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Business Essentials, 10E Ronald J Ebert Solution Manuals

Page 1

Type:

Solution Manual

Resource:

Business Essentials

Edition:

10th Edition

Author(s):

Ronald J. Ebert Ricky W. Griffin


INTRODUCTION TO BUSINESS BUSG 1301 SYLLABUS

COURSE DESCRIPTION The course introduces the student to the contemporary business world, the business of managing, people in organizations, the principles of marketing, managing information, and financial issues. INSTRUCTOR INFORMATION Professor: Phone: E-mail: Office Hours: TBA TEXTBOOK INFORMATION: Ebert and Griffin. Business Essentials 10e, Prentice Hall, 2015 SEMESTER/LOCATION/TIME Spring College Campus: M and W, 11:30 AM to 1:00 PM 16 Weeks: January 17 to May 14, 201X CRN 30792 CREDIT: 3 SEMESTER HOURS PREREQUISITES None COURSE GOALS The primary objective is to give the student an understanding of basic business principles. Global business, entrepreneurship, management, marketing, information technology, and financial management will be discussed. Another purpose of this course is to provide an opportunity for the student to learn first-hand about a business through the interview process.

..

1


COURSE CONTENT STUDENT LEARNING OUTCOMES Upon completion of this course, the student should be able to: 1. 2. 3. 4. 5. 6.

Discuss how businesses achieve success by demonstrating ethical behavior. Explain the strategies for business success in the relationship era. Demonstrate the use of empowerment in management. Describe the elements of customer-driven marketing. Demonstrate the use of technology in business. Discuss the basic elements of financial management and investing.

STATEMENT OF FOUNDATION SKILLS AND WORKPLACE COMPETENCIES (SCANS SKILLS) XYZ College/University is committed to preparing every student with the knowledge and skills needed to succeed in today’s dynamic work environment. Toward this end, the following foundation skills and workplace competencies have been designed into the curriculum for this course: Foundation Skills • Demonstrates Basic Skills—Reading (F1), Writing (F2), Arithmetic (F3), Mathematics (F3), Listening (F4), Speaking (F5) • Demonstrates Thinking Skills—Creative (F6), Decision making (F7), Problem solving (F8), Seeing things through the mind’s eye (F9), Knowing how to learn (F10), Reasoning (F11) • Exhibits Personal Qualities—Responsibility (F12), Self-esteem (F13), Social (F14), Self-management (F15), Integrity/Honesty (F16), Workplace Competencies • Manages Resources—Allocates time (C1), Allocates money (C2), Allocates material and facility resources (C3), Allocates human resources (C4) • Exhibits Interpersonal Skills—Participates as team member (C5), Teaches others (C6), Serves clients/customers (C7), Exercises leadership (C8), Negotiates to arrive at decisions (C9), Works with cultural diversity (C10) • Manages Information—Acquires and evaluates (C11), Organizes and maintains (C12), Interprets and Communicates (C13), Uses computers to process (C14) • Uses Systems and Technology—Understands systems (C15), Monitors and corrects performance (C16), Improves and designs systems (C17), Selects technology(C18), Applies technology to task (C19), Maintains and troubleshoots (C20) LAB REQUIREMENTS None STUDENTS WITH DISABILITIES ADA STATEMENT ACADEMIC HONESTY

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2


SCHOLASTIC DISHONESTY (STUDENT HANDBOOK) Students are responsible for conducting themselves with honor and integrity in fulfilling course requirements. Penalties and/or disciplinary proceedings may be initiated by College System officials against a student accused of scholastic dishonesty. “Scholastic dishonesty” includes, but is not limited to, cheating on a test, plagiarism, and collusion. “Cheating” on test includes: • • • • • • •

Copying from another student’s test paper. Working collaboratively in tests, which are supposed to be submitted individually. Using materials during a test that are not authorized by the person giving the test. Collaborating with another student during a test without authority. Knowingly using, buying, selling, stealing, transporting, or soliciting in whole or in part the contents of an unadministered test. Bribing another person to obtain a test that is to be administered. Purchasing a test and submitting it.

