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AI Directory 2020

Page 1

NEXT STEP IN TRUSTED GENETICS

2 0 2 0 S E M E N D I R E C TO RY

GENEPLUS LEARN MORE AT

GENEPLUSBRANGUS.COM


UNRIVALED. GENETICS THAT WORK FOR YOU.

Welcome to the GENEPLUS semen directory. We realize there are multiple options and breeds to choose from when selecting your genetics and we appreciate you taking the time to view this outstanding offering. The beef cattle industry is rapidly advancing on a number of fronts and as seedstock producers we believe that helping you stay on the cutting edge is one of our tallest tasks. Our vision has always been to produce offspring that are multi-trait balanced, superiorly structured, easy to handle and adaptable to a wide range of environments across the globe. The sires within this catalog excel on all these fronts and more. Unlike some AI sire offerings you will see, IMF and $values are not the sole selection criteria in this directory, rather a more wide sweeping approach has been taken, with fertility and a cow’s ability to lay down and have a calf every 365 days at the forefront of our mind.

We invite you to thoroughly study this lineup and feel free to call any of our staff or partners to visit about how these bulls fit into your operation. Proven breed leaders like Beacon, Brickhouse, Business Line and Tradition are in hand along with rising stars like Signal, Currency and Abstract, among a host of others. Do note that we have a special pricing structure for semen utilized within commercial operations and in addition have a special on all registered orders placed before May 1st. We look forward to being a part in your genetic progress as we take the Next Step in Trusted Genetics togethers. Sincerely, Vern, Randy, Bill, Nic, Cody and Emmy The GENEPLUS Team


NEXT STEP THE

“

IN TRUSTED GENETICS

You never change things by fighting the existing reality. To change something, build a model that makes the existing model obsolete. Buckminster Fuller

”

20th Century American Architect

The past eleven years and forty-seven sales we had under our previous brand were great to us. We experienced success that far exceeded our expectations. It has ignited the fire in our gut to be the most comprehensive and advanced genetic representation within the Brangus breed. No doubt, we have all experienced changes in life at some point—business changes, changes in views, system changes and changes in dynamics. Therefore, in 2020, we feel it is time to make a leap into the Next Step in Trusted Genetics: GENEPLUS. The brainchild of Vern Suhn, Bill Davis, Randy Schmidt and Nic Cornelison, the goal of GENEPLUS is to continue to build upon the view and vision we have held closely for years in producing a product that fits a wide range of environments, production systems and price points.

Another unique thing you’ll notice in each of these operations (which should not be unique but in the purebred business has become such) is that fertility is of utmost importance. Cows are expected to calve every 365 days, if not they’re losing money. We can pack all of the performance, carcass and $values into one we want but if they can’t calve on time, they’ll never work in the long run.

The beef business has seen tremendous technological advancements over the past decade. The partners of GENEPLUS will continue to be on the cutting edge of technology and information.

-Vern Suhn (620) 583-3706

Our goal at GENEPLUS is simple-we want to sell a superior product at a fair price. We strive to produce genetics we are proud to raise and our customers are proud to own.

-Bill Davis (336) 210-1222

The cattlemen within GENEPLUS have a number of things in common but one thing you notice upon entering each of our operations, we’re all grass guys. We believe grass was put on this earth for cows to graze, and cows were put here to survive on grass. If you have to carry everything a cow eats to her to survive, your pocketbook will never survive.

We are in the information age in every aspect of life, and this ranks high for GENEPLUS as well. We love data, information and analyzation of everything we can measure. We take all weights with a scale, accurately construct contemporary groups, have fully embraced DNA and are constantly accessing EPD’s to utilize as a tool in our selection criteria.

We believe in data and the value it provides to GENEPLUS as we evaluate our operations and the profitability that it drives to our customers.

-Randy Schmdit (903) 278-7777


We still value phenotypic selection. By nature we view cattle with our eyes. We employ each and every afore mentioned tool equally and accurately but at the end of the day we still like to view them from the ground up and expect correct feet and leg structure and appreciate moderate framed, deep sided, expressively muscled cattle with substance and style that appeal to the broader market place, regardless of their geographic region. The demand and need for the right Brangus and Ultrablack influence in the beef industry continues to grow as feeders and packers understand that these cattle will outperform the popular English breed without sacrificing carcass. All the while cow/calf producers are realizing the tangible and intangible characteristics Brangus and Ultrablack cattle can inject from increased performance, exceptional mothering ability, reduced hair coat and increased heat tolerance in a package that is highly marketable and readily accepted.

