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HERITAGE ISSUE 2026

Magazine sowetanlive.co.za

K A N Y ED R E

A Y A N D A G T H A B E T H E

SPRING’S COOL It

boy / It

girl

ambitha Ben-Mazwi, the cover star of our Heritage issue, is my spiritual oracle and culture therapist. On a Sunday afternoon, she turns the tables on me; our two-hour telephonic interview becomes a sacred appointment braided with divine wisdom, guiding me through the mist of uncertainty. Four days later, we have an in-person social interaction over high tea at the Birkenstock spring/summer 2026 preview. She’s the host, but she makes time to follow up on our conversation from a few days prior. “How are you doing?” she asks, to which I switch into fight-or-flight mode — offering a short, sweet, and sassy response (no more yapping). Honestly, our conversation had a healing effect and a lot stayed with me, especially how she spoke about her late grandmother, Nanziwe

THE EDITOR From

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Florence Ben-Mazwi. “She used to show me these illustrations: when they have fair skin and are angry, they turn red. When they are sick, they turn blue. But what do you do? You stay the same. I was bullied for my dark skin when I was young,” she said, on her deeply personal journey with colourism. “She instilled a strong self-image and self-esteem in me. She always made me feel that my dark skin was my secret weapon. She moulded me.” That’s the power of storytelling: it gives perspective and broadens empathy. I’m reminded of one of the most enduring quotes in cinematic history, when in Moonlight, Juan (Mahershala Ali) is giving Little (Alex R Hibbert) a pep talk: “In moonlight, Black boys look blue …” I write this exactly 10 years after the Oscar-winning film was first released in September 2016. What I wouldn’t give to experience the ecstasy of watching Moonlight for the first time again. Barry Jenkins’s harrowing character study of toxic masculinity and queer identity has become a modern cinematic classic. From the deeply intimate screenplay to the haunting lyrical score and searingly quiet performances, I could craft a thesis on the many artistic verticals that make Moonlight a masterpiece. James Laxton’s cinematography, with its vibrant colour saturation and moody deep shadows, left a lingering impression that was nothing short of visual poetry. I had never seen Black characters depicted or framed with such rich melanin gradients, a moment that felt like looking at a painting in an art museum. The actors were also well moisturised and glowing, giving the lighting extra luminous bounce. That distinct visual aesthetic, which ran parallel to street or documentary photography, awakened so much pride in me. A few weeks before Moonlight redefined cinematic history, in August 2016, Frank Ocean proved why he’s a cultural omnivore by shaping the modern soundscape with his agenda-setting, boundary-breaking, gender-fluid album Blonde. Curating this issue, I revisited Blonde on the album’s 10th anniversary, which offered a refreshing sonic outlook on Black masculinity in R&B and hip-hop. Songs like Nikes, Ivy, Nights, Solo, and Siegfried freed listeners to break the stigma of silence around mental health through tender, vulnerable dialogue about emotions. Today, the only way to sum up the legacy and heritage of Blonde and Moonlight is “progressive” and “ahead of their time”. They have aged well, serving as blueprints in modern culture. Our handpicked cover stars for the Heritage issue — Ben-Mazwi, Ayanda G Thabethe, Connie More, Wiseman Zitha, KanyeDre, Keneilwe Mothoa, and Lubabalo Mxalisa —are taking their cue from this spirit of trusting your inner voice and making art on your own terms, each in their respective industry. We look forward to catching up with them in 10 years, to unpack the legacy and heritage they’ve built. To our readers — this Heritage Month, reject the cookie-cutter approach and think outside the box in carving your own path and starting new traditions.

IMAGE STEVE TANCHEL

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The Heritage Issue 2026/09/09 14:29

Celebrating over

of Love & Legacy

SCAN TO LEARN MORE

CO T N S

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EDITOR-IN-CHIEF EMMANUEL TJIYA (smag@sowetan.co.za) CREATIVE DIRECTOR ANNA LINEVELDT FASHION DIRECTOR SHARON ARMSTRONG BEAUTY EDITOR NOKUBONGA THUSI SUBEDITOR IOLANDI POOL FASHION ASSISTANT JENNIFER KRUG DESIGN INTERN PATIENCE TSHABALALA CONTENT PRODUCERS NOMBUSO KUMALO & MASEGO SEEMELA FINAL EYE CARÉNÈ BOSHOFF SOWETAN EDITOR SIBONGAKONKE SHOBA CEO PULE MOLEBELEDI ADVERTISING ACCOUNT MANAGERS ANNE ATKINSON 0836804440 atkinsona@arena.africa ADVERTISING ACCOUNT MANAGER CAPE TOWN NADIA GOOL PEREIRA 0827011912 pereiran@arena.africa COMMERCIAL MANAGER: SPONSORSHIPS & LUXURY BRANDS CILLA THOMPSON thompsonp@arena.africa S.Mag is published five times a year PRINTED by CTP Printers, Cape Town, for Arena Holdings, Hill on Empire, 16 Empire Road (cnr Empire and Hillside roads), Parktown,

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Nost alg ia b ing e Beauty Boyfriend’s back Hair Surprise! Tsa Manyalo Ayanda G Thabethe Interview Nambitha Ben-Mazwi Interview

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Keneilwe Mothoa & Lubabalo Mxalisa Interview Sweetness Grooming Wiseman Zitha Interview KanyeDre Interview

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THE SEASON’S BIGGEST BEAUTY TRENDS GIVE NOSTALGIC STAPLES A REFRESHED, COOL REVIVAL

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BEAUTY

text :

THE NEW COOL Ayanda: T-shirt, R90, MRP; racer top, R189, Jockey; leather jacket, R1 999, Forever New; bikini bottoms, R279, Jockey; stockings, stylist’s own

Media p er s o n a l i ty AYA NDA G T HA BE THE s pi lls her s ec r ets fo r T HE N E W S E A SO N

