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Brandcenter Alumni Salary Survey Results January 2026

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ALUMNI SALARY SURVEY RESULTS


TABLE OF OF CONTENTS CONTENTS TABLE

3 INTRODUCTION 4 - 6 SALARIES 4 5 6 6

Annual Salaries by Concentration and Level Annual Salaries by Role and Level Annual Salaries by Gender and Level Average Junior Salaries: Industry Average vs. Brandcenter Average

7 - 9 OVERALL FINDINGS 7 7 7 8 8 8 8

Job Happiness Work-Life Balance Job Modality (In-Person, Virtual, or Hybrid) Job Attributes Job Tenure Job Hunt (Top 3 reasons for planning to look for a new job) Reasons for Job Hunt

Career Preparation and Advancement (Class of 2024 and 2025) 9 Job Offers by Graduation 9 Job Level Accepted After Graduation 9 Promotion/Raise in Year Since Graduation (Class of 2024) 9 Job Preparedness (Class of 2024 and 2025 combined)

10 - 14 FINDINGS BY CONCENTRATION 10 Art Direction 11 Copywriting 12 Experience Design 13 Strategy 14 Creative Brand Management

15 ENTREPRENEURSHIP 16 FREELANCE 17 WHERE OUR ALUMS WANT TO WORK NOW 18 BRANDCENTER INVESTMENT 19 - 23 APPENDIX

19 Survey Questions

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INTRODUCTION INTRODUCTION

Dear Brandcenter Alums, Following, please find the most recent VCU Brandcenter Alumni Salary Survey Report. We conduct this survey every other year. The last report was shared in January 2024. I want to start by saying a HUGE thanks to: • Stacy Thomas (ST, 2001) and Allison Schneider (ST, 2021) of Good Run Research & Recreation for helping me improve the survey questions and logic as well as analyze the results. And, special congrats to Allison who delivered these results less than a week before she welcomed her baby boy. • If your agency or company is looking for a super talented research partner, you should check them out! They also have an amazing event space here in RVA. Contact: sally@goodrunresearch.com • Diana Tung Ojibway (AD, 2002) for turning my boring Google doc and tables into beautiful infographics. • All of our alums who contributed to this report. I am so grateful to you all for everything you do to give back to our program, including taking our survey. Purpose: • To help our students and alumni understand average salaries for their disciplines and level, and prepare them for annual reviews, salary negotiations, career shifts, etc. • We also took a look at factors beyond salary - such as how happy our alumni are at their current job, how many hours they work each week, and what companies/ agencies they want to work for next. Methodology: Online survey, 30 questions, fielded over 3 weeks in September–October 2025. Response rate: 631 alumni responses Response rate by concentration: • 22%: Art Direction • 25%: Copywriting • 12%: Experience Design/Creative Technology • 24%: Strategy/ Communications Strategy • 17%: Creative Brand Management Note: CBM and XD are newer concentrations. The CBM concentration was not offered until 2005 and Experience Design until 2008.

Response rate by graduating class: • 5%: 1998-2004 • 18%: 2005-2011 • 31%: 2012-2018 • 46%: 2019-2025 Note: Earlier graduating classes were much smaller in class size than more recent graduating classes. For example, the Class of 1998 had 48 graduates. The Class of 2025 had 86 graduates.

Five Concentrations of Study • Art Direction • Copywriting • Experience Design/Creative Technology • Strategy/Communications Strategy • Creative Brand Management Questions/Comments: Please let me know if you have questions, comments, or suggestions for future surveys/reports. Best, Ashley Sommardahl Associate Director

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Please note: • We’ve reported salaries by both concentration and specific role (wherever possible). • We did not report data by major vs. non-major market because many of our alumni work virtually and don’t live in the city where their company is located. Many live in major markets while working for companies located in non-major markets or vice versa. With norms changing on where people work and live, we didn’t feel we could accurately share salaries by city. • In addition to reporting salary averages (the sum of reported salaries divided by the number of responses), we also reported salary medians (the midpoint salary of all reported salaries). • Median is often a truer reflection of the middle of the salary range than is average, as outlier salaries (both high and low) can have a disproportionate impact on averages. We encourage consideration of both, for perspective.

