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INSTYLE ISSUE 1 2026

Page 1


A NEW PERSPECTIVE

COLOR RHAPSODY 10

PER MA NEN T CR E AM C

OLOR

• Rad iant, multi- di me nsi on al resul ts i n jus t 10 min ut es.

• Non-progressive, pre -mixed shades provide up to 100% grey coverage.1

• 3 x faster with up to 2.8x less damage. 2

Natural Look Australia launches Australiana, the new Hair Food Campaign inspired by Australian Botanicals and designed for effortless hair care.

65 Years of Expertise in Every Formula. Targeted, salon-grade haircare crafted with purpose and care.

Hair Wellness, Inspired by Nature

Inspired by the natural beauty of the eucalyptus landscapes in South Australia’s Adelaide Hills, Australiana honours timetested ingredients and advanced formulation with the effortless elegance of sun-kissed, healthy hair.

10 COMPETITIONS

28 – 29 JUNE 2026

Australia’s largest event for hair professionals, where education, creativity and business unite. BUY YOUR TICKETS NOW

Early Bird tickets are on sale until 30 April 2026

2 STAGES 2 DAYS 1 WONDERLAND PARTY OF THE YEAR AN UNMISSABLE EVENT

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EDITOR

Shannon Guss (Gaitz) sgaitz@intermedia.com.au

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Sonia Tomas

Sarah Carradine

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Joanne Cowan jcowan@intermedia.com.au

NATIONAL SALES MANAGER

Samantha Ewart sewart@intermedia.com.au

PRODUCTION MANAGER

Jacqui Cooper

ART DIRECTOR

Katy Brack

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EDITORIAL

There is a quiet exhaustion in the way we live that’s created by the constant overlap of our physical lives and our digital ones – a mental load that comes from being expected to show up, engage and perform in both at the same time.

When expectations digitally have become richer than empathy, where is the happy balance? Some whose income may not be as affected by their online presence, choose to completely delete their online self to focus on their goals and self-improvement but, unfortunately when it comes to business and personalities in our industry, it’s just not possible, so diligence and balance must be found, somehow. We need to continue to lead digitally and socially, but how?

We scroll, we curate, we perform and we are expected to show a summary of what we do and re-instate our value and worth repeatedly to show we are relevant and still achieving, hitting targets or reaching goals. If you’re not talking about it too often we are considered not to be moving ahead. There’s a lot that we don’t see and things we will only see if we phsycially spend time with people who inspire us.

It’s now entirely possible for someone to attend an event, conference or educational event without fully engaging - skipping sessions, bypassing conversations, opting out of relationship-building, yet still produce social content and assets that suggests they were front and centre, deeply involved and integral to the experience. That content is often applauded, shared and celebrated, fuelling a cycle where appearance can outweigh participation, when we need participation more than ever.

This isn’t a dismissal of influencer culture - far from it. It remains a valuable and powerful part of our industry. However, the only way to truly discern substance from surface is to show up ourselves: to take part, to listen, to have the conversations, and to form our own informed opinions through real connection and investing time in others.

When we place so much on a pedestal now via social efforts, we make it harder for the authentic, hardworking voices to be seen. That’s why, now more than ever, we need physical presence, real-world collaboration and fearless educators and leaders who are willing to engage deeply and not just document it. The beginning of the year is a good time to plan the events you really want to show up to, and we have so much on offer this year.

One thing about perspective is that we are forever in a process of learning, dismantling what we’ve learned and re-learning again. Attending a live shoot, going to an education class that’s not just online or going to Hair Festival and being around 7,800 other hairdressers and barbers who have similar passions is where we need to focus our energy, if we want to maintain that feeling of reward.

Social media promised connection, inspiration and possibility and, in many ways, it delivered, but it also taught us to measure our worth in metrics, to compress our lives into aesthetic narratives, and to mistake visibility for authenticity. The result is that we are more connected than ever, yet strangely disconnected from our own intentions and passion. We now have AI, which, when used correctly, can increase our level of human connection, and not detract from it.

We can still build, create and contribute without narrating every step. We can still make a difference in our work, our relationships and our communities without translating our lives into content. Quiet progress is still progress. Unseen effort is still valuable. Focussing on what we truly want, when reclaimed, becomes a powerful form of levelling up.

The future of intention may not lie in posting more, but in choosing more carefully what deserves our attention. In a world obsessed with optics, real clarity comes from stepping back, while leaning into the core parts that make our day and boost our success. Because when we loosen our grip on how things look, we finally make space for what truly matters.

Treat this issue of INSTYLE as your invitation to return to intention for the year. To question appearances. To celebrate the beauty of what is authentically us, unpolished, and profoundly human. Because in a world obsessed with how things look, choosing to focus on how things feel may be the most treasured act of all, and perhaps the cultural shift we need is already beginning.

ONSTAGE

52 Power-Up in Bali

58 Australiana by Natural Look Australia

60 Hair Festival Stylist Champion Katerywa Gribinyuchenk

61 Hair Festival Barber Champion Benjamin Tuita

62 Hair Festival Emerging Talent

Champion Ashleigh Waldron

63 Pump Haircare Rebrand

66 Parousia by Efi Davies

68 Colour Leaders L’Oréal Professionnel

70 AGWÉ Launches

71 Google Search Preferences

72 Wai Ariki Hot Springs

74 INdesign Sustainability Tips

76 INdesign The Hide

79 INbeauty Aveda Debut Advanced Botanical Kinetics™

UPFRONT

GOLDWELL STYLES LEO LIN RESORT 26 ‘BON VOYAGE’ RUNWAY LAUNCH

Goldwell and the brand’s national artist, Nathan Yazbek of Salon Yazbek, as supported by four hairdressers from Wild Life Hair SOGO, The Mane Space, Salon Sessions and Noddy’s On King, created the looks for the LEO LIN Resort 26 ‘Bon Voyage’ Runway Launch. The runway show took place at Finger Wharf at Woolloomooloo, Sydney, evoking the city and the label’s summer transition.

Taking place at the newly opened AKTI, the collection incorporated flowing dresses and nautical suiting in coral, white, and navy hues. The hair complemented these summer looks.

“The hair direction was just left the ocean, cool girl vibe,” Nathan shared. “The hair vision for the Resort ‘26 launch was to capture this effortlessly Summery vibe. We focused on creating looks that suggested the model had just left the ocean. This meant the hair had strong silhouettes, was incredibly shiny, and critically had no flyaways, balancing a relaxed texture with a luxurious finish.”

Using Goldwell StyleSign products, such as the StyleSign Lagoom Jam, StyleSign Shine Spray and StyleSign Working Hairspray, the team created beach waves and sophisticated low knots with control and natural movement.

www.goldwell.com.au

DRESSLIER CELEBRATES 95 YEARS

Happy birthday to Dresslier, which celebrated a historic 95 years of legacy and innovation in Australian hair, and honoured the milestone with an intimate gathering.

The company was born in 1930 South Australia, and has now become a global enterprise in over 40 countries, as led by owners and directors Mary and John Centofanti since 2005

The duo welcomed guests to the celebration, which also recognised valuable partners who have aided the brand’s ascent. This includes Chris McDermott, who spoke about the relationship between Dresslier and the Little Heroes Foundation, which speaks to the company’s philanthropic mindset, particularly regarding local causes. Roland Lever then shared the story behind Dresslier’s three-generation partnership with JH Lever. Brian Jordan, captain of the 1808 Bowling Team, then presented on Dresslier’s support of local sport, commending their role in one of the longest running sports sponsorships in Australia. Tom Green of Lee Green and former staff member Debbie Flanagan also spoke on their experience with the company over decades.

The evening also showcased a mini exhibition of hair trends through the decades since 1930, created by Davroe Global Ambassador Jordan Robertson, alongside historic Dresslier products, such as the iconic signature 1808 Hair Oil from early in the company’s history.

Each guest received a bespoke Rose Gin, crafted in collaboration with Prohibition Gin, which evoked the company’s commitment to botanical haircare as infused with Australian botanicals, housed in a bottle design inspired by the original 1808 packaging. www.dresslier.com

MOROCCANOIL CELEBRATE LAUNCH OF TREATMENT MIST

Moroccanoil closed out 2025 with an event in December that invited select guests, influencers and beauty media to The Butler, Potts Point, in Sydney to celebrate the launch of their new Moroccanoil Treatment Mist with cocktails, canapes and an iconic city view. Moroccanoil Global Ambassador, Richi Grisillo, and the brand’s styling team were also on hand to create styles with the product. The product caters to all hair types with customisable application in a weightless mist that instantly absorbs on wet or dry hair and evenly distributes. The Treatment Mist increases manageability and enhances shine by up to 141 per cent, thanks to signature argan oil, which is rich in essential fatty acids, antioxidants, and vitamin E. It delivers the same conditioning, smoothing, and shineenhancing benefits as the brand’s signature Moroccanoil Treatment, becoming the ideal summer complement.

“The Moroccanoil Treatment collection has become a staple in so many beauty routines around the world, and we’re thrilled to introduce Moroccanoil Treatment Mist into the family,” said Carmen Tal, Co-founder of Moroccanoil. “We’ve combined the same beloved benefits of our iconic formula with a light-as-air spray, creating an effortless experience for consumers to enjoy.” www.thehaircaregroup.com

NAK HAIR EXPANDS INTO ASIA AND THE MIDDLE EAST

Australian brand NAK Hair is expanding into Asia and the Middle East, signing an exclusive partnership to distribute its haircare products across Hong Kong, Taiwan, Singapore and the GCC in the UAE with international health and beauty retailer Watsons Asia. The brand will also be launching on Tmall Global, the Chinese online market platform, with further expansions, thanks to the signing of multiple exclusive distribution partners, across Europe as well.

“We are very excited to partner with Watsons Asia, an iconic retail player, and launch in over 650 new stores across Asia and the Middle East,” shared Marc Boelen, Chief Executive Officer of NAK Hair. “These partnerships are an important stepping stone in our ambitious strategy to double our business over the next three years by meeting our customers globally in all the places they shop for premium professional haircare, whether that is online, in retail, in salons and in pharmacies.”

The brand has also expanded its Australian reach by launching its products on its website and on key online marketplaces. NAK Hair has increased its product sales by double digits, with the objective of a 20 per cent increase in the coming year. 2025 was a major year for the brand, which relaunched its flagship NAK Signature range and introduced a new science-led scalp care brand, titled ROH, to the national market, building on new initiatives since being acquired by private capital firm Adamantem Capital in 2022

The proudly Australian-owned haircare brand is built with vegan formulations and 23 years of professional experience.

www.nakhair.com.au

AMPERNA® HAIRCARE

LAUNCHES WITH SYDNEY EVENT

Skincare brand AMPERNA® expanded into haircare in October, celebrating the launch with a Sydney event, where beauty media and influencers were treated to a luxurious scalp cleanse and blow-dry thanks to the Wakefield’s Hair team at this iconic Surry Hills salon. Anti-inflammatory, skin-positive food added to the event.

With the brand’s pioneers in attendance and ready to explain the power of the two new products, attendees learned the benefits of this launch and the journey behind this health-focused expansion.

“When I first launched AMPERNA®, it began with skincare – born out of my own experience with sensitive, reactive skin and the need for products that were genuinely gentle yet effective. From day one, the goal was to help people strengthen their skin barrier and feel comfortable in their own skin again,” shared founder Kiri Yanchenko.

“As our community grew, it became clear that sensitivity doesn’t stop at the face – so we expanded into bodycare to continue supporting the skin, top to toe. The next natural step was haircare, because the scalp is simply an extension of the skin. Our new haircare range took years of R&D, formulating and refining to ensure it delivered real results while staying true to our core philosophy: calm, active, microbiome-friendly solutions that respect the barrier rather than strip it.”

Launching with the Cleanse & Rebalance Shampoo and Strengthen & Protect Conditioner, these products evoke the skinification’ in hair, as made with gentle surfactants with a prebiotic and postbiotic complex to support a balanced scalp environment for stronger and healthier hair. The products are Australian-made, dermatologically tested and cruelty-free, and have been tested on a variety of skin types, including sensitive scalps.

“Seeing the Haircare range finally in the hands of VIP customers and media was incredibly special. It represents not just a product launch, but the evolution of AMPERNA® as a brand – one that cares for the skin as an entire ecosystem,” Kiri shared. www.amperna.com

WELCOME AGAPE HAIR LOUNGE

The new Agape Hair Lounge has opened in Adelaide, thanks to Elisha Forgione, fresh from her win of the 2025 CURATE Urban Australia Colour & Style Award. The salon has launched into the Adelaide suburb of Kudla, with a fresh and minimalist aesthetic that offers crisp white walls, textured furniture, funky mirrors, creative aqua and pink accents and natural light.

The salon is located amidst a regional hub just south of Gawler, at the gateway to the Barossa Valley. The salon is a one-stop-shop, sharing the space with Fifteen Nineteen Beauty, which is operated by brow and lash technician Marissa Saliba and offers brow services, eyelash extensions and lash lifts. The salon stocks MUK Haircare as a colour and retail option.

Elisha completed her apprenticeship at Adelaide’s Bliss the Art of Hair and trained with industry leaders such as Clive Allwright, Barney Gleeson, and Lisa Robertson, as well as with brands such as MUK Haircare and De Lorenzo.

@agape_hair_lounge_

CREATIVE SKILLS RETAIL COUNCIL LAUNCHES NATIONALLY

The Creative Skills Retail Council (CSRC) has launched in Australia, described as a “new model for a changing era” that introduces a membership-for-good plan. CSRC is a special-purpose, not-for-profit industry association that hopes to give back, advance business capability, sector research, skills recognition, and social impact and deliver value, impact and purpose.

“CSRC exists for purpose – to create measurable social impact and deliver positive change,” said Executive Director Melissa Kalan. “We wanted a model that genuinely gives back. Our focus is on value-centric membership for good. CSRC supports business owners, employers, educators, suppliers, and entrepreneurs who want to do business smarter, more sustainably, and with greater purpose. Together, we are building a movement – one member at a time.”

The membership options begin from a $1-per-month community tier and scale up in a per-seat pricing structure. Members receive cash-back training credits equal to their membership value, redeemable through the CSRC Academy, which can be used on professional development courses, e-learning programs and micro-credentials. The CSRC Academy is a national professional-development hub that offers business-focused certifications and courses, included for top-tier Professional Members and their staff.

The organisation also offers Shop For Good, which is an online marketplace for merchandise and courses.

CSRC is inviting business professionals from across Australia’s hair, barber, and makeup industry to join a State or Territory Industry Council as part of its national rollout.

“We want to harness the passion, experience, and insight of people working across every corner of each sector,” Melissa said. “By joining a CSRC Industry Council, professionals can play a direct role in shaping the future and creating change for good.” www.mycsrc.org

iStock.com/Drazen Zigic

DISCOVER

THE VANESSA MEGAN FOUR-STEP HAIRCARE RITUAL

Vanessa Megan Skincare has expanded into haircare, utilising the brand’s clean beauty ethos to create a four-step ritual with salon quality results.

The nature-born technology is predicated on ingredients such as silica-rich bamboo, shine-boosting rice peptides and herbal extracts including yucca, burdock root, Mediterranean strawflower, horse chestnut and rosemary essential oil in formulas that respect the scalp microbiome without irritants for gloss, body, softness and strength with precise results.

“Natural isn’t a trend for us—it’s a technical brief. Every ingredient has a job: soothe the scalp, fortify the fibre, lock in moisture,” brand founder Vanessa Gray Lyndon shared. “It’s proof you can go natural without losing performance.”

The skincare brand was created twenty-six years ago on these natural foundations, with clean, organic beauty that has since won awards across the globe and garnered a reputation for its transparency, credibility and innovation.

Hair care was the last frontier for me,” Vanessa said. “I’d tried everything and still watched my scalp flare with eczema. I wanted formulas that respected skin first and still delivered a salon finish. So we built a four-step ritual around bamboo for strength and smoothness, rice peptides for slip and shine, and hyaluronic acid for deep hydration. The day my scalp calmed and my hair felt fuller, I knew we’d made the kind of ‘clean’ that actually works.”

The haircare collection is comprised of a Shampoo, Conditioner, Hair Oil and Anti-Frizz Serum. The Bamboo & Rosemary Shampoo Clarifying is made with bamboo stems to smooth, strengthen and add body and shine, removing residue without irritating the scalp. Then, the complementary Yuzu & Rice Protein Conditioner Nourishing significantly increases hair

manageability, volume, strength and shine, catering to damaged hair. Both products also promote hair growth.

The Anti-Frizz Smoothing Hair Serum with Hyaluronic Acid both treats hair and manages frizz, thanks to bamboo, hyaluronic acid and rice peptides for moisture and protection that tames unruly hair. Finally, the Argan & Coconut Hydrating Hair Oil offers amino acids, antioxidants, omega 6 +9, oleic and linoleic acid to create a protective barrier against damaging external factors, while also strengthening hair fibres. This nourishes both the scalp and hair roots and decreases the amount of moisture lost from the hair. It also fuels blood flow to the scalp to encourage new hair growth, helping to treat thinning hair.

www.vanessamegan.com

HAIRHOUSE LAUNCH EOLUX

EOLUX has come to Hairhouse as a bastion of both hair wellness and intelligent styling, in line with industry trends. The tools endeavour to both make styling easier and also care for the health and quality of the hair, with the brand’s hero Ionic Hair Dryer leading the way.

The brand was created in Spain three years ago, as formed by 30 years of engineering expertise. The tools are built with advanced smart technology that protects and enhances hair wellness, with quality, innovation and affordability each as key tenets. The Ionic Hair Dryer’s components, such as a brushless motor for faster drying and ionic technology that releases up to 200 million negative ions to eliminate frizz and enhance shine, both reduce energy consumption for environmental wellness and are made to mimic the same benefits of a restorative treatment for the hair. Intelligent heat control also protects hair health.

Also centred on the wellness of the hairdresser, with a lightweight, ergonomic build, the Ionic Hair Dryer is just 460 grams. It’s also ultra-quiet at just 76 decibels, with 360 -degree magnetic nozzles that achieve efficient, professional finishes. The convenient tool also boasts a dual-filter system with two removable filters for maximum hygiene that keeps the dryer in optimal condition for longer.

Designed as both the ideal professional tool for your kit or a retail option for your clients, the range is built around the EOLUX Ionic Hair Dryer, available in both Pearl and Bronze. This is also available as the Ionic Multi-Styler Set, which includes the air curler, which is powered by air technology for soft curls, diffuser to define curls, reduce frizz and boost volume, and magnetic nozzles. The Professional Multi-Styler Set offers these tools in a carry case, as available in Bronze. www.hairhouse.com.au/collections/eolux

NATALIE ANNE HAIRCARE DEBUTS NEW RANGE

Natalie Anne Haircare are ushering in their first new launch in two years, debuting the Slick & Smooth Range at an exclusive event with The Late Lunch Sydney, which congregated 155 leading hairdressers, creators, and partners for an honorary party. Launching the Slick & Smooth Balm and the Vegan Slick & Smooth Brush, the launch marks the brand’s first new products in two years.

“We wanted this launch to feel special – and it is. We’ve taken our time, refined every detail, and built something that genuinely makes your styling easier and faster. It feels like an evolution for us as a brand, but also a gift to our community,” Natalie Anne shared.

The Slick & Smooth Balm is made with Saw Palmetto Oil and Sea Algae Extract to hydrate the scalp without clogging pores, styling sleek buns, clean lines and 90 s texture, as well as taming flyaways and polishing hair on-the-go with softness and hydration. The 25 gram compact size makes it the ultimate handbag accessory for clients. This is paired with the Vegan Slick & Smooth Brush, which is engineered for smooth, controlled, sculpted styles without breakage. The launch event showcased these products for the first time, while treating guests to a “Slick Room” and “Smooth Room” experience, alongside other networking moments, dancing and content opportunities. Attendees also received gifting bon-bons filled with full-size Natalie Anne Haircare products in an event that celebrated the products, education and community mindset of the whole brand. www.thehaircaregroup.com

KERASILK STYLES NAGNATA’S 2025 RESORT COLLECTION

Kerasilk teamed up with fashion house Nagnata to style their 2025 resort collection, which was shot on location in Yamba, Northern New South Wales, with hair by Kerasilk Ambassador Chris Hunter of Willomina.

Styling the collection titled Movement 19, the aesthetic reflected a nostalgic, coastal, feminine vibe, with fashion pieces including sheer knits, ruched textures, low slung denim and sarong style draping in modern silhouettes. The shoot evoked Nagnata’s oceanic priorities, as shot by the beach and at The Sailor Shack Yamba for a relaxed, surfside style. Natural hair textures complemented the fashion looks.

“The hair is innocent, natural and nostalgic. Our model Anna had incredible hair, we dialled up the texture for that lived in curl that comes after a summer by the beach. Kerasilk Curl Balm was my go-to, it’s lightweight so hair still has lots of movement and body minus the frizz,” Chris shared.

Chris prepped the hair with Kerasilk Flat Iron Spray and the hero Curl Balm, completing the look with Kerasilk Finishing Cream, which was reapplied throughout the shoot. www.kerasilk.com.au

SMITHS COLLECTIVE BRANDS APPOINTS NEW STATE MANAGERS

Smiths Collective Brands has named Wendy Gunn as the company’s QLD State Manager and Casey McKenna as WA State Manager.

Wendy is the renowned winner of the global L’Oréal Professionnel Colour Trophy and has contributed to the Intercoiffure Artistic Team, alongside her primary role as the owner of Ink for Hair salon. She worked with Brian and Jane Smith of Smiths Hair Collective when they led ARTec Australia.

“Stepping into the role of QLD State Manager allows me to combine my passion for education with brands that share the same values around authenticity, performance and long-term industry support. It’s an opportunity to contribute to something meaningful while elevating how salons work, grow and create,” Wendy said.

“Wendy combines exceptional technical skills with a deep understanding of what drives salon success, and her genuine love for the craft and sharp industry insights make her a powerful asset to our clients and partners across Queensland, and our team,” Brian and Jane added. Casey’s mantle includes titles and nods such as Apprentice of the Year finalist, Educator of the Year, Representative of the Year and more, with Fashion Week credits and more in her versatile portfolio.

“This role allows me to combine my knowledge, experience, and passion in a meaningful way,” Casey said. “I am so inspired to work with Smiths Collective Brands because of what they represent – innovative boutique brands, a strong family foundation, and an incredible culture built on shared values.”

