2027 Sponsorship Brochure
expo items and giveaways sponsorships
$12,500
$15,000
Lanyards
Hotel Keycards Company name and logo printed on all official hotel keycards during EXPO All EXPO attendees staying at our two official hotels will have your company name and logo in hand daily EXPO Management handles production of this exclusive sponsorship item
Exclusive sponsorship of the 2027 EXPO lanyard Company name and logo printed on fabric lanyard All EXPO attendees receive this item for use with their name badge EXPO Management handles production of this exclusive sponsorship item
$12,500
Tote Bags Exclusive sponsorship of official EXPO collectible tote bag Your company name and logo printed on bags Bags are distributed in registration area EXPO Management handles production of this exclusive sponsorship item
On-Site Program Sponsorship Exclusive sponsorship of official 2027 Onsite Program Your company name and logo printed on program Programs are distributed in registration area EXPO Management handles production of this exclusive sponsorship item
See last page for value added sponsorship benefits
NURSERY/LANDSCAPE
EXPO SIGNAGE SPORNSORSHIPS 27
$10,000
Aisle Signs
$5,000/ $7,000
Banner
Your company name and logo placed on all aisle signs Signage and rigging will be handled by EXPO Management
Elevate your brand with ceiling banner sponsorship Message displayed on a massive 8’ x 20’ singlesided banner hung in a prime, high-visibility location inside the exhibit hall $5,000 if banner is produced by your company $7,000 if banner is produced by TNLA
$5,000
$4,500 $4,500 $10,000
Trash Can Liners Company branding, logo and booth number placed on trash receptacles throughout the entire exhibit hall Extensive exposure of branding with displays throughout the exhibit hall only EXPO Management handles production of this exclusive sponsorship item
Floor Decal- Main Entrance (9x9) Welcome every attendee at the entrance of the trade show Company name, logo and booth number on 9x9 decal - artwork can be provided by Sponsor Prominent exposure to all attendees entering EXPO EXPO Management handles production of this exclusive sponsorship item
See last page for value added sponsorship benefits
EXPO SIGNAGE SPONSORSHIPS (continued)
$4,000
See below
$3,500
Floor Decals - Priced by Size
Escalator Runner
Includes your company logo and booth number on a floor decal placed on the Trade show floor Call TNLA for floor plan placement options 5x5 - $1,250 3x3 - $1,000
Company signage visible to all attendees as they travel through main transit area All attending the EXPO education conference will be exposed to brand and logo Price includes production and labor
$650
Bathroom Signage Put your brand front and center in a space attendees can't ignore Your company name, logo, message, and booth number displayed in bathrooms across the exhibit hall only- artwork can be provided by sponsor
$550
Ice Merchandisers Perfect for companies targeting growers. Your brand will be front and center on all 6 ice merchandisers throughout the exhibit hall used daily by grower exhibitors .
See last page for value added sponsorship benefits
EXPO special area sponsorships
$7,000
$10,000
$10,000
Coffee Bar
Hydration Station
Complimentary coffee to attendees Signage and branded napkins with your company logo and Booth. Morning announcements and signage provided
Exclusive sponsorship with company logo on all signage at the water station in the exhibit hall Located in high traffic area Branded water bottles can also be brought and distributed by the sponsor
$5,000
EXPO Registration Registration on-site signage welcomes all attendees to EXPO Company branding in online registration and the AUGUST registration confirmation page 18-20
See last page for value added sponsorship benefits GEORGE R BROWN CONVENTION CENTER
EXPO special area sponsorships
$3,500
$2,500
TNLA PAC Lounge
High Traffic Hallway Display Unique opportunity to promote your brand beyond your booth Display your company logo in a high traffic hallway in the convention center
Have your company name associated with the political arm of TNLA-The TNLA PAC Lounge Heavily visited spot by key industry leaders at EXPO
$1,500
Information Center Company name and logo displayed at the EXPO information center located inside the exhibit hall Includes 4x4 floor decal Signage and candy on the information kiosk
$750
Rest Area Eye catching floor decal and signage at benches throughout the rest area space Keep your brand front and center while attendees rest and refocus