Annual Salaries by Concentration and Level Q: What is your current annual salary? (open-ended; national average and median)

AD

CW

XD

ST

CBM

Junior

$67,333 Average $67,500 Median

$66,950 Average $66,000 Median

$63,829* Average $65,000 Median

$65,000* Average $65,000* Median

$60,462 Average $65,000 Median

Mid

$87,246 Average $82,547 Median

$85,833 Average $82,500 Median

$101,026 Average $90,000 Median

$90,810 Average $85,000 Median

$96,441 Average $95,000 Median

Senior

$147,683 Average $125,000 Median

$129,424 Average $125,000 Median

$151,135 Average $150,000 Median

$126,226 Average $110,000 Median

$168,619 Average $140,000 Median

Director

$211,622 Average $203,000 Median

$207,089 Average $189,500 Median

$207,042 Average $170,000 Median

$209,989 Average $185,000 Median

$210,463 Average $180,000 Median

Executive

Notes: • Because titles and hierarchy vary greatly by individual agency/company, we asked alums to define their current level. • Segments marked N/A had fewer than 5 responses and are thus excluded due to insufficient data. • Segments with 5–10 responses are reported with an asterisk (*) to indicate that results should be interpreted with caution given the small sample size. • At the executive level in particular, we recommend caution due to large variation in individual salaries.

n/a Average n/a Median

$355,356* Average $317,500* Median

n/a Average n/a Median

$236,458 Average $227,500 Median

$260,111* Average $250,000* Median

Note: This analysis does not include freelance salaries. There is a separate section for freelance data.

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Annual Salaries by Role and Level Q: What is your current annual salary? (open-ended; national average and median)

Junior

Mid

Senior

Director

Art Director

$66,850 Average $65,000 Median

$89,073 Average $87,500 Median

$133,632 Average $122,500 Median

$197,588 Average $185,000 Median

n/a Average n/a Median

Copywriter

$67,053 Average $67,000 Median

$85,000 Average $82,000 Median

$139,154 Average $125,000 Median

$212,936 Average $190,000 Median

$364,625* Average $355,000* Median

n/a Average n/a Median

$115,029 Average $105,500 Median

$181,033 Average $160,000 Median

$225,750 Average $210,000 Median

n/a Average n/a Median

$65,080* Average $65,000* Median

$93,659 Average $85,000 Median

$132,566 Average $110,000 Median

$202,054 Average $182,500 Median

$237,105 Average $220,000 Median

Marketing/ Brand Manager

n/a Average n/a Median

$96,318 Average $90,000 Median

$150,219 Average $138,500 Median

$246,966 Average $220,000 Median

$259,167* Average $260,000* Median

$61,727 Average $65,000 Median

$86,667* Average $83,500* Median

$96,429 Average $95,000* Median

n/a Average n/a Median

n/a Average n/a Median

Strategist

UX/UI/ Product Designer

Role

Account Manager

Notes: • Because titles and hierarchy vary greatly by individual agency/company, we asked alums to define their current level. • Because many alumni pursue roles ‘outside’ of their Brandcenter concentration, we asked alums to describe their role in addition to their concentration. Average and median salaries by most common roles are listed here. • Segments marked N/A had fewer than 5 responses and are thus excluded due to insufficient data. • Segments with 5–10 responses are reported with an asterisk (*) to indicate that results should be interpreted with caution given the small sample size. • At the executive level in particular, we recommend caution due to large variation in individual salaries.

Executive

Note: This analysis does not include freelance salaries. There is a separate section for freelance data. Prepared by

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Annual Salaries by gender and Level Q: What is your current annual salary? (open-ended; national average) Note: Because titles and hierarchy vary greatly by individual agency/company, we asked alums to define their current level.

2% Non-binary or write-in response 47%

51%

Male

Female

$300,000

$200,000

$64,871 $97,178 $146,282 $220,193 $273,875

Jr Mid Sr Dir Exec

$65,186 $88,160 $145,798 $198,782 $248,478

$100,000

$0

Jr

Mid

Sr

Dir

Exec

Note: This is the same trend we’ve seen in past reports where females and males start out evenly, but females fall behind as they advance into Director and Executive levels.

Average junior salaries: industry average vs. brandcenter average Note: US averages pulled from industry-specific salary reports.

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Role

US Average Salary

Brandcenter Salary

Percentage more for Brandcenter grad

Junior Art Director

$58,392

$66,850 Average $65,000 Median

11%

Junior Copywriter

$59,512

$67,053 Average $67,000 Median

13%

Junior Strategist

$60,234

$65,080 Average $65,000 Median

8%

Junior Account Manager

$52,476

$61,727 Average $65,000 Median

24%

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OVERALL FINDINGS FINDINGS OVERALL

JOB HAPPINESS Q: How would you describe the way you feel about your current job? (multiple choice) Answered they “Like” or “Love” their job.

