I ss084
f aye@pr epar edmedi a. co. uk
www. pr epar edmedi a. co. uk
01823618170 10t hFebr uar y2017
I s s ue0 8 4Publ i cSe c t orToda yPg2
I s s ue0 8 4Publ i cSe c t orToda yPg3
Heal t hcar ePr oduct s
I s s ue0 8 4Publ i cSe c t orToda yPg4
Heal t hcar ePr oduct s
I s s ue0 8 4Publ i cSe c t orToda yPg5
Heal t hcar ePr oduct s
I s s ue0 8 4Publ i cSe c t orToda yPg6
Heal t hcar ePr oduct s
I s s ue0 8 4Publ i cSe c t orToda yPg7
Heal t hcar e
I s s ue0 8 4Publ i cSe c t orToda yPg8
Heal t hcar e
Br eat he Your sel f t oSl eep Wi t h10mi l l i onNHSpr escr i pt i onsf orsl eep medi cat i onbei nghandedouteachyear ,andonei n 10ofusonsl eepmedi cat i on* ,t her ei snomagi c cur ef ori nsomni a,saysSl eepGur uAnandi .Hernew bookBr eat heBet t er ,Sl eepBet t erout l i nest hef act t hatt her ei snoeasysol ut i onf ori nsomni abutt her e ar et hi ngst hatyoucandot omanagei t .
assoonasyouwakeup,si mpl edi et ar ychangesand becomi ngawar eofandusi ngt hebr eat ht oconnect yout oamor epeacef ulst at eandnour i shyour ner voussyst em. Anandici t espeopl el i keMadonna,Tom For dand Mar t haSt ewar t ,whof unct i ononar oundf ourt of i ve hour ssl eepperni ght .Theyseem t ohavecr eat eda cul toutofnotsl eepi ng,butl ongt er m,i twi l ll eadt oan ar r ayofheal t hi ssues,pot ent i al l ycancerand dement i a… and,mostcer t ai nl y ,wr i nkl es.
Ayur vedi cSl eepConsul t antAnandiwasan i nsomni acf ornear l y15year sandt r i edever yt hi ng f r om val er i ant ohypnosi sandser ot oni ni nanef f or t t ogetagoodni ght ’ ssl eep.I twasonl yaf t er eepi svi t alf orr epai r i ngandr ej uvenat i ngever y di scover i ngyoga,Ayur vedaandi npar t i cul arwor ki ng Sl or ganoft hebody ,f r om ski nt obr ai n,saysAnandi , wi t ht hebr eat ht hatshebegant oseean andi ti sasvi t alaswat erandf ood. i mpr ovement . Br eat heBet t er ,Sl eepBet t eri sacombi nat i onof Anandi ’ sf i veyear sofexper i ment at i onwi t ht he br eat h.I ti sahol i st i cappr oacht hatwor ksat unr avel l i ngt hener voussyst em andbr i ngi ngi tback i nt obal ance.Asar esul t ,t hebodyi sabl et osl i p backi nt oi t snat ur alr hyt hm ofsl eep. Theexer ci sesi nt hebooknotonl yaddr esssl eep pr obl ems,butwi l lal sobal anceyourwhol esyst em whi chmeansbet t erdi gest i on,i mpr ovedci r cul at i on andr educedst r essandanxi et yl evel s. Manyoft heexer ci sescanbef i t t edi nt odayt oday l i f eandyoucandot hem dur i ngt hecour seofyour day .Ot her sar edesi gnedt ot akeyououtofyour busyschedul eandbr i ngyourbodybacki nt o bal ance. Ul t i mat el yt hekey ,saysAnandi ,i saser i esofsmal l butsi gni f i cantl i f est yl echangeswhi chi ncl udedel ayi ng t het empt at i ont oi mmedi at el ycheckyouremai l s
Li nks Br eat heBet t er ,Sl eepBet t eronAmazon: ht t ps: / / www. amazon. co. uk/ Br eat heBet t er Sl eepGur uAnandi / dp. . . Anandi ’ sWebsi t e:ht t p: / / www. t hesl eepgur u. co. uk/
I s s ue0 8 4Publ i cSe c t orToda yPg9
Heal t hcar e&Nur si ng
I s s ue0 8 4Publ i cSe c t orToda yPg1 0
Heal t hcar e&Nur si ng
I s s ue0 8 4Publ i cSe c t orToda yPg1 1
26% ofBr i t i shPr i marySchoolChi l dr enar eSext i ng Shoc k i ngnewr es ear c hs ugges t st hatov er1. 8mi l l i onofpr i mar ys c hool k i ds ,ages6–1 1,hav es ents ex ual l yex pl i c i t mes s agesonappss uc hasFac ebookandSnapc hat .
