

ACADEMIC TYPOGRAPHY
BROTHER 1816 BOLD
fonts.adobe.com
Essonnes Display Bold Italic
fonts.adobe.com
RECOMMENDED SUPPORTING FONT SCHEME
The First Academy's academic logo has been designed with a unique family of fonts. To protect the integrity of the TFA academic brand, please use the following fonts as you produce everyday communications. These fonts are free, open-source typefaces available from Google Fonts.
Josefin Sans Light
Josefin Sans Light Italic
Josefin Sans Regular
Josefin Sans Regular Italic
Josefin Sans Semibold
Josefin Sans Semibold Italic
Josefin Sans Bold
Josefin Sans Bold Italic
fonts.google.com
Playfair Display Medium
Playfair Display Medium Italic
Playfair Display Semibold
Playfair Display Semibold Italic
Playfair Display Bold
Playfair Display Bold Italic
Playfair Display ExtraBold
Playfair Display ExtraBold Italic
fonts.google.com
Work Sans Light
Work Sans Light Italic
Work Sans Regular
Work Sans Regular Italic
Work Sans Semibold
Work Sans Semibold Italic
Work Sans Bold
Work Sans Bold Italic
Work Sans ExtraBold
Work Sans ExtraBold Italic
fonts.google.com
TFA ACADEMIC COLOR STANDARDS
The primary colors for The First Academy academic brand colors are bright blue (PMS 661), dark blue (PMS 295), and yellow (PMS 116). The secondary colors are black (Pantone Black), dark yellow (PMS 130), light gray (PMS Black 5%), and white. These colors should be used consistently across all applications.
PRIMARY BRAND COLORS
PANTONE 661
CMYK: 100, 75, 0, 6
RGB: 0, 79, 157
HEX: #004F9D
GRADIENT:
PMS 661 / PMS 295
PANTONE 295
CMYK: 100, 69, 8, 54
RGB: 0, 45, 91
HEX: #002D5B
SECONDARY BRAND COLORS
PANTONE 116
CMYK: 0, 14, 100, 0
RGB: 255, 214, 0
HEX: #FFD600
PANTONE BLACK
CMYK: 0, 0, 0, 100
RGB: 0, 0, 0
HEX: #000000
PANTONE 130
CMYK: 0, 32, 100, 0
RGB: 253, 181, 21
HEX: #FDB515
PANTONE BLACK 5%
CMYK: 0, 0, 0, 5
RGB: 241, 242, 242
HEX: #F1F2F2
WHITE
CMYK: 0, 0, 0, 0
RGB: 255, 255, 255
HEX: #FFFFFF
ACADEMIC LOGO USAGE
The examples on this page demonstrate acceptable uses of the The First Academy academic brand. The logo is supplied with multiple layout variations.
LOGO DISPLAY STANDARDS
TFA-Logo-Vert-wTagline
Vertical Logo with Tagline
TFA-Logo-Vert
Vertical Logo
TFA-Logo-Horiz-wTagline
Horizontal Logo with Tagline
TFA-Logo-Horiz
Horizontal Logo
TFA-Tagline-Blue
TFA-Tagline-Yellow
TFA-Tagline-White
TFA-Icon-Yellow
TFA-Icon-wWhite Border
TFA-Icon
TFA-Monogram-Vert-wIcon
TFA-Icon-Bright Blue
TFA-Icon-Grayscale
TFA-Icon-White
TFA-Icon-wWhite Border-White
TFA-Icon-2 Color
ACADEMIC LOGO USAGE
LOGO DISPLAY STANDARDS
Minimum Size
The academic logo without tagline should not be utilized with less than .25” icon width.
Correct Buffer Zone
A buffer zone equal to or greater than the width of the letter “A” should be used as a guide for proper margins around the logo.
Correct Alignment
When aligning content with the The First Academy logo, align with either the left edge of the icon or the left edge of the logo text, whichever option best suits the scenario. When centering content, align content with logo text only.
Left Align Option 2 O
Left Align Option 1
ACADEMIC SEAL USAGE
The examples on this page demonstrate acceptable uses of the The First Academy academic seal.
TFA-Seal-Blue-NoRim
TFA-Seal-YellowBlue
TFA-Seal-WhiteBlue-NoRim
TFA-Seal-Blue
TFA-Seal-WhiteOnly
TFA-Seal-WhiteOnly-NoRim
SUB-BRAND LOGO USAGE
The examples on this page demonstrate acceptable uses of the The First Academy sub-brands. The logo is supplied with multiple layout variations. Each program has its own unique name that caters to its audience, but each program name is always tied to The First Academy logo.
LOGO DISPLAY STANDARDS
TFA-HHS Logo-Horiz-wTagline
Horizontal Logo with Tagline
TFA-DAL Logo-Horiz-wTagline
Horizontal Logo with Tagline
TFA-HHS Logo-Horiz
Horizontal Logo
TFA-DAL Logo-Horiz
Horizontal Logo
SUB-BRAND LOGO USAGE
TFA-Preshool Logo-Horiz-wTagline
TFA-Preshool Logo-Horiz
TFA-Lower School Logo-Horiz-White
TFA-Middle School Logo-Horiz-2 Color
BRAND APPLICATION
The First Academy brand should be implemented across all stationery and print collateral. Examples are provided to show approved application. Letterhead and envelopes should be printed on bright white 70# opaque stock with wove finish. The business cards should be printed on a bright white heavy cardstock.
Letterhead
2667 Bruton Blvd. / Orlando, FL 32805 / 407-982-0690
/ thefirstacademy.org
2667 Bruton Blvd. / Orlando, FL 32805 thefirstacademy.org
BRAND APPLICATION
Email Signature
Standardizing our email signature is one of the most efficient ways to professionally represent our brand. Please adhere to the following standards when setting up email signatures for The First Academy faculty and staff.
JOYCE KWAK
Upper School Principal
407-206-8822 / thefirstacademy.org
ALTERNATE WEBSAFE FONTS
There are certain circumstances where the recommended fonts are not available for use. In these cases, there are readily available, common fonts that may be used as alternates. The First Academy should use the following fonts if and when the recommended fonts are unavailable.
ACADEMIC LOGO FILES
OFFICIAL ACADEMIC LOGO FILES
The logo assets delivered with your new brand have been organized in folders according to their proper usage. If you are unsure of what file to use for a project, please refer to the file type summary listed on the back page of this guide or call Tassel™ for further assistance.
