In 2012 a six-week-old lab/shepherd mutt named Raider was adopted and an idea began to form. Unable to find a leash and collar that he liked for his new pup, graphic artist Jeremy Murray decided to design his own. After a call to former colleague and product creator Todd Finney, a plan was hatched to bring a design-forward approach to a largely boring product category. In 2013 the two founders focused one hundred percent of their time on the new endeavor, brought in a third key visionary designer, Kevin Horsburgh, and began building a disruptive, world-class brand.
Wolfgang was born.
Its partnership with world-class manufacturers meant that in addition to being a design leader, Wolfgang would be known as a quality leader, offering products that are both innovative and long-lasting. Add to that a careful growth plan in partnership with marquee retailers across the country and the world, and Wolfgang has become a reliable and respected global brand.
Our following is legendary and our customer engagement is extremely high due to our partnerships with a diverse mix of influencers, from athletes, to YouTubers, to modern nomads. Fans of Wolfgang are loyal and come from all walks of life.
Over a decade after its launch Wolfgang continues its mission to be a leader in product design and quality, and to work with the best retailers in the pet, outdoor, and lifestyle industries.
But we’re just getting started! The next chapter in the Wolfgang story will be even more exciting!
On March 1st, 2025, Wolfgang partnered with Signature Products Group (SPG) in an exclusive, global license agreement. The founders, Jeremy and Todd, joined the SPG team with a shared goal of taking the brand to the next level. With the brand DNA intact, and a full stable of very talented product, marketing and logistics people aligned and focused on excellence, Wolfgang is poised to bring even more excitement to its loyal followers, and to grow the pack!
LIVING FOR THE ESCAPE
Modern Adventurer’s are employed and reside within the confines of a suburban setting, and while they enjoy the vibrant culture available in town, they are always looking at the horizon, always thinking about their next adventure. Drawing energy and inspiration from time spent outside, they aren’t willing to compromise access to the outdoors.
• Padded Handle for Control – Extra grip and security when you need it most
• Four Adjustment Points – Custom fit for all sizes and shapes, snug and secure every time
• Reflective Elements – Built-in visibility keeps your dog safe and visible in low light
• Comfortable Foam Interior – Soft, plush padding with mesh backing for all-day comfort
• Custom Graphic Webbing – Bold, eye-catching designs that express your dog’s personality
• Durable Ripstop Material – Lightweight, tough construction built to handle your adventures
H
I
O
P NEBO HARNESS
HARNESSES 2.0
• Easy Non-Step-In Design – No more wrestling with your pup; it gets on and off fast and smoothly
• Five Points of Adjustability – Ventral strap, neck, and waist adjustment create a secure, custom fit
• Custom SR Buckles & Zinc D-Ring – Premium branded hardware delivers Wolfgang durability & flair
• Vibrant Custom Graphics – Durable polyester webbing with sublimated designs that won’t fade
• Webbing handle for Control: Extra grip and security when you need it most
• Reflective Elements – Built-in visibility keeps your dog safe and visible in low light
Meet the lightweight webbing harness that works as hard as your pup plays. The Venture Harness 2.0’s design improves usability and functionality from standard webbing-style harnesses. It’s easy to adjust to your dog’s size and shape. Custom SR buckles make for smooth on-off action, while durable polyester webbing with vibrant graphics lets your dog’s personality shine. This is what you get when style meets security. CUSTOM BUCKLES
• Houndstooth Braided Rope - Wolfgang’s signature braided design with our iconic logo woven right into the adventure
• Built-In Night Vision - Reflective strands mean your beast shines bright when darkness falls, and looks cool the rest of the time
• All-Day Comfort Grip - Neoprene-lined webbing handle designed for walks that “accidentally” turn into all-day adventures
