What if I told you drones and stuffed animals have more in common than you think? Our editorial team’s investigation into both the R/C and plush categories revealed that these very different toy categories have a few key trends in common:
Engagement. Key players in each of these categories are finding new ways to engage kids. Drones are no longer just something kids fly around aimlessly for a few minutes, plug in to charge, and forget about for a few weeks. Plush has also amped up its game, with new interactive activities and engagement of kids’ senses.
Accessibility. Drones do not have to be intimidating to fly! This year the category ushers in a number of drones that take all of the crash landings out of the equation, making drones much more accessible to younger kids and inexperienced flyers who just want to have some fun. In the plush world, the latest iterations offer something for everyone, from babies to adults.