IMAGES STEVE TANCHEL & SUPPLIED

The runways went for gold, with the metallic hue showing up on models at Chanel, Dior, Viktor&Rolf, Rahul Mishra, and Vivienne Westwood. Seen in exaggerated, pin-sharp lashes, molten lips, foiled eyelids, ethereal champagnegold skin, and delicate slithers of gold as eyeliner, it was bold and subversive, acting less as makeup and more as ornate facial art. Try: Revlon Glimmer Shadow Multi-Stick in 104 Plus One, R260; Fenty Beauty Diamond Bomb in Trophy Wife, R1 035

hat mood did you channel with this MODERN MIDAS look? This is so different from my everyday, but I 02>Blush sculpture : couldn’t help but love it. It’s got that edgy feel, like Rihanna in the early Calling all blush-blind girlies — that generous 2000s. With the one side bang, she flush shows no sign of fading, as blush imparts has attitude that’s unmatched, so visible structure to the face. At Ermanno Scervino and Rabanne, a I think I stepped into that feeling romantic sweeping of blush even though I’m not her — I felt so on the cheeks was strongly empowered. I think it’s really nice to encouraged when diffused show people that I’m not just a prim into the temples and dragged onto the cheekbones and nose. and proper pageant girl; there are so Try: Nars Insatiable Liquid many other sides to me as well. Blush in Lose Control, R880; What makeup looks are you Stila Convertible Colour Lip excited about in the new & Cheek Cream in Chocolate Orchid, R515 season? I’m really feeling Zara Larsson’s direction; how she goes crazy with patterns on her eyelids. BLUSH SCULPTURE In winter, bright colours like that don’t feel justified, so I’m excited to go into spring to see what people are doing. I’m definitely going to use colourful eyeliner and put a bit of MAKEUP: pizzazz on my eyelids. What are your three handbag essentials? I travel everywhere with a little makeup kit. A lip gloss is a must, whether you’re bare-faced or have makeup on. I also carry mascara everywhere; it’s one of those things I feel you need to touch up, especially your bottom lashes. Lastly, a powder because even if I am bare-faced, I’m not really bare-faced. I’ve put on a bit of my MAC powder so it looks like I have that glowing skin. What’s one tip you picked up from makeup artists? It sounds so simple, but lining your waterline with black liner makes all the difference 3> ’90scool: and brings your look together. I love the Nigerian heavymakeup aesthetic and when you’ve got that waterline done in The 1990s called and cooltoned makeup is making a a crisp black, it just makes you look like you’re from a movie. comeback, from charcoal and What’s one beauty trend you’re not bringing into blue-grey to gunmetal. Think the new season? Clean-girl aesthetic. If you’re wearing smoky, chalky eyeshadow, makeup, we know you’re wearing it — don’t kid yourself as seen on every cool girl at the time. At Tolu Coker and think that we can’t tell. Go all in. I love the mob-wife and Conner Ives, the 2026 aesthetic so much. What are your non-negotiables when version steers away from the it comes to skincare? I am that weird girl who insists on frosted 2000s variety and using my own brushes, especially on sets where you know the leans towards matt, diffused smokiness. Try: Yardley makeup artists — they know that these are Ayanda’s brushes Intense Shine Lip Lacquer in and she’s happy to use them. I also double cleanse when I take 1. Nars Powder Blush in 953 Exhibit A, R865 2. The Body Shop Sheer Touch Lip & Cheek Tint in Power, R240 Nude Shine, R176; MAC Eye ’90S COOL my makeup off; it makes all the difference. like4 to with a Eucalyptus EDP 50ml, R 4 9105 5. Lamelle 3. Bulgari Man Wood Essence 100ml, R3I 375 D.S.sleep & Durga Big Sur Shadow in Greystone, R430; layer of micellar water; the one I use works overnight and has Serra Soothing Cream 50ml, R905 6. Bioderma Photoderm XDefense Ultra-Fluid SPF50+ Invisible 40ml, R385 Huda Beauty Icy Nude 18 7. Nivea Menin Derma hyaluronic-acid serum it. Control Defend Extra Comfort Anti-Perspirant Roll-On 50ml, R34 Eyeshadow Palette, R1 475

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BEAUTY UNCOVERED

01>Modern Midas :

Fresh take

Celeb:

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5 ways to wig-check

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neglect your natural Under model Connie More’s Don’t hair just because you’re wearing crimped-bob wig is a wig and no one will see it. Wigs be very drying, so prioritise her healthy, can hydration, conditioning, and natural hair. regular cleansing to support hair scalp health. Here’s how to keep your and Protect natural hair by it in protective styles natural coils happy putting such as simple cornrows that are while undercover : not tight, and wear a wig cap to

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Form and function

EDITOR’S CHOICE: :

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HAIR

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prevent any pulling when putting on or taking off a wig. Opt for glue-less wig installations. Wig glues and adhesives can be very damaging to the hairline and forehead skin, so use them sparingly if you can’t avoid them entirely. Give your natural hair a break and avoid keeping wigs on day and night. Sleeping with wigs on not only prolongs the contact time of wig glue on the skin or hairline but also keeps your hair from getting the moisture and care it needs to stay healthy. Wash your wigs regularly. Wearing a dirty wig does your natural hair no favours, as you may transfer old product, dust, or bacteria from sweat onto your hair. Wash your wigs regularly at home or take them to a salon for a professional wash.

1. Crème of Nature Argan Oil Treatment 88.7ml, R190 2. Mizani True Textures Coil Stretch Cream 250ml, R520 3. Moroccanoil Sculpting Pomade 75ml, R550 4. hair clips, R59, Beauty Box, bash.com 5. Tangle Teezer the Compact Styler in Bronze, R479 6. The Perfect Hair Moisturising Leave-in Butter 250ml, R120

Boyfriend bob

Oversized clips

Halo braids

Sculptural Afros

We’re happy to report that the bob is not going anywhere, so if you’re overdue for the big chop, this the perfect time to reconsider. We’ve seen everything from the French bob to the bixie — now, cue the boyfriend bob. A relaxed, slightly masculine cut that falls between the jawline and shoulders, it has a blunt, square shape with a low-maintenance, textured feel, just like slipping into a boyfriend’s hoodie or baggy jeans.

As maximalist beauty makes an even bigger comeback on the runways, hair accessories become ever more artistic. From clips and scarves woven into braids to lace bandanas and headbands, accessories have become the main event, not just the after-party. As seen at Ermanno Scervino or on Nambitha Ben-Mazwi, the key is to go ridiculously big: think oversized, exaggerated shapes or bold fabrications.

We have The Odyssey, Zendaya, and the rise of goddess-inspired beauty to thank for the resurgence of this soft, romantic staple — the halo or crown braid. A popular style in the late 2000s, it can be worn as an updo or paired with tousled, lived-in waves, with two frontal braids wrapping around the crown of the head like a headband.

The runways have been a masterclass in sculptural hair and updos; however, actress Lupita Nyong’o has given us the perfect interpretation of natural, Afro-textured hair. Nyong’o has opted for shorter Afro lengths that look regal and powerful when styled in sculptural twists, soft hi-top fades, and beehive bouffants that add romance and architecture.

