Opening Insights
Derek Miller President & CEO International Housewares Association
Wellness, one of the strongest consumer purchase-motivating catalysts, spans the home and housewares industry.
Products beyond the traditional home health care realm— including cookware, tabletop, kitchen tools, kitchen electrics, storage accessories and more— are being developed and marketed as essentials of wellness-infused home living. More importantly, such solutions are being considered by consumers through an e ver-present lens of lifestyle wellbeing.
This edition of the HomePage NewsInSightTrendIndex explores—through a carefully curated portfolio of new and evolving innovations showcased across a global marketplace— myriad facets of wellness and the growth opportunities
they represent to the industry. In doing so, the data-backed perspective of the InSightTrend Index presents a vivid and actionable understanding of consumer wellness attitudes and aspirations fundamental to successful home and housewares retail strategies and assortments.
WALDEN
Future Focus
Numbers
Life & Style Statements
Trend Trackers
Palette Perspectives
From the Creators
The use of terms related to wellbeing and healthful living has become so ubiquitous that it’s easy to dismiss them as mere marketing phrases. But we must look beyond that. In its many, often intersecting, facets, wellness has evolved from self-care to life-care.
Today’s consumer evaluates every purchase—home, lifestyle and housewares—through a wellness lens that balances emotional return, functional value and personal meaning.
Consumers aren’t chasing perfection; they’re seeking balance, reassurance and emotional return in everyday choices.
The most successful products and experiences address multiple dimensions of wellness at once, supporting not just how people live, but how they feel while living that way.
With this in mind, we’ve dedicated this issue to defining modern wellness and highlighting the products bringing it to life. and
Tom Mirabile Principal, Springboard Futures Consumer & Lifestyle Trend Analyst Curator & Author,
InSight Trend Index
Dawn Evans Founder, Creative Sweet Marketing Creative Director, InSightTrendIndex
Informed Perspectives
Dan Siegel
President Lifetime Brands
Ellie Gunville Co-Owner E-Power Marketing
Everick Brown Principal
Everick Brown Design
Fran Attilio Managing Director The Cookware & Bakeware Alliance
Joe Derochowski VP, Home Industry Advisor Circana
Kiki Gerard Global Market Coverage Springboard Futures
Leatrice Eiseman Director, Eiseman Center for Color Information and Training, Executive Director, Pantone Color Institute
Exhibitions
Leigh Ann Schwarzkopf Co-Founder, Project Partners Network
Leila Reid Global Market Coverage Springboard Futures
Lora Morsovillo President, Home Durables Circana
Michelle Lamb Co-Founder The Trend Curve
Peter Giannetti Editor-in-Chief HomePageNews
Scarlette Tapp Executive Director Sustainable Furnishings Council
Sonja Schultheiss-Safer Global Market Coverage Springboard Futures
Future Focus : Dynamics of Wellness
As concerns for wellness expand, the definitions of health and wellbeing continue their evolution. In this issue, we address the following dominant wellness pillars.
Physical Wellness
Focus
• Body Health
• Movement
• Nutrition
• Rest
Consumer Aspirations
• Energy Optimization: Feeling capable, not just “healthy”
• Preventive Care: Staying well vs. treating illness
• Everyday Functionality: Products that support daily movement, posture, hydration
• Sleep Quality: Deeper, more restorative rest
• Clean Inputs: Fewer chemicals, better nutrition and food integrity, air and water purity
Where It Thrives
• Home fitness, hydration tools, air/water quality products
• Ergonomic housewares, sleep-enhancing products
• Functional foods and kitchen tools that support “better eating, made easier”
Mental Wellness
Focus Consumer Aspirations
• Stress Management
• Clarity
• Cognitive Health
• Calm Control: Reducing overwhelm in a high-noise world
• Mental Clarity: Focus, presence, emotional regulation
• Boundaries: Protecting time, attention and mental energy
• Emotional Safety: Spaces that feel grounded and predictable
Where It Thrives
• Decluttered spaces, calming color palettes, sensory-soft materials
• Mindfulness rituals integrated into daily routines
• Tech boundaries and analog moments at home
• Exercise habits for cognitive vitality
Emotional Wellness
Focus
• Feelings
• Mood
• Self-expression
• Joy
Consumer Aspirations
• Emotional Resonance: Surroundings that “feel right”
• Self-expression: Spaces and objects that reflect identity
• Joy & Comfort: Micro-pleasures that uplift mood
• Emotional Grounding: Familiarity, nostalgia and reassurance
Where It Thrives
• Mood-driven color, tactile materials, expressive décor
• Sentimental objects, heirloom-inspired pieces
• Design and products that prioritize comfort over perfection
• Personalized and customizable products and services
Social Wellness
Focus
• Connection
• Belonging
• Shared Experiences
Consumer Aspirations
• Meaningful Connection: Fewer, deeper interactions
• Effortless Interactions: Reduced friction around gathering and entertaining
• Belonging: Homes that welcome without performance anxiety
• Shared rituals: Meals, celebrations, everyday togetherness
Where It Thrives
• Entertaining products that simplify, not complicate
• Casual hosting, mix-and-match tableware, flexible spaces and furnishings
• Products designed for small groups and spontaneous use
Purpose / Identity Wellness
Focus Consumer Aspirations
• Meaning
• Values
• Self-Alignment
• Authenticity: Living in alignment with personal values
• Intentional Consumption: Conscious curation over accumulation
• Story & Meaning: Objects with narrative or craftsmanship
• Confidence: Feeling “at home” in one’s lifestyle choices
Where It Thrives
• Products that deliver shared and/or share-worthy experiences
• Craft-forward design, heritage cues, handmade aesthetics
• Transparent brand stories and ethical positioning
• Personalization and curated collections
Financial Wellness