“Plagiarism” means the appropriation of another’s work and the unacknowledged incorporation of that work in one’s own written work offered for credit. “Collusion” means the unauthorized collaboration with another person in preparing written work offered for credit. ATTENDANCE AND WITHDRAWAL POLICIES COURSE REQUIREMENTS Students will complete a group project, three essay exams, one final examination, team exercises, an online presentation, and discussion questions. GRADING POLICY The student will be evaluated as follows: Major exam 1 Major exam 2 Major exam 3 Group project Presentation (online) Final exam Homework Total

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15% 15% 15% 15% 10% 15% 15% 100%

3


Grading Scale: A = 90–100 B = 80–89 C = 70–79 D = 60 – 69 F = Below 60 A grade of “I” (incomplete) is conditional and the student receiving this grade must arrange with the instructor to complete the work for the course within six months after the end of the term. This requires a document signed by the student prior to the final exam. EXTRA CREDIT Students who are failing may speak to the instructor about extra credit, which may be assigned at the instructor’s discretion. TESTING There will be three major exams, a final, and a group project/presentation. The final will be comprehensive. There will be many small online activities which will make up the equivalent of one exam grade and will also be counted as participation. In addition, there may be several unannounced quizzes during the semester if students come to class unprepared. Tests are not accepted late. MAKE-UP POLICY It is expected that assignments, including the term project, will be completed on time. Late work will NOT be accepted. Projects must be e-mailed to the professor within the time frame and online tests will be removed from the course platform after the listed date. Students should coordinate with the instructor should the student miss a major component of the grade. PROJECT, ASSIGNMENTS, PORTFOLIO, AND PRESENTATION PERFORMANCE OBJECTIVES Given the specifications for a semester project, the guidelines for a class presentation, in-class team exercises, class assignments, class reports, quizzes and exams, and exercises should be typed. Projects are not accepted late.

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Week 1

2

3

4

Date

Lecture topic and selected In-Class Exercises Course introduction and overview The U.S. Business Environment What do you know about business? Scanning the environment Comparing economic systems VIDEO: BancFirst: Economics & Banking

Chapter

Understanding Business Ethics and Social Responsibility What’s ethical in business? Ethical judgment making Can ethics be taught? VIDEO: Jones Soda

2

Entrepreneurship, New Ventures, and Business Ownership The role of small business The wide world of risk Entrepreneurship and the growth of business VIDEO: Wild Planet

3

Understanding the Global Context of Business Shoes in the global marketplace Assessing your own culture VIDEO: Mini

4

1

Business Plan Part 1

4

5

Managing the Business The management process Sam Adams makes headway How do your goals stack up? VIDEO: Pizza Hut

5

Organizing the Business Organizational structure Centralization versus decentralization Making the grade VIDEO: MyGym

6

..

5


Week

Date

Topic

Chapt er

TEST 1 Chapters 1–6 Operations Management and Quality for Producing Goods and Services Are you getting what you paid for? Do you really have to be on time for that meeting in Cairo? VIDEO: Method

7

Business Plan Part 2 6

7

Employee Behavior and Motivation Balancing inducements and contributions What are you looking for in a job? Motivation in global firms VIDEO: Whole Foods

8

Leadership and Decision Making Are you a leader or a manager? Transformational vs. transactional Was Steve Jobs a charismatic leader? VIDEO: Southwest Airlines

9

Human Resource Management and Labor Relations Writing a job description Working with friends What motivates employees? VIDEO: Patagonia

10

Business Plan Part 3 8

9

Marketing Processes and Consumer Behavior Assessing the marketing environment Data mining Social networking and job seeking VIDEO: DC Shoes

11

Developing and Pricing Products Why do they charge more? Getting a stimulus boost with pricing and promotion VIDEO: Joby

12

..