SHAPE

Connie: White signature shirt, R1 950, Yona; The Pome gathered skirt, R1 250, Simone Dragonfly; Boston Big Buckle Oyster slides, R4 699, Birkenstock

SHIFT

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FROM BOYFRIEND BOBS TO SCULPTURAL AFROS, THIS SEASON IS ALL ABOUT PLAYFUL PROPORTIONS AND TEXTURED SHAPE

IMAGES STEVE TANCHEL & SUPPLIED

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Surprise wedding! Artist Francois Ferreira marries his best friend Tanya Munetsi, eight years after they first met text :

TSA

MANYALO

THE MEETING

Francois: We met in 2018. We were both working in advertising. I was a fashion director. I liked her gap and how she looked. We became best friends. We both had our own dating lives, and neither of us saw this coming. Four years before we got together, I jokingly asked her dad if I could marry her. He said if I loved her, I could, but nothing happened. We stayed friends. Tanya: We had already known each other for a long time, so there was never that awkward dating phase when you’re trying to ﬁgure someone out. We told each other everything because we were close friends.

THE DATING LIFE

Francois: We were both single and started spending more time together. We had been friends for so long that we wanted to figure out how we would live together before making such a big jump. At one point, Tanya moved into my home, which was basically a shoebox. It was very tight, but we didn’t kill each other, so that was a good sign. Then one night, we slept together and that’s when things changed. A week later, I asked her to marry me and three months later, I threw a surprise wedding. Tanya: It was all unexpected. I had spent a long time wondering whether marriage would ever happen for me. When I was in my early 30s, I remember thinking, “Will it ever happen for me?” Everyone around me was getting married and I decided to live my life. I had even seen a fortune teller years ago who told me I would get married when I was around 39. I didn’t think much of it at the time, but then everything happened so quickly.

THE LIGHTBULB MOMENT

Tanya: It was how easy everything felt. I had lived alone for so long. I grew up as an only child and had never even had a roommate. I wasn’t

11. IMAGES: JONO WOOD AND AART VERRIPS

good at sharing my space with people. But with Francois, we just fit. My stepmom always used to say that when it’s the right person, even when there are obstacles, they don’t feel like things that are going to derail your entire life. Everything just fits into place. Years before we got together, I had written a list on my phone of the things I wanted in a partner. I wanted someone ambitious, independent, and entrepreneurial, among other things. When we got engaged, I found that old note again and realised he was exactly what I had written down.

THE PROPOSAL

Francois: I proposed twice. The first time was spontaneous. We had been shooting a visual with the singer Muneyi, who performed at our wedding. I was about to leave Joburg for more than a week, and when I pulled up to the gate, I popped the question to Tanya. The second proposal was in front of our

friends and family. I have a friend with a farm, and I like doing a bit of farm stuff, so we pretended we were going to herd cattle. Everyone was told the story so Tanya would believe it, and she did. When we got to the farm, my sister had flown in from Scotland and opened the gate. Tanya started freaking out when she saw everyone. It took her about 20 minutes to get to the farmhouse and she still had no idea what was happening. Then I asked her, “Will you marry me tomorrow?” She said YES, and I said, “Let’s get married!” Tanya: I trusted him completely. I don’t think many people would be okay with someone else planning such an important moment, but because we’d been friends for so long, he knew me. I knew he would make it perfect.

THE WEDDING PLANNING

Tanya: My mother died when I was 11, and I was raised by my dad. A lot of wedding planning is centred around mother–daughter

relationships, and I realised I would have to go through that experience without my mom. I told Francois that it was a little triggering and suggested that we don’t have a big wedding. We could just go to Home Affairs, sign the documents, and have dinner with close friends. Francois: I’m Afrikaans. There was no way I wasn’t having a wedding. It wasn’t even for me; it was for my family. I knew what Tanya liked. I knew she didn’t want bridesmaids. She wanted a long table somewhere in a field, beautiful flowers, a lemonmeringue cake, and oxtail, because that’s her favourite meal. I even knew about her Pinterest board. I realised every woman has a Pinterest board for their wedding, so one night I said, “Show me your Pinterest board.” That’s how I got all the information I needed. Tanya: He even organised my dress without me knowing. I was already planning to have someone make a dress for what I thought would be a little garden wedding later in the year, so they used that as the cover story to get my measurements. Honestly, I’m so grateful I didn’t have to plan anything. Everything I wanted, he brought to life.

THE WEDDING

Tanya: We got married on 26 July last year at our friend’s farm in Parys. We had about 80 of our closest friends and family there. It was perfect because everyone who attended knew us intimately and had been part of our lives in some way. We also spent the night before the wedding together, which isn’t exactly traditional. Francois drove me to get ready that morning, so we saw each other before the ceremony. His mom and my dad officiated our wedding, and we had a first dance. Francois: Nothing was traditional. Our photographers were close friends; friends helped with the décor; the food was prepared by people close to us; and our friends cooked the oxtail together the night before. Everyone did something. It felt like everyone’s wedding because everyone had a hand in making it happen.

THE LADYBUG

Tanya: My mom loved ladybugs. They used to land on her all the time and she was obsessed with them. At the wedding, everyone had little ladybug brooches. Then, when Francois put the ring on my finger, a ladybug landed on my shoulder. Everyone started crying. For me, it was another sign that my mom was present.

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production :

B photography :

INTERVIEW

text :

AFTER LOSING OUT ON M AYA N DA G T H A B E T H E

Bitte ONCE

TWICE SHY…

ISS SA IN 2022, TV PRESENTER MAKES A TRIUMPHANT RETURN TO BEAUTY PAGEANTS

14. INTERVIEW

he night of 13 August 2022 was bittersweet for Ayanda G Thabethe, then 22. Having dreamt of being crowned Miss South Africa, she was named runner-up to the coveted title. “I don’t talk about it a lot,” she admits. “It was a fun night, and I was happy for Ndavi Nokeri [Miss South Africa 2022], but I was also sad for myself, because everywhere I went that night, everyone was like, ‘Oh my gosh, you did such an amazing job. You were so good!’, and I was like, ‘Thank you, but I didn’t win.’ “I was so hurt and taken aback that I didn’t get the crown … I wanted to get out of the space as quickly as possible. For a week or two I had no idea what this meant for me. I put everything else on pause to do this because I thought I would be taking it. So, to the Ayanda of that night, what I would say is, ‘This is literally just the beginning. This is destiny delayed, not destiny denied. You are being taken on a different route and that’s the route that’s going to get you to where you need to be.’”

