Smart+ Catalog Ads
Automatically reach the right shoppers with the right products, with the power of automation and your catalog
Key Benefits Deliver Better Results Maximize ROI with asset-led intelligence—combining signals, catalog, and creative with smarter automation
Launch & Grow Faster Cut the steps, not the results with unified workflows that streamline your path from catalog to conversion
Scale Creative that Converts
The power of automation meets your catalog Advertisers saw a
-29
%
CPA Improvement Leveraging Smart+ Catalog Ads compared to non-catalog1
Transform your catalog into performance ready creative designed for what's converting now
Whatʼs New? New creative features and measurement solutions that make it easier to go from your catalog to campaign and drive immediate results. Auto Generated Catalogs
Collage Carousel
Image to Video
GA Integration
Beta Automatically generate a catalog directly from your website
Availability Product Status: Globally available Campaign Objective: Sales
Dynamic multi-image carousel that spotlights a single product
Transform images from your product catalog into a video
Connect Google Analytics for Sales Campaigns
Get Started Connect your catalog and data connections to set up a sales campaign in TikTok Ads Manager. Visit our Help Center for details or reach out to your TikTok partner
1. TikTok Internal Data from Catalog Ads Closed Beta testing, 2025 This document is the property of TikTok and is intended solely for informational purposes. The recipient shall not distribute, exhibit or otherwise use this document for any other purpose. TikTok undertakes no obligation or responsibility to update any of the information contained in this document. Past performance does not guarantee or predict future performance. Results may vary. Please note that your use of Smart+ Catalog Ads is subject to your adherence to all applicable laws, rules, regulations, and policies, including, without limitation, the FTC's endorsement guidelines and all applicable TikTok platform policies including, without limitation, TikTok's branded content policy: https://support.tiktok.com/en/business-and-creator/creator-and-business-accounts/branded-content-policy