2027 EXHIBITOR & SPONSORSHIP PROSPECTUS
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TABLE OF CONTENTS 03 | About TMEA
08 | Mobile App & Upgrades
04 | Exhibit Show Details
10 | Sponsorship Opportunities
05 | Applying to Exhibit
13 | Sponsorship Benefit Tiers
06 | Exhibitor Information & Services
14 | Contact Information
07 | College Fair & College Night
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ABOUT TMEA Since 1920, the Texas Music Educators Association (TMEA) has worked to ensure excellence in music education for all Texas students. TMEA is a nonprofit professional association with 20,400 members, including over 14,100 school music educators who belong to one of five TMEA Divisions: Band, Orchestra, Vocal, Elementary, and College. Texas Music Educators Association (TMEA) On behalf of its members and Texas students, TMEA monitors the actions of state decision-making bodies on issues affecting fine arts instruction in Texas and champions the inclusion of high-quality fine arts education at every level for all students. In addition to many member benefits, TMEA offers professional development for its members through online courses and its annual Clinic/Convention that hosts over 30,000 attendees. TMEA supports students' musical development through various auditions and invitational opportunities, fostering their growth and talent. The association also supports the future of music education by offering scholarships to music education majors and sponsoring the Texas Future Music Educators. This initiative helps high school students interested in careers in music education learn more about what to expect in their college education and future careers. TMEA Clinic/Convention Each year, around 30,000 attendees gather in San Antonio, TX for the TMEA Clinic/Convention, making it one of the largest music education events in the nation. This vibrant gathering brings together music educators, students, families, visitors, and exhibitors for an unparalleled experience of professional development, performances, and networking. TMEA Exhibit Show Held at the Henry B. González Convention Center in San Antonio, TX, the annual TMEA Clinic/Convention Exhibit Show features over 1,500 booths and 600 exhibiting companies. Make immediate onsite sales, build lasting customer relationships, and boost your brand’s exposure.
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TMEA Clinic/Convention Our 30,000+ attendees include:
10,000+ Active Music Educators 3,900+ College Music Students 1,800+ All-State Performers 1,000+ Future Music Educators 5,700+ Family Members & Visitors
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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EXHIBIT SHOW DETAILS Exhibit Show Venue Henry B. González Convention Center 900 E Market St San Antonio, TX 78205 Exhibit Halls 1-4
Exhibit Show Dates & Times Move-In Registration
Tues, Feb 9: 9 AM-5 PM (large booth blocks only) Weds, Feb 10: 8 AM-6 PM Thurs, Feb 11: 7:30-9:30 AM Weds, Feb 10: 8 AM-6 PM Thurs, Feb 11: 7:30 AM-5 PM Fri, Feb 12: 7:30 AM-6 PM Sat, Feb 13: 7:30 AM-1 PM
Exhibits Open Thurs, Feb 11: 9 AM-5 PM Fri, Feb 12: 9 AM-6 PM Sat, Feb 13: 9 AM-1 PM
Move-Out
Sat, Feb 13: 1-6 PM
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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APPLYING TO EXHIBIT
2027 Exhibit Booth Options and Pricing 10×10 Inline Booth.........................................$800 10×10 Corner Booth......................................$900 10×20 Booth (2 Corners).........................$1,800 10×30 Booth (2 Corners/1 Inline)........$2,600 10×40 Booth (2 Corners/2 Inline).......$3,400 10×50 Booth (2 Corners/3 Inline).......$4,200 20×20 Booth................................................$3,600 20×30 Booth................................................$5,200 20×40 Booth................................................$6,800 20×50 Booth................................................$8,400 20×60 Booth..............................................$10,000 20×70 Booth...............................................$11,600 30×30 Booth................................................$7,600 30×40 Booth..............................................$10,000 30×50 Booth..............................................$12,400 30×60 Booth..............................................$14,800 40×40 Booth..............................................$13,200 40×50 Booth..............................................$16,400
Important Dates & Deadlines August 2026 August 4: Exhibit applications open, 50% deposit due with application August 4: Exclusive access to housing begins (requires exhibit application) August 12: Priority points begin to decline by one point each day
September 2026 September 1: Priority point deadline for sponsorship purchases September 11: Priority point deadline for early contract submission September 24: Exclusive access to housing ends
October 2026 October 1: Exhibitor app portal opens October 1: Booth assignments begin on a rolling basis
December 2026 December 1: Full payment is due with applications submitted after this date Early December: Freeman service kit available December 31: All exhibit booth payments are due in full
For a complete list of important dates & deadlines visit tmea.org/exhibit/info/action-items
To exhibit at the TMEA Clinic/Convention, your organization must hold a current Sustaining ($75) or Institutional ($55) Membership. Every booth includes complimentary services to support your presence at the TMEA Clinic/Convention: 8′ back drape and 3′ side drape, one undraped table with two chairs per 100 sq. ft., and a company ID sign (except islands). Exhibitors also receive three badges per 10′×10′ booth, 24-hour perimeter security, and listings in the convention program and mobile app. Plus, you’ll have access to the official show logo for approved promotional use.
