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2025_Concealer_SellingBooklet_FINAL (1)

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precision concealers, skin-first coverage strategic solutions for every skin concern

D E R M AT O L O G I S T & A L L E R G Y T E S T E D # TH E S K I N C A R E M A K E U P J A N EI R EDA L E .CO M

10586-1B


™

clean coverage that knows its role Foundation lays the groundwork, but it can’t do it all. When it comes to choosing the right concealer, there’s no one-size-fits-all approach. From stubborn under-eye circles to post-treatment bruising, we have the targeted concealer solution to fit your needs, with the formula and finish to help your clients' skin look and feel its best.

BEFORE

AFTER

BEFORE

AFTER

BEFORE

AFTER

BEFORE

AFTER

concealing imperfections

correcting discoloration

brightening under-eyes

camouflaging bruising

Target and conceal acne, breakouts and imperfections with true-to-skin shades that blend seamlessly for a natural finish.

Correct pigmentation and redness using tone-neutralizing pigments that restore balance before makeup.

Refresh eyes and address the full spectrum of under-eye concerns—dark circles, puffiness and structural shadows.

Cover every stage of post-treatment healing—from red and purple to blue and yellow—to support a discreet recovery process.

PUREM ATCH LIQUID CONCE ALER

ENLIGHTEN CONCEALER™

HYDROPURE™ COLOR CORRECTING SERUM

minor imperfections

hyperpigmentation

allover skin redness

ENLIGHTEN PLUS ™ UNDER-EYE CONCEALER severe darkness

CIRCLE\DELETE ® CONCEALER moderate darkness

ACTIVE LIGHT ® UNDER-EYE CONCEALER mild darkness

CORRECTIVE COLORS post-treatment bruising


PureMatch Liquid Concealer

PUREMATCH LIQUID CONCEALER

calming, hydrating ingredients

PURPOSE targeted concealing of minor imperfections

SKIN CONCERNS PIMPLES

SUNSPOTS

BREAKOUTS

AGE SPOTS

INJECTION SITE REDNESS

WHY IT WORKS Imperfections can disrupt an otherwise smooth complexion. Skin-toned concealer

BOTANICAL EXTRACTS

INDIAN DAMMAR

PRICKLY PEAR EXTRACT

help prevent

is known to have

soothes, softens and

transepidermal water loss

calming properties

delivers hydration

helps minor concerns blend into the complexion—no added coverage required.

COVERAGE medium, buildable coverage can be customized based on skin needs LIGHT

MEDIUM

FULL

precision applicator tip precisely applies to small spots

FINISH semi-matte finish looks natural on skin SATIN

DEWY

LUMINOUS

SEMI-MATTE

MATTE

paddle conceals larger breakouts

long-wearing liquid weightless, self-setting liquid stays put

SUNSPOTS

true-to-skin shades

↑

skin-toned shades in various undertones help imperfections blend seamlessly into skin

1W

↑

3W

4N

FAIR

↑ BEFORE

2N

9W

10N

5W

LIGHT

11N

12W

6N

7W

MEDIUM LIGHT

13W

14N

8N

MEDIUM

15W

16W

AFTER with shade 6N MEDIUM

MEDIUM DARK

DARK

DEEP

DEEPER


CLIENT: Heather, 40s ANALYSIS: visible blemishes, inflammation, oily skin, texture

acne

CLIENT: Katie, 40s ANALYSIS: sunspots, mild discoloration, normal skin

sunspots

SOLUTION: PureMatch Liquid Concealer

STEP 1 | choose a solution

STEP 1 | choose a solution

Because this client is addressing acne on the face, we want to use a skin-toned concealer that blends into the complexion. This client needs medium coverage with a semi-matte finish that won't reflect light or highlight blemishes. Always use non-comedogenic formulas that won't irritate the skin or exacerbate acne.

This client has mild sunspots on the right side of her face but does not need intense color correction. She needs targeted coverage to conceal the discoloration and help her foundation apply more evenly.

↑

↑

↑

SOLUTION: PureMatch Liquid Concealer

case study

She may also opt to simply spot conceal without applying allover coverage. Using skin-toned concealer allows her that flexibility while also effectively concealing the imperfections.