PRESS
EPS (VECTOR FILES)
1 COLOR
TFA-Icon-Blue.eps
TFA-Icon-Bright Blue.eps
TFA-Icon-BW.eps
TFA-Icon-White.eps
TFA-Icon-wWhite Border-BW.eps
TFA-Icon-wWhite Border-White.eps
TFA-Icon-Yellow.eps
TFA-Logo-Horiz-BW.eps
TFA-Logo-Horiz-White.eps
TFA-Logo-Horiz-wRoyals-BW.eps
TFA-Logo-Horiz-wRoyals-White.eps
TFA-Logo-Horiz-wTagline-BW.eps
TFA-Logo-Horiz-wTagline-White.eps
TFA-Logo-Vert-BW.eps
TFA-Logo-Vert-White.eps
TFA-Logo-Vert-wRoyals-BW.eps
TFA-Logo-Vert-wRoyals-White.eps
TFA-Logo-Vert-wTagline-BW.eps
TFA-Logo-Vert-wTagline-White.eps
TFA-Logotype-BW.eps
TFA-Logotype-White.eps
TFA-Logotype-wRoyals-BW.eps
TFA-Logotype-wRoyals-White.eps
TFA-Monogram-Horiz-wIcon-BW.eps
TFA-Monogram-Horiz-wIcon-White.eps
TFA-Monogram-Vert-wIcon-BW.eps
TFA-Monogram-Vert-wIcon-White.eps
TFA-Seal-WhiteOnly-NoRim.eps
TFA-Seal-WhiteOnly.eps
TFA-Tagline-Blue.eps
TFA-Tagline-BW.eps
TFA-Tagline-White.eps
TFA-Tagline-Yellow.eps
2 COLOR
TFA-Icon-2 Color.eps
TFA-Icon-wWhite Border-2 Color.eps
TFA-Logo-Horiz-2 Color.eps
TFA-Logo-Horiz-wRoyals-2 Color.eps
TFA-Logo-Horiz-wTagline-2 Color.eps
TFA-Logo-Vert-2 Color.eps
TFA-Logo-Vert-wRoyals-2 Color.eps
TFA-Logo-Vert-wTagline-2 Color.eps
TFA-Monogram-Horiz-wIcon-2 Color.eps
TFA-Monogram-Vert-wIcon-2 Color.eps
FULL COLOR
LOGO ASSETS:
TFA Acacemic Brand Logos: Academic Logos
TFA-Icon-wWhite Border.eps
TFA-Icon.eps
TFA-Logo-Horiz-wRoyals.eps
TFA-Logo-Horiz-wTagline.eps
TFA-Logo-Horiz.eps
TFA-Logo-Vert-wRoyals.eps
TFA-Logo-Vert-wTagline.eps
TFA-Logo-Vert.eps
TFA-Logotype-wRoyals.eps
TFA-Logotype.eps
TFA-Monogram-Horiz-wIcon.eps
TFA-Monogram-Vert-wIcon.eps
TFA-Seal-Blue-NoRim.eps
TFA-Seal-Blue.eps
TFA-Seal-Learning ie-NoRim.eps
TFA-Seal-WhiteBlue-NoRim.eps
TFA-Seal-YellowBlue.eps
GRAYSCALE
TFA-Logo-Horiz-Grayscale.eps
TFA-Icon-Grayscale.eps
PDF (VECTOR FILES)
1 COLOR
TFA-Logo-Vert-BW.pdf
TFA-Icon-Blue.pdf
TFA-Icon-Bright Blue.pdf
TFA-Icon-BW.pdf
TFA-Icon-wWhite Border-BW.pdf
TFA-Icon-Yellow.pdf
TFA-Logo-Horiz-BW.pdf
TFA-Logo-Horiz-wRoyals-BW.pdf
TFA-Logo-Horiz-wTagline-BW.pdf
TFA-Logo-Vert-wRoyals-BW.pdf
TFA-Logo-Vert-wTagline-BW.pdf
TFA-Logotype-BW.pdf
TFA-Logotype-wRoyals-BW.pdf
TFA-Monogram-Horiz-wIcon-BW.pdf
TFA-Monogram-Vert-wIcon-BW.pdf
TFA-Tagline-Blue.pdf
TFA-Tagline-BW.pdf
TFA-Tagline-Yellow.pdf
2 COLOR
TFA-Icon-wWhite Border-2 Color.pdf
TFA-Icon-2 Color.pdf
TFA-Logo-Horiz-2 Color.pdf
TFA-Logo-Horiz-wRoyals-2 Color.pdf
TFA-Logo-Horiz-wTagline-2 Color.pdf
TFA-Logo-Vert-2 Color.pdf
TFA-Logo-Vert-wRoyals-2 Color.pdf
TFA-Logo-Vert-wTagline-2 Color.pdf
TFA-Monogram-Horiz-wIcon-2 Color.pdf
TFA-Monogram-Vert-wIcon-2 Color.pdf
FULL COLOR
TFA-Logotype-wRoyals.pdf
TFA-Icon-wWhite Border.pdf
TFA-Icon.pdf
TFA-Logo-Horiz-wRoyals.pdf
TFA-Logo-Horiz-wTagline.pdf
TFA-Logo-Horiz.pdf
TFA-Logo-Vert-wRoyals.pdf
TFA-Logo-Vert-wTagline.pdf
TFA-Logo-Vert.pdf
TFA-Logotype.pdf
TFA-Monogram-Horiz-wIcon.pdf
TFA-Monogram-Vert-wIcon.pdf
TFA-Seal-Blue-NoRim.pdf
TFA-Seal-Blue.pdf
TFA-Seal-Learning ie-NoRim.pdf
TFA-Seal-WhiteBlue-NoRim.pdf
TFA-Seal-YellowBlue.pdf
GRAYSCALE
TFA-Icon-Grayscale.pdf
TFA-Icon-wWhite Border-Grayscale.pdf
TFA-Logo-Horiz-Grayscale.pdf
TFA-Logo-Horiz-wRoyals-Grayscale.pdf
TFA-Logo-Horiz-wTagline-Grayscale.pdf
TFA-Logo-Vert-Grayscale.pdf
TFA-Logo-Vert-wRoyals-Grayscale.pdf
TFA-Logo-Vert-wTagline-Grayscale.pdf
TFA-Monogram-Horiz-wIcon-Grayscale.pdf
TFA-Monogram-Vert-wIcon-Grayscale.pdf
OFFICE/WEB
PNG (300DPI RASTER)
1 COLOR
TFA-Logo-Vert-wTagline-White.png
TFA-Icon-Blue.png
TFA-Icon-Bright Blue.png
TFA-Icon-BW.png
TFA-Icon-White.png
TFA-Icon-wWhite Border-BW.png
TFA-Icon-wWhite Border-White.png
