westfaironline.com December 12, 2022
EV ELO PERS PLA N 368 UNITS FOR
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AMS Yorktown project rendering.
BY PETER KATZ Pkatz@westfairinc.com
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wo developers are moving ahead with multifamily projects for active adults over age 55 that would bring a total of 368 new residential units to Yorktown. Toll Brothers, the Fortune
500 company headquartered in Fort Washington, Pennsylvania, wants to build a 118-unit townhouse complex. AMS Acquisitions, located in Fort Lee, New Jersey, is proposing a project that would have 200 rental apartments and 50 townhouses. Since its founding in
2012, AMS has built a portfolio of more than one million square feet of residential and commercial properties. It placed the value of the portfolio at more than $1 billion. Toll Brothers reported that for 2021 it had a presence in 60 markets in 24 states, including
Washington, D.C. It reported revenues from home building of $8.4 billion and net income of more than $833 million. Both projects would require zoning changes in order to move forward, and both companies in November submitted zoning-change petitions to
SENIORS IN YOR KTOW N Yorktown. Toll Brothers wants to build on 50.51 acres of land it would purchase from Field Home-Holy Comforter at 2302 and 2448 Catherine St., according to attorney David Cooper of the White Plainsbased law firm Zarin & Steinmetz LLP. He said that the townhome community
would be built on a 48.05acre section of the property. Toll Brothers had presented its idea for the development to the Yorktown Town Board about a year ago but it wasn’t until Nov. 15 of this year that a peti-
YORKTOWN
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Helping new entrepreneurs plan their business operations BY EDWARD ARRIAZA earriaza@westfairinc.com
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he Women’s B u s i n e s s Development Council (WBDC) recently hosted the webinar “Financial Foundations: Pricing, Profitability, Projections” to provide small business owners — particularly those who are new to entrepreneurship — with guidance and advice on how to set pricing and properly balance and consider asso-
ciated costs with running a business. WBDC Business Adviser Sherry Konwerski’s presentation focused first on goals and costs small businesses must take into consideration. This included setting a desired profit and keeping in mind overhead expenses such as rent, utilities, insurance, and office supplies. She also stressed the importance in setting how many hours new business owners would like to work in their business and
figuring out what tasks they perform that are or should be billable. “Let’s say the average person wants 40 hours a week they want to put in their business,” Konwerski said. “How much of that time are you making money? For most of us, at least 25% is not paid time. That’s when we’re doing our marketing, that’s when we’re doing our accounting, that’s when we’re returning emails. It’s the things that we just don’t
get paid for as business owners, so you need to know what percentage of the time is billable or money-making, versus working in your business.” In addition to overhead cost, Konwerksi stated new business owners must determine total product cost, which one may arrive at by adding cost of materials, cost of labor and cost of packing and shipping. Desired profit is 20% of the combined total of over-
ENTREPRENEURS
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LobsterCraft’s journey from food truck to franchise LOBSTERCRAFT
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