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Vanderbilt Master of Marketing Employment Report 2025

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MASTER

2025 EMPLOYMENT REPORT

FRIENDS AND ASSOCIATES OF VANDERBILT BUSINESS:

FRIENDS AND ASSOCIATES OF VANDERBILT BUSINESS:

I am pleased to present the Vanderbilt Master of Marketing Class of 2025 Employment Report. In the program’s ninth year, we are proud to share strong outcomes from graduates during a difficult job market. Within six months of graduation, 84% of job-seeking graduates secured and accepted a full-time, short-term, or internship offer, reflecting our students’ persistence and adaptability in a market shaped by evolving employer needs.

Versatile Career Pathways: The Class of 2025 pursued a wide range of roles, underscoring the breadth of the Vanderbilt Master of Marketing skill set. This year’s top job functions included sales (23%) and digital marketing (15%), with additional graduates moving into general marketing, operations, brand/product, analytics, marketing communications, and other roles. These outcomes reflect shifting market demand and our students’ readiness to contribute across functional areas.

Industry and Employer Diversity: Graduates accepted roles across many sectors, led by media/entertainment (27%) and healthcare (13%), along with client services and technology, among others. In total, the class accepted 52 offers from 51 different employers, highlighting the program’s broad reach and the strong reputation of our students in the marketplace.

Alumni and Community Impact: We remain grateful for the alumni and community partners who support our students. This year, 24% of accepted offers came through school-facilitated activities, including alumni, faculty, and staff referrals, on-campus recruiting, and internships. Graduates also demonstrated strong initiative, as 76% of accepted offers were driven by student-led efforts, including personal networking and online job searches.

I am incredibly proud of the Vanderbilt Master of Marketing Class of 2025 and thankful for the alumni and employer partners who make these outcomes possible. Their engagement, combined with the students’ consistent effort and their coaching partnership with the Career Management Center, continues to strengthen the program and expand opportunities for future classes.

Sincerely,

$62,727 is the average base salary for the Class of 2025

84% of the Class of 2025 accepted a full-time or internship offer within 6 months of graduation

51 employers hired members of the Class of 2025

CLASS OF 2025 Full-Time

Employment Statistics

Salary Data

Total Class Average Median Low High Base Salary*

Class of 2025 Profile

*Salaryreportisbaseduponusablesalaryinformationon81%ofthosegraduateswhoacceptedajob. **15%ofgraduateswhoreportedbasesalaryalsoreportedreceivingasigningbonus.

Source of Accepted Offers

Timing of Offers & Acceptances

Geographic Region

Southwest (AZ, CO, NM, OK, TX)

West (AK, CA, HI, ID, MT, NV, OR, UT, WA, WY) 4% Midwest (IA, IL, IN, KS, MI, MN, MO, ND, NE,

(DC, DE, MD, PA, VA, WV)

LIST OF EMPLOYERS

AllianceBernstein L.P.

Alvarez & Marsal

Arango Insulation*

Arcis Golf

Atelier Savas

Barn2Door

BPD Healthcare

Brand Builders Group

Carter’s, Inc.

Citizen Relations

Dell Technologies Inc.

Dick’s Sporting Goods, Inc.

Digitas Inc.

Distalmotion

East River Digital*

EOA Architects

Fannie Mae

Fisher Phillips LLP

Fortitude Re

Hello There Collective*

HSM Solutions

HUNGRY*

ICU Medical, Inc.

Infopro Digital, Inc.*

Ipsos*

IVX Health

*Indicatesanemployerthathiredatleastonecandidateonastudentvisa

Kimley-Horn

Lenovo

Logo Brands

Long Island Speech

Medix

Miracle-Ear, Inc.

Mutual of Omaha

Of Note

PepsiCo, Inc.

PwC

R Public Relations Firm

Sage Hospitality Group

Shore Capital Partners, LLC

Job Function

Owen

THE ARMORY*

The Brand House Collective

The Home Depot, Inc.

The Surf Lodge Montauk

T-Mobile US, Inc.*

United States Tennis Association

Coaching

University of Montana

Vanderbilt University Owen

Graduate School of Management

Vetcove

VX Media*

Whitehardt

Wieden+Kennedy

615.322.2534

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