How to talk(write) to an audience We communicate with our students in a variety of ways, including through social media channels, newsletters and e-mail. It is important that students not only hear us but understand what we are saying. Here are some pointers for you to consider when talking to your audience. Who are you talking to? Think about who you are talking to and what their level of understanding will be. If you are talking to the whole student population, remember that there will be a range of language/reading abilities. In addition, students will have different interest levels in different topics, and they will have differing understanding of different topics. Considerations What do they already know? If the audience is deemed to have a low level of understanding (of a topic) you should aim to avoid acronyms, avoid using vague words and phrases and avoid assumptions. For examples, please refer to the following tables. Instead of saying Go to the Hub
Why not try Go to the Undeb Bangor Activities Hub, that’s located above Bar Uno on the Ffriddoedd Site
Contact the club
You can contact the Men’s Football, sport club by e-mail or through their Instagram handle @ExampleOfInstaHandle You can contact the circus society by e-mail or through their Instagram handle @ExampleOfInstaHandle You can contact project leaders of Sblat, the volunteering project, by email or through their Instagram handle @ExampleOfInstaHandle Undeb Bangor’s Athletic Union are taking part in Movember and you can join in with the fundraising by donating though the webpage, www.webaddress.com If you have any issues regarding your course, then you can contact your Course Rep. Each course has a Course Rep, and they are here to help you The ‘Eating Pancakes’ campaign is our biggest ever attempt to get students involved in making pancakes.
Contact the society
Contact the project
The AU Movember page
Tell a rep about your problems
This campaign is the best yet
What’s changed? State what the Hub is and where it is located. Don’t assume that everyone knows where it is. Not everyone will know what a ‘club’ is or how exactly you get in touch with them. Be specific. Be specific.
Not everyone will know what a ‘project’ is. Be specific. Use Athletic Union instead of the acronym AU. Expand on Movember and explain that it’s a fundraising event. Not everyone will know what a ‘rep’ is. Be specific.
Tell them what the campaign is and why it’s the best yet.