Focus Consumer Aspirations
• Value
• Confidence in Spending
• Security
• Peace of Mind: Predictability in uncertain times
• Value Justification: Purchases that “earn their place”
• Cost-Per-Use Logic: Fewer, better investments
• Smart Indulgence: Affordable luxuries with emotional payoff
Where It Thrives
• Multi-functional products , modular and adaptable systems
• Premium-look materials at accessible price points
• Emphasis on durability,
Time Wellness
Focus
• Time Scarcity
• Efficiency
• Life Simplification
Consumer Aspirations
• Time Reclamation: Getting minutes back, not adding tasks
• Effort Reduction: Frictionless routines, automation
• Intentionality: Doing less, but better
• Life Flow: Tools that adapt to real behavior
Where It Thrives
• Quick-prep kitchen tools, easy-clean materials
• Products designed for speed, storage and simplicity
• Hybrid solutions that combine multiple steps or uses
• Technology that replaces human time and effort
Home Spatial Wellness
Focus
Consumer Aspirations
Home as a balanced sensory and wellness
ecosystem
• Sanctuary Creation: Home as refuge from the outside world
• Emotional Zoning: Spaces that support different moods
• Clutter-free Comfort: Warm, lived-in minimalism
• Sensory Balance: Light, texture, sound, scent harmony
Where It Thrives
• Comforting and energizing palettes, layered textures, soft lighting
• Flexible furniture and multifunctional rooms
• Products that support calm transitions and environments throughout the day
Environmental Wellness
Focus
Consumer Aspirations
Relationship with nature
and the planet
• Responsible Living: Less waste, smarter choices
• Natural Grounding: Bringing the outdoors in
• Impact Awareness: Informed, conscious consumption
• Longevity Over Disposability: Buy better, buy less
• Values Alignment: Sustainability without sacrifice
Where It Thrives
• Natural materials, earthy palettes, biophilic design
• Reusables, repairable goods, multi-purpose products
• Transparency around materials, sourcing and production
Life & Style Statement : Mastering the Mindset
Calming home sanctuaries support focus, balance and personal well-being.
ROSENDAHL
Soft Spot Solar Lanterns
Solar-powered with built-in solar cells with optional USB charging capability
LEEWADEE
Compact Meditation Cushion Set Made of Kapok
Small Zabuton and Zafu with cotton cover
MODERN SPROUT
Smart Landscape Growframe
Wall-mountable metal planter with full-spectrum LED grow light, shown in Matte Black
Mastering the Mindset
Meditation Matters
BLUECONY IKUKO
Portable travel yoga and meditation bench with cotton bag
SHOPPE GEO
Cleanse + Elevate Crystal Energy Grid Toolkit
BLOMUS
Calma Hurricane Lamps
Brushed stainless and smoke gray glass
HARIO
Matcha Tea Gift Set
OLANDER
EARTHWORKS
Wonderscape Sand
Sculpting Set
VOLUSPA
Reed Diffusers
Forbidden Fig, Baltic Amber and Temple Moss
Life & Style Statement
Mastering the Mindset
Serene Self-Care
POLSPOTTEN
Glass Calming
Pebbles
Designed by Jan Wolleswinkel
HUKKA DESIGN
Solejoy Reflexology Foot Massager
GAIAM
Zafu Posture and Comfort
Meditation Cushion
Buckwheat filled in washable faux suede
BLUEAIR
Air purifier for small room
ALPINE CORPORATION
Zen Mirror Waterfall Floor Fountain
48" indoor/outdoor fountain with stones and LED lights
Mastering the Mindset
Mood Managers
URPOWER
Aromatherapy Essential Oil Diffusers
Shown in 300ml & 500ml, smaller size is also a nightlight with seven color changing LED lights .
GROUNDED LABS
Oasis Mini
Kinetic sand art canvas using a metal ball; smartphone app enabled designs
Collection
MORPHEE
My Little Morphee
Soothing stories and gentle music combining meditation and disconnection
By
the Numbers
: Homemade & Healthful
59 % & 48 %
88 % of respondents prepare everyday household meals at home most or all of the time, regardless of generation.
Gen Z ranked it highest at 65% of survey respondents chose healthier choices as the most important reason to create meals and other food at home.
48 % chose control over ingredients and flavors . of survey respondents make both caffeinated and herbal teas a part of everyday meals beating out fruit and vegetable juices by a slight margin.
50 % of consumers say the most frequent reason to make & take food from home is to consume it at work .
93 % of Americans expect to cook as much or more in the next 12 months than they did last year.
81 % say health concerns are motivating them to prepare meals at home.
71 % find cooking stress relieving, not stressful.
83 % believe eating with others improves mental health and cooking is viewed as "self-care."
68 % of American consumers are motivated to eat a healthy diet in order to feel better and have more energy .
Health Conscious Consumer Statistics November,2025
Expert Perspective
Peter Giannetti Editor-In-Chief HomePageNews
Q: What mindset will help suppliers and retailers realize growth potential in today's wellnessfocused marketplace?
A: In an omnichannel marketplace where traditional retail buying responsibility silos are collapsing—or should be—suppliers and retailers face a renewed opportunity to spotlight wellness in a forward-facing content-rich lifestyle presentation. Beyond conventional cross-merchandising, this is a chance to reinforce and promote how the zeal for personal and family wellbeing connects each room of the home and products across myriad housewares ‘categories.’ Wellness, indeed, may well be the standard-bearer of the next era of retail growth.
Future Focus :
Gen Z vs . Millennial Motivators
Both Gen Z and Millennials value intentional living, emotional return and thoughtful consumption, yet approach wellness from distinct motivational standpoints.
Gen Z leverages wellness to express identity, define personal boundaries and align values, whereas Millennials turn to wellness to simplify daily life, sustain balance and gain comfort, efficiency and reassurance.
While these generational differences shape how wellness is expressed, they do not alter its core importance—revealing a shared opportunity for products that deliver emotional return, functional simplicity and long-term value.