TFA-Icon-Yellow.png
TFA-Logo-Horiz-BW.png
TFA-Logo-Horiz-White.png
TFA-Logo-Horiz-wRoyals-BW.png
TFA-Logo-Horiz-wRoyals-White.png
TFA-Logo-Horiz-wTagline-BW.png
TFA-Logo-Horiz-wTagline-White.png
TFA-Logo-Vert-BW.png
TFA-Logo-Vert-White.png
TFA-Logo-Vert-wRoyals-BW.png
TFA-Logo-Vert-wRoyals-White.png
TFA-Logo-Vert-wTagline-BW.png
TFA-Logotype-BW.png
TFA-Logotype-White.png
TFA-Logotype-wRoyals-BW.png
TFA-Logotype-wRoyals-White.png
TFA-Monogram-Horiz-wIcon-BW.png
TFA-Monogram-Horiz-wIcon-White.png
TFA-Monogram-Vert-wIcon-BW.png
TFA-Monogram-Vert-wIcon-White.png
TFA-Seal-WhiteOnly-NoRim.png
TFA-Seal-WhiteOnly.png
TFA-Tagline-Blue.png
TFA-Tagline-BW.png
TFA-Tagline-White.png
TFA-Tagline-Yellow.png
2 COLOR
TFA-Icon-2 Color.png
TFA-Icon-wWhite Border-2 Color.png
TFA-Logo-Horiz-2 Color.png
TFA-Logo-Horiz-wRoyals-2 Color.png
TFA-Logo-Horiz-wTagline-2 Color.png
TFA-Logo-Vert-2 Color.png
TFA-Logo-Vert-wRoyals-2 Color.png
TFA-Logo-Vert-wTagline-2 Color.png
TFA-Monogram-Horiz-wIcon-2 Color.png
TFA-Monogram-Vert-wIcon-2 Color.png
FULL COLOR
TFA-Logo-Horiz-wTagline.png
TFA-Icon-wWhite Border.png
TFA-Icon.png
TFA-Logo-Horiz-wRoyals.png
TFA-Logo-Horiz.png
TFA-Logo-Vert-wRoyals.png
TFA-Logo-Vert-wTagline.png
TFA-Logo-Vert.png
TFA-Logotype-wRoyals.png
TFA-Logotype.png
TFA-Monogram-Horiz-wIcon.png
TFA-Monogram-Vert-wIcon.png
TFA-Seal-Blue-NoRim.png
TFA-Seal-Blue.png
TFA-Seal-Learning ie-NoRim.png
TFA-Seal-WhiteBlue-NoRim.png
TFA-Seal-YellowBlue.png
GRAYSCALE
SVG (VECTOR FILES)
1 COLOR
TFA-Logotype-White.svg
TFA-Icon-Blue.svg
TFA-Icon-Bright Blue.svg
TFA-Icon-BW.svg
TFA-Icon-White.svg
TFA-Icon-wWhite Border-BW.svg
TFA-Icon-wWhite Border-White.svg
TFA-Icon-Yellow.svg
TFA-Logo-Horiz-BW.svg
TFA-Logo-Horiz-White.svg
TFA-Logo-Horiz-wRoyals-BW.svg
TFA-Logo-Horiz-wRoyals-White.svg
TFA-Logo-Horiz-wTagline-BW.svg
TFA-Logo-Horiz-wTagline-White.svg
TFA-Logo-Vert-BW.svg
TFA-Logo-Vert-White.svg
TFA-Logo-Vert-wRoyals-BW.svg
TFA-Logo-Vert-wRoyals-White.svg
TFA-Logo-Vert-wTagline-BW.svg
TFA-Logo-Vert-wTagline-White.svg
TFA-Logotype-BW.svg
TFA-Logotype-wRoyals-BW.svg
TFA-Logotype-wRoyals-White.svg
TFA-Monogram-Horiz-wIcon-BW.svg
TFA-Monogram-Horiz-wIcon-White.svg
TFA-Monogram-Vert-wIcon-BW.svg
TFA-Monogram-Vert-wIcon-White.svg
TFA-Seal-WhiteOnly-NoRim.svg
TFA-Seal-WhiteOnly.svg
TFA-Tagline-Blue.svg
TFA-Tagline-BW.svg
TFA-Tagline-White.svg TFA-Tagline-Yellow.svg
FULL COLOR
TFA-Logo-Horiz-wRoyals.svg
TFA-Icon-wWhite Border.svg TFA-Icon.svg TFA-Logo-Horiz-wTagline.svg TFA-Logo-Horiz.svg TFA-Logo-Vert-wRoyals.svg TFA-Logo-Vert-wTagline.svg TFA-Logotype-wRoyals.svg TFA-Logotype.svg
TFA-Monogram-Horiz-wIcon.svg TFA-Monogram-Vert-wIcon.svg
TFA-Seal-Blue-NoRim.svg TFA-Seal-Blue.svg TFA-Seal-Learning ie-NoRim.svg TFA-Seal-WhiteBlue-NoRim.svg TFA-Seal-YellowBlue.svg
GRAYSCALE
TFA-Logo-Vert-wRoyals-Grayscale.svg TFA-Icon-Grayscale.svg
TFA-Icon-wWhite Border-Grayscale.svg TFA-Logo-Horiz-Grayscale.svg TFA-Logo-Horiz-wRoyals-Grayscale.svg TFA-Logo-Horiz-wTagline-Grayscale.svg TFA-Logo-Vert-Grayscale.svg
TFA-Logo-Vert-wTagline-Grayscale.svg
TFA-Monogram-Horiz-wIcon-Grayscale.svg
TFA-Monogram-Vert-wIcon-Grayscale.svg
TFA-Icon-Grayscale.png
TFA-Icon-wWhite Border-Grayscale.png
TFA-Icon-wWhite Border-Grayscale.eps
TFA-Logo-Horiz-wRoyals-Grayscale.eps
TFA-Logo-Horiz-wTagline-Grayscale.eps
TFA-Logo-Vert-Grayscale.eps
TFA-Logo-Vert-wRoyals-Grayscale.eps
Ensure all design elements strictly comply with the guidelines set out in this brand guide. Ensure all design elements strictly comply with the guidelines set out in this brand guide.