Butt hef r es hf i ndi ngss ugges tt hatonei ns i xc hi l dr enhadal r eadybeenex pos edt ohar mf ul mat er i al sbyt het i met hey r eac hedt hatage.
Thes ames t udyf oundaf ur t herf i f t hhav er ec ei v edr udeor r i s k ymes s agesorev ens ex ual l yex pl i c i tphot ogr aphs .
Whenas k edaboutwhatappspar ent swer emos tc onc er ned aboutt hei rc hi l dus i ng,Fac ebookwasl i s t edast hemos t wor r y i ngwi t h42perc entex pr es s i ngc onc er n.
Des pi t et hes eal ar mi ngs t at s ,t wot hi r dsofpar ent sar enot wor r i edaboutwhatt hei rc hi l dr enc oul dbeex pos edt oon t hei rs mar tdev i c es .
Fac ebookwasf ol l owedbySnapc hat ,I ns t agr am,Fac ebook Mes s engerandYouTubeast hemos twor r i s omeapps .
Al mos taf i f t hofpar ent sdonotmoni t orwhatt hei rc hi l dr endo onl i neatal l .
Meanwhi l eonl i nepl at f or mss uc hasXbox ,Pl ay St at i onand Mi nec r af twer eamongs tt hel eas tc onc er ni ng.
Dat ar ev eal edgi r l swer emor el i k el yt obec aughts ex t i ng, wi t honei ns i xs endi ngr udemes s ages ,c ompar edt oj us tone i nt went yboy s .
Thes ur v eyal s of oundt hatt heav er agepar entpl annedt o s peakwi t ht hei rc hi l dabouts exataget en.
Mobi l ephonei ns ur anc ef i r m Row. c o. ukc ommi s s i onedt he r es ear c h,whi c hr ev eal edt hatal mos thal fofs i xt oel ev eny ear ol dshav ebeenex pos edt of oul l anguageonl i ne. Onav er age,par ent ss ai dt heypl annedt os peakwi t ht hei r k i dsaboutonl i nes ec ur i t ywhent heywer eni ne.
Nur si ng
Wor r y i ngl y ,s ev enperc entofpar ent sadmi t t edt heyar en' t pl anni ngons peak i ngt ot hem abouts exatal l ,t hatnumber j umpedt ot enperc entwhenj us tas k i ngdads. Rel easef r om Row
I s s ue0 8 4Publ i cSe c t orToda yPg1 2
GPVacanci es
I s s ue0 8 4Publ i cSe c t orToda yPg1 3
Leadi ng“f r eef r om”chocol at emanuf act ur erMooFr ee l aunchesEast ereggr angef or2017 Leadi ng“ f r eef r om”c hoc ol at emanuf ac t ur erMooFr eel aunc hes Eas t ereggr angef or2017 •Thr eev ar i et i esf or2017-Or i gi nal ,Or angeandBunny c omb •Nopr i c ei nc r eas eon2016( £4. 25)buteac heggnowi nc l udes 20gofc hoc ol at ebut t ons •Av ai l abl ef r om s uper mar k et s ,l ar gerr et ai l er sandi ndependent hi ghs t r eets t or es I twas n’ tl ongagot hatpeopl ewi t hadai r yal l er gyorl ac t os ei nt ol er anc ehadt ogowi t houtc hoc ol at eeggsatEas t er . Al l t hathasc hangednowandt her ear edel i c i ousdai r y f r eeand gl ut enf r eeal t er nat i v eswi del yav ai l abl e. Themar k etl eaderMooFr eehasunv ei l edi t sl i neupofEas t er eggsf or2017andt her ear et hr eev ar i et i esav ai l abl e:Or i gi nal , Or angeandBunny c ombal l madewi t hi t sawar dwi nni ngc hoc ol at e. Al l t hr eeEas t ereggshav et hes ameRRPasl as ty ear( £4. 25) ,but t heEas t erBunnyhasnowdel i v er edanot her20gofc hoc ol at ebut t ons .Theynowal l wei gh120g( upf r om 100gi n2016)wi t houta pr i c ei nc r eas e. Theywi l l beav ai l abl ev i as uper mar k et s ,l ar gerr et ai l er s ,i ndependenthi ghs t r eets t or es ,andonl i ner et ai l er si nc l udi ngwww. dai r y f r eec hoc ol at es . c om.