Gen Z vs. Millennial Motivators
MINDSET & PRIORITIES
Gen Z Millennial
Physical Wellness
Holistic and preventative; health as lifestyle identity; seeks balance, inclusivity and every day movement over performance
Optimization-driven; focused on energy, longevity and recovery while juggling family, work and aging bodies
Mental Wellness
Boundary-setting and mental protection; normalizes stress conversations and prioritizes emotional safety and downtime
Stress management and coping; looks for tools that reduce anxiety and improve focus within busy routines
Emotional Wellness
Self-expression and emotional validation; values mood-driven design, color and personalization
Comfort and reassurance; seeks familiarity, nostalgia and environments that feel grounding and secure
Social Wellness
Intimate, low-pressure connection; prefers small groups, casual gatherings and authenticity over formality
Community-oriented but pragmatic; values gatherings that are meaningful, efficient and family-inclusive
Environmental Wellness
MINDSET & PRIORITIES
Gen Z Millennial
Climate-aware and valuesled; sustainability is assumed; expects transparency and accountability
Impact-conscious but realistic; seeks sustainable choices that deliver durability, convenience and value
Financial Wellness
Time Wellness
Spatial/ Home
Wellness
Purpose/ Identity
Wellness
Cost-sensitive and cautious; prioritizes access, flexibility, resale value and multi-use products
Anti-hustle mindset; prioritizes balance, flexibility and protecting personal time
Home as creative canvas; spaces reflect identity, experimentation and mood shifts
Values-first consumption; chooses brands that align with personal ethics and social stance
Stability-focused; values cost-per-use, longevity and purchases that justify investment over time
Time-starved; seeks tools that save time; simplify routines and reduce decision fatigue
Home as sanctuary; spaces emphasize comfort, functionality and emotional refuge
Meaningful curation; prefers fewer, better items with story, heritage and lasting relevance
Expert Perspective
Dan Siegel President Lifetime Brands
Q: How do health and wellness figure into creating engaging product assortments?
A: I think we need to look at the macro trends influencing health and wellness. To me, the biggest disrupter is the growth of GLP-1 use. The ripple impact this has had on society is staggering. This is impacting everything from alcohol, junk food, clothing sales, etc. What products do these changed consumers need/desire with their radical transformations? Finding solutions in our operating spaces drives constant discussion and innovation.
By the Numbers : Pillars
&
Priorities
When asked to choose their three most important aspects of health and wellbeing, survey respondents said:
59 %
51 %
Physical Wellness
Exercise, sleep and maintaining a healthful environment where I live, work and breathe.
Boomers took the lead at 65%.
46%
Nutritional Wellness
A well-balanced and nutritious diet tailored to my personal health needs.
Boomers also lead here at 59%.
Emotional Wellness
Understanding and managing my feelings, including coping strategies and self-care, and the way I communicate.
Gen Z were 10% above average at 56% reflecting broad stressors faced by that generation.
Emotional Wellness
Life & Style Statement : Healthful Habitmakers
Simple and smart solutions meet wellness lifestyle demands and new levels of ease and experience.
NAMA
M1 Plant Milk Maker
Milks all varieties of seeds and grains without the prep time
T-FAL
Infrared Air Fryer
Dual heating system for precise temperature control
TAYLOR
Dual Platform
High Capacity
Kitchen Scale
SALLEMA
Snap-lock Seal Silicone Bag Set
High heat- and cold-resistant
GREENPAN
Elite 10-Cup
Carb-Reducing
Rice & Grains
Cooker
Healthful Habitmakers
Prep & Precision
JUDGE
Arc Safety Knives
Set of three knives with rounded tips for additional safety and control
GÖTZE
The Götze 3-in-1 Shears
High speed prep shears for all fruits and vegetables for additional safety and control
ROSTI
Mensura Measuring Set
Includes measuring jug, cup and spoon
ADE Digital Dual Precision Kitchen Scale
VITESY
Shelfy Fridge Purifier
Extends food freshness and reduces food waste, removes bacteria
Healthful Habitmakers
Hydration Heroes
BREVILLE
InFizz Fusion
Sparkling water and universal beverage carbonator in brushed stainless steel
YOUCOPIA
UpSpace Bottle Organizer
Holds nine bottles
AARKE
Purifier Pitcher
Water filtration system in glass and stainless steel
CIRKUL
Chameleon Stainless Starter Kit
Proprietary technology allows for flavor customization
HARIO Filter-In 34oz. Tea and Infusion Carafes
Healthful Habitmakers
Road Ready Life & Style Statement
HUROM
H400 Hands Free Easy Clean Slow Juicer
Shown in matte black and matte titanium gray
ASOBU
Pump n Chill Smoothie Tumbler
Air tight vacuum seal extends freshness; double wall maintains temperature
WESTMARK
To Go Food Storage Collection
Lunchbox / Breakfast Set
Pocketbox Mini Handy Meal Prep Tin
Lunchpot Practical Mug
CORKCICLE
Sierra Sport Canteen
Insulated 25-hour cold beverage bottle in Olive
By the Numbers: Mindset Matters
38 %
54% of Americans plan to make mental health a central 2026 New Year’s resolution.
The American Psychiatric Association's Healthy Minds Poll Dec., 2025 of adults who report good sleep also report flourishing wellbeing, while only 47% with poor sleep say the same.
88% of Americans say sleep and rest are top wellness priorities, even more than fitness and exercise.
National Sleep Foundation
Talker Research for The Vitamin Shoppe’s annual Trend Report
42 %
of Americans prioritize their emotional/mental health as a core part of daily wellness routines. Talker Research for The Vitamin Shoppe’s annual Trend Report
55 %
84% of global consumers are willing to spend over $100 a month on products and services that support better nutrition, physical health, and mental wellbeing.
of U.S. consumers say wellness is a top priority in their daily lives, reflecting sustained importance of wellbeing behaviors and purchases. While 56 % say they are prioritizing wellness more than they did a year ago.