67%

73%

60%

70%

68%

Art Direction

Copywriting

Experience Design

Strategy

Creative Brand Manager

Work-Life Balance Q: In this industry, we understand that workload varies depending on things like current projects, production, new business, etc. ON AVERAGE, how many hours per week do you work? (multiple choice)

Work MORE than 50 hours per week.

irection 25% Art D writing 23% Copy ign rience Des 4% Expe tegy t 18% Stra anagemen ve Brand M ti a re C 15%

Life

Work

Job Modality (In-Person, Virtual, or Hybrid) Q: Is your current role fully in-person, fully remote, or hybrid?

requested or mandated that you increase your in-person work time?

Current Job Modality

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Q: In the past year, has your employer

In-Person Work Mandate

8%

33%

59%

32%

68%

Fully In-Person

Fully Remote

Hybrid

Yes

No

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OVERALL FINDINGS FINDINGS OVERALL

Job Attributes Q: Thinking of where you are in your career right now, rank your top FIVE most important job attributes? Most Important Job Attributes (all respondents)

(respondents at the junior level)

Work/Life Balance Salary Growth Potential Cultural Fit Clients I want to work with/Category work

Salary Cultural Fit Growth Potential Mentorship Work/Life Balance

Job Tenure Q: How long have you been at your current job? (multiple choice)

31%

24%

29%

11%

5%

Less than 1 year

1-2 years

3-5 years

6-8 years

9+ years

Job Hunt Q: Do you plan to actively look for a new job this year? (yes or no)

48%

44%

50%

45%

47%

AD

CW

XD

ST

CBM

responded yes

responded yes

responded yes

responded yes

responded yes

Reasons for Job Hunt Q: What are the reasons you are looking for a new job? (across all respondents) Top 3 Reasons for Planning to Look for a New Job

1

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2

Job Stability

3

Do something else in the marketing/ advertising/branding industry

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OVERALL FINDINGS FINDINGS OVERALL

Career Preparation and Advancement (Class of 2024 and 2025) Job Offers by Graduation Q: How many official job offers did you receive within three months of graduation? (Official means the agency/company made a formal offer verbally or in writing including title, salary, benefits).

Class of 2024

Class of 2025

Number of jobs offered by graduation.

Number of jobs offered by graduation.

0

32% %

0

12% %

1

48%

1

41%

2

18%

2

31%

3+ 2%

3+ 16%

Job Level Accepted After Graduation

Promotion/Raise in first Year

Q: What level of job did you accept after graduation?

Q: Have you received a promotion and/or raise since

52%

Class of 2024

14%

Junior

Mid

30% Intern

2%

Senior

2%

Not yet started

you graduated?

Of the 44 Class of 2024 alums who took this survey, 39% received a promotion or raise since graduation.

Job Preparedness

(Class of 2024 and 2025 Combined) Q: How prepared did you feel in your first job post-Brandcenter?

20%

Class of 2025

45%

Mid

Junior

29% Intern

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91% reported feeling very well

2%

Senior

4%

Not yet started

prepared or prepared for their jobs.

45%

46%

4%

1%

4%

very well prepared unprepared very I haven’t prepared unprepared started my job yet

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ART DIRECTION DIRECTION ART

Employer Type

Roles

61% Advertising Agency 22% Brand-side (Nike, Target, etc.) 12% Freelance 5%

Art Director

87%

Other

8%

Copywriter

3%

Product Designer

2%

Other

Job Satisfaction

22%

I love it

45%

20%

I like it

I am indifferent

Weekly Hours Worked

8%

5%

I don’t like it

I hate it

Job Searching (in the next year)

48% 25%

50%

20%

4%

1%

40 (or below 40)

41-50

51-60

61-70

71+

YES

Years at Current Job

32%

26%

29%

9%

4%

Less than 1 year

1-2 years

3-5 years

6-8 years

9+ years

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COPYWRITING COPYWRITING

Employer Type

Roles

59% Advertising Agency 14% 2%

Copywriter

93%

Other

5%

Marketing/Brand Manager

2%

Brand-side (Nike, Target, etc.)