Mi k eJ es s op,whof oundedMooFr eei n 2010,al ongwi t hhi swi f eAndr ea,s ai d: “ MooFr eer epl ac esc ows ’ mi l kwi t hr i c e mi l kt oc r eat eadel i c i ous ,mi l kc hoc ol at e t as t et hatdoes n' tr equi r eas i ngl ec ow. ” Thec hoc ol at ef r om whi c ht heeggsand t hebut t onsar emadei samul t i awar d wi nni ngr ec i pe,hav i ngmos tr ec ent l y wont heawar df or‘ Bes tVegan Choc ol at e’ att heVegFes tAwar ds , 2016.Thi sac c ol adewasv ot edf orby t hepubl i c . Ev enbet t ers t i l l ,i t sawar dwi nni ngdai r yf r eec hoc ol at esar eal s o f r eef r om gl ut en,wheat ,l ac t os e,s oy aandc as ei n,c ompl et el y v eget ar i anandv egan,andc er t i f i edor gani c . “ Bec aus ewec ar eabouty ouandt heenv i r onment ,al l ourdai r y f r eec hoc ol at esar emadeus i ngor gani candet hi c al l ys our c edi ngr edi ent swr appedupi nf un,env i r onment al l y f r i endl ypac k agi ng. MooFr ee’ sEas t ereggs ,unl i k et hos eoft hei rr i v al s ,del i v ergr eat t as t eandev enbet t erv al ue, ”addedMi k e. T ak eal ookatMooFr ee' swebs i t et of i ndoutmor ewww. moof r eec hoc ol at es . c om.
Mum’ st hewor df ormanyBr i t swheni tcomest o aski ngf oradvi ce •20% got oMum f oradv i c ef i r s t ; •15% oft hos es ur v ey eds eekt hec ouns el off r i ends ; •9% wentt oDadt oas kf orl i f eadv i c e. Wheni tc omest ol i f e’ sbi gdec i s i onsi ts eemst hatMum r eal l y doesk nowbes tass hei st hef i r s tper s onmos tBr i t st ur nt of or adv i c e,ac c or di ngt or es ear c h*f r om l i f ei ns ur anc ec ompar i s ons i t e Compar eCov er .
Mi k ePr es t on,Bus i nes sDev el opmentManageratCompar e Cov er ,s ai d:“ Ther ei st hatol ds ay i ng–“ i fatf i r s ty oudon’ ts uc c eed,doasy ourmot hert ol dy ou”andi ts eemsf oral otofBr i t s , wej us tc utoutt hef ai l i ngpar tandgos t r ai ghtt ot hes our c eof wi s dom –Mum,t ogety our#l i f es or t ed. “ I t ’ sv er yi nt er es t i ngt hatnotmanypeopl eus eonl i nef or umsand gui danc e.Wi t ht hepr ev al enc eofs mar tphonesandani nc r eas i ngl ydi gi t al wor l d,wewoul dhav et houghtt hatt hi sf i gur ewoul dbe c ons i der abl yhi gher .I ts eemst hatf ormany ,t al k i ngapr obl em or i s s uet hr oughi st hebes twayt ogetal i f ei s s ues or t ed. ”
Goi ngt oMum f orgui danc ei sev enmor el i k el yf orUKwomen,as aquar t er( 25%)s ai dt heygot oMum f i r s t ,c ompar edt oonl y16% ofmen.Whi l eonl y7% ofwomens ai dDadwoul dbet hei rf i r s tpor t ofc al l f orgui danc e,c ompar edt oj us tov eronei nt enofmen Mi k eadded:“ Wheny ouar eac oupl e,manyl i f edec i s i onsar e ( 1 1%) . madet oget herandar et hor oughl ydi s c us s edbef or edec i di ngona c er t ai nc our s eofac t i on.Onel i f ei s s uet hats houl dbeatt het opof Ther es ear c hal s of oundt hatt heWel s har emor el i k el yt ogot o t hatl i s ti sl i f ei ns ur anc e. Dadf oradv i c e( 17%)bef or et hei rmot her s( 15%) ,butEas tAngl i ansar eoppos i t e,wi t hnear l yaquar t er( 23%)goi ngt oMum f or “ Li f ei ns ur anc ei sdes i gnedt opr ot ec ty ourf ami l ys houl dt hewor s t gui danc e,c ompar edt oonl y5% goi ngt oDad. happenandi sonedec i s i ont hatpeopl es houl dc ons i derass oon ast heyhav edependant sorf i nanc i al r es pons i bi l i t i es .T ak i ngout Womenar eal s omor el i k el yt ogot ot hei rmat esf oradv i c e,wi t h l i f ei ns ur anc et opr ot ec ty ourf ami l ydoes n’ tc os tasmuc hy oumay j us tunderaf i f t h( 17%)s ay i ngt hey ’ dc hatt oaf r i endaboutk eyde- t hi nk .Li f epr ot ec t i onc anbepur c has edf r om asl i t t l eas£5a c i s i ons ,c ompar edt o13% ofmen. mont h. * * ” I ts eemst hatnot hi ngc anbeatt hehumant ouc hwheni tc omest o adv i c e,asonl y4% oft hos es ur v ey eds ai dt heyus eonl i nef or ums andasf ewas3% us es el f hel pwebs i t est omak edec i s i ons .
