Small Business Expo | Houston 2025 Show Guide

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NOVEMBER 5, 2025

FEATURED SHOW AREAS

Exhibitor Hall

Meet great vendors with unique services to help your business grow.

Workshops

30 minute sessions led by Industry Experts in various fields.

Keynote Theatre

Learn from iconic Business Leaders on The Main Stage.

Speed Networking

Meet 1-on-1 with other Businesses in these quick & efficient mini 2-minute networking sessions. (Silver, Gold, Platinum & VIP Badges)

Industry Meet-Ups

Meet & Network with Business Professionals in your Industry or other Industries of interest.

Networking Happy Hour

Join us to wind down the day in a relaxed, fun networking atmosphere. Perfect for fostering new connections made during SBE. (Gold, Platinum & VIP Badges)

Business Card Exchange

Market yourself & your business to other SBE attendees by displaying your business card.

Photo Opps

Capture memorable moments at our designated Photo Opp Backdrops and share them on social media tagging #smallbusinessexpo

TODAY’S AGENDA

10:30AM - 11:00AM

W

W

From Touchdowns to EBITDA: How NIL Partnerships Drive Revenue

Chas Sampson, NFL Sports Agent

What if your next marketing hire was a Heisman Candidate? Discover how businesses are turning college athletes into powerful brand ambassadors through NIL partnerships that boost ARR, expand reach, and build lasting customer loyalty.

What Is Your Business Worth? Understanding Valuation Like a Pro

Austin Zhao, Transworld Business Advisors

Steve Merritt, Transworld Business Advisors

Find out how to calculate your business value and what truly drives it. Join experts Steve Merritt and Austin Zhao from Transworld Business Advisors for an insightful workshop on valuation methods, key metrics, and increasing value before selling.

W

(Floor 2)

11:15AM - 11:45AM

Smarter Healthcare, Smarter Taxes: Unlocking Employer Savings with DPC

Mark Young, MyCHN Linh Tran, MyCHN

Tired of rising healthcare costs? See how employers can harness Direct Primary Care and OBBB rules to slash expenses, boost tax savings, and build a healthier, more productive workforce.

Strategies of the Ultra-Wealthy - A Mindshift

2 (Floor 2)

Lead Gen Mastery: How 2 Podcast Interviews A Week Can Transform Your Business

Gini Trask, Aligned Speaker Academy

Joe Moghaizel, Aligned Speaker Academy

Are you sick and tired of trying to get leads from social media? What if you could create consistent leads and sales, week in and week out with just 2 simple steps? Learn how we generated over $1M in revenue without even having a website.

W Health Benefit Options for Small Business Owners

Preston Guthrie, Zion HealthShare

Need help navigating the meany healthcare choices for you and your team? Learn to understand the differences so you can choose the best option for you.

10:40AM - 11:00AM

Room 3 (Floor 2)

Room 4 (Floor 2)

Meet-Ups (Exhibitor Hall Floor 1) Franchises Industry Meet-Up

11:00AM - 11:20AM

1) Banking, Insurance, Real Estate, Finance, Investors Industry Meet-Up

11:00AM - 11:45AM

11:15AM - 11:45AM

W

The Brand Refresh Lab: Build Clarity. Create Momentum.

Calvin Jackson, Verizon

Vanessa Jackson, Verizon

Join Calvin and Vanessa Jackson, Founders of The Lemon Ad Stand, for an interactive workshop designed to help you clarify your story, values, and vision, define what sets your business apart, and strengthen emotional connections with your audience.

Customer Management as Key Revenue Operations Lever

Ritu Thakur, Smart Tech Inc

Unlock Customer Management, a critical Rev Ops lever, the key to business growth! Join us for proven strategies and low-cost tech to find, acquire, grow, and retain customers. Boost loyalty and revenue with smart, scalable solutions. Don’t miss out!

(Exhibitor

2)

Room 2 (Floor 2)

Michael Clanin, O.N.C.E. Business Strategies

Susan Wolrab, O.N.C.E. Business Strategies

Still operating your business in a corporation? Your money & assets are tracked, taxed, and exposed. Discover how the ultra-wealthy own nothing, control everything, and protect their wealth with business structures and tax-saving strategies.

11:20AM - 11:40AM

Social Media, Marketing, Advertising, PR Industry Meet-Up

11:40AM - 12:00PM

Web Services, Apps, IT, Software, Technology Industry Meet-Up

12:00PM - 12:45PM S Speed Networking Session Sponsored by DELL Silver, Gold, Platinum & VIP Only

12:00PM - 12:45PM FEATURED KEYNOTE PRESENTATION K

Foundations of Digital Marketing Success

Dave Charest, Constant Contact

1:00PM - 1:30PM

Is the Insurance Right?!: Coverage Decisions Made Fun

Jody Collins, A-Max Commercial

Bobbi Coffey, Transworld Business Advisors Tony Keane, Transworld Business Advisors W

Max Garcia, MyCHN W Workshop

Join Dave Charest, Constant Contact’s Director of Small Business Success, to unravel the mystery behind online marketing and discover a simple and adaptable framework that’ll become your strategic compass for digital growth.