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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EXHIBITOR INFORMATION & SERVICES Exhibitor Service Kit The exhibitor service kit is provided by Freeman Decorating and includes information about ordering the following: shipping, furniture, booth accessories, drayage rates, utility specifications and charges, carpet rental and cleaning, signs, audio/visual equipment, and computer rental, including order forms and rate schedules.
Internet Access SmartCity Networks offers internet services. The ‘Exhibitor Internet’ will be the only available network in the exhibit halls.
Catering Services RK Culinary Group is the recommended caterer for the TMEA Exhibit Show, including ice, water, beverages, cookies, and more.
Liability Insurance Liability insurance is required for all exhibitors. Rainprotection Insurance offers an exhibitor insurance program providing general liability coverage.
RULES AND REGULATIONS
Exhibitors must adhere to all exhibit rules. Visit tmea.org/exhibit/rules-regulations/ for more information.
Exhibitor Badges Three complimentary badges are included with each 10'x10' booth. Additional exhibitor badges are available for purchase in advance or onsite for $30 each.
Exhibitor Mobile App TMEA offers all contracted exhibitors complimentary access to the Swapcard mobile app portal, where you can enhance your booth profile page, including adding videos, images, and documents. Access to the exhibitor portal begins in October. Additional upgrades are available for purchase.
Lead Capture Lead capture is built into the convention app (Ultimate exhibitor app upgrade required). Scan badges, add notes, rate leads, and export instantly—no extra hardware needed. Powered by Swapcard.
Housing
Priority Point System Assignment will be made according to the exhibitor’s priority points, based on the following four factors: Years Exhibiting: 1 point for each year your entity has exhibited. Number of Booths Requested: 5 points for each booth (10'×10') you request for the upcoming convention. Contract Submission Date: 30 points for submitting your contract on or before August 11. Beginning August 12, points earned decrease by one per day (e.g., on August 12, earn 29 points).
Exhibitor housing opens August 4. A link to the TMEA official housing reservation site is included in your Sustaining or Institutional Membership purchase confirmation email. Exclusive early access ends September 24.
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
Sponsorship: 1 point for every $250 spent on Sponsorships by September 1. 6
COLLEGE FAIR & COLLEGE NIGHT
Colleges and universities exhibit with TMEA to connect with top Texas music students, highlight programs, and build lasting relationships with students and their families. 1,800+ All-State Musicians 1,000+ Future Music Educators 3,900+ College Music Students
3-Day College Fair ($750) By exhibiting for the full three days of College Fair, including College Night, your institution will enjoy maximum exposure and the chance to form meaningful relationships at one of the nation’s largest music education gatherings.
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3-Hour College Night ($300) This energetic, three-hour event on Friday night only allows your institution to connect with top music students quickly and effectively, engaging future applicants and encouraging them to explore your school’s music offerings.
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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MOBILE APP UPGRADE PACKAGES Basic App Access (Free for all exhibitors)
Advanced App Upgrade ($150)
Ultimate App Upgrade ($400)
Essential exhibitor features included with all exhibit booths.