Five years later, the TV and content creator from Taylor’s Halt, Pietermaritzburg, has built a promising career and made a name for herself on the small screen. This year also marks Thabethe’s return to pageantry, as the 2026 Miss Cosmo South Africa titleholder. “Every time people asked me, ‘When are you going back to pageants?’ I was like, ‘No, no, I’m done. I’m too old for that.’ So, when this opportunity came up, it made me double back and want to give it a shot,” says Thabethe. The third edition of the international beauty pageant, founded in Vietnam, will bring together more than 90 contestants from across the globe. The competition begins on 25 December with the grand finale on 16 January 2027. “It’s exciting to work with a young pageant that’s associated with South Africa because Bonang [Matheba] hosted it last year, which is what got my attention. But it’s also changing the way we see pageantry. They aren’t looking just for a beauty queen; they’re looking for a purposeful leader, and that’s a space where I fit the best

PHOTOGRAPHER STEVE TANCHEL FASHION DIRECTOR SHARON ARMSTRONG PHOTOGRAPHER’S ASSISTANTS DYLAN NORTJE & GABRIELLA CAPAZARIO PRODUCTION & STYLING LISO CEZA STYLING ASSISTANT PHELADI SEMA MAKEUP ANNICE GERBER / LAMPOST HAIR SAADIQUE RYKLIEF / LAMPOST LIGHTING GLOW STUDIOS

pg. 12-13: Spectacles, R80; T-shirt, R90, both MRP; bralette, R409, Jockey; leggings, stylist’s own; heels, model’s own

— where nobody can say ‘she’s too short’ or ‘I don’t know if she’s good enough for this space.’” Thabethe arrives for her cover shoot in an effortlessly chic off-duty look, pairing a deep-green cropped sweater with relaxed sweatpants and cream-coloured heels. A laid-back ladylike ensemble. “Yes, you’re authentic in a pageant space, but you also need to be a lady and be well put together and sit and dress in a specific way. Ayanda Thabethe, the brand, can sit in a crop top and sweatpants. Those two things can exist separately and don’t affect one another,” she says. Thabethe’s pageantry persona and her presence on social media reveal two distinct sides to her. She insists that both are equally authentic expressions of who she is. “Pageant Ayanda is showing up authentically and she’s more serious and aware of who her audience is,” she points out. “Whereas, as an influencer and a content creator, you get more of my personality because it’s a safe space to be able to do so. In pageantry,

pg. 14-15 & cover:

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we have a picture of what that person is supposed to look like. Where they overlap is with my values and principles. Both Ayandas say no and yes to the same things if they are not aligned with what I believe in.” If crowned, the pint-sized Thabethe would make history as the first African to take the Miss Cosmo International crown, while also challenging the scrutiny that has surrounded her height in the pageantry space. Thabethe does not see herself as a disruptor of pageantry. Instead, she views it as a sacred space, one she approaches with reverence. “It has a lot to do with my upbringing and the fact that I am a Zulu person,” she says. “I come from a long lineage of tradition. Sometimes I don’t understand why we do things the way we do, but because I respect the fact that my ancestors did that, there’s no need for me to think about disrupting it. There’s a time and a space for disruption, but what’s more important is to be able to show up as myself representing Africa, not just South Africa, and to say that this is what we look like when we put our best foot forward.”

16. INTERVIEW

FROM QUITTING

HER CORPORATE JOB TO GOING GLOBAL,

D E R

text :

production :

photography :

N A C H T

NAMBITHA BEN-MAZWI CELEBRATES A DECADE OF EXCELLENCE

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PHOTOGRAPHER STEVE TANCHEL FASHION DIRECTOR SHARON ARMSTRONG PHOTOGRAPHER’S ASSISTANTS DYLAN NORTJE & GABRIELLA CAPAZARIO PRODUCTION & STYLING LISO CEZA STYLING ASSISTANT PHELADI SEMA PRODUCTION ASSISTANT JENNIFER KRUG MAKEUP ALEXANDER BOTHA / LAMPOST HAIR SAADIQUE RYKLIEF / LAMPOST LIGHTING GLOW STUDIOS