“We are thrilled to welcome Casey to the Smiths Collective team. We are in awe of her wellearned reputation for leadership, genuine connection, and contagious enthusiasm, and for her incredible ability to inspire and empower those around her,” added Brian and Jane. www.smithscollectivebrands.com.au

CYBER HAIR CELEBRATES 40 YEARS

Tasmanian hair salon Cyber Hair is celebrating four decades and a change in leadership, where Michele Clark has taken on full ownership from her long-time friend, business partner and collaborator Roseanne Mallett.

“We started the business as not much more than kids, but by working on positive relationships, great staff, a culture of learning the most up to date techniques and by participating in nearly every industry event we could find, the business grew and has for many years sustained two owners and employed up to 19 hairdressers,” Michele shared.

The legacy salon is renowned for its intimate, family style approach to hair, through which it was awarded the Prime Minister’s Small Business Award in 2010, becoming the first time a Tasmanian business had won it and also the first time a hairdressing business had won nationally.

“One of the great privileges of being a small business owner, and particularly a hairdresser is having the intimate quality relationships with our clients. They become part of our family,” Michele shared. “We know we must be doing a pretty good job when we have three generations of the one family all choosing to come to us.”

“It is hard to maintain a healthy vibrant successful business for 40 years and Cyber Hair has been a stand out business in everything they do. They are model for every business in the state,” added Robert Mallett, CEO of Hair & Beauty Tasmania. The duo commended this organisation as well as Intercoiffure Mondial, both nationally and internationally, for providing education, travel opportunities, support and community. www.cyberhair.com.au

DAVINES LAUNCHES BEAUTIFUL THINGS IN-SALON TREATMENT

Davines has launched a new solution to aid colour treated hair, which is more vulnerable to pollution, metal build up, UV light, heat and chemical treatments, known as the hair exposome. The all-new in-salon treatment, titled Beautiful Things, combats these issues that make hair rough, dull, brittle and uneven. Used during colour treatments to detox, restore and protect hair for vibrant colour, the treatment removes metal build up and restores 100 per cent of lipids lost from damaged hair to ensure results identified as twice as soft, with doubled colour longevity and immediate shine.

Comprised of a Pro Chelating Pre-Treatment, Chelating Shampoo and Restoring Leave-In Mask, the products are made with biotech ingredients like the Biomimetic Botanical Filler for professional application. This is derived from wild olive tree stem cells to deeply penetrate and restore the hair fibre. Innovation and sustainability are both central tenets of the innovation. As a retail option, the Beautiful Things Leave-In Mask can be added to your clients’ home hair care routine. The vegan product is made with 95 6 per cent natural-origin ingredients and 89 7 per cent biodegradable ingredients, as dermatologically tested and suitable for all hair types.

This salon technology complements the Heart of Glass equivalent for blonde hair, which can also be used in-salon and at home in five products for the ultimate blonde care. These two colour-based families for the There Must Be An Angel line are dedicated to protecting and repairing coloured and lightened hair. www.adorebeauty.com.au

Wendy Gunn Casey McKenna

SUSTAINABLE SALONS HOST PODCAST SERIES

Celebrating both a decade of impact in Sustainable Salons’ tenth year, as well as National Recycling Week through mid-November, Sustainable Salons launched its first-ever podcast series titled Beyond The Bins. The four-part series honoured these milestones with candid conversations thanks to the organisation’s founders, 2025 AHIA Vidal Sassoon Humanitarians of the Year Paul Frasca and Ewelina Soroko. Episodes dropped during November on the Sustainable Salons YouTube channel, Spotify and Apple Podcasts.

“We’ve spent the last ten years proving that waste doesn’t have to be wasted,” Paul said. “Beyond The Bins is our chance to pull back the curtain and share the laughs, lessons, and moments that shaped Sustainable Salons into what it is today.”

The first episode was titled ‘The Big Why’, chronicling the beginning of Paul and Ewelina’s journey from Amsterdam to Australia and what inspired their mission to empower the hairdressing industry’s environmental responsibility and waste management. Episode 2, cheekily titled ‘How Big Are Your Balls?’, tracked their story with Refoil recycled foil that sparked their contribution to the circular economy movement. Episode 3 , titled ‘Recycling That’s Actually Sexy’ discussed the organisation’s innovations, such as plastics as sunglasses, hair that cleans up oil spills, philanthropic efforts and beyond. Finally, Episode 4 was titled ‘10 Years of Impact’, described as a “myth-busting finale” that tackled misconceptions about the difficulty, expense or capacity in being sustainable. The duo shared their vision for the next decade, described as “inclusive, tech-driven, and full of purpose”. www.sustainablesalons.org

PIVOT POINT ANZ NAMES SHERIDAN ROSE SHAW AS CREATIVE CONSULTANT

Sheridan Shaw has joined Pivot Point ANZ in the all-new role of Creative Consultant. Bringing 18 years of industry experience to the role, Sheridan is well known as the founder and director of the prolific MAMAWEST salon and has been an AHIA Victorian Hairdresser of the Year finalist in 2024 and 2025 , as well as an O&M ambassador, FAME team alumni, educator and platform artist.

“Sheridan’s passion and commitment to education is undeniable. She is a true advocate for quality education, and she deeply understands how integral this is for supporting our next generation of hairdressers and building a strong and vibrant industry,” shared Jane Barrett, CEO of Pivot Point ANZ. “Sheridan has continually been at the forefront of our industry’s evolution. One of the first to offer silent appointments, and championing the inclusion of pronouns in booking software, Sheridan has consistently and proactively responded to the needs of clients and staff to build a truly inclusive community. Plus, she genuinely prioritises and invests in the training of her apprentices and her team.”

“This feels like a full circle moment for me,” Sheridan said. “Pivot Point shaped the way I understood haircutting from the very beginning of my career as I trained with their resources as an apprentice at TAFE in Melbourne.”

The appointment expands on Sheridan’s wealth of education experience through national organisations.

“I am passionate about education for our industry,” Sheridan said. “I have had the opportunity, as a member of the AHC Education and Training Committee, and serving on the SaCSA Technical Committee, to gain a deep, national perspective on what our industry needs.”

“Sheridan’s expertise will be invaluable in ensuring that Pivot Point’s education resources continue to meet the needs of our apprentices, employers and schools, both today and in the future. As we develop new content and resources, Sheridan’s rich industry experience will be invaluable, and with a new qualification imminent, I believe the timing couldn’t be more perfect,” Jane added. www.pivot-point.com.au

OLAPLEX LAUNCHES ROOTS-TO-END TREATMENT

OLAPLEX have unveiled the all-new Roots-ToEnd Treatment. The salon exclusive treatment consists of a Pro Scalp Rebalancing Concentrate, paired with one of two tailored hydration masks, between the Rich Hydration Mask or the Weightless Mask as necessary.

The OLAPLEX Pro Scalp Rebalancing Concentrate calms, soothes and preps the scalp to reduce scalp stress caused by both salon services and everyday factors, while also reducing scalp aging for healthier hair.

A Microbiome Balancing Prebiotic Blend, made of Manuka, Magnolia, and Black Pepper Extracts to balance the microbiome and reinforce the scalp barrier, alongside Antioxidants and a Hydration Booster, which is a ginger-derived antioxidant that neutralises aggressive free radicals, Hyaluronic Acid and Rhubarb Complex, and finally a Proprietary Scalp Barrier-Building Complex of patented OLAPLEX Bond Building Technology®, all serve to reinforce the scalp barrier. These components replenish essential moisture and re-link disulfide bonds within keratin to strengthen the Stratum Corneum for further scalp and hair strength and health. A blend of essential fatty acids and ceramides also nourish and hydrate the scalp.

Then, a Rich Hydration Mask that imbues coarse, dry hair with moisture and softness, or the Weightless Mask, as a lightweight hydration option for fine hair, are used in the in-salon treatment. The Pro Scalp Rebalancing Concentrate can be paired with the brand’s No.0 5 Scalp Longevity Treatment for home care. www.thehaircaregroup.com

ALFAPARF MILANO PROFESSIONAL DEBUTS EVOLUTION OF THE COLOR SHINE EFFECT

Italian haircare brand Alfaparf Milano Professional is debuting Evolution of the Color Shine Effect. Patented in the US and Italy, this technology is predicated on the use of an alkalising agent to replace ammonia and MEA, working instead in combination with an emollient oil to preserve the cosmetic feel of the hair during colouring. Colourists can expect grey hair coverage that minimises regrowth and lightening capabilities up to three levels. A lamination effect ensures hair appears up to six times shinier from the first application, while hair resistance, integrity and combability are also greatly increased. The technology also fights colour fade by supporting colour retention and creates a protective film around the hair during the colour service to act as a bonding agent.

Both Evolution of the Color Shine Effect and the brand’s Semi di Lino lines provide protection from blue-light damage and anti-pollution benefits. Evolution of the Color Shine Effect offers an additional UV Protection System that counteracts UV light-induced colour loss, as well as patented Color Guard Technology for longer-lasting colour. A-Z Bond Technology further protects the hair, while hyaluronic acid forms a lattice-like net around the hair to optimally distribute colour for maximum adherence. This technology is free from ingredients of animal origin, making the full Alfaparf Milano Professional colour portfolio 99 per cent vegan. The new packaging is also made from 90 per cent recycled paper, the tubes are produced using 100 per cent recycled aluminium and paper instructions have been traded for a QR code on the box, to limit paper consumption. The range offers 55 shades, one coverage series to naturally cover grey

hair and 16 creative shade families for cool, warm, red and copper tones. These shades are further enhanced by additional pearlescent tones and the introduction of the Mocha . 25 colour family to the Alfaparf Milano Professional colour chart, for the ideal rich brunette colour. These shades can all be mixed with Pigments for further customisation.

The colour series’ campaign was created with the brand’s Global Creative Director, Rudy Mostarda, by way of the Make It Real collection, which celebrates individual identities and self-expression through new cuts and colours in creative, contemporary styles.

www.alfaparfmilanopro.com/au-en

GOLDWELL RELAUNCHES WITH GLOW UP

Goldwell is relaunching with Glow Up, which offers new initiatives to bring hairdressers closer to the heart of the brand, promising a bold new era for the professional hairdressing industry. With Glow Up, the brand makes a renewed commitment to salons and stylists, and to a global community built on collaboration. Stylists will experience opportunities for co-creation, as well as a new look and feel to the visuals and brand campaigns.

To align with their People Powered Color philosophy, Goldwell has announced COLOR CoLAB, which will invite stylists to test, refine and shape new services, campaigns, and education.

Using creativity and collaboration to drive innovation, products and ideas will be co-created with stylists.

“Goldwell has always been a brand built for stylists and with the Glow Up we’re going further, by putting their voices, talent, and development at the very centre of the brand’s future direction. Our intention is for the new and modernised Goldwell to be the most collaborative, most relatable and highest performing colour brand on the market,” shared Christian Melcher, Global Chief Marketing Officer Kao Salon Division. The first expression of COLOR CoLAB is Goldwell’s Color of the Year 2026: Bellini. Bellini

is said to embody optimism and artistry in a luminous, head-turning shade created from Goldwell’s existing colour palette. Bellini was developed in collaboration with international colourists Salome De Wet, Zachary Norman, Peter Wu and Neil Barton. It represents the brand’s vision of colour as a force for creativity, connection and transformation.

As part of its new direction, the brand will also reimagine its logotype, retaining its original heritage but updated with a bolder square shape for its new phase. It will also present a new look and feel to visuals and brand campaigns. www.goldwell.com.au

ELLA BACHÉ LAUNCHES ‘IN MY OWN SKIN’ 2026 CAMPAIGN

Skincare brand Ella Baché is celebrating 90 years in May and have launched their 2026 ‘In My Own Skin’ campaign, with values of authenticity, real results and informed, conscious skincare consumers.

The 2026 ethos also focuses on local production with the launch of their latest A-Beauty evolution, which is made with native botanicals that naturally protect, repair and nourish and target distinctly Australian skin needs. The brand has also recently expanded their Manufacturing Product and Distribution Centre.

“Ella Baché has transcended generations since 1936 , and in 2026 we will be supercharging our scientific and educational brand pillars through further localised investments,” shared Pippa Hallas, CEO of Ella Baché.

“Investing in Australian manufacturing to drive our Australian Made product innovation underpins this year’s campaign and lets us take advantage of unique Australian ingredient formulations to treat each individual skin.”

The campaign highlights self-love and diverse selfconfidence, as fronted by renowned talent Jessica Gomes and new star Olivia Jonasz. www.ellabache.com.au

HAIR SHOTS 2 THE WORLD NAME 2025 COLLECTION OF THE YEAR

Congratulations to Sara Allsop of Dharma in Auckland, who was named as the Hair Shots 2 The World 2025 Collection of the Year for the Flowers of Life collection, which earned six global covers between its six images. The collection also won the 2025 AHIA New Zealand Hairdresser of the Year title, with further covers in Belgium, Canada, France, Norway, Poland and Taiwan so far.

“It’s no surprise that this collection is doing so well internationally because Jock Robson photographed all six images in the precise way that editors need them,” head of Hair Shots 2 The World, Leanne Cutler said. “The editors’ job was made easy by there being space above the head for the masthead, pleasing neutral expressions on the models’ faces, an attractive background colour and careful placement of flowers to add interest whilst still leaving space for wording. Of course, the hairdressing by Sara Allsop was sublime.”

Hair Shots 2 The World achieved 31 covers in 2025 from various clients, with extreme interest from international editors, particularly in regard to men’s hair looks.

“We seem to always do well with achieving large numbers of covers but that’s because we have so many highly experienced photographers and shoot teams these days,” Leanne said. www.hairshots 2theworld.com

FOIL ME TO HOST FIRST EVENT IN MARCH

Foil Me will take to Adelaide on March 16 , presenting their first ever live industry event, titled Metamorphosis. Themes of connection, identity, authenticity and business growth will fuel the all-day event, hosted at Bon Vivant.

“I’m so excited to finally bring to life what so many have been asking for – connection with purpose. Metamorphosis is like a supercharged three-day retreat condensed into one transformative day. It’s about discovering that when you grow personally, your business naturally follows,” shared Foil Me’s Co-Founder and Creative Director, Emily Ciardiello.

“Together, we’ll explore not only personal growth, authenticity, and leadership of yourself and others, but also the real, everyday challenges you and your team face in the salon – and how to navigate them with confidence, clarity, and care. It’s everything you need to evolve – as a creative, as a leader, and as a human being.”

Emily will present with Sophie Margetts from Socoh Salon, who will share her signature foiling and colour techniques and strategies on creating client loyalty and connection, as well as James Henderson from Clarity by James Henderson, who will teach stressmanagement tools and retail tips. The sessions will offer insights on creating intentional content, retaining your ideal core customer, building healthy growth habits, mindset tools and more. Emily will also facilitate an exclusive Q&A with a secret special guest, discussing business and personal growth around themes of leadership and embracing change.

The non-profit event directs its funds towards future community education initiatives, in line with the brands inclusive and accessible value, and it’s ideal for hairdressers at every level. The event is supported by Joico, K 18 , O&M and The Attaché Line who will stock the goodie bags and offer vouchers.

Styleicons readers can gain a $10 ticket discount with the code ICONS10 www.foilme.com.au

O&M EXPAND CØR.COLOR RANGE WITH SUNSET BLONDES

O&M has expanded its beloved CØR.color range of hues with four new blonde shades inspired by golden hour and titled Sunset Blondes.

The professional colours promise nuanced warmth, natural dimension, customisable results and hair health in clean, ammonia-free, PPD-free and resorcinol-free formulations.

Launching as of February, the range creates “golden-hour” results and trending, lived-in and effortless hues for clients. Professionals can also expect rich pigment payoff, soft fragrances and excellent grey coverage, with scalp and hair health and comfort front of mind. Colourists can customise the full spectrum of subtle sun-kissed finishes to full blonde transformations.

The four new shades are comprised of Lightest Golden Copper Blonde, Lightest Brunette Blonde, Lightest Brunette Ash Blonde and Lightest Brunette Golden Blonde as versatile, intermixable shades for the ultimate customisation alongside shine, longevity and hair integrity.

“Blonde is always evolving, we saw a clear need for softer, warmer tones that feel modern and refined. Sunset Blondes was created to give colourists more freedom with shades that enhance the blonde journey without compromising hair health. It’s a natural extension of what CØR.color stands for, high performance, clean colour, and creativity without limitation,” shared Jose Bryce Smith, O&M Founder and CEO.

The launch includes a global, hairdresser-led Sunset Blondes Competition, where salons that purchase a Sunset Blonde Deal can enter their best Sunset Blonde transformation content before March 31 . The winning entry will be showcased on a dedicated Sunset Blondes billboard in Sydney as part of the official Sunset Blonde campaign. www.originalmineral.com.au

CLOUD NINE LAUNCH NEW AIRSHOT PRO ATTACHMENTS

Cloud Nine have unveiled their latest Airshot Pro attachments, titled the Airshot Pro Volumisers. The attachments are built to be used specifically with the Airshot Pro, as two barrel attachments that wrap the hair with a powerful airflow for long-lasting, voluminous curls and a simpler styling experience, catering to either side of the face.

“The Airshot Pro Volumisers are the ideal hairstyling tools for anyone looking to perfect a blowout with less effort and time. The two barrels make styling each side of the face simple and effective, resulting in a gorgeous, balanced finish every time,” shared Marie Nieuwoudt, Group Education Manager at Cloud Nine. One attachment is made for curling hair to the left of the face and one for curling to the right, with the wrap attachments engineered for professional-style and tailored results, as suitable for all hair types. The Airshot Pro uses Ionic Technology and Personalised Temperature Control, combining with the attachments for even heat distribution, with airflow tension while drying. Users can create curls without damage and without advanced blow-dry expertise. www.cloudninehair.com.au

DISCOVER BUNLUV WEARABLE HAIRCARE

Australian designed and made on the Gold Coast, BUNLUV has launched as new wearable haircare made for “women who want their hair to move with their life –not limit it”, as available across Australia and New Zealand.

The brand is described as “inspired by a Mediterranean sense of ease – understated glamour, low-effort beauty, and hair that looks good without needing to be managed”.

Two hero products kicking off the range consist of The SmartCore Spiral Scrunchie, which is an elastic-free scrunchie made for all hair textures and built around a spiral inner structure for gentle hold that also gently glides out of the hair. The tool is available in mulberry silk, premium satin and fast-dry lycra to suit sleep, every day and swimming or activewear, respectively, as the ideal reception desk retail option.

The BUNLUV Oversized Bonnet is another hero tool, made as double-lined, adjustable bonnets that protect healthy hair in a modern, fashion-focused manner. www.bunluv.com.au

JENNI TARRANT AND KERRIE DIMATTIA TO PRESENT BUSINESS SEMINARS IN REGIONAL AUSTRALIA

Hairdressing icons Jenni Tarrant OAM, leader of Bond Hair Religion, and Kerrie DiMattia, renowned for Total Coaching Academy, are bringing their combined 80 years of hairdressing experience to regional Australia, for a series of business seminars for salon owners and managers titled Culture + Bond.

“There are times when things are flowing, the team feels aligned, and you remember why you started — and there are other times when it feels heavy, overwhelming, and like you’re carrying everything yourself,” Jenni said. “We understand the pressure, the constant decision-making, and the responsibility that comes with leading a team, because we’ve lived it. This workshop is built from real experience, not theory, and is designed to support owners, managers, and teams through both the highs and the hard parts of business.”

The interactive sessions cover leadership, communication, team culture, and practical systems for both business performance and wellbeing that can be immediately implemented.

The sessions will begin in Geelong on March 16 , before travelling to Albury on April 20, the Gold Coast on July 27 and Newcastle on August 31 , all in morning sessions from 10 am to 2pm. This agenda specifically supports regional businesses and their unique challenges from an expert vantage point.

https://events.humanitix.com/culture-and-bond-building-strong-teamsand-lasting-connections

Jenni Tarrant
Kerrie DiMattia

FIVE YEARS

Hair Festival is marking five massive years with an event that’s bigger and better than ever, and Early Bird tickets are still available for this pinnacle weekend.

Hair Festival is celebrating five years this year, built as an epicentre of industry connection to network, share ideas, learn and truly celebrate! The heralded event is taking place over June 28 and 29 at The ICC, Sydney and Early Bird tickets are available with major discounts until April 30.

7,800 hairdressers in 2025 experienced 120 stands in the Festival HUB, 70 educators across 23 Education Sessions, the Wonderland party, the Hair Festival Competitions and the REALtalk Business Forum. This year, you can look forward to all of that and more.

Over 110 exhibitors and 225 brands will present across the Festival HUB, with exclusive deals, games, on-stand and on-stage education, activations, networking spaces, food, coffee and more, with the new, dedicated Lounge to sit back and enjoy the surroundings and all-new Playground to grab your wine and cocktails. You can also experience an expanded Wellness HUB, with the return of the Wellness Lounge to relax and recharge. Every attendee gets a free swag bag of goodies to start your haul off on the right foot.

The dedicated Barber HUB, thanks to Sonders Men, prioritises the gear,

products and education in this pivotal men’s hair industry with innovations and practical insights. This is ideal for barbers looking to refine and advance their skill set, and for hairdressers who want to confidently step into men’s hair and close the existing gap in the market. You can also find specialised zones for business and technology. The Festival HUB is entirely free to enter as the only event in the industry that’s free with these unparalleled offers. Pre-register now so you can skip the line.

In this space, the event will add a second stage for 2026, so that attendees can enjoy on-stage, bite-sized education at both THE STAGE. and THE EXCHANGE. These presentations will include live demonstrations, model showcases and education, with sessions on software, business, salon services, hair extensions, trending head spas and beyond already on the docket.

These platforms will also be the location of the highly anticipated Hair Festival Competitions, which you can enter across ten categories of editorial, street style, all-new Avant Garde, bridal and more for women’s, men’s and emerging hairdressers, to try become the Hair Festival Champion and win cash prizes!

Andrew Smith for milk_shake

This unique format brings the crowds and energy of live competitions and judging, showcasing your work to an adoring crowd and putting you in contention for the trophy – and the glory. Entrants can throw their hat in the ring for multiple categories to earn this Champion moniker.

The Festival HUB runs the gamut of technology, furniture, care, colour, tools, tips, products and so much more, with education, launches and exclusive offers at its centre. Discover the ever-expanding floor directory at the all-new Hair Festival website.

The versatile Education Sessions will platform leading brands and national and international experts across categories of colour, men’s hair, straightening and more in three streams across dozens of sessions. Brands such as Wahl, O&M, Joico, Seamless1, Hair Candy, BKT Mastery, Shortcuts Software and Fringe Brands are already on the agenda, with more in the program still to be announced. With Session passes currently at $85 – not to mention a deal to buy five and get one free – you can save $20 per session with Early Bird prices and learn from a myriad of diverse, dynamic hairdressers over one frenetic weekend.

