Vladimir Georgijević
Product Designer
hi.vladika@gmail.com +381641168470
Experience
Product Designer
SMG - Swiss Marketplace Group
vladgeo.com
December 2024 - Present, Belgrade, Serbia
Led the design of the Home Owner World (Real Estate Hub) domain, driving a 57% increase in homeowners engaging with the platform—now making up 45% of all users across ImmoScout24 and Homegate.
Improved agent productivity by streamlining flows (e.g., listing creation, lead management), reducing task time by 15–25% through usability improvements.
Designed end-to-end B2B workflows for the Unified Business Management tool, used daily by 10k+ of our real estate business customers across entire Switzerland region.
Partnered with Product Manager & Engineers to deliver scalable, user-centric solutions, contributing to smoother releases and reduced design QA iterations by 30%.
Owned the Tomodachi Design System, a white-label system used across four real estate brands (ImmoScout24, Homegate, SMG, Flatfox), and partnered closely with the DevX team to align it with our frontend library, Domus.
Led a full refactor of Tomodachi using Atomic Design principles, expanding component adoption by 40% and coaching designers on best practices, which reduced design-to-delivery time by 23%.
UX/UI Designer
Fanvue May 2022 - December 2024 , London, England, United Kingdom
Led the design vision of the Fanvue platform by mapping and shaping user journeys across key domains such as Messaging, Analytics, AI tooling, Content Generation, Finance, and Payments, and crafted the full UI for both Desktop and Mobile experiences.
C onducted creator-focused user interviews and usability tests, uncovering insights that influenced roadmap direction and improved creator satisfaction by 27%.
Introduced and built the first Fanvue Design System, partnering with front-end engineers to integrate it into the Storybook library, reducing UI implementation and design handoff time by 30%.
C ontributed to Fanvue s brand refresh, helping define the new visual identity and leading the adoption of the updated branding within the Design System and across the entire product interface.
Produced core social media and email templates during Fanvue s early stages and supported Marketing & Growth initiatives with campaign design work that helped drive greater audience engagement.
UX Designer
Radicalz
January 2022 - May 2022 -Hollywood, FL
Designed email campaigns and automated flows for a variety of e-commerce brands, focusing on layouts and visuals that felt clear, engaging, and true to each client s style.
T urned campaign ideas into polished, on-brand emails by experimenting with imagery, hierarchy, and tone to match what each brand wanted to communicate.
Helped improve campaign performance through thoughtful design tweaks that led to noticeable conversion lifts (around 8–10%) for several clients.
Worked closely with developers and marketing teams to make sure every design rendered well across platforms and matched the original concept.
C reated reusable email templates that made it easier for the team to deliver campaigns quickly and consistently during busy periods.
Product Designer
Listty
August 2020 - February 2022 , Belgrade, Serbia
Led the design direction for Listty, a music-discovery app that helped users find new songs based on their taste by surfacing the most interesting snippets of tracks they hadn t heard before, offering a simple and fun way to explore and share music.
Owned the full design process , from research and early sketches to wireframes and polished prototypes, helping the team validate ideas faster and move toward a clear product vision.
Built the design system and created the UI for both iOS and Web, giving the product a consistent foundation as the team scaled and reducing redesign time by roughly 20%.
C ollaborated closely with developers to ensure smooth implementation, aligning on components, interaction patterns, and technical constraints throughout the build.
Designed social media visuals and promotional assets that supported early marketing efforts and contributed to a steady increase in user engagement across channels.
Education
ITS Information Technology School, Belgrade
Bachelor s degree, Management Information Systems. Belgrade, Serbia
Tools