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CHAIR OF THE BOARD AND BOARD MEMBER | SMARTSKIN TECHNOLOGIES, CIVICA RX | PRESIDENT EMERITUS
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Fromnonfiction,Martinventuredintofictionwithhis spytrilogycenteredontheMcVeyfamilySpies:1) Shadows of Inheritance: Family Secrets and Covert Operations,2) A Hidden War: The Spies Among Us and 3) Codes and Bullets: The Chronicles of sister Spies Formula of Deception: A Deadly Secret Hidden in Plain Sight,amurdermysterysetagainstthebackdropofa biopharmaceuticalexpoinMilan,weavesintrigue acrossEurope,blendingtravel,suspense,andcorporate drama.“Iwantedtotrysomethingdifferent,”Martin admits.“Iwasafanofspymovies,andthatiswhereI started.”Hisupcomingrelease, Codes and Bullets: The Chronicles of Sister Spies,promisestocontinuethis excitingblendofsuspense,internationalintrigue,and storytellingmastery.
ResilienceandLifeLessons
Martin'spersonaljourneythroughcancerhasprofoundly shapedhisoutlookonlifeandleadership.Confronting mortalitypromptedhimtopreserveprofessionallessons andfamilymemoriesforposterity.“Iamusingmy storytellingskillstoimmortalizeourfamily'sjourneyin atablebookforourchildrenandsiblings,”heshares.
Heemphasizesthatmotivationcomesfromtacklingnew challengesandsolvingproblems,buthealsovaluesthe simplejoysinlife.“Mywifeisreadyformetoslow downandenjoythesimplerthings,”helaughs, highlightingtheimportanceofbalanceevenforthemost drivenindividuals.
Whenaskedabouthispersonalbrand,Martinreflects humbly:“Professionally,it's'Dowhatisinthebest interestofpatients,'andpersonally,a'LovingHusband andFather.'”Hisdesiredlegacymirrorsthisethos, integrity,mentorship,andinspiration.Drawingaparallel fromindustrylegendRosemaryGibson,whocalledhim “theJuranofPharmaceuticals,”Martinaspirestobe rememberedforguidingteams,shapingleaders,and makingalastingimpactonhealthcareandliterature.
Martin's journey is a blueprint for professional reinvention and creative exploration. For individuals considering career pivots later in life, his advice is both bold and encouraging: “Don't be afraid of failure and take calculated risks. Just jump into the deep end of the pool.”
Whether in pharmaceuticals, leadership, or storytelling, Martin's life exemplifies that purpose, perseverance, and curiosity can propel one to extraordinary heights.
Martin's journey is anchored by guiding principles that have shaped his career, creativity, and character. Among his favorites are:
• “Do what you say and when you will get it done.”
• Edward Deming's: “A bad system will beat a good person every time.”
• Edward Deming's: “In God we trust, all others bring data.”
• Steve Jobs: “You can't connect the dots looking forward; you can only connect them looking backward.”
These quotes serve not only as personal mantras but also as a beacon for the next generation of innovators, leaders, and storytellers.
From a promising pharmacy student to a biopharmaceutical leader, author, and creative visionary, Martin Van Trieste's story is a testament to dedication, integrity, and the courage to reinvent oneself. As the worlds of science and storytelling continue to converge in his work, Martin exemplifies a rare blend of intellect, compassion, and imagination, truly a visionary in every sense of the word.