PUREMATCH LIQUID CONCEALER • Semi-matte finish won't reflect light • Self-setting liquid stays put

PUREMATCH LIQUID CONCEALER

• Prickly Pear Extract helps calm the skin

↑

• Acne-safe, non-comedogenic formula

• Medium, buildable coverage • True-to-skin shades blend in seamlessly

• Shade 6N is a perfect skin-tone match

• Can be worn with or without foundation

↑

• Shade 6N is a perfect skin tone match

6N

↑

↑

↑

↑

↑

↑

↑

↑

↑ ↑

↑

↑ ↑

↑

6N

STEP 2 | apply

STEP 3 | blend

STEP 2 | apply

STEP 3 | blend

STEP 4 | finish

Prep with Smooth Affair ® Mattifying Face Primer to hydrate and combat shine. Roll the concealer applicator on a metal palette and apply with the Concealer Brush.

Gently tap the concealer onto the blemish and blend the edges to help the concealer disappear into skin. Apply thin layers to build coverage. For larger breakouts, use the Liquid Complexion Brush.

Prep with Smooth Affair Brightening Face Primer for a smooth, hydrated canvas. Roll the concealer applicator on a metal palette and apply with the Camouflage Brush.

Gently tap the concealer onto the spots and blend the edges to help the concealer disappear into skin. Apply thin layers to build coverage.

Finish with PurePressed ® Base Mineral Foundation to help set the concealer and even out the complexion.

PUREMATCH LIQUID CONCEALER

case study


SPF 30/20

ENLIGHTEN PLUS UNDER-EYE CONCEALER

Enlighten Plus™ Under-eye Concealer

physical broad-spectrum protection • mineral titanium dioxide and zinc oxide • creates a physical barrier against harmful UV rays • effective, skin-safe and environmentally friendly

PURPOSE correcting & concealing severe under-eye darkness

protective, soothing ingredients

SKIN CONCERNS SEVERE UNDER-EYE CIRCLES

UNDER-EYE HYPERPIGMENTATION

SUN EXPOSURE

WHY IT WORKS Deep discoloration can be especially resistant to coverage, often requiring both correction and higher coverage to fully conceal.

COVERAGE full coverage conceals intense discoloration LIGHT

MEDIUM

FULL

FINISH mousse-like formula dries to a matte finish SATIN

DEWY

LUMINOUS

SEMI-MATTE

MATTE

QUINOA SEED EXTRACT

PERSIAN SILK TREE EXTRACT

PROBIOTIC FERMENT

brightens and visibly reduces the appearance of puffiness

improves the appearance of under-eye texture

slows the free radical production caused by sun exposure

clean, smart design curved design contours to the eye

SEVERE UNDER-EYE DISCOLORATION

cooling, antimicrobrial applicator helps combat puffiness

fast, effective coverage pigment-rich formula quickly and completely conceals

full-coverage, corrective shades full-coverage, skin-tone based shades with corrective undertones effectively neutralize and conceal intense brown & grey hues in all skin tones for a brighter appearance

BEFORE

AFTER with shade No. 1

NO. 0

NO. 1

FAIR TO LIGHT

LIGHT TO MEDIUM

NO. 2

NO. 3

MEDIUM TO MEDIUM DARK MEDIUM DARK TO DARK

NO. 4

DARK TO DEEP

PRO TIP: can double as a corrector for face hyperpigmentation in those with oily skin


severe under-eye discoloration

ANALYSIS: severe under-eye circles, puffiness, oily skin, texture

SOLUTION: Enlighten Plus Under-eye Concealer SPF 30/20

case study

severe under-eye discoloration

CLIENT: Michelle, 40s ANALYSIS: severe under-eye circles, fatigue, normal skin, puffiness

SOLUTION: Enlighten Plus Under-eye Concealer SPF 30/20

STEP 1 | choose a solution

STEP 1 | choose a solution

This client has severe under-eye circles that present as dark brown. Her circles are genetic—she's always had them—and this kind of severe discoloration can be especially resistant to coverage. She needs both color correction to neutralize the brown hue and higher coverage to fully conceal. She would also benefit from a formula that helps to minimize the appearance of texture under the eye.