TFA-Logo-Vert-wTagline-Grayscale.eps
TFA-Monogram-Horiz-wIcon-Grayscale.eps
TFA-Monogram-Vert-wIcon-Grayscale.eps
TFA-Logo-Horiz-Grayscale.png
TFA-Logo-Horiz-wRoyals-Grayscale.png
TFA-Logo-Horiz-wTagline-Grayscale.png
TFA-Logo-Vert-Grayscale.png
TFA-Logo-Vert-wRoyals-Grayscale.png
TFA-Logo-Vert-wTagline-Grayscale.png
TFA-Monogram-Horiz-wIcon-Grayscale.png
TFA-Monogram-Vert-wIcon-Grayscale.png
SUB-BRAND LOGO FILES
OFFICIAL SUB-BRAND LOGO FILES
DISTINCT ABILITIES LEARNING
PRESS
EPS (VECTOR FILES)
1 COLOR
TFA-DAL Logo-Horiz-BW.eps
TFA-DAL Logo-Horiz-White.eps
TFA-DAL Logo-Horiz-wTagline-BW.eps
TFA-DAL Logo-Horiz-wTagline-White.eps
2 COLOR
TFA-DAL Logo-Horiz-2 Color.eps
TFA-DAL Logo-Horiz-wTagline-2 Color.eps
FULL COLOR
TFA-DAL Logo-Horiz.eps
TFA-DAL Logo-Horiz-wTagline.eps
GRAYSCALE
TFA-DAL Logo-Horiz-Grayscale.eps
TFA-DAL Logo-Horiz-wTagline-Grayscale.eps
PDF (VECTOR FILES)
1 COLOR
TFA-DAL Logo-Horiz-BW.pdf
TFA-DAL Logo-Horiz-wTagline-BW.pdf
2 COLOR
TFA-DAL Logo-Horiz-2 Color.pdf
TFA-DAL Logo-Horiz-wTagline-2 Color.pdf
FULL COLOR
TFA-DAL Logo-Horiz.pdf
TFA-DAL Logo-Horiz-wTagline.pdf
GRAYSCALE
TFA-DAL Logo-Horiz-Grayscale.pdf
TFA-DAL Logo-Horiz-wTagline-Grayscale.pdf
OFFICE/WEB
SVG (VECTOR FILES)
1 COLOR
TFA-DAL Logo-Horiz-White.svg
TFA-DAL Logo-Horiz-BW.svg
TFA-DAL Logo-Horiz-wTagline-BW.svg
TFA-DAL Logo-Horiz-wTagline-White.svg
2 COLOR
LOGO ASSETS:
TFA Acacemic Sub-Brand Logos: Sub-Brand Logos
TFA-DAL Logo-Horiz-2 Color.svg
TFA-DAL Logo-Horiz-wTagline-2 Color.svg
FULL COLOR
TFA-DAL Logo-Horiz.svg
TFA-DAL Logo-Horiz-wTagline.svg
GRAYSCALE
TFA-DAL Logo-Horiz-Grayscale.svg
TFA-DAL Logo-Horiz-wTagline-Grayscale.svg
PNG (300DPI RASTER)
1 COLOR
TFA-DAL Logo-Horiz-White.png
TFA-DAL Logo-Horiz-BW.png
TFA-DAL Logo-Horiz-wTagline-BW.png
TFA-DAL Logo-Horiz-wTagline-White.png
2 COLOR
Ensure all design elements strictly comply with the guidelines set out in this brand guide.
TFA-DAL Logo-Horiz-2 Color.png
TFA-DAL Logo-Horiz-wTagline-2 Color.png
FULL COLOR
TFA-DAL Logo-Horiz.png
TFA-DAL Logo-Horiz-wTagline.png
GRAYSCALE
TFA-DAL Logo-Horiz-Grayscale.png
TFA-DAL Logo-Horiz-wTagline-Grayscale.png
PRESS
EPS (VECTOR FILES)
1 COLOR
TFA-HHS Logo-Horiz-BW.eps
TFA-HHS Logo-Horiz-White.eps
TFA-HHS Logo-Horiz-wTagline-BW.eps
TFA-HHS Logo-Horiz-wTagline-White.eps
2 COLOR
TFA-HHS Logo-Horiz-2 Color.eps
TFA-HHS Logo-Horiz-wTagline-2 Color.eps
FULL COLOR
TFA-HHS Logo-Horiz.eps
TFA-HHS Logo-Horiz-wTagline.eps
GRAYSCALE
TFA-HHS Logo-Horiz-Grayscale.eps
TFA-HHS Logo-Horiz-wTagline-Grayscale.eps
PDF (VECTOR FILES)
1 COLOR
TFA-HHS Logo-Horiz-BW.pdf
TFA-HHS Logo-Horiz-wTagline-BW.pdf
2 COLOR
TFA-HHS Logo-Horiz-2 Color.pdf
TFA-HHS Logo-Horiz-wTagline-2 Color.pdf
FULL COLOR
TFA-HHS Logo-Horiz.pdf
TFA-HHS Logo-Horiz-wTagline.pdf
GRAYSCALE
TFA-HHS Logo-Horiz-Grayscale.pdf
TFA-HHS Logo-Horiz-wTagline-Grayscale.pdf
OFFICE/WEB
SVG (VECTOR FILES)
1 COLOR
TFA-HHS Logo-Horiz-White.svg
TFA-HHS Logo-Horiz-BW.svg
TFA-HHS Logo-Horiz-wTagline-BW.svg
TFA-HHS Logo-Horiz-wTagline-White.svg
2 COLOR
TFA-HHS Logo-Horiz-2 Color.svg
TFA-HHS Logo-Horiz-wTagline-2 Color.svg
FULL COLOR
TFA-HHS Logo-Horiz.svg
TFA-HHS Logo-Horiz-wTagline.svg
GRAYSCALE
TFA-HHS Logo-Horiz-Grayscale.svg
TFA-HHS Logo-Horiz-wTagline-Grayscale.svg
PNG (300DPI RASTER)
1 COLOR
TFA-HHS Logo-Horiz-White.png
TFA-HHS Logo-Horiz-BW.png
TFA-HHS Logo-Horiz-wTagline-BW.png
TFA-HHS Logo-Horiz-wTagline-White.png
2 COLOR
TFA-HHS Logo-Horiz-2 Color.png
TFA-HHS Logo-Horiz-wTagline-2 Color.png
FULL COLOR
TFA-HHS Logo-Horiz.png
TFA-HHS Logo-Horiz-wTagline.png
GRAYSCALE
TFA-HHS Logo-Horiz-Grayscale.png
TFA-HHS Logo-Horiz-wTagline-Grayscale.png
PRESCHOOL
PRESS
EPS (VECTOR FILES)
1 COLOR
TFA-Preshool Logo-Horiz-BW.eps
TFA-Preshool Logo-Horiz-White.eps
TFA-Preshool Logo-Horiz-wTagline-BW.eps
TFA-Preshool Logo-Horiz-wTagline-White.eps
2 COLOR
TFA-Preshool Logo-Horiz-2 Color.eps
TFA-Preshool Logo-Horiz-wTagline-2 Color.eps
FULL COLOR
TFA-Preshool Logo-Horiz.eps
TFA-Preshool Logo-Horiz-wTagline.eps
GRAYSCALE
TFA-Preshool Logo-Horiz-Grayscale.eps
TFA-Preshool Logo-Horiz-wTagline-Grayscale.eps
PDF (VECTOR FILES)
1 COLOR
TFA-Preshool Logo-Horiz-BW.pdf
TFA-Preshool Logo-Horiz-wTagline-BW.pdf
2 COLOR
TFA-Preshool Logo-Horiz-2 Color.pdf
TFA-Preshool Logo-Horiz-wTagline-2 Color.pdf
FULL COLOR
TFA-Preshool Logo-Horiz.pdf
TFA-Preshool Logo-Horiz-wTagline.pdf
GRAYSCALE
TFA-Preshool Logo-Horiz-Grayscale.pdf
TFA-Preshool Logo-Horiz-wTagline-Grayscale.pdf
OFFICE/WEB
SVG (VECTOR FILES)
1 COLOR
TFA-Preshool Logo-Horiz-BW.svg
TFA-Preshool Logo-Horiz-White.svg
TFA-Preshool Logo-Horiz-wTagline-BW.svg
TFA-Preshool Logo-Horiz-wTagline-White.svg
2 COLOR
TFA-Preshool Logo-Horiz-2 Color.svg
TFA-Preshool Logo-Horiz-wTagline-2 Color.svg
FULL COLOR
TFA-Preshool Logo-Horiz.svg
TFA-Preshool Logo-Horiz-wTagline.svg
GRAYSCALE
TFA-Preshool Logo-Horiz-Grayscale.svg
TFA-Preshool Logo-Horiz-wTagline-Grayscale.svg
PNG (300DPI RASTER)
1 COLOR
TFA-Preshool Logo-Horiz-BW.png
TFA-Preshool Logo-Horiz-White.png
TFA-Preshool Logo-Horiz-wTagline-BW.png
TFA-Preshool Logo-Horiz-wTagline-White.png
2 COLOR
