SPEND DIVE
Lodging spending includes dollars spent on second homes. Transportation includes both local and air transportation.
FOOD & BEVERAGE
$417M 30%
Q1-4 CY 2022 1/1/22 – 12/31/22
VISITOR IMPACT VISITOR VOLUME
9.4M
Visitor volume increased nearly 4% in 2022, adding over 300 thousand visitors. As a result, visitor volumes reached 9.7 million, 99% of prepandemic levels.
RETAIL
LODGING
$299M
$270M
22%
20%
TRANSPORT
REC / ENT
9.7M
^3.8% 2021
2022
VISITOR DIVE
2019
2020
2021
2022
Total Visitors
9.9
7.2
9.4
9.7
Day
6.6
4.8
6.1
6.4
$233M
Overnight
3.3
2.5
3.2
3.3
17%
VISITOR SPENDING
$1.4
Tulsa visitor spending continued to show strong growth as visitors spent $1.4 billion in 2022, an increase of nearly 13% that increased spending by $150 million, surpassing prepandemic levels for the first time.
RECORD YEAR
BILLION
Visitor Spending in Tulsa 2022
7.2%
45.5%
$1,239
$1,229
12.5%
$1,383
$163M 12%
SPEND TREND
2021
2022
2022 GROWTH
% RELATIVE TO 2019
Total Visitor Spending
$1,229
$1,383
12.5%
111.6%
Lodging*
$229
$271
18.2%
116.7%
Food & Beverage
$378
$417
10.5%
109.8%
Retail
$280
$299
6.7%
107.5%
Transportation
$181
$205
13.4%
123.1%
Recreation
$139
$163
17.6%
107.4%
Air Transportation
$23
$28
22.8%
91.7%
* Lodging includes spending on second homes.
-31.8%
$845
SPEND GROWTH
SPEND CONTEXT The nearly $1.4 billion in visitor spending means that $3.8 million was spent EVERY DAY by visitors in Tulsa.
Tulsa visitor spending amounts in $ millions 2019
T UL S A R E GION A L T OUR IS M
2020
2021
$3.8
MILLION Daily Visitor Spending
2022 (CY 2022)
All data reflects 1/1/22-12/31/22
Source: Tourism Economics
ECONOMIC & EMPLOYMENT IMPACT HISTORIC IMPACT Direct visitor-supported employment expanded 8% in 2022, adding an additional 905 jobs to Tulsa’s visitor economy. Visitor supported employment reached 102% of pre-pandemic levels.
EMPLOYMENT DIVE
12,618 Direct Jobs
EMPLOYMENT GROWTH Visitor activity sustained 12,618 direct jobs in 2022, with an additional 3,134 jobs supported from the indirect and induced impacts of visitor activity. The total jobs impact recovered to 15,751 in 2022, approximately one of every 25 jobs (4%) in Tulsa.
2,041 Indirect Jobs
15,751 Total Jobs
1,093 Induced Jobs
EMPLOYMENT CONTEXT If every visitor supported employee in Tulsa were in one place, it would be enough to fill the BOK Center.
15,751 Total Jobs
+ BONUS: COMMUNITY SHARED VALUE
$154M
The $154 million in state and local taxes generated by tourism would cover the average salaries of over 3,600 school teachers in Tulsa.
T UL S A R E GION A L T OUR IS M
State & Local Taxes
(CY 2022)
All data reflects 1/1/22-12/31/22
Source: Tourism Economics