The Agency Listing Presentation

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The Agency

THE NEXT GENERATION OF REAL ESTATE.

Luxury isn’t a price, it’s an experience. AND WE’VE REKINDLED THE ART OF WHITE-GLOVE SERVICE AT EVERY PRICE POINT.

Anticipating our clients’ needs and going the extra mile is just our standard. Our strategy is simple: Everyone gets the red carpet treatment.

Targeting Your Buyer

THE AGENCY EXCELS AT

connecting people through technology.

We use The Agency’s proprietary technology platform to inspire human connection, ease the transaction process and support our clients every step of the way. The data we capture and the people we reach are used to sell your home efficiently and for top dollar. It can be that simple.

Wealth Mapping Lead Generation

I don’t wait for buyers to come to us. I go to them. By leveraging technology to capture prospective buyers, I identify leads from multiple sources and use data-driven insight to determine who is qualified to buy and when.

It’s all about who we know. The Agency’s wealth intelligence software discovers buyers based on a property’s attributes. We can search by location, hobbies, interests, business alliances— virtually anything it takes to target prime prospects. It then provides multiple ways to connect with those buyers. Tech with a human connection. The way of the future.

Print & Digital Advertising

My method: Tell a story to the people who are most likely to buy the house.

Our in-house media team makes it fast to place effective advertising campaigns across digital platforms while measuring data and success to continuously improve campaign efficacy. We use this to place smart print ads in the publications that resonate best with our likely buyers. Finally, our relationship with the leading real estate advertising team at Boost allows me to ensure your curated placement with intentional targeting.

Whether digital or print advertising, my campaigns provide maximum exposure and ensure our listings stand out from the crowd.

Fitting in was never The Agency’s style.

Pricing Strategy

IT’S AN ART AND A SCIENCE.

The right agent has a deep understanding of the local market, neighborhood differentiators and the detailed factors that set a property apart. I go beyond selling four walls and focus on selling a lifestyle. My expertise informs a strategy that drives competitive pricing aimed at generating the most activity from buyers and brokers. Voilà.

Service-First Approach

NEVER WAIT, NEVER WONDER.

Our boutique approach promises concierge-level service from beginning to end, from listing to closing. I’m a full-time agent because you deserve full-time attention. From pricing strategy to orchestrating the right timing, your best interests are at the core of everything we do.

THE POWER OF THE AGENCY

Our Reach

We’re the industry’s leading boutique global luxury brokerage.

From Aspen to Beverly Hills, the Hamptons to Mallorca, our global Rolodex has some impressive names and locations. We continue to showcase the power of The Agency brand across the world’s most sought-after markets, choosing the best agents in the industry to represent every destination.

After all, those agents’ clients could be your buyer. It’s the power of having a truly global collaborative network behind your listing.

12 COUNTRIES

120+ OFFICES

1 CONNECTED GLOBAL NETWORK

The Good Kind of Traffic

THEAGENCYRE.COM

A GLOBAL PLATFORM

Real estate marketing is all about the digital footprint—and that’s our specialty.

TheAgencyRE.com receives 1.8M+ visits per year. Savvy buyers worldwide can easily shop our listings and connect with our team from the comfort of their smartphones—bringing properties fingertip close. Mobile and global, as promised.

The Agency Magazine

Designed and directed by our in-house creative and public relations team, The Agency Magazine is our inspired perspective on life and luxury, showcasing our properties to a global audience.

Print Distribution

In addition to being mailed directly or hand-delivered to our clients and list of UltraHigh-Net-Worth (UHNW) individuals, the piece is on display in and distributed from The Agency’s 120+ offices in the world’s most affluent markets.

Private Jet Distribution

Our exclusive publication is carried in the private planes of Hera Flight, a renowned leader in private aircraft charter services.

Digital Distribution

Featured on the home page of The Agency’s website (TheAgencyRE.com), which has an average of 1.5M visitors per year and growing. It is directly emailed to a highly targeted list of The Agency clientele and featured in our weekly newsletters, which reach an affluent audience of 700K+.

Social Media

The digital edition will also be heavily promoted on social media, where The Agency is one of the world’s most-followed residential brokerages in the world with 463K+ Instagram followers. In 2022, our channel racked up over 12M views on reels and reached over 8M unique accounts.

Activation & Experiential

The Agency partners and hosts numerous VIP agent and client events throughout the year where our magazine is on display and shared with guests; past events have included the Hampton Classic, The Agency’s Global Forum, F1 VIP activations, The Real Deal showcase and more. It’s handdelivered to clients by our agents, who are among the top-producing real estate professionals in the country and each issue is placed within our offices and office storefronts in some of the world’s most affluent destinations.

The Agency Journal

Our blog is the heartbeat of the website, with intentionally crafted content to celebrate the lifestyle our clients experience every day. From the latest design trends and the hottest properties on the market to interviews with tastemakers and our latest and greatest press highlights, we send out curated content to over 700K readers weekly.

The Red Paper Annual Market Report

Every year, we produce an international market and wealth report encompassing the most recent data, research and insights on the global real estate market, consumer spending and luxury market trends, along with projections for the following year. The Agency’s Red Paper comprehensively explores real estate activity in our diverse markets, diving deep into shifts in homebuying patterns, buyer demographics, home design, UHNW activity and more.

OUR FOLLOWING

One of the World’s Most-Followed Residential Brokerage on Social Media

Social Media Prominence

Being the world’s most-followed residential brokerage certainly has its perks.

Our agents leverage our strategy to promote their properties and engage with buyers worldwide. Social media has evolved into a driving force of global real estate sales. Our dedicated social media strategists study trends and algorithms to enhance content performance and drive our digital strategy.

182.8K

AVERAGE GLOBAL IMPRESSIONS PER POST

51%

INCREASE IN DIRECT-REFERRAL TRAFFIC ON INSTAGRAM YEAR OVER YEAR

Followed by Verified, High Profile Clientele including C-Suite Execs, Athletes, Celebrities and Influencers

REFERRAL NETWORK

Relocation Department

Someone in your corner, in every corner of the world.

The Agency’s in-house Relocation Department captures leads for our listings from all over the world. They nurture relationships with global companies and brokers to find prospective buyers. And when our clients are relocating, they ensure The Agency brand of turnkey concierge service wherever life may take you.

Philanthropy

WHEN WE GIVE, YOU GIVE.

Our agents come together in every market to advocate for their communities. They support a wide range of charitable organizations to make a difference on a local and global scale. The Agency’s official charity partner Giveback Homes is committed to creating social change by building homes for families around the world. By working with one of our agents, you immediately become part of our community and philanthropic mission.

Growth Strategy

QUALITY OVER QUANTITY—ALWAYS.

The Weekend warriors need not apply. The Agency chooses agents and partners carefully, seeking out like-minded rebels and collaborators, choosing character and culture over suits and ties.

A MESSAGE FROM OUR LEADERS

To us, real estate isn’t just business. It’s personal.

We can talk about the market conditions, the statistics and the technology all day. And yes, we have that down to a science. But we want to talk about what really matters.

When it comes down to it, real estate is and always will be a very personal experience. Each property tells a story. A real estate agent’s job is to bring that story to life. To find the buyer ready to craft the next chapter.

Real estate is about people serving people. That connection should never disappear—and you can count on The Agency to keep that connection going strong. You wouldn’t open your front door to just anyone, would you? Neither would we.

Welcome to The Agency. Make yourself at home.

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