The REALtalk Business Forum will also take place on the morning of June 28, catering to salon owners and business leaders across concepts of marketing, client retention, leadership, sustainability and emerging trends. This year, the theme centres on e-commerce strategies, awards advocacy and exceptional client service, with real insights and actionable strategies. An agenda of keynote speeches and panels will focus on pricing, economic trends, realising your potential and the future of the industry, with international speaker Charmaine

Schembri and James Fitzgerald of SMK already announced as headliners. James will teach on social media’s new phase of artificial intelligence and predictive systems changing the way your clients make decisions. Salon owners, managers, leaders and independent hairdressers will learn key takeaways around marketing your worth in regards to charging, price increases and branding to elevate our hairdressing community as a whole. Vish, O&M, DermapenWorld, Anti Wrinkle Hair, Hair Candy, Floractive, The Salon Dr. and Ever Circle sponsor the event. You can save $34 on an Early Bird price of $195.

Wonderland will also be back on the night of June 28, taking place off-site in Sydney’s iconic Martin Place, with food, drinks, dancing, photo opportunities and activations at the new stateof-the-art venue, named ILUMINA. With fashion, artistry and community at its core, don’t miss the party of the year, now available at $205 per ticket, for a saving of $50.

Supporting the betterment of the industry at large, Hair Festival partners with Sustainable Salons and has a sustainability focus with everything recycled. Attendees are encouraged to bring their own water bottle and reusable coffee cup to help reduce waste. You can purchase the ALL ACCESS PASS at the Early Bird price of $619 (plus GST), which saves $180 on the final price, until April 30. These VIP attendees get a dedicated swag bag, express line and more. This ticket gives you free reign over the whole event to ensure Hair Festival 2026 is truly your highlight of the year.

Don’t miss this vital opportunity to uniquely connect with the entire hair industry and optimise your experience as a hairdresser. See you there! For more information visit www.hairfestival.com.au

William Webb for Organic SUKU
Moroccanoil Education Session

ACROSS THE POND

Our very own Bernadette Beswick took home the heralded title of International Collection of the Year at the 2026 British Hairdressing Awards, showcasing her immense talent on an international stage.

Australia’s own Bernadette Beswick took home a global accolade at the British Hairdressing Awards 2025, winning the title of International Collection of the Year. Hosted at Grosvenor House Hotel on London’s Park Lane, the event hosted 1,500 people and was sponsored by Schwarzkopf Professional, with this worldwide title adding to national recognition in the British hair industry.

“The British Hairdressing Awards are more than a competition, they are a celebration of vision, dedication and community. Every winner represents what makes the hair industry so special: its passion, innovation and spirit of collaboration,” shared Mark Moloney, Managing Director of Hairdressers Journal International.

Following her wins of AHIA Creative Australian Hairdresser of the Year 2025 and AHIA Business Educator of the Year

2024, Bernadette won the illustrious title for her Luminary collection. The collection included colour by ELEVEN Australia

Global Brand Artist Rachel Vitullo, photography by Andrew O’Toole, makeup by Kylie O’Toole and style by Catherine V.

“I am beyond words with appreciation of receiving this international award! Luminary is shining bright worldwide and I am so proud,” Bernadette said. “This win will help me influence the lives of my students even more. We can never forget that hairdressers can truly change lives.”

In this international category, Australia was highly represented, with Benjamin Martin of Salon XVI, Pauline McCabe of Rock Paper Scissors Hair Studio, session stylist Lauren McCowan and Jude McEwen of TONI&GUY Perth all nominated as finalists, alongside French entrant Kasper Thomas who rounded out the category.

The awards honoured talents across 18 regional and specialist categories, with TONI&GUY International Artistic Director

Congratulations to all the winners!

North Western Hairdresser of the Year 2025

James Earnshaw, James Earnshaw Hair

Wales and South West Hairdresser of the Year 2025

Steven Smart, Smartest 73

Northern Ireland Hairdresser of the Year 2025

Damien Johnston & Stephen Aiken, Pure Hair

Eastern Hairdresser of the Year 2025

Darrel Starkey, Taylor’s Hair Studio

North Eastern Hairdresser of the Year 2025

Emma Simmons, Salon 54

Scottish Hairdresser of the Year 2025

David Corbett, David Corbett Hairdressing

Southern Hairdresser of the Year 2025

David Cassidy, Palette & Bristle

Midlands Hairdresser of the Year 2025

Rebecca Jacques & Aimee Atkins, Rebecca Jacques Hair

London Hairdresser of the Year 2025

Lucia Siero Hernandez, TONI&GUY Westfield

International Collection of the Year 2025

Bernadette Beswick, Beswick Education Services

Trend Image of the Year 2025

Rick Roberts, Rick Roberts

Newcomer Hairdresser of the Year 2025

Chloe Houston, Houston Hair

Afro Hairdresser of the Year 2025

Rick Roberts and Zoe Roberts, Rick Roberts

Men’s Hairdresser of the Year 2025

Joshua Lamonaca, Menspire

Avant Garde Hairdresser of the Year 2025

Efi Davies, TONI&GUY London

Artistic Team of the Year 2025

Hob Academy Creative Team, Hob Academy

Session Hairdresser of the Year 2025

Eugene Souleiman

Schwarzkopf Professional British Colour Technician of the Year 2025

Steven Smart, Smartest 73

British Hairdresser of the Year 2025

Efi Davies, TONI&GUY London Academy 2025 Hall of Fame

Olivia Barnes, Mark Leeson

Zoe Roberts & Rick Roberts, Rick Robert s Andrew Smith, Andrew Smith Salons

Efi Davies taking home the heralded title of British Hairdresser of the Year, as well as Avant Garde Hairdresser of the Year.

The event was hosted by TV presenter and former hairdresser, Rylan Clark, and included an opening address by Mark, as well as a tribute to Hairdressers Journal International’s Executive Director Jayne Lewis-Orr, who is leaving her role with Hairdressers Journal International and the Professional Beauty Group. The gala event also included an opening show by Schwarzkopf Professional, with special guest Beth Ditto and led by Nick Irwin, as well as a performance by Nadine Coyle and catwalk shows thanks to the British Hairdresser of the Year nominees.

Bernadette Beswick, International Collection of the Year winner 2025
Efi Davies, British Hairdresser of the Year winner 2025
British Hairdressing Award winners 2025

GROWTH & GLOW

Grow on the Gold Coast with the O&M Growth & Glow Retreat, merging wellness with actionable business insights this March.

O&M will bring together it’s talented brand family for a three-day retreat, titled the O&M Growth & Glow Retreat, over March 8 to 11. Held at the Sheraton Grand Mirage Resort Gold Coast, the trip, excluding flights, is priced at $1,600 and fuses professional development with personal wellness for hairdressers.

“Escape to the iconic Sheraton Grand Mirage Resort Gold Coast for an exclusive O&M retreat crafted to elevate your leadership, unlock your creative flow, and deeply rejuvenate your mind and body,” the brand shared.

Activities include all-level morning wellness experiences, such as Floating

Stretch, Awaken & Align, or Sunrise Stillness that start each day with clarity and energy, as well as top-tier business insights. The Lead Like a CEO panel and Profitable Salons in 2026 sessions with O&M founder Jose Bryce Smith and industry leaders will offer founder-led insights, while a Social Media Level Up Workshop will teach actionable strategies to grow your following, engagement and watch time.

Other wellness elements will include Human Design Readings, where attendees can learn their potential with actionable and relevant insights, as well as Nutrition Sessions with Sarah Di Lorenzo to elevate strength, energy and health, Sunset Floating Sound Baths, community connection activities and a gala dinner.

The brand’s retreats always aim to mix creativity, education and wellness, drawing on the communityminded aspects of O&M while actively transforming salons.

“We are always growing and learning together, so, to have so many talented creators in one room sharing their knowledge, giving feedback, and lifting each other up, it’s a privilege and a wonderful community to be part of,” Jose shared at the 2025 CØR.Creator Retreat. “As always, there was lots of laughing, lots of growth, and some moving moments. Hairdressing is such a giving profession— our aim is to elevate, and when we support each other and nurture our own health, we create our best work. That’s what O&M is all about.”

Make the O&M Growth & Glow Retreat a highlight of your 2026.

For more information visit www.originalmineral.com.au

TREND-SETTERS

Wella Professionals named their 2025 ANZ TrendVision winners, highlighting the leaders in fashion-forward, creative and skilful hair.

Congratulations to our national Wella Professionals TrendVision winners for 2025, where the Transformation Award was given to Ryan Brown of Ryan Brown Hair, VIC, the Editorial Award went to Faye Redfern of HER, WA and the Apprentice Award was won by Tori Yardley of TONI&GUY Newtown in NSW. These categories highlight inventiveness, trendforward and high-fashion capabilities and emerging skills, respectively, while honouring creativity, elevation, technical mastery and inspirational talents more broadly.

The digital competition is a testament to technical and creative excellence and individual talent, with a proud annual legacy since 2022. 2025 centred on the theme of Surreal Colour, challenging entrants to push boundaries and imaginative concepts into real-life artistry, with concepts of integrated AI as fused with the personal skills of hairdressers. Entries were tasked with being both artistic and wearable.

“TrendVision is more than a competition; it’s a celebration of creativity, individuality, and the incredible craft of our hairdressing community across

Australia and New Zealand. At Wella Professionals, hairdressers are truly at the heart of everything we do. Education runs through our veins. Let me tell you, the future is bright,” shared Rekishia Jessup, General Manager, South Asia and Pacific

“I really love the Surreal trend so much! AI is integrated into all parts of our daily life. With the unique touch of a hairdresser, we evolve this Surreal trend into real life art,” added Ludmila Hlinovsky, Wella Creative and Community Leader for AU and NZ.

Congratulations to the winners! For more information visit www.wella.com

Apprentice Award, Tori Yardley Transformation Award, Ryan Brown
Editorial Award, Faye Redfern

SPEED

The latest from ghd packs halo™ dual-airflow technology into a fittingly fast hair dryer that’s cool in more ways than one. This is speed.

Ghd has launched its new ultra-fast hair dryer, titled ‘speed’. The tool is built with halo™ dual-airflow technology to offer power with control, cool-scalp and cool-touch functions and no heat damage, as designed for professionals, by professionals.

The technology ensures a cool-scalp feel and cool-touch exterior, even with extended use. It surrounds heated airflow with a halo ring of cool air for powerful drying that also lowers the temperature of the scalp and the tool. This means no overheating, the capacity to dry closer to the roots, a lower scalp temperature and comfort and safety overall, alongside that titular speed and long-lasting results.

“At ghd, innovation is at the heart of everything we do. The launch of ghd speed marks more than just a new product - it represents a significant leap forward in beauty-tech. Developed in our Cambridge R&D labs, the dual air-flow technology in ghd speed is the result of years of scientific research and engineering excellence. We’re proud to bring this innovation to market and continue leading the way in high-

performance styling tools that meet the evolving needs of both professionals and consumers,” shared Jeroen Temmerman, ghd CEO.

Other features include an ultra-ergonomic design that aids both professionals and consumers with balanced weight distribution for effortless styling, alongside four heat and four speed settings for tailored use. Beyond this, Memory Mode remembers the last settings used, while an LED Display and Lock Button checks these settings and locks them. A next-gen digital motor noted as 91 per cent smaller with a spin of 118,000rpm creates high-pressure hot and cool airflow within an ultra-ergonomic design.

This is paired with five magnetic and cool-touch styling attachments, ranging from the halo styling concentrator nozzle, which comes included, to the additional halo wide smoothing concentrator, pro precision styling concentrator, pro curl diffuser and pro high strength comb.

The tool has been meticulously designed and tested by professionals and engineers in the ghd Cambridge R&D labs, drawing on 25 years of heat and airflow expertise, and

then tested by 4000 consumers to ensure its comfort and impact. It’s made for fast, precise styling with close-to-the-root drying and ideal, frizz-free results.

“This is the fastest hairdryer I’ve ever used, and I’ve used a lot of hairdryers,” enthused Dafydd Thomas, Global Director of Education. “ghd speed is unlike any other hairdryer. Designed by professionals, it delivers the perfect balance of incredible power with exceptional control, ensuring smooth, frizz-free results. This isn’t just a hairdryer, it’s a revolution in styling, and I can’t wait for professionals and consumers everywhere to experience the power and performance of ghd speed!”

The brand celebrated the major launch with an event for influencers and beauty media at Machine Hall, Sydney.

The event drew on the campaign’s ‘need for speed’ aesthetic, in an immersive experience filled with activities and photo opportunities that had motorbike arcade games, on-theme décor ranging from tyres to mirrors and racing flags and even a luxury Lamborghini inside the venue. Hair styling stations with the new tool and nail art with OPI added to the festivities, while drinks and racetrack style canapes, such as sliders and fries, also elevated the event, amidst DJ led tunes.

Attendees heard from both ghd ANZ Managing Director Stephanie Leathers and ghd ANZ Education Manager James Kavanagh about the new tool, while ghd Creative Artist Faye Redfern of HER salons in Perth styled three looks on stage, including a hyper-long straight hair look, big texture in an afro and a wearable blow dry look.

“Today is about celebrating a tool a long time in the making, built with hairdressers for hairdressers, yet refined so beautifully for the customer at home to have that good hair day, every day,” Steph shared. “I think we can all agree that cranking up the speed is easy, but doing it with control, comfort and hair health alongside speed is game changing.” For more information visit www.ghdhairpro.com.au

Faye Redfern, James Kavanagh and models

A NIGHT AFLOAT

There are industry events, and then there are moments that truly capture the pulse of an industry – and the Vish Boat Party was exactly that. As the sun set over Sydney Harbour on November 8, a curated guest list of colourists, salon leaders and creative visionaries came together to celebrate a brand that’s redefining how salons think about colour, sustainability and business, writes Cameron Pine.

With the city skyline glistening in the background and music bouncing off the water of the world’s most beautiful harbour city, a night celebrating the love of colour unfolded like a scene from a modern-day luxury lifestyle dream – a superior sunset, sea breeze, cocktails and the unmistakable buzz of an industry in full creative flow and gratitude.

It was Vish’s mission to throw some love and spoil some of the salons that have helped make their brand standout in Australia, a night that blurred the lines between work and play, where business entrepreneurship met escapism and inspiration flowed as freely as the cocktails, canapés and champagne. With some of the industry’s biggest names onboard, the atmosphere was electric – a meeting of minds who understand that personality, business leadership and creativity can co-exist beautifully when powered by the right brand.

Vish as a brand is making waves with its innovative colour management technology, and this event was a celebration of progress and partnership – a way to give back to the thousands of salons who continue to take on their all-encompassing colour management system. It was about bringing to life the brand’s purpose. Transforming how salons mix, measure and manage colour is the objective but turning that message into

an experience that felt as vibrant and dynamic as the hair industry it serves was the number one goal accomplished.

Guests swapped stories of artistry and ambition and an industry in evolution, while the Vish team shared insights into how their technology is reshaping the salon experience, how they’ve backed themselves and not been venture backed and continued to grow organically by reducing waste, enhancing profitability and, ultimately, giving back to the planet and the people behind the chair.

At its core, Vish connects directly to a salon’s colour mixing scale and POS system to measure, track, and record every gram of hair colour mixed and used. Using a Bluetooth-enabled scale at the colour-bar together with an app: the stylist logs in, picks the client, selects the service and mixes using the scale so that everything is weighed and recorded and there’s no room left for wastage, error or under charging when more mixing is required.

Obviously one of the main benefits of Vish is that the system automates in with a salon’s current software to streamline a lot of the ‘back-office’ colour mixing: formula recording, product usage and inventory tracking. Ultimately it keeps all staff more engaged and conscious of what they are using, increasing precision and attention to detail.

Another reason why its gaining so much traction with colourists globally is that it lets them focus on what they

do best, and Vish’s harbour cruise was designed specifically to do that – to free salon owners and staff’s time to celebrate colourists for who they are beyond just choosing the right colour and applying their skill, to enjoy the profits of their hard work.

“We have some of the best business minds helping us scale Vish to make it attainable for more salon owners. Our next iteration of Vish represents where we want to take what we’ve learned to run this company super efficiently and help salon owners in turn run their business more efficiently,” said Vish Global CEO Joshua Howard.

Josh spoke to how they backed themselves and grew. They are not a venture backed company, nor did they raise capital and throw a bunch of money at it, but Josh used his experience for his hairdresser and salon owner brother, Tim Howard. It’s been something that’s continued to grow over its eight year lifespan, with a whole bunch of faith and failed starts buoyed by the knowledge that if they just were able to keep going at it and adjust it enough as they learn and grow it would eventually work out – and according to the Sydney Harbour backdrop it certainly has.

Josh spoke of Vish’s Global ambassador Candice Motley, who not only has done an incredible job helping to transform Vish as a brand but was also on the boat, helping pull it all together, strengthen Vish’s messaging and really put Vish on the map in terms of social media.

With over 20 years of experience as a stylist, Candice is the owner of Garnish Extension Studio and the Global Vish Ambassador, using her reach as an influential mentor in hair to help inspire other salon owners to be profitable and reach their potential – providing the

perfect partnership to Vish. Candice’s journey as an ambassador came about after posting them on social media, which then solidified into a long-term partnership.

“Within six months, we gained a $20,000 growth figure and I don’t own a big salon. There’s only five of us and this really confirmed for me that this is the type of thing that really makes a huge difference inside of our industry. I reached out really wanting to spread this message and show other salon owners, in my own way, how it’s helped me transform. So, I made a crazy reel, and it ended up doing really well and they asked me to share the message over and over and over again, and I can’t believe that landed me here in Australia. So, to see how this has grown and I’ve only been a part of the company for about 18 months, and to also be inside of a completely different country in front of all of you beautiful people, embracing this on a boat is insane. I just wanted to say thank you so much for you guys for showing up for us,” Candice said.

Vish embarked on a heartfelt and gratitude filled disposition for having so many great people helping them down in this corner of the earth. Whether they achieved sales from the boat party or not, it was one amazing day where

spoiling their Australian network was the main objective that superseded everyone’s expectations.

“Ultimately if you guys are profitable, we also grow and benefit from you, you can make money from clients, and everybody can make money, because this is a business, and everybody here should be trying to make as much profit as possible. Profit paid for this boat. Please enjoy and hats off to whoever wins,” Josh concluded.

The lucky winner of the Vish Colour Bar Makeover, which received an overwhelming number of entries, was announced first among the exclusive collective of 100 guests aboard the iconic One World charter boat. Ash Hatcher from Bleach Babes Studio was the lucky winner – being a solo operator with a big set of dreams and challenges in front of her, her heartfelt and teary speech was one to remember.

“You really don’t know how far this money is going to go in my salon. It’s just me in my salon and I have a girl that rents a chair so thank you so much Vish, you really don’t know how much this is going to change my business, so thank you so much,” Ash said.

From one salon owner or stylist struggling to run their business to another, Vish has filled a gap that resonates with so many, and that’s the blood, sweat and

tears it takes to disrupt the industry and take a risk. Josh’s brother Tim spent five days a week and his weekends traveling around the states making extra money to invest into Vish. He discovered hair colour waste, not charging enough for colour and over ordering inventory were the main reasons why salons were not making money, but also discovered a way to make tech easier for colourists and salon owners to focus on what they do well, rather than taking them away from colouring. One thing hairdressers do well is glam up, come together and celebrate and this was one night to remember – pink carpet interviews with leaders in the industry, seafood, Ibiza style tunes and endless drinks made it one party to add to the parties of the year.

Vish’s execution really exemplified the industry’s collective spirit that shines through with leaders wanting to support other leaders and, as the beats intensified and the night slipped into a golden glow of lights and laughter, it became clear that this was more than an event. It was a statement of gaining back business freedom, a reminder that sustainability, business and profitability can be stylish, and that innovation can be inspiring. It’s true our industry really does thrive when creativity meets consciousness. For more information visit www.getvish.com

Ash Hatcher, Vish Colour Bar Makeover winner

AMINO

Dyson have launched their all-new Amino™ scalp tool with an exclusive media breakfast, to invest in healthy hair from the scalp up.

Dyson have unveiled their new Dyson Amino™ product, which is a lightweight, foaming leavein treatment in a foam-to-serum formula that is clinically proven to help reduce hair loss by 63 per cent, while also reducing oil by 62 per cent and visible flakes by 88 per cent.

The bubble treatment protects, hydrates and strengthens all scalp and hair types while shielding against environmental stressors, as made with Dyson farm-grown barley and skincare-grade ingredients. A precise nozzle aids application in a formula the brand has tested to not feel greasy or sticky during use.

“Farming and beauty may seem worlds apart, but both are rooted in science. Dyson Farming has been exploring how the quality of ingredients – grown, tested and refined – can elevate performance in beauty. This formulation is different because it’s not just engineered, it’s cultivated. By growing barley on our farms, we’ve harnessed its amino acid profile to support scalp barrier function and hydration. It’s a powerful ingredient, naturally rich in nutrients, which provides the foundation for healthier hair,” shared James Dyson, Dyson’s Founder and Chief Engineer.

Established in 2012, Dyson Farming is the UK’s largest farming business, as set across 36,000 acres through Lincolnshire, Oxfordshire and Gloucestershire, also ranking among the UK’s top five producers of wheat, barley, oilseeds, peas, and potatoes. It employs about 270 people, restores hedgerows, builds wildlife habitats, and generates sustainable energy for 10,000 homes, thanks to £140 million investment from Dyson.

“Dyson’s legacy of precision engineering extends into the work we do here on the farms. Our ability to harvest the sunflower seeds at precisely the right moment maximises their nutrient content, unlocking the full potential of sunflower oil as a cosmetic ingredient,” shared Daniel Cross, Managing Director of Dyson Farming.

“Dyson Farming uses technology to farm precisely and sustainably using regenerative methods,” Daniel explained. “We produce staples for the UK at scale: wheat, barley, potatoes and peas but also out-of-season strawberries. These are made possible thanks to our anaerobic digesters that produce green energy and heat a giant glasshouse to grow the strawberry plants all year round. Our variety of crops and highly skilled agronomy team allow us to research key ingredients with active agents that elevate Dyson hair formulations even further.”

The product is powered by the Dyson Amino11™ blend, fusing Dyson Farming barley with 11 amino acids for a product that’s rich in nutrients that nourish hair follicles, aid hair growth and improve scalp health. Minerals such as iron and zinc help hair strength and shine and reduce hair loss. The product focuses on scalp health,

by creating a balance of moisture and oils for an improved scalp barrier function, while skincare-style components such as niacinamide, Ectoin Natural® and caffeine enhance, protect and energise the scalp, leading to healthy hair.

