theresultsunderherleadershiphavebeen transformative.Revenuegrewby36%in2024compared to2023,whileprofitaftertaxclimbed31%.Grossprofit marginsimprovedby10%.Shereducedfinancial reportingtimelinesfromtenworkingdaystothree, introducedweeklyandmonthlydashboards,and optimizedworkingcapitalthroughinventory management.

Leadingateamofsevenfinanceprofessionals,shehas fosteredacultureofaccountabilityandperformance.At BergerPaints,sheisnotjustastewardofthebalance sheetsheisastrategistdrivinggrowth,profitability,and long-termsustainability

RedefiningtheCFORolein2025

ThemodernCFOisnolongeraback-officeguardianof books.In2025,theroleisdefinedbystrategy,risk management,regulatorycompliance,andtechnological adaptation.Nkechiembodiesthisevolution.

Sheengagesactivelywithfunctionalheadstohighlight performancegapsanddrivetimelycorrectiveactions. Shekeepsherselfinformedthroughprofessional membershipsandindustrynetworks,ensuringher knowledgeofcompliance,governance,and technologicaltrendsremainscurrent.Justascrucially, sheprioritizespeopledevelopment,mentoringherteam toachievebothorganizationalandpersonalcareergoals.

Forher,theCFOroleisaboutpartnershipwiththeCEO, withtheboard,andwitheveryfunctionofthebusiness. Financeistheanchor,butstrategyisthesail.

PrinciplesandResilience

AttheheartofNkechi'sleadershiparetwocore

principles:qualityandbusinessknowledge.Accuracyin financialdata,sheinsists,isthebedrockofgood decision-making.Equally,anintimateknowledgeofthe businessallowsfinanceprofessionalstospotanomalies, understandcostdrivers,andmakerecommendationsthat trulymatter

Herresilienceisrootedinperspective.Shereminds herselfthatsheisneveralonemanyprofessionalsface similarpressures.Bystayingorganized,prioritizingkey tasks,andkeepingcommunicationchannelsopen,she maintainsfocuseveninhigh-pressuresituations.

MentorshipandGivingBack

Nkechi'ssuccesshasbeenshapedbymentors, particularlyduringhertimeatNigerianBreweries.A structuredmentorshipprogramprovidedherwithclarity, guidance,andaroadmapforcareerprogression.Today, shepaysthatforward.Shementorsyoungprofessionals, encouragesthemtodefinecareerpaths,andchallenges themtodeveloptheskillsandfocusrequiredfor leadership.

Forher,mentorshipisnotjustaboutgivingadviceitis aboutopeningdoors,sharingexperiences,andinstilling confidenceinfuturefinanceleaders.

LessonsfromRiskandVolatility

The2023-nairadevaluationandrisinginflationrates posedoneofthetoughestfinancialrisksofhercareer. Withrawmaterialandenergycostssoaringwhile consumerpurchasingpowerdeclined,pricingstrategies alonewereinsufficient.Instead,shechampioned alternatives:sourcingsubstitutematerials,adjusting productionschedules,andintroducingnewproducts.

Theepisodereinforcedacriticallesson:agilityisnonnegotiable.Intoday'sbusinessenvironment,leaders mustalwayspreparealternativestopivotswiftlywhen circumstanceschange.

AdviceforTomorrow'sCFOs

Forfinanceprofessionalsaspiringtobecomestrategic CFOs,Nkechioffersfiveguidingprinciples: Knowthebusiness—financeleadersmustunderstand

theirindustriesbeyondthenumbers. Buildstrongteams—engaged,motivatedpeopledeliver sustainableresults. Networkandlearn—stayconnectedwithpeers, associations,andindustrytrends. Beatruepartner—workwithfunctionalheads,hold yourselfaccountable,andupholdthehigheststandards. Thinklong-term—buildstrategiesthatdeliveronboth immediateandfuturecompanygoals.

TheLegacyofaStrategicCFO

Intheworldoffinance,fewrolesareaspivotalasthe CFO's.Yetfewleadersmanagetotransformtheroleinto aleverfororganizationalgrowth,resilience,and innovation.NkechiIgbokweOjeyokanhasdonejust that.

Hercareerisablueprintforthefutureoffinancial leadershiprootedinstrongtechnicalexpertise,expanded throughstrategicthinking,andelevatedbypeoplecenteredleadership.AtBergerPaintsNigeriaPlc,sheis provingthattheCFOofthefutureisnotjustanumbers custodianbutastrategist,mentor,andvisionary.

