Smart+ Automotive Ads Build Better, Smarter Automotive campaigns with Smart+ Auto Ads.
What is Smart+ Auto Ads?
With Smart+ Auto Ads, you can improve performance and Return on Effort by adding product images, tapping our automotive intent model, and integrating AI for optimized performance and setup. Smart+
Auto Ads
AI-Powered Performance & Creative Optimization
🤝
Automotive-Specific Ad Features & User Intent Model
Ads that are Actually Useful to Auto Shoppers
87% of consumers are more likely to click on ads for products theyʼre interested in*. So itʼs no surprise that the personalized format of Automotive Ads has up to 40% lower CPAs in head to head tests.**
Auto Adsʼ ROI is even stronger with Smart+ Smart+ Campaigns maximize ROI for your most important business objectives.
70%
of Lead Generation advertisers saw improved performance with Smart+ Campaigns***. Now thatʼs a Smart choice.
** IAB. January 2024. The Free and Open Ad-Supported Internet: Consumers, Content, and Assessing the Data Value Exchange. ** Internal Auto Ads test, Global, 20242025 *** Internal Smart+ test data, Global, 2024