decade ago, Nambitha Ben-Mazwi made her TV acting debut director fought for it, so they started the casting process across Africa. I in a small role in season two of Traffic!, starring Bonnie Mbuli, went through my rounds and got the role. I had a week to prepare while marking the start of a career shaped by strategy, risk-taking, my visa application was under way. AI saved the day when it came to curiosity, and a commitment to craft. learning the lines in Swiss German. It was a whirlwind experience.” The 37-year-old actor had been running from her calling for far too Ben-Mazwi plans to screen a watch party later this year for a South long, even studying business science at the University of Cape Town and African audience as part of an event celebrating her decade of excelgraduating with an honours degree in 2012. Proving that some dreams do lence. “I have been challenged like no other. It has defined what African not fade but rather grow with you, she has starred in some of the biggest artists can do, in a space and territory that we shouldn’t overlook,” she TV and film projects of the past 10 years, such as Black Mirror, Scandal!, says. “It has opened my eyes to how much impact we can have globThe Queen, Diamond City, How to Ruin Christmas, Savage Beauty, Hapally and bridging that gap of collaboration.” Next, she will appear in piness Ever After, Empini, and The Estate. an eight-part series, Invisible, opposite Kim Engelbrecht and based on “It has been mind-blowing — an example of God’s unlimited glory,” Deon Meyer’s best-selling crime novel Blood Safari. Ben-Mazwi sums up in a call after Sunday church service. In the past 10 years, what has been her biggest challenge? “The system She recalls packing her bags and heading to New York for a two-week holiday that turned into six months. Before then, she had worked in corporate for a year. After returning to Cape Town, she worked at Heart FM, running their digicover: tal marketing department, which allowed Earrings, stylist’s own; her to attend auditions. That’s how Trafhalter top, R160; bubble skirt, R230, both MRP; Boston fic! happened. “It was a small role, but slides, R3 999, Birkenstock after that I was activated,” she says. The same year she did Presenter pg. 16: Search on 3 and made it to the semifinals. Then, in June 2015, she took a Earrings, stylist’s own; pinstripe top, R329, H&M; leap of faith, moving to Joburg with one belt, POR, Black Coffee; plan in mind — to become a star. How? culottes, R599, Woolworths; She didn’t have it quite figured out. AfBoston Eva slides, R1 699, Birkenstock ter the late and renowned casting and Stockists talent agent Moonyeenn Lee signed her, Birkenstock pg. 17: she was given a lifeline. Before long, she birkenstocksa.co.za booked Doubt on Mzansi Magic, then Black Coffee Earrings, stylist’s own; blackcoffee.co.za Madiba on BET with Laurence FishFringe dress, R11 500, H&M Thebe Magugu; midi dress, burne as Nelson Mandela, followed by superbalist.com R200, MRP; Boston slides, MRP Black Mirror on Netflix. R3 999, Birkenstock mrp.com Ben-Mazwi’s next move was to beThebe Magugu thebemagugu.com come a household name, and the best Woolworths way was through the telenovela Broken woolworths.co.za Vows. But the roles that launched her into superstardom were in Happiness Ever After and Savage Beauty on Netflix. “I had no expectations to make it to 10 years, and I didn’t have a real is not tailored for actors and creatives to win, have longevity, and have a plan,” she admits. “When I left corporate, I made a promise to always comfortable career in monetary terms,” she says. “We are fighting against follow my heart. That’s all I’ve done, strategically and with intention.” a business model that is set for us to stay in the same place and not grow. Her biggest career highlight came last year, when she was cast in TaTen years in this industry, you should be earning at the same potential as tort (Crime Scene), the German-language anthology series that follows someone who started in corporate. Your bank balance grows and accohomicide detectives in Germany, Austria, and Switzerland. First airing lades come with monetary blessings. Our icons are poor, struggling, or in 1970, it is Germany’s longest-running TV series. “I never saw myself unable to pay their medical bills. I saw that with my late uncle, [Tony in a European market, learning Swiss German,” Ben-Mazwi confesses. Award-winning playwright, actor, and anti-apartheid activist] Winston “As actors, we aspire to Hollywood or the UK.” Ntshona. We are not protected or regulated.” In Tatort: Könige der Nacht (Kings of the Night), Ben-Mazwi was Born and raised in Gqeberha, Ben-Mazwi is the last-born of three childirected by Swiss filmmaker Claudio Fäh and portrays illegal immigrant dren. Her late grandmother, Nanziwe Florence Ben-Mazwi, a pioneering Moyo Alemu. The episode premiered in May. “I don’t think I realised nurse, is her biggest source of inspiration, even for the role of Moyo. “She how big this was. When that brief came into my email for Tatort, I didn’t put our family on the map. That was my girl. She always taught me how even know what that was, until I started talking to my European friends a lady should be,” she says. “She had a lot of etiquette, which came from and seeing their reactions — that they grew up on it and every actor her time in England. I was bullied for my dark skin when I was young — wants to be in it,” Ben-Mazwi recalls. “It was a big risk. They needed an colourism — but she instilled a strong self-image and self-esteem in me. actor who is fluent [in German] because how is a Tatort going to have She always made me feel that my dark skin was my secret weapon. She an actor who is not German-speaking? It was a big discussion, and the moulded me.”

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KENEILWE MOTHOA AND LUBABALO MXALISA REFLECT ON THEIR D E C A D E - L O N G L O V E S T O RY, PLUS BUILDING DESIGN AND

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hould a couple split a bill on a date? Definitely, yes,” Lubabalo Mxalisa says in-between takes on the set of his SMag cover shoot. “Hayi ke! I disagree, he should pay all the time,” replies his creative and romantic partner, Keneilwe Mothoa. That light-hearted banter mirrors the chemistry that underpins their decade-long union. With their chic style paired with that playful dynamic, the couple has built a loyal online following that admires their fashion-forward approach to content creation — and the genuine affection woven into their craft. “We were both young and got along very easily. We spent a lot of time together. I think everything else just developed quite naturally from there,” says 34-year-old Mothoa. “Oh, there was definitely a connection, but we were young and enjoying getting to know each other,” adds 33-year-old Mxalisa. The early days of their courtship were easy like Sunday morning,

in the words of Lionel Richie. “Music was a big part of that time, as was spending a lot of time together. There are definitely songs and memories that take us back, but some of those are nice to keep for ourselves,” says Mothoa. So, when did they realise they had found their forever in each other? “There wasn’t one dramatic declaration; rather, it was something that developed over time. You eventually realise that you’re naturally making decisions with the other person in mind,” Mxalisa replies. Behind the public personas, the couple open up about the little things that keep their love strong. “Lu is more relaxed when it’s just us; it’s important to keep parts of your relationship for each other that aren’t for public consumption,” Mothoa muses. “There is a relaxed side to Nei that I get to experience away from work. It’s nice that we still have versions of each other that are just for us,” Mxalisa adds. Teasing each other, Mxalisa says that he is the sensible half of the duo,

cover: Lubabalo: Double-breasted suit jacket, R1 799, Woolworths; necklace, model’s own; T-shirt, R260, Woolworths; trousers, R699, H&M; Mink Boston slides, R3 999, Birkenstock Keneilwe: Sisterhood feathered shirt, R34 990; Sisterhood feathered trousers, R33 990, both Thebe Magugu; Mink Boston slides, R3 999, Birkenstock

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Lubabalo: Moto jacket, R450; MRP x Undefined trousers, R400; necklace, R90, all MRP; top, model’s own; Loma Boston slides, R3 999; socks, R399, both Birkenstock Keneilwe: Checked shirt, R26 000; checked trousers, R21 000, both Viviers; Mink Boston slides, R3 999, Birkenstock

Keneilwe: Collar stone necklace, R60, MRP; Umbrella top, R25 000, Viviers; trousers, R429, H&M; Mink Boston slides, R3 999, Birkenstock Lubabalo: Cap, model’s own; leather jacket, R1 099, H&M; shirt, R499, Woolworths; 501 jeans, R1 499, Levi’s; Boston Wire Buckle slides, R2 400, Birkenstock