6


Distributing and Promoting Products What’s the best way to reach them?

13

TEST 2: Chapters 7–11 Business Plan Part 4 Information Technology (IT) for Business IT devices LaidOffCamp Is that ethical? VIDEO: Zip Car 10

The Role of Accountants and Accounting Information Do you use accounting? Interpreting financial statements Annual reports VIDEO: POPS Diner

13

15

Business Plan Part 5 11

12

Understanding Money and the Role of Banking How much would that be in, say, chocolate bars? Your check is not in the mail Fixing the system on a national scale VIDEO: BancFirst: Financial Management

16

Managing Business Finances What should I buy? What’s wrong with a little inside scoop? Accountability goes professional VIDEO: Capital Advisors

17

TEST 3: Chapters 14–17 Business Plan Part 6 FINAL EXAM

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7


INTRODUCTION TO BUSINESS BUSG 1301 SYLLABUS

COURSE DESCRIPTION The course introduces the student to the contemporary business world, the business of managing, people in organizations, the principles of marketing, managing information, and financial issues. INSTRUCTOR INFORMATION Professor: Phone: Email: Office Hours: TBA TEXTBOOK INFORMATION: Ebert and Griffin. Business Essentials 10e, Prentice Hall, 2015 SEMESTER/LOCATION/TIME Spring College Campus: M and W, 11:30 AM to 1:00 PM 16 Weeks: January 17 to May 14, 201X CRN 30792 CREDIT: 3 SEMESTER HOURS PREREQUISITES None COURSE GOALS The primary objective is to give the student an understanding of basic business principles. Global business, entrepreneurship, management, marketing, information technology, and financial management will be discussed. Another purpose of this course is to provide an opportunity for the student to learn first-hand about a business through the interview process.

..

1


COURSE CONTENT STUDENT LEARNING OUTCOMES Upon completion of this course, the student should be able to: 1. 2. 3. 4. 5. 6.

Discuss how businesses achieve success by demonstrating ethical behavior. Explain the strategies for business success in the relationship era. Demonstrate the use of empowerment in management. Describe the elements of customer-driven marketing. Demonstrate the use of technology in business. Discuss the basic elements of financial management and investing.

STATEMENT OF FOUNDATION SKILLS AND WORKPLACE COMPETENCIES (SCANS SKILLS) XYZ College/University is committed to preparing every student with the knowledge and skills needed to succeed in today’s dynamic work environment. Toward this end, the following foundation skills and workplace competencies have been designed into the curriculum for this course: Foundation Skills • Demonstrates Basic Skills—Reading (F1), Writing (F2), Arithmetic (F3), Mathematics (F3), Listening (F4), Speaking (F5) • Demonstrates Thinking Skills—Creative (F6), Decision making (F7), Problem solving (F8),Seeing things through the mind’s eye (F9), Knowing how to learn (F10), Reasoning (F11) • Exhibits Personal Qualities—Responsibility (F12), Self-esteem (F13), Social (F14), Self-management (F15), Integrity/Honesty (F16), Workplace Competencies • Manages Resources—Allocates time (C1), Allocates money (C2), Allocates material and facility resources (C3), Allocates human resources (C4) • Exhibits Interpersonal Skills—Participates as team member (C5), Teaches others (C6), Serves clients/customers (C7), Exercises leadership (C8), Negotiates to arrive at decisions (C9), Works with cultural diversity (C10) • Manages Information—Acquires and evaluates (C11), Organizes and maintains (C12), Interprets and Communicates (C13), Uses computers to process (C14) • Uses Systems and Technology—Understands systems (C15), Monitors and corrects performance (C16), Improves and designs systems (C17), Selects technology(C18), Applies technology to task (C19), Maintains and troubleshoots (C20) LAB REQUIREMENTS None STUDENTS WITH DISABILITIES ADA STATEMENT ACADEMIC HONESTY

..