Rel eas ef r om Kat hr y nChadwi c kMedi aRel at i onsKCMR
I s s ue0 8 4Publ i cSe c t orToda yPg1 4
Pr i vat eHeal t hcar e
I s s ue0 8 4Publ i cSe c t orToda yPg1 5
Pr i vat eHeal t hcar e
I s s ue0 8 4Publ i cSe c t orToda yPg1 6
Pr oduct s
I s s ue0 8 4Publ i cSe c t orToda yPg1 7
Saf et y
I s s ue0 8 4Publ i cSe c t orToda yPg1 8
Saf et y
I s s ue0 8 4Publ i cSe c t orToda yPg1 9
Saf et y
THE SAFE AND SECURE STORAGE OFESSENTI ALSAFETY EQUI PMENT I N SCHOOLS Ther angeofes s ent i al s af et yequi pment r equi r edbys c hool shasgr ownov ert he y ear s .I nt hepas tnotaf ewf i r eex t i ngui s her s onhook s ,as andbuc k et ,af i r s tai dk i tanda f i r ebl ank eti nt hek i t c hen.Thank f ul l yt i me andt ec hnol ogyhav emov edonandt hel ev el ofpr ot ec t i ongr eat l yi mpr ov ed.
Ofpar amounti mpor t anc ehowev eri st he needt ok nowt hats houl dy ouory ours t af fbe c al l edupont ous et hi spot ent i al l yl i f es av i ng equi pmenti twi l l bepr edi c t abl yl oc at ed, eas i l yac c es s i bl eandi nf ul l wor k i ngor der whet hers t or edi ndoor sorout door s .
Forov er30y ear s ,Somer s et bas edJ oBi r d& Ex t i ngui s her sus edt obehungonhook sor Co.Lt dhav edes i gnedandmanuf ac t ur ed pl ac edons i mpl epl as t i cs t andsbutt hi s l i f es av i ngerc abi net sofs uper bqual i t y . mak est hem v ul ner abl et oac c i dent al damage Ex por t i ngt o33c ount r i es ,t heyr ec ei v edt he ordamaget oc hi l dr ens houl danex t i ngui s her 2013Queen’ sAwar df orEnt er pr i s ei n t oppl eov er .I tmadet hem r eadi l yav ai l abl e I nt er nat i onal Tr adeandhav ebeenawar ded f orus easadoorpr opbutt hedangeri st he Ll oy d' sRegi s t erTy peT es tAppr ov al f ormany equi pmentendsupbei ngs omewher eel s e oft hei rpr oduc t s .Thi s ,t oget herwi t ht hei rI SO ands oi snotac c es s i bl ei nt heev entofan 9001and14001c er t i f i c at i ons ,s er v esasan emer genc y .Fi r esc ans pr eadr api dl ys of as t i ndependentendor s ementoft hequal i t yand ac c es si nanemer genc yi sv i t al . i nt egr i t yoft heJ oBi r d&Co.pr oduc t .Thei r f er v entdemandofs uc hhi ghs t andar dsi s AEDsar enowi nwi des pr eadus et ooand under pi nnedbyex per t i s e,pr of es s i onal i s m needt ober eadi l yav ai l abl ei nt hes c hool or andadedi c at edc us t omers er v i c et eam. out s i deonas por t sf i el d.Thes ear e ex pens i v ei t emsandneedt obek epti na Formor ei nf or mat i onpl eas e s ec ur el oc at i onands hel t er edf r om t he el ement s . c ont ac tJ oBi r d&Co.Lt don I ti sadv i s abl et os t or et hes ei t emsof es s ent i al s af et yequi pmenti nc abi net swher e t heyar es t i l l ac c es s i bl ef ori mmedi at eus e butk epts af el youtofhar m’ sway .An ant i t ampers eal det er st hemi s c hi ev ousand c ur i ous ,whi l s tt her obus thous i ngpr ot ec t s bot hequi pmentandc hi l d.Cabi net sar eeas y t oc l ean,wi t houtf earofdamagi ngt he equi pmentandal s ohel pk eepmai nt enanc e c os t st oami ni mum.
