JUNE 10, 2026
ISADORE & SADIE DORIN FORUM
FEATURED SHOW AREAS
Exhibitor Hall
Meet great vendors with unique services to help your business grow.
Workshops
30 minute sessions led by Industry Experts in various fields.
Keynote Theatre
Learn from iconic Business Leaders on The Main Stage.
Speed Networking
Meet 1-on-1 with other Businesses in these quick & efficient mini 2-minute networking sessions. (Silver, Gold, Platinum & VIP Badges)
OUR SPONSORS
Get Dotted®
Each colored dot represents a different group of industries. When you arrive, we encourage you to “GET DOTTED®.” We’ve created this fun and easy color-coded system to help you network.
Industry Meet-Ups
Meet & Network with Business Professionals in your Industry or other Industries of interest.
(Silver, Gold, Platinum & VIP Badges)
Business Card Exchange
Market yourself & your business to other SBE attendees by displaying your business card.
Photo Opps
Capture memorable moments at our designated Photo Opp Backdrops and share them on social media tagging #smallbusinessexpo
EXHIBIT AT SMALL BUSINESS EXPO
TODAY’S AGENDA
10:30AM - 11:00AM
W Win Clients & Grow Your Business With a Bestselling Book in 90 Days
Steve Gordon, Million Dollar Author
Learn how business owners and consultants turn expertise into a business book that drives leads, builds authority, and opens doors to clients, stages, and media—so your knowledge becomes IP you own and you stop competing to become the obvious choice.
12:00PM - 12:45PM
S Speed Networking Session Silver, Gold, Platinum & VIP Badge Holders
Workshop Room 1 (1st Floor)
The Brand Refresh Lab: Build Clarity, Create Momentum
W Calvin Jackson, Verizon
Vanessa Jackson, Verizon
This interactive workshop walks small business owners through the “Climate Proof Brand Recipe,” helping them squeeze more value out of their brand by assessing current messaging, better understanding their audience, defining what makes them unique, and creating messaging that drives connection and growth.
Room 2 (1st Floor)
W
Growth Isn’t Just Revenue: Building a People Strategy That Scales With You
Aimee Houde, OneDigital
True business growth goes beyond revenue—it requires a people strategy that evolves with your organization. This session will show how to align HR with your business goals, identify the right time to invest in HR support, and build a workforce plan for long-term success. Attendees will gain a strategic approach to scaling their teams with skill and intention.
W Smarter Growth with AI: No Guesswork, Just Results
Katie Camacho-Smith, Clarvos
Learn how to use AI, remove the guesswork & help your business grow faster. In this session, GTM leader Katie Camacho brings 20+ years of digital marketing experience to show how to find the right customers, test what works, and drive real results.
10:40AM - 11:00AM
M Franchises
Industry Meet-Up
Silver, Gold, Platinum & VIP Badge Holders
11:00AM - 11:20AM
Banking, Insurance, Real Estate, Finance, Investors Industry Meet-Up
M Silver, Gold, Platinum & VIP Badge Holders
11:00AM - 11:45AM
S Speed Networking Session Silver, Gold, Platinum & VIP Badge Holders
11:15AM - 12:00PM FEATURED KEYNOTE PRESENTATION
The Tech Mistakes Small Businesses Can’t Afford to Make
Pooja Shah, Director of eCommerce, Lenovo
Workshop Room 3 (1st Floor)
12:15PM - 12:45PM
W AI Visibility for Small Business: Walk In, Walk Out With a Plan
Tom Dever, Small Biz AI Advantage
Discover where your business stands in AI search, why Google Ads are losing ground, and what to do. We’ll cover zero-click phenomenon, see real-world success stories, and leave with an action plan to improve your AI visibility and win more customers.
W From Missed Calls to More Revenue: Agentic AI and the Future of Customer Service
Zach Cohn, RingCentral
Small businesses must operate with enterprise-level pace while staying agile. This session explores how RingCentral helps growing companies scale smarter with unified communications, AI tools, and integrated customer engagement.
What You Don’t Know Can Cost You: HR Compliance for Small Businesses
Workshop Room 4 (1st Floor)
Exhibitor Hall, Left of Entrance (1st Floor)
Exhibitor Hall, Left of Entrance (1st Floor)
Exhibitor Hall, Back Right (1st Floor)
Theatre (2nd Floor)
Technology can drive growth—or create costly risks. Learn how small businesses can improve cybersecurity, boost productivity, modernize IT, and protect critical data with practical, actionable strategies.
11:20AM - 11:40AM
Workshop Room 1 (1st Floor)
Workshop Room 2 (1st Floor)
11:40AM - 12:00PM
Web Services, Apps, IT, Software, Technology Industry Meet-Up
M Silver, Gold, Platinum & VIP Badge Holders
Exhibitor Hall, Left of Entrance (1st Floor)
Join this workshop to review key compliance updates for small businesses—because what you don’t know can cost you. We’ll cover I-9s, wage laws, investigations, discipline, terminations, and why a strong handbook matters.