2


SCHOLASTIC DISHONESTY (STUDENT HANDBOOK) Students are responsible for conducting themselves with honor and integrity in fulfilling course requirements. Penalties and/or disciplinary proceedings may be initiated by College System officials against a student accused of scholastic dishonesty. “Scholastic dishonesty” includes, but is not limited to, cheating on a test, plagiarism, and collusion. “Cheating” on test includes: • • • • • • •

Copying from another student’s test paper. Working collaboratively in tests, which are supposed to be submitted individually. Using materials during a test that are not authorized by the person giving the test. Collaborating with another student during a test without authority. Knowingly using, buying, selling, stealing, transporting, or soliciting in whole or in part the contents of an unadministered test. Bribing another person to obtain a test that is to be administered. Purchasing a test and submitting it.

“Plagiarism” means the appropriation of another’s work and the unacknowledged incorporation of that work in one’s own written work offered for credit. “Collusion” means the unauthorized collaboration with another person in preparing written work offered for credit. ATTENDANCE AND WITHDRAWAL POLICIES COURSE REQUIREMENTS Students will complete a group project, three essay exams, one final examination, team exercises, an online presentation, and discussion questions. GRADING POLICY The student will be evaluated as follows: Major exam 1 Major exam 2 Major exam 3 Group project Presentation (online) Final exam Homework Total

15% 15% 15% 15% 10% 15% 15% 100%

..

3


Grading Scale: A = 90–100 B = 80–89 C = 70–79 D = 60 – 69 F = Below 60 A grade of “I” (incomplete) is conditional and the student receiving this grade must arrange with the instructor to complete the work for the course within six months after the end of the term. This requires a document signed by the student prior to the final exam. EXTRA CREDIT Students who are failing may speak to the instructor about extra credit, which may be assigned at the instructor’s discretion. TESTING There will be three major exams, a final, and a group project/presentation. The final will be comprehensive. There will be many small online activities which will make up the equivalent of one exam grade and will also be counted as participation. In addition, there may be several unannounced quizzes during the semester if students come to class unprepared. Tests are not accepted late. MAKE-UP POLICY It is expected that assignments, including the term project, will be completed on time. Late work will NOT be accepted. Projects must be emailed to the professor within the time frame and online tests will be removed from the course platform after the listed date. Students should coordinate with the instructor should the student miss a major component of the grade. PROJECT, ASSIGNMENTS, PORTFOLIO, AND PRESENTATION PERFORMANCE OBJECTIVES Given the specifications for a semester project, the guidelines for a class presentation, inclass team exercises, class assignments, class reports, quizzes and exams, and exercises should be typed. Projects are not accepted late.

..

4


Week 1

Date

Lecture topic and selected In-Class Exercises Course introduction and overview The U.S. Business Environment For the online course, use: What do you know about business Scanning the environment Comparing economic systems VIDEO: BancFirst: Economics & Banking BizSkill: Supply and Demand and

Chapter 1

2

Understanding Business Ethics Responsibility For the online course, use: What’s ethical in business? Ethical judgment making Can ethics be taught? VIDEO: Jones Soda BizSkill: Ethics & Social Responsibility

Social

2

3

Entrepreneurship, New Ventures, and Business Ownership For the online course, use: The role of small business The wide world of risk Entrepreneurship and the growth of businesses VIDEO: Wild Planet BizSkill: Are You an Entrepreneur?; Getting Your Business Off the Ground

3

4

Understanding the Global Context of Business For the online course, use: Shoes in the global marketplace Assessing your own culture VIDEO: Mini BizSkill: Going Global

4

Business Plan Part 1 5

Managing the Business For the online course, use: The management process Sam Adams makes headway How do your goals stack up? VIDEO: Pizza Hut

5

..