BOOTH ENGAGEMENT & LEAD INSIGHTS Includes everything in Basic, plus:
ONSITE LEAD CAPTURE AND QUALIFICATION Includes everything in Advanced, plus
Share timely posts in a newsfeed that reach attendees directly in an exclusive newsfeed within the app.
Use the convention mobile app to quickly scan attendee badges and collect contact information in real time. All booth personnel with exhibitor badges can use this feature, making it easy for your entire team to capture and share leads seamlessly.
✓ Exhibitor Profile Page
✓ Booth Broadcast Channel
✓ Exhibitor Center
✓ Add Spotlight Items
Update your profile page with your logo, description, social media links, and a header image.
Maintain your profile page and inapp virtual booth to expand your reach.
✓ Upload Documents & Links Add downloadable promotional materials to your exhibitor listing.
✓ Booth On Exhibitor Map
All booths will be displayed on an interactive map within the app and link back to your exhibitor profile.
Promote products, services, programs, or anything else you offer in a dedicated Spotlight section attendees can browse and bookmark.
✓ Exhibitor Meetings
Receive and manage meeting requests from attendees.
✓ Online Interaction Report
Review details and summaries of attendees who interacted with your booth through the app.
✓ Badge Scans for Lead Capture
✓ Lead Qualification
Qualify leads by custom criteria to help prioritize follow-ups.
✓ Booth Map Logo
Your logo overlaid on your booth location on the exhibitor map.
PURCHASE APP UPGRADE
✓ Exhibitor Live Chat
Chat with virtual booth visitors in real time.
PURCHASE APP UPGRADE Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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MOBILE APP UPGRADE PACKAGE COMPARISON Exhibitor Mobile App Services
Basic (FREE)
Advanced ($150)
Ultimate ($400)
Update Your Virtual Booth in the App
Update your profile with company description, social media links, and a custom header image to expand your reach and draw attendees to your booth.
Upload Documents & Links to Your Booth Page
Share brochures, flyers, catalogs, and other key materials directly on your profile, making it easy for attendees to access essential information about your offerings before, during, and after the event.
+ video header
Up to 2 documents or links
Add Items to the Exhibitor Spotlight
Promote your products, services, degree programs, or other offerings to attendees in a dedicated Spotlight section within the app and on your Virtual Booth page. Attendees can browse and bookmark items that interest them.
Up to 4 documents or links
Up to 6 documents or links
Add up to 6 Items
Add up to 12 Items
Send Booth Broadcast Posts
Share timely text and image posts to a newsfeed that attendees can browse in the app, offering a direct way to promote flash offers, giveaways, or anything happening at your booth, drawing more traffic your way throughout the show.
Schedule Meetings & Live Chat with Attendees
Receive and manage meeting requests from attendees in the Exhibitor Center. And chat with visitors via your virtual booth in real time. Make these meaningful connections even before you leave for San Antonio, TX!
Access Detailed Interaction Reports
Review details and summaries directly based on attendee interactions with your Virtual Booth in the Exhibitor Center, export them for further analysis, or sync them with your CRM.
Scan Badges and Qualify Leads
All representatives with exhibitor badges linked to your exhibitor profile can scan attendee badges in the app to capture and share leads. Add custom qualifiers to help your team prioritize follow-ups.
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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SPONSORSHIP OPPORTUNITIES
Increase exposure. Build brand recognition. Earn booth assignment priority points. Each sponsorship is uniquely designed to elevate your brand. Sponsors are recognized in the printed convention preview magazine and program, featured in our Meet the Sponsors and Convention Highlights emails to all registrants, and included in convention app listings and social media shoutouts.
Eligibility
To purchase a TMEA Convention Sponsorship, first complete an exhibit booth application. Then, add a Sponsorship to your cart before checkout, or return to your member account to purchase later.
Renewal and Availability
Previous sponsors have the first right to renew. All other sponsorships are awarded on a firstcome, first-served basis, based on the application submission date and time.
Booth Assignment Priority Points
For every $250 spent on a sponsorship, your company earns 1 priority point toward booth assignments, increasing your chances of securing your preferred booth location.
