Type:
Test Bank
Resource:
Excellence in Business Communication
Edition:
14th Edition
Author(s):
John V. Thill Courtland L. Bovee
Excellence in Business Communication, 14e (Thill) Appendix A Format and Layout of Business Documents 1) The quality of paper is measured by A) length and width. B) weight and cotton content. C) color and texture. D) style of letterhead and corporate logo. E) fit within the envelope. Answer: B Explanation: Generally speaking, the heavier the paper and the greater its cotton content, the greater the quality the paper has. Cotton gives paper strength and texture, and it doesn't yellow over time like pure wood pulp paper. AACSB: Written and oral communication Difficulty: Moderate Classification: Critical thinking Learning Outcome: Compose and shape business messages 2) The proper sequence for the standard parts of a letter is A) heading, date, inside address, salutation, body, complimentary close, signature block. B) date, heading, inside address, salutation, body, typewritten name, complimentary close. C) salutation, date, heading, inside address, body, complimentary close, signature block. D) inside address, heading, date, salutation, body, complimentary close, typewritten name. E) typewritten name, inside address, heading, date, salutation, body, complimentary close, handwritten name. Answer: A Explanation: This sequence is the standard arrangement. If you are using company letterhead, you can skip the heading. The use of letterhead indicates to your recipient that you are officially representing the company. AACSB: Written and oral communication Difficulty: Moderate Classification: Critical thinking Learning Outcome: Compose and shape business messages
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3) If you are unsure of whether your addressee is unknown, what is the simplest solution? A) Address the letter to someone else. B) Call the person to find out. C) Simply use the person's full name. D) Leave off the greeting. E) Send the person a memo. Answer: C Explanation: Using Mr. or Mrs. creates a variety of dilemmas for business writers, such as when a person's preferred courtesy title is unknown or when a letter is addressed to more than one person. The simplest solution is to avoid using labels entirely and to use just the person's full name–unless you know for certain how the recipient wishes to be addressed. AACSB: Written and oral communication Difficulty: Difficult Classification: Application Learning Outcome: Compose and shape business messages 4) The purpose of a subject line in a business letter is to A) specify the name of the person you want to reach. B) let recipients quickly know what the letter is about. C) include a courtesy title for the addressee. D) identify the proper department for the letter. E) leave your e-mail address for a follow-up. Answer: B Explanation: The subject line tells recipients at a glance what the letter is about. It can be placed before or after the salutation or at the top of the page if the letterhead elements aren't in the way. AACSB: Written and oral communication Difficulty: Easy Classification: Critical thinking Learning Outcome: Compose and shape business messages 5) When is an enclosure notation required in a business letter? A) All business letters require enclosure notations B) When the letter is typed by one person to express the sentiments of another person C) When the letter is sent in printed form rather than electronic form D) When the letter includes additional documents E) When copies of the letter will be sent to other people Answer: D Explanation: Enclosures include any additional documents or items that you are sending with the main letter. AACSB: Written and oral communication Difficulty: Moderate Classification: Critical thinking Learning Outcome: Compose and shape business messages
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6) The letter format in which all parts begin at the left margin is called A) block. B) modified block. C) simplified. D) mixed. E) right justified. Answer: A Explanation: In block format, everything is aligned at the left margin, and paragraphs are separated by one blank line or a near equivalent amount of space. AACSB: Written and oral communication Difficulty: Difficult Classification: Critical thinking Learning Outcome: Compose and shape business messages 7) If you are sending a letter to someone in another country, how should you write the name of the destination country? A) In the native spelling B) In capital letters C) By hand D) In abbreviated form E) As an acronym Answer: B Explanation: When you're sending mail from the United States, be sure that the name of the destination country appears on the last line of the address in capital letters. AACSB: Written and oral communication Difficulty: Difficult Classification: Application Learning Outcome: Compose and shape business messages 8) The top of a memo usually includes headings for A) to, from, date, subject. B) department, date, subject. C) attention, to, from, date. D) subject, to, date. E) recipient's name and the name of those being copied. Answer: A Explanation: In a written memo, the TO supplies the recipient's address, the FROM is the sender's address, and the SUBJECT functions like the subject line of an email. AACSB: Written and oral communication Difficulty: Easy Classification: Critical thinking Learning Outcome: Compose and shape business messages
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9) In memos, a courtesy title A) should always be used. B) is never appropriate. C) is required if you are discussing confidential matters. D) should be used only if you would use one in a face-to-face encounter with the reader. E) is required if the person is a peer. Answer: D Explanation: As a rule, if you use a courtesy title when you say hello to the person in the hallway, use the same title in a memo. AACSB: Written and oral communication Difficulty: Moderate Classification: Critical thinking Learning Outcome: Compose and shape business messages 10) When preparing a formal report that will be bound, which margins should be used? A) Uniform 2-inch margin on all sides B) 2-inch margin at the top and bottom and a 1-inch margin on the sides C) 1-inch margin as a starting point with an extra half-inch for stapling or binding D) Uniform 1 1/2-inch margin on all sides E) 2-inch margin on each side and a 1 1/2-inch margin at the top and bottom Answer: C Explanation: One-inch margins on all sides is a good starting point for most reports, but all four margins can be adjusted to accommodate various elements such as binding. AACSB: Written and oral communication Difficulty: Difficult Classification: Application Learning Outcome: Compose and shape business messages 11) Letterhead stationery commonly includes the company's URL. Answer: TRUE Explanation: Letterhead includes all identifiers of a company, including its name, address, telephone and fax numbers, website URL, general email address, and social media URLs. AACSB: Written and oral communication Difficulty: Easy Classification: Critical thinking Learning Outcome: Compose and shape business messages 12) When writing the salutation in a business letter, if you don't know the person's preferred form of address, you will just have to take your best guess at it. Answer: FALSE Explanation: Courtesy titles presents a challenge when you don't know a person's preferences or you are writing to multiple people. If you don't know the person's preferred form of address, don't guess or assume. AACSB: Written and oral communication Difficulty: Difficult Classification: Application Learning Outcome: Compose and shape business messages 4 .