We hold our commitment to Trusted Genetics in high regard. We believe in firm handshakes and square deals. Our word is our bond.

-Nic Cornelison (256) 242-3124

All of these things are important and highly valued within our production system and industry vision. But all are useless without a deep trust between us, as the seedstock producer, and you, our customer. We are an open book. No games and no gimmicks, just good cattle, good people and a relationship built over time on trust, knowing that what we say is and will always be what we say it is. GENEPLUS, The Next Step in Trusted Genetics.

GENEPLUS LEARN MORE AT

GENEPLUSBRANGUS.COM

GENEPLUS


FOR REFERENCE. OR HIGHER CALVING EASE:

CSS QUALIFIED

PAGE #

SUHN’S MAJESTIK BEACON 30C

YES

5

SUHN'S TTT LM SIGNAL 30E13

YES

6

CB WRANGLER 561F3

NO

7

Foundation • Tradition • Trail Boss • Majestik Beacon Brickhouse • Business Line • Epic • Upgrade Future Focus • Signal • Synergy • Trinity • Prime Cut Abstract • Oracle • Wrangler • Masterpiece Warlock • Chophouse

CB PR PRIME CUT 415E11

YES

8

SUHN'S SYNERGY 416E23

NO

9

SUHN'S CN TRINITY 919E2

NO

9

SUHN'S BUSINESS LINE 30D26

YES

10

OR HIGHER CARCASS:

CB TRADITION 63A

YES

11

Tradition • Trail Boss • Majestik Beacon • Brickhouse Business Line • Epic • Upgrade • Future Focus • Signal Trinity • Currency • Prime Cut • Abstract • Oracle Masterpiece • Warlock • Chophouse

CB ORACLE 468F15

NO

12

SF BRICKHOUSE 909D9

YES

13

SUHN'S FOUNDATION 331Z28

YES

14

SF CHOPHOUSE 160F4

NO

14

SUHN'S EPIC 331D16

YES

15

YON CRC WARLOCK D524C

NO

15

VOREL CURRENCY 25E8

NO

16

VOREL ABSTRACT 25E9

NO

16

CRC FUTURE FOCUS 21244D4

YES

17

CRC UPGRADE 55D3

NO

17

SUHN'S TRAIL BOSS 30B3

NO

18

CB MASTERPIECE 2051F

NO

18

Tradition • Signal • Trinity • Currency • Prime Cut Abstract • Oracle • Masterpiece

OR HIGHER GROWTH:

OR HIGHER MATERNAL:

Foundation • Tradition • Trail Boss • Majestik Beacon Brickhouse • Epic • Upgrade • Future Focus • Signal Synergy • Trinity • Currency • Prime Cut • Abstract Oracle • Wrangler • Chophouse

OR HIGHER DISPOSITION:

Tradition • Trail Boss • Majestik Beacon • Brickhouse Business Line • Epic • Upgrade • Future Focus • Signal Synergy • Trinity • Currency • Prime Cut • Abstract Wrangler • Masterpiece • Warlock • Chophouse

BULL'S NAME

EPD’s are reflective of the February 2020 genetic evaluation.

TO PURCHASE SEMEN...

Please contact any of the individuals listed below to purchase semen. You can also purchase semen online by visiting our website. Shipping of any semen purchased online will be handled separately thru Integrated Breeders Service. Vernon Suhn • vern@geneplusbrangus.com • (620) 583-3706 Cody Gariss • cody@geneplusbrangus.com • (417) 425-0368

Emmy Todd • Office Manager • emmy@geneplusbrangus.com • (877) 436-3877 GENEPLUSBRANGUS.COM


SUHN’S MAJESTIK BEACON 30C

UB10292617

UB 2

Owned by: CHIMNEY ROCK CATTLE COMPANY, SUHN CATTLE COMPANY & LAKE MAJESTIK FARMS

2/14/15

$40 PER UNIT

CB FINAL CUT 924X TJM THREE D 302A OAKS MS PATTON 302X3

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

MYTTY IN FOCUS SCC MISS MYTTY 30Z5 SUHN’S MS DUKE 30M

5.7

0.9

51

112

4

30

3.6

1.32

0.65

0.00 -0.035

30%

CALVING EASE:

▶ ▶ ▶ ▶ ▶

TOP

GROWTH:

TOP

2%

TOP

1%

CARCASS:

TOP

TOP

15%

3%

MATERNAL:

FT

TOP

5% DISPOSITION:

A true game changer who has surpassed his sire in terms of a total performance improver. Beacon is wide based with tremendous dimension and capacity, moving out with exceptional ease. Possessing a tremendous EPD package, his progeny hold true with exceptional growth and performance that truly outrun their contemporaries.