Imagine gameshows with an infomercial on insurance needs. That is what the AMAX Commercial team is bringing to Houston. We will be sharing “when and what type” of insurance is needed for a start up or new business venture with prizes and fun.

How to Maximize the Value of Your Business

Want to grow your business value and prepare for a future sale or transition? Join expert & Vice President Bobbi Coffey for a practical workshop on how to build a 1–3 year plan that boosts profit, reduces risk, and makes your business buyer-ready.

W

Her Next Chapter: Exit Boldly, Retire Wisely — Blueprint to Freedom

Sharlene Mercier, SOHO Realty and Mortgage

Plan your bold exit, build lasting income, and embrace retirement with freedom. This workshop gives women entrepreneurs a step-by-step blueprint to transition from business owner to Wealth Builder.

Workshop Room 3 (Floor 2)
2)
Workshop Room 4
(Floor 2)
Keynote Theatre (Floor 2)

TODAY’S AGENDA

1:00PM - 1:30PM

Strengthening Identity Protection with Modern Tools

and

System Design

Dmytro Deduhov, USUA

Learn how small businesses can strengthen identity protection using modern tools — hardware MFA keys, user behavior monitoring, and secure browsers — to reduce risks and keep accounts safe.

1:00PM - 1:20PM

M eCommerce, Manufacturers, Retail, Distributors Industry Meet-Up

1:00PM - 1:45PM

S Speed Networking Session Sponsored by DELL Silver, Gold, Platinum & VIP Only

1:20PM - 1:40PM

Meet-Up

1:40PM

2)

2:45PM - 3:15PM

Unlocking Your Business’ Full Potential: The 8 Essentials

Isaiah Nolte, Bloom Growth

What if the growth you’re chasing is already inside your business? In this interactive workshop, explore 8 essential areas that drive thriving companies. Collaborate with fellow leaders to uncover your top 3 bottlenecks and unlock hidden potential.

3:00PM - 3:20PM

Hospitality, Travel, Transportation, Recreation Industry Meet-Up

3:00PM - 3:45PM

Speed Networking Session Sponsored by DELL

& VIP Only

3:20PM - 3:40PM

Government, Non-Profit, Associations, Education Industry Meet-Up

3:30PM - 4:00PM

Powerful Funding Strategies for Business & Real Estate Success

Yusef Muhammad, SCORE

2)

1:45PM - 2:30PM

FEATURED KEYNOTE PRESENTATION

K Keynote Theatre (Floor 2)

Unlock Success in Amazon’s Store: Insights From Local Entrepreneurs

Max Chacon, Program Manager

Ash Metry, Keywords.am

Join us for an exclusive panel discussion moderated by Max Chacon, Amazon Seller Relations, where you’ll hear firsthand from local thriving small business owners as they share their entrepreneurial journeys.

2:00PM - 2:45PM

S Speed Networking (Exhibitor Hall Floor 1) Speed Networking Session Sponsored by DELL Silver, Gold, Platinum & VIP Only

2:45PM - 3:15PM

Understanding ICHRA

Chess Woods, Ambetter Health

ICHRA (an Individual Coverage HRA) is a smart, ACA-compliant option for employer groups seeking an alternative to traditional group health insurance. ICHRA offers a solution, with benefits both for your business and for your employees.

Sunil M, RightAlly Srini C, RightAlly Cory Kammerdiener, HomeRock Realty

Discover what the top 1% of brokers do differently. Learn how automation, revenue-share systems, and transparent operations help brokerages scale faster, retain top agents, and build lasting competitive advantage in today’s real estate market.

W

Everyone’s an Influencer: Harnessing Word-of-Mouth for Advertising

Devin Nath, Talkfire

Aaron Perez, Talkfire

With Talkfire, your brand can market organically through paid customer endorsements, cheaper than traditional methods. Consumers will recommend your product or service to followers and friends who trust them, making brand awareness reach new places.

This seminar is designed to help real estate investors navigate the diverse funding options available to finance their investment projects. From traditional loans to creative financing methods, learn keys to scaling a successful real estate portfolio

Slash Taxes, Boost Profits & Keep More Cash—In Just 30 Minutes!

Jeffrey Mohlman, Lifetime Navigators

James Johnson, Lifetime Navigators

A simple approach to reducing your taxes immediately and in the long run, improving cash flow, employee retention, increasing profits and fostering sustainable growth. (What more could you want in 30 minutes?!)

Ditch Social Media: Create Evergreen Leads with 2 Podcasts A Week

Gini Trask, Aligned Speaker Academy

Joe Moghaizel, Aligned Speaker Academy

Are you sick and tired of trying to get leads from social media? What if you could create consistent leads and sales, week in and week out with just 2 simple steps? Learn how we generated over $1M in revenue without even having a website.

Health Benefit

Options for Small Business Owners

Preston Guthrie, Zion HealthShare

Need help navigating the meany healthcare choices for you and your team? Learn to understand the differences so you can choose the best option for you.

3:40PM - 4:00PM

- 5:00PM

Workshop Room 3 (Floor 2)

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