McKinsey & Company
IQ
Neilsen
Life & Style Statement : Fresh Focus
Fuel make-at-home and grow-at-home passions with tools and techniques for food freshness.
YONANAS
Deluxe Healthy Soft-Serve
Dessert Maker
LÉKUÉ
Cheese Maker Kit with Recipe Book
GARDYN HOME
App-enabled indoor hydroponic garden
FELLI
Indoor
Sprouting
Container
Fresh Focus Smart Storage
FRESKO
Automatic hands-free food storage vacuum sealer with auto dry-wet detection
SMEG
Collezione Collection
Digital kitchen scale in matte jade
YOUCOPIA
RollOut Fridge Drawer & Caddy
ZWILLING
Fresh & Save
Glass food storage containers and vacuum sealer
STASHER
Silicone stretch airtight storage lids multi-use, set of 4
OVIE
LightTags
Food freshness trackers for the refrigerator
Fresh Focus
Multifunction Matters
GUZZINI Store & More
Airtight food storage works in freezer, refrigerator or microwave; easily stackable
BRABANTIA
Tasty+
Mixing bowl set with juicer
Expert Perspective
Leatrice Eiseman Director, Eiseman Center for Color Information and Training, Executive Director, Pantone Color Institute
Q: How will health and wellness concerns affect color palettes in the years ahead?
A: Health and wellness concerns are especially impactful in the selection of color palettes. There is a promise implied in this category and the colors used help to deliver the fulfill the expectations. The choice of appropriate colors to fit the product usage and/or packaging is a major consideration.
Expert Perspective
Michelle Lamb Co-Founder The Trend Curve
Q: How are wellness considerations changing the way consumers envision their home environment?
A: While the embrace of wellness is growing, it is happening in different ways in certain cohorts. For some, it is a fresh and freeing concept that grants permission to be good to yourself and your environment. For others—often those who came to wellness early— it is simply a way of life. For this group, conversations about wellness are happening less as the basics of the movement permeate their subconscious. Instead, their focus is shifting to nextlevel solutions. Companies offering real innovation within wellness will be the winners in this crucial evolution.
By the Numbers : Persistent Painpoints
When asked to consider their own personal goals for health and wellbeing, survey respondents had this to say about what they would want to improve the most:
51 %
47 %
46 %
45 %
Physical Activity
Boomers took the lead at 58%
Nutritional Eating
Most important to Gen Z at 55% and Boomers at 52%
Weight Management
Boomers outpaced other generations at 56%
Sleep & Restfulness
An aspiration shared evenly across all generations
By the Numbers: Persistent Painpoints
Consumers ranked the wellness pillars they found to be the most challenging to achieve in their everyday lives:
50 % said Physical Wellness was the most challenging to achieve across all generations with Boomers leading by 5%.
43 % said Nutritional Wellness and was notably even across all generations.
39 % said Emotional Wellness led by Gen Z at 45%.
When considering their overall health and wellbeing, survey respondents identified obstacles & painpoints that most frequently interfered with achieving their wellness objectives:
Time
47 %
said time was the biggest obstacle to the achievement of their wellness objectives . This was a particular issue for Gen Z, with 52% selecting it.
Equipment & Tool Expense
42 %
noted the expense of equipment and tools required to achieve their wellness goals is a major obstacle.
Physical Limitations
38 %
selected physical limitations to round out the top three obstacles. Not surprising, Boomers felt this the most with 46% selecting it.
Expert Perspective
Lora Morsovillo President, Home Durables Circana
Q: What role are health and wellness trends playing in driving industry growth within the home and housewares sector?
A: Health and wellness trends are a growth engine for the home industry, driving demand for products that support healthier cooking, cleaner living environments, and stress - reduction at home. Consumers are increasingly choosing appliances like, air and water purification, non-toxic cookware, and organization products that improve wellbeing. Consider health and wellness trends a driver that helps to boost innovation and consumer spending across the industry.
Life & Style Statement : Holistic Homespaces
Wellness ecosystems engage healthful interests across activities and diverse room environments.
Kinetic wellness tool made from hand-poured brass and includes cork rolling mat and stand
SHAKTI
Wonderball
Holistic Homespaces Ready
Recovery
LIFEPRO
Waver Vibration Plate
Workout vibration platform
OCEANFOAM
Self Massage Rollers & Balls
Muscle tension and stress therapy
LUMINA NRG
Deep Tissue Body Massager
PROSOURCEFIT
Acupressure mat and pillow set
SWISSKLIP
Haloclean UV-C
Room Sanitizer
Kills germs and removes allergens, bacteria and viruses from any room environment
Life & Style Statement
Holistic Homespaces
Purity Powerhouses
COWAY
Air purifiers for home, true HEPA filter for smoke, allergies, pet dander, odor, air quality
CRANE USA
Top Fill Humidifier
1 . 2 gallon cool mist humidifier and aroma diffuser for medium to large rooms
7-stage RO water filtration system
Two-step nano zero filter technology in Monaco Blue DREO Reverse Osmosis Countertop Water Filter
LARQ
Pitcher PurVis
Personal Oxygen Bar With Aromatherapy
ZADRO
Holistic Homespaces
Rest & Restore
NODPOD
Weighted
Sleep Mask
AERY
The Gift of Sleep Aromatherapy gift set
TEMPUR-PEDIC
TEMPUR-Adapt ProHi Pillow Collection
SOUNDCORE
Soundcore Sleep A20
Next-level sleep earbuds with enhanced comfort and sleep quality with noise blocking
SNORERX
SnoreRx Plus
Anti-snoring mouthpiece
Expert Perspective
Joe Derochowski VP, Home Industry Advisor Circana
Q: How will wellness considerations influence home and housewares purchasing in 2026?
