The
Hilton Head Sun
PRSRT STD ECRWSS US POSTAGE PAID BLUFFTON, SC PERMIT NO. 135 POSTAL CUSTOMER
January 7, 2026 • Volume 29, Issue 1 • Complimentary • HiltonHeadSun.com
Lowcountry filmmaker plans sequel 3A
Novant Health to transform former Modern Classic Motors site By Sasha Sweeney Editor
The Town of Hilton Head Island has selected Novant Health to redevelop the former Modern Classic Motors property at 355 William Hilton Parkway into a new medical facility, a move town officials say will expand access to health care services on the island. The selection followed a public request for proposals. On Nov. 4th, Town Council approved a resolution to sell the 4.57acre property to Novant Health for $4.34 million. The project marks another expansion of Novant Health in the Hilton Head area. Hilton Head Medical Center and Coastal Carolina Medical Center joined the health system in 2024, and the state has recently approved construction of a new Novant Health hospital in Bluffton. Plans call for a 25,000-square-foot medical office building with surface parking that could house services such as urgent care, primary care, physical therapy and urology. The site would also allow for future expansion of up to 15,000 additional square feet of medical office space. The total investment is estimated at
$25.3 million, including land acquisition, construction, equipment and technology. The facility is expected to create about 50 new jobs on Hilton Head Island. “Novant Health is honored to work with the Town of Hilton Head Island to bring this project to life,” said Joel Taylor, Novant Health president of the Hilton Head area, in a prepared statement. “This facility will expand access to high-quality, convenient care for Hilton Head Island, central to Novant Health’s commitment to investing in our residents, our workforce and our quality of life.” Hilton Head Island Mayor Alan Perry said redeveloping the site aligns with the town’s broader goals. “This partnership with Novant Health is an exciting milestone for our community,” Perry said. “Redeveloping the Modern Classic Motors site into a modern health care facility not only addresses a critical need for expanded medical services but also reflects our shared vision for the Island’s future and economic growth.” Town officials said the project supports the Strategic Action Plan for Fiscal Years 2026-2028, which identifies expanding and diversifying business recruitment, including health care, as one of the town’s
top priorities. Town Manager Marc Orlando noted the property was originally purchased as part of the town’s land acquisition program. “The Town purchased this land years ago as part of its land acquisition program, which is intended to prevent development and redevelopment that doesn’t align with the Island’s character or what it needs to sustain our local workforce and our high quality of life,” Orlando said. “It’s been a pleasure working with the Novant team to reach this important moment for our community.” Construction is expected to begin in 2026. An opening date has not yet been announced. A regional economic analysis by Clemson University’s Regional Economic Analysis Laboratory found the project could generate an average of 84 construction jobs and 115 permanent jobs during its first five years of operation, contributing millions of dollars in local income and tax revenue. Novant Health operates nearly 900 locations, including 19 hospitals and more than 750 physician clinics and urgent care centers, across North Carolina and South Carolina.
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