01278785546orv i s i t www. j obi r d. co. uk
I s s ue0 8 4Publ i cSe c t orToda yPg2 0
Saf et y
I s s ue0 8 4Publ i cSe c t orToda yPg2 1
Nur ser i es
I s s ue0 8 4Publ i cSe c t orToda yPg2 2
Nur ser i es
I s s ue0 8 4Publ i cSe c t orToda yPg2 3
Fur t herEducat i on
Ri sei nschoolsuppor tst af ft aki ng cl asses:educat i onr ecr ui t err esponds Ac c or di ngt oas ur v eyc onduc t edbyt heAs s oc i at i onof T eac her sandLec t ur er s( ATL) ,upt o78% ofs c hool s t af fs ai d t hatt hey ’ r ehav i ngt os t andi nf orqual i f i edt eac her s ,ont opof c ov er i ngt hei rex i s t i ngdemands ,duet obudgetc ut s .Thi s r epr es ent sa14% i nc r eas ey ear ony ear .
“ Thef ac tt hatt hi spr ac t i c ehasi nc r eas edy ear ony earc an nodoubtbeat t r i but edt ot her i s i ngc os t st y pi c al l yas s oc i at ed wi t hbr i ngi ngonboar ds uppl yt eac her s .Thec r uxoft he mat t eri st hat ,f ormanyUKs c hool s ,i ti ss i mpl yt ooex pens i v e t or epl ac es t af fwhol eav ebyhi r i ngs hor t t er ms uppl yt eac her s .Sc hool si nEngl andof t ens pendov er£800mi l l i onon Thes ur v ey ,whi c hpol l ed1, 000member swor k i ngass uppor t s uppl ys t af fannual l y . s t af f ,f oundt hemaj or i t yar ebei ngas k edt ot ak eonr es pons i bi l i t i esnor mal l yhel dbyt eac her s ,ast hec ount r yf ac esa “ Educ at i onl eader swhof eart heymaybej eopar di s i ngpupi l s hor t ageoft eac hi ngs t af f . at t ai nmentbyus i ngs uppor ts t af ft opl ugt eac hers hor t ages maybenef i tf r om r ev i ewi ngt hei rc ur r entr ec r ui t mentpr oc es s Comment i ngont hedat a,Bal j i nderKul l er ,whohasov er15 est obr i ngonboar ds ui t abl yqual i f i eds t af fwi t houtbl owi ng y ear s ’ ex per i enc ei neduc at i onr ec r ui t ment ,andi snowMan- t hebudget .Forex ampl e,byc r eat i ngal oc al bankofs uppl y agi ngDi r ec t orofonl i nes uppl yt eac herpor t al ,TheSuppl y s t af f ,per hapsi nc onj unc t i onwi t hot herl oc al s c hool s ,r ev i ewRegi s t er ,s ai d; i ngt hei rc ar eer spaget oat t r ac tc andi dat esdi r ec t l yornegot i at i ngwi t ht hei rc ur r entagenc yonpr i c e. ” “ Atat i mewhenbudgetc ut sandt al ents hor t agesar ec l os e t oc r i ppl i ngt heeduc at i ons ec t or ,i ti snos ur pr i s et hats c hool s Rel eas ef r om Bl ues k yPR ar ec al l i ngont eac hi ngas s i s t ant sandl i br ar i anst oens ur e t hatc l as s esar ec ov er ed.