SUHN’S BEACON 919F12 - SON OF BEACON

His dam is one of the most proven Ultrablack females in the breed, as the dam of Beacon and Signal, and was the $40,000 selection of Lake Majestik and TTT in 2019. A true curve bender, Beacon will add breed-leading performance and carcass in a moderate BW package. SUHN’S MISS BEACON 416F58 - DAUGHTER OF BEACON PAGE 5

GENEPLUSBRANGUS.COM


SUHN’S TTT LM SIGNAL 30E13

CB FINAL CUT 924X TJM THREE D 302A OAKS MS PATTON 302X3 MYTTY IN FOCUS SCC MISS MYTTY 30Z5 SUHN’S MS DUKE 30M CALVING EASE:

▶ ▶ ▶ ▶ ▶

2/10/17

$40 PER UNIT

BW

WW

YW

M

TM

CEM

SC

REA

IMF

9.8

-3.2

38

86

7

26

3.7

1.29

0.57

0.04 -0.032

TOP

UB 2

Owned by: SUHN CATTLE COMPANY, LAKE MAJESTIK FARMS & TTT BRANGUS FARM

CED

1% GROWTH:

UB10353471

TOP

1%

TOP

15%

TOP

5%

CARCASS:

TOP

25% MATERNAL:

TOP

3%

TOP

10% DISPOSITION:

Full brother to Majestik Beacon, with a proven calving ease profile and an improved sheath angle. Tremendous consistency abounds within his pedigree and cow family, adding predictability to his future. The first progeny of Signal have immensely impressed, with cattle carrying extra style and curve bending performance.

TJM THREE D 302A - SIRE OF SIGNAL

Signal saw heavy use in registered programs and commercial heifer projects in 2019, and with an elite EPD profile, he is certain to continue the upward trend into 2020. Utilize Signal on a wide range of females, both UB and Brangus, with his progeny out of Brangus dams receiving an R number when registered. SCC MISS MYTTY 30Z5 - DAM OF SIGNAL PAGE 6

GENEPLUSBRANGUS.COM

FT


CB WRANGLER 561F3

R10384910

Owned by: JACKSONS DOUBLE J BRANGUS & CAVENDER BRANGUS

TJM THREE D 302A SUHN’S MAJESTIK BEACON 30C SCC MISS MYTTY 30Z5 SUHN’S CHISHOLM 331W45 CB MS CHISHOLM 561B2 CB MS TANK 561X CALVING EASE:

▶ ▶ ▶ ▶

GROWTH:

1th Gen.

$40 PER UNIT

CED

BW

WW

YW

M

TM

CEM

SC

REA

5.4

2.2

43

85

8

29

3.4

0.63

0.51

TOP

5%

2/27/18

TOP

5%

CARCASS:

TOP

TOP

15%

30%

MATERNAL:

IMF

FT

-0.02 -0.040

TOP

20% DISPOSITION:

Arguably the most expressively muscled Three D descendant to sell to date as the lead-off bull at Cavender’s in 2019. Wrangler combines his three-dimensional style and appeal with a true moderation of frame and exceptional foot and leg structure. Big bodied, big boned, big hipped and sound, his high caliber performance and phenotypic appeal will lead him to success.

SUHN’S MAJESTIK BEACON 30C - SIRE OF WRANGLER

Utilize Wrangler on Brangus, Ultrablack and Angus females needing true volume, shape and stoutness without added frame.

CB MS TANK 561T4 - FULL SISTER TO GRAND DAM OF WRANLGER PAGE 7

GENEPLUSBRANGUS.COM


CB PR PRIME CUT 415E11

CB FINAL CUT 924X TJM THREE D 302A OAKS MS PATTON 302X3 CRC NORTH STAR 9U8W3 CB MS NORTH STAR 415Z CB MS BLANDA 415X7 CALVING EASE:

▶ ▶ ▶ ▶ ▶

GROWTH:

R10359393

5th Gen.

Owned by: PENNRIDGE RANCH & CAVENDER BRANGUS

CED

BW

5.4

0.1

$40 PER UNIT

WW

YW

M

TM

CEM

SC

REA

IMF

FT

32

54

5

21

3.6

0.59

0.29

-0.01

-0.042

TOP

TOP

25%

2/9/17

CARCASS:

35% MATERNAL:

DISPOSITION:

Uniquely made son of the breed icon Three D, an outlier in type and data. A moderate BW option with extra punch Prime Cut, covers multiple bases. Moderate framed and expressively muscled, his excellent sheath design sets him apart. Prime Cut’s dam is a highly functional North Star daughter, who is extremely consistent in her production pattern.