• Zero Drama Hardware - Silicone gripper eliminates that annoying metal-on-metal clanking that seems to follow dogs around
• The Perfect 5-Footer - Not too short, not too long...just right for freedom and control
• Durable Swivel Clasp - Powerful hardware that moves with your dog’s every twist and turn
• Custom Graphic Webbing - Sublimated artwork that adds serious style points to every canine-inspired jaunt
• Handle Utility Loop - Designed for use with waste bag dispensers or individual bags
B
C VENTURE ROPE LEASH
D VENTURE ROPE LEASH WESTERNSKY P000071440199 $39.99
BANDANAS
• Vibrant Wolfgang Prints - Bringing Wolfgang prints in a new and fun bandana design because why settle for ordinary when you can have Wolfgang-level awesome
• Quick-release Buckle - Side-release buckle that’s quick, easy, and drama-free...just how we like it
• Athlete-Grade Fabric - Performance polyester that’s tough, light, odor-resistant, and easy to wash
• Three Perfect Fits - Small, medium, and large sizing, with adjustable webbing, so every pooch can represent
• Shiny 3M Label - Reflective label that shines bright in the dark and looks rad during the day
• Wolfgang-esque Shape - Custom hexagon-influenced design that makes a statement before your dog even moves
PRODUCT TYPE PATTERN/COLOR SKU CODE SIZE
A VENTURE BANDANA DAYDREAM P000071060102 SM
B VENTURE BANDANA DAYDREAM P000071060103 MED
C VENTURE BANDANA DAYDREAM P000071060104 LG
D VENTURE BANDANA FUZZYTAILS P000071090402 SM
E VENTURE BANDANA FUZZYTAILS P000071090403 MED
F VENTURE BANDANA FUZZYTAILS P000071090404 LG
G VENTURE BANDANA GREATESCAPE P000071040302 SM
H VENTURE BANDANA GREATESCAPE P000071040303 MED
I VENTURE BANDANA GREATESCAPE P000071040304 LG
J VENTURE BANDANA LOSTART P000071090602 SM
K VENTURE BANDANA LOSTART P000071090603 MED
L VENTURE BANDANA LOSTART P000071090604 LG
QUICK-RELEASE BUCKLE
VIBRANT PRINTS
REFLECTIVE 3M LABEL
D - F
WASTE BAGS
• Optimal Thickness - Not too thick, nor too thin...just right for
• Outdoor Visibility - Bold colors make bags easy to locate so you can responsibly pack it out
• Dog-Loving Graphics - Custom artwork that adds Wolfgang personality to life’s necessary tasks
• Roll Size - 15 bags per roll with fast-action perforations because time is of the essence
• Starter Pack (4-rolls) – The necessary tools to get the dirty job done
• Extended Adventure Pack (8-roll) - A value pack because we know nature never stops calling
FULL BAG DESIGN
• Breakaway Safety Buckle – Laser-etched design releases under pressure to keep your cat safe during outdoor or indoor adventures.
• Custom Sublimated Webbing – Vibrant, fade-resistant artwork lets your cat’s personality shine through on every outing.
• Steel D-Ring & Removable Bell – Durable hardware with the option to add or remove the bell based on your preference.
• Comfortable All-Day Fit – One-size-fits-most design crafted from soft, durable polyester that won’t weigh your cat down.
• Wolfgang Quality Throughout – Premium woven label and thoughtful construction built to last through countless adventures.
J VENTURE CAT COLLAR
Includes: Collars, Leashes & Harnesses
• Made with highly durable, water & abrasion resistant webbing.
• Easily adjustable features that ensure a custom and secure fit.
• Curved side-release buckle for a comfortable fit on your dog’s neck.
• Powder-coated D-ring with welded seam for extreme strength.
• Bonded & stitched woven label for extreme durability.
• Wolfgang products are designed in Utah.
COLLARS
LEASHES
HARNESSES
TopoLoco
We put a playful spin on the classic topographic map to create this pattern. Look closer, and you’ll discover hidden details throughout. This pattern is all about finding your path, spotting the beauty in nature’s layers, and embracing that spontaneous explorer within. Rendered in our signature glacier blue, “TopoLoco” makes your dog’s gear undeniably unique.
DesertBloom
Created by a friend of Wolfgang, this pattern captures the wild contrast between delicate flowers and the harsh desert landscape. With striking linework, this bold, beautiful, and untamed pattern is perfect for your pet’s next adventure into uncharted territory.