often the one who calms and grounds the melodramatic Mothoa. “Nei is definitely more expressive, and I’m the one bringing things back to earth. She reminds me to feel things a little more and I remind her that not everything needs a full production,” he says jokingly. Somewhere in the middle of building a life together, Neimil was born. Founded in 2018, the local fashion and homeware brand pays homage to modern African heritage, storytelling, and craftsmanship. “Neimil came from wanting to create something of our own. My background is in interior design, but I’ve always been interested in fashion, objects, spaces, and storytelling. It started small and became a space where all those interests could meet. We’ve allowed it to evolve with us rather than forcing it into one particular box,” Mothoa explains. Being both life and business partners means there is no real clocking out from each role. But the couple believe that boundaries are essential. “The line can get blurry quickly. Neimil can easily become an all-day conversation, so we’ve become more conscious of knowing when to switch off. Not every thought needs to become a meeting,” says Mothoa. As individuals and co-founders, they navigate their distinct identities while building and nurturing a shared brand vision. “Having our own identities gives us more to bring back into the brand, which is why our individuality is important. We don’t need to have exactly the same interests or express ourselves in the same way just because we’ve built Neimil together,” she says. Mxalisa echoes her words: “We’ve always given each other room to explore things individually.” The couple reflect on their proudest highs and the grounding lessons that only building a business with the person you love could have taught them. “Neimil continues to grow and take on a life beyond the two of us; it has been rewarding. The biggest lesson is communicating and knowing which hat you’re wearing. Sometimes you’re having a business conversation, and it needs to stay a business conversation,” says Mxalisa. “And learning that a business disagreement is just that, and doesn’t have to follow you home,” Mothoa adds. The pair next talks beloved shoe silhouettes, the story behind Neimil’s collaboration with Birkenstock, and what keeps drawing them back to the legendary brand. At the centre of the conversation is the beloved Boston clog, dubbed “The Everyday Icon”, which celebrates its 50th anniversary this year. “Birkenstock feels natural to us because it’s something we genuinely wear. I love that the shoes are functional and recognisable but still leave so much room for personal style,” says Mothoa. Mxalisa adds: “There’s comfort and practicality, but also a very strong design identity. It’s easy to understand why people keep returning to them.” The stylish duo reveal their secrets to elevating the classic Boston clog. “Pair it with something slightly more considered — tailoring, a wide trouser, oversized or a bit of volume. That contrast makes the outfit feel less precious and more effortless,” says Mothoa. “Keep it simple — a good pair of trousers, good proportions, and let the shoe do what it does. You don’t need to overthink it.” Ten years and counting, they reflect on the life they’ve built together. “We didn’t set out to build Neimil as a statement about our relationship. It came from recognising that we had complementary strengths and could create something meaningful together. It’s about love, friendship, partnership, support, and giving each other room to grow,” says Mothoa. Mxalisa adds: “My advice for other young couples building their brand and love story side-by-side is that building together doesn’t mean losing who you are individually. Support each other’s dreams, give each other room to grow, and find a way of doing things that works for your relationship rather than what people think a partnership should look like. There is no perfect formula.”

Keneilwe: Blouse, R379, H&M; wool and mohair signature trousers, R21 500, Viviers; necklace, R90; bracelets & ring set, R60, both MRP; Mink Boston slides, R3 999, Birkenstock Lubabalo: Cap, R90, MRP; jacket, R2 699, Levi’s; shirt, R499, Woolworths; trousers, R699, H&M; Mink Boston slides, R3 999, Birkenstock

Stockists Birkenstock birkenstocksa.co.za H&M superbalist.com Levi’s levi.co.za MRP mrp.com Thebe Magugu thebemagugu.com Woolworths Woolworths.co.za Viviers viviersstudio.com

PHOTOGRAPHER STEVE TANCHEL FASHION DIRECTOR SHARON ARMSTRONG PHOTOGRAPHER’S ASSISTANTS DYLAN NORTJE & GABRIELLA CAPAZARIO PRODUCTION & STYLING LISO CEZA STYLING ASSISTANT PHELADI SEMA PRODUCTION ASSISTANT JENNIFER KRUG MAKEUP ANNICE GERBER / LAMPOST HAIR SAADIQUE RYKLIEF / LAMPOST LIGHTING GLOW STUDIOS

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Man sowetanlive.co.za

W I S E M A N Z I T H A

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SMELLS LI K E

Reach olfactor y nir vana with decadent scent pr ofiles that strike a sweet, gender-fluid chor d

TE E N SPIRIT Wiseman: Chain, POR, Matthew Michael; checked vest, POR, Yona; crystal pendant, R1 200; silk-lamé trousers, R30 500, both Viviers; Boston slides, R3 999, Birkenstock

AS WE STEP INTO A NEW SEASON, IT’S TIME TO STEP OUT OF

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chemistry is individual, allowing scent profiles to settle differently on different skin types. Instead of testing a new scent on a blotter or with just a sniff, always apply it to your skin and judge how it develops throughout the day, not by its initial impression. 2. Do control how much you apply. Sweet, gourmand scent profiles are notorious for being perceived as “sickly” because most people apply too much. Be more conservative with these profiles as they can project and settle dramatically after you’ve applied them. A little goes a long way — rather apply a few spritzes to the insides of the wrists and neck, then let it settle. 3. Don’t categorise scents as strictly “masculine” or “feminine”. Not only is this an outdated narrative but most fragrances these days are also made to be gender-fluid, layered, and personalised. Rather, look at characteristics like the fragrance’s longevity, notes, and how it makes you feel. 4. Do look for nuance in sweet scent profiles that embrace duality. Traditionally feminine notes such as vanilla, honey, lavender, and cherry pair well with more traditionally masculine notes such as tobacco, leather, woods, and oud. 5. If you’re new to sweet scents, look for notes such as vanilla, honey, tonka, caramel, praline, or chocolate, balanced with warm notes of musk, woods, amber, incense, leather, or spices. The contrast creates a tension in the scent that can make it feel more sensual or addictive.

1. Gucci Flora Gorgeous Orchid Intense 100ml, R3 345, arcstore.co.za 2. Gert Shhhhhh … EDP 50ml, R1 895, bash.com 3. Jean Paul Gaultier Scandal Pour Homme Elixir Parfum 100ml, R3 150, arcstore.co.za 4. Boss The Scent Eau De Parfum Intense 50ml, R1 715, woolworths.co.za 5. Cosmic Kylie Jenner 2.0 Eau de Parfum 100ml, R1 595, arcstore.co.za 6. Kayali Oudgasm Vanilla Oud 36 EDP 50ml, R3 065, arcstore.co.za

TRENDING :

