E L E VAT I N G
THE
AUGUST 2024
BUSINESS
OF
PIZZA
PMQ.COM
INSIDE:
Franchising: How to Get Started PAGE 34
Competing With the Chains PAGE 42
Why Corporate Culture Matters PAGE 48
PMQ’S PIZZA POWER FORUM:
START BUILDING THE PIZZA BUSINESS OF YOUR DREAMS! S E P T. 4 - 5 , AT L A N TA
LOVE at
FIRST
PAG E 1 4
With a rom-com vibe and energy to burn, Alessio Lacco and Sofia Arango have turned Atlanta Pizza Truck into an unstoppable force. PAG E 2 6