The product joins the Dyson Chitosan™ styling product and Dyson Omega™ conditioning tool in a comprehensive suite of wet products that complement the brand’s iconic hair tools.

The brand launched the product at an intimate breakfast hosted at Bathers’ Pavilion in Mosman, over a spread of eggs, fruit and fresh juice, with product information thanks to Luiza Franceschini, Category Lead Beauty ANZ at Dyson, and Chelcey Salinger, Principal Trichologist & Clinic Director at the Australian Trichology Centre. Chelcey explained how the product will suit clients across the spectrum, even those with undiagnosed scalp issues such as the largely untreated micro-perifollicular inflammation, which stunts hair growth.

“Amino™ is rich in antioxidants and anti-inflammatory ingredients,” she said. “If we can lessen inflammation, we can improve someone’s hair health as well over time. I’m happy to suggest it for those with diagnosed scalp conditions as well. It’s perfect for reducing flakiness and irritation, or for something inflammatory like psoriasis.”

With scalp and hair health as a current and necessary trend, treat your clients in more ways than one with Dyson’s newest innovation.

For more information visit www.dyson.com.au

2026 CIRCUIT

The 2026 hair awards circuit is already off to the races, with the ANZ Hair Industry Awards (Creative) already in our sights for this year.

This year’s major hair industry awards are officially open for entry and through to their next phases. The 2026 ANZ Hair Industry Awards (Creative) is open for your entry, showing off your artistic hair talents. Entries are open until April 13, and you can get the rules, forms and info kits you need to start your entry across a range of location based and editorial categories, with a focus on the photographic work.

The finalists will be announced on May 18 with the gala night taking place on June 29, on the weekend of Hair Festival in Sydney. In 2025, entries grew by 40 per cent, with the platform continuously reaching new heights. Categories range across state and location titles, cut, colour, emerging talent, AI technology, salon teams, editorial leaders and the pinnacle Australian and New Zealand Hairdresser of the Year awards. Editorial Make Up Artist of the Year is a new category added for 2026.

“We launched the AHIA Creative Awards to provide a platform where visionary talent could be recognised, supported, and celebrated. To witness 2025’s incredible standard of work, with entries rising by 40 per cent and growing participation across both Australia and New Zealand, is truly inspiring,” shared Linda Woodhead, Founder of Mocha Group, about the 2025 event.

Good luck to all the entrants! For more information visit www.mochagroup.com.au

Masters and Mavericks show at 2025 AHIAs
AHIA Creative winners 2025
Bernadette Beswick
Hot Shots Team and sponsors 2025

AI MEETS INTENTION

Back in Dublin’s heart and the epicentre of the brand’s leadership legacy in salon tech, the Phorest Salon Owners Summit each year feels less and less like a traditional industry conference and more like a cultural reset for the Global Salon Community based on what our industry needs now, writes Cameron Pine.

When people think of software and technology, the first thing is how it overtakes human touch, but this year’s conference proved why they couldn’t be more wrong. Hidden by the guise of making things easier, tech is only as good as our mindset towards it and this year Phorest smashed our mindset goals beyond what we thought possible. Yes, artificial intelligence was everywhere in this year’s program, from data-driven client insights to automated marketing tools promising smarter, faster, more profitable businesses, but beneath the algorithms and dashboards, a more human message quietly took centre stage – technology may shape the future of our salons, but passion, purpose and leadership will ultimately define longevity in the industry. While the enhanced customer experience allows the creative to focus on what they love, what will continue to reign supreme in the salon industry is passion and purpose. This is a passion that sees hundreds of salon owners every year brave 12-hour-plus days, at a summit this year held over January 26 and 27, as well as additional networking and country by country activities. It’s not for the faint hearted.

In true Phorest tradition CEO Ronan Perceval set the scene of the Summit with the message behind the theme ‘Thrive: The Human Experience Powered by Technology’. Phorest’s 2026 promise

for technology is centred around what we need to make the human experience better for business and clients and not just what tech trends are driving. Each key workshop and speaker was designed around the human touch being enhanced not taking away from the contact we all crave with our clients – the main reason they engage with our business in the first place.

“It’s your hopes, your fears, the mistakes you make, the lessons you learn, your ambitions. It’s your human perspective –that’s the reason that people keep coming back to your salons, day after day, week after week, month after month. So, it’s our job to superpower you so that you can really play to the strengths of the human experience,” Ronan said.

A leader that continues to show his passion for the people in both his business and the wider salon community, Ronan further emphasised the importance of

human experience by showing how it can increase jobs and opportunity rather than detract from them. Using Jensen Huang’s story about radiographers as an example, Ronan showed how, initially, AI was feared to replace radiographers, but it enhanced their roles by allowing them to focus more on diagnosis and patient care, leading to an increase in job roles post-AI.

Overall, the entire Phorest global team welcomed an impressive 600 international salon, spa and clinic owners in their true warm and welcoming Irish way by starting with a song.

Tackling the questions and navigating the same tension between innovation and identity that a lot of salon owners and business leaders tend to be facing, AI was given a much friendlier disposition as a powerful ally capable of freeing salon owners from administrative overload, sharpening decision-making and unlocking a deeper understanding

Ronan Perceval
Heather Bagby
Caroline Hirons

of clients. The promise was clear – when used thoughtfully, AI can give time back to what matters most, and that’s people.

Yet the most compelling moments of the Summit were not driven by tech demonstrations, but by conversations about meaning over features and benefits. There’s no point streamlining a process without showcasing the ‘why’ and making people feel good in the process. That’s one thing Phorest seems to be even better acquainted with year after year, which their software continues to raise the bar on – making people feel heard and powerful. Speakers challenged salon leaders to ask bigger questions: What does your salon stand for? What kind of culture are you building? How do you ensure that growth doesn’t come at the cost of authenticity? Why are you scared of being bold and standing out? After this year’s program the ‘why’ became even more powerful.

However, it wasn’t all just content and questions, the fun musical moment, which built on the Celtic dancers of 2025 with a troop of singers as large as the stage, showed a true sense of collaboration and camaraderie. This joy expanded through the sessions and throughout the social aspects of the conference. We even had Phorest’s Australia General Manager, Sandy Carty, get on stage and sing ‘Ice Ice Baby’, which was a spontaneous performance during the event alongside other entertainment like Bingo Loco games, which continues to be a regular fixture on the Sunday night of the Phorest Summit. AI can optimise schedules, personalise marketing and predict trends, but it cannot replicate empathy, intuition or the emotional intelligence that defines exceptional hospitality needed in the salon industry. The future of successful salons, it suggested, will belong to those who understand how to balance efficiency with soul and Phorest with purpose.

Our world craves human connection and purpose more than ever before and what emerged from Dublin was a new model of leadership. Passion was reframed

not as a soft concept, but as a competitive advantage in content and communications. Purpose was not positioned as branding, but as infrastructure – the invisible architecture that shapes every client experience, every team decision and every creative choice. Passion, Purpose and Phorest – three Ps that increasingly go hand-in-hand and that are ironically enhanced even more by technology, not taking away from the control that many feared would be lost when foregoing the old paper appointment books to make way for a software system. We’ve moved beyond just knowledge and notes to an experience that’s far more than someone expected. Even just when sliding into a salon’s DMs, the ‘wow’ experience and trust needs to be seamless. Each speaker was designed to leave no stone unturned in this full service experience of trust.

Beauty expert Caroline Hirons’ engaging keynote session at the Phorest Salon Owners Summit landed like a much-needed mood set for the room – a fun way to set the tone

of openness, humour and a wicked sense of wit. Her message was clear: growth isn’t just about smarter systems or better tech, it’s about the internal work of leadership and trusting your gut. Caroline challenged owners to look at how they show up under stress, in decision-making, and in moments of uncertainty, discussing how your own genuine energy inevitably filters through teams and culture. Turning her content into highly read beauty blogs through COVID globally, and now into her own skincare brand, shows how her ability to stand out and be different created her success. In an industry where burnout is often worn as a badge of honour, she reframed resilience as something more intentional.

Caroline built her name by creating smart, inspiring content for the beauty and wellness world, turning insider insights and salon expertise into stories that educate, engage, and shape industry trends. She kept it real by not editing out things in the background of her at-home YouTube videos, and created relatability with other women and mums. In her presentation, she stressed the importance of honesty and education over influencer culture and shared anecdotes about her experiences with brands and celebrities, underscoring her commitment to ethical and responsible practices in the beauty industry, and her often bold approach rather than to people please.

Katie Piper spoke too spoke on resilience and vision and the power of perspective in her role as a well-known media personality, sharing how to overcome deep personal and professional obstacles. At age 24, Katie survived a brutal acid attack that caused severe facial disfigurement and lasting health challenges. Rather than retreating from public life, she chose to share her recovery journey in the Channel 4 documentary Katie: My Beautiful Face – a powerful film viewed by millions globally. While a different story to Caroline’s, they both showed us how important it is to find our own inner ‘battler’, despite what anyone says in business.

Paddy Monaghan
Ronan Perceval and Cameron Pine
Australia’s Michele Brady

Other break-out sessions and speakers drilled into the nuts and bolts of running a profitable, future ready salon and finding the fire and the culture of motivation in everything we do. Financial clarity and success stories are all part of how the experts in each session broke down real world approaches to profitability. It was less about technical data than in the past and more about how intelligent automation can support teams, streamline client communication and elevate service experiences without replacing the personal power we need to tackle consumers’ increasingly complex demands, especially across social media.

Sunday Session streams gave each guest the option to choose while keeping them empowered with enough larger sessions to keep everyone on the same sentiment. Thriving Teams – presented by Phorest favourite Paddy Monaghan – showed employees and owners the features they can use to streamline tasks, empower teams and leverage technology more effectively.

Speaker Heather Bagby focused on happiness, not as a personal journey of discovery, but as a strategic business tool and showed how business owners can intentionally cultivate to strengthen their teams, improve culture and drive long term performance. Wellbeing, balance and joy in the workplace directly supports resilience and productivity.

Dr Lollie Mancey’s session, titled Ethical Edge, was about how to adopt and use AI responsibly as salon owners and leaders, especially at a time when AI tools, like those introduced by PhorestAI, are becoming part of daily operations. Her talk aimed to clarify the ethical questions and practical implications of integrating AI into business practices, helping owners make smart decisions that protect people and purpose while leveraging new tech.

Monday’s agenda saw a focus on masterclasses with a packed-out META

marketing class with Yomna Elsayed – a strategic expert and account manager in the UK and Ireland across retail and e-commerce. She explained why it matters to connect social media presence directly to customer experience and bottom-line revenue, with the best examples of success and insightful data.

Mastering your Modern Team by Lance Courtney, VP of easihair pro, went beyond theory to give salon owners tools to better understand their teams’ motivations, improve communication and create cultures where people thrive. That aligns with the Summit’s broader theme of blending human experience with business success in an evolving industry. A focus for beauty salon owners with A Medi Masterclass spoke about new aesthetic services and values, including tools to attract and nurture clients to new services and bookings.

Delegate to Elevate by Heather Harris was all about the CEO mindset that Phorest empowers all to adopt – bringing salon owners together from across the world to go home more confident. Heather helped attendees understand personalised roadmaps to eliminate operational chaos and leave the team with more clarity, emphasising that delegation is not just about getting help, it’s a strategic leadership tool to minimise stress for all team members.

Customer Communication with Paddy Monaghan took a deeper dive into how Phorest helps salon owners show up better for the customer by eliminating communication breakdown and allowing the focus to stay on the treatment or

service. Sessions on the Monday also focused on Advanced Digital Marketing tactics and Core Product Training in terms of mastering the Phorest system, allowing guests to choose and break-out to what mattered most to their businesses.

Erin Khun Bhansali showed how implementing smarter financial practices can be more enjoyable than we think –while many fear change, her approach made finance much more visual and applicable to the overall theme of thriving in the current environment.

Calvin Stovali was perhaps one of the most inspirational and talked about speakers of the Summit, teaching that five star customer experience leaves no room for fluff or chance, it’s bold and heated every step of the way. As a former Hilton Worldwide marketing executive and Chief Experience Officer at ICONIC Presentations, his focus was on elevating salon customer service to a five-star, memorable standard by drawing from his experience with premium hospitality brands, using brand experience in a funny, memorable and highly relatable way.

Overall the Summit vibe didn’t miss the value of human connection, that relationships aren’t just social; they’re the pulse that keeps teams alive, creative, and moving forward together. There was buzz around cutting edge tech, but it was always in service of people – teams, clients and salon owners, rather than tech for tech’s sake. Phorest showed why, with every new feature, their focus on people is making them one of the fastest growing software brands in the industry. For more information visit www.phorest.com

Sandy Carty, Phorest Australia General Manager
Karla McDiarmid, Kimberly Martin and Chrissy Alger

BALAYAGE QUEEN

ensures longevity. I focus on creating looks that are impactful yet maintainable, educating clients on upkeep and using professional products that protect hair integrity — that balance is everything.

WHAT DO YOU LOVE MOST ABOUT JOICO?

JOICO allows me to create fearlessly. The performance, innovation and hair integrity are unmatched. I can push colour boundaries while knowing the hair will remain healthy, strong and shiny — that confidence is priceless.

Mikelah-Jayde Riley of Mikelah-Jayde Studios represents JOICO as a balayage queen and Sabre Haircare Guest Artist, taking over Perth and the whole country with her education skills and creative style. We spoke to Mikelah-Jayde about her colour obsessions.

WHAT EXCITES YOU MOST ABOUT WORKING WITH COLOUR RIGHT NOW?

What excites me most about colour is the freedom it offers — there are no limits. From refined, lived-in blondes to bold, expressive transformations and complex corrective work, colour allows me to create something truly individual for every client. Right now, it’s about pushing boundaries while still delivering hair that feels elevated, wearable and luxurious.

HOW DO YOU APPROACH CREATING A COLOUR LOOK THAT FEELS BOTH TREND-DRIVEN AND PERSONAL TO THE CLIENT?

I always start with the client — their lifestyle, confidence level and personal style. Trends inspire the direction, but the end result is always customised. I believe the most impactful colour is when a client feels like the best version of themselves, not like they’re wearing a trend.

WHERE DO YOU FIND YOUR INSPIRATION FOR COLOUR?

My inspiration comes from everywhere — fashion, art, runways, social media, education and real people. Being surrounded by other creatives, especially through events like Hair Festival and industry awards, constantly fuels new ideas and keeps my work evolving.

WHAT’S THE BOLDEST OR MOST MEMORABLE COLOUR TRANSFORMATION YOU’VE EVER DONE?

Some of my most memorable work has been extreme blonde transformations and complex corrections where clients come in feeling defeated and leave feeling empowered. Seeing that emotional shift reminds me why I love colour so deeply.

HOW DO YOU BALANCE CREATIVITY WITH COMMERCIALITY?

Creativity is essential, but commerciality

WHAT ARE SOME OF YOUR FAVOURITE JOICO PRODUCTS?

I love the Blonde Life Lightening Powder & Cream Range. It’s powerful yet soft, delivering clean lift while maintaining hair health. Then, the LumiShine Liquid Demi Toners — I’m obsessed with how sheer, glossy and refined they are, with an incredible colour range. The Defy Damage Aftercare Range, which includes the Detox Shampoo and K-Bond 20, are essential for colour longevity and strength and Heat Hero is a a non-negotiable for every client. Finally, the brand’s Body Shake Texturising Finisher offers buildable, plush texture with no tackiness or heaviness.

HOW DOES JOICO SUPPORT YOU AS A COLOURIST?

JOICO supports me through innovation, education and trust. It empowers me to specialise in advanced colour work while giving me tools that protect hair integrity and elevate my results every single time.

WHAT IS YOUR MOST EXCITING COLOUR MEMORY TO DATE?

Being invited to perform on stage at Hair Festival for JOICO in both 2024 and 2025 have been career highlights. Collaborating with such an inspiring team and connecting with like-minded creatives was incredibly motivating.

HOW DO YOU SHOWCASE TRENDS AND INFLUENCE CLIENTS TO PUSH BOUNDARIES WITH COLOUR?

Education, trust and inspiration. I showcase trends through my work and conversations, guiding clients to feel confident stepping outside their comfort zone while ensuring the result still feels authentic to them.

For more information visit www.sabrehaircare.com.au

Mikelah-Jayde Riley

THE FUTURE IS Colourful

Moroccanoil’s Global Colour Campaign isn’t just a vibrant and refreshing a palette of rich brunettes, coppers and sunlit blondes, it’s reframing how we feel about hair colour and condition.

Showcasing the full spectrum of Moroccanoil colour and styling capabilities, we embarked on a home-grown Australia-based shoot to showcase the distinctive Moroccanoil colour and styling aesthetic to the world. The texture, shine and condition of the hair post-colour are a nod to premium care and the benefits of the brand’s signature argan oil technology, while the overall Moroccanoil aesthetic signals expensive, healthy-looking, reflective, and highly touchable hair.

Tackling the trend towards vibrant, shiny hair with effortless movement head-on, for Moroccanoil hair goes beyond just appearance; it conveys a certain eye-catching confidence.

Hair: Richi Grisillo
Photography: Andrew O’Toole
Styling: Josie McManus Make up: Mikele Simone
Step By Step Education Video: Mikhail Cass for Cass Productions

RICHI GRISILLO X MOROCCANOIL

WHAT DID YOU LOVE MOST ABOUT THE SHOOT CONCEPT?

I love that the brand wanted a more relaxed approach to the Moroccanoil signature aesthetic—something that speaks to the modern woman and really lets the power of Moroccanoil Professional Haircolor shine, in particular the Color Rhapsody permanent hair colour portfolio. It really sets a new tone for where the brand is heading, and playing a role in that reinvention is an honour.

WHAT WERE YOUR GO-TO MOROCCANOIL PRODUCTS AND HAIR COLOUR SHADES ON THE SHOOT?

My all-time go-to prep product is the Thickening Lotion. It’s the most beautiful density intensifier that leaves hair feeling dense but lightweight, creating the perfect camera finish. This paired with the new ultra-light Moroccanoil Treatment Mist is the perfect combination for beautiful, modern-looking hair that breathes and moves like air.

Our goal with the shoot was to reanimate the Color Rhapsody Permanent Color range, featuring some of their newly released shades—an intense cherry red and a beautiful, radiant violet-based gold hue, all part of a portfolio expansion to stay on trend with what clients want to create with their hair colour.

HOW WOULD YOU DESCRIBE THE OVERALL VIBE OF THE SHOOT?

The overall vibe of the shoot really flowed from the casting; it felt relaxed, diverse, and organic. Whenever I create images, I want the hair to look textural and not heavily styled, so you know you can run your hands through it.

HOW DOES THE EDITORIAL WORK ON THE SHOOT REFLECT YOUR APPROACH TO HAIRSTYLING IN-SALON AND FOR THE MOROCCANOIL BRAND?

My mantra is ‘less is more’, especially when it comes to showcasing hair colour. Over-working or heavily styling hair can take away from the beauty of the natural texture. For this type of shoot it’s important that the hair moves and doesn’t feel too stiff, or like it’s something you would scroll past on social media.

WHERE DO YOU LOOK FOR INSPIRATION?

I love to look at industries that sit adjacent to our industry to help shape trends and style. Makeup and beauty trends can influence colour application, tonal palette, or even the finish of the hair – think glass skin and the knock-on effect to glass hair about 12 months later. I also look at pop culture

references, like the influence of the art of drag performance over the last decade and, from that, celebrities embracing wigs, wig-like finishes to hair, and an almost synthetic perfection to hairstyling and colour palette.

IF YOU COULD PICK JUST ONE MOROCCANOIL PRODUCT TO USE DAILY, WHAT WOULD IT BE?

Seasonal influence makes me sway between Moroccanoil Frizz Shield Spray for summer to protect hairstyles in humid weather, and Moroccanoil Treatment for the cooler months to seal, nourish, and protect hair from drier environments.

WHAT MOTIVATES YOU TO DO WHAT YOU DO EACH DAY?

By nature I love a challenge but to also be creative. Having a routine of my day-to-day clients and salon work, while also juggling the session styling side of my career, while also looking to always having a creative project on the go, whether it’s for Moroccanoil or a personal project, really pushes me to thrive and wake up every day.

WHAT DID YOU LOVE MOST ABOUT THE OPPORTUNITY TO CREATE THE BRAND’S GLOBAL EDITORIAL IMAGERY IN AUSTRALIA?

Being able to collaborate with the Moroccanoil global team every step of the way—from the creative direction once I was briefed, then working through the creative process with them, and then being able to bring it to life. One of the techniques from the shoot is now part of Moroccanoil’s Global Education for 2026, and it is such an honour to have my work showcased to help inspire the global hairdresser community to grow their skill set.

WHAT DID YOU TAKE AWAY FROM THE SHOOT DAY AND YOUR TIME ON THE ROAD WITH MOROCCANOIL?

It’s such a beautiful, genuine community of artists and educators globally, and I’m lucky to be able to travel overseas and be part of the team. It’s a nice reminder that there are so many talented artists who don’t carry ego. I think this is a core ethos from our Global Creative Director, Antonio Corral Calero, who has nurtured a community within Moroccanoil that feels more like a family than a corporate entity. What’s the point of doing what we do without heart and soul, right?

WHAT THREE WORDS WOULD YOU USE TO DESCRIBE THE MOROCCANOIL AESTHETIC? Luxe, wearable, colourful.

COLOUR LEADERS

COURAGEOUS COLOUR

Sabre Haircare and JOICO Ambassador, colourist, coach and creative director and salon owner of Quarry Avenue, Carolyn Gahan, chats her colour favourites, inspiration and beyond.

WHAT EXCITES YOU MOST ABOUT WORKING WITH COLOUR RIGHT NOW?

I am most pumped about colour being used more as an art form. Both clients and stylists are being more courageous about colouring for expression rather than trying to fit in. High contrast in combination with very interesting haircuts seems to be filling up my feed more and more these days and I’m here for it! I have been doing this on wigs for years but now I feel more confident offering it to clients as it’s floating around more and more.

WHERE DO YOU FIND YOUR INSPIRATION FOR COLOUR?

As I am answering these questions I am sitting on the floor at the Singapore airport and the carpet has the coolest blues and oranges running through. It’s the little things like this that inspire me and have me wondering what this palette would look like on a gorgeous head of hair!

WHAT’S THE MOST MEMORABLE COLOUR TRANSFORMATION YOU’VE EVER DONE?

My most memorable colour transformation

was a bright yellow turbo mullet! I shaved the sides very short, cut a straight micro fringe, coloured it with JOICO Intensity in bright yellow and then added 25-inch extensions that faded into a muted pastel blue tone towards the ends. I ended up winning two awards with that shot and it’s still one of my favourites!