Workshop Room 3 (1st Floor)
W Protecting Your Small Business in Today’s Cyber Threat Landscape
Sara Eberle, Comcast Business Christian Nascimento, Comcast Business
Cybersecurity threats are more sophisticated, and small businesses are increasingly targeted by phishing, ransomware, and data breaches. Comcast Business leaders share practical strategies to protect networks, employees, devices, and customer data.
1:00PM - 1:45PM FEATURED KEYNOTE PRESENTATION K
Shark Tank Success Stories: Behind the Pitch — A Candid Conversation With Successful Founders
Chris Callahan, Paychex W 1:00PM - 1:45PM
Nicole Denise, Brand Intelligence Strategist & CEO, CoAgency (Moderator)
Steve Gadlin, Founder of I Want To Draw A Cat For You! & Shark Tank Success Story
Nick Sky, Co-Founder & CEO of The Changed App & Shark Tank Success Story Dan Stelmach, Founder & CRO of The Changed App & Shark Tank Success Story
Dive “behind the tank” with entrepreneurs who landed deals on ABC’s hit show Shark Tank as they share how they turned bold ideas into booming businesses. Discover their inspiring journeys, key lessons, and powerful strategies for overcoming challenges and scaling success. Moderated by Nicole Denise, an Entrepreneurial Powerhouse and Brand Strategist.
AI isn’t coming — it’s already here. In this high-impact keynote, Darren Kimura shows how small businesses are using AI to work smarter, move faster, and outpace larger competitors. From operational efficiency to game-changing growth strategies, you’ll learn how to thrive in the new AI-powered
Shark Tank is a registered trademark of Sony Pictures Television Inc. and ABC. This event is not affiliated with or endorsed by Shark Tank, Sony Pictures, or ABC.
1:00PM - 1:20PM
M eCommerce, Manufacturers, Retail, Distributors Industry Meet-Up Silver, Gold, Platinum & VIP Badge Holders
S Speed Networking Session Silver, Gold, Platinum & VIP Badge Holders
1:20PM - 1:40PM
Exhibitor Hall, Back Right (1st Floor)
Exhibitor Hall, Left of Entrance (1st Floor)
Exhibitor Hall, Back Right (1st Floor)
Exhibitor Hall, Left of Entrance (1st Floor)
Keynote Theatre (2nd Floor)
1:40PM - 2:00PM
M
Healthcare, HR, Employee Services
Industry Meet-Up
Silver, Gold, Platinum & VIP Badge Holders
2:00PM - 2:30PM
W Don’t Do It Alone: The Myth of the Self-Made Business Owner
Sharon Hodges, SD Hodges & Associates
Scott Hodges, SD Hodges & Associates
Join Scott and Sharon Hodges for a fast-paced session on business growth strategies, the financial and tax impact of scaling, and why having the right advisors and planning resources is critical for long-term success.
The Next Evolution of SEO: Why AI Makes It Stronger
Toby Eborn, Rock Salt Marketing
There is so much information about how AI and LLM’s are changing or making irrelevant the SEO world. We are going to discuss how this is as far from the truth as could be. AI is now an essential component of your SEO strategy. Lets discuss this.
Marketing in 2026:
Trends & Strategies
Kaitlyn Hodges, Collective Alternative W
The workshop highlights key 2026 marketing trends — including AI-powered marketing, video engagement, authenticity, data privacy, and evolving search behavior — while helping businesses understand how to align their marketing with growth goals.
W Hackers Have AI Now. Does Your Business?
Matt Moss, ESET
AI is reshaping cybersecurity as both a defense tool and a threat. Learn how attackers use AI to scale phishing and automation, and how SMBs can strengthen protection with AI-driven detection, response, and ESET’s layered security approach.
2:00PM - 2:45PM
S Speed Networking Session
Silver, Gold, Platinum & VIP Badge Holders
2:45PM - 3:15PM
W Beyond Keywords: Search Strategies for the AI Era
Mindy Wallin, WSI-Wallin Group
AI is transforming search from keywords to conversational, intent-driven queries. This presentation explains what’s changed, how AI decides visibility, and the strategies businesses need to stay competitive and generate consistent, high-quality leads
W Nail Your Messaging to Increase Sales and Decrease Spending
John Pohl, 14th Floor Solutions
95% of new products fail; too often the reason is terrible messaging. I show company leaders why 82% of B2B messaging is ineffective, and how to develop messaging that’s PROVEN to grow their businesses by getting their products noticed and purchased.