ForestCamo
To create this pattern, we drew inspiration from the calming rhythm of seasons and the meditative pull of getting lost in the woods. This playful take on classic camo celebrates pine trees, forest adventures, and your pet’s natural connection to the wild. It may not keep you or your pet hidden for long, but we think you’ll find it smooth, soothing, and undeniably stylish.
F
G
WildHorizon
The artist Bandit Creative knows the Canadian backcountry, and she loves bringing her dog on adventures. We partnered with her to capture what we all feel when a wild horizon calls us out there—that pull toward the unknown and the thrill of chasing what’s just ahead. There’s even a night version on the other side for after-dark escapades. Whether you’re summiting peaks, wandering forest trails, or posted up by a lakeside campfire, bring your best friend along for the ride.
Golden hour strolls and moonlit midnight wanders—your pup’s internal
MonumentValley
Red rocks, endless trails, and a dog who thinks every hike is their personal quest for the perfect stick. Inspired by southern Utah’s breathtaking landscape, this print celebrates those epic adventures where your fourlegged hiking buddy somehow has more energy at mile five than you had at the trailhead.
DogPark
There’s
your furry pal among the crowd.
C MARTINGALE COLLAR P000070891602
P000070891603
P000070891604
G VENTURE HARNESSES 2.0 P000069191602
P000069191603
GoofyFoot
Right foot or left foot forward... it doesn’t matter, because some dogs like to show off and use all four. If you’ve ever smiled at a dog shredding on a skateboard, you’ll love this gnarly print on your furry friend. Inspired by board culture and the unmatched vibes of endless summer, this design is made for those who don’t just roll with the pack—they lead it.
CamoLogic
ShadeTree
Imagine you and your panting pup find a shady tree to relax under during a long walk. There’s no sweeter moment after a day in the spring and summer sun. This print celebrates those precious moments of rest and companionship. Shade is nature’s rest stop: Invite your dog to flop on their belly and chill for a bit.
CoolBreeze
Nature doesn’t do straight lines, and neither does your dog. This organic print celebrates those flowing, natural rhythms that happen when you stop trying to control everything and just let the adventure unfold. Like wind weaving through grass or a dog’s meandering sniff trail, the most beautiful journeys often follow no plan at all.
AweStruck
Some moments leave you speechless, like watching vibrant hues sweep across mountain peaks while your dog nudges you—wondering why you stopped throwing their ball. This print captures a surreal frequency—alive, electric, and somehow familiar. It’s the rush you feel trail running with your pack, that natural high when everything clicks into place. Whether you’re chasing horizons or giving belly rubs, don’t forget to tune into that wild energy that connects us all.
BuenaOnda
Bring on the good vibes with this surfy, eighties art jam, and every day will be like a killer day at Dog Beach! Finally, a kit that is on-par with your Slip-ons!
P000069180104
Evoke deep-set memories (or is it just déjà vu?) and tap into ancient, animal parts of your brain. Ok…maybe we’re taking this a little too far. Doggie gonna love it!
GreatEscape
Tonal grays
With its roots in ancient Mexican craftsmanship, this print is one part fiesta, two parts arriba, and three parts vamonos! Whether south of the border or north, el perro és el mejor amigo del hombre...dog is man’s best friend.
AweStruck
DayDream
ForestCamo
Signature Products Group (SPG) was founded in Salt Lake City in 2001; we design, develop, manufacture, distribute and market licensed products for some of the best brands in the world. Those brands include Browning®, Carhartt®, Chris Kyle®, Ducks Unlimited®, Fox Racing® Hooey®, Huk®, Hurley®, PinWiz®, Realtree®, Liquid Death®, Juicy Couture®, and Wolfgang®.
At the heart of every great brand there is an opportunity to bring focus to new product categories. We bring our passion, dedication, and capabilities to every project by helping our brand partners realize their potential with our expertise in product design and distribution. Contact Info
sales@spgcompany.com
1- 800 - 553 - 1098 1490 N 2200 W Salt Lake City UT, 84116