A: Health and wellness are poised to be major growth engines for the home and housewares industry in 2026. Consumers will increasingly seek products that support both physical and mental wellbeing. Driven by factors such as the rising use of GLP-1 medications, an aging population, proactive health management and a broader cultural shift toward healthier living, demand for wellness-enhancing solutions will accelerate. These trends create significant opportunities for home and housewares brands to help consumers look and feel their best—while unlocking new avenues for business growth.
By the Numbers : Purchase Priorities
42 %
When asked what health and wellnessrelated products you are likely or very likely to purchase in the coming year, survey respondents said: healthy meal-making sleep and relaxation
38 %
33 % Hydration
30 % Home environment
Expert Perspective
Tom Mirabile Principal, Springboard Futures Consumer & Lifestyle Trend Analyst Curator & Author, InSightTrendIndex
Q: Have there been dominant shifts in consumers' perceptions of value when it comes to wellbeing?
A: Without question consumers are looking for more layered value. They want products which address more than one wellness need and solve multiple problems. Consider products that minimize time, effort, and stress while delivering on wellness and lifestyle aspirations.
Success and loyalty depend on more than multifunctionality—they will rely on the ability to expand intangible elements like experience and emotional payoff alongside practical value.
Future Focus :
Cross-Generational Wellness Values
While wellness priorities and practices can vary widely by generation, meaningful areas of common ground remain.
Across age groups, this collective commitment to wellbeing and healthier lifestyles creates powerful points of intersection. This presents significant opportunities to reach a broad, and often underserved, audience through focused messaging and merchandising.
What follows highlights these multigenerational concerns and the product categories best positioned to address them.
Cross-Generational Wellness Values
Shared Values Product Focus
Mental Wellness
Calm-inducing environments and tools that support everyday wellbeing
Soft-light lamps, noise-reducing appliances, minimalist storage, aromatherapeutic products
Emotional Wellness
Emotionally resonant products that “feel right” and support wellbeing
Color-driven tableware, tactile ceramics, nostalgic kitchenware, meditation and focus-improving products
Social Wellness
Environmental Wellness
Low-effort, high-impact ways to connect and host authentically
Mix-and-match tableware, serving boards, modular entertaining sets, home bar tools and accessories
Durable, responsibly made products with clear sustainability cues
Reusable food storage, compost tools, naturalmaterial kitchenware, refill systems
Financial
Wellness
Consumer Aspirations Product Focus
Smart purchases that justify value over time and usage
Multi-use small electrics, modular cookware, durable essentials, bundled sets
Time
Wellness
Simplification, efficiency, and friction-reducing design
One-touch appliances, easy-clean cookware, stackable storage, prep time and mess-saving tools
Spatial/ Home
Wellness
Flexible spaces that adapt to mood, life stage and use
Accent lighting, soft furnishings, adaptable furniture, functional/ decorative serveware
Purpose/
Identity
Wellness
Authentic brands with clear purpose and emotional credibility
Awareness-forward prep and serveware, heritageinspired kitchen tools, story/origin-rich serveware
Life & Style Statement : Wellness Wrapped
Grow gifting with versatile variations on self-supportive style and solutions
UMBRA
Stream Desk Fountain
Bring the meditative sound of gently rolling water to any table, bedside or desk
CAST-OF-STONES
Roll-on essential oil aromatherapy with crystals
SERENE HOUSE
Pebble Fan Diffuser
Mini Portable Aromatherapy Fan Diffuser
OJO CANDLES
Language of Flowers Aromatherapy Collection
AURORA
Ultrasonic Face & Eye Beauty Massager
Wellness Wrapped Restorative Rewards
HOMEDICS
SoundSleep Aura
Sound machine for better sleep, 7-color mood-enhancing light, 28 soothing sounds, Bluetooth compatible, meditation and mindfulness aid, portable
GFOREST
MB-032
Desktop rechargeable air purifier with HEPA filter
THE LITTLE CALM AND HAPPY COMPANY
The Little Jar of Calm
Collection of inspiring and motivational quotes
Wellness Wrapped
Mindful Moments
WALDEN
Mirror oil diffuser in polished steel
TONIC
Heat Pillows & Masks
Filled with barley and lavender for warmth and easing aches and pains
MOODCAST
Aromatherapy
Nightfall candle and daybreak room and linen spray
SKEEM
Gilded chestnuts and dates aromatherapy wax pendant
RELAXOUND
Soundbox Series
Transforms any room into a sanctuary with the soothing sounds of nature
Expert Perspective
Fran Attilio Managing Director
The Cookware & Bakeware Alliance
Q: How is the cookware industry responding to consumers' growing focus on health and wellness?
A: Health and wellness have always been a cornerstone of the cookware industry. In response to recent consumer questions regarding health and safety, we have elevated our efforts to include enhanced education and research. Our engineering standards remain at the forefront of safe cookware design, and through our initiatives to educate both the industry and consumers on how to create, purchase and use safe cookware, health and wellness is becoming the beacon for all that we do.
Life & Style Statement : Open-Sky Outings
From backyards to the backcountry, new reasons to get outside and soak up some sun.
BUILT
Clockwisetoptobottom:
Oxford All Day Lunch Bag, Wide Mouth Food Jar, Oxford Lunch Bag, Oxford Lunch Sack,
Open-Sky Outings
Precision Personalization
OUTDOORCHEF
Heat Outdoor Modular & Moveable Kitchen (X-415/245)
Complete set with 4-burner built-in gas grill with back burner, combined cooking-blazing zone, 2 cabinets and black granite worktops . Sink and refrigerator segments also available .