This client struggles with severe under-eye circles and needs both color correction and higher coverage to fully conceal the darkness. She also has under-eye puffiness from volume loss and could benefit from a formula that combats puffiness to create a brighter, more lifted appearance.

ENLIGHTEN PLUS UNDER-EYE CONCEALER

• Full coverage covers intense darkness

• Full coverage covers intense darkness

• Corrective undertones neutralize brown

ENLIGHTEN PLUS UNDER-EYE CONCEALER

• Cooling metal tip helps minimize puffiness

• Corrective undertones neutralize brown

• Quinoa Seed Extract visibly reduces the appearance of puffiness

• Matte finish won't reflect light • Probiotic Ferment increases hydration and delivers antioxidant protection

• Broad spectrum sun protection

• Persian Silk Tree Extract improves the appearance of under-eye texture • Broad spectrum sun protection No. 0

No. 1

↑ ↑

↑

↑

↑

↑

↑

↑

↑ ↑

STEP 2 | apply

STEP 3 | blend

STEP 2 | apply

STEP 3 | blend

Prep the under-eye with moisturizer and Smooth Affair Face Primer to hydrate the skin. Squeeze a drop of concealer on a metal palette and use the Concealer Brush to apply.

Apply a thin layer to the inner part of the under-eye where there is the deepest discoloration. Apply to the outer part to create lift. Gently stipple and blend.

Prep the under-eye with moisturizer and Smooth Affair Face Primer to hydrate the skin. Squeeze a drop of concealer on a metal palette and use the Concealer Brush to apply.

Apply a thin layer to the inner part of the under-eye where there is the deepest discoloration. Apply to the outer part to create lift. Gently stipple and blend.

ENLIGHTEN PLUS UNDER-EYE CONCEALER

case study

CLIENT: Heather, 40s


®

hydrating, rejuvenating ingredients CIRCLE\DELETE CONCEALER

Circle\Delete Concealer PURPOSE

correcting & brightening moderate under-eye darkness

SKIN CONCERNS MODERATE UNDER-EYE CIRCLES

TIRED EYES

VASCULAR DISCOLORATION

DEHYDRATION

WHY IT WORKS

MORINGA, AVOCADO & SUNFLOWER OILS

CUCUMBER EXTRACT

GREEN TEA EXTRACT

moisturize and condition the skin

calms tired eyes

provides antioxidant protection

Moderate darkness can present in many ways—from pink to brown to blue. Targeted correction and brightening help to create a more awake appearance.

COVERAGE medium, buildable LIGHT

MEDIUM

FULL

FINISH

brightening shade visually lifts recesses

dewy finish reflects light to brighten under the eye SATIN

DEWY

LUMINOUS

SEMI-MATTE

convenient, complementary duo

MATTE corrective shade neutralizes discoloration

nourishing cream formula emollient cream conditions dry, delicate under-eye skin

MODERATE UNDER-EYE CIRCLES

tailored shades corrective shades with complementary brightening shades uniquely tailored to how discoloration presents in different skin tones; use alone or mix to create custom colors

BEFORE

AFTER with shade #2

#1

#2

#3

#4

brightener: light yellow corrector: neutral yellow neutralizes redness

brightener: light peach corrector: cool peach neutralizes blue & violet

brightener: medium gold corrector: warm bronze corrects gray

brightener: golden peach corrector: rich espresso corrects gray

FAIR TO MEDIUM

FAIR TO MEDIUM LIGHT

MEDIUM DARK TO DARK

DEEP TO DEEPER


ANALYSIS: periorbital circles, brown discoloration, fatigue, normal skin

moderate under-eye circles

SOLUTION: Circle\Delete Concealer

case study

CLIENT: Courtney, 40s ANALYSIS: gray discoloration, shadows, normal skin

moderate under-eye circles

SOLUTION: Circle\Delete Concealer

STEP 1 | choose a solution

STEP 1 | choose a solution

This client suffers from moderate periorbital circles, meaning the discoloration is present both under the eye and on the lid. Darkness presents differently depending on skin tone, and this client's light skin tone calls for a peach tone to neutralize the discoloration. Adding light will also help to create a more wide-awake appearance.