Exhibitor Hall, Left of Entrance (1st Floor)
Workshop Room 1 (1st Floor)
3:20PM - 3:40PM
M Gov’t, Non-Profit, Associations, Education Industry Meet-Up
Silver, Gold, Platinum & VIP Badge Holders
3:30PM - 4:00PM
W The Sales Conversation Costing You Deals You Didn’t Know You Lost
Jennifer Hines, Accelerated Sales & Leadership Institute, Inc.
You’ve got one. The deal that should have closed — and didn’t. It wasn’t your price. It was your conversation. Learn the No-Pitch Sales Formula: the quiet shift that closes more opportunities, builds trust faster, and never sounds like a pitch.
W
Workshop Room 2 (1st Floor)
Workshop Room 3 (1st Floor)
Workshop Room 4 (1st Floor)
Exhibitor Hall, Back Right (1st Floor)
Workshop Room 1 (1st Floor)
Workshop Room 2 (1st Floor)
Why SMBs Are the New Favorite Target for Cybercriminals
Miles Walker, Advanced Computer Specialists Inc
When the Plan Breaks: How Strong Leaders Make Clear Decisions in Uncertain Times
Erin Ramirez, Real Change Studio
When plans shift and pressure rises, strong leaders need more than quick reactions. Learn a simple framework to make clearer decisions, let go of outdated assumptions, create clarity, and move forward without needing the perfect plan.
Hidden Tax Traps Every Business Owner Should Avoid
Elizabeth Call-Boyce, Call-Boyce Accounting
Harley M. Sherman, Harley M. Sherman CPA
Think your books are in great shape? This real-world case study reveals the accounting mistakes and tax traps that quietly cost business owners thousands every year. Learn practical strategies to clean up your financial reporting, reduce tax exposure, and build a stronger financial foundation for long term success.
Workshop Room 1 (1st Floor)
Workshop Room 2 (1st Floor)
W The Small Business AI Playbook: How to Put AI to Work This Week
Kevin Carlson, AWS
AI works best solving real problems, not invented ones. This session is practical: automate weekly time wasters, get instant insights from existing data, and make faster, confident decisions—plus live demos and a clear framework to start now.
3:40PM - 4:00PM
Art, Entertainment, Creative, Designer Industry Meet-Up
M Silver, Gold, Platinum & VIP Badge Holders
4:15PM - 4:45PM
W Behind the Post: Content that Converts
Nicole Denise Phillip, CoAgency
Behind the Post is not about content. It’s about conversion. In this session, you’ll learn how to: Align your messaging, Turn visibility into qualified leads and install simple automation that follows up for you.
Beyond Spreadsheets: Building a Connected Business with ERP Systems
Aravind Palakurissi, Phoenix Consulting Services
Too many spreadsheets? Too many apps? Too much time spent chasing information? Learn how growing businesses are eliminating chaos, gaining control of their operations, and making faster decisions without spending a fortune on complex software.
Workshop Room 4 (1st Floor)
Cybercriminals are increasingly targeting SMBs through ransomware, phishing, and supply chain attacks. Miles Walker explores evolving threats and practical strategies like automation and visibility to help SMBs reduce risk and stay resilient
W W AI Powered in 30 Minutes: Turn One Everyday Task into a Time-Saving Workflow
Christine Aceron, Acelytics Consulting
Christine takes one messy, everyday small-business task and turns it into an AI‑assisted workflow. You’ll see how to give AI the right context, apply rules and guardrails, and turn it into a simple, repeatable process. You’ll walk out with a beginner-friendly blueprint you can apply to your own tasks to reclaim time every week.
3:00PM - 3:20PM
Hospitality, Travel, Transportation, Recreation Industry Meet-Up
M Silver, Gold, Platinum & VIP Badge Holders
3:00PM - 3:45PM
S Speed Networking Session
Silver, Gold, Platinum & VIP Badge Holders
Workshop Room 3 (1st Floor)
Is Your Business Built to Outlive You? 5 Ways to Create Exit Options
Adilene D’Addosio, Belen Partners
Learn five practical ways to reduce owner dependence and strengthen business value. This session will help owners create future exit options, whether they plan to sell, transition to family, or step back over time.
W Big Screen Energy: Streaming & Sports for SMB Growth
Katie Cooke, Locality
Workshop Room 4 (1st Floor)
Streaming TV and live sports are more accessible than ever for small businesses. This session explores how local advertisers can use streaming to reach targeted audiences, appear in premium content, and measure results - without big budgets.
5:00PM - 6:00PM
Exhibitor Hall, Left of Entrance (1st Floor)
Exhibitor Hall, Back Right (1st Floor)
Networking Happy Hour | Sponsored by H 2nd Floor
End your day in a more casual and fun networking environment. Complimentary alcoholic beverages & small bites provided. All badges welcome (must be 21+). Limited availability and first come, first served.
Exhibitor Hall, Left of Entrance (1st Floor)
Exhibitor Hall, Left of Entrance (1st Floor)