CB THREE D 415E8 - FULL BROTHER TO PRIME CUT

Utilize Prime Cut to moderate frame, add shape and improve sheath angle on a wide range of females.

CB THREE D 415E13 - FULL BROTHER TO PRIME CUT PAGE 8

GENEPLUSBRANGUS.COM


SUHN’S SYNERGY 416E23

R10353676

5th Gen.

Owned by: SUHN CATTLE COMPANY & CHIMNEY ROCK CATTLE COMPANY

▶ ▶ ▶ ▶ ▶ CB FINAL CUT 924X TJM THREE D 302A OAKS MS PATTON 302X3 LTD OF BRINKS 415T28 SUHN’S MISS LTD 416X9 SUHN’S MISS NIMITZ 416P30 CALVING EASE:

GROWTH:

2/7/17

$40 PER UNIT

The most maternal son of Three D to date, stemming back to the 416 cow family made famous at Suhn’s. Long, deep and complete, Synergy wraps performance and soundness in one package. His dam is a highly productive LTD daughter out of 416P30, who was a tremendous female producer. His first progeny offered to the public was a $15,500 open heifer calf selected by Star G Ranch, Van, TX through the CRC 2019 sale. Synergy’s progeny are very complete in their makeup, following his pattern with extra volume and an improved sheath angle.

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

1.8

2.8

36

67

4

22

3.1

0.53

0.31

-0.06 -0.049

TOP

TOP

15%

TOP

20%

25%

CARCASS:

SUHN’S CN TRINITY 919E2

FT

MATERNAL:

R10349620

DISPOSITION:

5th Gen.

Owned by: SUHN CATTLE COMPANY & CROSS N FARM

▶ ▶ ▶ ▶

2/1/17

$40 PER UNIT

Elite calving ease genetics with excellent performance and above average carcass. Trinity is a square made, eye appealing individual with extra shape for a calving ease sire. His dam is a highly fertile North Star daughter who has excelled in the Suhn herd. One of the most calving ease Three D sons on the market, Trinity is a very appealing option for registered and commercial heifer projects.

$30 PER UNIT

CB FINAL CUT 924X TJM THREE D 302A OAKS MS PATTON 302X3

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

CRC NORTH STAR 9U8W3 SUHN’S MISS NORTH STAR 919A3 SUHN’S MISS LTD 919Y13

7.3

-1.2

28

53

2

16

4.1

0.37

0.31

0.03

-0.037

10%

CALVING EASE:

GROWTH:

TOP

TOP

TOP

20%

15% CARCASS: PAGE 9

GENEPLUSBRANGUS.COM

MATERNAL:

DISPOSITION:


SUHN’S BUSINESS LINE 30D26

MC ONSTAR 924W4 VF-OAKS ONLINE 918Y3 VOREL MS AFFIRMED 918U4 CRC NORTH STAR 9U8W3 SUHN’S MISS NORTH STAR 30A SUHN’S MISS PATTON 30X5 CALVING EASE:

▶ ▶ ▶ ▶ ▶

GROWTH:

R10327046

3/6/16 $50 PER UNIT

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

4.9

0.8

46

80

0

23

3.6

1.65

0.60

0.12 -0.044

TOP

3%

5th Gen.

Owned by: ALFONSO ALVAREZ GONZALEZ, CLOVER RANCH, TAJO RANCH, LLC & SUHN CATTLE COMPANYY

TOP

TOP

10%

CARCASS:

1% MATERNAL:

TOP

10%

FT

TOP

30%

DISPOSITION:

One of the most phenotypically correct Brangus herd sires to sell in the modern era. Business Line progeny have mirrored his outstanding combination of performance, data and eye appeal. Built from the ground up, Business Line and his progeny are sound with an excellent foot design.

SUHN’S BUSINESS LINE 416G12 - SON OF BUSINESS LINE

An outcross pedigree to many, his dam is one of the top donors at Suhn’s, packing in a solid maternal base into the Business Line progeny. Business Line is excelling in making Ultrablacks with tremendous balance, as well as Brangus needing more punch and breed character.