TFA-Preshool Logo-Horiz-2 Color.png
TFA-Preshool Logo-Horiz-wTagline-2 Color.png
FULL COLOR
TFA-Preshool Logo-Horiz.png
TFA-Preshool Logo-Horiz-wTagline.png
GRAYSCALE
TFA-Preshool Logo-Horiz-Grayscale.png
TFA-Preshool Logo-Horiz-wTagline-Grayscale.png
MIDDLE SCHOOL
LOWER SCHOOL PRESS
UPPER SCHOOL
PRESS
EPS (VECTOR FILES)
1 COLOR
TFA-Lower School Logo-Horiz-BW.eps
TFA-Lower School Logo-Horiz-White.eps
TFA-Lower School Logo-Horiz-wTagline-BW.eps
TFA-Lower School Logo-Horiz-wTagline-White.eps
2 COLOR
TFA-Lower School Logo-Horiz-2 Color.eps
TFA-Lower School Logo-Horiz-wTagline-2 Color.eps
FULL COLOR
TFA-Lower School Logo-Horiz.eps
TFA-Lower School Logo-Horiz-wTagline.eps
GRAYSCALE
TFA-Lower School Logo-Horiz-Grayscale.eps
TFA-Lower School Logo-Horiz-wTagline-Grayscale.eps
PDF (VECTOR FILES)
1 COLOR
TFA-Lower School Logo-Horiz-BW.pdf
TFA-Lower School Logo-Horiz-wTagline-BW.pdf
2 COLOR
TFA-Lower School Logo-Horiz-2 Color.pdf
TFA-Lower School Logo-Horiz-wTagline-2 Color.pdf
FULL COLOR
TFA-Lower School Logo-Horiz.pdf
TFA-Lower School Logo-Horiz-wTagline.pdf
GRAYSCALE
TFA-Lower School Logo-Horiz-Grayscale.pdf
TFA-Lower School Logo-Horiz-wTagline-Grayscale.pdf
OFFICE/WEB
SVG (VECTOR FILES)
1 COLOR
TFA-Lower School Logo-Horiz-BW.svg
TFA-Lower School Logo-Horiz-White.svg
TFA-Lower School Logo-Horiz-wTagline-BW.svg
TFA-Lower School Logo-Horiz-wTagline-White.svg
2 COLOR
TFA-Lower School Logo-Horiz-2 Color.svg
TFA-Lower School Logo-Horiz-wTagline-2 Color.svg
FULL COLOR
TFA-Lower School Logo-Horiz.svg
TFA-Lower School Logo-Horiz-wTagline.svg
GRAYSCALE
TFA-Lower School Logo-Horiz-Grayscale.svg
TFA-Lower School Logo-Horiz-wTagline-Grayscale.svg
PNG (300DPI RASTER)
1 COLOR
TFA-Lower School Logo-Horiz-BW.png
TFA-Lower School Logo-Horiz-White.png
TFA-Lower School Logo-Horiz-wTagline-BW.png
TFA-Lower School Logo-Horiz-wTagline-White.png
2 COLOR
TFA-Lower School Logo-Horiz-2 Color.png
TFA-Lower School Logo-Horiz-wTagline-2 Color.png
FULL COLOR
TFA-Lower School Logo-Horiz.png
TFA-Lower School Logo-Horiz-wTagline.png
GRAYSCALE
TFA-Lower School Logo-Horiz-Grayscale.png
TFA-Lower School Logo-Horiz-wTagline-Grayscale.png
PRESS
EPS (VECTOR FILES)
1 COLOR
TFA-Middle School Logo-Horiz-BW.eps
TFA-Middle School Logo-Horiz-White.eps
TFA-Middle School Logo-Horiz-wTagline-BW.eps
TFA-Middle School Logo-Horiz-wTagline-White.eps
2 COLOR
TFA-Middle School Logo-Horiz-2 Color.eps
TFA-Middle School Logo-Horiz-wTagline-2 Color.eps
FULL COLOR
TFA-Middle School Logo-Horiz.eps
TFA-Middle School Logo-Horiz-wTagline.eps
GRAYSCALE
TFA-Middle School Logo-Horiz-Grayscale.eps
TFA-Middle School Logo-Horiz-wTagline-Grayscale.eps
PDF (VECTOR FILES)
1 COLOR
TFA-Middle School Logo-Horiz-BW.pdf
TFA-Middle School Logo-Horiz-wTagline-BW.pdf
2 COLOR
TFA-Middle School Logo-Horiz-2 Color.pdf
TFA-Middle School Logo-Horiz-wTagline-2 Color.pdf
FULL COLOR
TFA-Middle School Logo-Horiz.pdf
TFA-Middle School Logo-Horiz-wTagline.pdf
GRAYSCALE
TFA-Middle School Logo-Horiz-Grayscale.pdf
TFA-Middle School Logo-Horiz-wTagline-Grayscale.pdf
OFFICE/WEB
SVG (VECTOR FILES)
1 COLOR
TFA-Middle School Logo-Horiz-BW.svg
TFA-Middle School Logo-Horiz-White.svg
TFA-Middle School Logo-Horiz-wTagline-BW.svg
TFA-Middle School Logo-Horiz-wTagline-White.svg
2 COLOR
TFA-Middle School Logo-Horiz-2 Color.svg
TFA-Middle School Logo-Horiz-wTagline-2 Color.svg
FULL COLOR
TFA-Middle School Logo-Horiz.svg
TFA-Middle School Logo-Horiz-wTagline.svg
GRAYSCALE
TFA-Middle School Logo-Horiz-Grayscale.svg
TFA-Middle School Logo-Horiz-wTagline-Grayscale.svg
PNG (300DPI RASTER)
1 COLOR
TFA-Middle School Logo-Horiz-BW.png
TFA-Middle School Logo-Horiz-White.png
TFA-Middle School Logo-Horiz-wTagline-BW.png
TFA-Middle School Logo-Horiz-wTagline-White.png
2 COLOR
TFA-Middle School Logo-Horiz-2 Color.png
TFA-Middle School Logo-Horiz-wTagline-2 Color.png
FULL COLOR
TFA-Middle School Logo-Horiz.png
TFA-Middle School Logo-Horiz-wTagline.png
GRAYSCALE
TFA-Middle School Logo-Horiz-Grayscale.png
TFA-Middle School Logo-Horiz-wTagline-Grayscale.png
EPS (VECTOR FILES)
1 COLOR
TFA-Upper School Logo-Horiz-BW.eps
TFA-Upper School Logo-Horiz-White.eps
TFA-Upper School Logo-Horiz-wTagline-BW.eps
TFA-Upper School Logo-Horiz-wTagline-White.eps
2 COLOR
TFA-Upper School Logo-Horiz-2 Color.eps
TFA-Upper School Logo-Horiz-wTagline-2 Color.eps
FULL COLOR
TFA-Upper School Logo-Horiz.eps
TFA-Upper School Logo-Horiz-wTagline.eps
GRAYSCALE
TFA-Upper School Logo-Horiz-Grayscale.eps
TFA-Upper School Logo-Horiz-wTagline-Grayscale.eps
PDF (VECTOR FILES)
1 COLOR
TFA-Upper School Logo-Horiz-BW.pdf
TFA-Upper School Logo-Horiz-wTagline-BW.pdf
2 COLOR
TFA-Upper School Logo-Horiz-2 Color.pdf
TFA-Upper School Logo-Horiz-wTagline-2 Color.pdf
FULL COLOR
TFA-Upper School Logo-Horiz.pdf
TFA-Upper School Logo-Horiz-wTagline.pdf
GRAYSCALE
TFA-Upper School Logo-Horiz-Grayscale.pdf
TFA-Upper School Logo-Horiz-wTagline-Grayscale.pdf
SVG (VECTOR FILES)
1 COLOR
TFA-Upper School Logo-Horiz-BW.svg
TFA-Upper School Logo-Horiz-White.svg
TFA-Upper School Logo-Horiz-wTagline-BW.svg
TFA-Upper School Logo-Horiz-wTagline-White.svg