WHAT DO YOU LOVE MOST ABOUT JOICO?

There isn’t one colour I can’t create with JOICO. I feel super confident if a client wants to change her hair dramatically on the spot or wants to explore something slightly different from the usual. The amount of shine the hair has after a colour is something that also stands out to me. From banging blondes to fiery reds and coppers, I’m fully locked and loaded with JOICO on my shelf.

WHAT ARE SOME OF YOUR FAVOURITE JOICO PRODUCTS?

Blonde Life Lightener is the absolute GOAT in my salon. It lifts to such a clean blonde that quite often I don’t even need to tone afterwards. I also love JOICO Color Intensity. My clients know, if at the last

minute they decide to throw some pink in their hair, I’ve got them covered. The Intensity range is the most fun you can have behind the chair in my opinion. Mixing them together with your client to make their perfect shade is magic. I cannot do any blowdry without the Defy Damage Protective Shield. My clients are hooked just as much as I am. There’s also a new leave-in spray called Glass, which is creeping up to be my new number one.

HOW DOES JOICO SUPPORT YOU?

JOICO has transformed me from a quiet little freelancer to an Ambassador for Australia and New Zealand. They have supported and nurtured me to win multiple awards, create my own foils and travel the country teaching. My face has been plastered all over magazines, websites and JOICO products. We have collaborated on networking workshops and practical cutting and colouring classes in the salon. My favourite thing is somebody from JOICO always popping into the salon to say hello, see how we’re doing or drop off little goodies to us. The support is like no other brand I’ve ever worked with.

WHAT IS YOUR MOST EXCITING COLOUR MEMORY TO DATE?

JOICO and I did a beautiful pink colour collaboration to honour and raise funds for the National Breast Cancer Foundation. With pink being my favorite hair colour, I used every single pink shade that JOICO made and the day was a huge success. I was so happy to be a part of that special day! For more information visit www.sabrehaircare.com.au

Carolyn Gahan
Carolyn for JOICO at Hair Festival 2025

SALON BL

The all-new Salon BL specialises in a Japanese Head Spa service, bringing this viral salon trend to Sydney’s hair scene and launching with supreme service and style.

Welcome the all-new Salon BL in the heart of Dulwich Hill, Sydney, with a hero and trending Japanese Head Spa + Salon at its core. This service style has gone viral on TikTok and Instagram, drawing on scalp-focused wellness and sensory relaxation trends, and it now makes it way to Sydney’s inner west.

This new salon and service offers one of Sydney’s first full-length Japanese-inspired head spa experiences at an accessible price point in a specialised head spa suite. The Head Spa Ritual includes scalp steaming, aromatherapy rituals, a hair and scalp diagnosis, tension-release techniques, oxygenation massage, deep relaxation therapy, premium product application and hot towel treatment, in a service that merges beauty and wellness.

Other hero services include advanced blonding, custom-blended extensions, precision cuts, low-tox colour services using O&M, keratin treatments, editorial cuts, bridal hair, scalp health programs and more. The service is delivered in an all-purpose salon with neutral tones and luxury finishes, evoking the salon’s core principle that luxury haircare shouldn’t require elite pricing.

“Our clients want luxury, but they also want honesty,” says founder Brittany Linda. “You shouldn’t need $500 to feel good. We wanted to bring world-class techniques and high-end results to the everyday person.”

The salon celebrated its launch with a party featuring live music, champagne, sashimi and exclusive first-look experiences.

Welcome Salon BL to the Sydney community. For more information visit www.salonbl.com

BUMP

Bump Day Spa is merging the worlds of beauty, hair and wellness for pregnant and post-partum women, in a time of immense change where personal care is of the utmost importance.

Step inside one of Bump Day Spa’s three locations – in Sydney’s Double Bay and Cronulla and Queensland’s Fortitude Valley – and you’ll find an intentional, curated space dedicated to expecting mothers in every sense.

“It takes the guess work and worry out of the process for expecting and new mums. There are so many ‘dos and don’ts’ during pregnancy,” shared Tegan Natoli, Co-Founder of Bump Day Spa and Brillo Beauty. “When our clients come to Bump Day Spa, they know that all our staff are fully qualified and trained to specialise in all stages of pregnancy and postpartum and all the products we use like Brillo Beauty are safe and specifically designed for these stages of motherhood. A pregnancy massage or treatment needs to be considered and tailored for each individual and the stage they are at in their motherhood journey. It’s our mission for our clients to feel nurtured throughout the whole process.”

Treatments that range from pregnancy, post-pregnancy, menopausal and other massages, all designed to suit each specific phase for the client, are offered alongside rejuvenating, pregnancy safe facials and add-ons that target various parts of the body, including a Hair & Scalp Ritual.

This ritual incorporates a new product from Brillo Beauty, which is also tailored to pregnant women specifically. The Hair Mask supports women through pregnancy, postpartum and hormonal changes, as an Australian-made, minimal and fragrance-free option to aid the scalp and restore strength and softness to the hair in a time of ultimate upheaval. It is designed for sensitive hair and supports moisture, balance and healthier hair that’s easier to care for. In keeping with the Brillo Beauty ethos, it’s also vegan, cruelty-free, tested on mothers and housed in biodegradable sugarcane packaging.

Clients can purchase this product alongside other thoughtful ranges at Bump, from pregnancy candles to balms, hydration aids, sunscreens, gifts and more. The Brillo Beauty range extends across lotions, oils and cleansers, taking this leap into hair that also defines the Hair & Scalp Ritual, which is a 15-minute service add-on focusing on the hair’s hydration and conditioning, as well as the client’s pure indulgence.

It’s a personalised offering that speaks to Bump Day Spa and Brillo Beauty’s specialised attention to their female clients at this pertinent time.

“When women start their motherhood journey naturally, we put so much emphasis on making sure we are doing all the right things to ensure bub arrives safely and is cared for and, in doing so, it can mean that we aren’t always prioritising our wants and needs,” explained Tegan. “Personal wellness looks different for everyone - meditating, eating well, reading a book, time with friends, relaxation - there is no right or wrong way. However, through my own motherhood journey, I learnt that it’s so important to know what wellness looks like for you and make sure you are prioritising that. We can’t pour from an empty cup!”

“Hair and beauty feed into this sense of wellness because it’s simply about feeling good! So many changes happen to our hormones, body, skin and hairnot to mention all the rest - throughout motherhood so I think maintaining rituals that help us feel good and confident can make a big difference in how we feel throughout each day.”

For more information visit www.bumpdayspa.com and www.brillobeauty.com

LIMITLESS

Limitless has unveiled two new collections centred around tailored, targeted, results-based haircare specifically catering to curl and scalp. Welcome Clinical Curl and Scalp Rescue.

Clinical Curl and Scalp Rescue are offered as two refined ranges that elevate your clients’ routine, as formulated with vegan, cruelty-free, and sulphate-free ingredients for healthy effective care.

The Clinical Curl range creates nourished and enhanced curls with premium ingredients and advanced curl-care technology to control frizz, enhance hydration and improve definition.

“Clinical Curl isn’t just about style — it’s about restoring hair health, empowering every curl to look and feel its best, naturally. Whether your curls are

loose waves or tight coils, each product in the range works harmoniously to support resilience, shine and movement, giving curls a confident, conditioned and effortless finish,” the brand explained.

This is achieved through a CR 1 Rich Shampoo & CR3 Rich Mask to rehydrate coarse, curly hair by maintaining natural moisture balance and removing buildup to enhance curls. Hair is made soft, manageable and healthy. Then, the CL 1 Light Shampoo & CL 3 Light Mask is a gentle alternative for fine to medium curly or wavy hair with natural, hydrated curl definition. Clinical Curl Duo Packs pair up targeted cleansing and conditioning products for tailored care.

For styling, Curl Refresh Spray revives and rehydrates curls, restoring shine, bounce, and shape on second-day hair while helping to fight frizz and humidity. Curl Foam is for moisture, definition and light to medium hold on all curl types. Curl Gel utilises anti-humectant properties for moisture and hold, against our humid climates, while Curl Amplifier offers a lightweight, moisturising cream with flexible definition and hold, alongside shine and natural movement with no stiffness or crunch. Finally, Curl Oil nourishes, revitalises, and hydrates, making it ideal for dry hair and scalp.

The Scalp Rescue collection is made to restore the balance of the scalp and create healthy hair along with it, calming, purifying and rebalancing the scalp with targeted and advanced scalp-care science. Carefully selected active ingredients relieve discomfort, reduce visible flakes and regulate excess oil to create the optimal environment for healthy hair. The collection cleanses, refreshes and protects sensitive, stressed and imbalanced scalps.

The SS1 Soothing Shampoo & SS2 Soothing Conditioner soothe itchiness and calm dandruff with hydration and balance to aid hair growth, softness and nourishment. The SB1 Balancing Shampoo & SB2 Balancing Conditioner purify oily roots while hydrating ends to remove buildup, control oil and protect colour. The ST 1 Thickening Shampoo & ST2 Thickening Conditioner strengthen thinning hair, boost volume, support growth and reduce breakage, while the SD1 Daily Shampoo is an everyday cleanser to the scalp’s natural oils, refreshing hair in a lightweight formula that’s suitable for both oily and dry scalps. Scalp Rescue Duo Packs offer targeted care across the spectrum of hair and scalp needs.

Beyond these care products, a Hair Growth Treatment is made with biotin and caffeine to energise the scalp, support circulation and strengthen roots to reduce hair loss, for thicker, healthier hair. Hair Growth Serum is a non-oily, lightweight formula that keeps the scalp free from greasiness, to aid faster, longer, thicker hair growth.

Discover these new Limitless hair ranges and ensure your clients never look back.

For more information visit www.amr.com.au

SCALP SECRETS

EXO-GROW by DermapenWorld examines why healthy hair starts beneath the surface, with scalp health as a client focus, wellness trend and priority.

Haircare technology is evolving to highlight scalp health, which is being valued for its role as “living tissue” rather than just skin under the hair. This tissue responds to stress, hormones, circulation, inflammation and environment, meaning a compromised scalp makes for compromised hair and a tougher assignment on cut, colour and style in salon.

“As conversations around hair loss, thinning and shedding become increasingly common in the salon chair, this is the perfect opportunity to shift focus. Not just to hair — but to the foundation that supports it,” shared Tracey Hughes, General Manager for DermapenWorld, whose EXO-GROW range focuses on these issues. “Flaking, tightness, sensitivity, excess oil or increased shedding are often treated as surface-level issues, but these signs frequently indicate deeper imbalance within the scalp environment.”

This greater examination has shown that inflammation, poor circulation and hormonal influences such as DHT can disrupt the follicle long before visible hair loss appears, meaning the scalp can be struggling for a long time before hair density itself changes. Hairdressers can take advantage of their expert position and knowledge as service providers who see and touch the scalp regularly to note changes early and advise clients to aid them in these hair loss concerns.

How to address these concerns is another hot topic, guided by wellness trends.

“There is a growing distinction between scalp care and scalp treatment,” the

Tracey explained. “Scalp care is routine — cleansing, exfoliating, conditioning. Scalp treatment is intentional — designed to support follicle health, calm inflammation and optimise the environment for growth. This shift mirrors the broader wellness movement. Just as skincare evolved from cosmetic cover-ups to barrier repair and regeneration, scalp health is moving beyond maintenance to targeted, resultsdriven support.”

“Treating the scalp with intention allows hairdressers to address concerns at their source, rather than chasing symptoms at the surface. Modern hair growth solutions are no longer about a single product or quick fix. They are protocol-based, holistic and rooted in wellness,” Tracey shared.

The EXO-GROW by DermapenWorld range has been developed with this philosophy to support the scalp environment as a critical step in follicle regeneration. The range’s four-step protocol includes a Scalp Mask, which is built with anti-inflammatory benefits and DHT-inhibiting properties to calm the scalp, reduce follicle stress, inflammation and hormonal stressors and support optimal conditions for hair growth. This intelligently allows follicles to better respond to regenerative hair loss treatments.

“Clients today are seeking more than cosmetic change. They want understanding, reassurance and solutions that align with their overall wellbeing,” Tracey shared. “By reframing scalp treatments as a wellness-focused foundation for hair growth, hairdressers can build deeper trust through education, support clients earlier in their hair loss journey and create long-term relationships

rooted in results, not just appointments. Healthy hair doesn’t start at the ends, it starts at the scalp. When hairdressers lead this conversation with confidence and intention, belief follows.”

Harness your expertise to optimise scalp health and conquer hair loss at the roots. For more information visit www.dermapenworld.com

THE BIG BARBER BASH

The Big Barber Bash is taking over Brisbane, Melbourne and Perth in April, bringing the power of global barbering to our Aussie cities.

Honouring the powerful era of Australian barbering, talent and work ethic across our national shops, studios and shared spaces, The Big Barber Bash (TBBB) is coming to three Australian cities in April, at Brisbane, Melbourne and Perth on April 7, 12 and 13, respectively, to share education and competition opportunities, transforming each city into a high-energy hub.

Investing in Australian events at these various interstate locations, TBBB is hoping to take away the burden of over-priced tickets, travel costs and time spent away from the salon to take the best elements of world-class barbering events and deliver them directly to the industry across Australia, sparking connection and a real-world exchange between industry professionals.

The event was founded by Carmelo Francese of Inspire Brands to elevate the craft, strengthen the culture, and unify the community of barbering across Australasia, as built on the belief that “opportunity, access, inspiration, mentorship and competition should not depend on postcode”.

“The goal is not to centralise opportunity, but to distribute it. When the event lands, it doesn’t feel like a pop-up activation passing through. It feels like the foundation of something bigger taking shape,” Carmelo

shared. “It’s about raising standards across the craft. It’s about backing the next generation with tangible support. It’s about creating an industry that grows together — city by city, chair by chair.”

“At its core, TBBB stands for education without gatekeeping, competition without ego and networking without pretence,” Carmelo added. “When barbers invest in themselves, the ripple effect reaches clients, shops, and communities. Confidence lifts, quality improves and culture strengthens. TBBB recognises that the health of the industry depends on shared progress. No one thrives in isolation.”

Education at the event will be hands-on with live demonstrations and techniques that are broken down in real time at every step of the barbering process, from consultation to finish, beyond polished highlight reels. Attendees can expect to learn real fades, real textures and important problem-solving to truly transform their salon. The education experience also extends to business elements and honest career conversations, including pricing, branding, burnout, leadership and growth, as truly rooted in the realities of running a barbershop or building a personal brand, allowing emerging attendees to learn both how to cut better and build sustainable, respected careers.

Competition in the event allows competitors to perform live, in full view of peers, mentors and industry leaders to accelerate growth, as a testing ground for precision, creativity and composure in a supportive environment.

“One of the most powerful aspects of The Big Barber Bash is proximity,” Carmelo said. “Emerging

barbers stand shoulder to shoulder with experienced professionals. Conversations happen naturally, advice is shared freely and barriers dissolve. Instead of watching from a distance, attendees participate in a living, breathing exchange of knowledge. The result is an environment that feels less like a trade show and more like a movement.”

“The Big Barber Bash exists because Australian barbering deserves access. It deserves visibility. It deserves spaces where ambition is encouraged and skill is respected. By bringing education, competition, and connection directly to the people who make the industry what it is, TBBB is helping shape a stronger future for barbering across Australasia,” Carmelo added. “This is more than an event. It’s a commitment to growth, a platform for excellence and a reminder that when the industry shows up for itself, everyone levels up.”

For more information visit www.thebigbarberbash.com.au

Gareth Philpott, Kat Cruz, Tyrone Ketu
Billy Vindeg, Andy Garcia, Jude Rewcastle Nadine Claffey, Liam Saunders
MELBOURNE

5 THINGS YOU’LL LEARN AT POWER UP IN BALI

Supercharge your business in an exotic locale with a conference that’s unique, innovative, relevant and a once-in-a-lifetime experience. Merging wellness with tangible business expertise, this is Power Up in Bali.

Top-tier business education in idyllic surrounds may sound too good to be true, but Power Up in Bali 2026, courtesy of Smiths Collective Brands, will allow you to have pertinent industry conversations with community and relaxation also at its core, as set in the new venue of Grün Resort, Uluwatu.

Led by industry titans such as Sharlene Lee and Jess Del Borrello of Circles Hair, and Jules, Benni and Kristian Tognini, you can expect marketing, social media, business success and other topics taught amidst wellness activities such as daily yoga, Pilates reformer studio, infrared sauna, hot and cold plunge pools, and traditional Balinese massage therapies, meals and beyond from May 24 to 27, this year.

As a point of difference, keynote presenter and Michelin star recipient Chef Kevin Cherkas will take attendees on an unexpected culinary journey at the illustrious Cuca Restaurant. This immersive experience will present a keynote address amidst a progressive eight-course dinner. Between courses, Kevin will teach lessons on consistency, customer loyalty, and the power of word-of-mouth growth, showcasing the impact of excellence delivered at every touchpoint.

“When we launched Power-Up 2025, we could never have imagined the incredible success it would become — or the profound impact it would have on so many of our original clients and the new salon

owners who joined us,” shared Brian and Jane Smith of Smiths Collective Brands. “Put simply, it was overwhelming, but in an exciting way! It became so much more than a business event — it was a chance to reset, rethink, and revamp, both business and mindset. We look forward to seeing you in 2026.”

Here are some event facets you’ll be able to invest in, while still leaving grounded and energised.

Jess Del Borrello and Sharlene Lee
Jules, Benni and Kristian Tognini

COMMUNICATION AND CONNECTION

Honest conversations will anchor the three days, allowing you to step away from the salon noise, gain perspective and reconnect with your ‘why’ in hair, as surrounded by both industry peers and leaders in a safe, supportive environment that relishes ideas, challenges, strategies, inspiration and insights.

“All the integrations that Sharlene has in her salon that she showed us goes into running her salon and how she made it so successful is a true inspiration for me. I’m going home wanting to do so much more in terms of integrating my systems and streamlining the business,” said Mariah Rota from Cole Hair Studio about the 2025 event.

NO HARD SELLS

This unique forum doesn’t sell to attendees, with sales pitches and contracts rebuffed in favour of education, wellbeing and clarity that prides itself as a conference with a difference.

“Power-up in Bali 2026 isn’t just another industry event. It’s a rare space where you can slow down enough to think clearly, have the conversations you don’t get to have in the rush of day-to-day, and leave feeling both grounded and energised,” Smiths Collective Brands shared. “It’s about mixing learning with living well. It’s about surrounding yourself with people who push you forward — and doing it in a place that makes you remember why you love what you do.”

REAL BUSINESS SOLUTIONS

This retreat delivers practical, proven business strategies you can actually implement, thanks to industry leaders who have built profitable, sustainable salons. Lessons will include commission structures, add-on strategies, social media leverage, team engagement, people-first culture and more, offering tangible, relevant insights to transform your business.

“When people spend two days with us, they can see straight away how they can make 10 grand extra, it’s just the consistency that is part of our culture,” Sharlene shared at the 2025 event. “The key is to use innovation to enhance the processes. I’m not saying you have to go home and get rid of everything that you’ve got set up in the salon. I’m saying you need to look at it again and maybe we can enhance it. I’m all about enhancement, not destruction. Take time in your business. Identify where things are efficient, then use those same principles for something that wastes your time.”

CHALLENGE YOURSELF

At Power Up Bali, you’ll be challenged to think differently, question old habits and view your business in a new way, to re-think and elevate everything from your lifestyle to your leadership and systems.

“Bali 2025 reminded us that stepping away from the salon isn’t time off — it’s time invested. I came home recharged, with ideas that we actually implemented, and the confidence to lead with clarity,” Benni shared. “What excites us about 2026 is the new connections we’ll make, the next level of learning, and the chance to be inspired by leaders who genuinely understand our industry. A little bit of Bali magic never hurts.”

A RESET

This conference gives you the opportunity to “reset, reflect and re-enter your business with clarity” as the event attests.

“Power Up in Bali gives you space to slow down, realign your priorities, and leave with a strategy that supports more profit, better flow and a business that works with your life - not against it.”

For more information visit www.smithscollectivebrands.com.au/pages/ professional-salon-owners-retreat-bali

WORDS OF WISDOM

BRODIE LEE TSIKNARIS

Creative Director and Owner of Rokstar Salon and Academy

IF YOU COULD DESCRIBE YOUR ‘NEW YEAR, NEW YOU’ GOALS IN THREE WORDS?

Driven. Calm. Grateful.

WHAT STILL MOTIVATES YOU MOST IN HAIR AND YOUR SALON BUSINESS?

My family, and being an example to my daughter that she can achieve anything she dreams of through hard work, dedication and a passion for what we do.

WHAT DID YOU LEARN IN 2025?

To surrender to things we can’t control. Sometimes letting go is where the magic begins.

WHAT ARE SOME OF THE MOST SIGNIFICANT CHANGES FOR YOU AND YOUR SALON IN THE LAST FIVE YEARS?

Six years ago we closed Saturdays and re-designed our work model around more balance for the team. In 2025, introducing

an AI receptionist was another game-changing shift for our team and clients.

HOW WOULD YOU DESCRIBE THE HAIR THAT WALKS OUT OF YOUR SALON?

Beautiful, sexy and completely personalised.

WHAT WOULD YOU LIKE TO SEE MORE OF IN HAIRDRESSING?

Young people entering the industry and finishing their apprenticeships.

WHAT’S ONE THING YOU DO FOR YOUR TEAM THAT YOU THINK IS MOST IMPORTANT?

I listen, I adapt, and I always support them.

HOW WOULD YOU DESCRIBE YOUR IDEAL CLIENTELE?

Our clients are anyone who walks through the Rokstar doors and trusts us.

From busy mums to graduates, retirees to transgender clients – Rokstar is a place where everyone feels seen, safe and beautiful. It’s whatever you want it to be.

IF YOU COULD CANCEL YOUR DAY TO SIT WITH ONE PERSON IN THE INDUSTRY, WHO WOULD IT BE?

Errol Douglas.

BIGGEST ADVICE TO YOUR YOUNGER SALON-OWNER SELF?

Toughen up – and don’t sweat the small stuff.

WHAT EVENTS OR COLLABORATIONS ARE YOU MOST EXCITED FOR IN 2026?

I’m writing this as I speak heading to Istanbul to do an Avant Garde show for L’Oréal Professionnel and present at their conference there, this is a true career highlight and an incredible chance to inspire internationally.

JESS DEL BORRELLO

Co-Owner and Creative Director of Circles of Hair

DESCRIBE YOUR YOUR ‘NEW YEAR, NEW YOU’ GOALS IN THREE WORDS?

Refinement, purpose and clarity.

