Many of us are traveling to Denver for the American Specialty Toy Retailing Association’s (ASTRA’s) Marketplace & Academy trade show, and in this issue we offer extended coverage of the specialty toy industry and new products being exhibited at the show.
Be sure to check out our Chatting with the Industry Q&A. The Toy Book spoke with independent retailers and specialty toy manufacturers about the challenges of the specialty toy market and their strategies for success.
We also take a close look at the burgeoning smart toy category. Some of the latest entries in this sector seem to have a mind of their own!
There’s so much more inside! Enjoy this issue of The Toy Book, and let us know what you think! We love to hear from you!
