At Worth Avenue Yachts, our vision is to always provide world-class support through all yacht transactions while prioritizing and cultivating lifelong client relationships.
Worth Avenue Yachts Mission Statement
At Worth Avenue Yachts, our mission is clear: to sell and charter yachts while maintaining the highest ethical standards and professionalism. We are dedicated to providing hassle-free transactions, supported by a team of seasoned professionals committed to delivering comprehensive support at every step.
WHO WE ARE
A world-class yacht brokerage firm founded by industry-leading professionals specializing in luxury yachts for sale, private yacht vacations, charter marketing and new yacht construction.
Worth Avenue Yachts, established in 2011, is a distinguished global yacht brokerage firm specializing in Yacht Sales, Private Yacht Vacations, Charter Marketing, and New Yacht Construction. Embracing the ethos that “Life Begins on the Water,” we are dedicated to redefining the world of luxury yachting. Our collaborative team approach, led by Managing Partners Brian Tansey and Michael Mahan, combines decades of industry expertise and a commitment to excellence. With a presence in multiple locations, we provide a seamless global reach with a local touch. Over more than a decade, we have earned a stellar reputation, boasting a remarkable portfolio of sold vessels and yachts available for sale or charter, setting new industry standards and creating unforgettable experiences on the water.
In 2025 Worth Avenue Yachts sold over 5,288 linear feet of yachts, with sales totaling close to a quarter of a billion dollars. Our charter retail department had an exemplary year with $26,000,000+ in private yacht vacations booked.
CHARTING COURSE IN 2026
So how does a small team with such an impressive reach stack up? According to the Superyacht Owner Report, Worth Avenue Yachts ranks in the top brokerages globally for yacht sales with fewest days on the market. It’s not just sales that we excel at, our charter expertise and knowledge of locations and charter yachts also shines.
5,288 FEET +
Worth Avenue Yachts
2025 Mile High Yacht Sales
2,717 FEET
Dubai’s Burj Khalifa World’s Tallest Building
1,776 FEET
1,083 FEET
New York City’s One World Trade Center Tallest Building - Western Hemisphere Paris’ Eiffel Tower
Tallest Building in Paris
$250,000,000+
Worth Avenue Yachts
2025 in Retail Yacht Sales
$26,000,000+
Worth Avenue Yachts
2025 in Booked Retail Yacht Charters
WHAT WE DO
YACHT SALES
Worth Avenue Yachts utilizes custom marketing initiatives alongside unparalleled service with the goal of selling our Central Agent yachts in the quickest time for the maximum price.
PRIVATE YACHT VACATIONS
The Luxury Yacht Charter Specialists at Worth Avenue Yachts have all the resources to put your luxury yacht vacation into motion. We travel the world to inspect yachts on the charter market, and only present yachts that exceed the highest quality and safety standards.
CHARTER MARKETING
Let your yacht work for you by offering it for charter, enabling you to enjoy charter revenue while still cruising at your own convenience. When your yacht is available on the charter market, you utilize her and her crew to their fullest potential.
NEW YACHT CONSTRUCTION
With several hundred years of collective yachting experience, the Worth Avenue Yachts’ team has the knowledge and resources to build custom megayachts to the demanding detail required.
-Shortest Days on Market in the industry
-Full team support
-Flexibility of a boutique company, ability and experience to adapt to any situation
-Access to hundreds of yachts worldwide
-Custom itineraries created by captains who have been there
-Client / Broker privacy
-Offset running costs
-Cultivate crew retention
-Create a re-sale reputation
We work with the best shipyards in the world to ensure that your luxury yacht meets your quality, cost, and delivery expectations, all while exceeding your expectations on service.
WHERE
Worth Avenue Yachts maintains a strategically positioned network of offices that blends global reach with local expertise. Our flagship office is located in West Palm Beach, Florida, while our Monaco office overlooks Port Hercule in the heart of the French Riviera—placing us at the center of European yachting.
In the U.S., our presence spans key yachting hubs including Fort Lauderdale, the world’s yachting capital; Seattle at the newly renovated Lake Union Piers; Newport, Rhode Island, the birthplace of American yachting; the Chesapeake Bay; and San Diego on the Pacific Coast. Wherever you cruise, Worth Avenue Yachts delivers international experience with a personal, localized approach—ensuring an exceptional yachting journey from start to finish.
PHILANTHROPY
#WORTHSUPPORTING
Worth Avenue Yachts takes many private initiatives to better the public good focusing on quality of life. The team members at Worth Avenue Yachts together and individually have helped raise hundreds of thousands of dollars for charitable causes. Our passion and devotion is #WorthSupporting.
Some of our recent charitable causes are:
Place of Hope
Selfless Love Foundation
Emeril Lagasse Foundation
Angari Foundation
Big Dog Ranch Rescue
Operation 300
Friday Harbor Fire Recovery Grant
Southeast Florida Honor Flight
STRATEGIC PARTNERSHIPS
Worth Avenue Yachts consistently expands its international presence by taking part in numerous international boat shows, charity events and various luxury lifestyle events as well as partnering with luxury brands.
Participating in international sales events and marketing is just another approach that Worth Avenue Yachts is taking to ensure the best possible exposure. International marketing, boat show participation and networking greatly enhance the scope of publicity for our brokerage and charter clients.
We are always open to working with new companies and exploring new events. Flexibility and outside-of-the-box thinking are our specialties.
