Introducing Skintuition Under-Eye C
Express Shade Matching Event Ove
THE CONCEPT: A complimentary, express under-eye concealer sha match and application, offered post-service or as a walk-in momen
Designed to fit seamlessly into your daily flow, this quick-touch expe delivers instant, visible results in just minutes.
WHY IT WORKS: Bring the launch of NEW Skintuition Under-Eye Con to life in your business with a simple, high-impact activation that dri engagement and retail.
Natural add-on moment that increases retail conversion
Build team confidence with retailing with easy-to-follow shade m approach
Deliver instant results clients can see right away
GOAL: 10-20 shade matches per week
Required Materials: Skintuition Express Matching Event
Included in your launch offer:
Skintuition Concealer Reference Chart
*Includes Shade Matching Instructions
Skintuition Under Eye Concealer TESTER SET
(50% SAVINGS!)
Included in your Event Pack Add-On:
1x Express Matc Counter Sig
ngle-Use Skintuition dation Sample Cards
Your 5-minute flow:
STEP 1: INVITE & ENGAGE
Introduce the moment during or after service Guide client to Beauty Gallery
STEP 2: SHADE MATCH
Use Shade Reference Chart with instructions to identify skin depth & undertone, starting with their Skintuition Foundation shade, followed by their Skintuition Concealer shade
STEP 3: REVEAL & RECOMMEND
Apply concealer to one eye for before & after effect Show results with handheld mirror, discuss visible results
STEP 4: CLOSE SALE
Record shades on Shade Matching Card
(foundation & concealer)
Offer full-size concealer & Skintuition Foundation Sample Card
Try: "Before you go, do you have 5 minutes? I can quickly match you in our new undereye concealer that instantly brightens, lifts and blurs fine lines"
PROFIT POTENTIAL:
Skintuition Concealer = $51 retail sale
Skintuition Concealer + Skintuition Foundation = $131 retail sale
Skintuition Concealer + Skintuition Foundation + ONE upsell = $167.50$187 retail sale
Try: “If you have a few extra minutes, I can complete the look with a touch of blush and a little mascara or brows. It really brings everything together!” = additional $181 in retail sales!
TE UPSELLERS: row Brow Gel ressed Blush ixation Tubing Mascara tion Spray
