2024-2025
Valpo Athletics BRAND ONE-SHEET COLOR
Y E L L OW
GOLD
B R OW N
HEX (web, social):
HEX (web, social):
HEX (web, social):
#FFE300
#F5B80A
#5C3000
DA R K B R OW N
WHITE
HEX (web, social):
#FFFFFF
#331A00
CMYK (print):
CMYK (print):
CMYK (print):
0 7 100 0
0 22 100 0
0 68 100 67
CMYK (print): 33 66 76 68
Pantone (print):
Pantone (print):
Pantone (print):
PMS 107 C
PMS 1235 C
PMS 1535 C
colors are not permitted • C MYK is the preferred colorspace Designworks uses for print
• Pantone (PMS) color is preferred for promotional and giveaway items, including t-shirts, hats, or anything with only a logo imprint.
In order for our communications to be effective, they must be inclusive. After all, our audiences are broad, and accessibility is important for serving everyone. Whenever possible, we want to remove barriers that prevent interaction with our messages. This color matrix demonstrates the options available for applying text, using our brand colors, to achieve a AA level of accessibility compliance. The matrix
Don’t forget that the size of the text will also influence the degree of legibility and compliance.
TEXT COLOR
is a quick and clear reference guide for colors that are easy for everyone to read.
0 0 00
Pantone (print):
TEXT ACCESSIBILITY
combining foreground and background
CMYK (print):
PMS 476 C
Other important color notes: • V alparaiso University’s secondary
HEX (web, social):
BACKGROUND COLOR