SHIPYARDS
With several hundred years of collective yachting experience, the Worth Avenue Yachts’ team has the knowledge and resources to build custom megayachts to the demanding detail required. Having built over one hundred new yachts from inception to completion, we know what is involved in bringing a project of stature to a successful launch. Worth has cultivated relationships with the finest shipyards, designers, project managers, and naval architects around the globe and the team stands ready to build your dream yacht.
RECENT SALES
In Worth Avenue Yachts’ relatively short existence, we have quickly risen to be one of the pre-eminent yacht brokerage companies in the world with over $1 billion in sales, due to our dynamic marketing and team approach.
2025 ACHIEVEMENTS
Despite a more deliberate global market in 2025, Worth Avenue Yachts continued to expand its footprint, deepen its talent bench, and grow its managed and charter portfolio…positioning the firm for long-term strength and sustained performance.
Q1
Expanding Our Global Footprint: Worth Avenue Yachts broadened its office presence and regional coverage, strengthening local market expertise while maintaining a unified global platform.
Charter Fleet Expansion: The Worth charter fleet grew with additional high-quality yachts and expanded destination offerings, enhancing flexibility for repeat clients and first-time charterers alike.
Q3 Q4 Q2
Strengthening the Brokerage Team:
Experienced brokers joined the firm across key markets, reinforcing Worth’s commitment to specialist representation, client service, and long-term relationships.
Worth Sells Yachts 30’ - 70’
30% Faster than the industry average
Worth Sells Yachts 24m - 30m
35% Faster than the industry average
Growth Beyond the Transaction: Yachts under management continued to increase, reflecting owner confidence in Worth Avenue Yachts as a long-term partner… from acquisition through operation and charter.
Worth Sells Yachts 30m+
65% Faster than the industry average
INTERNATIONAL BOAT SHOWS
Looking back at our sales data over the past 6 years, we have found that yachts that were displayed in Boat Shows SOLD 42.28% FASTER compared to yachts that didn’t display at boat shows.
Simply put, the data implies that marketing your yacht in a boat show to potential buyers and the industry helps with a more efficient sale.
• Stuart Boat Show (January)
• Miami Boat Show (February)
• Palm Beach Boat Show (March)
• Seattle (April & September)
• Monaco Grand Prix (May)
• Fort Lauderdale Boat Show (October)
• Monaco Boat Show (September)
• San Diego (September)
• Newport (September)
WORTH DEMOGRAPHIC
Worth Avenue Yachts serves a global clientele within the top 1% of wealth, including entrepreneurs, founders, executives, and family offices with net worths typically ranging from $50 million to $20 billion+.
These clients are repeat yacht owners and custom new-build buyers with global real estate portfolios, private aviation access, and international business interests across technology, finance, real estate, luxury, energy, and hospitality. They value discretion, design excellence, and longterm advisory relationships, using yachting for family experiences, exploration, and bespoke travel.
Worth Avenue Yachts is recognized as a boutique brokerage trusted for its direct access, confidentiality, and enduring relationships within this highly selective global demographic.
SALES & CHARTER
WORKING TOGETHER FOR THE CLIENT
TYPES OF CLIENTS CASE STUDIES
Case Study: CUPCAKE
Success: Booked for 12 weeks charter from our in-house retail brokers AND 12 weeks from external sources, securing a 24-week charter season.
Impact: Demonstrates our team’s efficiency and dedication to maximizing charter opportunities and offset owner’s operating costs.
Case Study: TOP FIVE II
Success: Achieved 60% of bookings in-house.
Impact: Shows the strength of our internal network and client relationships.
Case Study: MONEY FOR NOTHING
Evolution: Transformed into a highly successful charter yacht, sold, rebranded as QTR, chartered again, sold again, and continues to secure bookings.
Impact: Reflects our capability to adapt and maintain long-term value for yachts under our management.
In-House Retail Charter & Sales Brokers
Case studies highlight their success.
Existing Charter Clients & Owners
Over 12,000 clients in our network.
Preferred Third-Party Charter Brokers
Collaborations with over 900 brokers.
Clients New to Yachting
Potential clients not yet listed in any database.
Referrals
The majority of our business is driven by trusted referrals through long-standing client relationships, friends and family networks, philanthropic involvement, and established broker and team member connections.
A MARKETING BRIEF
WHERE OUR YACHTS ARE MARKETED
Dedicated Landing Page: SEO-optimized with professional photography, drone video, sample menus, itineraries, and crew bios.
High-Performance Website: 1.2M+ pageviews annually, with high Google rankings for key charter terms.
Private Yacht Vacation & Worth a Look Catalogs: Printed and digital editions featuring our sales and charter fleet—distributed at international yacht shows, luxury events, and all Worth Avenue Yachts office locations.
Monthly Newsletters: Delivered to an engaged, global database of HNW and UHNW clients.
Social Media Leadership: Industry-leading paid social campaigns plus organic engagement across Instagram, Facebook, and LinkedIn.
Targeted Email Campaigns: B2B outreach to vetted global sales, charter brokers and luxury travel agents.
Google & Paid Ads: Invested digital ad campaigns on Google, Meta, and Bing targeting high-intent charter clients.
Press & PR: Media coverage on top-tier luxury lifestyle platforms and yachting publications (Boat International, Robb Report, etc.).
Yacht Shows & Open Days: Your yacht may be featured at premier boat shows and private open days to attract high-quality charter clients and brokers.