See last page for value added sponsorship benefits
EXPO event sponsorships
$10,000
$3,000
Welcome Party- Lead Sponsorship
Welcome Party- Food
Non-Exclusive
Non-Exclusive
Banner hung on wall behind stage Name and logo on Welcome Party drink napkins Name & logo on drink tickets (1 per EXPO attendee) Signage placed around Welcome Party area Recognition during Welcome Party from the stage
Position your brand as the talk of the Welcome Party by becoming a Food Sponsor Your signage will be displayed at the food table for maximum visibility
$500
$2,500
Welcome Party - Bar
Welcome Party - Reserved Table
Non-Exclusive
Non-Exclusive
Sponsor one of the Welcome Party bars to elevate your brand visibility Your signage will be prominently displayed around the sponsored bar
Reserve a table for 10 for your staff and/or guests at the extremely popular Welcome Party Sponsorship includes a designated table reserved in advance at the Welcome Party Signage included on the table
See last page for value added sponsorship benefits
EXPO event sponsorships
$1,500
Welcome Party- Photo Booth Non-Exclusive Promote your company by sponsoring our very popular Welcome Party photo booth Photo booth will be provided by EXPO
Where Vision
$20/ticket
Welcome Party- Drink Tickets Purchase extra drink tickets for company staff or to be given away at booths Drink tickets are $20 per ticket
Meets Magic
See last page for value added sponsorship benefits
EXPO event sponsorships (continued)
$5,000
$6,000
Exhibitor Appreciation Breakfast Sponsor the Exhibitor Appreciation Breakfast to kick off the day with strong brand visibility Gain direct access to all exhibitors—your prime target audience Your brand will be prominently featured throughout the breakfast experience
Multiple Sponsor Levels
Show Entrance Sponsorship Company signage and recognition as opening ceremony sponsor Entertainment at main entrance doors
Certified Professionals’ Reception Champion - $3,000 - Company logo focused with opportunity to speak at the Reception All-Star - $1,500 - Company logo on napkins & signage Supporter - $600 - Company name listed on napkins & Signage Support 700+ leaders earning five industry-recognized certifications and advancing professionalism across the Texas Green Industry Honor the accomplishments of TNLA certified individuals while elevating your brand presence
See last page for value added sponsorship benefits
EXPO event sponsorships (continued)
$1,500
Newcomers’ Tour Sponsor the Newcomers' Tour to welcome firsttime attendees and exhibitors to the EXPO Gain exclusive visibility with new participants during a special behind-the-scenes tour held prior to Tradeshow opening.
$1,500
Chairs’ Reception Help TNLA honor current and past Chairmen of TAN, TALC, and TNLA Opportunity to network with key TNLA leaders Company name on signage throughout the reception
$1,000
Annual Business Meeting Meeting takes place on Friday morning, before the Trade Show opens Sponsors receive verbal recognition during the event
See last page for value added sponsorship benefits
EXPO event sponsorships (continued) See Below
See Below
Women in Hort - Night Cap
Women in Hort Gathering -
Flourish Champion - $2,000 - Company Logo on all signage throughout event and pre-event promotions+ verbal recognition Leaf Leader - $1,000 - Company logo on all signage Sprout Supporter - $500 - Company name listed on all signage
Blossom Benefactor - $3,000 - Company Logo on all signage throughout event and pre-event promotions + verbal recognition
The Women in Horticulture Nightcap offers a relaxed, after-hours gathering for attendees All are invited, but women receive free drinks Shine a light on your support for women leaders in horticulture
Engage with more than 200 influential women in the green industry while supporting the empowerment and advancement of Women in Horticulture. Gain strong brand visibility among a passionate and dynamic audience
Petal Patron - $2,000 - Company logo on all signage Seeding Sponsor - $750 - Company name listed on all signage
See last page for value added sponsorship benefits
Education sponsorships
$3,500
Note Pad Giveaway Company name and logo featured on notepads distributed during Tuesday education sessions Sponsorship includes production of the notepads Provides lasting promotion for your company
EXPO digital sponsorships
$2,500
$2,500
More Info coming soon!
Digital Program Sponsor Exclusive sponsorship of the 2027 EXPO Digital Program/App Have your company’s name and logo in every attendee’s hands during EXPO More information coming soon!