WHAT STILL MOTIVATES YOU WITH YOUR HAIR AND YOUR SALON BUSINESS THE MOST?

Watching my team grow. Seeing our baby stylists back themselves, step into confidence and realise they’re capable of so much more than they thought.

Seeing them bring to life techniques and skills that I’ve taught them is my biggest achievement of all.

WHAT DID YOU LEARN IN 2025?

I’ve learnt the most valuable lesson of all – boundaries. It’s only taken me nine years! Having clearer boundaries allows me to be more present in business and more creative on the floor with my clients.

WHAT ARE SOME OF THE MOST SIGNIFICANT CHANGES FOR YOU AND YOUR SALON IN THE LAST FIVE YEARS?

So much has changed and I have to remind myself how far we’ve come – Circles of Fitz is more than eight years old now and we’ve definitely shifted from proving ourselves to protecting what we’ve built in our standards, our values and the community around us.

For me purpose now leads every decision I make.

HOW WOULD YOU DESCRIBE THE HAIR THAT WALKS OUT OF YOUR SHOP?

I would say the Circles girl always leaves with hair that feels

confident and lived-in, not necessarily trend-driven. Our hair is elevated without trying too hard.

WHAT WOULD YOU LIKE TO SEE MORE OF IN HAIRDRESSING?

Collaboration over competition. More transparency, more support for emerging business owners, and more authentic conversations around long-term careers.

WHAT’S ONE THING YOU DO FOR YOUR TEAM THAT YOU THINK IS SO IMPORTANT?

I’m a Cancer so naturally I love doing things that make my team feel valued. I love team bonding days, buying them gifts and our Friday morning meetings… just to name a few. I believe real growth happens when people feel heard, valued and supported.

HOW WOULD YOU DESCRIBE YOUR IDEAL CLIENTELE? HAS YOUR CLIENTELE CHANGED?

Our ideal clients value our expertise, trusting us with their journey and want consistency over quick fixes. Yes, our clientele has evolved! They’re more educated than ever before but also more aligned with our values as a salon and a team.

IF YOU COULD CANCEL YOUR DAY JUST TO SIT WITH SOMEONE IN THE INDUSTRY, WHO WOULD IT BE?

Definitely Rubi Talavera. I’m obsessed with her energy.

BIGGEST ADVICE TO YOUR YOUNGER SALON-OWNER SELF?

Don’t try to do everything alone. Back yourself sooner, and trust that growth doesn’t need to come at the cost of your wellbeing.

WHAT EVENTS, COLLABORATIONS OR EDUCATION ARE YOU MOST EXCITED FOR IN 2026 SO FAR?

We kick off with our first Club C Education Event in Bali with Smiths Collective in May so If you haven’t got your tickets yet that’s one not to be missed! Hair Festival, the AHFAs and the L’Oréal Business Forum are always some of our favourite events. We are hoping to bring a few more team members with us this year too!

Jess Del Borrello

RHAPSODY

Moroccanoil’s latest colour and care innovations were complemented by an Australian-shot editorial offering led by local talent with global impact.

Alongside its launch of Color Rhapsody 10, a colour innovation made to transform the full colour experience with radiant, multi-dimensional, uncompromising results at triple the speed, Moroccanoil also unveiled its Australia-based International Colour Campaign, made to inspire both professionals and clients globally.

Harnessing the quintessential Moroccanoil DNA in its colour, style, health and wearability, the campaign was photographed in Sydney, in collaboration with INSTYLE magazine. Showcasing a spectrum of shades from chocolates to blondes to rich reds and beyond, a talented team of industry leaders including Andrew O’Toole, Mikele Simone, Jose McManus and Mikhail

Cass on photography, makeup, styling and education material respectively, was led with hair direction by Moroccanoil Global Ambassador Richi Grisillo, with the Color Rhapsody 10 technology at its core.

“The vibe we were going for is a very quintessential Moroccanoil feeling - think youthful, fresh, high-end gloss allowing us to really show the fluidity in colour using the Moroccanoil Color Rhapsody 10 professional hair colour portfolio,” Richi shared. “When it comes to the core Color Rhapsody permanent colour range, which has a larger shade selection and a longer development time, we wanted to showcase what you can do with such a wide range of shades. In the core range we are also featuring the new Intense shade extension

“I’m so excited to have been able to do this in Australia, showcasing the full range of Moroccanoil colour and styling. We always feel so far away in Australia but the collection has really put us at the centre of everything.”

RICHI

GRISILLO

that’s being released after this shoot, which we are really excited about. It’s going to elevate the way we can create both in-salon and on set.”

The campaign will be rolled out throughout each and every Moroccanoil professional network, shining a light on Australian talent to the world.

“I’m so excited to have been able to do this in Australia, showcasing the full range of Moroccanoil colour and styling. We always feel so far away in Australia but the collection has really put us at the centre of everything,” Richi said. “To see such a dynamic cast that pushes the full range of

Moroccanoil Color Rhapsody permanent colour and Blonde Voyage lighteners, and being the first to showcase it on the cover of INSTYLE is phenomenal.”

Color Rhapsody 10 is built on core brand values of prioritising care and integrity of the hair, which have been essential to the Moroccanoil story since its iconic Moroccanoil Treatment launch. Beyond the titular ten minutes, results include 100 per cent grey coverage and high-shine, vibrant and long-lasting colour. The formula is non-progressive for consistent results that cater to time-sensitive clients and professionals, giving salons the ability to

accommodate more clients in the chair. Colourists can use it for everything from quick root touch-ups to full applications, creating vibrant colour and shine without sacrificing hair integrity.

The fast results are powered by the breakthrough self-timing ColorKinetic Booster, which accelerates the colouring process by up to three times, without over-processing or over-saturation once the colour is developed. The brand’s proprietary ProArginine + ArganID™ System then protects and repairs the hair by using positively charging microparticles to target negatively charged hair fibre, infusing antioxidant-rich argan oil deep into the cortex of the hair. Tests indicate an 82 per cent increase in shine and nearly three times less damage against other permanent colour systems, alongside significant scalp tolerance and comfort.

The hues are available in 16 pre-mixed shades that can be used individually or intermixed across five colour families of Natural, Blue (Ash), Violet (Iridescent), Yellow (Gold) and Brown (Chocolate), making it an ideal colourist’s go-to tool for grey coverage, root retouches, face framing, root shadows, base breaks, dimensional highlights and beyond.

“The ability to deliver vibrant, long-lasting results in just ten minutes is a game-changer for busy clients and stylists alike,” shared Moroccanoil Global Color Ambassador Jessica Scott Santo. “The colour looks stunning, the hair feels healthy, and the convenience is unbeatable, particularly for quick touch-ups or grey coverage. It allows me to create beautiful, predictable results with confidence.”

These hues join the myriad of Moroccanoil innovations, from colour to care. Most recently the brand launched the all-new Moroccanoil Treatment Mist that caters to all hair types with customisable application in a weightless mist that instantly absorbs on wet or dry hair and evenly distributes for better manageability and up to 141 per cent more shine. Signature argan oil, which is rich in essential fatty acids, antioxidants, and vitamin E, offers conditioning, smoothing and shine-enhancing benefits for every texture, from coils and curls to fine hair, while also protecting against thermal damage for hair that looks and feels healthy.

From care to colour innovations and editorial inspiration right from home, Moroccanoil are elevating hairdressing around the world.

For more information visit www.thehaircaregroup.com.au

AUSTRALIANA

Natural Look Australia are showcasing the heart of the brand, presenting their newest Hair Food campaign by way of Australiana.

This is Australiana. The new Hair Food campaign celebrates Natural Look Australia’s over-sixty-year heritage and history, as powered by Australian Botanicals. The brand and campaign is inspired by the natural beauty and restorative energy of the eucalyptus landscapes in South Australia’s Adelaide Hills, highlighting the unique, nature-based ingredients and advanced formulations that comprise the range’s innovations and its sun-kissed, healthy and elegant results.

“Australiana embodies the essence of modern Australian living, where nature, wellness and simplicity come together,” the brand shared.

“The visuals reflect not just beauty but resilience,

harmony and strength. Like the ingredients we use, our models represent a diverse, modern Australia: raw, real and beautifully unique. With a focus on sustainability and performance, the campaign continues Natural Look’s commitment to delivering salon-quality haircare grounded in authenticity and local origins.”

Six-plus decades of Natural Look Australia’s Hair Food range is defined by proven results, unique formulas and Australian-based breakthroughs at its core. With performance, care and purpose leading the way, local and responsibly sourced ingredients and mindful practices, Australiana celebrates these core and brand-defining tenets.

For more information visit www.naturallook.com.au

STYLIST CHAMPION

2025 Hair Festival Stylist Champion Kateryna Gribinyuchenko talks through her processes, inspiration and winning looks in this pinnacle achievement.

Kateryna Gribinyuchenko took home a bevy of trophies at the Hair Festival 2025 Competitions, winning gold in the Colour Innovator category, silver in the Ultimate Look female category and the ultimate title of Hair Festival Stylist Champion.

For Kateryna, entering the Competitions, which take place on the Monday of Hair Festival at The ICC, Sydney, offered a new, challenging opportunity.

“I felt like it was time for something different — a challenge, something that would get me out of the everyday routine. I needed that creative buzz again. Being around other hairdressers, the kind of energy and inspiration you get from your tribe, that’s hard to beat,” Kateryna shared about entering, adding that the Competitions felt like her “place”.

Kateryna presented two models in the Competitions. The colour model, Ksenya Alferchik, was inspired by a “futuristic, chrome-silver vibe”.

“I wanted a blonde that felt steely in one light and soft platinum in another. Editorial but subtle, intricate but wearable,” Kateryna shared.

For the Ultimate Look, model Sarsha Simone provided her the chance to step out of her usual hairdressing mould.

“I wanted to push myself and properly step out of what I usually do. I’m known for subtle colour, long hair, and low-maintenance

transformations. This time, I wanted to do the total opposite,” Kateryna shared. “A buzz cut with an abstract flower design came to mind straight away.” The blue and yellow flower design evoked Kateryna’s original home of the Ukraine, becoming a poignant, powerful symbol created through hair art.

A major part of Kateryna’s entries was her use of the AirTouch technique, which was also taught at Hair Festival by Alisher Karabaev and looms as an innovative,

seamless balayage technique. Kateryna teaches the techniques through her Colour Like A Boss online and in-person education, and she used the competitions to highlight its potential.

“I used Air Touch for my colour look,” she said. “If you zoom in, you’ll notice there are no harsh lines or stripes at all. That’s the beauty of the technique. It’s like the hair version of AI — seamless and precise.”

With support from the JOICO Creative Team, of which Kateryna is a Guest Artist, as well as from JJ Hair as her hair supplier and photography and videography from Emily Lavarello of Ethico Studio, Kateryna walked away with not only the accolades and trophies but cash prizes thanks to Competitions sponsor O&M.

Inspired by her clients and opportunities like the Hair Festival Competitions where she can watch other artists create, Kateryna is also looking forward to what’s to come.

“Lately, I’ve been really drawn to what’s next — like how tech is going to shape the industry, how we create, how we learn. Even my own story, my background — that drives me too. My family is a very supportive environment for any of my creativity so they help the whole process too.”

Congratulations to Kateryna on this important achievement!

For more information visit www.hairfestival.com.au and www.colourlikeaboss.com

Kateryna Gribinyuchenko with models

BARBER CHAMPION

Benjamin Tuita is no stranger to competition – and to the crown. 2022’s inaugural Hair Festival Barber Competitions winner was back with a vengeance in 2025, leaving with a bevy of medals and strong words of advice.

Congratulations to Australian barber Benjamin Tuita, who was crowned the Hair Festival 2025 Hair Festival Barber Champion, acknowledging his win of the title of Barber Master, as well as medals in the Colour Innovator and Ultimate Look Men categories. Unique, creative and intelligently coloured looks paraded the stage under his name.

The wins come off the back of his inaugural Barber Street competition win in 2022, as well as the Ultimate Look Men’s title and colour medal in 2024 This success has only fuelled his love for creative competition work.

“I love competition, I’ve always been competitive,” he shared. “I have a sporting background and still find different competitive outlets outside of hair. I think that to showcase and compete centre stage in front of your peers is the ultimate arena to take you outside your comfort zone. There are no camera angles, there’s time pressure and you’re in front of your peers – you’ve got to love it.”

With the opportunity to flex his creative muscles and take home a trophy, the glory and monetary prizes for his efforts, he has an abundance of advice to future prospective entrants.

“Preparation is key,” he advised. “You have to constantly work on your craft. Sacrifice time outside of work to educate and explore. I find the actual competition is the easy part of the journey.”

As for why other creatives should enter, the answer for Benjamin is clear – opportunity.

“You never know who’s watching,” he said. “There are so many opportunities to rub shoulders with the brands and people who might be in this world’s plans for your future as a professional in this industry. I also believe it’s another opportunity for you to participate in person, which has a greater effect on the impression you create than an over saturated market on social media. You can have greater impact on people seeing why you are uniquely you.”

“I heard [educator] Gianni Scumaci talk about ‘word of eye’. There is word of mouth, but word of eye has a way of encapsulating beyond words. Having people watch you express your vision in real time and in person has a way of impacting the live audience in a way you can’t quite do online.”

If you, like Benjamin, want to showcase your talents on stage for thousands of Hair Festival attendees to see, find your perfect category in the 2026 Hair Festival Competitions and start showing your skills to the industry.

For more information visit www.hairfestival.com.au

Benjamin Tuita with Sheridan Shaw

EMERGING TALENT CHAMPION

Ashleigh Waldron of Candy’s Coiffure & Curls showcased the value of putting yourself out there at the 2025 Hair Festival Competitions, throwing her proverbial hat in the ring and leaving with the prizes to show for it.

Well done to Ashleigh Waldron of Candy’s Coiffure & Curls who took home the gold medal in the Emerging Talent Blow Dry competition at the 2025 Hair Festival Competitions, which cemented her title as the year’s Hair Festival Emerging Talent Champion. The honour encapsulates why hairdressers at any point in their career should take the leap to put their work on stage, and how

this experience can be such an important aspect of mentorship and career building.

“You never know what you are capable of until you try,” Ashleigh shared. “Don’t hold yourself back from reaching your full potential and enjoying a new experience. Entering in the Hair Festival Competitions has given me so much confidence and motivation to do more in my field. I look forward to entering again and continuing to challenge myself.”

This win marks Ashleigh’s first entry into the Hair Festival Competitions, making the victory all the more impressive and showing the potential for new entrants.

“I was able to be a hair model for my boss one year and I really enjoyed it,” Ashleigh explained. “Watching her enter for a few years and with her encouragement, I decided to enter myself.”

With this win in the books, Ashleigh has advice for other young hairdressers looking to also elevate their career through the power of hairdressing competitions.

“Other emerging hairdressers should enter the Hairdressing Competitions to push their skills, gain exposure in the industry and to show their talent. It brings a sense of accomplishment and drive to do better,” she said.

Apprentices and students can enter categories including the live cutting competitions of Emerging Talent Women Street Style and Emerging Talent Barber Street, as well as the pre-done Emerging Talent Blow Dry category, with the chance to win cash prizes, trophies and acclaim. Enter now and watch your career soar to new heights.

For more information visit www.hairfestival.com.au

Ashleigh Waldron (right) with models

PUMP IT

This is the new Pump Haircare, with a variety of tailored ranges that point to the future of catered care.

Welcome the new Pump Haircare, which ushers in a rebrand with a new look and science-backed formulas in a range of dedicated categories. The brand launched this rebrand with a blow-dry event at premium Sydney salon, RAW Anthony Nader.

The range is both a professional and retail option, built on science and nature that prioritises scalp and strand health. The full rebrand further prioritises sustainability, with tubes that are made from eco-friendly Sugarcane in Australia’s largest solar-powered facility. Pump Haircare has invested in a Sustainable Forest to offset its carbon footprint for a range that is vegan, cruelty-free, natural, and free from sulphates, parabens, mineral oils, and drying alcohols.

The refreshed range starts with Growth Boost, dedicated to fortify the hair from root to tip with a powerful blend of proteins and oils for stronger, fuller, healthier hair. BIOGRO™ Complex is a clinically inspired fusion of biotin, caffeine and hydrolysed keratin, which is used

to stimulate the scalp and hair follicles for growth.

Next, the Curly Girl category is centred on the Curl IQ Protein Complex, which incorporates plant-based keratin, chia seed and flaxseed for elasticity and weightless moisture to enhance natural curl patterns.

Then, Blonde Perfect is predicated on Colour Right Blonde Technology, utilising blue-violet pigments, UV filters, and antioxidant-rich argan oil to protect colour, neutralise brassiness and preserve vibrancy and softness.

The Rich Repair line uses proteins, vitamins, and nourishing oils to restore strength and hydration for smoother, more resilient hair.

The Scalp Therapy range uses the Scalp Renewal Complex of AHAs, niacinamide and tea tree extract to exfoliate the scalp, soothe irritation and rebalance for scalp and hair health.

Finally, Full Volume is built around a lightweight herbal complex titled VoluMax™ for fuller, thicker, bouncier hair with natural movement.

Discover the full, tailored range now. For more information visit www.pumphaircare.com

THE LATEST SALON ARRIVALS

1. BRILLO BEAUTY The Hair Mask www.brillobeauty.com

2. COLOR WOW Insta-WOW Advanced Dry Shampoo 1300 437 436

3. TRICHOVEDIC Luxury Instant Treatment www.trichovedic.com.au

4. AMERICAN CREW Fiber Gel www.americancrew.com

5. HAIRGROWTH AUSTRALIA The Hair Spray 03 9686 1834

6. REF Whipped Moisture Mousse 03 9583 1575

7. VANESSA MEGAN SKINCARE Bamboo & Rosemary Shampoo and Yuzu & Rice Protein Conditioner www.vanessamegan.com

8. AGWÉ ScalpSync Shampoo and Conditioner www.agwewellness.com

9. FATBOY Tousle and Go 02 9666 3611

10. ALFAPARF MILANO Keratin Therapy Lisse Design Liquid Glass Lamellar Water www.alfaparfmilanopro.com

11. NATALIE ANNE Slick & Smooth Balm 1300 437 436

12. AVEDA Pure Abundance Volumizing Conditioning Rinse, Shampoo and Style Prep 1800 292 069

13. R+CO Essential Air Dry/Blow Dry Crème 1300 725 122 10 2 3 6 1 7 12 9 8 4 5 13 11

1. DYSON Amino 1800 239 766

2. FABRIQ Ultimate Oil 03 9583 1575

3. SHIBUI Replenishing Hair Oil 02 9666 3611

4. KERACOLOR Color + Clenditioner Cinnamon 02 9666 3611

5. ALOXXI

E7 Anti-Frizz Conditioner and Shampoo and Leave-In Conditioning Cream www.aloxxi.com

6. LIMITLESS Clinical Curl CL3 Light Mask 02 4762 3925

7. ECHOSLINE No Yellow Shampoo 02 9666 3611

9 13

14. FLORACTIVE Urban Moisturizing and Repair Shampoos and Nutrition and Treatment Conditioners 02 9161 4223 1 2 11 6 7

8. PUMP HAIRCARE Blonde Perfect Shampoo www.pumphaircare.com

9. L3VEL3 Spider Wax 02 9666 3611

10. REVLON PROFESSIONAL Restart Bond Repair Damage Reversing Gentle Cleanser www.revlonprofessional.com

11. JUSTICE PROFESSIONAL Thinning Hair Rescue Shampoo and Lotion 02 8582 8414

12. KMS AllSmooth Intense Nourishing Treatment 1300 135 722

13. AMIKA Hair + Body Mist 1300 437 436

PAROUSIA

Be inspired by the 2025 British Hairdresser of the Year collection.

London-based hair artist Efi Davies of TONI&GUY took home the titles of both British Hairdresser of the Year and Avant Garde Hairdresser of the Year at the British Hairdressing Awards in 2025, and her winning Parousia collection for the title of British Hairdresser may show you why.

“I wanted to celebrate confidence from a woman’s perspective,” Efi shared of the collection. “I imagined each model as the distilled qualities of female empowerment, ambassadors of an elemental and commanding feminine presence. This collection

is called Parousia, which is the Greek word for presence. Each look was used as a focal point to display core hairdressing techniques, to emphasise the strength of skill and how it is embodied by the models.”

Bold hair shapes, a unique hero weaving technique, editorial hues and a fusion of inspired eras enthral the viewer. Graphic eyes against neutral skin and lips, thanks to makeup artist Lan Nguyen-Grealis, luxurious styling in regal hues by Borna Prikaski and photography by David Mannah bring this award-winning collection to life.

“Being celebrated and truly seen by my peers in this industry is the greatest honour I could ever have dreamed of. To have the artists I admire – the people who inspire me, challenge me, and push our craft forward – recognise my work in this way is incredibly humbling,” Efi shared.

“Winning British Hairdresser of the Year and Avant Garde Hairdresser of the Year is more than an award, it feels like a defining, life-changing moment in my career. It’s a reminder that all the years of sacrifice, obsession over details, late nights, and fearless creativity were worth it.”

“This recognition belongs not only to me, but to every single person who has believed in me, supported my vision, and stood beside me on set, at the academy and in the salon. I’m overwhelmed with gratitude, and more inspired than ever to keep pushing the boundaries of what hair can be.”

COLOUR LEADERS

L’ORÉAL PRO LEADERS

From the pioneers of the latest pigments to the artistry redefining tones, textures and trends, INSTYLE’s Colour Leaders celebrates the brands and their colourists who set the benchmark for colour brilliance. We dive deep with the L’Oréal Professionnel leaders those who see hair not colour not just as a product, but as a statement of identity, confidence and continuing commercial appeal.

Ash Croker

WHAT EXCITES YOU MOST ABOUT L’ORÉAL PROFESSIONNEL’S FRENCH BLENDING COLOUR TREND?

How intentionally grown-in it is from day one. The regrowth never looks neglected, it looks deliberate and beautifully diffused. It gives clients the freedom to go longer between appointments while still feeling polished and high-end. I also love that it combines luxury colour with real-life practicality.

HOW DO YOU APPROACH CREATING A COLOUR LOOK THAT FEELS BOTH TREND-DRIVEN AND PERSONAL TO THE CLIENT?

I approach trend-driven colour by first analysing the client’s undertone, natural base and hair condition. From there, I interpret the trend through a customised lens, adjusting warmth, contrast and placement to complement their complexion and lifestyle. The goal is always to create a look that feels modern and relevant but tailored enough that it never looks generic.

Brodie Lee Tsiknaris

WHERE DO YOU FIND YOUR INSPIRATION FOR FRENCH BLENDING?

