Smoky Mountain News | June 3, 2020

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COVID-19 delays 2020 U.S. Census progress Response rates in rural Appalachia still low BY J ESSI STONE N EWS E DITOR illing out the 2020 U.S. Census form is easier than ever, yet response levels are still significantly lagging in many Western North Carolina counties. North Carolina’s response rate of 56.8 percent is not too far behind the national response rate of 60.5 percent, but the response rates in some of the far western counties are still way down. Cherokee County is at 43.5 percent; Clay County at 45.4 percent; Graham County at 24 percent; Jackson County at 27.4 percent; Macon County at 35.7 percent and Swain County at 27 percent. Haywood County is faring the best right now with a 51 percent response rate. Marilyn Stephens, assistant regional Census manager for the Atlanta region, said the unexpected COVID-19 Pandemic and the subsequent restrictions have impacted response rates for a number of reasons. Many rural WNC residents might not have even received their information packets yet because the U.S. Census field workers just returned to work May 11 after field operations were suspended March 15 due to the coronavirus. “Households that don’t receive mail through the conventional mail and only have a post office box, we have to hand deliver those materials to their physical address, but we had to suspend that field work March 15 just days after we started,” Stephens said. Now that field operations have resumed, more households in the surrounding counties should be receiving their packets soon to fill out. Households are able to fill out their forms and mail them in, call the toll-free number given or complete the form online. “Now you can use three options to get your responses to us — phone, mail or online,” she said. “The packet we deliver to your door has the invitation, all the info you need and the paper questionnaire.” Usually the field work would have been

Map showing response rates in NC. Source: 2020census.gov.

COMPLETING THE CENSUS Completing the Census form has never been easier. While the 2000 U.S. Census marked the first time people could complete the survey online, mailing in the form was still the primary way to respond and the online form wasn’t publicized. The 2020 Census marks the first time residents have three options for responding. The survey asks questions about how many people live in the household, ages of people in the household, incomes, occupations and other demographic information. If you are completing the survey online at my2020census.gov, you’ll need the 12-digit Census ID number that is included in the packet information mailed to your home. Stephens said many people still expect a Census worker to show up at the door and help households fill out the form, but that’s not the standard procedure nowadays. “1950 was the last time the primary way you responded was through someone coming to your home to interview people. In

1960, we started self-response. When we knock on your door now, that means you haven’t responded to our other nice requests,” she joked. “We don’t wanna knock on your door right now, but we will if we have to — we’ve done it during hurricane season.” Stephens said one good thing to come out of COVID-19 is that parents are at home with their children and helping them with their remote learning. Filling out the Census has turned out to be a useful learning opportunity for the entire family. “The Census is being used as part of homeschooling and parents are tasking the kids with going online to fill it out together. We like that idea, teaching them the importance of participating at a young age.”

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completed by now as the U.S. Census works diligently to get as many responses as possible before the October deadline. “When we had to suspend field work, you could look at the map of the entire state and there’s a cluster of counties in the western corner and you think, ‘my goodness, what happened here?’” she said. “COVID directly impacted those rural counties’ ability to respond.” The U.S. Census workers were assigned other duties while field work was suspended, but they are fully trained and ready to complete their work within a few weeks. Stephens said people could still apply to work for the U.S. Census by completely an online assessment at www.uscensus.gov/jobs that takes about 15 minutes to complete.

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WHAT’S IN IT FOR ME? Stephens said she wants households to realize how important it is to complete the Census and the many ways those Census numbers can impact their future. “The population numbers are very important, especially for rural communities,” she said. “It helps determine funding for rural health care centers and hospitals, early childhood education and Headstart programs. Rural schools depend on Title 1 funds and funding from the national nutrition programs — all of that is funded through the Census numbers.” Census numbers are also closely tied to programs to help people with affordable housing and programs

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