SUHN’S MS BUSINESS LINE 416F49 - DAUGHTER OF BUSINESS LINE PAGE 10

GENEPLUSBRANGUS.COM


CB TRADITION 63A

R10239893

Owned by: JACKSONS DOUBLE J BRANGUS, GIFFIN BRANGUS, HATFIELD BRANGUS & CAVENDER BRANGUS

SUHN’S AFFIRMED 416N4 CB HOMBRE 541T3 MS BRINKS BRIGHT SIDE 541K28 CADENCE OF BRINKS CB CADENCE 63R MS HD BRIGHT SIDE 63L3 CALVING EASE:

▶ ▶ ▶ ▶ ▶

GROWTH:

4th Gen.

CED

BW

WW

YW

M

TM

CEM

5.2

0.5

36

64

7

25

4.0

TOP

15%

TOP

25%

CARCASS:

TOP

30%

TOP

2/21/13 $40 PER UNIT

SC

REA

IMF

FT

0.82

0.28

0.02

-0.031

TOP

25%

20%

MATERNAL:

DISPOSITION:

Tradition will go down as one of the great female producers of his time. A combination of calving ease, performance and carcass, his progeny are more than just maternal. Tradition works on a wide range of cows, both in the Brangus and Ultrablack arenas. Tradition’s ability to keep cattle out of the cull pen is admirable.

CB TRADITION 468E17 - SON OF TRADITION

Consistent, complete and correct, Tradition will fill in the gaps that many sires can’t.

CRC TRADITION 4907F7 - SON OF TRADITION PAGE 11

GENEPLUSBRANGUS.COM


CB ORACLE 468F15

R10384844

5th Gen.

Owned by: SCHMIDT FARMS, LLC., LAKE MAJESTIK FARMS & CAVENDER BRANGUS

3/7/18

$40 PER UNIT

CB HOMBRE 541T3 CB TRADITION 63A CB CADENCE 63R

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

LTD OF BRINKS 415T28 CB MS LTD 468Y12 MS BRINKS CADENCE 468P45

5.7

0.4

35

67

10

28

3.7

0.67

0.49

0.15

-0.027

30%

CALVING EASE:

▶ ▶ ▶ ▶ ▶

GROWTH:

TOP

TOP

20%

TOP

20%

CARCASS:

TOP

TOP

20%

30%

MATERNAL:

TOP

20%

TOP

25%

DISPOSITION:

One of the most unique data collections to present itself to the Brangus breed in several years. Oracle’s combination of calving ease, growth, maternal and carcass is virtually unrivaled in the Brangus breed. Phenotypically, Oracle is as his picture appears, long, complete, smooth and sound with a great sheath design.

CB TRADITION 63A - SIRE OF ORACLE

Use Oracle to add performance, carcass and a maternal package on a wide range of Brangus and UB females. With individual performance that matches his EPD profile and a pedigree with no Three D intact, his breeding value is limitless. LTD OF BRINKS 415T28 - MATERNAL GRANDSIRE OF ORACLE PAGE 12

GENEPLUSBRANGUS.COM


SF BRICKHOUSE 909D9

GR SWIFT 209W3 SUHN’S FOUNDATION 331Z28 SUHN’S MISS BT 331S43 LTD OF BRINKS 415T28 SF MISS LTD 909Z4 SF MISS ANGELO 909U4 CALVING EASE:

▶ ▶ ▶ ▶ ▶

GROWTH:

R10321294

Owned by: SCHMIDT FARMS, LLC. & CAVENDER BRANGUS

1/31/16

$50 PER UNIT

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

4.9

0.9

41

73

5

25

3.4

1.01

0.47

0.05

-0.043

TOP

10%

6th Gen.

TOP

15%

CARCASS:

TOP

TOP

30%

10%

MATERNAL:

TOP

20% DISPOSITION:

Selected by Cavender’s as the high selling bull of his contemporaries at Suhn’s in 2017, Brickhouse has surpassed expectations. Brickhouse has seen heavy use back on Three D daughters and has proven himself to have the ability to consistently correct and clean-up sheath and navel designs. Multi-dimensional in his design, Brickhouse will add shape and soundness to all his progeny.

SF CHOPHOUSE 160F4 - SON OF BRICKHOUSE

Brickhouse progeny are proving to have extra length, adding to their already impressive performance and consistent phenotype. With the large number of Three D daughters and granddaughters across the breed, Brickhouse is the most proven Brangus option back on them. SF MISS BRICKHOUSE 40F - DAUGHTER OF BRICKHOUSE PAGE 13

GENEPLUSBRANGUS.COM


SUHN’S FOUNDATION 331Z28

LAMBERT OF BRINKS 317R3 GR SWIFT 209W3 MS BRINKS BRIGHT SIDE 209L11 BURTIN’S TRANSFORMER 803G3 SUHN’S MISS BT 331S43 SUHN’S MS CADENCE 331M3 CALVING EASE:

GROWTH:

R10227112

5th Gen.