Quiet rebellion addition to grooming — and we couldn’t agree

for gents wearing pearl embellishments as a fun

m o re. Fo r a m o re s u b d u e d t a k e o n E u p h o r i a rom bold cuts to sensorial additions, the new inspired facial gems, models were sent out with season brings about a sense of renewal and pared-back skin and delicate trails of pearls along rebirth. All buzz: Take your cue from Pharrell the waterline and down the cheeks, resembling Williams, Erling Haaland, and Jaden Smith and grab tears. The Return of Whimsy: If the runways your clippers as the buzz cut makes a surprise return. have shown us one thing, it’s that the whimsical A fitting choice as weBlush enter the warmer and gent is having a resurgence. At Thom Browne, 1. Nars Powder in 953 Exhibit A, R865 season, 2. The Body Shop Sheer Touch Lip & Cheek Tint in Power, R240 as seen at Gucci, 2026Essence version is R3 less375military and Big Sur Eucalyptus EDP 50ml, R 4 9105 5. Lamelle 3. Bulgari the Man Wood 100ml, 4 D.S. & Durga models had wide-brimmed straw hats covered with Cream 50ml, Photoderm XDefense Ultra-Fluid SPF50+ Invisible 40ml, R385 more classicSerra badSoothing boy, keeping a R905 bit of6. Bioderma length with clean, voluminous, cascading beekeeper-inspired veils and 7. Niveaand Men Derma Control Defend Comfort Anti-Perspirant Roll-On 50ml, R34 trimmed edges making room forExtra vibrant dye jobs vibrant blue feathers that seemed to float atop their such as red, copper, and platinum. Pearl Jam: The heads. As temperatures rise, bring a sense of play runways of Giuseppe Di Morabito made a strong case with wide hats, scarves, and customised caps.

PHARRELL WILLIAMS

OUR COMFORT ZONES. WE’RE THROWING THE RULES OUT THE WINDOW AND BLURRING THE LINES WHEN IT COMES TO GROOMING AND SCENT, RETURNING TO A SENSE OF PLAY AND INDIVIDUALITY AS A CURE FOR SOCIAL MONOTONY IMAGES STEVE TANCHEL & SUPPLIED

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Connie: Atlas Beetle Shields dress, R38 000, Viviers; Laurel bracelets, R499; Saige chain belt, R195, both Forever New; Boston Big Buckle Oyster slides, R4 699, Birkenstock Wiseman: Peony mole jacket, R60 000; Peony mole trousers, R47 000, both Viviers; Laurel necklace, R649, Forever New; Boston slides, R3 999, Birkenstock

Connie: Midnight draped top, R5 237; Midnight skirt, R4 815, both Rich Mnisi; Matilda trousers, R1 499; Laurel bracelets, R499; Laurel necklace, R649, all Forever New; Boston Big Buckle slides, R4 699, Birkenstock Wiseman: Midnight purity blazer, R15 472; black wing trousers, R7 791, both Rich Mnisi; Boston slides, R3 999, Birkenstock

Connie: Draped midi dress, R6 500, Gert-Johan Coetzee; Laurel bracelets, R499, Forever New; Boston Big Buckle Oyster slides, R4 699, Birkenstock Wiseman: Corduroy lounge set, R7 200, Gert-Johan Coetzee; Boston slides, R3 999,Birkenstock

INTERVIEW

Stockists Birkenstock birkenstocksa.co.za Boys of Soweto boysofsoweto.co.za Forever New forevernew.co.za Gert-Johan Coetzee shopgert.com Matthew Michael matthewmichaelstudio.com MRP mrp.com Rich Mnisi shop.richmnisi.com Simone Dragonfly info@simonedragonfly.co.za Ted Baker tedbaker.co.za Viviers viviersstudio.com Yona dejagerjanamarie@gmail.com

“I’ve lived most of my life thinking I’m not enough. I come from a poor family. Nobody saw me amounting to something and I was programmed to think in terms of lack rather than abundance. I refuse to apologise anymore,” he says. “I had been a different child. My mother got angry when I was in grade 7 because I had more dolls than cars, so she got rid of all my dolls. I started creating my own dolls. My mother says she always knew I was different, but she didn’t want to accept it … I knew I was destined for more. My grandmother had seven kids — none of them got married, finished school or had proper jobs. My mother is the only one who got married, and I started questioning things. So I saw myself as the light. My grandmother died before she could fully see my success.” Leading from the front is what energises Zitha today. “I’m not here to be a supporting character in my own story; I’m a lead. I jumped five tollgates from Limpopo and young people look up to me to see what is possible. I have a big role. We see few Tsonga people onscreen; there has to be a reason I’m one of them. I will not shy away from the fact that I’m Tsonga. “It can’t end with me. Kids must see that it’s possible to be queer and go to Joburg to succeed.”

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him playing straight lead character Mosawahosi Baloyi in Giyani: Land of Blood. Zitha reflects on the online discourse when the Tsonga community discovered he was openly gay. “I conformed,” Zitha confesses. “Giyani was mainly done with an older cast, and we lived for the audience. I was a lead, and I remember I posed in a Speedo on social media. I was their role model and suddenly Tsonga people came for me. Tsonga men in particular were angry. ‘How dare you paint us as gay?’” Born in Giyani, Zitha was raised by his grandmother. His interest in hair styling started at a young age, with Zitha braiding his peers’ hair in high school. His mother stopped it, ashamed to have a hairdresser son. While obtaining his acting diploma at Tshwane University of Technology, he had more freedom and worked in a salon. Last year he finally opened his own salon, Uel — a biblical name that translates to “will of God”.

PHOTOGRAPHER STEVE TANCHEL FASHION DIRECTOR SHARON ARMSTRONG PHOTOGRAPHER’S ASSISTANTS DYLAN NORTJE & GABRIELLA CAPAZARIO PRODUCTION & STYLING LISO CEZA STYLING ASSISTANT PHELADI SEMA PRODUCTION ASSISTANT JENNIFER KRUG MAKEUP ANNICE GERBER / LAMPOST HAIR SAADIQUE RYKLIEF / LAMPOST LIGHTING GLOW STUDIOS