I s s ue0 8 4Publ i cSe c t orToda yPg2 4
Doyouknow t hemeani ngoft henat i on’ sf avour i t ef l ower s?I fnot ,you’ r enotal one– j ust15percentofBr i t sdo -42percentoft henat i onwi l lbuyf l ower sonVal ent i ne’ sDay ,but85percentcan’ ti dent i f y t hei ror i gi nalmeani ng -Onl yf i vepercentcoul di dent i f yt hatt ul i pssi gni f y‘ adecl ar at i onofl ove’ -Onl yni nepercentknowt hatf r eesi asmean‘ l ast i ngf r i endshi p’ Wi t ht hemostr omant i cdayoft heyear ,Val ent i ne’ sDay ,j ustweeksaway ,42percentoft he nat i onwi l lbuyf l ower st oshowl ovedoneswecar e.16percentwi l lt r eatt hei rwi f e,1 1per centt hei rgi r l f r i endandei ghtpercentt hei rmum.However ,menar en’ tl ef tout–f i vepercent ofhusbandsandf ourper centofboyf r i endswi l lr ecei veabouquetofbl ooms.Fi vepercent wi l lbuyt hem f oraf r i end. Butmanyf l ower shaveunexpect edsymbol i sms.LucyMat t hewson,Hor t i cul t ur eBuyerat Wai t r oseFl or i stsai d:" Devel opedbyt heVi ct or i ans,‘ f l or i ogr aphy’ wascommonl yusedt o conveysecr etmessagest hatet i quet t eoft hedaydeemedunaccept abl et oshar eopenl y . Overt i me,opi ni onandunder st andi ngoff l owersymbol i smshaschangedanddevel oped,but i t ’ si ncr edi bl yi nt er est i ngt ol ookbackatsomeoft hemessagesourancest or swer et r yi ngt o gi vet hr ought hei rbouquet s. " Tomar kVal ent i ne’ sDay ,Wai t r oseFl or i stasked2, 000 Br i t swhet hert heycani dent i f yt hemeani ngofbl ooms, t ohel pt henat i onunder st andt heor i gi nalsymbol i smsof someofourf avour i t es.Her e’ swhatt heyf ound: Redr oses Per hapspr edi ct abl y ,ast hegot or omant i cf l owerof choi ce,70percentofpeopl er i ght l yi dent i f i edt heor i gi nal symbol i sm ofr edr osesasbei ng‘ l ove’ .However ,onei n t en( 10percent )st i l lhadnoi deawhatt hi scol ourof bl oom r epr esent ed.Andmanypeopl ear eunawar et hat di f f er entcol our sofr oseshaveal t er nat i vemeani ngs– pi nkbl oomssymbol i se‘ gr ace’ ,or angemean‘ f asci nat i on’ bur gundysi gni f y‘ unconsci ousbeaut y’ . Tul i ps Tul i psor i gi nat edi nt heMi ddl eEast ,bef or ebei ngbr ought t oEur opei nt hesi xt eent hcent ur y .However ,39percent ofBr i t sdon’ tknowwhatt ul i pssymbol i seandaf ur t her20percentt hi nkt heysymbol i senot hi ng.Onl yf i vepercentofr omant i csi dent i f i edt hei rt r uemeani ng–‘ adecl ar at i onofl ove’ .
Thi r dSect or
Fr eesi as Fr eesi asar enamedaf t erGer manbot ani standdoct orFr i edr i chFr eeseandwer ebr oughtt o Eur opef r om t hei rnat i vehomeofsout her nAf r i ca,i nt heei ght eent hcent ur y .34percentofr espondent sdon’ tknowwhatf r eesi assymbol i seandaf ur t her19per centt hi nkt heyhaveno meani ng.However ,near l yonei n10( ni nepercent )r i ght l ychoset hemeani ngof‘ l ast i ng f r i endshi p’ . Or chi ds Or chi dswer ewel lknowni nt heVi ct or i aner a,whenal most2, 000speci eswer ei nexi st ence– comi ngt oEur opef r om Cent r al Amer i ca,Af r i ca,I ndi aandt heFarEast .31percentofpeopl e ar eunawar eofwhator chi dssymbol i se,but14percentr i ght l yguessed‘ r ef i nedbeaut y’ as t hei rmeani ng–per f ectasanal t er nat i vet or edr osesasaVal ent i ne’ schoi ce. Li l i es Thewhi t eMadonnal i l yi soneoft heol desti ncul t i vat i onandwast houghtt ohavebeendi sper sedt hr oughoutEur opebyRomansol di er s.39percentofpeopl et hi nkl i l i esmean‘ sympat hy’ ,wheni nf act ,t hei ror i gi nalmeani ngi s‘ maj est y’ ,whi chi sbestdescr i bedas‘ i mpr essi ve beaut y’ .Onl yf i vepercentcor r ect l yi dent i f i edt hi sandaf ur t her17percenthadnoi deaoft he symbol i cmeani ngoft hebl oom. Pi nkcar nat i ons Car nat i onsor i gi nat edasapl antf r om sout her nEur opeandt heVi ct or i answer epar t i cul ar f ans.Pi nkcar nat i onscoul dbeachoi cef oral ostl ove,ort heonet hatgotaway–t hei rt r ue meani ngi s‘ Iwi l