This client suffers from moderate under-eye circles and shadowing. With a darker complexion, she needs a warm bronze tone to neutralize the darkness and a golden tone to add light and brighten.

CIRCLE\DELETE CONCEALER • Medium coverage conceals moderate darkness • Warm bronze shade neutralizes brown & gray

CIRCLE\DELETE CONCEALER

• Medium gold shade brightens recesses

• Medium coverage conceals moderate darkness

• Cucumber Extract helps to calm tired eyes

• Cool peach shade corrects brown & gray • Light peach shade brightens recesses • Cucumber Extract helps to calm tired eyes

↑

↑

↑

↑

#3

↑

↑

↑

↑

↑

#2

↑

STEP 2 | apply

STEP 3 | blend

STEP 4 | finish

STEP 2 | apply

STEP 3 | blend

Prep with Smooth Affair Brightening Face Primer for a smooth, hydrated canvas. Using a disposable applicator, shave a small amount of each shade on a metal palette.

Using the Concealer Brush, apply the corrective shade to the areas with the deepest discoloration. Gently stipple and blend. Add the brightening shade to recessed areas to create lift.

Finish with PurePressed Base Mineral Foundation or Amazing Base ® Loose Mineral Powder to help set and even out the complexion.t

Prep with Smooth Affair Brightening Face Primer for a smooth, hydrated canvas. Using a disposable spatula, shave a small amount of each shade on a metal palette.

Using the Concealer Brush, apply the corrective shade to the areas with the deepest discoloration. Gently stipple and blend. Add the brightening shade to recessed areas to create lift.

CIRCLE\DELETE CONCEALER

case study

CLIENT: Taylor, 30s


®

hydrating, rejuvenating ingredients

ACTIVE LIGHT UNDER-EYE CONCEALER

Active Light Under-eye Concealer PURPOSE brightening mild under-eye darkness & visibly lifting shadows

SKIN CONCERNS MILD UNDER-EYE CIRCLES

UNDER-EYE BAGS

DULLNESS

PUFFINESS

WHY IT WORKS

CUCUMBER & WHITE TEA EXTRACTS

SEA K ALE

BORON NITRIDE

calm tired eyes and help to reduce puffiness

helps skin to

helps to blur the look of fine lines

retain moisture

Under-eye dullness and shadows, like those from aging or puffiness, require optical diffusion to brighten recesses and visually smooth the under-eye.

COVERAGE light LIGHT

MEDIUM

FULL

weightless wear

FINISH luminous finish reflects light for a brightening effect SATIN

DEWY

LUMINOUS

SEMI-MATTE

MATTE

soft built-in brush for effortless application

twist pen for precise dispensing

gentle-glide formula MILD UNDER-EYE DARKNESS

silky, lightweight formula glides under the eye

light-reflecting shades subtle corrective tones neutralize and brighten for a radiant, more youthful look

BEFORE

AFTER with shade No. 4

NO. 1

NO. 3

NO. 4

NO. 2

NO. 5

NO. 6

warm undertones

neutral undertones

cool undertones

cool undertones

neutral undertones

neutral undertones

FAIR TO LIGHT

FAIR TO MEDIUM LIGHT

LIGHT TO MEDIUM LIGHT

MEDIUM DARK


CLIENT: Karen, 60s ANALYSIS: under-eye shadows, volume loss, fine lines

mild under-eye darkness

SOLUTION: Active Light Under-eye Concealer

case study mild under-eye darkness

CLIENT: Amanda, 20s ANALYSIS: under-eye shadows, fatigue, normal skin SOLUTION: Active Light Under-eye Concealer

STEP 1 | choose a solution

STEP 1 | choose a solution

This client struggles with mild under-eye darkness. As we age, skin loses volume, which can create shadows under the eye. Skin also becomes thinner, making underlying blood vessels more visible. This client needs a cool, peach-based concealer to neutralize discoloration and light coverage that won't weigh skin down. She would also benefit from a hydrating formula that reflects light to brighten shadows and diffuse the look of fine lines.

Under-eye brightening isn't always about concealing serious problems. Many women struggle with mild under-eye darkness from fatigue, dehydration or other lifestyle issues. This client would benefit from a brightening concealer with light coverage to create a brighter, more awake appearance.