CUITISAN
Outdoor Collection
CHEFSTEMP
ProTemp S1 Smart Grill
Gauge Thermometer
Open-Sky Outings
Purity Powerhouses
COOK KING
Montana X
Variado
32-inch deluxe 3-in-1 fire pit
Universal tray with draining grid
GEFU
HAK ART
Skewer Grilling Station
Stainless steel on channeled acacia base
FARBERWARE
Build-a-Board Collection
SERAX
Glass and iron fruit water and beverage dispenser with tap
Open-Sky Outings
Patio Pleasures
TRAEGER
Timberline 850 App-enabled Wood Pellet Grill & Smoker
Versatile temperature allows for grilling, smoking, baking and roasting, plus side induction cooktop lets you sear, simmer and sauté
MIKASA
Urban Hanging Utensil Caddy
PICNIC TIME
Lazy Susan Serving Tray With writable ledge
LUIGI BORMIOLI
Bormioli Birrateque Collection
Seasonal beer specialty glasses
BLOMUS
Puglia Lantern Collection In powder coated metal
Open-Sky Outings
Moveable Feats
MASTERBUILT
Electric Portable
Charcoal Grill and Smoker
Steady temperature control, collapsible cart
LEGACY
Travel Cheese Knife Set With acacia serving board
Monterey
SHIBUMI SHADES
Portable sun shade with wind assist
PICNIC TIME
Corsica Wine & Cheese
Picnic Basket
Handwoven wicker, polyester lining, adjustable strap
WEBER
Q 1200 Outdoor Gas Grill
Compact size perfect for limited space
Open-Sky Outings Tropical Touches
TARHONG
LLOYD FLANDERS
Teak 48" hexagonal fire table, faux concrete top
Rainforest Palm Bamboo Melamine Collection
MISCOOL
Avex Monstera
Leaf decorative platter
CÔTÉ BOUGIE
Zina Collection
Glass-contained candles wrapped in hand-woven raffia
Robin Stopper and Carafe
CONTINENTA
Acacia Wood Collection
Trays, covered serving bowl and storage canister
BREKA
Expert Perspective
Scarlette Tapp Executive Director Sustainable Furnishings Council
Q: Do consumers associate sustainability with wellness?
A: Absolutely, consumers increasingly associate sustainability with wellness, especially when it signals healthier materials, cleaner indoor air, and safer homes. That’s a positive tailwind for our industry. At the same time, sustainability and wellness aren’t synonymous. Truly “healthy” choices should also consider the environmental footprint and social responsibility across the supply chain. The strongest products and brands connect all three: human health, the planet and people.
Trend Tracker : Into the Woods
Mixed Material Moment
Woods are extending their major moment in home and housewares, with favored designs moving beyond single-species simplicity to more dynamic, layered looks. Mixed stains and wood pairings —think warm oak with cool ash or deep walnut—sit at the high-end across furniture, cabinetry and décor. The result is a trend that feels both timeless and modern, embracing craftsmanship and natural variation to elevate everyday spaces.
TEAKHAUS
Herringbone Cutting Board Collection
Into the Woods
Great Grains
NAMBÉ
BE HOME
Acacia wood basket bowl, 6"
Moa marble and acacia serving board
LAGUIOLE EN AUBRAC
Mixed woods cutlery set with magnetic block
BREKA Nesting Sphere
Set of cherry wood serving bowls
Into the Woods Material
Mastery
GEFU
Madero Collection
Walnut wood and stainless steel
ARTELEGNO
Carrara Collection
Wooden knife blocks with natural marble bases
GEFU
Parmezo Designer Grater
Walnut wood and stainless steel
ORIGINAL HOME
Rescued wood dinnerware and serveware
KITCHENAID
Evergreen Design Series
Forest green color, walnut wood bowl
Trend Tracker
Into the Woods
Botanical Beauties
ADHOC
Taru pestle and mortar in granite and polished acacia
TEAKHAUS
Specialty Board Collection
SABRE
Bistrot Flatware
Teak wood and stainless steel
LEGACY
Sidecar 5-Piece
Bar Tool Set
Acacia wood stand
NAMBÉ Gold Braid Nut & Condiment Server Acacia wood bowls with cast metal stand
Trend Tracker
Into the Woods
Modern Marvels
DÉGLON
Génération Y Cutlery
Rosewood grips
Magnetic knife holder in walnut or oak with hidden blade sharpener
RIO LINDO
BE HOME
Talo acacia tray with cheese cloche in walnut
ADHOC
PureJar
Hand blown glass storage canisters with fitted Acacia wood lids
GRAEF KAFFEEWELT
French Press Pot MFP22
Wooden handle and plunger
Expert Perspective
Everick Brown Principal Everick Brown Design
Q: How are wellness considerations changing interior design?
A: Wellness is no longer an overlay in interior design. It has become a core driver of how spaces are conceived, specified and experienced. At Everick Brown Design, we see wellness as the intersection of physical comfort, psychological ease and environmental responsibility. Conceptually, this means moving beyond aesthetics toward environments that actively support how people feel, think and perform. We are increasingly attentive to the cumulative impact of light, color, materiality, acoustics and spatial flow.
Trend Tracker : Hearts of Stone
Energized, Elegant, Expressive
Stone continues to hold a strong place in home and housewares, newly energized by color and dramatic pattern. Softly hued onyx and marbles— from pale greens to gentle pinks—are gaining popularity for their natural elegance. In an opposing trend, marbles with high-contrast veining is on the rise, adding bold, graphic impact to serveware, accent pieces and décor.
Meanwhile, low-contrast grey marbles have faded slightly, giving way to more expressive stones that blur the boundary between functional design and artistic statement.