2 COLOR
TFA-Upper School Logo-Horiz-2 Color.svg
TFA-Upper School Logo-Horiz-wTagline-2 Color.svg
FULL COLOR
TFA-Upper School Logo-Horiz.svg
TFA-Upper School Logo-Horiz-wTagline.svg
GRAYSCALE
TFA-Upper School Logo-Horiz-Grayscale.svg
TFA-Upper School Logo-Horiz-wTagline-Grayscale.svg
PNG (300DPI RASTER)
1 COLOR
TFA-Upper School Logo-Horiz-BW.png
TFA-Upper School Logo-Horiz-White.png
TFA-Upper School Logo-Horiz-wTagline-BW.png
TFA-Upper School Logo-Horiz-wTagline-White.png
2 COLOR
TFA-Upper School Logo-Horiz-2 Color.png
TFA-Upper School Logo-Horiz-wTagline-2 Color.png
FULL COLOR
TFA-Upper School Logo-Horiz.png
TFA-Upper School Logo-Horiz-wTagline.png
GRAYSCALE
TFA-Upper School Logo-Horiz-Grayscale.png
TFA-Upper School Logo-Horiz-wTagline-Grayscale.png
TFA ATHLETIC BRANDING STANDARDS
Ensure all design elements strictly comply with the guidelines set out in this brand guide.
APPROVAL PROCESS:
These written policies serve as a guiding framework, outlining the standards and principles that underpin the institution's brand. The motivation behind having a comprehensive policy is to provide clear directives, ensuring consistency and professionalism in all visual branding efforts. This commitment to a unified brand image strengthens the school's identity and fosters a sense of trust and recognition within the community. The policies, coupled with dedicated support, empower individuals to effectively contribute to the visual representation of The First Academy.
The approval process is of utmost importance in safeguarding the brand integrity of The First Academy, ensuring a consistent and professional representation across all materials. Adhering to the standards outlined in the brand guide is the foundational principle, guaranteeing that designs align with the institution's identity. To initiate the approval process, designers must diligently follow these steps: 1 Adhering to Standards:
Ensure all design elements strictly comply with the guidelines set out in the brand guide (linked above). 2 Submission to TFA Brand Managers:
Email the designed materials (uniforms, practice wear, and gear, etc.) to TFA’s Marketing & Communications Team/Brand Managers (Amanda Ayala and Christina Richart) for a comprehensive review.
3 Review and Feedback:
Receive edit notes or approval from the brand managers, providing valuable feedback and guidance.
4 Revision Process: Make any requested changes promptly to address feedback and enhance alignment with brand standards.
5
Final Approval:
Wait for the final approval from the TFA’s brand managers before proceeding with any orders, ensuring compliance with guidelines. This underscores the critical role of the approval process in preserving the institution's brand identity and reputation. TFA’s brand managers are committed to empowering its faculty, staff, and coaches to create compelling, enjoyable, and on-brand designs to fulfill their objectives. With in-house design support, individuals can access assistance and guidance to ensure their materials align with the institution's brand standards. For further help, TFA’s Marketing & Communications Team is readily available, providing a valuable resource to enhance the creativity and effectiveness of diverse design projects.
fonts.com
RECOMMENDED SUPPORTING FONT SCHEME
The First Academy athletic logo has been designed with a unique family of fonts. To protect the integrity of the TFA athetic brand, please use the following fonts as you produce everyday communications. These fonts are free, open-source typefaces available from Google Fonts.
fonts.google.com
Josefin Sans Regular
Josefin Sans Regular Italic
Josefin Sans Semibold
Josefin Sans Semibold Italic
Josefin Sans Bold
Josefin Sans Bold Italic
TFA ATHLETIC COLOR STANDARDS
The primary colors for The First Academy athletic brand colors are bright blue (PMS 661), yellow (PMS 116), and white. The secondary colors are black (Pantone Black) and dark blue (PMS 295). These colors should be used consistently across all applications.
PRIMARY BRAND COLORS
PANTONE 661
CMYK: 100, 75, 0, 6
RGB: 0, 79, 157
HEX: #004F9D
PANTONE 116
CMYK: 0, 14, 100, 0
RGB: 255, 214, 0
HEX: #FFD600
SECONDARY BRAND COLORS
CMYK: 0, 0, 0, 0
RGB: 255, 255, 255
HEX: #FFFFFF
IF
(MUST BE APPROVED BY THE BRANDING TEAM ON A CASEBY-CASE BASIS):
PANTONE BLACK
CMYK: 0, 0, 0, 100
RGB: 0, 0, 0
HEX: #000000
PANTONE 295
CMYK: 100, 69, 8, 54
RGB: 0, 45, 91
HEX: #002D5B
ATHLETIC BRAND APPLICATION
PRACTICE WEAR & GEAR:
The First Academy strongly emphasizes the quality and coherence of its practice wear, outlining specific guidelines for coaches to follow to maintain a consistent visual identity. The practice wear serves as a representation of team spirit while aligning with the overall brand standards of the school. Coaches are required to adhere to the following guidelines:
1 Design Elements:
Teams and programs have the flexibility for creative designs.
2 Typography:
Only TFA brand-approved typefaces should be used.
3 Color Palette:
Only TFA brand-approved color palette colors should be used.