Owned by: SUHN CATTLE COMPANY, DOUBLE W RANCH & LAKE MAJESTIK FARMS

▶ ▶ ▶ ▶ ▶

2/26/12

$50 PER UNIT

A proven producer whose value is truly seen in the daughters he has left behind. Consistency from every end, Foundation progeny are easily identifiable visually with their length, depth and hip structure. Daughters in production are quickly rising to the top with their impeccable udder design and breed leading fertility. Sons are highly accepted by commercial and purebred breeders, including the $45,000 Brickhouse. A go-to source for power and muscle, Foundation works equally well producing Brangus and Ultrablacks.

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

4.2

2.9

42

70

8

29

4.1

0.43

0.39

-0.11

-0.040

TOP

TOP

TOP

10% CARCASS:

SF CHOPHOUSE 160F4

TOP

15%

15%

TOP

20%

35%

MATERNAL:

UB10387547

UB 1

Owned by: SCHMIDT FARMS & OBRIEN BRANGUS

▶ ▶ ▶ ▶

DISPOSITION:

1/25/18

$40 PER UNIT

Deep bodied, big volumed UB1 who possesses tremendous capacity and boldness of shape from every angle. One of the top young donors in the SF herd, 160A has established herself as one of the premier Angus females being utilized in the breed consistently passing the performance and eye appeal we see in Chophouse to all of her progeny. A moderate BW option with exceptional growth, carcass and fertility in tow, Chophouse will add power, body and performance to his progeny. A quality sheath and outcross option for Three D daughters, Chophouse is right for the modern Beef Industry.

SUHN’S FOUNDATION 331Z28 SF BRICKHOUSE 909D9 SF MISS LTD 909Z4

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

CONNEALY CONSENSUS 7229 SF MISS CONSENSUS 160A MC ELLEN’S WORTH 0160

5.8

1.3

43

81

7

29

3.4

0.82

0.38

0.20 -0.040

30%

CALVING EASE:

GROWTH:

TOP

TOP

5%

TOP

10%

CARCASS: PAGE 14

GENEPLUSBRANGUS.COM

TOP

15% MATERNAL:

TOP

20%

TOP

20%

FT

TOP

20%

DISPOSITION:


SUHN’S EPIC 331D16

UB10326791

UB 1

Owned by: SUHN CATTLE COMPANY, SCHMIDT FARMS, LLC. & CAVENDER BRANGUS

▶ ▶ ▶ ▶ ▶ RITO 707 OF IDEAL 3407 7075 S A V RESOURCE 1441 S A V BLACKCAP MAY 4136 LTD OF BRINKS 415T28 SUHN’S MISS LTD 331X18 SUHN’S MS AFFIRMED 331T15 CALVING EASE:

GROWTH:

CED

BW

4.4

0.6

WW

YW

M

52

107

9

TOP

TOP

1%

YON CRC WARLOCK D524

TM

CEM

SC

REA

IMF

FT

35

3.6

1.42

0.87

0.28

-0.035

TOP

TOP

TOP

3%

CARCASS:

2%

MATERNAL:

UB10317262

G A R GRID MAKER YON WITCH R88 YON WITCH L177 CALVING EASE:

DISPOSITION:

UB 1

10/21/15

$40 PER UNIT

Warlock was selected by Bill Davis from the storied Yon program in South Carolina and has gone on to do a tremendous job at Chimney Rock. Progeny are high performing with extra muscle expression, depth of body and overall function and cowboy appeal. Stacked on a high accuracy pedigree, both sides of Warlock are highly proven over multiple generations in their respective breeds. Use Warlock on females needing more power, performance and stoutness. Those seeking a unique pedigree twist in a true herd sire package just found it.

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

3.6

2.3

38

75

4

23

3.5

1.09

0.47

0.25

-0.051

TOP

10%

CED

15% GROWTH:

1%

Owned by: YON FAMILY FARMS, INC. & CHIMNEY ROCK CATTLE COMPANY

▶ ▶ ▶ ▶ ▶ CSONKA OF BRINKS 30R4 CRC GUARDIAN 9U8U5 MISS 4L BEST BET 9U8P5

$40 PER UNIT

A true curve bending herd sire who provides an elite growth and carcass package with a moderate birthweight in tow. Extra length of body, expressively muscled and an excellent sheath design are expected from Epic progeny Epic also adds intangibles to his progeny in their slick hair coat and outstanding disposition. Epic is an option to replace Angus bulls in a UB program, adding proven data and phenotype to produce UB1’s and UB2’s. His moderate frame, outstanding disposition and excellent sheath design give him lots of mating options.