Honestly, everywhere. Dimension is all around us –in fashion, interiors, art and everyday culture, but I’m also loving how TikTok trends are influencing modern hair colour. It’s exciting to see how global inspiration filters into real, wearable hair.

WHAT’S THE BOLDEST OR MOST MEMORABLE COLOUR TRANSFORMATION YOU’VE EVER DONE?

Taking a client from black to blonde over the course of a year. It’s such a rewarding process – not just technically, but emotionally but because you build trust, protect the hair’s integrity, and watch confidence grow with every appointment.

WHAT DO YOU LOVE MOST ABOUT L’ORÉAL PROFESSIONNEL?

The technology, the innovation, and the strength of the brand. It continually evolves while staying grounded in education and professional excellence.

HOW DO YOU SHOWCASE TRENDS AND ENCOURAGE CLIENTS TO PUSH BOUNDARIES WITH COLOUR?

HOW DOES L’ORÉAL PROFESSIONNEL SUPPORT YOU?

L’Oréal Professionnel supports me on so many levels - from Pro.Connect and business upskilling as a salon owner, to in-salon team training and their incredible education portfolio. It’s not just product support; it’s real professional development that provides the tools, knowledge and structure.

HOW DO YOU SHOWCASE TRENDS AND INFLUENCE YOUR CLIENTS TO PUSH THE BOUNDARIES WITH COLOUR?

I use my social platforms to lead the conversation around trends. Instead of waiting for clients to request something, I showcase the colours and techniques we want to see more of in the salon.

We talk about trends openly and visually - using inspiration tools like Pinterest boards so clients can see what’s possible and feel excited rather than intimidated.

WHAT IS YOUR MOST EXCITING COLOUR MEMORY TO DATE?

It would be rude not to mention my very first colour. We often forget the power of that moment – a young girl sitting in the chair for her first colour experience. It’s such a special milestone and being part of that memory for them is incredibly meaningful.

Ash Croker
Brodie Lee Tsiknaris

HOW DO YOU APPROACH CREATING A COLOUR LOOK THAT FEELS BOTH TREND-DRIVEN AND PERSONAL TO THE CLIENT?

My approach is always centered on the consultation. Every client’s needs and wants are as unique as the hair they have. It’s about taking the time to assess and discuss their options and often educate them on the reality of what’s actually achievable.

WHERE DO YOU FIND YOUR INSPIRATION FOR FRENCH BLENDING?

My inspiration comes from the clients themselves. As cliche as it sounds, helping people feel beautiful in their own skin is what I live for.

HOW DO YOU BALANCE CREATIVITY WITH COMMERCIALITY ESPECIALLY WITH THE FRENCH BLENDING TECHNIQUES?

As I’ve gotten older I’ve realised that creativity is not limited. I love challenging myself to find new and innovative ways to create the commercially viable looks that clients want without losing customisation for each client.

HOW DOES YOUR L’ORÉAL PROFESSIONNEL SUPPORT YOU?

L’Oréal Professionnel provides me with incredible opportunities to learn, grow and connect. From masterclasses, to awards platforms and fashion weeks, the list goes on. However, where L’Oréal Professionnel most supports me is my everyday life. The incredible innovations in colour, haircare and technology allow me to perform to the best of my ability and guarantee consistent results to my clients.

WHAT ARE SOME OF YOUR FAVOURITE COLOUR INNOVATIONS?

INOA, Metal Detox, Absolut Repair

Molecular, Dia Light, the Majirel relaunch - the list goes on! I love that L’Oréal Professionnel continue to innovate and not only outperform themselves but arguably everyone else on the market, inspiring myself and my clients in professional colour and products and home haircare like nobody else.

WHAT IS YOUR MOST EXCITING COLOUR MEMORY TO DATE?

Representing New Zealand in the first ever international Colour Trophy competition in Portugal in 2016.

COLOUR LEADERS

WHAT’S THE BOLDEST OR MOST MEMORABLE COLOUR TRANSFORMATION YOU’VE EVER DONE?

My most memorable transformation over the years would have been about ten years ago. I was asked to do a transformation on Dannii Minogue, going from brunette to blonde for a Smartbond campaign. This was a special moment for myself and the brand and, to be honest, I was extremely nervous on the day as there was a lot of media and photographers. The transformation was a great success, and I got to work with her for a few years after. That experience taught me a lot; how to work under pressure, build trust with the talent and stay calm and professional.

WHAT DO YOU LOVE MOST ABOUT L’ORÉAL PROFESSIONNEL?

I have grown up with the brand since I started my apprenticeship at 15. We share the same professional values of technology, performance and sustainability. As an artist, L’Oréal Professionnel has always encouraged and supported creativity

and education throughout my whole career. I have also built so many beautiful friendships through our L’Oréal family.

WHAT ARE SOME OF YOUR FAVOURITE COLOUR INNOVATIONS?

Some of my most favourite colour innovations would have to be the ones I created for the AHFAs. I remember so many nights and weekends colouring hair in my kitchen to perfect my shadowing technique. It was also a privilege to demonstrate this technique with L’Oréal Professionnel on stage in Australia, New Zealand and Seville, Spain.

WHAT IS YOUR MOST EXCITING COLOUR MEMORY TO DATE?

My most exciting colour memory to date would have to be the first time I won the AHFA Australian Creative Colourist of the Year in 2021. What a feeling it was to stand on stage in front of our industry to accept the award. All the years of entering, hours and hours of training and education as well as years of assisting was all worth it, just for that moment.

Danni Solier
Mathias Te Manoui

SPANISH SEAS

AGWÉ is an all-new scalp care brand launching into the market with products built on ocean-inspired biotech microalgae actives sourced from Spanish waters. Discover this new skincare inspired range.

Skincare leaders Adrian De Brock and Dr Shiva Farabi have joined forces as Co-Founders to create AGWÉ, a new scalp focused, sustainably minded brand debuting in March 2026, which draws on their respective luxury beauty and skincare science expertise.

The duo has collaborated previously in the professional skincare sector, with Dr Farabi working in dermal formulation, ingredient research and cosmetic science leadership and Adrian’s background in luxury beauty PR, consumer engagement, and trichology. These focuses have combined to create this ritual-based, prestige scalp-care range, built on pillars of clinical science and mindful self-care as centred on oceaninspired biotech microalgae actives sourced from Spanish waters.

“AGWÉ was born from shared passion, one grounded in scientific understanding of the scalp and the other in storytelling and brand experience,” Adrian shared. “Consumers are more educated than ever, but scalp care remains confusing, overlooked, or treated as an afterthought. With AGWÉ, we’re elevating the category with authority, beauty, and clarity. We understand the importance of a daily skincare regimen, so we wanted to apply this methodology to scalp care with a sensorial and ritual-led approach.”

The debut range will offer a hero Scalp Renewal Serum that supports hair growth and follicle vitality, while visibly delaying greying. The range will also include a nourishing, hydrating shampoo and conditioner system that soothes the scalp while supporting microbiome balance.

“Our partnership is what sets AGWÉ apart,” shared Dr Farabi. “Very few brands are led by both a beauty communications and scalp expert as well as a skincare scientist. It means our products are developed with true scientific rigor, yet communicated in a way that feels luxurious, accessible, and emotionally resonant. Together, we bring a dual perspective that strengthens every decision we make.”

The range will launch as an exclusive e-commerce brand, with complementary educational content crafted through Adrian’s trichology expertise. For more information visit www.agwewellness.com

Dr Shiva Farabi and Adrian De Brock

CHOOSE YOUR ALGORITHM

Google is now letting you set your own search results – and we’re here to tell you why Styleicons, the home of the hairdressing professional, and the all-new Hair Festival website, your guide to 2026’s biggest hairdressing event, should hit the top of your feed.

Google has changed its settings so that Internet users are able to customise their results in Google Search, thanks to a feature called ‘Google Search Preferences’. This will allow your chosen online sources to display more prominently in Google Top Stories, with fresh content, updated articles and relevant news.

Styleicons is your home of hair, with bi-weekly newsletters and constant news updates that share the latest launches, inspirational collections, events, awards, education opportunities, profiles, business insights and beyond. Select Styleicons as your preference to keep up to date with the national hairdressing community so that you’re always informed, motivated and never missing out on all this industry has to offer.

The newly updated Hair Festival website launched at the end of 2025. The new-look website is your go-to information hub about the event, including what’s new for 2026 – namely, a second main stage in the Festival HUB, an expanded wellness hub, more brands, and elevated experiences. Select Hair Festival as your preference for constant updates and insider information to maximising the event.

In the new Hair Festival website, you can discover the current brands presenting at the Festival HUB, with over 120 exhibitors and hundreds of brands present across the event. Learn as well about THE STAGE. and THE EXCHANGE., which will deliver bite-sized education sessions, live demonstrations, workshops, model showcases and the coveted Hair Festival Competitions across both days. The 2026 program is already rolling out, and you can find out about sessions on Nanoplasty services, trending head spas, hair extensions, software and beyond, already live on the website, with more to come.

In education, you can start viewing the program for the Education Sessions, which presented over 70 educators across 23 Education Sessions in 2025. In 2026, you can already see the leading and versatile brands showcasing at the event, from colour to men’s hair, straightening and more.

Learn about the REALtalk Business Forum, catering to salon owners and business leaders across concepts of marketing, client retention, leadership, sustainability and emerging trends. This year, the theme centres on e-commerce strategies, marketing your worth, awards advocacy and exceptional client service, with real insights and actionable strategies. An agenda of keynote speeches and panels are already viewable on the website, with pertinent focuses on pricing, economic trends and the future of the industry.

For the Hair Festival Competitions, you can learn about the rules, cash prizes on offer, timetables and entry costs on the website. Compete across styling, colour, bridal and Avant Garde categories for men’s hair, women’s hair and emerging talent to be the Hair Festival Champions of 2026

Finally, when it comes to the party of the year, Hair Festival Wonderland, you can see past highlights and find out more on the website. The event will be back with food, drinks, dancing, photo opportunities and activations in 2026 under the theme ILUMINA.

Beyond these pillars, learn about the elevated wellness program, the sustainability pledge and all your ticket options at unmissable prices – from the pinnacle ALL ACCESS PASS to tailored tickets to suit your weekend.

Select these central hairdressing sites in your Google Search Preferences now and never miss a moment in hairdressing. iStock.com/Prykhodov

ROTORUA RESET

On the edge of Lake Rotorua, Wai Ariki Hot Springs & Spa is setting a new benchmark for wellness that’s not grounded in trends, but in culture, connection and centuries-old healing wisdom that is transcended rather than merely therapeutic, writes Cameron Pine.

If you have travelled to the some of world’s most unique destinations, it becomes clear that at Wai Ariki Hot Springs & Spa luxury wellness has entered a new realm. It no longer begins with marble floors, infinity pools or gilded excess.

At Wai Ariki, wellness begins with whenua - the land, and the ancestral knowledge that has flowed through it for generations prior and present.

Rotorua has a different kind of rhythm - a laid-back almost laissez-faire energy circling a powerful lake where spirituality and a deep sense of place take the lead. In a world saturated with glossy spas promising escape, Wai Ariki stands apart for a reason that has nothing to do with trends and everything to do with truth, and finding your own truth through practice, mindfulness and presence. This impressive, custom-built facility is not a destination defined by indulgence alone, but a complete wellness philosophy shaped by land and a profound respect for cultural knowledge.

Positioned lakeside in Rotorua, Wai Ariki draws directly from the geothermal energy beneath Aotearoa’s North Island, sitting on a remarkable stretch of land where birdsong, breeze and steam feel as transformative as the mineral-rich waters themselves. Owned and operated by Ngāti Whakaue, it is one of the world’s few Indigenous-led wellness destinations, offering experiences shaped by te ao Māori rather than borrowed concepts or surfacelevel storytelling. Every treatment, ritual and space

is deeply connected to the land, creating a sanctuary where culture and wellbeing genuinely intertwine.

Rotorua’s geothermal springs have been used for centuries as places of physical recovery, emotional grounding and spiritual balance. Wai Ariki honours this legacy by treating the waters as taonga (treasures) rather than commodities.

At the heart of the spa is Wai Whakaora, a guided seven-stage wellness journey known as the Restorative Journey. It blends geothermal bathing,

steam therapy, mineral muds and mindful rest, with each stage designed to restore balance across tinana (body), hinengaro (mind) and wairua (spirit).

Rather than rushing guests through indulgence, the experience invites stillness. Time slows, breathing deepens and the outside world softens at your own pace. After a particularly stressful end to 2025 and an addiction to time, this is exactly the separation from self we all need - a spa experience that didn’t simply transport me elsewhere, but gently forced reconnection with myself. Be prepared for treatments that encourage reflection, stillness and honest self-questioning beyond the realms of beauty and balance

From the carved koromatua guardians at the entrance to the volcanic tones and organic textures throughout, the architecture of Wai Ariki is quietly powerful. Stone, timber, light and shadow have all been considered with intention, reflecting both the surrounding environment and its cultural significance.

At the exit to the wellness journey guests are encouraged to touch a particular stone that you are drawn to and pull water over it in a ritualistic and spiritual way. Being drawn to a particular stone is understood as more than just an aesthetic preference, it carries cultural and spiritual meaning grounded in te ao Māori.

Traditionally, stones are seen as carriers of mauri (life force). If you feel a pull toward a specific stone, it’s often interpreted as that stone’s energy resonating with what you need in that moment, whether grounding, release, clarity, protection, or renewal. The stone becomes a quiet mirror, reflecting an inner state rather than something external.

In a wellness context at a place like Wai Ariki, the focus is on alignment of the land responding to you as much as you are open to respond to it. The act of choosing isn’t intellectual or about history; it’s an intuitive sense of place you don’t get at even the world’s leading spas. Reinforcing the Māori understanding that wellbeing is relational –between people, place, and spirit.

Long before geothermal bathing became a global wellness trend, Rotorua’s thermal waters were understood by Māori as sacred gifts, passed down through generations. The result at Wai Ariki is a space that feels grounded rather than grand, refined without being remote. It’s no surprise the spa has received international recognition for both its architectural excellence and deeply integrated design philosophy.

The Signature Massage is a deeply restorative massage that blends traditional Māori healing techniques and natural botanical elements with warming geothermal bathing beforehand to restore balance and vitality. With the option of a 90-minute session, the motions are designed to create the ultimate calm in the body – be prepared to nod off while releasing body tension you never knew existed.

Pair this with a Ngawha, a deluxe private geothermal bath alongside the Soften and Soothe Body Treatment and the Wai Ariki Signature Facial, which incorporates a striking ‘fire and ice’ ceremony, and you’ll find yourself elevated to new levels of beauty and wellness continuity.

This culturally anchored, ritual-based approach is what positions Wai Ariki as a leader in modern wellness, not simply treating stress, but addressing its source. Rather than a menu of disconnected treatments, experiences flow together as part of a greater wellness journey, allowing seamless transition from thermal immersion to expert bodywork.

The result is both sensory indulgence and cultural reconnection: skin softened, muscles unwound and spirit renewed. Add nourishing, locally made food enjoyed privately or within the café setting, and Wai Ariki becomes more than a spa — it’s a meeting place for reflection, grounding and reconnection.

In a global wellness landscape increasingly crowded with sameness, Wai Ariki stands apart by doing something rare and staying true. It proves that the future of luxury wellness doesn’t lie in reinvention, but in respect for culture, for land, and for stories that have existed long before spa menus and the latest textures and design trends. Wai Ariki is not just a destination; it’s a recalibration - a place that leaves you not only relaxed, but changed before going back to reality. Prepare to carry a deeper understanding of what it means to feel well, connected, and present.

For more information visit www.wai-ariki.co.nz

INDESIGN

FIVE DESIGN CHOICES TO MAKE YOUR SALON MORE SUSTAINABLE

Sustainability in salons has evolved well beyond recycling bins and token gestures of sustainable practice. Today, it’s about intelligent design choices and quality materials that lower environmental impact while enhancing the experience for both clients and creatives. No longer does the modern salon look industrial or utilitarian to be conscious; in fact, some of the most sustainable spaces are leaders in style, writes Cameron Pine

LET AIRFLOW DO THE HEAVY LIFTING

One of the most overlooked sustainability tools in a salon is airflow and not every salon space requires big costly air conditioning systems running constantly. Strategic ventilation and the use of high-quality, low-energy fans such as the Big Ass Fans Haiku Coastal for indoor or outdoor spaces as well as a customised commercial curation from this leading manufacturer in high quality airflow can dramatically reduce the reliance on air conditioning while improving comfort and aesthetic. If your salon has access to fresh air, sometimes ceiling fans are enough to circulate and create that feeling of a natural breeze. Big Ass Fans are known for their extreme durability in harsh climates, whisper quiet operation and smart features that stand the test of time. Exposure to chemicals, product residue and changes in humidity levels in a salon also heighten the importance of choosing products where sustainability and durability are paramount. A fan still is the best way to provide discreet architectural ventilation to keep a space feeling fresh without the constant hum of energy-hungry cooling systems. Big Ass Fans are the world’s first wet rated, salt resistant and storm ready fans for both outdoor and indoor or that indoor/outdoor use. Beyond energy savings, good fresh airflow improves colour processing conditions, reduces chemical build-up in the air and creates a calmer, more breathable environment – something clients may not consciously notice, but always feel.

CHOOSE FURNITURE THAT WORKS HARDER

Fast furniture has no place in a forward-thinking salon. Investing in well-made chairs, basins and

stations crafted from durable, repairable and easy-clean materials reduces waste long-term and keeps your salon looking better while doing it. Think powder-coated metals, recycled plastics and upholstery designed to age gracefully rather than wear out. Hardwoods like oak, ash, maple and walnut from FSC or PEFC-certified forests are among the most durable furniture materials available. Technically a grass, Bamboo used in furniture regenerates far faster than traditional timber and has impressive strength when engineered correctly. It’s commonly used for chairs, tables and cabinetry, offering a clean, modern aesthetic with excellent wear resistance. The ECO Salon by Comfortel rethinks traditional salon seating through sustainable materials and smart design. Made from a composite of 85 percent recycled plastic and reclaimed wood chips, it reduces reliance on virgin plastic giving discarded materials a second

Big Ass Fans

life. Timeless silhouettes and colour choices also mean you’re not redesigning every few years to chase trends. Sustainability, after all, is about longevity, and nothing says luxury like quality minimalism.

DESIGN WITH NATURAL LIGHT IN MIND

Natural light is a powerful resource that is often underutilised in a salon space; flattering, mood-lifting and entirely free at all times of day. Designing layouts that maximise daylight reduces the need for artificial lighting during working hours while giving the salon a softer more welcoming feel. What’s more, if you have the ability to have open access to outside via large doors or windows, you are allowing your salon to work with the weather and maximise light and airflow at the same time as reducing the need for lighting, heating and cooling. When lighting is required, energy-efficient LEDs with warm, adjustable tones offer flexibility with less consumption. Layered lighting schemes including ambient and feature lighting like the large range from Soktas. co are designed with bulbs that last and save on replacement and energy costs long term – and they have a variety of silhouettes adding the perfect choice for any space whether it be pendant, entry feature, wall sconce or more. Well-chosen lighting that can be adjusted throughout the times of the day allows you to light intentionally rather than flooding the space unnecessarily. With Soktas, no two lights are the same. Each has unique shape, texture, and subtle variations. The glass often has natural bubbles and marks that add character and a bespoke aesthetic and is sustainably hand-made in a solar power-driven factory.

STYLE WITH PURPOSEFUL MATERIALS

Sustainable design doesn’t necessarily mean raw, rustic, recycled or daggy. Polished concrete floors, reclaimed stone, responsibly sourced timber and recycled glass surfaces can feel refined, modern and distinctly high-end when used thoughtfully. Non-porous, hygienic and endlessly recyclable, stainless steel is ideal for benches, trolleys, shelving and back-bar areas. It resists chemicals, water and heat, making it perfect for high-use zones while delivering a clean, modern look. Concrete or micro-cement materials not only reduce environmental impact but also create

texture and depth - adding visual interest without clutter, and there’s no grout and less propensity to stain. Materials with low emissions are also a thing, so ensure with any refit you are choosing materials that are in the for the long haul and won’t deteriorate or wear poorly. A pared-back palette paired with tactile finishes delivers a look that feels both conscious and considered and one you won’t have to paint over or refit ahead of time.

MAKE SUSTAINABILITY AN EFFORTLESS FEATURE

Clients are increasingly curious about where salons stand on sustainability, not just through products that are used but through waste, energy consumption, thoughtful design features and small gestures of sustainability including no plastic packaging even on salon treats. Subtle cues like water refill stations can be designed as key features including discreet signage and beautifully displayed eco-conscious product ranges that communicate values without interrupting the experience. When sustainability is seamlessly integrated into the entire design and flow of the salon, it feels aspirational rather than obligatory, and that’s where the real sustainable influence happens. The same goes for brands, when clients notice you have chosen a quality, sustainable or ethical brand in every corner of the salon and haven’t just chosen something for its look, the effects and respect is two-fold. Most sustainable salons didn’t happen by accident, they are thoughtfully designed, beautifully ventilated, intelligently lit and built to last. Because true style, much like good design, should always feel effortless.

Lighting and airflow is a great place to start when doing your salon sustainability check and is something we often take for granted. So before you replace the expensive air conditioning, think about where you can install fans and have staff enjoy some respite in fresh air and how it will also allow you to save on energy on drying if you choose to hang towels overnight and turn on a reliable and durable fan to speed things up. When salons embrace smarter, more sustainable practices, they don’t just reduce their environmental footprint; they create healthier spaces for their teams, more thoughtful experiences for their clients, and businesses that are built to last.

Comfortel Soktas

THE HIDE

There’s a particular rhythm to Byron Bay that regular visitors instinctively understand and desire - a place to stay that’s free from the chaos but just minutes away from the heart. The newly refurbished The Hide is centrally located and grounded in nature with wellness at its core to capture the rhythm of Byron Bay with an ease that feels instinctive rather than overindulgent, writes Cameron Pine.

Tucked discreetly away from the main thoroughfare on Ruskin street, The Hide is exactly what its name promises – an adults only retreat that feels intentionally private, designed for those who want to experience Byron without the performance. Instead, The Hide speaks to a more discerning traveller who wants convenience with character – creatives, industry insiders, couples and small groups who value atmosphere and comfort over excess.