Brand/Strategy/Innovation Consultancy

18% Freelance 2% Startup 5% Other

Job Satisfaction

23%

I love it

50%

14%

I like it

I am indifferent

Weekly Hours Worked

11%

2%

I don’t like it

I hate it

Job Searching (in the next year)

44% 29%

48%

21%

1%

1%

40 (or below 40)

41-50

51-60

61-70

71+

YES

Years at Current Job

35%

27%

23%

10%

5%

Less than 1 year

1-2 years

3-5 years

6-8 years

9+ years

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EXPERIENCE DESIGN EXPERIENCE

Employer Type

Roles Product Designer

31%

UX/UI Designer

24%

Other

16%

Art Director

14%

13% Freelance 5% Startup

Strategist

10%

21% Other

Copywriter

5%

23% Advertising Agency 34% 4%

Brand-side (Nike, Target, etc.)

Brand/Strategy/Innovation Consultancy

Job Satisfaction

14%

46%

I love it

25%

I like it

I am indifferent

Weekly Hours Worked

11%

4%

I don’t like it

I hate it

Job Searching (in the next year)

50% 53%

43%

4%

0%

0%

40 (or below 40)

41-50

51-60

61-70

71+

YES

Years at Current Job

34%

18%

38%

8%

2%

Less than 1 year

1-2 years

3-5 years

6-8 years

9+ years

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STRATEGY STRATEGY

Employer Type

Roles

46% Advertising Agency

Strategist

71%

Other

14%

Marketing/Brand Manager

10%

Account Manager

3%

Copywriter

2%

18% Brand-side (Nike, Target, etc.) 14% 7%

Brand/Strategy/Innovation Consultancy

Freelance

2%

Startup

2% Nonprofit 6% Other 5% Research/Trend Reporting Company

Job Satisfaction

28%

I love it

42%

13%

I like it

I am indifferent

Weekly Hours Worked

16%

1%

I don’t like it

I hate it

Job Searching (in the next year)

45% 30%

52%

16%

2%

0%

40 (or below 40)

41-50

51-60

61-70

71+

YES

Years at Current Job

25%

25%

28%

14%

8%

Less than 1 year

1-2 years

3-5 years

6-8 years

9+ years

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CREATIVE BRAND BRAND MANAGEMENT MANAGEMENT CREATIVE

Employer Type 32%

Roles Marketing/Brand Manager

27%

Strategist

27%

Account Manager

21%

Other

17%

Product Designer

4%

UX/UI Designer

2%

Art Director

2%

Advertising Agency

35% Brand-side (Nike, Target, etc.) 7% Brand/Strategy/Innovation Consultancy 6% Freelance 6% Startup 14% Other

Job Satisfaction

21%

47%

I love it

12%

I like it

I am indifferent

Weekly Hours Worked

15%

5%

I don’t like it

I hate it

Job Searching (in the next year)

47% 39%

46%

12%

2%

1%

40 (or below 40)

41-50

51-60

61-70

71+

YES

Years at Current Job

27%

23%

31%

14%

5%

Less than 1 year

1-2 years

3-5 years

6-8 years

9+ years

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ENTREPRENEURSHIP ENTREPRENEURSHIP

Job Attributes Q: Have you ever considered starting your own business? (all responses) have already started 8% Imy own business

54% YES

38% NO

(agencies started by alums)

Anther Thing Arts & Letters EVERGIB

Familiar Creatures Good Run Research Haymaker

KDS&P Magnetry Red & Co.

BY CONCENTRATION

SYLVAIN The Mom Complex Words From the Woods

BY CURRENT JOB LEVEL

(answered “YES”)

(already started business)

(answered “YES”)

(already started business)

AD 54% CW 50% ST 52% CBM 56% XD 61%

AD 6% CW 5% ST 11% CBM 9% XD 10%

Junior 49% Mid 54% Senior 52% Director 57% Exec 52%

Junior 3% Mid 2% Senior 6% Director 10% Exec 29%

Job Satisfaction (for those considering entrepreneurship, their self-described happiness at their current job)

19%

47%

I love it

I like it

17%

I am indifferent

13%

4%

I don’t like it

I hate it

Career Attributes Ranking Q: For those considering entrepreneurship, what is MOST and LEAST IMPORTANT in terms of career attributes? (respondents could select multiple answers)

Most Important

Least Important

Title

1 Salary

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2 Work/Life Balance

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3 Growth Potential

1 Title

2

3

Networking Potential/ Connections

Cause-Related Work

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FREELANCE

11% of respondents reported they are freelance.

