MISSION: CREATING COMMUNITY, OPPORTUNITIES, AND INFORMED AUDIENCES THROUGH TRUSTED PUBLICATIONS, DIGITAL OFFERINGS, AND CONNECTIVE EXPERIENCES.
V ISION:
TO BE THE MOST TRUSTED CONNECTOR IN THE WILMINGTON REGION, FOSTERING GROWTH FOR OUR AUDIENCES, CLIENTS, AND TEAM.
VALUES: INTEGRITY
SERVING OUR COMMUNITY WITH RELIABLE INFORMATION AND SOUND BUSINESS PRACTICES
I NNOVATION
CONTINUOUSLY IMPROVING AND EXECUTING ON NEW IDEAS TO FULFILL OUR MISSION
C OLLABORATION
MAINTAINING A SUPPORTIVE, COOPERATIVE, AND FUN WORK ENVIRONMENT
When you want to reach the people shaping Southeastern North Carolina, Wilmington Media + Marketing helps you do it through the region’s most trusted brands and events.
You’ll connect with business leaders, community influencers, and engaged consumers through high-quality publications, digital offerings, and live experiences. Every channel works together to expand your reach, strengthen your credibility, and keep your brand top of mind.
With us, you’re not buying ads, you’re building relationships. Our team helps you match your message to the right audience, craft creative that stands out, and measure the impact of every campaign.
You get the confidence of working with a partner who knows this market and the flexibility to grow with it.
Wilmington Media + Marketing gives you the reach, relevance, and results that only a local media partner can deliver.
reach relevance
results
building relationships
Are the people you want to reach running businesses, leading teams, and driving growth in Southeastern North Carolina? The Greater Wilmington Business Journal puts your message in front of the region’s decision makers and thought leaders.
These are the owners, executives, and professionals who influence budgets, partnerships, and long term strategy. They turn to the Greater Wilmington Business Journal for insight, credibility, and context on what is happening in the local economy.
When your brand shows up alongside that trusted reporting and those conversations, it gains visibility where decisions are made and reputations are formed. Advertising here gives you a seat at that table, positioning your company alongside the ideas, leaders, and innovations moving Wilmington forward.
Our team helps you do more than place an ad. We help you tell your story, strengthen your reputation, and build meaningful visibility within the region’s most influential network.
AUDIENCE
32,000+ Readers in New Hanover, Brunswick & Pender Counties
90% Business Owners or Executives
87% Graduated from College
84% Household Income More Than $100,000
51% Contacted a Company Because of a Business Journal Ad in the Past Year
REACH leaders founders innovators
13,000+
Daily Email Subscribers
17,000+
Facebook Followers
4,900+
LinkedIn Followers
66,000+
Unique Visitors To The Website Per Month
162,000+
Web Page Views Per Month
PUBLICATIONS: TRUSTED CONTENT
GREATER WILMINGTON BUSINESS JOURNAL
Monthly publication with news and insights to guide smart business decisions.
W ILMINGTONBIZ MAGAZINE
Quarterly magazine with in-depth stories and striking photography.
B OOK ON BUSINESS
Annual publication with top lists and data to inform and connect businesses.
Wilmington B iz
EVENTS: THAT CONNECT & INSPIRE
POWER BREAKFAST SERIES
Quarterly event that brings local leaders together to share ideas and grow.
WILMINGTONBIZ AFTER HOURS
Easy way for local pros to meet people, make real ties & grow their network
S PARK ILM
Local business conference where people learn, grow, & make new connections.
H EALTH CARE HEROES
Awards event that shines a light on the people who care for our community.
C OASTAL ENTREPRENEUR AWARDS
Awards event that honors local founders who build strong ideas into real growth.
W ILMINGTONBIZ 100
Private party to recognize the movers and shakers on the annual Biz100 list.
DIGITAL: SMART. FAST. NEWS.
BUSINESS JOURNAL EMAILS
Twice daily newsletter updates and exclusive, sponsored email blasts.
W ILMINGTONBIZ.COM
Trusted site for breaking business news and research on local happenings.
INSIGHTS
Sponsored content where local companies can communicate in depth with Business Journal readers.
shaping the future
When you want to reach women who are shaping the future of Southeastern North Carolina—at work, at home, and in the community—WILMA gives your message the platform it deserves.
Our readers are leaders, entrepreneurs, professionals, and active consumers who seek ideas, inspiration, and connection. They turn to WILMA for authentic stories about local women, meaningful causes, and the best of what our region offers.
Partnering with WILMA lets you align your brand with empowerment, leadership, and lifestyle. It’s not just advertising, it’s joining a community of women who make decisions, influence others, and invest in the people and places they love.
60,000+
Readers in New Hanover, Brunswick & Pender Counties
89% Between the ages of 25 & 64 (the decision makers at home & work)
86% Attended College
88% Own A Home
69% Frequently Purchase Items Advertised In WILMA
10,800+
Instagram Followers
319 Leadership Institute Alums
3,140
Leadership Accelerator Attendees
AUDIENCE REACH leadership lifestyle
428 Women To Watch Award Finalists
373 Mentor/Mentee Matches
PUBLICATION: STORIES THAT SHINE.