NUDE GLASS
Chill Collection
Carafe, bowl and whiskey tumbler with chillable marble base
Hearts of Stone
Perfectly Patterned
METTE DITMER
Marble serving boards
BE HOME
Sia Agate
Octagonal serving tray
JEAN DUBOST
Laguiole Collection
Faux black marble cutlery
RADICAL N
Marble utensil holder
SPESHSTONES
Black zebra marble trivets, set of two
XIAMEN INHERE
Nordic natural marble serving bowls
Hearts of Stone
Naturally Neutral
PREMIER HOUSEWARES
Tibor Travertine Presentation Stand
SP COLLECTION
Opus Centerpiece Bowl
CURREY AND COMPANY
Marche Brown
Marble, cordless table lamp
EJA INTERNATIONAL
Natural marble prep, serving and presentation boards
BE HOME
Waterfall marble glass cloche
BE HOME
Geometric marble plateau and cheese knife set
Hearts of Stone
Naturally Neutral
BE HOME
Serveware Collection
EJA INTERNATIONAL
Capsule marble trays
Lady Onyx Marble
QUALIA GLASS
Wine and cocktail glass collection with natural marble bases
Kenya wooden salad servers with marble handles
ZODAX
Expert Perspective
Ellie Gunville Co-Owner E-Power Marketing
Q: Looking ahead, what role will social media play in consumers' wellness goals and aspirations?
A: Consumers are using social media to discover health and wellness routines, products and habits that feel doable in real life. It’s less about idealized lifestyles and more about seeing how wellness fits into everyday homes. For home and housewares brands, this creates an opportunity to show practical use, small upgrades and realistic rituals that support how people actually live, rest and care for themselves day to day.
Trend Tracker : Pawsitive Health
Healthier, Happier and Holistic
As pets are increasingly seen as integral members of the household, attention to their wellbeing continues to grow, making pet wellness a key priority and a natural extension of a holistic, whole-home approach to health.
Pet wellness supports healthier, happier lives for animals and their caregivers. Through preventive care, proper nutrition, emotional enrichment and everyday comfort, wellness-focused products help pets live longer, feel better, and remain engaged.
HONEST PAWS
CBD Products For Dogs
Shown in Calm, Well and Mobility
Pawsitive Health
Creature Comforts
DEXAS
Snack & Distract
Elevated lick mat
NAMBÉ
Dog and Cat Treat Jars
Ceramic with wooden airtight lids
HAUTE DIGGITY DOG
Chewy Vuiton Handbag Toy
Mindful Mutt Yoga Mat Toy
PETFUSION
Orthopedic Memory
Foam Pet Beds
LESURE
3-in-1 foldable human dog bed
Pawsitive Health
Calm & Clean Trend Tracker
shower and pet dryer
NEAKASA
P2 Pro 5-in-1 Dog Cat Grooming Kit With Vacuum
PAWFY
Dog Dental Wash
CUCKOO
Nello
Air
DEXAS
Mudbuster
Soft silicone paw cleaner with lid
CHOMCHOM
Roller Pet Hair Remover
Reusable lint roller for furniture, carpet, car, rugs and bedding
WHISKER
Litter Robot
Smart app-controlled self-cleaning litter box
Pawsitive Health
Leisure Living
PETLIBRO
App enabled water fountain for cats, stainless steel tray
GREEN PET
Cool Pet Cooling Pad
Air shower and pet dryer
OUTWARD HOUND
Four cup slow feeder bowl maze for fast eaters
Future Focus : Wellness Watchlist
Across the entire home environment, wellness success is defined less by innovation for its own sake— and more by products that quietly support how people feel, connect and care for themselves and others at home. What follows are some key considerations driving lifestyle and opportunity for the foreseeable future.
Homes emphasizing wellness features increased 33% in real-estate listings.
ZillowHomeTrends,2026
Home as Health Hub
Next-Phase Nutrition
414% increase in interest in remote fitness classes a proxy for consumer demand for at-home workout experiences and digital fitness solutions.
Mindbody/GoogleData,2025 Consumers will move on from goals of “maxing” to consume high amounts of protein or fiber each day, to adopt inclusive diets that celebrate the functional benefits of consuming a diverse variety of ingredients.
Mintel 2026 Global Food and Drink Predictions
“Retro Rejuvenation ”— food and drink that is rooted in trusted and practical traditions of the past will reduce consumers’ feelings of vulnerability and lack of control.
Mintel 2026 Global Food and Drink Predictions
Wellness Watchlist
Transparency & Trust Agentic Advisors
Industry analyses show that brands that share supply chain, sourcing and production practices openly are more likely to build and retain consumer trust — including durable goods and home product categories.
SPSCommerceBrandTrustInsights,2025
Industry trend forecasts show AI-driven and personalized wellness becoming foundational for 2026—from smart biometrics and environmental sensors to data-informed daily health routines in the home.
DexaScan2026wellnesstrendanalysis
Over one-third of Americans (35%) already use AI tools to help manage aspects of their health and wellness. The top uses for this technology include: to get insight into specific medical conditions or issues (31%), to help with weekly meals and recipes (25%), to learn about new exercise routines (23%) and for emotional or therapeutic support and advice (20%).
TalkerResearchforTheVitaminShoppe’s AnnualTrendReport,7/25
Resilience & Recovery
Recovery is highlighted as a top priority trend in fitness alongside strength and movement—with modalities like compression gear, saunas, infrared tools and other recovery tech moving into the mainstream.
Mindbodyfitnesstrends,2025
Wearable tech that tracks recovery status (sleep quality, stress response, heart-rate variability) is now integral to how people approach fitness and rest, indicating that recovery is becoming part of everyday health behavior.
2026TheAmericanCollegeofSportsMedicine(ACSM) WorldwideSurveyofFitnessTrends
Proactive Prevention
Consumers are no longer waiting for symptoms or health crises to act— most are actively taking control of their wellness through daily choices such as diet, sleep, movement, etc. and preventative mindsets that prioritize long-term vitality over short-term fixes. 55% of global consumers are willing to spend $100+ per month on nutrition, self-care, physical and mental health products and services to proactively manage wellbeing.
NielsenIQ,GlobalHealth&WellnessReport2025
Wellness Watchlist
Regular Renewal
As stress, time pressure and sensory overload intensify, consumers increasingly define wellness through emotional restoration the ability to reset, recover and feel mentally balanced in everyday life.
91% of consumers say mental and emotional health is very or extremely important to their overall wellbeing.