As2025unfolds,Nkechistandsasasymbolofwhat financecanachievewhenitisbold,forward-looking, anddeeplyattunedtothebusinessitserves.Sheis, withoutquestion,oneofthemoststrategicCFOs reshapingtheroleoffinanceinNigeriaandbeyond.

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EssentialPracticesforStrategicCFOLeadership

TheroleoftheChiefFinancialOfficer(CFO)has undergonesignificanttransformationssincethedayswhen itconsistedsolelyofaccountingandreporting. TheChief FinancialOfficersoftodayarestrategicleadersthatassist businessesincopingwitheconomicuncertainty,changesin theirindustries,andsignificantgrowthopportunities. For themtobesuccessful,theyneedtobeexpertsinboth managingmoneyandcommunicatingwithothers. A strategicchieffinancialofficer(CFO)leadershipis comprisedoffivecriticalcomponents.

Haveamentalitythatisfocusedonthefuture

Inadditiontolookingatthepast,astrategicchieffinancial officer(CFO)alsoconsidersthefutureandmakesplansfor avarietyofpotentialoutcomes. Byutilisingadvanced analytics,forecastingtools,andmarketintelligence,they aidfirmsinpreparingforchanges,adjustingquickly,and seizingopportunitiesbeforetheircompetitorsdoso. For ensuringthatfinancialplansareinaccordancewithlongtermobjectivesratherthanonlyshort-termperformance measures,thisforward-lookingmethodisutilised.

Encouragecollaborativeeffortsamongstdifferent departments

Thegreatestchieffinancialofficerscollaboratecloselywith otherleaders,suchaschiefexecutiveofficers,chief operatingofficers,chiefmarketingofficers,anddepartment heads,toensurethatthecompany’sfinancialgoalsarein accordancewiththewaythingsreallyoperate. Theymake surethateverybusinessunitisawareofthefinancial repercussionsofthedecisionsitmakesbyencouraging opencommunicationandtearingdownanysilosthatmay impedecommunication. Asaresultofthiscollaboration, theorganisationisbetterpreparedtocarryoutplansthat interactwithoneanotherandtoreactrapidlytochallenging situations.

Encouragetheadoptionofdigitaltechnologyinthe financialsector

Theuseofautomation,artificialintelligence,andcloudbasedfinancialsystemsissomethingthatstrategicchief financialofficersadvocatefortoexpeditedecision-making, simplifyprocesses,andimprovetheaccuracyofdata.

Theyimplementamorecontemporaryapproachtothe financialfunction,whichfreesupresourcesforstrategic projectswhilealsoensuringthateverythingisopenandin compliancewiththelaw. Additionally,digital transformationprovidesexecutiveswithinformationinreal time,whichenablesthemtomakedecisionsmorequickly andbasedonreal-worldevidence.

Putyourselfatthetopofyourlistintermsofrisk managementandresilience

Inaneconomythatisdifficulttopredictonaglobalscale, strategicchieffinancialofficersmakecertainthatrisk managementisincorporatedintoeachaspectoffinancial planning. Bydiversifyingtheirsourcesofrevenue, businessessafeguardtheircashflowandprepareforwhat theywilldoiftheeconomyexperiencesadownturnorthe marketexperiencesashock. Theysupportthe organization’slong-termstabilitybyadoptingmeasuresto copewithpotentialrisksinadvance,suchasalterationsin rules,issuesinthesupplychain,orcyberassaults.These areallexamplesofpotentialhazards.

TaketheRearwithStrategicPower

Whenitcomestostrategicleadership,chieffinancial officersthatareskilledinthisareadomorethanjustkeep trackofstatistics;theyalsodeveloptrust,communicatea compellingvision,andinfluencestakeholdersatalllevels. Theycantransformcomplexfinancialinformationinto valuablefirminsightsthatassistboardsofdirectors, investors,andemployeesinmakingintelligentdecisions. Becauseoftheirreliabilityasbothfinancialmanagersand strategicpartners,theyaresignificantcontributorstothe developmentofthecompany’sfutureplanning.

Inanutshell,themodernchieffinancialofficerisnotonly accountableforthebalancesheet,buttheyarealso accountablefortheprocessofgrowthandthegenerationof newideas. Becausethecorporateworldisconstantly changing,chieffinancialofficers(CFOs)canleadtheir firmsintheproperdirectionbyfollowingthesefivesteps. Thiswillensurethattheirorganisationsarerobust, profitable,andsuccessfuloverthelongrun.

