The Agency Cleveland
GLOBAL POWER, LOCAL PRESENCE.
Seek and you shall find.
THEAGENCY
ABOUTTHEAGENCY
We’re the industry’s leading
boutique global luxury
brokerage.
Wecombinecreativemarketing,cutting-edgetechnologyandanunforgettableclientservice experiencetoplacetheworldatyourfrontdoor.FromAspentoBeverlyHills,theHamptons toMallorca,wecontinuetoshowcasethepowerofTheAgencybrandacrosstheworld’smost sought-aftermarkets,choosingthebestagentsintheindustrytorepresenteverydestination.
The Agency boasts a multibillion-dollar global real estate
portfolio and a proven track
record of success representing
some of the world’s most
exceptional properties and
distinguished clients.
The Agency Global Reach
OFFICES
ARIZONA
Scottsdale
ARKANSAS
Bentonville
CALIFORNIA
Alamo
Berkeley
BeverlyHills
BrentwoodCalabasas
Carmel
CoronadelMar
DTLA
Healdsburg
LaJolla
LosAltos
LosGatos
Malibu
Marin
PacificPalisades
PalmDesert
Pasadena
SantaBarbara
ShermanOaks
SouthBay
StudioCity
Venice
Woodside
COLORADO
Aspen
Boulder
Denver
SteamboatSprings
Telluride
CONNECTICUT
Fairfield
NewCanaan
FLORIDA
FortLauderdale
Miami
Naples
NorthwestFloridaBeaches
Orlando
PalmBeach
Sarasota
GEORGIA
Atlanta
Savannah
HAWAII
Maui
Oahu
IDAHO
Boise
Coeurd’Alene
INDIANA
Indianapolis
KENTUCKY
Louisville
MARYLAND
Frederick
MASSACHUSETTS
Boston
Marblehead
MarthasVineyard
MICHIGAN
Birmingham
MONTANA
Bozeman
BigSky
NEVADA
LasVegas
Henderson
Reno
NEWJERSEY
JerseyCity
Rutherford
NEWMEXICO
SantaFe
NEWYORK
Brooklyn
EastHampton
FireIsland
GoldCoast
LongIsland
NewYorkCity
NorthFork
NorthShore
SouthShore
TheHamptons
Westchester
NORTHCAROLINA
Charlotte
OHIO
Cleveland
Hudson
Stark
OKLAHOMA
OklahomaCity
Tulsa
OREGON
Bend
Portland
SOUTHCAROLINA
Beaufort
HiltonHead
TENNESSEE
Chattanooga
Nashville
TEXAS
Austin
Dallas
Frisco
Rockwall
SanAntonio
Tyler
Waco
UTAH
Nephi
ParkCity
SaltLakeCity
SaintGeorge
VIRGINIA
Chesapeake VirginiaBeach
WASHINGTON
BainbridgeIsland
CamanoIsland
PortTownsend
Seattle
Vancouver
WASHINGTONDC DCMetro
CANADA
Brantford
Calgary
DowntownToronto
Edmonton
FortMcMurray
Kelowna
Halifax
Laval
Montreal
Muskoka
Niagara
NorthVancouver
NorthYork
Oakville
Ottawa
Outaouais
Saskatoon
TorontoWest
Victoria
Waterloo
WestVancouver
WhiteRock
YorkRegion
Yorkville
THECARIBBEAN
Bahamas
CaymanIslands
DominicanRepublic
Turks&Caicos
Jamaica
CENTRALAMERICA
CostaRica
Nicaragua
Panama
EUROPE
TheNetherlands(Amsterdam)
Portugal(Lisbon,Cascais,Vilamoura)
Spain(Mallorca,CostaBlancaNorth, Marbella,Madrid,Barcelona)
MEXICO
LaPaz
LosCabos
MexicoCity
PuertoVallarta
PuntadeMita
RivieraMaya
SanMiguel
TodosSantos
ValledeBravo
Our strength is backed by the
leadership of Mauricio Umansky and Billy Rose, as well as many of our top Managing Partners and
agents with extensive new
luxury real estate experience.
Public Relations Reach
THEPOWEROFTHEMEDIAISINTHEPALMOFOURHANDS.
Ourin-house,bi-coastalPublicRelationsteamkeepseveryonetalkingaboutThe Agencyandourproperties.Theyholdlong-standingrelationshipswithsomeofthe world’smostinfluentialjournalists,prominentinfluencersandtastemakers.They ensurewe’realwayspartoftheconversation.
