Summer is officially underway in the North Georgia mountains, and we’re excited to kick off one of the busiest and most rewarding seasons of the year. With strong travel demand and guests arriving to enjoy everything Blue Ridge and the surrounding area has to offer, our team is focused on delivering exceptional experiences while helping homeowners maximize the potential of their properties.
In this issue, you’ll find a look at upcoming occupancy trends, seasonal HVAC reminders, updates on our new Lights Off, Fireflies On conservation initiative, and highlights from the community events we’ve been proud to support this spring. We’re also sharing an important Owner Relations update as we welcome Cindy Tatum to the Southern Comfort team and introduce new opportunities for owners to add a personal touch to their property listings.
As always, thank you for your continued trust and partnership. We are grateful to work alongside you and look forward to a successful summer season ahead.
Warmly,
Amber Henderson Assistant General Manager
YOUR WORDS ON YOUR LISTING
OWNER QUOTE SUBMISSION
We're adding owner quotes to property listing pages on our website. A short, personal note from you about your cabin that gives guests a sense of the person behind the property. It's one of the most genuine things we can put in front of someone who's deciding where to book, and we'd love to include yours.
The form takes about two minutes. A few prompts are included to get you started, things like what you love doing when you're in town, or what you want guests to feel when they walk through the door. Once completed we will update your listing as soon as possible.
REMINDER: KEYLESS ENTRY
A quick follow-up from the April issue: SCCR’s keyless entry update is still rolling out in stages across the portfolio. If you visit your property and find that your previous door code is no longer active, your updated default code is the last four digits of the phone number we have on file for your account.
If your code is still working as expected, no action is needed.
If you’d prefer a different code, or if you have any questions about where things stand with your specific property, reach out directly to Owner Relations at ownerrelations@ southerncomfortcabinrentals.com.
Cindy Tatum Owner Relations Specialist
WELCOME
As our Owner Relations team continues to grow and evolve, we want to take a moment to express our sincere gratitude to JC for her dedication, hard work, and the relationships she has built with our owners over the years. Her commitment to providing exceptional support has made a lasting impact, and we are thankful for the time, care, and professionalism she brought to the team. We wish JC all the best in her next chapter.
At the same time, we are excited to welcome Cindy Tatum as our new Owner Relations Specialist.
Cindy lives in Canton, Georgia, and brings a strong background in customer service, communication, and relationship building. She is passionate about creating a positive experience for our cabin owners and helping ensure every guest stay is as seamless and enjoyable as possible. Cindy looks forward to connecting with our owners and becoming part of the special relationships that make our company so unique.
Please join us in thanking JC for her contributions and welcoming Cindy to the team. We are excited for this new chapter and look forward to all the great things ahead.
UPCOMING TRENDS
OCCUPANCY IN THE NEXT 90 DAYS
Share the Insights
See how the next 90 days benchmark against last year — spot the trends, plan ahead, and make the most of every opportunity the season brings.
GUEST ARRIVAL THE NEXT 90 DAYS - BENCHMARKED TO 2025
HVAC MAINTENANCE INFO
SEASONAL SCHEDULED MAINTENANCE
As we prepare for the busy summer season, we are taking proactive steps to help ensure every property’s HVAC system is ready for the increased demand that comes with warmer temperatures and incoming guests. A properly maintained HVAC system plays a critical role in guest comfort and can help prevent unexpected breakdowns during peak occupancy periods. Preventative maintenance is one of the most effective ways to reduce service interruptions, avoid costly repairs, and protect your home’s earning potential.
Do You Currently Have an HVAC Maintenance Contract?
Please let us know if you currently have a biannual HVAC maintenance contract in place by filling out the form below. Having this information on file allows our team to help verify that routine service is being completed and ensures we have the correct contacts available should HVAC-related concerns arise.