lneverf or getyou’ ,whi chonl yei ghtpercentoft henat i onr i ght l yi dent i f i ed. I r i ses I r i seshavebeeni nBr i t ai nsi ncet hesi xt eent hcent ur y .Theyhaveanunusualmeani ng– ‘ message’ whi chonl y4percentofpeopl er i ght l yguessed.I nVi ct or i ant i mes,t hi st r ansl at ed t o‘ Mycompl i ment s.Ihaveamessagef oryou. ’ 38percentofpeopl ecoul dn’ ti dent i f ywhat t heysymbol i sedand17percentt houghtt heyhadnomeani ng. Formor ei nf or mat i onaboutt heWai t r oseFl or i stVal ent i ne’ sDaycol l ect i on,pl easevi si t : ht t p: / / www. wai t r osef l or i st . com/ val ent i nesday Rel easef r om Pr opel l er net
I s s ue0 8 4Publ i cSe c t orToda yPg2 5
Char i t i es
I s s ue0 8 4Publ i cSe c t orToda yPg2 6
Char i t i es
I s s ue0 8 4Publ i cSe c t orToda yPg2 7
Char i t i es
I s s ue0 8 4Publ i cSe c t orToda yPg2 8
Char i t i es
I s s ue0 8 4Publ i cSe c t orToda yPg2 9
Taket eaandf i ghtpol i o!Rot ary’ sbat t l eagai nst pol i ogi venf i nalpushonI nt er nat i onalWomen’ s Day.TyphooTeaandTi pt r eeJam l endsuppor t ( DI ARYMARKERANDMEDI AI NVI TETOAFTERNOONTEA) OnMar c h8t h,Rot ar i ansac r os sBr i t ai nandI r el andwi l l br eakf or t eaandj am t oc el ebr at eanhi s t or i cmi l es t one:t hei rdr amat i cs uc c es si nt hec ampai gnt or i dt hewor l dofpol i o. Rot ar yCl ubsac r os sBr i t ai nandI r el andpl ant ohos ts i mul t aneous Pur pl e4Pol i oT eaPar t i es . Thet eapar t i eswi l l al l begi natt hequi nt es s ent i al l yBr i t i s ht eat i me of4pm. ThePur pl e4Pol i oc ampai gnr es onat eswi t ht heI nt er nat i onal Women’ sDay2017obj ec t i v es‘ BeBol dForChange’ andRot ar yf ul l y s uppor t sgenderequal i t y .TheRot ar ypol i oc ampai gni spar t i c ul ar l yr el ev antt owomen.I tdat esbac kt o1985andt heambi t i ous pr omi s eRot ar i ansmadet ot hemot her soft hewor l dt hatpol i o woul dbeer adi c at edandt hei rc hi l dr enwoul dnol ongers uf f erf r om t hel i f et hr eat eni ngandc r i ppl i ngdi s eas e.Thatpr omi s ei sont he br i nkofbei ngf ul f i l l ed,wi t hj us t37pol i oc as esi nt hr eec ount r i esi n 2016.Ther ear er eal hopest hat2017wi l l s eet hel as tc as eof pol i owor l dwi de. TheI WDPur pl e4Pol i oT eaPar t i eswi l l bek i c k edof fwi t hamedi a l aunc hatt heRot ar yLondonheadquar t er si nRegent ’ sPar k .I twi l l beopenedbyTVPr es ent erKonni eHuqwi t hc el ebr i t ygues t s peak er si nc l udi ngJ aneGar v eyofBBCRadi o4’ s‘ Woman’ sHour ’ andPur pl e4Pol i oAmbas s adorandbr oadc as t er ,J ul i aRober t s . T os uppor tt het eapar t i esandRot ar y ’ sc ampai gnt oendpol i of or ev er ,Ty phooT ea,t hes ec ondl ar ges tt eamanuf ac t ur eri nt heUK i sor gani s i ngat eat as t i ngatt hel aunc h,anddonat i ngt eaand br andeddi s pos abl emugs . Somnat hSaha,CEO,ofTy phooT ea,s ay s :“ Uni t i ngc ommuni t i es t ohel per adi c at epol i oi ses s ent i al andwe’ r epr oudt obeapar tof hel pi ngac hi ev et hi s .Wor k i ngc l os el ywi t hPur pl e4Pol i onat i onwi de,we’ r ehopi ngourc har i t abl et eapar t i eswi l l br i ngpeopl et oget hert oc r os st hef i ni s hi ngl i neandendpol i onow” . Wi l k i n&SonsLt d.( Ti pt r eeJ am)hasgi v en52, 000s pec i al l y br andedj ar sofpl um andgr eengagePur pl e4Pol i oj am t oRot ar i ansac r os sBr i t ai nandI r el and.Theywi l l beenc our agedt ous et he j am t or ai s eawar enes soft hePur pl e4Pol i oc ampai gnandt of i l l t heempt yj ar swi t hc oi ns .Theai mi st or ai s eupt oGBP1mi l l i on, andwi t hmat c hi ngf undi ngt hr oughRot ar y ,t hi sGBP1mi l l i onwi l l bec omeGBP3mi l l i on. TheEx ec ut i v eBoar doft heWor l dHeal t hOr gani z at i onati t smeet i ngi nGenev al as tweeknot edt hatt hewor l di sc l os ert hanev ert o bei ngpol i of r ee,andur gedf ori nc r eas eds uppor tt ot her emai ni ng endemi cc ount r i es .