ABI-COASTALTEAMBASEDINMAJORU.S.METROS 2,000PRESSPLACEMENTSANNUALLY GLOBALBRANDPRESENCE
SCANHERETOSEEALLTHEWAYSWE’REMAKINGHEADLINES
The Power of The Agency
INMAN’SGOLDENIAWARDS
#1TOPLUXURYBROKERAGE
REALTRENDS
#1AMONGTOP50FIRMS
FINANCIALTIMES
ONEOFTHEAMERICAS’FASTEST GROWINGCOMPANIESFOR5YEARS
THEREALDEAL TOPNYCANDBAYAREABROKERAGES
REALTRENDS
OURAGENTSARE2XASPRODUCTIVE ASTHEAVERAGEAGENT
INC.5000
ONEOFTHEFASTEST-GROWING PRIVATECOMPANIESFOR7YEARS
The Good Kind of Traffic
THEAGENCYRE.COM
THEAGENCYJOURNALdelivers intentionallycraftedcontenttoourmore than1.2millionannualwebsitereaders, coveringtheworld’shottestproperties, lifestyleanddesigntrends,interviews withtastemakers,andsomuchmore.
1.2MILLIONWEBSITEVISITORS
THEAGENCYEDITdeliverscurated contentdirecttotheinboxesofone millionhighlyengagedweekly newslettersubscribers.
1MILLIONWEEKLYNEWSLETTER SUBSCRIBERS
Ourdedicatedsocialmediastrategistsstudytrendsandalgorithmstoenhance contentperformanceanddriveourdigitalstrategy.Ouragentsleveragethat strategytopromotetheirpropertiesandengagewithbuyersworldwide.Our corporateaccountsarefollowedbyverified,high-profileclienteleincludingCsuiteexecs,athletes,celebritiesandinfluencers.
OURFOLLOWING
One of the World’s Most-Followed Residential Brokerage on Social Media Social media has evolved into a driving force of global real estate sales.
845K+ 10M+
INSTAGRAMFOLLOWERSACROSSACCOUNTS
The Agency Magazine
Designedanddirectedbyourin-housecreativeand publicrelationsteam,TheAgencyMagazineisour inspiredperspectiveonlifeandluxury,showcasing ourpropertiestoaglobalaudience.
Print Distribution
Inadditiontobeingmaileddirectlyorhand-deliveredtoourclientsandalistof Ultra-High-Net-Worth(UHNW)individuals,thepieceisondisplayinanddistributed fromTheAgency’s140+officesintheworld’smostaffluentmarkets.
Private
Jet Distribution
ThisexclusivepublicationiscarriedintheprivateplanesofHeraFlight,arenowned leaderinprivateaircraftcharterservices.
Digital Distribution
FeaturedonthehomepageofTheAgency’swebsite(TheAgencyRE.com),whichhas anaverageof1.2Mvisitorsperyear andgrowing.Itisalsodirectlyemailedtoa highlytargetedlistofTheAgencyclienteleandfeaturedinourweeklynewsletters, whichreachanaffluentaudienceof1M+subscribers.
Social Media
Thedigitaleditionisheavilypromotedonsocialmedia,whereTheAgencyis oneoftheworld’smost-followedresidentialbrokerages,with500K+ Instagramfollowers.
Activation & Experiential
TheAgencypartnersandhostsnumerousVIPagentandclientevents throughouttheyearwhereourmagazineisondisplayandsharedwith guests.PasteventshaveincludedtheHamptonClassic,TheAgency’sGlobal Forum,F1VIPactivations,TheRealDealshowcase,andmore.It’shanddeliveredtoclientsbyouragents,whoareamongthetop-producingreal estateprofessionalsintheworld.Eachissueisplacedwithinourofficesand officestorefrontsinsomeoftheworld’smostaffluentdestinations.
02 STRATEGY
BRANDING&MARKETING
The Agency excels in the art of marketing and branding luxury real estate, having successfully positioned some of the world’s most exceptional homes and estates.
WETAILORMARKETINGSTRATEGIESANDBRANDINGCAMPAIGNSTOSHOWCASEEACHLUXURY HOME’SDISTINCTIVECHARACTER,FEATURES,ANDLIFESTYLE.
Ourin-housedesign,content,andbrandstrategyteamsleadwithintentional,effectivemarketing, providingexpertguidanceandaseamlessworkflowthatdeliversbest-in-classcampaignstoattract buyers.Wecreateafullsuiteofcustom-brandedmaterialsandtangibletouchpointsthatleavea lastingimpressionandelevateeverylisting.
GLOBAL
Digital Marketing and Retargeting
Targeted. Thoughtful. Strategic.