4 Brand Marks:
Practice wear designs are required to incorporate either one of the iconic The First Academy Athletic brand marks (see link above) or prominently feature the words "The First Academy" in one of the approved typefaces, reinforcing the school's distinct visual identity.
5 Approval Process:
The First Academy’s Brand Managers should carefully approve design choices.







ATHLETIC BRAND APPLICATION





ATHLETIC UNIFORMS:
Uniforms ensure a consistent and cohesive visual representation across all sports teams. The use of and adherence to TFA’s approved color palette and logos are key elements in maintaining the school's distinctive brand identity.
1 Logo Usage:
Athletic uniforms must prominently feature the updated Royals Athletic Logo and font options. The use of alternative logos or fonts is discouraged to maintain uniformity and brand consistency.
2 Color Palette:
Athletic uniforms must strictly adhere to the TFA-approved color palette to ensure a unified and recognizable look. Any deviation from the approved colors requires prior approval from The First Academy’s Brand Managers.
3 Design Collaboration:
Coaches are encouraged to work closely with The First Academy’s Brand Managers in the design and selection process of new athletic uniforms. The collaboration aims to ensure that designs align with the school's visual identity and brand standards.
4
Approval Process:
Before production, all new athletic uniform designs must be submitted to and approved by The First Academy’s Brand Managers. The Brand Managers will provide guidance to ensure designs meet the established brand standards.
5
Uniform Updates:
Athletic uniforms should be periodically reviewed to align with any updates to TFA’s brand standards. Coaches are responsible for ensuring that current uniforms are in compliance with the latest guidelines.
6
Enforcement:
Non-compliance with this policy may result in the delay or rejection of uniform orders. Coaches are expected to prioritize adherence to these guidelines to maintain the school's brand integrity and visual cohesion. By adhering to these guidelines, TFA aims to present a unified and distinguished athletic identity that reflects the institution's values and commitment to excellence.
The First Academy’s recognition of universally accepted colors associated with individual sports and programs reflects a nuanced approach to visual identity. Allowing these specific colors, with approval from the brand manager, acknowledges the unique traditions and associations tied to each program. The careful vetting process ensures that these deviations contribute positively to the brand narrative, enhancing the institution's diverse and dynamic identity.
ATHLETIC LOGO USAGE
Do’s:
Do use logos, fonts, and colors from the current Branding Guidelines.

Don't's:
Do not use old logos or branding standards (see below). Only logos and fonts from the current Branding Guidelines should be used. Other designs from Under Armour, etc. will need approval from the Brand Managers.

Do not use the logo inappropriately on apparel (see below). All apparel should display TFA’s brand professionally and appropriately.
Do use appropriate color combinations for apparel and team merchandise (see below).





ATHLETIC LOGO USAGE
TFA-Athletic Logo-Lion Only-BW
TFA-Athletic Logo-Lion Only-BlueWhite
TFA-Athletic Logo-Vert-TFA wLion
TFA-Athletic Logo-Horiz-ROYALS wLion
TFA-Athletic Logo-ROYALS Only
TFA-Athletic Logo-ROYALS Only-Yellow
TFA-Athletic Logo-Lion Only-Yellow

ATHLETIC LOGO USAGE
ATHLETIC LOGO FILES
OFFICIAL ATHLETIC LOGO FILES
The logo assets delivered with your new brand have been organized in folders according to their proper usage. If you are unsure of what file to use for a project, please refer to the file type summary listed on the back page of this guide or call Tassel™ for further assistance.
PDF (VECTOR FILES)
1 COLOR
TFA-Athletic Logo-Horiz-ROYALS wLion-Yellow.eps
TFA-Athletic Logo-Horiz-ROYALS wLion-White.eps
TFA-Athletic Logo-Horiz-TFA wLion-White.eps
TFA-Athletic Logo-Horiz-TFA wLion-Yellow.eps
TFA-Athletic Logo-Lion Only-White.eps
TFA-Athletic Logo-Lion Only-Yellow.eps
TFA-Athletic Logo-ROYALS Only-White.eps
TFA-Athletic Logo-ROYALS Only-Yellow.eps
TFA-Athletic Logo-TFA Only-White.eps
TFA-Athletic Logo-TFA Only-Yellow.eps
TFA-Athletic Logo-Vert-ROYALS wLion-White.eps
TFA-Athletic Logo-Vert-ROYALS wLion-Yellow.eps
TFA-Athletic Logo-Vert-TFA wLion-White.eps
TFA-Athletic Logo-Vert-TFA wLion-Yellow.eps
2 COLOR
TFA-Athletic Logo-Horiz-ROYALS wLion-BlueWhite.eps
TFA-Athletic Logo-Horiz-TFA wLion-BlueWhite.eps
TFA-Athletic Logo-Lion Only-BlueWhite.eps
TFA-Athletic Logo-ROYALS Only-BlueWhite.eps
TFA-Athletic Logo-TFA Only-BlueWhite.eps
TFA-Athletic Logo-Vert-ROYALS wLion-BlueWhite.eps
TFA-Athletic Logo-Vert-TFA wLion-BlueWhite.eps
FULL COLOR
TFA-Athletic Logo-ROYALS Only.eps
TFA-Athletic Logo-Horiz-ROYALS wLion.eps
TFA-Athletic Logo-Horiz-TFA wLion.eps
TFA-Athletic Logo-Lion Only.eps
TFA-Athletic Logo-TFA Only.eps
TFA-Athletic Logo-Vert-ROYALS wLion.eps
TFA-Athletic Logo-Vert-TFA wLion.eps
BW
TFA-Athletic Logo-Horiz-TFA wLion-BW.eps
TFA-Athletic Logo-Horiz-ROYALS wLion-BW.eps
TFA-Athletic Logo-Lion Only-BW.eps