5


6

BizSkill: Plan for Success Organizing the Business For the online course, use: Organizational structure Centralization versus decentralization Making the grade VIDEO: MyGym

6

TEST 1 Chapters 1–6 7

Operations Management and Quality for Producing Goods and Services For the online course, use: Are you getting what you paid for? Do you really have to be on time for that meeting in Cairo? VIDEO: Method BizSkill: Improving a Business

7

Business Plan Part 2 8

Employee Behavior and Motivation For the online course, use: Balancing inducements and contributions What are you looking for in a job? Motivation in global firms VIDEO: Whole Foods BizSkill: Team Management

8

9

Leadership and Decision Making For the online course, use: Are you a leader or a manager? Transformational vs. transactional Was Steve Jobs a charismatic leader? VIDEO: Southwest Airlines

9

10

Human Resource Management and Labor Relations For the online course, use: Writing a job description What motivates employees? Working with friends VIDEO: Patagonia BizSkill: HR Manaugement/Hiring a New Employee

10

Business Plan Part 3

..

6


11

Marketing Processes and Consumer Behavior For the online course, use: Assessing the marketing environment Data mining Social networking and job seeking VIDEO: DC Shoes BizSkill: Product Development

11

12

Developing and Pricing Products For the online course, use: Why do they charge more? Getting a stimulus boost with pricing and promotion VIDEO: Joby BizSkill: Pricing Strategies and Objectives

12

Distributing and Promoting Products For the online course, use: What’s the best way to reach them?

13

TEST 2: Chapters 7–11 13

Information Technology (IT)5for Business For the online course, use: IT devices LaidOffCamp Is that ethical? VIDEO: Zip Car BizSkill: Technology Direction

14

14

The Role of Accountants and Accounting Information For the online course, use: Do you use accounting? Interpreting financial statements Annual reports VIDEO: POPS Diner BizSkill: OBM & Financial Statements

14

Business Plan Part 5 15

Understanding Money and the Role of Banking For the online course, use: How much would that be in, say, chocolate bars? Your check is not in the mail Fixing the system on a national scale

..

16

7


VIDEO: BancFirst: Financial Management BizSkill: Adapting to the Economic Environment 16

Managing Business Finances For the online course, use: What should I buy? What’s wrong with a little inside scoop? Accountability goes professional VIDEO: Capital Advisors BizSkill: Conducting a SWOT Analysis

17

TEST 3: Chapters 14–17 Business Plan Part 6 FINAL EXAM NOTE: In an online course, frequent “checks” are particularly important. To test student comprehension of chapter material, create a test in your course management system that will pull a random block of 15 to 25 questions from the Test Bank questions for each chapter. (Only show the students their score and their submitted answers. Do not show correct answers in the feedback). Allow your students to take the quiz up to three times, and report their highest grade. This forces students to look critically through the chapter.

..

8


Chapter 1: The U.S. Business Environment

Chapter Overview Many students come to an introduction to business class not quite sure what it’s all about. The course has something for everyone, from those who have been in the business world a while to those just getting started. As the book unfolds, you’ll develop an understanding of the foundations of business and will be able to apply what you already know (or what you are starting to learn) about business to many aspects of the course. This first chapter dives right into the world of business, explaining what business is, what its main goals and functions are, and how the external environments of business affect the success and failure of any organization. The chapter also: • • • •

Describes global economic systems according to the means by which they control the factors of production. Shows how markets, demand, and supply affect resource distribution in the United States. Discusses the elements of private enterprise and the degrees of competition in the U.S. economic system. Explains the importance of the economic environment to business and identifies the factors used to evaluate the performance of an economic system.

Learning Objectives 1. Define the nature of U.S. business and identify its main goals and functions. 2. Describe the external environments of business and discuss how these environments affect the success or failure of any organization. 3. Describe the different types of global economic systems according to the means by which they control the factors of production. 4. Show how markets, demand, and supply affect resource distribution in the United States, identify the elements of private enterprise, and explain the various degrees of competition in the U.S. economic system. 5. Explain the importance of the economic environment to business and identify the factors used to evaluate the performance of an economic system.

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