NEW AND UPDATED • NEW—Chapter 2, “Ethics, Social Responsibility, and Sustainability,” explains the moral foundations of ethical business and how managers deal with ethical dilemmas. The chapter also discusses topical issues like the circular economy, human rights, sustainability, and diversity and inclusion.
• Enhanced emphasis on employability skills. This edition expands students’ opportunities to develop key skills, including knowledge application and analysis, ethical understanding and social responsibility, reflective thinking, and communication. A variety of activities, such as group projects, debates, shared writing exercises, and management practice cases, help students hone the skills that are valued in a globalized economy.
The Challenges of Globalization TENTH EDITION
SOLUTION MANUAL
Wild • Wild
Available separately for purchase is MyLab Management for International Business, the teaching and learning platform that empowers instructors to personalize learning for every student. When combined with Pearson’s trusted educational content, this optional suite helps deliver the desired learning outcomes.
INTERNATIONAL BUSINESS
TENTH EDITION
• UPDATED—Opening vignettes feature high-interest companies, such as Apple, Netflix, Spotify, TikTok, Paytm, and Tesla, and preview the topics discussed in each chapter. Chapters also close with case studies, often featuring the same companies, to illustrate the real-world application of the concepts presented in the chapter.
INTERNATIONAL BUSINESS
International Business: The Challenges of Globalization is a concise and clutter-free guide for aspiring managers in a globalized world. This book covers a wide range of topics, from the evolution of globalization to the Covid-19 pandemic’s impact on business and society globally, and places special emphasis on the central role that culture and other environmental factors play in international business. The tenth edition enlivens discussions and makes abstract or complex concepts relevant to students’ careers by continuing to focus on real-world scenarios. For example, the subject of ethics and social responsibility is explored through the story of Tony’s Chocolonely, and the rise of Paytm exemplifies the role private businesses play in the economic development of nations.
GLOBAL EDITION
GLOB AL EDITION
GLOBAL EDITION
This is a special edition of an established title widely used by colleges and universities throughout the world. Pearson published this exclusive edition for the benefit of students outside the United States and Canada. If you purchased this book within the United States or Canada, you should be aware that it has been imported without the approval of the Publisher or Author.
John J. Wild • Kenneth L. Wild CVR_WILD0315_10_GE_CVR_Ashford.indd All Pages
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