AYTM,Health&WellnessInsights2025
44% of Americans turn to social media for health, fitness and diet advice.
Shareable Sociability
Fitness content has fully digitized. Consumers are choosing workouts via apps, streaming classes and social platforms, often in place of gyms. This shift reflects desire for accessible, personalized and flexible wellness that fits home life, particularly when paired with wearable integration and community features.
ReportedviaForbes(citing2025dataonsocialmediause
Masterful Multifunction
Projected to continue through the next decade, the kitchen tools sector is experiencing a noticeable shift toward multifunctional and space-saving designs. The objective is to serve consumer demand for products that handle diverse culinary tasks and maximize usability in smaller home environments, and solutions that fit wellness-driven at-home cooking behaviors.
WiseGuyReportsGlobalHouseholdandKitchenTools MarketResearchReport8/25
Pantone ® ColorWatch : Palette Perspective
In 2026, color finds its calm. New neutral hues with quiet personality will continue to anchor home and housewares and deliver versatility and depth without overwhelming a space.
This palette signals an evolution toward expressive balance rather than stark minimalism. Saturation is refined. Brightness is intentional. And color serves as an emotional connector. Pantone’s Home + Interiors 2026 theme, “Welcome Home, ” captures this return to comfort and natural grounding.
Neutrals now act as character, not background— rich, restorative tones create harmony through moody contrasts and subtle accents. The result is a sense of quiet confidence that reflects our collective desire for warmth, depth and belonging.
“The Pantone View Home color/design forecast, titled “Welcome Home,” reflects the universal appeal of home as both a refuge and a place for relaxation, entertainment and work. Today, homes serve not only as living spaces but also as workplaces for many.”
Leatrice Eiseman Director, Eiseman Center for Color Information and Training, Executive Director, Pantone Color Institute
In this segment, Leatrice Eiseman, the executive director of the Pantone Color Institute and the color/design forecaster for The Inspired Home Show, shares four of the major trend directions that will resonate for consumers in 2026 and beyond.
PHOTO: The Inspired Home Show 2025 Keynote Session with Leatrice Eiseman
Futura Palette Perspective
CORKCICLE
Shown in Desert, Flint and North Shore
Sierra Sport Canteen
Insulated Water Bottle
— cosmic inspiration, celestial motifs and galactic influences
— orbital abode, a futuristic home that blends sophistication and glamour
Photo
Modern West Palette Perspective
JADEYOGA
Voyager Foldable Mat
Shown in Olive, Purple, Midnight Blue
— western classic meets modern style, cowboy/cowgirl couture
— diverse artistry, global influences, indigenous patterns and authentic western embellishments
Photo
Rustic Revival Palette Perspective
YOUCOPIA
UpSpace Bottle Organizer Holds up to nine bottles
— blending industrial design with a softer, outdoor cabin feel
— transforming waste into functional home elements
Photo
Color of the Year
FELLOW
Ode Brew Grinder
— a calming, airy shade symbolizing clarity, balance and openness
— reflects desire for simplicity, serenity and mindful living
On Our Radar
Black Beauties
POLSPOTTEN
Roman Black Vase Collection
ASA SELECTION
Sarabi Glassware Collection
DALPER
Matte & shine black PVD
stainless flatware
DUALIT
Stealth Edition Toaster In Matte Black
VILLEROY & BOCH Like Glassware Collection
XLBOOM
Corona Black Metal Trolley
Palette Perspective
On Our Radar
Black Beauties
SWAN
Stealth Collection
Canisters and breadbox
KITCHENAID
Go-Cordless Suite
ZONE DENMARK
Sprout Steel
Watering Can
SØREN REFSGAARD FOR STELTON Brus Carbonator
SIMPLEHUMAN
Waste Management In Matte Black
HARIO
Black Glass Coffee and Tea Collection
TRAMONTINA
Nesting Cookware Set
Aluminum, non-stick, 11-piece nesting cookware
On Our Radar
Winner Whites
TOVOLO
Flex Core
All silicone blender spatula set
FARBERWARE
Slim gold white cutlery set
WITT
Varimixer "Teddy" Stand Mixer In Matte Stone
WITT
Etna Outdoor Gas Pizza Oven
360-degree rotating pizza stone and booster burner
FELLOW
Precision Coffee Maker
On Our Radar
Winner Whites
Winner Whites
THE FLORAL SOCIETY
Ceramic grand taper holder
SIEGER
Sieger by Fürstenberg
Ribbed white porcelain dinnerware
VILLEROY & BOCH
Collier Blanc
Porcelain vase and bottle chiller and rock blanc glass
UMBRA
Triflora 5-Pot Hanging Planter
GODINGER
White Wave
Serving bowl and server set in cast polyresin
On Our Radar Chroma Contrasts
NON SANS RAISON
Teatro porcelain Dinnerware and Serveware Collection
KINTO Marble Ceramic Collection
BE HOME
Mother or pearly and Bone
Inlay Accessories
MITBAK
Acrylic Black & White
Salt and Pepper
Grinders Set
STONE + LAIN
Christian Siriano
Dinnerware
GODINGER
Tuxedo Cocktail
Glasses
On Our Radar
Chroma Contrasts
Spirit Induction Cooktop and Spacing Grill Plate
NORITAKE
Colorwave Collection in Graphite
Wave Cast
Resin serving platter
SPRING
GODINGER
VILLACER
Modern Dinnerware Collection
Stoneware in matte black and white
COSTA NOVA
Notos Serveware Collection
In stoneware and iron
InSight Brand Index
Spring/Summer 2026/27 TREND
Wonder what's next?
The next issue examines the consumer insights shaping modern lifestyles and the innovations driving change. We explore time-saving products, intuitive technologies that enhance everyday experiences and the evolving definitions of sustainability shaping a new era of responsible
ORIGINAL HOME
Set of four serving trays made of recycled Teakwood