ACTIVE LIGHT UNDER-EYE CONCEALER • Light coverage conceals mild darkness

ACTIVE LIGHT UNDER-EYE CONCEALER

• Peach-based shade neutralizes discoloration

• Light coverage conceals mild darkness

• Luminous finish creates a brighter look

• Peach-based shade neutralizes discoloration

• Cucumber Extract helps to minimize puffiness

• Luminous finish creates a brighter look

• Avocado & Sunflower Seed Oils help skin retain moisture

• Cucumber Extract helps to minimize puffiness • Avocado & Sunflower Seed Oils help skin retain moisture No. 4

No. 4

↑

↑

↑

↑

↑

↑

↑

↑

↑

↑ STEP 2 | apply

STEP 3 | blend

STEP 4 | finish

STEP 2 | apply

STEP 3 | blend

Prep with Smooth Affair Brightening Face Primer to hydrate the skin. Twist the concealer to release a small amount of product and deposit on a metal palette.

Using the Concealer Brush, apply to the areas with the deepest discoloration. Apply to the outer corner of the under-eye to create lift. Gently stipple and blend.

Finish with Skintuition RadianceBoosting Liquid Foundation SPF 30 for a radiant, healthy-looking complexion and SPF protection.

Prep with Smooth Affair Brightening Face Primer to hydrate the skin. Twist the concealer to release a small amount of product and deposit on a metal palette.

Using the Concealer Brush, apply to the areas with the deepest discoloration. Apply to the outer corner of the under-eye to create lift. Gently stipple and blend.

ACTIVE LIGHT UNDER-EYE CONCEALER

case study


ENLIGHTEN CONCEALER

Enlighten Concealer

brightening ingredients ™

PURPOSE corrects intense brown, blue, violet and gray face discoloration

SKIN CONCERNS HYPERPIGMENTATION

MORINGA, AVOCADO & SUNFLOWER SEED OILS

AMAZONIAN MARAPUAMA & SUMA ROOT EXTRACTS

MELASMA

moisturize and condition the skin

are known to help promote a brighter complexion

INTENSE DISCOLORATION

WHITE LILY EXTRACT is known to promote a brighter complexion

WHY IT WORKS Hyperpigmentation can be difficult to conceal with skin-toned shades alone. Buildable corrective shades create a balanced base for makeup.

COVERAGE medium, buildable LIGHT

MEDIUM

FULL

FINISH

blends in effortlessly for a balanced, more uniform look

dewy finish helps to brighten darkness SATIN

DEWY

LUMINOUS

natural-looking coverage

SEMI-MATTE

MATTE

moisturizing formula rich cream formula creates a healthy, nourished appearance

HYPERPIGMENTATION

↑

rich corrective shades rich peach shades neutralize brown, blue, violet and gray tones

↑ ↑

↑ BEFORE

1

2

warm peach corrects hyperpigmentation brown, blue & violet tones

intense warm peach corrects hyperpigmentation blue, violet & gray tones

LIGHT TO MEDIUM

MEDIUM TO MEDIUM DARK

AFTER with shade 1 PRO TIP: can double as a corrector for severe under-eye circles in those with dry skin


Corrective Colors

CORRECTIVE COLORS

moisturizing ingredients

PURPOSE camouflaging bruising before makeup

SKIN CONCERNS POST-TREATMENT BRUISING EVERYDAY INJURIES

MORINGA, AVOCADO & SUNFLOWER OILS

GREEN TEA LEAF EXTRACT

condition, calm and soothe the skin

provides powerful antioxidant protection

WHY IT WORKS Bruising presents unique challenges, with discoloration shifting

all-in-one solution

as healing progresses. Specialized shades are needed to neutralize evolving tones.

four-shade palette supports full healing journey

COVERAGE medium, buildable

mini camouflage brush applies opaque coverage

LIGHT

MEDIUM

FULL

FINISH natural satin finish looks undetectable under makeup SATIN

DEWY

LUMINOUS

SEMI-MATTE

rich cream formula rich cream covers intense discoloration

MATTE

targeted shades four shades can be used alone or mixed to camouflage evolving hues of a bruise

↑

POST-TREATMENT BRUISING

BEFORE Stage 4

STAGE 1

STAGE 2 & 3

STAGE 4

(0-2 DAYS)

(2-10 DAYS)

(10-14 DAYS)

LIGHT YELLOW

GOLDEN PEACH

LILAC

corrects red

corrects purple & blue

corrects yellow

NEUTRAL BROWN mix or layer over corrective shades to help coverage blend in

discreet recovery process

AFTER

Best formulation and coverage EVER

Fantastic!