The update of the existing accommodation centres the new aesthetic on clarity of purpose, time out and space. Every element now serves a function, with nothing excessive or ornamental in the

rooms – modern linens, neutral colours and access to private balconies finished by MCM House furniture, the interiors have been simplified to allow calm, light and rest to take precedence. Clean architectural lines, softened by natural textures, create a sense of calm that feels deliberate and not decorative - the result is an environment that encourages guests to slow down, reset and reconnect while enjoying the best of Byron Bay, all within walking distance. Skylights, premium wool carpets in common areas to absorb noise and maintain a cosy atmosphere of muted tones, natural timbers and tactile finishes have replaced anything that once felt busy or trend-driven. The palette is neutral and grounding, allowing the landscape outside

to become part of the design and the flow for every stay leading to the north facing light and generous outdoor amenities; a pool including a hot spa, infra-red sauna and cold plunge. Furnishings are contemporary and comfortable, chosen for longevity rather than statement, reinforcing The Hide’s commitment to timeless modernity and pared back luxury.

A massive improvement over the previous design, kitchens, living areas and bedrooms now flow with ease, making the experience feel effortless, whether you’re staying for a weekend or settling in for longer.

What sets The Hide apart is its understanding of how people actually want to live while on holiday or how we want to escape when working. The accommodation is designed for slow mornings and unstructured afternoons. Open-plan living spaces invite connection, while private bedrooms offer sanctuary when needed. Outdoor areas blur seamlessly with interiors, encouraging guests to move with the light of the day, from coffee in the morning sun to evening conversations as the light softens across the tropical gardens surrounding every room.

Byron Bay has evolved significantly over the past decade, and The Hide reflects this elevated shift. It caters to travellers who are design-aware, culturally engaged and conscious of how their surroundings influence their state of mind. There’s a quiet luxury where comfort leads before opulence and an intuitive sense of place is all about the quiet– all you can hear are the birds and not the bustling traffic just a few streets away.

“We wanted to cater to the discerning traveller but one that doesn’t want to be removed from the sense of community, but also deliver them a new kind of accessible Australian luxury – relaxed, confident and thoughtfully curated. It’s the type of accommodation that feels equally suited to a creative reset, a post-event decompression or a long weekend designed around doing very little at all,” said The Hide owners Anne-Marie and Blake Eddington.

In a destination often defined by visibility, The Hide’s greatest strength is its discretion. It allows Byron Bay to reveal itself on its own terms – unfiltered, unforced and effortlessly stylish. For more information visit www.thehidebyronbay.com

A NEIGHBOURING FINE DINE

In a town defined by that almost sun-bleached ease and barefoot ritualistic vibe, Dorsia arrives with a different kind of elevated confidence. Tucked quietly into Byron Bay’s evolving dining landscape, just a stone’s throw from The Hide, the intimate restaurant feels less like a destination chasing attention and more like one that understands a quality fine dining experience with restraint – where detail, mood and intention do the heavy lifting.

Dorsia’s aesthetic leans into a modern European sensibility with a coastal Australian undertone – cuisine that’s crafted and likely to have been smoked over cherrywood – it’s elevated but still approachable. Head chef and owner Martyn Ridings combines local fare with an artistic flair – a dining experience that’s far from the Byron laneway falafel and something you want to satiate over in a relaxed setting. The space is pared back yet tactile: warm timber, stone textures and a softly layered palette that feels considered rather than curated. There’s an intimacy to the room that immediately sets the tone - lighting is low and flattering, conversations hum easily, and the overall atmosphere feels grown-up without tipping into formality.

The menu follows the same philosophy. Seasonal, produce-driven and quietly confident, Dorsia avoids theatrics in favour of flavour clarity and balance.

Paired with a wine list that favours both local standouts and European classics, the experience feels rounded and intentional from start to finish.

Originally from Liverpool in the UK, Ridings started his culinary intentions young working at a two-hatted restaurant in Brisbane and later showing his skills at The Stokehouse. It’s no wonder a focus remains on well-cooked meat – 14-day dry aged cherrywood smoked duck and beetroot ceviche with watermelon have been menu favourites.

There’s a strong emphasis on technique, but it never overshadows the natural character of the produce. Instead it is enhanced through careful sourcing, thoughtful preparation and subtle layering of texture.

Seafood also plays a considered role, often treated with minimal intervention to preserve purity and freshness. Proteins are handled with the same respect, cooked precisely and paired with accompaniments that feel purposeful and all about the flavour rather than the typically ornamental fine dining aesthetic.

Most importantly, the feeling is intimate and progressive, with high visibility to the kitchen it brings back the theatre of fine dining and some of Australia’s most discerning chefs from far and wide coming together in Byron Bay to create a dining destination with purpose.

Sommelier and Manager, Luca Paganotti with Head Chef and Owner, Martyn Ridings

INBEAUTY

CLEAN SLATE

Kine Australia flushable plant-based body cloths have been designed to care for your skin and the environment. Most conventional wipes are made with hidden plastics, petroleum-based fibres, and chemical preservatives that aren’t always disclosed on the label. While they may seem convenient, these materials resist natural decomposition and can irritate sensitive skin. Many are also produced offshore, generating substantial carbon-intensive transport emissions. Together, these factors expose the hidden cost of traditional wipes: compromised skin health, reliance on non-renewables, and a supply chain that amplifies environmental impact long after use. Made in South Australia, Kine’s commitment to local production reduces supply-chain emissions by 50 per cent, while actively supporting local jobs and homegrown innovation. Infused with chamomile, jojoba, and vitamin E, Kine Body Cloths cleanse and refresh while soothing skin. www.kine.com.au

BLURRED LINES

HYDRATION STATION

Alastin HA IMMERSE serum is a clinic-only brand that is fast becoming a cult brand among salons, spas and clinics Australiawide. Its clinically-proven formula utilises a pure form of high-molecular weight hyaluronic acid for instantly smooth, moisturised skin that gets intensely hydrated and more radiant with every use. Hyaluronic Acid is a hydrating ingredient that is widely recommended for dry and dehydrated skin by dermatologists and, as one of Alastin’s best sellers, HA Immerse is lightweight with a gel-like texture that doesn’t feel heavy on the skin and can be layered for a hydration boost. www.alastin.com.au

BLUE LIGHT

BEAUTYNEWS

Skincare experts O Cosmedics now have the flawless finish covered with the new 1SKIN BLUR weightless finishing powder. It acts as a second skin that warms the complexion, delivers instant blurring benefits, smoothes fine lines, pores and uneven texture while giving skin a natural and radiant glow. BLUR is the ultimate finishing touch for a flawless complexion. It features a velvety touch and melting sensation on the skin, creating a soft matte finish that feels light yet delivers high-performance results. Designed for both everyday wear and professional use, it enhances the skin’s natural beauty with mineral pigments, Squalane and Magnolia Bark Extract for skin conditioning and antioxidant protection. It can be gently blended for a soft finish or layered for more coverage where needed. www.oscosmedics.com

Blue light in particular has surged in popularity for its acne-fighting power, targeting bacteria beneath the skin’s surface, while red and infrared LEDs work to stimulate collagen and soothe inflammation. CurrentBody research has found that 64 per cent of people aged 20 to 39 are still dealing with breakouts while also beginning to see the early signs of aging, worrying about pimples and wrinkles at the same time. The CurrentBody Skin LED Blue Light Therapy Face Mask is designed for safe, effective at-home use, with no prescriptions, downtime, or harsh topicals. Its combination of blue and red light therapy targets blemishes, calms irritation, and helps clear skin with two highly precise wavelengths blue 415nm and red 633nm. www.currentbody.com.au

MULTITASKING PEPTIDES

Medik8’s Niacinamide Peptide

Serum is a clever multitasker that speaks to modern skin concerns and priorities. Combining brightening niacinamide with skin-firming peptides, the lightweight but powerful formula helps refine texture, even tone and support the skin barrier. Ideal for skin that’s battling the dual stress of breakouts and sun-related pigmentation, this serum offers a sophisticated, multi-action approach. The 10 per cent Niacinamide concentration strengthens the skin’s barrier, while NAG (N-Acetyl Glucosamine) works in harmony to fade the appearance of dark spots and uneven tone. By refining pores and calming blemishprone areas, it also helps transition stressed skin into a refined, radiant, and resilient state.

www.medik8.com.au

KINETICS

Advanced Botanical Kinetics™ is Aveda’s latest answer to high-performance, natural, innovative skincare.

Aveda have elevated their beauty offering, with the all-new Advanced Botanical Kinetics™ skincare collection, which firms the skin, diminishes lines and wrinkles and restores vitality. The products work by reversing the visible effects of collagen loss, activating skin’s natural energy and plumping the skin with vegan remedies. The collection is 96 per cent naturally derived, vegan, Leaping Bunny Approved, free of silicone and synthetic colourants, non-acnegenic and non-comedogenic, as expert and lab tested for sensitive skin.

Three natural technologies - Phytotech Vegan Collagen, a Vegan Peptide Complex and Kinetic Energy Infusion – power the range. Phytotech Vegan Collagen is meticulously harvested in Tarragona Province, Spain, from plant leaves grown using eco-conscious vertical farming to reduce land use, save water and minimise energy consumption. These adaptive plants are given a blueprint for Type 1 collagen bioidentical to a fragment of the skin’s collagen, thanks to advanced phytotechnology, which absorbs, generates fragments of potent vegan collagen and becomes a powerful molecule that plumps and hydrates the skin. These fragments are extracted and used within the range.

The Vegan Peptide Complex, which features in the Advanced Botanical Kinetics™ serum and moisturisers, stimulates skin vitality to reveal smoother, firmer, more radiant skin and diminishes the look of lines and wrinkles.

Finally, Kinetic Energy Infusion, which is imbued in the range’s leave-in products, activates skin’s kinetic flow to amplify its natural energy for greater radiance. It includes an energising ferment, fed by a sugarcane starter that combines amino acids, 5-AMP, L-Carnitine and Creatine and is fermented for more than 16 hours, as well as Niacinamide to boost absorption of oxygen and caffeine to absorb moisture.

“When we embarked on this project, we knew we weren’t here to create just another natural, vegan skincare collection – that was never going to be the story,” explained Janet Pardo, Senior Vice President of Product Development for The Estée Lauder Companies. “We returned to Aveda founder Horst Rechelbacher’s visionary concept of exploring the physics of vital kinetic energy in skin, and then layered it with modern science to build formulas powered by cutting-edge technologies like recombinant vegan collagen and potent peptides. We love a challenge, and with Advanced Botanical Kinetics we hit every sweet spot: luxurious textures, indulgent aromas, clinically proven results you can see in the mirror, and formulations safe for sensitive skin – all while upholding highly naturally derived formulas. It’s the embodiment of Aveda’s mission

fused with real performance, proving you don’t have to sacrifice vegan and natural for potency and results.”

The collection of five products is comprised of a cleanser, essence lotion, serum, and two moisturisers at different hydration levels. First, the Micro-Purifying Cleansing Mousse features a triple amino acid formula that removes makeup, oil, impurities and environmental aggressors in a non-drying formula that purifies skin in daily use. It boasts a citrus-herbal aroma with grapefruit, geranium, and mandarin essential oils, and is housed in a 97 per cent post-consumer recycled tube and cap.

The Revitalizing Essence Lotion preps, hydrates and smooths the skin for visual improvement and refined pores, thanks to the Phytotech Vegan Collagen alongside blue-green algae extract, which is a retinol-like alternative. It’s contained in a 100 per cent post-consumer recycled bottle with a 90 per cent post-consumer recycled cap.

“An essence lotion is often an overlooked step, but it’s essential for hydration,” shared Shelley Bawiec, Aveda Global Spa Educator and aesthetician. “I recommend the Revitalizing Essence Lotion because it provides multiple benefits, it saturates the skin with weightless moisture, and it helps jumpstart everything layered on top. It’s a simple step that makes the whole ritual feel more luxurious and effective.”

Next, the Vitality Serum is a potent, lightweight face serum that is clinically proven to reduce fine links and wrinkles, while also improving elasticity, sculpting, radiance, texture, smoothness and firming, thanks to hero components like Vitamin C. Then, the Plumping Milky Lotion is lightweight and instantly boosts radiance and smooths wrinkles. Both products are housed in 20 per cent recycled glass, with a pump made with 70 per cent postconsumer recycled plastic.

Finally, the Plumping Crème moisturises the skin and activates its kinetic flow, for instantly plump, hydrated skin and radiance. It comes in packaging made with 20 per cent post-consumer recycled glass, with a cap made with 87 per cent post-consumer recycled plastic, and a post-consumer recycled refill cup. These four products feature a citrus-floral aroma with geranium, orange, and lavender essential oils.

The suite of products is complemented by a new professional, in-salon service, in the Holistic Renewal Facial at Aveda partner spas, which is rooted in Ayurveda, offers therapeutic rituals and features the products.

For more information visit www.aveda.com.au

SWAY SHAMPOO STOOL

The Sway Shampoo Stool is engineered with an ergonomic saddle-style seat, smooth hydraulic seat adjustment, and 360º swivel mobility as a durable, stylish and supportive salon option that reduces fatigue and aids efficiency, as ideal for Japanese Head Spa Treatments. It also boasts a built-in handle that acts as a supportive backrest and grip, as well as cushioned leaning pads, a durable base and tilt movement that goes side to side and forward and back.

Visit www.joiken.com.au

INSALON

COLOUR CREAM

The LuminArt Professional Colour Cream continues a six-decade-plus legacy of brand excellence, with refined new-look packaging that reflects LuminArt’s professional ideals and contemporary aesthetic. The innovation is inspired by Australia’s diverse natural landscapes, as an illuminating cream base that is enriched with antioxidant and nourishing native ingredients that support hair strength, condition and shine. This leads to rich, vibrant, long-lasting and professional results. The Colour Cream is available in both Permanent and Ammonia-Free colour options. Visit www.naturallook.com.au or call 08 8300 199

THE CLIP

GLOSS

The Floractive Gloss Protein Vegan Nanoplasty promises sleek, shiny, silky hair in 15 minutes, as designed for busy salons and clients on-the-go, who still want professional, uncompromising results. The advanced treatment smooths and treats the hair fibre for up to three months, without the need for formaldehyde or unpleasant odours. Offer your clients shiny, polished and manageable hair with comfort, safety, and time optimisation. Visit www.floractive.com.au

FOAM V3

Foam V3 from INNOluxe is a professional-only, cruelty-free and vegan bond builder made as a specialised stand-alone treatment. The innovation takes its bond-building and strengthening capabilities from INNOluxe’s Advanced AminoBond Technology, which works by infusing the hair with amino acids and creating a strong network of sulphur bonds. The technology builds integrity and strength, while restoring elasticity, repairing cuticles and enhancing perms and keratin treatments, all in 20 minutes in the chair. Visit www.smithscollectivebrands.com.au

Foil Me’s ‘The Clip’ is touted as a “world-first Formula Management System and everyday salon essential” to aid practical salon convenience. The clip attaches to the colour bowl, with intentional design that eases the colour application process. Made to help organise, plan, and elevate colour services, the accessory is designed with a signature dip of a curved indentation in the middle of the clip that holds the brush handle in place to keep it steady on the bowl, so that it doesn’t slide around the bowl into the formula. It also boasts the brand’s distinctive embossing to prevent slipping and enhance grip, as well as a customisable surface to write colour formulas on and wipe clean to re-use. The Clip is made from premium materials, such as a rust-resistant stainless-steel spring and durable plastic, and is available in individual or pack options, which come at a discount and with a complimentary small Foil Me gift bag. Visit www.foilme.com.au

CHARCOAL LIGHTENER

Aloxxi’s Charcoal Lightener is a creamy, precise, consistent charcoal based cream lightener that protects hair bonds and maintains integrity while creating coveted blondes. As suitable for all hair types and textures, the charcoal purifies and detoxifies the hair, toning the hair and lifting to Levels 5 and darker with a neutral result, and Levels 6 and lighter with a cool result, while also acting as a built-in bond protector. The formula contains the Blonde78™ Complex, which features Polyglutamic Acid for hydration, plant-based Acacia Collagen Powder to restore depleted proteins, Olive Oil for moisture, Pea Peptides for strength and Tara Fruit Extract and Sunflower Sprout Extract, which act as antioxidants. The product is vegan, not tested on animals, sulphate free and paraben free.

Visit www.aloxxi.com

THE REVENUE SITTING IN YOUR CHAIR

Sonia Tomas, AKA The Salon Dr., offers high ticket strategies to capitalising on your existing clients with maintenance appointments that better results and put money in your cash register.

Across the salon industry there is constant conversation about social media, marketing, and attracting new clients. While visibility matters, one of the biggest missed revenue opportunities is not outside the salon, it is already sitting in your chair. Every day, salons serve clients who are open to investing in higher-value services, yet many teams are still hesitant to confidently recommend them. This hesitation is not about demand; it is about strategy, structure, and belief.

High-ticket services should never feel like upselling. They should feel like the natural outcome of a professional consultation viewed through the client’s lens, not the salon’s lens. When consultations are surface-level, services remain transactional. When consultations are diagnostic, personalised and solution-focused, premium maintenance services become the logical recommendation. Clients do not resist higher investment when they clearly understand the result they are protecting or enhancing. It is never about the cost; it is always about the outcome.

One of the most overlooked opportunities sits in maintenance strategies such as colour balances, colour refreshers and in-salon treatments that preserve the quality of the hair between major appointments. Clients invest significantly in achieving beautiful colour, yet many are not guided on how to maintain tone, shine and condition in the weeks that follow. When salons position maintenance as part of professional hair care rather than an optional extra, clients begin to see these services as essential to protecting their investment.

The key is consultation depth and education. Instead of telling the client what they should have, help them see what is happening with their hair and what the long-term impact may be if it is not addressed. When clients recognise fading tone, dryness, or loss of vibrancy themselves, the desire for the service becomes theirs, not something they feel is being sold to them. This shift transforms the conversation from selling to serving.

Team confidence also plays a major role. Many stylists hesitate to recommend higher-value maintenance services because they fear clients will decline. However, when the salon culture focuses on outcome-based conversations, such as healthier hair, longer-lasting colour and improved manageability, the team begins to recommend services with greater certainty and professionalism. Clients respond to confidence, clarity, and care.

Successful salons build structured maintenance conversations into every appointment, ensuring clients leave not only with beautiful hair today, but with a clear pathway to keep it that way. When implemented consistently, these high-value maintenance strategies can significantly increase monthly revenue, often adding $10,000 to $20,000 per month without increasing the number of clients served.

The opportunity is not more marketing. The opportunity is maximising the value of the client already in your chair by helping them maintain premium hair results long after they leave the salon.

For more information visit www.thesalondr.com.au

CYBERSECURITY

BizCover lists its essential 2026 cybersecurity tips for salon owners.

Online booking systems, digital payment platforms, client management systems, websites and more can all act as access points for cybercriminals. While this technology is undoubtedly helpful when it comes to running your business and enhancing the client experience, it does come with certain risks.

WHAT MAKES SALONS TARGETS FOR HACKERS?

Salons collect an extensive amount of data that cybercriminals see as highly valuable. Salons often hold a mix of contact details, booking history, payment information, saved card details, loyalty program records, and even employee payroll and tax information.

Cybercriminals know that small businesses, including salons, are less likely to have specialist IT security support. This makes them efficient, high-volume targets: that is, quick to infiltrate and often slow to detect an attack. Once inside, hackers can steal client identities, commit financial fraud, or package and sell stolen data on the dark web for profit.

IMPACTS OF A CYBERATTACK Operational interruptions

Some cyberattacks can bring a busy salon’s operations to a halt. A compromised booking system can lead to missed appointments, client confusion, and a loss of daily revenue. A lockeddown point-of-sale system might stop you from taking payments altogether. If staff rosters or payroll systems are affected, managing your team becomes an immediate challenge.

Financial fallout and downtime

The latest data from the federal government’s Annual Cyber Threat Report for 2024 to 2025 states that the average cost per cyber incident is $56,600 for small businesses, which is up 14 per cent from the previous year. A sum like this is often much larger than many small businesses can afford, and it has the potential to set a salon back months or even years in terms of profits. While financial damage of a cyberattack can escalate quickly, there are other things to consider. Recovery takes up valuable time and resources, and small businesses often underestimate the ripple effect that an extended period of downtime can have on operations.

Reputational damage

As a salon owner, your reputation is the heart of your brand. Clients trust you with their personal details just as much as they trust you with their hair, and a serious data breach can break that trust.

Even loyal clients may hesitate to rebook if they feel their information isn’t safe. Potential new clients may look elsewhere. In an industry built on relationships, a cyberattack can have long-term consequences for a hair salon.

WHAT CYBER THREATS SHOULD SALON OWNERS BE AWARE OF?

While cyber threats evolve constantly, several types are common in small service-based businesses.

Phishing scams

Phishing scams are becoming more complex and harder to detect as cybercriminals utilise AI to help them set up and deploy attacks. Phishing scams often arrive in the form an email or text disguised as a legitimate message. This could look like an invoice from a supplier, an email from a client, or a request from a third party, but one careless click can install malware or give hackers access to your systems, or trick you into paying a fake bill.

Solution: Always verify unexpected emails or texts directly with the sender before clicking anything, and train your team to spot suspicious messages. Enabling strong spam filters and multi-factor authentication adds an extra layer of protection.

Ransomware

This is a type of malware that locks you out of your own systems until a ransom is paid. For salons relying heavily on digital scheduling and payment platforms, this can be devastating.

Solution: Back up your data regularly and keep all software updated. Using reputable antivirus tools also helps block ransomware before it can infiltrate your systems.

Weak passwords and shared logins

Using the same password across various platforms and providing access to multiple staff members is simple and convenient. However, this

is also one of the main things you should not do in order to protect yourself from cyberattacks. When multiple people use the same login, it becomes almost impossible to track unusual activity or identify who accessed what. If a password becomes compromised, whether through a phishing email, a data breach, or simply being written down somewhere visible, it leaves every system connected to that login vulnerable. A single leaked password can grant hackers access to client information, payment histories, staff records, and even financial accounts linked to your business tools.

Solution: Use strong, unique passwords for every system and assign individual logins to each staff member.

HOW CAN CYBER LIABILITY INSURANCE HELP SAFEGUARD MY SALON?

Even with the best practices in place, no business is 100 per cent guaranteed to be safe from cybercriminals. That’s where insurance can help.

Cyber Liability insurance is designed to help protect a business from claims and support profitability in the event of a cyber breach or attack. Costs associated with defending a cyber claim are also covered.

Examples of the types of risks Cyber Liability insurance can assist with are unintended loss or release of customer personal information, cybercrime, ransomware and business interruption due to a cyber event.

Some Cyber Liability policies may also entitle you to 24/7 cybersecurity support in the event of a breach. This can provide salon owners with the support they need from experts to quickly deal with the situation.

Visit BizCover online at www.bizcover.com.au to get Cyber Liability insurance quotes in moments from selected leading Australian insurers.

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