Email Outreach
Weproactivelyreachbuyers,usingtechnologyanddata-driveninsights toidentifyandengagequalifiedprospectsattherighttime.
Print Assets
Ourin-housecreativeteamcaptureseachproperty’sessenceanddelivers compellingprintcampaignsthatreachtherightbuyers,whetherthrough directmail,advertising,orneighborhoodoutreach.
Social Strategy
Weamplifyyourproperty’sexposurethroughTheAgency’sregionaland partnersocialchannels,usingreal-timedataandindustrybestpracticesto showcaseyourhomeeffectively.
Local Outreach
Wehosttargetedcommunityeventstoengagelocalresidentsand prospectivebuyers,showcasingyourhome’suniquecharmand value
The Luxury Listing Lifecycle
SAYGOODBYETOTHEONE-SIZE-FITS-ALLMARKETINGSTANDARD.
Property Preparations
Weelevateeveryaspectofyourhome’spresentation refinedstaging,strategicupdates,andcuratedexterior enhancements tomaximizevalueandattractbuyers.
Recommendstrategicrenovationsandrefinements toenhancevalueandappeal
Curateelegantstaging
Adviseonlandscapingandexteriorimprovements
Connectyouwithtrustedserviceprovidersfor seamlessexecution
Branding & Marketing
Wecraftsophisticated,multi-channelmarketingstrategies designedtopositionyourpropertyformaximumvisibility.
Promotepropertiesviaorganicsocialmediaonourown andpartneraccounts
Runpaidsocialmediacampaigns,GooglePPCads,and videoadvertisingtargetedtokeygeographicareas
Conductemailoutreachtoreverseprospectlists, interestedbuyers,relocationspecialists,andbrokersin otherregions
Executeprecisiondirectmailcampaignstocarefully curatedaudiences
02 Content Creation
Wecreatevisuallycompellingcontentthatcapturesyour home’sbeautyandlifestyle,ensuringitstandsoutinevery listingandmarketingchannel.
Showcaseinteriorsandexteriorwithprofessional photographytohighlightspaceandlight
Highlightyourhome’suniquecharacterwithtwilightand seasonalexteriorshoots
Producecinematicpropertyhighlightvideosandlifestyle contenttotellyourhome’sstory
04 PR & Event Activation
OurteamexcelsatgeneratingbuzzthroughcuratedPRand eventstrategiesthatelevateyourpropertyandgenerate meaningfulengagementwithhigh-intentbuyersandindustry influencers.
Conducttargetedoutreachtolocalandnational publicationstosecurepresscoverageandhighlightyour property’suniquestory
Planbespoke,invite-onlyeventsdesignedtoattract discerningbuyersandbrokerswithcreativeevent themesandpartnerships
03 RECENTSALES&SUCCESS
Positionedtheestateasanationallyrelevant luxuryofferingthroughafullyintegrated,multichannelcampaignwithhigh-visibilityPRand compellingvisualstorytelling
Engagedqualifiedbuyersthroughanexclusive, invite-onlyFerraritestdriveeventhostedby FerarriofNorthAmericaandinvitedtop1%of buyersinthemidwestforthemeetup Our Approach
Producedafullsuiteoforiginalmarketingassets includingthreecinematicshortvideos showcasingthelifestyleofthehome
Amplifiedreachthroughpaidvideoadvertising andsocialcollaborationstoreachhigh-net-worth audiencesglobally
SecuredpremiumprintplacementsinThe AgencyMagazine,Currents,Crain’sCleveland Business,andChagrinValleyTimes
Expandednicheexposurethroughapaidfeature onCircaOldHouses,reachingdesign-driven luxurybuyers
Generatednationalvisibilitythroughearned mediaplacementsinCrain’s,RobbReport,Dwell, andtheNewYorkPost Targeted Exposure
$5,325,000
MAXIMUMEXPOSURE|QUALIFIEDDEMAND
Our Approach
Positionedtheestateasanelitelifestyle compoundwithengagingphotoandvideo content
Drovebuyerdemandthroughstrategicmedia placements,digitaladvertisingandstrategic socialpartnerships
Content & Storytelling
Producedafullsuiteoforiginalmarketingassets includinga6-partvideoseriesdemonstratingthe romantichistoryandendlesspotentialofthe home
Amplifiedreachthroughpaidvideoadvertising andsocialcollaborationstoreachhigh-net-worth audiencesglobally
Social Partnerships SOLD | $4,000,000
Targeted Exposure
Securedlocalmediaplacementsin Cleveland.com,Crain’sClevelandBusinessand ChagrinValleyTimes
Expandednicheexposurethroughapaidfeature onCircaOldHouses,reachingdesign-driven luxurybuyers
Generatednationalvisibilitythroughearned mediaplacementsinPriceyPadsandDwell
NICHE MEDIA Placements 3
Previouslylistedfourtimeswithoutasale Requiredarefinedrepositioningandbroader equestrianreach The Challenge
Our Approach
Astrategicrelaunchdesignedtoelevatebothvisibility andperception.
