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Think magazine 011

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wasTE Not

Vik Muniz


TEXT: alexander horne contributing design editor

| 11

waNt Not To recycle or not to? When it comes to comparing the reuse of materials such as plastic and glass after their initially intended product life - the reality is a balanced debate that could be argued either way to an almost inf inite degree. Indeed, the economic and environmental costs of breaking down products derived from these materials and forming them into a new product or allowing them to biodegrade naturally is not a subject to be braised over. On the surface of the issue of recycling though, there is much to be said of the publics’ awareness and the actions of certain innovators who strive to change our preconceptions of recycling through new processes and inventions. Thrift culture is a prevalent aspect of modern metropolises such as London and Paris. While second hand clothes are deemed not decadent enough for some inhabitants, those with little income to spare on clothes

are driven to think up innovative ways of achieving a certain look on a shoe string budget. Beyond Western Europe, where a more prudent approach to spending is now becoming mandatory for a generation living through an economic slump, thrift culture can be a day-to-day living need - not just a want. ‘Flavela’ was ‘chic’ in the fashion world around the time Fernando Meirelles passionate depiction of Brazilian slumlife ‘City of God’ burst onto our cinema screens in the late nineties. However, It was a more recent Brazilian documentary f ilm co-produced by Meirelles and featuring Sao Paulo artist Vik Muniz that really catches the imagination when it comes to making the most of what we have. ‘Waste Land’ was f ilmed over three years and follows Muniz alongside a group of selfdesignated waste pickers (referred to as “catadores”) in the world’s largest


DESIGN FUTURIST What led you to sustainable fashion?

the fashion industry, such as, the use

The fashion industry has a chaotic

of workers and the waste of natural

global supply chain that is easy to

resources. The experiences made me

ignore if you reside in the developed

aware of the great problems that

world. Many designers are behind

persist throughout the entire supply

computers

chain.

all

day.

They

of toxic chemicals, the exploitation

never

actually see how their designs are

to factories, dye houses, and textile

Are larger companies becoming more receptive to sustainable design?

mills developing new products for my

Yes, they see volatility in f iber and

clients. Along the way I was exposed

energy prices, the negative health

to the awful practices prevalent in

effects of toxic chemicals, rising

manufactured. I am fortunate that I have spent so much time traveling


Luis Gordoa/gorgoafotografia


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