Pol i oer adi c at i onhasbec omeaper s onal mi s s i onf orEv eConway , t hePr es i dentofRot ar yI nt er nat i onal i nGr eatBr i t ai nandI r el and. Shehasr ec ent l yr et ur nedf r om I ndi awher es hej oi nedBr i t i s hRot ar i ansont hef r ont l i nei nt hef i ghtagai ns tt hedi s eas e.I ndi awas dec l ar edpol i of r eei n2014butt her ear es t i l l v i t al ongoi ngnat i onal i mmuni s at i onc ampai gnsgi v i ngpol i odr opst oev er ys i ngl ec hi l d under5y ear sol di nor dert ok eept hec ount r yf r eeoft hedi s eas e. Ev eConways ay s : “ Wewantt oc el ebr at eouri mmens eac hi ev ements of arandr emi nd ev er y onewear es oc l os enowt oRot ar y ’ sgoal ofapol i of r eewor l d. Wi t hj us t37c as eswor l dwi del as ty ear ,i t ’ sabs ol ut el yv i t al wepus h t hi sl as ts t ep.Wet r ul yar eont hebr i nkofanhi s t or i cmi l es t oneand t hi sy earwec oul ds eet hel as tc as eofpol i owor l dwi de. ” Speak er satt heI WDPur pl e4Pol i oT eaPar t yl aunc hwi l l i nc l ude: -J ul i aRober t s ,br oadc as t er ,aut horandRot ar yPur pl e4Pol i oAmbas s ador .J ul i ac ont r ac t edpol i owhens hewasj us t14mont hsol d butwentont obec omeapr of es s i onal danc er ;t hes t ar tofal ong ands uc c es s f ul c ar eeri nt heent er t ai nmentandbr oadc as t i ngi ndus t r y . -J aneGar v ey ,t hepr es ent erofBBCRadi o4’ s‘ Woman’ sHour ’ wi l l s har ehers t or i esofhugel yi ns pi r at i onal women,i nhonourofRot ar y ’ smanyhumani t ar i anpr oj ec t st ohel pwomenar oundt hewor l d. -andEmi l yBuc hanan,aut horandf or merWor l dAf f ai r sCor r es pondentf ort heBBC,wi l l s peakonwhyawoman’ sper s pec t i v ei ss o v i t al i nnewsc ov er age. Themes mer i s i ngy oungs i ngerf r om Yor k s hi r e,Bet hanyHar ewi l l pr ov i deamus i c al i nt er l ude.Bet hanywonaRot ar y‘ YoungCi t i z en Awar d’ whens hewas12f orheri ns pi r at i onal f undr ai s i ng.Her c har i t y ,Bet hany ’ sSmi l e,hasr ai s edt ensoft hous andsofpounds f orc hi l dr enwi t hl i f et hr eat eni ngi l l nes s es . Ty phooandTi pt r eeJ am wi l l al s ober epr es ent edatt heev ent . Out s i deLondon,t her ear epl ansf orRot ar yDi s t r i c t sandCl ubst o hos tt hei rownPur pl e4Pol i ot eapar t i eswi t hl oc al c el ebr i t i es . Rel eas ef r om Tay l or Ker ek
I s s ue0 8 4Publ i cSe c t orToda yPg3 0