TFA-Athletic Logo-ROYALS Only-BW.eps
TFA-Athletic Logo-TFA Only-BW.eps
TFA-Athletic Logo-Vert-ROYALS wLion-BW.eps
TFA-Athletic Logo-Vert-TFA wLion-BW.eps
TFA-Athletic Logo-Vert-ROYALS wLion-Yellow.pdf
TFA-Athletic Logo-Horiz-ROYALS wLion-Yellow.pdf
TFA-Athletic Logo-Horiz-TFA wLion-Yellow.pdf
TFA-Athletic Logo-Lion Only-Yellow.pdf
TFA-Athletic Logo-ROYALS Only-Yellow.pdf
TFA-Athletic Logo-TFA Only-Yellow.pdf
TFA-Athletic Logo-Vert-TFA wLion-Yellow.pdf
2 COLOR
TFA-Athletic Logo-Horiz-ROYALS wLion-BlueWhite.pdf
TFA-Athletic Logo-Horiz-TFA wLion-BlueWhite.pdf
TFA-Athletic Logo-Lion Only-BlueWhite.pdf
TFA-Athletic Logo-ROYALS Only-BlueWhite.pdf
TFA-Athletic Logo-TFA Only-BlueWhite.pdf
TFA-Athletic Logo-Vert-ROYALS wLion-BlueWhite.pdf
TFA-Athletic Logo-Vert-TFA wLion-BlueWhite.pdf
FULL COLOR
TFA-Athletic Logo-Horiz-ROYALS wLion.pdf
TFA-Athletic Logo-Horiz-TFA wLion.pdf
TFA-Athletic Logo-Lion Only.pdf
TFA-Athletic Logo-ROYALS Only.pdf
TFA-Athletic Logo-TFA Only.pdf
TFA-Athletic Logo-Vert-ROYALS wLion.pdf
TFA-Athletic Logo-Vert-TFA wLion.pdf
BW
TFA-Athletic Logo-Horiz-ROYALS wLion-BW.pdf
TFA-Athletic Logo-Horiz-TFA wLion-BW.pdf
TFA-Athletic Logo-Lion Only-BW.pdf
TFA-Athletic Logo-ROYALS Only-BW.pdf
TFA-Athletic Logo-TFA Only-BW.pdf
TFA-Athletic Logo-Vert-ROYALS wLion-BW.pdf
TFA-Athletic Logo-Vert-TFA wLion-BW.pdf
OFFICE/WEB
PNG (300DPI RASTER)
1 COLOR
TFA-Athletic Logo-Horiz-ROYALS wLion-White.png
TFA-Athletic Logo-Horiz-ROYALS wLion-Yellow.png
TFA-Athletic Logo-Horiz-TFA wLion-White.png
TFA-Athletic Logo-Horiz-TFA wLion-Yellow.png
TFA-Athletic Logo-Lion Only-White.png
TFA-Athletic Logo-Lion Only-Yellow.png
TFA-Athletic Logo-ROYALS Only-White.png
TFA-Athletic Logo-ROYALS Only-Yellow.png
TFA-Athletic Logo-TFA Only-White.png
TFA-Athletic Logo-TFA Only-Yellow.png
TFA-Athletic Logo-Vert-ROYALS wLion-White.png
TFA-Athletic Logo-Vert-ROYALS wLion-Yellow.png
TFA-Athletic Logo-Vert-TFA wLion-White.png
TFA-Athletic Logo-Vert-TFA wLion-Yellow.png
2 COLOR
TFA-Athletic Logo-Horiz-ROYALS wLion-BlueWhite.png
TFA-Athletic Logo-Horiz-TFA wLion-BlueWhite.png
TFA-Athletic Logo-Lion Only-BlueWhite.png
TFA-Athletic Logo-ROYALS Only-BlueWhite.png
TFA-Athletic Logo-TFA Only-BlueWhite.png
TFA-Athletic Logo-Vert-ROYALS wLion-BlueWhite.png
TFA-Athletic Logo-Vert-TFA wLion-BlueWhite.png
FULL COLOR
TFA-Athletic Logo-Lion Only.png
TFA-Athletic Logo-Horiz-ROYALS wLion.png
TFA-Athletic Logo-Horiz-TFA wLion.png
TFA-Athletic Logo-ROYALS Only.png
TFA-Athletic Logo-TFA Only.png
TFA-Athletic Logo-Vert-ROYALS wLion.png
TFA-Athletic Logo-Vert-TFA wLion.png
BW
TFA-Athletic Logo-ROYALS Only-BW.png
TFA-Athletic Logo-Horiz-ROYALS wLion-BW.png
TFA-Athletic Logo-Horiz-TFA wLion-BW.png
TFA-Athletic Logo-Lion Only-BW.png
TFA-Athletic Logo-TFA Only-BW.png
TFA-Athletic Logo-Vert-ROYALS wLion-BW.png
TFA-Athletic Logo-Vert-TFA wLion-BW.png
SVG (VECTOR FILES)
1 COLOR
TFA-Athletic Logo-Horiz-ROYALS wLion-White.svg
TFA-Athletic Logo-Horiz-ROYALS wLion-Yellow.svg
TFA-Athletic Logo-Horiz-TFA wLion-White.svg
TFA-Athletic Logo-Horiz-TFA wLion-Yellow.svg
TFA-Athletic Logo-Lion Only-White.svg
TFA-Athletic Logo-Lion Only-Yellow.svg
TFA-Athletic Logo-ROYALS Only-White.svg
TFA-Athletic Logo-ROYALS Only-Yellow.svg
TFA-Athletic Logo-TFA Only-White.svg
TFA-Athletic Logo-TFA Only-Yellow.svg
TFA-Athletic Logo-Vert-ROYALS wLion-White.svg
TFA-Athletic Logo-Vert-ROYALS wLion-Yellow.svg
TFA-Athletic Logo-Vert-TFA wLion-White.svg
TFA-Athletic Logo-Vert-TFA wLion-Yellow.svg
2 COLOR
TFA-Athletic Logo-Lion Only-BlueWhite.svg
TFA-Athletic Logo-Horiz-ROYALS wLion-BlueWhite.svg
TFA-Athletic Logo-Horiz-TFA wLion-BlueWhite.svg
TFA-Athletic Logo-ROYALS Only-BlueWhite.svg
TFA-Athletic Logo-TFA Only-BlueWhite.svg
TFA-Athletic Logo-Vert-ROYALS wLion-BlueWhite.svg
TFA-Athletic Logo-Vert-TFA wLion-BlueWhite.svg
FULL COLOR
TFA-Athletic Logo-Horiz-ROYALS wLion.svg
TFA-Athletic Logo-Horiz-TFA wLion.svg
TFA-Athletic Logo-Lion Only.svg
TFA-Athletic Logo-ROYALS Only.svg
TFA-Athletic Logo-TFA Only.svg
TFA-Athletic Logo-Vert-ROYALS wLion.svg
TFA-Athletic Logo-Vert-TFA wLion.svg
BW
TFA-Athletic Logo-Horiz-ROYALS wLion-BW.svg
TFA-Athletic Logo-Horiz-TFA wLion-BW.svg
TFA-Athletic Logo-Lion Only-BW.svg
TFA-Athletic Logo-ROYALS Only-BW.svg
TFA-Athletic Logo-TFA Only-BW.svg
TFA-Athletic Logo-Vert-ROYALS wLion-BW.svg
TFA-Athletic Logo-Vert-TFA wLion-BW.svg
LOGO FORMAT DEFINITIONS
EPS
(Encapsulated Postscript File)
An EPS file is a vector graphic. This format may be requested by commercial printers, signmakers, or embroidering companies. This file type is scalable without losing quality.
(Portable Document Format)
A vector PDF file is a versatile file that can be used for communication between sources and is easily viewable by most users. This file type is scalable without losing quality.

PNG
(Portable Network Graphics)
A PNG file is a bitmap graphic. It should be used when a transparent background is required. A high-resolution PNG can be used for electronic or print applications. It cannot be enlarged without losing image quality.
SVG
(Scalable Vector Graphics)
An SVG is an XML-based vector image format for web and animation usage. An SVG file can be scaled to different sizes without losing quality.