HVAC Info Form
No Contract No Problem
If your property is not currently enrolled in a biannual maintenance program, our team would be happy to assist with arranging a preventative service check and discussing maintenance options. Routine HVAC maintenance can help:
• Improve system performance and efficiency
• Extend equipment lifespan
• Reduce emergency repair costs
• Minimize the risk of guest-impacting outages
• Help prevent refunds, relocations, and service disruptions during stays
LIGHTS OFF, FIREFLIES ON
A CONSERVATION PROGRAM IN PARTNERSHIP WITH THE FANNIN COUNTY CHAMBER OF COMMERCE
Fannin County is home to more than 50 species of fireflies, including several found almost nowhere else in the world. The Blue Ghost. The synchronous firefly. Even the “Loopy Five,” discovered right here in North Georgia.
These species thrive here because this landscape still supports them — dark skies, mature forests, quiet evenings, and an environment that hasn’t lost what makes the mountains special.
As part of our ongoing partnership with the Fannin County Chamber’s Commitment to Conservation program, Southern Comfort Cabin Rentals is proud to launch Lights Off, Fireflies On across our portfolio ahead of Fannin County Firefly Day on July 2.
This initiative gives owners the opportunity to participate in simple, meaningful conservation efforts that also align with what today’s travelers are increasingly seeking out: authentic mountain experiences, dark skies, and a deeper connection to nature.
Two Ways to Participate
Friend of Fireflies
A simple but meaningful commitment to dark sky practices. Participating properties use warm-toned exterior lighting (3,000K or lower), shielded fixtures when possible, and either timers or signage encouraging exterior lights off by 10:00 p.m.
Participating homes receive:
• In-cabin guest education materials
• Property signage
• A Friend of Fireflies badge on the listing
Firefly Sanctuary
For owners who want to take conservation a step further. Sanctuary properties include all Friend of Fireflies standards while also incorporating habitat-supporting native plants through local partner programs at preferred pricing.
These homes also receive:
• Premium listing recognition
• A firefly-themed guest experience kit
• Expanded educational materials for families and children
Both participation levels are voluntary, meaningful, and designed to enhance the guest experience while helping preserve one of the most unique parts of our region. If you are interested in participating please complete the form linked below. If you have any questions reach out to kat@southerncomfortcabinrentals.com.
Form
AROUND THE COMMUNITY
WHAT WE’VE BEEN UP TO
Our team has been on the move in the community and we wouldn’t have it any other way. Here are a few places we’ve been showing up over this past few months.
Soap Box Derby
Fannin County Family Connections
This spring, we fielded a car in the Fannin County Family Connections Soap Box Derby in support of local children and families throughout the county. It was one of those events that reminds you why showing up matters and yes, the competition got surprisingly serious!
Chamber Firefly & Milkweed Seminar
Our team attended a Fannin County Chamber seminar focused on firefly conservation, pollinators, and native habitats. That event directly helped shape the Lights Off, Fireflies On initiative featured in this issue, and we’re excited to continue supporting conservation efforts that help preserve what makes this area special.
TroutFest Sponsor
We were proud to sponsor TroutFest again this spring. It’s become one of Blue Ridge’s signature events and a celebration of the rivers, outdoor culture, and natural beauty that continue to draw visitors to the North Georgia mountains year after year.
Local Partners Program Refresh
We’ve started a meaningful refresh of our Local Partners Program, the network of businesses and experiences we connect guests with during their stay. The goal is to build deeper relationships with local vendors while creating more curated, memorable experiences for guests visiting the area.
Fannin Chamber Ambassadors Luncheon Sponsor
Our team also sponsored the Fannin Chamber Ambassadors Luncheon, bringing together local businesses, community leaders, and organizations from across the county. Events like these continue to strengthen the relationships that support both tourism and local commerce in our area.
Gilmer County Trailblazers Summit
Members of our team attended the Gilmer County Trailblazers Summit, a regional tourism and small business conference featuring chamber updates, industry speakers, and conversations around the future of tourism in the North Georgia mountains. It’s always valuable to stay connected to what’s happening across the region and bring back fresh ideas for both our guests and homeowners.
Fannin Leadership 2026 Tourism Day Sponsor
Southern Comfort Cabin Rentals was proud to sponsor the Fannin Leadership 2026 class Tourism Day field trip this spring. Supporting programs that help connect community and business leaders is something we believe strongly in, and we were honored to be part of a day focused on tourism’s impact across our region.