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
Purchase by September 1
To earn priority points for the upcoming convention, purchase your sponsorship by September 1. Submissions after this date will count toward the following year’s convention.
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SPONSORSHIP OPPORTUNITIES Convention Lanyards 1 Available $25,000
Put your brand front and center. As the exclusive Convention Lanyard Sponsor, your logo will appear on the lanyards worn by more than 17,000 attendees throughout the TMEA Clinic/Convention. From sessions and performances to networking and exhibit browsing, your brand will have consistent, high-visibility exposure across every corner of the event. As a functional keepsake, this exposure will continue well after the convention!
State Board Dinner 1 Available $6,000
Connect directly with TMEA leadership in an intimate, highvalue setting. As the exclusive State Board Dinner Sponsor, you’ll receive premium visibility through branded table signage, verbal recognition during the event, and in-person access with two reserved seats. This sponsorship presents a unique opportunity to establish relationships with key decisionmakers in Texas music education.
Main Lobby Columns 1 Available $15,000
Command the space where attendees connect and gather. As the Main Lobby Columns Sponsor, your brand wraps three prominent columns in one of the convention's highest-traffic areas near the North Lobby Café, keeping your name in view as attendees pass through, meet up between sessions, or head to nearby meeting rooms.
Main Lobby Activation 1 Available $6,000
Be the brand attendees see first. As the Main Lobby Activation Sponsor, you’ll have a premium 10'×20' space near the main entrance, offering an unbeatable opportunity to create a memorable and high-impact presence. Greet thousands of attendees each day with an interactive display, eye-catching installation, or custom engagement that puts your brand at the center of the convention experience from the moment they arrive.
Convention Bags 1 Available $15,000
Share your message well beyond the convention. As the exclusive Convention Bag Sponsor, your brand will be featured on 10,000 reusable bags distributed to attendees at registration, ensuring your logo is seen throughout the event and long after it concludes, reinforcing your presence at this premier gathering of music educators.
All-State Student Badges 1 Available $6,000
Align your brand with excellence. As the All-State Student Badge Sponsor, your logo will appear on badge holders worn by 1,780 of Texas’s top high school musicians throughout the TMEA Clinic/Convention. These badges not only provide continuous visibility during the event but also serve as cherished keepsakes, extending your brand’s presence long after the convention ends.
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
Interactive Welcome Wall 1 Available $12,000
Turn attendee connection into brand visibility. As the Interactive Welcome Wall Sponsor, your image anchors a branded wall in the Registration Hall where attendees place a sticker to mark their hometown or school, creating a natural gathering point and conversation starter. It's a hands-on activation that keeps your brand front and center every time someone stops to add their mark.
Charging Stations 1 Available $6,000
Give attendees a reason to stop and stay a while. As the Charging Station Sponsor, your branding appears on 4 charging stations placed in high-traffic areas throughout the convention, giving your logo repeated visibility as attendees power up between sessions.
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SPONSORSHIP OPPORTUNITIES Exhibit Hall Aisle Signs
Mobile App
3 Available $3,000
Guide the way and get noticed. As an Exhibit Hall Aisle Sign Sponsor, feature your company name and logo on aisle signs placed at key intersections throughout the bustling exhibit hall. With over 30,000 attendees navigating the space, your brand will enjoy repeated, high-visibility exposure as visitors explore.
Music Showcase 4 Available $750
Show up where the crowds gather. Music Showcases feature small and mid-sized ensembles performing throughout the convention center in high-traffic public spaces. These performances attract large, engaged audiences all day long. As a Music Showcase Sponsor, your name or logo will appear prominently on signage at each showcase location—delivering consistent visibility in some of the convention’s most vibrant areas.
4 Available $3,000
Stay top of mind before and during the convention. As a Mobile App Sponsor, your rotating ad will appear in the official TMEA convention app, with over 27,000 users, with a direct link to your booth page or external website. You’ll also receive a featured exhibitor listing at the top of the app directory and one push notification to all users.