TOP

1%

2/16/16

TOP

TOP

15%

CARCASS: PAGE 15

GENEPLUSBRANGUS.COM

10% MATERNAL:

TOP

20%

TOP

15%

TOP

15%

DISPOSITION:


VOREL CURRENCY 25E8

UB10362185

UB 1

Owned by: JACKSONS DOUBLE J BRANGUS

▶ ▶ ▶ ▶ ▶

9/23/17

$40 PER UNIT

Unique pedigree and data combination from a sire who has proven to be an active and fertile semen collector. Moderate frame with extra rib and eye appeal, he also excels in foot structure and disposition. Currency progeny hit the ground running in the fall of 2019 coming easy, jet black in color and showing exceptional type and kind in their design. An outcross to most sire lines within the Brangus breed, his donor dam has quietly placed herself among the breed’s leading females. Use Currency on a wide range of females as an outcross to Three D, Tradition and many of the other popular sires of the day.

BARSTOW CASH BARSTOW BANKROLL B73 BARSTOW MISS DIANNA Z25

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

SUHN’S AFFIRMED 30T VOREL MS 30T 25Z VOREL MS NEWT 2 / 25W

6.1

-0.4

30

63

10

25

4.4

0.62

0.37

0.07

-0.030

25%

CALVING EASE:

GROWTH:

TOP

TOP

25%

SUHN’S AFFIRMED 30T VOREL MS 30T 25Z VOREL MS NEWT 2 / 25W CALVING EASE:

GROWTH:

30%

TOP

10%

TOP

35%

MATERNAL:

UB10381649

▶ ▶ ▶ ▶ ▶

TOP

35% DISPOSITION:

UB 1

Owned by: SUHN CATTLE COMPANY

12/28/17 $40 PER UNIT

A multi-trait leader who presents a moderate birthweight approach alongside exceptional growth, maternal and carcass. Backed by his breed leading donor dam, 25Z has proven her place among the breed’s elite females. Abstract has a unique combination of ruggedness and power, setting up well as a producer of topquality range bulls. The first progeny of Abstract will arrive in early 2020, coming out of a wide range of Brangus and UB females. Possessing tremendous shape, bone and phenotypic performance, Abstract has the potential to raise the bar of expectations.

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

5.4

0.6

36

74

12

30

4.6

0.65

0.51

0.04

-0.029

TOP

TOP

TOP

15%

TOP

25%

CARCASS:

VOREL ABSTRACT 25E9

CONNEALY IMPRESSION MAR INNOVATION 251 MAR FINAL KAHUNA 856

TOP

TOP

30%

15% 25%

CARCASS: PAGE 16

GENEPLUSBRANGUS.COM

TOP

15%

TOP

4%

MATERNAL:

TOP

30%

TOP

20% DISPOSITION:


CRC FUTURE FOCUS 21244D4

GR SWIFT 209W3 SUHN’S FOUNDATION 331Z28 SUHN’S MISS BT 331S43 CONNEALY IMPRESSION THOMAS LADY 21244 THOMAS LADY 91014 CALVING EASE:

GROWTH:

UB10341247

UB 1

▶ ▶ ▶ ▶ ▶

One of the most complete Ultrablack sires to ever sell within the GENETRUST program. Moderate framed with extreme dimension and thickness, he’s sound, quiet and easy doing. High accuracy, highly proven Angus base, built for function and fertility. Progeny are showing tremendous style, performance and ideal breed character and design. Outstanding data with an even more impressive phenotype, here’s a unique way to inject Foundation genetics.

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

3.6

2.0

36

69

8

26

4.4

0.61

0.58

0.13

-0.021

TOP

TOP

TOP

TOP

25%

20%

CARCASS:

CRC UPGRADE 55D3

10%

GROWTH:

TOP

10%

UB 2

2/27/16 $40 PER UNIT

A balanced trait package who was built for Three D descendants, he provides versatility and his progeny will receive an R when mated back to Brangus. Upgrade’s data package and phenotypic design sets up perfectly to compliment the scores of Three D sired females in the breed. Utilize Upgrade to improve sheath angle and IMF in addition to his well-adjusted approach. Upgrade’s combination of data and design should make his progeny highly marketable worldwide.