Reframedthepropertyaroundtheequestrianlifestyle Identifiedandtargetedanationalluxuryequestrian buyerpool
Content & Storytelling
Producedafullsuiteoforiginalmarketingassets Cinematicvideoshootfeaturingaworld-renowned dressagerider
Lifestyle-forwardstorytellingthatestablished credibilityandaspiration
Targeted Exposure
Launchedadata-drivendigitaladvertisingcampaign Securedplacementsin: EquestrianLiving HorseProperties.net Selectlocalnewsoutlets
Positionedtheestatedirectlyinfrontofqualified buyers
Equestrian 2 SOLD | $3,550,000
& STYLING
Editorial IMAGERY
3
Celebrity Driven PRESS
2 Community EXPOSURE
4
STRATEGICREBRAND|PR&EVENTACTIVATION
Our Approach
Astrategicrelaunchdesignedtoelevate bothvisibilityandperception. Strategycenteredonhigh-visibilityPR andstorytelling
Leveragedtheproperty’scelebrityand lifestylehistorytosecureviralnews coverage
Content & Storytelling
Producedafullsuiteof marketingassets Cinematicvideoshootshowcasingthe lifestyleofthehome
Targeted Exposure
Hostedaneighborhoodbasketballwatch partywithafoodtrucktoactivatelocalbuzz
Earnedplacementsacrossmajormedia outlets,dramaticallyexpandingreach beyondMLS
Transformedthelistingintoacommunity andculturalmoment
SOLD | $2,400,000
LIFESTYLE REELS &
BTS Content 2
PREMIUM
Our Approach
PositionedthepropertyasNortheastOhio’s premierluxuryequestrianestatethrougha cohesive,multi-channelcampaignanchored bycinematicvideo
Executedstrategicpre-launchplanningto alignpricing,presentation,andmarketing timing
Producedafullsuiteoforiginal,lifestyledrivenmarketingassets
ACHIEVEDQUICKRESULTSTHROUGH STRATEGICLAUNCHPLAN SOLD | $2,000,000
Builtanticipationwithbehind-the-scenes contentaheadoftheMLSlaunch
Leveragedsocialmediatogenerateearly momentumandawareness
Drovestrongshowingactivityandbuyer interestwithinthefirstweekonmarket
Securedmultipleshowingswithindaysof launchandanacceptedofferinjustseven days
Community Event ACTIVATION
Strategic Marketing Approach
Executedarobustsocialmediastrategy acrossorganicandpaidchannelsto maximizeexposure
Producedelevatedlifestylecontent highlightingthehome’sdesign,flow,and livability
ductions Viral VI D O 3 4 2
Implementedtargetedlocaloutreachto agents,neighbors,andqualifiedbuyers
Builtmomentumaheadofpeakshowing windowsthroughconsistent,strategic digitalexposure
Convertedeventengagementinto qualifiedbuyerinterest Experiential I
Hostedacurated,market-differentiating openhouseexperience
Incorporatedexperientialactivationsto elevateengagementandmemorability
Drovestrongtraffic,extendeddwell time,andfollow-upshowings
SOLD | $1,300,000
The Agency Sales
ADDRESS
RoseHill
12725LakeshoreShoreBoulevard
Edgewater
9391HobartRoad
2554YellowCreekRoad
Streetsboro
4081DerrwoodDrive
3215CrabtreeLane
11945LadueTrail
36205MilesRoad
30AddisonLane
4320LanderRoad
735Hardwick
970TopofTheHillRoad
3377GallowayDrive
32570HiramTrail
695ClubDrive
575HardwickDrive
22700LakeRoad#201
3581RobertBurnsDrive
6752RivercrestDrive
16970AuburnRoad
3454SkyeRidgeDrive
7232CastlePineDrive
375GlengarryDrive
2239FirestoneTrace
915CreekViewAurora
17421RamblingCreekTrail
2917NorthParkBoulevard
3797StewartCourt
NEIGHBORHOOD
HuntingValley
Brahtenhal
Cleveland
WaiteHill
Akron
Richfield
Bath
HuntingValley
ChagrinFalls
MorelandHills
ChagrinFalls
Orange
Aurora
Bath
Richfield
MorelandHills
Aurora
Aurora
RockyRiver
Richfield
Brecksville
Auburn
Richfield
Solon
Akron
Akron
Aurora
ChagrinFalls
ClevelandHeights
$5,395,000
$5,325,000
$5,000,000
$4,000,000
$3,900,000
$3,790,000
$3,550,000
$3,250,000
$3,200,000
$2,851,000
$2,851,000
$2,650,000
$2,500,000
$2,500,000
$2,400000
$1,965,000
$1,935,000
$1,875,000
$1,825,000
$1,750,000 $1,650,000
$1,575,000
$1,525,000 $1,350,000 $1,325,000 $1,300,000 $1,290,000 $1,275,000 $1,100,000 $972,5000
MOUNTAIN VIEW
Information available on request.