he Wiseman Zitha I meet today isn’t the same starry-eyed, resh- a ed a tor I ﬁrst proﬁled or ag in e ember 0 or starters, the 3 -year-old heartthrob has undergone a bulky physi al transformation. And while it’s undeniable that he’s a tall drink of water, there is also a shift in his aura. He’s more self-assured and grounded in his craft. That comes as no surprise, with his having booked major roles in Giyani: Land of Blood, Muvhango, Queen Modjadji, and The River in the past seven years. But Zitha stresses one other thing: he’s more unapologetic in his queerness and living authentically — not that he was ever closeted. “I’m in a space where I’m picky about the kind of work I want to do,” says the actor currently starring in Bogaditšong: Sister Wives on eVod and set to reprise his role when season two o lood ega y returns to et i on eptember “In the beginning I was auditioning or everything, and now I’m intentional. I used to audition because I didn’t have a job; I’ve ventured into business to close that gap. I want to rest and also do a show that lets the world see the growth I’m trying to put out.” Zitha is referring to his salon, Uel, right: which has been operating in Midrand Spectacles, R90, MRP; since last September. He admits that knitwear top, R2 750; he’s also tired of being offered oneknitwear trousers, R2 750, both Boys of dimensional queer roles that are rooted Soweto; Boston slides, in trauma and tragedy. Instead, he’s R3 999, Birkenstock challenging local filmmakers to create more omple , digni ied ueer stories far right: that don’t just zoom in on stereotypes but depict positive representation. Connie: Baobab bib, R550, Simone Dragonfly; top, “As much as we are growing in the R1 299, Ted Baker; Laurel world, not every director will be open to bracelets, R499, Forever gay people,” Zitha says. “Even when you New; A-Line signature skirt, R35 000, Viviers; are being directed, you can see that the Boston Big Buckle slides, approach is coming from less research R4 699, Birkenstock or based on stereotypes. Not all queer Wiseman: Golfer, R1 250; trousers, R2 500, both people are the same. That’s why we are Yona; belt, R90, MRP; the rainbow nation; we’re a spectrum. Boston slides, R3 999, We come in all shapes, sizes, and forms. Birkenstock Writers must also do better — not all gay characters have to be the ‘side’. Queer people are accomplished; there is more to us than that. We also have successful and beautiful romantic relationships. hat side o happiness and marriage needs to be re e ted on our s reens Outside of Andile (Lunga Mofokeng) and Njabulo (Siya Sepotokele) on The River, we hardly see that side. I can’t wait for a storyline where the focus is not on trauma but the positive side of queer lives.” nd while a show like iyani and o lood was trailbla ing in re e ting underrepresented Tsonga storytelling on TV, Zitha points out that we still have a long way to go in closing that gap — Tsonga characters continue to be redu ed to two tropes se urity guards and tra ops “I was happy when I did Giyani and played a lawyer because there are so many lawyers and doctors in my hometown,” Zitha says. “On Blood Legacy I speak Zulu, on Bogaditšong I speak Sepedi; otherwise I would be sitting at home with no work. I’m tired of waiting for people to choose me. This year I came to the realisation that I should stop hiding myself. Nothing about you is coincidental — from your personality to how you look and how you talk, everything is intentional. If you are not positioning or fully staying true to yourself, the people who are supposed to elevate you an’t see you be ause you are bo ing yoursel in While itha never hid his se uality, viewers were irst introdu ed to

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W KANYEDRE, REAL NAME ANDRE TSHIZUBU NOTE, TURNS PASSIO N INTO ESSION, ONE CLICK AT A TIME

what a child’s creativity can do. I might not be a scientific genius, but I’m a creative genius. I bring ideas to life; everyone sees them, and they connect with it. What will people be surprised to learn about you? I’m shyer than I come across. I’m socially awkward in certain places. Where were you born and raised? Joburg south. I was raised by my mother and grandmother. In school, I was more on the sporty side, [playing] football and cricket. In grade 11, I tapped into dramatic arts. I did a play, and from there the drama HOD asked me to participate more. That’s when the creativity started. What has it been like to collaborate with Jockey, especially for its 150th celebration? Growing up and getting my first pair of Jockeys felt like, “I’m with the big boys now. I have left the unbranded kiddies section.” It’s been an iconic brand for 150 years and has gone from strength to strength — it’s still here; it’s so cool. What was it like to host Jockey’s 150th celebration? It was nerve-wracking at first. However, preparing for it and getting the information I got from the team, immersing myself in the brand, put into perspective what the moment meant for the brand and for me being part of it. It was one for the books. What has been a career highlight? Continuing with content creation. It’s never easy. It’s up and down. Some people don’t stick with it. [My] consistency from 2020 until now is a highlight. What are the struggles that people don’t get to see? The uncertainties that come with life. Creative block as well; everything that is tied to mental health — there are some days when you don’t feel like it. People don’t see that; they just want to see the job done. The human side is affected. What advice do you have for someone wanting to get into content creation? Just create. At first, it’s going to feel as though things aren’t working out. Maybe the numbers aren’t working out or you feel like people are not seeing you. But consistency is key, cliché as it sounds. It takes one video to change things for you; just keep pushing because you never know which one is the one. What’s next? The film industry is cool. Content creation has helped me understand production. The film industry has my attention, and I would like to be part of it.

pg. 30-31: Cap, stylist’s own; checked shirt, R379, H&M; Monochrome trunks, R359; Phantom trunks, R319, both Jockey; shorts, R1 599, Levi’s; socks, stylist’s own; Autry Hyperway sneakers, R5 390, Europa Art

Stockists Europa Art europaart.co.za H&M superbalist.com Jockey jockey.co.za Levi’s levi.co.za MRP mrp.com Ted Baker tedbaker.co.za Yona dejagerjanamarie @gmail.com

pg. 32: Sunglasses, R69, MRP; golfer, R2 499, Ted Baker; Monochrome trunks, R359, Jockey; boxer shorts, R1 900, Yona

cover: T-shirt, R389; trunks, R359; Ventracool briefs, R369, all Jockey; jeans, R1 499, Levi’s; loafers, R7 290, Europa Art

32. INTERVIEW

ho is KanyeDre? I’m a content creator and videographer. I’ve been getting into photography as well. I got into content creation around the Covid-19 pandemic, at home with nothing much to do and tapping into different trends. One thing led to another; I started a series called “Get Dressed With Me to Go Nowhere”. It was basically me putting some outfits together and then going nowhere because of lockdown. When was the first time you knew you could fully do this? After my first contentcreation campaign, when I got paid. A clothing brand reached out to say they liked my vibe and content, and I felt seen. Lockdown hit in on 27 March 2020, and by September, when things started opening up, I got my first paid campaign. What sets your content apart? It’s entertaining. There is a thought process behind it, and I try my best to capture “thumb-stopping”. So online users get curious. The work is creative and well thought out. Why is content creation the future of economic freedom? The recognition is there, now more than ever. More creators’ lives are changing for the better. They are building homes for their families, getting apartments, buying cars, and living off it. You can see the fruits of content creation. How has content creation changed your life? I wouldn’t say it has changed my life, but it has impacted it in a positive way. Aside from the traditional jobs that are out there and to which our parents aspire for us, such as being doctors, engineers, lawyers, and so forth, [it lets] them see

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