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

FT

4.1

1.7

34

65

10

27

3.8

1.23

0.31

0.15

-0.013

TOP

20%

TOP

25%

DISPOSITION:

Owned by: CHIMNEY ROCK CATTLE COMPANY, FLATROCK BRANGUS & GIFFIN BRANGUS

▶ ▶ ▶ ▶

CALVING EASE:

TOP

35%

MATERNAL:

UB10323074

CONNEALY CONSENSUS 7229 MS CRC CONSENSUS 55A2 MS CRC ALYDAR 55W17

$40 PER UNIT

CED

15%

CRC LANDAU 263X2 CRC MANZIEL 468B MS CRC NEXT STEP 468W2

3/24/16

Owned by: CHIMNEY ROCK CATTLE COMPANY, T J MOORE RANCH & SUHN CATTLE COMPANY

TOP

25%

CARCASS: PAGE 17

GENEPLUSBRANGUS.COM

TOP

25%

TOP

35%

MATERNAL:

TOP

4%

TOP

25% DISPOSITION:


SUHN’S TRAIL BOSS 30B3

R10270677

6th Gen.

Owned by: SUHN CATTLE COMPANY & CAVENDER BRANGUS

▶ ▶ ▶ ▶ CRC GUARDIAN 9U8U5 SUHN’S AUGUSTUS 416Y14 SUHN’S MS NEXT STEP 416W30 PATTON OF BRINKS 30T22 SUHN’S MISS PATTON 30X5 SUHN’S MS DUKE 30M CALVING EASE:

GROWTH:

CED

BW

5.2

1.5

WW

YW

M

39

80

9

TOP

TOP

10%

CARCASS:

CB MASTERPIECE 2051F

CONNEALY CONSENSUS 7229 A CROSS RITA A2051 J & J OT26 RITA 48T CALVING EASE:

GROWTH:

Trail Boss is a logical choice for those seeking a Brangus bull with chart topping performance and carcass. Phenotypically he has the ability to add style to coarser made females and has proven to work EXCEPTIONALLY well on Angus and Ultrablack females. Trail Boss captures the carcass and performance of his sire with less BW and more style as well as the consistency and credibility of his storied dam. Trail Boss has as much potential to improve carcass merit on a wide range of females as any Brangus bull in the breed.

SC

REA

IMF

FT

28

4.4

1.65

0.61

0.23

-0.041

TOP

TOP

10%

TOP

1%

MATERNAL:

UB10383790

UB 1

Owned by: HARDEE FARMS & CAVENDER BRANGUS

TOP

TOP

10%

15%

DISPOSITION:

1/30/18

$40 PER UNIT

Elite calving ease, growth and carcass combinations abound in this moderate framed, multi-dimensional herd sire. The leader of an impressive flush, Masterpiece’s dam has long been a producer of easy-doing, right-sized cattle with calving ease, growth and carcass appeal. A true curve bender by every aspect, few individuals can match his genetic compilation. Masterpiece’s outcross pedigree and design makes his breeding appeal extremely high for 2020 and beyond.

CED

BW

WW

YW

M

TM

CEM

SC

REA

IMF

7.9

-1.4

47

90

4

28

4.5

1.25

0.59

0.40 -0.033

TOP

5%

$40 PER UNIT

CEM

▶ ▶ ▶ ▶ SUHN’S AUGUSTUS 416Y14 SUHN’S TRAIL BOSS 30B3 SUHN’S MISS PATTON 30X5

2/15/14

TM

20%

10%

TOP

10%

TOP

3%

TOP

4%

CARCASS: PAGE 18

GENEPLUSBRANGUS.COM

TOP

20%

TOP

5%

MATERNAL:

TOP

4%

TOP

10%

FT

TOP

4%

DISPOSITION:


NEXT STEP THE

IN TRUSTED GENETICS

NOVEMBER 6-7 Chimney Rock Cattle Company • Concord, AR

100 Registered Brangus Females • 150 Brangus and Ultrablack Bulls • 350 Commercial Females

Vernon Suhn • (620) 583-3706 vern@geneplusbrangus.com

GENEPLUS

Cody Gariss • (417) 425-0368 cody@geneplusbrangus.com

LEARN MORE AT GENEPLUSBRANGUS.COM


GENEPLUS

GENEPLUS

GENEPLUS

GENEPLUSBRANGUS.COM

Post Office Box 425 Lamar, MO 64759


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