Official EXPO E-Blast Exclusive brand exposure as the Official EXPO E-Blast Sponsor for the 2026 EXPO Company name, logo and direct link to your website included Featured in approximately 30 E-Blasts reaching a potential audience of 10,000 attendees per blast
See last page for value added sponsorship benefits
EXPO digital sponsorships
$2,500
Social Media Boost
$2,500
Social Media Post
Includes boosting of sponsors’ social media posts Posts are shared across TNLA’s Facebook, Twitter, Instagram and LinkedIn accounts
Nursery/Landscape EXPO Facebook Page will feature 2 posts for your company designed by you or TNLA The posts will be hyperlinked directly to your company website EXPO will boost your company’s post on EXPO’s Facebook wall to create additional impressions and also track the click through rates (CTR)
EXPO exhibit uPgrades
$250
See Options
Attendee List Orders Increase Booth traffic with pre-EXPO mail/email promotions Attendee list orders include OPT-IN email addresses and all registration demographic information
Product Showcase Make a strong impression as you participate in the launching pad for the industry's hottest products, trends and services All products MUST BE placed in your designated area no later than Thursday, August 19 at 7:00 am.
See last page for value added sponsorship benefits
www.nurserylandscapeexpo.org
SPONSORSHIP COMMITMENT FORM
There are a wide range of sponsorship options to keep your company front and center with all EXPO attendees! Choose your EXPO sponsorship below and return completed form to EXPO@NurseryLandscapeEXPO.org . Return by April 15, 2027, for full sponsorship exposure and recognition! ITEMS & GIVEAWAYS
EVENTS CONT’D
SIGNAGE & DECALS
☐ Hotel Key Cards $15,000
☐ Opening Ceremony $5,000
☐ Aisle Signs $10,00
☐ EXPO Lanyards $12,500
☐ Exhibitor Breakfast $6,000
☐ Ceiling Banner (Produced by TNLA) $7,000
☐ Tote Bags $12,500
☐ Newcomers Tour $1,500
☐ Ceiling Banner (self-produced) $5,000
☐ Education Notepad Giveaway $3,500
☐ Chairs’ Reception $1,500
☐ Trashcan Liners/Wraps $5,000
EXHIBIT UPGRADES
☐ Annual Business Meeting $1,000
☐ Floor Decal Main Entrance 9x9 $4,500
☐ Product Showcase $250
Certified Professionals Reception
☐ Floor Decal 5x5 $1,250
Attendee Lists
☐ Champion$3,000
☐ Floor Decal 3x3 $1,000
☐ 2027 Post-Show Complete $500
☐ All-Star $1,500
☐ Escalator Runner $4,000
☐ 2026 Complete $250
☐ Supporter $600
☐ Bathroom Signage $650
☐ 2027 Pre-Registered $200
Women in Horticulture Meet-Up
☐ Ice Merchandiser $550
☐ 2027 Post-Show Badge Type $150
☐ Blossom $3,000
SPECIAL AREAS
☐ 2027 Pre-Reg badge type $75
☐ Petal $2,000
☐ Coffee & Snack Bar $10,000
DIGITAL
☐ Seedling $250
☐ Hydration Station $7,000
☐ E-Blast Sponsor $2,500
Women in Horticulture Nightcap
☐ Registration $5,000
☐ Social Media Boost $2,500
☐ Flourish $2,000
☐ High Traffic Hallway Display $3,500
EVENTS
☐ Leaf $1,000
☐ TNLA Pac Lounge $2,500
Welcome Party
☐ Sprout $750
☐ Information Center $1,500
☐ Lead Sponsor $10,000
☐ Rest Areas $750
☐ Food Sponsor $3,000
☐ OTHER _______________________
☐ Bar Sponsor $2,500 ☐ Reserved Table $500 ☐ Photo Booth $500 ☐ Extra Drink Tickets $20/each
Sponsor Information CompanyName
Name should be listed as you want it to appear
Date of Sponsorship Commitment
Name of Person Authorizing Sponsorship
Signature of Person Authorizing Sponsorship
Mailing Address
Contact Phone
City, State, ZiP
Contact Email
Website Used for hyperlinks on EXPO website sponsor recognition listing
Payment Information Check Make Payable to TNLA
Please Invoice Me
Credit Card 3.5% Processing Fee Must be paid online or by phone
1405 ARROW POINT STE. 1008 • CEDAR PARK, TX 78613 • EXPO@NURSERYLANDSCAPEEXPO.ORG