WILMA MAGAZINE
Quarterly magazine that celebrates successful women in our region with a range of profiles, leadership lessons and lifestyle stories.
EVENTS: ENERGY YOU CAN FEEL.
WILMA DASH
An all-female 5K that brings women together to compete, cheer, and build community.
ELEVATE & CELEBRATE Fun, quarterly gatherings for making authentic connections.
DIGITAL: FRESH FACES. REAL STORIES.
EMAILS
Twice weekly newsletter updates and exclusive, sponsored email blasts.
WILMAMAG .COM
The go-to site where women find local stories, fresh ideas, and community connections.
INSIGHTS
Sponsored content where companies can share their expertise with WILMA readers.
IN JUNE 2015, WILMA MAGAZINE LAUNCHED THE WILMA LEADERSHIP INITIATIVE WITH THE MISSION TO EMPOWER WOMEN TO LEAD WITH CONFIDENCE AND PURPOSE.
LEADERSHIP INSTITUTE
Gives up-and-coming women a unique opportunity to develop leadership skills.
WOMEN TO WATCH AWARDS
Spotlights regional women who are the change-makers in our area.
WILMA NETWORK
LEADERSHIP ACCELERATOR
Wilmington’s leadership and career development conference for women.
MENTORING
Relationships offer support, chances for growth, and invaluable advice.
A network of women and businesses who support our mission.
GET ON BOARD
Offers training to develop leadership skills, make new connections, and volunteer in the community.
eat, drink celebrate!
If your brand belongs where Wilmington eats, drinks, and celebrates, FEAST Wilmington puts you in the center of it all.
This multi-day culinary festival brings together chefs, restaurants, beverage makers, and thousands of food lovers for a weekend of taste, entertainment, and discovery.
For sponsors, it’s a chance to connect directly with high-spending consumers, hospitality insiders, and regional tastemakers. The people who drive dining and lifestyle trends across Southeastern North Carolina.
Through on-site activations, digital promotion, and media coverage across our platforms, FEAST Wilmington turns brand exposure into engagement you can see, taste, and feel.
82% Earn $75,000+
86% Graduated from College
92% Said Feast Met or Exceeded Expectations
AUDIENCE REACH tastemakers insiders consumers
18,000+ Email Subscribers
12,000+ Insta Followers
3,000+ Annual Attendees
EVENT: ONE WEEKEND. PURE FLAVOR.
FEAST FEST
Food festival that brings chefs, fans, and makers together to share taste and build community. DIGITAL: OUR LOCAL FOOD
FEASTWILMINGTON.COM
Source for event news, chef updates, and all you need to plan your Feast experience.
FEAST UNWRAPPED
Twice monthly newsletter updates and exclusive, sponsored email blasts.
how to live well
When you want to reach the audience that drives growth in real estate, healthcare, dining, and community giving, Good Life Wilmington puts you directly in front of them.
Our readers and viewers are active, social, and invested in enjoying and improving life along the Carolina coast. They look to Good Life for ideas on where to go, what to do, and how to live well in every season.
Advertising with Good Life Wilmington connects your brand with an audience that has both the means and the motivation to act, whether that means planning their next home project, exploring local destinations, or supporting businesses that serve their lifestyle.
We help you reach them through stories, experiences, and touchpoints that feel as authentic as the community itself.
$350 Million annual spending on dining and hospitality among local retirees
$560 Million spent annually by local retirees on healthcare & wellness services
$300 Million annual spending on home improvement and lifestyle upgrades
AUDIENCE REACH active social invested
107,000+
Combined Brunswick + New Hanover 65+ population 22.3%
Brunswick population growth 2020-2024, driven by retirees moving in 104%
Brunswick County 65+ population doubled since 2010
GOOD LIFE MAGAZINE
Annual publication with resources and perspective for retirees and people looking to retire in the Wilmington region.
DIGITAL: EXPLORE & THRIVE
GOODLIFEWILMINGTON.COM
Fresh stories and local finds for active seniors that add joy to retired life.
DIGITAL INSIGHTS
Content space where partners share their own stories and guide readers with their expertise.
2026 BIZ MAG EDITORIAL CALENDAR
2026 EVENTS CALENDAR
EDITORIAL CALENDAR
the power of local
Your story deserves the right audience. Partner with the region’s integrated marketing platform.
Every brand has a story worth telling, and the right audience waiting to hear it.
Through Greater Wilmington Business Journal, WILMA, FEAST Wilmington, and Good Life Wilmington, you have access to the region’s most trusted marketing channels all under one roof. Whether you’re looking to build awareness, strengthen credibility, or drive measurable results, we’ll help you craft a plan that fits your goals and connects your message with the people who matter most.
Our team lives here, works here, and believes in the power of local connection. When you partner with Wilmington Media & Marketing, you’re not just running an ad, you’re investing in the growth of the community we share.