Thewealthmanagement

industryisundergoinga technologicaltransformation intheyear2025.Artificialintelligence (AI)isemergingasthedrivingforce behindthedevelopmentoffinancial servicesthataremoreintelligent, faster,andmoreindividualised. Artificialintelligence(AI)solutions thatincorporatedataanalytics, automation,andpredictivemodelling aregainingpopularityamongfinancial advisors,investors,andinstitutions. Thesesolutionsarebecoming increasinglypopular.Theusageof thesetoolsallowsfortheopeningof newopportunities.Toinfluencingthe futureofwealthmanagement,the followingartificialintelligencetools areanabsolutenecessity

IntelligentRobo-Advisors

Itisnolongerthecasethatroboadvisorsofthefuturegenerationare limitedtobasicportfolioallocation responsibilities.Tocustomise investmentplansbasedonthe objectivesofaninvestor,thecurrent marketconditions,andareal-timerisk assessment,deeplearningalgorithms arecurrentlybeingincludedinto investmentstrategies.Thisisbeing donetomakethestrategiesmore personalised.Automaticrebalancingof portfolios,optimisationfortax efficiency,andadaptationofstrategies inresponsetochangesineconomic conditionsareallfeaturesthatare offeredbytheseplatforms.

ConversationalAIAssistants

Customerscanaskquestionsin everydaylanguage,suchas“Whatis theperformanceofmyportfoliothis month?”,andreceiveinstantaneous responsesthataretailoredtotheir uniquerequirementsandaredrivenby data.Thisismadepossiblebyfinancial assistantsthatarepoweredbyartificial

intelligence.Thepubliccangainaccesstomorecomplexfinancialinsights becauseofthesesolutions,whichbridgethegapbetweenprofessionaladviceand user-friendlyparticipation.

HolisticFinancialPlanningPlatforms

Usingcontemporaryartificialintelligencetechnology,theprocessesoffinancial planning,retirementplanning,investmentmanagement,andestateadministration areallconsolidatedintoasingleuserinterfaceenvironment.Toprovidedirection fordecision-makingthroughoutone’sentirelife,theyanalysepatternsofspending, offersuggestionsforcustomisedstrategiesforpreservingone’sfinancialresources, andmodelavarietyofalternativefinancialscenarios.Whenitcomestofamiliesor couples,thereareevensomethatallowfortheutilisationofpooledfundsandthe implementationofcollaborativefinancialplanning.

RiskManagement&ComplianceAutomation

Themonitoringofportfoliorisks,theidentificationoftransactionsthatarenot normal,andtheassuringofregulatorycomplianceareallareasinwhichartificial intelligencesolutionsarealreadyplayingakeyrole.Theautomatedalgorithms havethecapabilitytoprocessmassivedatasetsinamatterofseconds,thereby discoveringpotentialissuesbeforetheybecomemoreserious.Wealthmanagers cansafeguardtheirclientswhilesimultaneouslyboostingtheirefficiencyifthey integrateriskassessmentintotheirday-to-dayoperations.

Institutional-GradeAnalytics

Largefinancialinstitutionsareincreasinglyturningtotheusageofartificial intelligenceplatformsthatcanprocessmarketdata,researchreports,andeconomic indicatorsinrealtime.Thistrendisexpectedtocontinue.Inadditiontosupporting advisorsindraughtingclientreportsmorerapidlyandgivingthemwithactionable insights,thesetechnologiesalsonoticedevelopinginvestingtrends,whichfreesup moretimeforadvisorstoengageincustomisedclientengagement.

ReasonsWhyItIsRelevant

Thefieldofwealthmanagementisundergoingachangefromareactiveonetoa predictiveonethroughtheutilisationofartificialintelligence.Althoughthese technologiesprovidespeed,scalability,andprecision,humanunderstandingisstill requiredtoevaluatedata,interpretthefeelingsofcustomers,andmakejudgements thatarespecifictothecircumstanceitisbeingusedto. Ahybridmodel,notably onethatblendsartificialintelligenceforprecisionandefficiencywithhuman judgementfortrustandempathy,willbethewinningformulaintheyear2025. Thisisbecausethehybridmodelwillcombinethetwosetsofcapabilities.

Intheyearstocome,thosewhocanacceptandadapttothesebreakthroughsin artificialintelligencewillbeinthebestpositiontodelivercompetitivewealth managementservicesthatarecentredonthecustomerinaworldoffinancethatis alwaysevolving.Thisisbecausetheworldoffinanceisconstantlyevolving.

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