MORELANDHILLS,OHIO
WILLOUGHBY,OHIO PLAYMORE
Information available on request.
MEETTHETEAM
ABOUT David Ayers
MANAGINGPARTNER
917.519.0622|DAVID.AYERS@THEAGENCYRE.COM
WithmorethanadecadeofexperienceasatopbrokerinManhattan,David Ayershassoldmorethanhalfabilliondollarsinrealestate.Today,David leadsTheAgencyCleveland,andhisclientsandteambenefitfromDavid’s nuanced market knowledge, negotiating abilities and extensive luxury connections throughout Northeast Ohio and beyond. Born and raised in Columbus,DavidisagraduateofNorthwesternUniversity.Todate,hehas worked with some of the biggest names and leaders in the technology, entertainment, medical and financial industries, closing property deals pricedwellintotheeightfigures.Davidexpertlyanalyzesmarketdataandis passionateaboutguidinghisclientsthroughdecisionstohelpthembuilda strong,diverserealestateportfolio.Priortolaunchinghisrealestatecareer, DavidwasaBroadwayactorandstarredinmultipleshows.Armedwithhis entertainment and educational background, David continually employs the mostinnovativeandcreativedigitalstrategiestomarkethispropertiesonan international level. He is also backed by The Agency’s vast global team, which connects him to potential buyers throughout the U.S., Canada, the Caribbean, Mexico and Europe. “Everything I’ve done in my life has been leadingtothischapter,righthereinCleveland,”saysDavid.“It’ssoexciting toapplyallthatI’velearnedandallmyexperiencestothismarket.”
Luxury Expertise
Data-Driven Strategy
Personalized Guidance
Zawitz
MANAGINGPARTNER
440.567.7068|NICK.ZAWITZ@THEAGENCYRE.COM
ManagingPartnerofTheAgencyCleveland,Nickisanaward-winningreal estate professional who specializes in serving buyers, sellers and investors throughout the region, from Portage, Geauga and Summit to CuyahogaCounties.Rankedinthetop5%ofrealestateagentsnationally, Nickisanhonestandstraightforwardguidetohisclients,andisknown forhisskillfulabilitytopriceapropertytosellsmoothlyandefficiently.A natural people person and entrepreneur, Nick got his start selling cars just after high school and later started his own promotional product company. Raised in Solon, Ohio, Nick attended Solon High School and Community College where he studied marketing and finance. “I’ve built solidrelationshipswithlocalvendorsineveryspeciality,andlovebeing abletoconnectmyclientswiththebestcontractors,lendersandmore,” says Nick. As a resident of the Cleveland area for over 30 years, Nick possesses a unique, in-depth awareness of the region and is actively involvedinthecommunitythroughvolunteerwork.Whenheisn’thelping clients, Nick enjoys traveling and spending time with his family-often servingascoachforhissons’footballteamsanddaughter’ssoccerteam. NickisalsotheTreasureroftheAuroraYouthFootballAssociation.
Trusted Local Expertise
Comprehensive Support Network
Client-Focused Guidance
AMESSAGEFROMOURLEADERS
T
o us, real estate isn’t just business. It’s personal.
We can talk about the market conditions, the statistics and the technology all day. And yes, we have that down to a scien
Whenitcomesdowntoit,realestateisandalwayswillbeaverypersonalexperience.Eachpropertytellsastory.Areal estateagent’sjobistobringthatstorytolife.Tofindthebuyerreadytocraftthenextchapter.
Realestateisaboutpeopleservingpeople.Thatconnectionshouldneverdisappear andyoucancounton TheAgencytokeepthatconnectiongoingstrong.Youwouldn’topenyourfrontdoortojustanyone, wouldyou?Neitherwouldwe.
Welcome to The Agency. Make yourself at home.
David Ayers
David Ayers
MANAGINGPARTNER
Nick Zawitz
Nick Zawitz
MANAGINGPARTNER