"I had major, dark purple, bruising on my upper lip from filler

"I recently had cosmetic surgery on my nose. [Corrective

injections. Nothing I had worked at all. I couldn't believe the

Colors] worked so well to cover the spots of bruising that

perfect correction [of Corrective Colors]! I had to use it every

friends commented how I looked completely 'normal'."

day for two weeks and no one noticed. So grateful!"


soothing, hydrating ingredients

with Hyaluronic Acid & CoQ10 PURPOSE neutralizing of allover skin redness before makeup

ALLANTOIN

HYALURONIC ACID

COQ10

SKIN CONCERNS

helps soothe and calm red, irritated skin

attracts and retains moisture to help combat redness-causing dryness

helps reduce oxidative stress and boost the skin's free radical-fighting abilities

OLIVE SQUALANE

CALENDULA, ALGAE & WILLOW BARK EXTRACTS

maintains the moisture barrier by preventing transepidermal water loss

help calm and soothe skin

ERYTHEMA

ECZEMA

ROSACEA

PSORIASIS

POST-TREATMENT REDNESS

WHY IT WORKS Allover skin redness can show through foundation alone. A color-correcting base helps neutralize redness, creating a neutral canvas for makeup.

COVERAGE light, weightless base for makeup LIGHT

MEDIUM

FULL

FINISH natural satin finish creates a more neutral canvas for makeup SATIN

DEWY

LUMINOUS

SEMI-MATTE

MATTE

smart, innovative formula

ERYTHEMA

airtight pump keeps formula fresh and fully evacuates all product

sheer green tint neutralizes mild-to-moderate redness

pigments remain suspended until dispensed to maintain integrity of active ingredients

BEFORE

AFTER

HYDROPURE COLOR CORRECTING SERUM

HydroPure™ Color Correcting Serum


clean concealer for every concern

the right shade for every skin

Find a targeted, skin-loving concealer solution, no matter your skin type or condition.

Navigate concealer formulas and shades with ease for a seamless match for every complexion. PUREMATCH LIQUID CONCEALER

PureMatch Liquid Concealer

Enlighten Plus™ Under-eye Concealer

MULTIPURPOSE

PRIMARY PURPOSE

concealing imperfections

Circle\Delete® Concealer

UNDER-EYE

severe darkness (correcting & concealing)

moderate darkness (correcting & brightening)

severe circles, fatigue, puffiness, sun exposure

moderate circles, vascular circles, fatigue, dehydration

COVERAGE

medium buildable

full

medium buildable

FINISH

semi-matte

matte

FORMULA

liquid

rich cream

pimples, breakouts, SKIN sunspots, age spots, CONCERNS injection site redness

Active Light® Under-eye Concealer

Enlighten Concealer™

Corrective Colors

HydroPure™ Color Correcting Serum

PIGMENTATION

BRUISING

REDNESS

correcting discoloration

camouflaging bruising

neutralizing allover redness

1W

2N

3W

4N

5W

6N

7W

8N

fair with light gold undertones

fair with neutral undertones

fair with warm gold undertones

light with neutral undertones

light with warm gold undertones

medium light with neutral beige undertones

medium light with peach undertones

medium with neutral undertones

Retail: 15521 Tester: 75521

Retail: 15522 Tester: 75522

Retail: 15523 Tester: 75523

Retail: 15524 Tester: 75524

Retail: 15525 Tester: 75525

Retail: 15526 Tester: 75526

Retail: 15527 Tester: 75527

Retail: 15528 Tester: 75528

9W

10N

11N

12W

13W

14N

15W

16W

medium with strong peach undertones

medium dark with olive undertones

medium dark with neutral undertones

dark with warm undertones

dark with golden bronze undertones

deep with neutral undertones

deeper with warm brown undertones

deeper with rich chocolate brown undertones

Retail: 15529 Tester: 75529

Retail: 15530 Tester: 75530

Retail: 15531 Tester: 75531

Retail: 15532 Tester: 75532

Retail: 15533 Tester: 75533

Retail: 15534 Tester: 75534

Retail: 15535 Tester: 75535

Retail: 15536 Tester: 75536

NO. 4

ENLIGHTEN PLUS UNDER-EYE CONCEALER mild darkness (brightening)