Gender

Role

Q: How long have you been freelancing?

27%

Art Director

38%

Tenure

Male

(less than 6 months)

18% 6%

Copywriter

44%

(6 months - 1 year)

Strategist

21%

(1-3 years)

35%

Product Designer

3%

(3-5 years)

14%

Other

5%

(5+ years)

27%

59% Female

3%

Non-binary

Job Satisfaction Q: How would you describe the way you feel about freelancing?

28%

41%

16%

14%

1%

I love it

I like it

I am indifferent

I don’t like it

I hate it

Average workload Q: Workload varies depending on current projects, production, new business, etc. On AVERAGE, how many hours per week do you work?

48%

38%

14%

0%

0%

40 (or below 40)

41-50

51-60

61-70

71+

Day rates Because 88% of the respondents were at the senior or director level, we combined and averaged day rates.

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SENIOR/DIRECTOR LEVEL - AVERAGE DAY RATE BY ROLE:

$1,418

$1,345

$1,286

n/a

AD

CW

ST

Marketing/ Brand Manager

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n/a

Product Designer

n/a

UX/UI Designer

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Q: What agency/company would you LOVE to work for? (open-ended)

WHERE OUR OUR ALUMS ALUMS WANT WANT TO TO WORK WORK NOW NOW WHERE

SOME OF THE MOST POPULAR ANSWERS WERE

Work for Myself. Entrepreneur

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Q: Your Adcenter/Brandcenter experience was an investment. In looking back on your decision to attend, do you consider it worth the investment? (all responses)

81% Yes, it was absolutely worth the investment.

14%

5%

I don’t know yet.

No, it was not worth the investment.

Brandcenter Network Q: How would you rate the strength of Brandcenter’s industry/alumni network (for landing jobs, finding new clients, staying current in the industry, etc.)?

81% of respondents say the Brandcenter network is somewhat or very strong.

INVESTMENT

43%

very strong

38%

14%

somewhat strong

neutral

4%

1%

somewhat weak

weak

Brandcenter Connections Q: Has a Brandcenter alum or connection ever helped you land a job?

70% of respondents say a Brandcenter alum or connection has helped them land a job.

Brandcenter Resources Q: Which, if any, of the following Brandcenter resources have you used since graduating? (multi-select)

84% of respondents have used at least one Brandcenter resource since graduating.

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51%

57%

32%

56%

16%

Job postings via Brandcenter social media or email

Alumni Salary Survey Report

Attended an alumni event

Reached out to Ashley Sommardahl or Brandcenter faculty for alum/ recruiter/ Industry contacts or advice

None of the above

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SALARY SURVEY SURVEY QUESTIONS QUESTIONS SALARY

1. Welcome! Thank you for supporting the school and its past/present/future students by completing this survey. This should take ~5 minutes to complete, and the results will be used to publish the biennial Brandcenter Alumni Salary Report. Let’s get started! What year did you graduate? [Drop down: 1998-2025] 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 [Show next 4 questions if Q1 Grad Year = 2023, 2024, or 2025] 2025 2. How many official job offers did you receive within three months of graduation? (Official means the agency/company made a formal offer verbally or in writing including title, salary, benefits). 0 1 2 3+

3. What level of job did you accept after graduation?

Intern Junior Level Mid Level Senior Level I haven’t started my job yet

4. How prepared did you feel in your first job post-Brandcenter?

Very well prepared Prepared Unprepared Very unprepared I haven’t started my job yet

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SALARY SURVEY SURVEY QUESTIONS QUESTIONS SALARY

[Show if Q1 Grad Year = 2023 or 2024] 5. Have you received a promotion and/or raise since you graduated?

Yes No 6. What concentration were you at the Adcenter/Brandcenter? Art Direction Copywriting Strategy/Communications Strategy Creative Brand Management Experience Design/Creative Technology 7. Which of the following best describes the type of role you’re currently in/your discipline? We know roles often overlap/blur, so please choose the one that aligns most with your current position at your current employer. Art Director (jr, mid, sr, ACD, CD, GCD, CCO, etc.) Copywriter (jr, mid, sr, ACD, CD, GCD, CCO, etc.) Strategist (jr, mid, sr, director, GPD, CSO, etc.) Account Manager (jr, mid, sr, supervisor, director, etc.) Product Designer (jr, mid, sr, supervisor, director, etc.) UX/UI Designer (jr, mid, sr, supervisor, director, etc.) Digital/Motion designer (jr, mid, sr, supervisor, director, etc.) Marketing/Brand Manager (jr, mid, sr, supervisor, director, CMO,etc.) Other (Please specify) 8. All agencies/companies define titles in different ways and have their own ways of explaining hierarchies. How would you define your current level? Junior level Mid level Senior level Director level Executive level 9. In which city/metro area do you live? Atlanta Austin Boston Boulder/Denver Chicago Los Angeles Minneapolis New York City Portland Raleigh/Durham Richmond San Francisco Seattle Washington DC/Northern Virginia Other (Please Specify)

