SMIT – STUDIES IN MEDIA, INNOVATION AND TECHNOLOGY MAKING TECHNOLOGY SOCIETY PROOF
EXPERTISE
SMIT excels in state-of-the-art digital innovation research, offering insights into the digital transformation in all the domains within society. Our expertise includes digital inclusion, ethics, user experience and human-computer interaction, aiding businesses in understanding consumer behavior. Our projects within the health domain explores the development and use of sustainable solutions for health care using different technologies (such as the use of AI, robot-surgery, home-assistence...) . Our work on Human-Robot Interaction provides insights into human-machine collaboration, driving innovation in digital transformation and automation. Collaborating with SMIT equips businesses with strategic foresight, actionable intelligence, and tools to navigate market and regulatory challenges, fostering leadership in a digital landscape.
SMIT.RESEARCH.VUB.BE
CONTACT Pleinlaan 9 - 1050 Brussel Prof. An Jacobs an.jacobs@vub.be dr. Shirley A Elprama shirley.elprama@vub.be Melissa Wittens melissa.wittens@vub.be
GROUP OF EXCELLENCE IN APPLIED RESEARCH - GEAR
The research group SMIT at the Vrije Universiteit Brussel & IMEC is a leading Social Science & Humanities Research Centre. We focus on digital media, innovation, and technology, with over 150 researchers. It explores themes like the digital society, media economics, and policy studies, providing insights into technology’s impact on society and business. Our research covers digital inclusion, ethics, trustworthiness, user experience, and data-economics. Businesses collaborating with SMIT gain strategic foresight, actionable intelligence, and tools to navigate market and regulatory challenges, fostering innovation and leadership in a digital world.