mild circles, shadows, dullness, bags, puffiness

post-treatment redness, rosacea, erythema, eczema, psoriasis

hyperpigmentation, melasma

post-treatment bruising, everyday injuries

light

medium-to-full

medium buildable

light

dewy

luminous

dewy

satin

natural

solid cream

silky mousse

solid cream

solid cream

serum

NO. 0

NO. 1

NO. 2

NO. 3

neutral peach fair to light skin tones

cool peach light to med. light skin tones

golden peach medium to med. dark skin tones

dark golden beige med. dark to dark skin tones

neutral brown dark to deep skin tones

Retail: 15014-1 Tester: 75014-1

Retail: 15015-1 Tester: 75015-1

Retail: 15016-1 Tester: 75016-1

Retail: 15017-1 Tester: 75017-1

Retail: 15018-1 Tester: 75018-1

CIRCLE\DELETE CONCEALER #1

#2

#3

#4

brightener: light yellow corrector: neutral yellow fair to medium skin tones corrects redness

brightener: light peach corrector: cool peach fair to med. light skin tones corrects blue/violet

brightener: medium gold corrector: warm bronze med. dark to dark skin tones corrects gray

brightener: golden peach corrector: rich espresso deep to deeper skin tones corrects gray

Retail: 15003 Tester: 75003-CL

Retail: 15004 Tester: 75004-CL

Retail: 15005 Tester: 75005-CL

Retail: 15011 Tester: 75011-CL

ACTIVE LIGHT UNDER-EYE CONCEALER NO. 1 SHADES

SKIN BENEFITS

16

calming, moisturizing

5

4

SPF protection, smoothing, depuffing

moisturizing, calming, antioxidant protection

6

depuffing, moisturizing, blurring

2

moisturizing, brightening

1

calming, antioxidant protection

1

ultra-hydrating, soothing, calming

NO. 2

Concealer Brush Camouflage Brush

Concealer Brush

Concealer Brush

Concealer Brush

Camouflage Brush

Submit orders 24/7 via our online ordering website (OLO), or contact a Business Ser vices Representative at 800-817-5665 or order@janeiredale.com.

Camouflage Brush

Multiuse Blending Brush

NO. 4

NO. 5

NO. 6

light yellow fair to light skin tones warm undertones

golden peach light to med. light skin tones cool undertones

light neutral peach fair to light skin tones neutral undertones

cool peach fair to med. light skin tones cool undertones

neutral gold light to med. light skin tones neutral undertones

neutral brown med. dark skin tones neutral undertones

Retail: 15505-1 Tester: 75505-1

Retail: 15506-1 Tester: 75506-1

Retail: 15507-1 Tester: 75507-1

Retail: 15508-1 Tester: 75508-1

Retail: 15509-1 Tester: 75509-1

Retail: 15510-1 Tester: 75510-1

ENLIGHTEN CONCEALER 1

BRUSH

NO. 3

CORRECTIVE COLORS

HYDROPURE COLOR CORRECTING SERUM

2

warm peach light to medium skin tones corrects hyperpigmentation brown, blue & violet tones

intense warm peach medium to med. dark skin tones corrects hyperpigmentation brown, blue, violet & gray tones

light yellow - corrects redness golden peach - neutralizes blue & violet lilac - balances yellow tones neutral brown - blends corrective shades

sheer light green neutralizes redness

Retail: 15008 Tester: 75008-CL

Retail: 15009 Tester: 75009-CL

Retail: 15100-1 Tester: 75100-1

Retail: 15101 Tester: 75101


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2025_Concealer_SellingBooklet_FINAL (1) by Stogryn PWR - Issuu