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SALARY SURVEY SURVEY QUESTIONS QUESTIONS SALARY

10. Is your current role fully in-person, fully remote, or a hybrid? Fully in-person Fully remote Hybrid 11. In the past year, has your employer requested or mandated that you increase your in-person work time? Yes No 12. There are lots of different ways to describe a company/organization, and all have their own ways of defining themselves. Which best describes the company that you currently work for? Freelance/Self Full-service advertising agency Digital advertising agency Brand/strategy/innovation consultancy Brand-side (Nike, Target, Apple, etc.) Nonprofit Start-up Research or trend reporting company College or University Other (Please Specify)

[Show if Q12 = Freelance/Self] 13. How long have you been freelancing?

Less than 6 months 6 months – 1 year 1 – 3 years 3 – 5 years Over 5 years

14. What is your average day rate? Please enter a number (no $ symbol). ________________________________________________________________

15. Have you ever considered starting your own business? Yes No I already have started my own business

[Show if Q15 Grad Year = I already have started my own business] 16. What is the name of your business? ________________________________________________________

17. What is your annual salary? Please enter a number with no $ symbol (ex: 80,000). If you are working abroad, please convert to USD. ______________________________________________________________________________________________

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18. How would you describe the way you feel about your current job?

SALARY SURVEY SURVEY QUESTIONS QUESTIONS SALARY

I hate it. I don’t like it. I am indifferent. I like it. I love it. 19. Thinking of where you are in your career right now, rank your top THREE most important job attributes. (#1 spot = your most important attribute. Label ONLY your top 3 with a 1, 2 or 3 in the corresponding boxes.) Global/cultural impact Mentorship Clients I want to work with/category work Cultural fit Salary Cause-related work Work/life balance Title Networking/potential connections Growth potential Company/agency’s notoriety Autonomy 20. Workload varies depending on current projects, production, new business, etc. ON AVERAGE, how many hours per week do you work? 40 (or below 40) 41-50 51-60 61-70 71+ 21. How long have you been at your current job? Less than 1 year 1-2 years 3-5 years 6-8 years 9+ years 22. Do you plan to actively look for a new job this year? Yes No

[Show if Q22 = Yes] 23. What is the TOP reason you plan to look for a new job? (choose one)

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I want a higher salary. I want a higher title. I want to move to a new city. I want to do something else in marketing/advertising/branding industry. I want to leave marketing/advertising/branding and do something else. I want to feel more challenged. I want more job stability. Other (Please specify)

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SALARY SURVEY SURVEY QUESTIONS QUESTIONS SALARY

24. Your Adcenter/Brandcenter experience was an investment—in time, money, energy, and likely more. We want to know: in looking back on your decision to attend, do you consider it worth that investment? Yes, it was absolutely worth the investment. No, it was not worth the investment. I don’t know. 25. Has a Brandcenter alum or connection ever helped you land a job? Yes No 26. Which, if any, of the following Brandcenter resources have you used since graduating? Job postings via Brandcenter social media or email Alumni Salary Survey Report Attend an alum event Reached out to Ashley Sommardahl or Brandcenter faculty for alum/recruiter/industry contacts or advice None of the above

27. How would you rate the strength of Brandcenter’s industry/alumni network (for landing jobs, finding new clients, sharing resources, staying current in the industry, etc.)? Very strong Somewhat strong Neutral Somewhat weak Very weak 28. Just a few more questions! Thanks for hanging. This question is optional, but if you’ve got an idea we’d love to hear it! What resource(s) could the Brandcenter provide to better support you as an alum?

________________________________________________________ 29. What agency/company would you LOVE to work for?

________________________________________________________ 30. How would you describe your gender? Female Male Non-binary Gender not listed. My gender is ________________

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Create a flipbook
Brandcenter Alumni Salary Survey Results January 2026 by Brandcenter at VCU - Issuu