Cash Giveaway 6 Available $750
Drive booth traffic while boosting brand recognition. As a Cash Giveaway Sponsor, your company name will be printed on 1/6 of the tickets offered to approximately 15,500 attendees at registration. One of six entry boxes will be placed near your booth—drawing participants directly to your space. Your name will also appear on the deposit box and signage announcing the winners, giving your brand visibility throughout the convention.
SPONSORSHIPS ADD UP!
All-State Programs 3 Available $1,500
Gain visibility at some of the most anticipated performances of the TMEA Clinic/Convention. As an AllState Program Sponsor, your name or logo will appear prominently on the printed programs for one division: All-State Band, Choir, or Orchestra concerts—reaching thousands of dedicated music supporters. With more than 7,000 impressions per division, these keepsake programs are treasured by attendees and families, extending your brand’s reach well beyond the final performance.
Texas Future Music Educators Keynote 1 Available $1,500
Engage directly with future music educators by sponsoring this highimpact session. As the exclusive TFME Keynote sponsor, you may distribute promotional materials to student attendees and present a 2minute video (subject to TMEA approval). This is a valuable opportunity to connect with motivated high school students exploring careers in music education. *Industry Exhibitors Only. No Institutions.
Shuttle Buses 1 Available $750
Take your message on the move. As the Shuttle Bus Sponsor, your logo will appear on shuttle buses transporting thousands of attendees between parking areas and the Convention Center, offering high-frequency exposure to both event participants and local traffic. Branding is also included on signage at pick-up and drop-off points, and you’ll have the option to provide a 2-minute video ad to play onboard during transit.
Every sponsorship you purchase counts toward your total investment level, unlocking the tiered benefits listed on the next page in addition to your sponsorship recognition.
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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SPONSORSHIP BENEFIT TIERS Sponsorship Benefits
Acknowledgement in printed convention preview magazine AND convention program
Acknowledgement in thank you post on TMEA's social channels
Inclusion in preshow “Meet the Sponsors” email to registered attendees and TMEA members (24,000+ recipients)
Inclusion in postshow “Convention Highlights” email to registered attendees (14,000+ recipients) Company logo on sponsor wall in the registration hall Company logo on show website with link to sponsor’s website through July 1 Inclusion on sponsors section in the convention app Sponsor ribbon for all booth personnel Preshow attendee contact list (2,700 impressions) Postshow attendee contact list (4,000 impressions) Sponsor logo shown in the convention app homepage footer Convention mobile app event home full-screen advertisement Recognition in slideshow presentation before general session & performances Sponsored convention app push notification Verbal recognition at clinics and the general session Logo and link to company website included in all convention news email blasts Recognition on 11 digital street kiosks promoting the convention around San Antonio, TX Recognition on digital signs and session rooms in the convention center
Diamond $25,000+
Platinum $12,000+
Gold $6,000+
Silver $3,000+
Full Page 4-Color ad
Full Page 4-Color ad
Half Page 4-Color ad
Quarter Page 4-Color ad
($2518 Value)
($2518 Value)
($2120 Value )
✓
✓
✓
Individual Post Individual Post Individual Post
✓
Image + Text Blurb
✓
✓
Image + Text Blurb
✓
✓
Linked Logo + Sentence
✓
($1910 Value)
✓
Group Post
✓
Linked Logo + Sentence
✓
Bronze $1,500+
Supporter $750+
Thank You Page
Thank You Page
✓
Group Post
✓
Linked Logo
✓
✓
Group Post
✓
Linked Logo
✓
Banner Ad
Banner Ad
Linked Logo
Linked Logo
Name Listed
Name Listed
✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓
✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓
✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓
✓ ✓ ✓ ✓ ✓ ✓ ✓
✓ ✓ ✓ ✓ ✓
✓ ✓ ✓ ✓
1-min video
30-sec video
✓ ✓ ✓ ✓ ✓
✓ ✓ ✓
Static Slide
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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CONTACT INFORMATION
Questions? Ask Zachary! Zachary Gersch TMEA Advertising & Exhibits Manager zgersch@tmea.org 512-452-0710 ext. 104 tmea.org/exhibit/
Feb 10–13, 2027 · Henry B. González Convention Center · San Antonio, TX · tmea.org/exhibit
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