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Urban Call — Sponsored by Culture Haircare

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Start Young for Healthier and Stronger Hair CULTURE™ has the products just for you! Finally there’s a company that understands the needs of natural and relaxed hair textures. Culture, a professional, salon-tested haircare line, offers kids and their parents a collection designed to minimize hair breakage, maximize hair moisture, and encourage healthy hair growth.

“My mom and I love the beautiful results we get from Culture 7 Day Relaxer. My hair stays straight and soft until my next shampoo.” Ebony, Washington, DC Although Culture’s shampoos, conditioners, treatments, and styling products are gentle, they still deliver maximum moisturizing and styling power. Culture was developed by hair care professionals and tested in African-

Culture 7 Day Relaxer

American salons. Packed with vitamins and proteins, Culture is great for kids who wear braids, twists, locks, or who like their hair smooth and straight.

A full line of gentle haircare products perfect for the whole family.

Each Culture package features an ancient West African Adinkra symbol. Traditionally stamped on clothing, walls, and pottery, Adinkra symbols were often used to communicate stories and life lessons. Culture, in an effort to honor today's most important values, has stamped Adinkra symbols such as Friendship, Strength, Intelligence, Greatness, and Wisdom on every one of their products.

friendship

strength

intelligence

greatness

wisdom

versatility

In a world of constant pressure to be something or someone else, Culture encourages kids to love and appreciate their uniqueness––their hair, their special beauty, and their culture. By understanding the special beauty and haircare needs of AfricanAmericans, Culture is making shampooing and styling a lot easier for parents everywhere.

INSIDE: • Great styles begin with healthy hair! • Free Culture haircare and gifts. • Professional styling tips.


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